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01 JC Cover - Central Avenue Special Improvement District

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zations, the number of participants has doubled and recent offerings in the downtown<br />

area included a sidewalk art contest, music and art by and for children, live music<br />

fashion shows, displays of art and photography by area residents, poetry readings and<br />

dramatic presentations.<br />

For more information on the Historic Downtown <strong>Special</strong> <strong>Improvement</strong> <strong>District</strong>,<br />

phone (2<strong>01</strong>) 547-9999 or visit the Website at www.jcdowntown.org.<br />

THE JOURNAL SQUARE SID<br />

Up until the 1950s, Journal Square was the primary commercial hub of the area.<br />

As was true of so many urban areas throughout the U.S., Journal Square’s appeal<br />

diminished with the rise of shopping centers and shopping malls.<br />

In 1995, the Journal Square Restoration Corporation (JSRC) was formed. This<br />

private, not-for-profit organization was designated by the City of Jersey City to operate<br />

the Journal Square <strong>Special</strong> <strong>Improvement</strong> <strong>District</strong>, and thereby to work with local<br />

businesses and institutions in bringing<br />

new vitality to the area. The Journal<br />

Square SID is the largest of Jersey City’s<br />

SIDs—and one of the largest in New<br />

Jersey—and the JSRC has a work plan that<br />

averages close to $2 million annually.<br />

The JSRC developed a $5.3 million<br />

capital improvement plan in conjunction<br />

with the City of Jersey City. The project,<br />

which brought a dramatic change to the<br />

physical appearance of the Journal Square<br />

area, was underwritten with Federal, State<br />

and City monies. It included a new pedestrian<br />

plaza, the spectacular central fountain,<br />

new lighting fixtures and street signs,<br />

brick-paved sidewalks and landscaping<br />

throughout the district.<br />

The Journal Square PATH Station<br />

brings nearly 30,000 commuters through<br />

the area each day. Hudson County<br />

Community College announced record<br />

enrollment this fall—more than 7,000<br />

full-time students. Additionally, Journal<br />

Square serves as the home of the area’s<br />

only daily newspaper (The Jersey<br />

Journal), the offices of Provident Bank<br />

and finance giant ADP. Journal Square also<br />

has a number of nationally known retailers,<br />

including Radio Shack, Foot Locker,<br />

Payless Shoes, Rite Aid and Ashley<br />

Stewart Woman.<br />

Some of the City’s most impressive<br />

rebirth is happening in Journal Square.<br />

Recently renovated buildings include 26<br />

Journal Square, the offices of the Trust<br />

Company of New Jersey, the conversion of<br />

a vacant former theater property into market-rate<br />

rental apartments, and several<br />

Hudson County Community College<br />

buildings, including 70 Sip <strong>Avenue</strong> and<br />

the historic 25 Pathside Building adjacent<br />

to the PATH station.<br />

New construction is also rising<br />

throughout Journal Square. ADP is operating<br />

from a newly constructed 250,000square-foot<br />

facility. Hudson County<br />

Community College is adding the finishing<br />

touches to its first, from-the-groundup<br />

construction, the 73,000-square-foot<br />

Culinary Arts Institute/Conference<br />

Center/Classroom Building at 161<br />

Newkirk (see related article on page 10).<br />

Further, a $400 million project is in the<br />

works for the 1.5-acre block adjacent to<br />

the PATH station that was once home to<br />

the Hotel-on-the-Square. The present<br />

Gateway to Opportunity : JERSEY CITY<br />

Dining al fresco is a favorite with downtown restaurant patrons.<br />

In 1982, Cristina Lopez started the Cristi Cleaning Service with a small staff of<br />

handpicked employees and a strong commitment to customer service. 24 years later,<br />

Cristina’s company is the contracted cleaning service at Newark Liberty International<br />

and Teterboro airports.<br />

Cristina won the contract with the help of the New Jersey Air Services Development<br />

Office (ASDO). ASDO, funded by The Port Authority of New York and New Jersey and<br />

its airline partners, brings opportunity and growth to hundreds of area businesses in<br />

Bergen, Essex, Hudson, and Union counties.<br />

ASDO helps to identify and match the needs of aviation industry buyers with the<br />

expertise of local firms to win contracts and awards. The result? Small local businesses<br />

are able to compete with larger firms for contracts at Newark Liberty and Teterboro.<br />

Thanks to the commitment and support of ASDO, Cristi Cleaning and other<br />

area companies have been able to expand their business and create more jobs in<br />

the community.<br />

For more information about the ASDO program, call Helene Gibbs, Program<br />

Manager, at 973-961-4278 or visit ASDOonline.com.<br />

ASDO<br />

helped her business<br />

take off.<br />

Cristina Lopez<br />

Owner<br />

Cristi Cleaning Service<br />

Newark Liberty • Teterboro • Kennedy<br />

LaGuardia • Downtown Manhattan Heliport<br />

<strong>Special</strong> Supplement to NJBIZ ● NOVEMBER 12, 2007 7<br />

Courtesy of Jones & Associates Communications, © 2007

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