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Cloud Computing - Carbon Disclosure Project

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Improve automation that helps drive process efficiencies<br />

“The study results make a powerful case for businesses to continue to explore and adopt<br />

secure and flexible cloud computing solutions,” said John Potter, Vice President, As-a-Service<br />

Solutions, AT&T.<br />

Andrew Winston, leading expert on sustainable business and author of Green to Gold and<br />

Green Recovery, said: “Finding providers and partners that can take some of your energyusing<br />

operations to scale, and manage them in a shared capacity, is good for both business’<br />

carbon footprint and its bottom line.”<br />

The study suggests that significant non-monetary benefits can be achieved with cloud<br />

computing, including business process efficiency and increased organizational flexibility. Paul<br />

Stemmler from Citigroup commented: “<strong>Carbon</strong> reduction is one driver, but not the primary<br />

driver. The primary driver is time to market. Developers used to take 45 days to get new<br />

servers, but in the internal cloud infrastructure that we operate in our own private network,<br />

it takes just a couple of minutes.”<br />

Verdantix conducted in-depth interviews with multi-national firms—including Aviva, Boeing,<br />

Citigroup and Juniper Networks— in diverse sectors. All study participants had adopted<br />

cloud services for at least two years. Many of the firms interviewed reported cost savings as<br />

a primary motivator, with anticipated cost reductions as high as 40 – 50 percent.<br />

Luis Neves, Chairman of the Global e-Sustainability Initiative (GeSI) commented on the<br />

report: “We are delighted to lend our methodology to this valuable and fascinating new<br />

insight into the financial and sustainability benefits of cloud computing.”<br />

Paul Dickinson, Executive Chairman of CDP, welcomed the ICT sector’s leadership in driving<br />

sustainability: “A large percentage of global GDP is reliant on ICT – this is a critical issue as<br />

we strive to decouple economic growth from emissions growth. The carbon emissionsreducing<br />

potential of cloud computing is a thrilling breakthrough, allowing companies to<br />

maximize performance, drive down costs, reduce inefficiency and minimize energy use – and<br />

therefore carbon emissions – all at the same time.”<br />

This study follows the release of a recent paper, “Building a 21 st Century Communications<br />

Economy.” Tying these studies together, Dickinson commented: “The communications<br />

economy of the 21 st century has the potential to generate more economic value with less<br />

environmental impact, and ICT companies will lead the way.”<br />

The full cloud computing report can be downloaded at https://www.cdproject.net/en-<br />

US/WhatWeDo/Pages/<strong>Cloud</strong>-<strong>Computing</strong>.aspx.<br />

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