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17<br />
<strong>Spiritual</strong> <strong>Marketing</strong><br />
That’s when it dawned on me that I could write a<br />
concise handbook on spiritually based marketing. No one<br />
else seemed better qualified. I’m the author of The AMA<br />
Complete Guide to Small Business Advertising for The<br />
American <strong>Marketing</strong> Association, and I have over fifteen<br />
years of experience in metaphysics and spirituality. I’ve<br />
interviewed many new age spokespeople and have had<br />
some of them as my clients. Besides, I had already created<br />
and tested a secret five-step process for manifesting<br />
anything you wanted. I seemed like the best voice for a<br />
book on marketing with spirit.<br />
I also knew that those 700 people at the seminar<br />
represented a still larger group of people who need help<br />
with their businesses. I further knew that they were all<br />
doing something inside themselves that was creating their<br />
outer results. In other words, their inner state of being was<br />
creating their business, or lack of it.<br />
Said more simply, the woman who didn’t have a<br />
business card had an inner insecurity about her business<br />
that showed up in her life by her not having business cards.<br />
And taking this logic a step further in the direction I want<br />
to take you later in this book, if that woman were truly