KALW - NPR Digital Services

KALW is a creative community enterprise.
Its vitality comes from the people who
decide to actively participate in Local Public
Radio.
First and foremost, that means our
listener-supporters. And because of the generosity
of more than 11,000 active members,
the station is building a financial reserve and
able to look to the future.
But another important measure of community
participation in KALW can be found
in the fine print on the page opposite this
one: The growing list of names identified as
“Volunteers” and Volunteer Producers”.
As a listener, you probably recognize the
contributions made by volunteer hosts like
Marilyn Pittman, Kevin Vance, Marty Nemko,
Edwin Okong’o and Dana Rodriguez, whose
voices and knowledge make KALW a lot
more interesting to listen to. And if you tune
in to Crosscurrents and hear all those names
in “the team” at the end of each broadcast,
you may have some sense of how crucial
volunteers are to KALW News.
But unless you spend your days around
the station, you may not understand the
extent to which its day-to-day operations
depend on people who give their time and
energy to KALW.
People like Toni Lozica and Tom Mason,
(see p. 6) who’ve been showing up to work at
the station every week for decades, and who
package and mail nearly every thank you gift.
Or Marti Roush, who quietly ensures that
people who support this station are properly
thanked. Or Donna Heatherington, who’s
made it her personal mission to build positive
relationships with local businesses that
donate food and drink during our member-
Manager’s Notes
ship drives. Not to
mention phenomenal
people
like Brenda Kett,
Michael McGinley,
Doug Dyment,
Jack Major, Horace
Marks . . .
The problem
is, once I start this
list, it’s very hard
to stop. There are
just so many people who give of themselves
to this station, and who define its character
with their generosity, warmth and humor.
And it’s when we do something special,
like hosting Tavis Smiley & Cornel West at
The Paramount, that the expanding base
of KALW volunteers comes into relief. We
could never have committed to such a huge
undertaking without knowing we’d have dozens
of volunteers to join the effort – greeting
people in the lobby, helping coordinate with
our partners, and organizing our meet and
greet with local civic and community leaders.
However you choose to participate in
KALW – and it may simply be reading this
guide and learning more about the station’s
diverse programming – thank you. And if
you’d like to be more actively involved in
Local Public Radio, please feel free to get in
touch.
Sincerely,
Matt Martin
General Manager
matt@kalw.org
Have you seen our new bike stickers around town?
Want a bumper sticker?
Yours for the asking!
Share your KALW pride…
call 415-841-4121
or ask for one (or 2!) by
email: kalw@kalw.org
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