News Art Dicembre 2011 - Cultural Lazio
News Art Dicembre 2011 - Cultural Lazio
News Art Dicembre 2011 - Cultural Lazio
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e<br />
eams ar<br />
re goals with deadlines”<br />
“Dreams ar<br />
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Ar<br />
Italian<br />
<br />
<br />
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<br />
e goals with deadlines”<br />
and Design<br />
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tur<br />
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<br />
<br />
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<br />
e goals with deadlines”<br />
and Design<br />
tribution issue. The big suppl<br />
and dis<br />
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o t<br />
t<br />
w t<br />
e kno<br />
W<br />
oblem. Ev<br />
pr<br />
he design and its q<br />
hat t<br />
t<br />
<br />
<br />
<br />
<br />
hain com<br />
y c<br />
tribution issue. The big suppl<br />
erial. I fir<br />
ms of time and mat<br />
er<br />
t himself in t<br />
tis<br />
he ar<br />
h a price also because it inv<br />
ork comes wit<br />
ed w<br />
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hat handcr<br />
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eady t<br />
e r<br />
orld people ar<br />
he w<br />
e in t<br />
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er<br />
oblem. Ev<br />
tionable. I don’t belie<br />
ues<br />
e unq<br />
uality ar<br />
he design and its q<br />
<br />
<br />
<br />
<br />
tisans<br />
he ar<br />
e and t<br />
ywher<br />
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panies ar<br />
hain com<br />
eting<br />
e is a mark<br />
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e t<br />
v<br />
y belie<br />
ml<br />
erial. I fir<br />
ts<br />
es high cos<br />
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ol<br />
h a price also because it inv<br />
.<br />
uality<br />
oduct of high q<br />
or a pr<br />
y f<br />
o pa<br />
eady t<br />
he<br />
he price being t<br />
e t<br />
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tionable. I don’t belie<br />
<br />
<br />
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y all o<br />
our wings and fl<br />
o open y<br />
t<br />
tion comes t<br />
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t q<br />
s<br />
> The fir<br />
eams.<br />
dr<br />
hose y<br />
or t<br />
ple f<br />
am<br />
esults, as an ex<br />
r<br />
e and eng<br />
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ple of cour<br />
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eal business w<br />
w r<br />
he finds his ne<br />
halance he t<br />
h nonc<br />
it<br />
. W<br />
eneur<br />
epr<br />
entr<br />
he w<br />
eling t<br />
v<br />
a<br />
y tr<br />
hat b<br />
designer t<br />
o meet Dr<br />
e t<br />
he pleasur<br />
e had t<br />
W<br />
oduction<br />
Intr<br />
hel Scar<br />
h Dott. Mic<br />
w wit<br />
ervie<br />
Int<br />
<br />
<br />
<br />
<br />
e goals with deadlines”<br />
orld?<br />
he w<br />
er t<br />
v<br />
y all o<br />
w did y<br />
hel, ho<br />
y Mic<br />
aneously Mic<br />
o me spont<br />
tion comes t<br />
till w<br />
e s<br />
hat ar<br />
essionals t<br />
of<br />
oung pr<br />
hose y<br />
ements<br />
v<br />
hie<br />
o him ac<br />
ought t<br />
hat br<br />
ement t<br />
ag<br />
om man<br />
hel fr<br />
hosen Mic<br />
e c<br />
v<br />
e ha<br />
orld. W<br />
eal business w<br />
ts in all continents and in his tr<br />
hes airpor<br />
ouc<br />
halance he t<br />
s has become an int<br />
ear<br />
w y<br />
e<br />
orld in a f<br />
he w<br />
s ago, a y<br />
ear<br />
w y<br />
e<br />
antino f<br />
hel Scar<br />
. Mic<br />
o meet Dr<br />
antino<br />
car<br />
rantino<br />
<br />
<br />
<br />
<br />
e<br />
ag<br />
he cour<br />
ou find t<br />
w did y<br />
heir<br />
w t<br />
ollo<br />
o f<br />
aiting t<br />
able<br />
emark<br />
and r<br />
ements<br />
alians as an<br />
y it<br />
om man<br />
els<br />
v<br />
a<br />
ts in all continents and in his tr<br />
national<br />
er<br />
s has become an int<br />
ect-<br />
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c<br />
oung ar<br />
s ago, a y<br />
t<br />
ar<br />
t<br />
e s<br />
W<br />
he cons<br />
and t<br />
he countr<br />
of t<br />
an t<br />
I beg<br />
ell us about y<br />
T<br />
ole lik<br />
e r<br />
activ<br />
clients in t<br />
and ho<br />
t<br />
s<br />
under<br />
e a w<br />
v<br />
ha<br />
alian ar<br />
The it<br />
orld, y<br />
he w<br />
t<br />
e so muc<br />
v<br />
lo<br />
le t<br />
ugg<br />
tr<br />
s<br />
<br />
<br />
<br />
<br />
aphic design pr<br />
r<br />
om basic visual and g<br />
ed fr<br />
o open Mic<br />
uction businesses. I decided t<br />
tr<br />
he cons<br />
t mainl<br />
as<br />
y f<br />
edibl<br />
wing incr<br />
o<br />
r<br />
as g<br />
y w<br />
he countr<br />
o 5 times per y<br />
o Zambia about 4 t<br />
el t<br />
v<br />
a<br />
o tr<br />
an t<br />
our business?<br />
ell us about y<br />
opean and w<br />
her eur<br />
or ot<br />
e it is happening f<br />
ole lik<br />
he embassies could pla<br />
ets. Also t<br />
w mark<br />
hese ne<br />
clients in t<br />
he tw<br />
een t<br />
ap betw<br />
his g<br />
o link t<br />
w t<br />
and ho<br />
er ar<br />
f<br />
he of<br />
allet limit. The demand and t<br />
e a w<br />
he mark<br />
wn nic<br />
o find his o<br />
tisan has t<br />
alian ar<br />
oblem not making enough of t<br />
ould be in pr<br />
ou w<br />
orld, y<br />
he moment, w<br />
e one at t<br />
v<br />
y ha<br />
h I onl<br />
h, and whic<br />
e so muc<br />
ets. R<br />
lobalized mark<br />
he g<br />
h t<br />
e wit<br />
pet<br />
o com<br />
le t<br />
y c<br />
tribution issue. The big suppl<br />
<br />
<br />
<br />
<br />
panies and<br />
e com<br />
at<br />
or priv<br />
ojects f<br />
aphic design pr<br />
tudio (Zambia).<br />
hel Design S<br />
o open Mic<br />
al<br />
ectur<br />
hit<br />
c<br />
he ar<br />
he design, t<br />
y in t<br />
t mainl<br />
y<br />
he econom<br />
hat t<br />
ood t<br />
t<br />
s<br />
. I under<br />
ear<br />
o 5 times per y<br />
n countries.<br />
er<br />
t<br />
es<br />
opean and w<br />
e<br />
ant and mor<br />
t<br />
por<br />
y an im<br />
he embassies could pla<br />
w<br />
hese ne<br />
tisans can find t<br />
he ar<br />
w t<br />
o. Ho<br />
o<br />
et will be t<br />
he secr<br />
e, t<br />
her<br />
h t<br />
e bot<br />
er ar<br />
hat don’t<br />
o find clients t<br />
ets. He has t<br />
he mark<br />
he demand.<br />
o satisfy t<br />
hem t<br />
oblem not making enough of t<br />
e in<br />
wher<br />
e in Zambia or else<br />
er<br />
he moment, w<br />
h I<br />
ses, whic<br />
ue hor<br />
our uniq<br />
osanna, if y<br />
ets. R<br />
ywher<br />
panies ar<br />
<br />
<br />
<br />
<br />
e in<br />
h I<br />
<br />
<br />
<br />
<br />
osanna, it is t<br />
ying R<br />
e sa<br />
ou ar<br />
As y<br />
s<br />
business locations. Milan fir<br />
o<br />
r<br />
elop and g<br />
v<br />
o de<br />
e t<br />
halleng<br />
c<br />
s of t<br />
ear<br />
he y<br />
clients. During t<br />
t a business. I r<br />
ar<br />
t<br />
o s<br />
ants t<br />
or who w<br />
f<br />
tudies I opened m<br />
y s<br />
e finishing m<br />
or<br />
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ectur<br />
hit<br />
c<br />
he Ar<br />
aculty of t<br />
he f<br />
t<br />
y alone wher<br />
el<br />
eling entir<br />
v<br />
a<br />
time tr<br />
es of America and Mexico. Ev<br />
at<br />
t<br />
ed S<br />
nit<br />
U<br />
ongue. A<br />
her t<br />
y second mot<br />
m<br />
y in local languag<br />
el<br />
hools entir<br />
local sc<br />
or his missions f<br />
O bases f<br />
T<br />
ope at NA<br />
AT<br />
Eur<br />
her is a Gener<br />
at<br />
els. My f<br />
v<br />
a<br />
y tr<br />
amil<br />
y f<br />
m<br />
ascinat<br />
s f<br />
y<br />
a<br />
eling has alw<br />
v<br />
a<br />
r<br />
T<br />
y all o<br />
our wings and fl<br />
o open y<br />
t<br />
<br />
<br />
<br />
<br />
ou t<br />
ou pushes y<br />
hin y<br />
e wit<br />
ag<br />
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osanna, it is t<br />
tudies and did fr<br />
y s<br />
ed m<br />
plet<br />
e I com<br />
t, wher<br />
s<br />
ome and Milan had been m<br />
. R<br />
as not easy<br />
, it w<br />
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ecession beg<br />
he economic r<br />
t decade, t<br />
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s of t<br />
tments and m<br />
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t small inv<br />
s<br />
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emember t<br />
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ficult envir<br />
ome. A dif<br />
m in R<br />
wn fir<br />
y o<br />
tudies I opened m<br />
ecnico di Milano.<br />
olit<br />
he P<br />
e and Design of t<br />
ectur<br />
lish. I w<br />
y eng<br />
efine m<br />
o r<br />
ed t<br />
t<br />
ar<br />
t<br />
e I s<br />
y alone wher<br />
orld, t<br />
n w<br />
er<br />
t<br />
es<br />
he w<br />
till in t<br />
en if s<br />
es of America and Mexico. Ev<br />
continent<br />
er<br />
t int<br />
s<br />
y fir<br />
s old I made m<br />
ear<br />
8 y<br />
t 1<br />
ongue. A<br />
eady bilingual making F<br />
as alr<br />
2 I w<br />
t 1<br />
es. A<br />
y in local languag<br />
hat time I used t<br />
t t<br />
y long periods. A<br />
er<br />
or v<br />
or his missions f<br />
ce and w<br />
or<br />
alian Air F<br />
he It<br />
al of t<br />
her is a Gener<br />
o visit Eur<br />
hance t<br />
he c<br />
8 I had t<br />
ntill 1<br />
ed me. U<br />
ascinat<br />
orld?<br />
he w<br />
er t<br />
v<br />
y all o<br />
<br />
<br />
<br />
<br />
s,<br />
der<br />
w bor<br />
ds ne<br />
ar<br />
w<br />
o<br />
ou t<br />
ee lance.<br />
tudies and did fr<br />
o<br />
t tw<br />
s<br />
y fir<br />
ome and Milan had been m<br />
as a<br />
an and it w<br />
ecession beg<br />
t<br />
s<br />
y fir<br />
tments and m<br />
onment<br />
ficult envir<br />
ecnico di Milano.<br />
tudent at<br />
till a s<br />
as s<br />
lish. I w<br />
t<br />
s<br />
y fir<br />
as m<br />
hat w<br />
orld, t<br />
he<br />
o t<br />
al trip t<br />
continent<br />
h<br />
enc<br />
r<br />
eady bilingual making F<br />
end<br />
o att<br />
hat time I used t<br />
o<br />
en sent t<br />
t<br />
as of<br />
ce and w<br />
o<br />
s t<br />
hank<br />
ope t<br />
o visit Eur<br />
ed w<br />
petition count<br />
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y idea jus<br />
m<br />
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edesign t<br />
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Y<br />
e been t<br />
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> l ha<br />
o mention a f<br />
d) t<br />
Boar<br />
(Zambia Inf<br />
e, as clients, t<br />
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W<br />
designing 2 s<br />
w ha<br />
e no<br />
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nment<br />
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ar<br />
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e s<br />
W<br />
<br />
<br />
<br />
<br />
he las<br />
her logos f<br />
h 4 ot<br />
ed wit<br />
k<br />
as pic<br />
ed w<br />
han 5,000 logos sent fr<br />
e t<br />
ed mor<br />
petition count<br />
e “midnight” on t<br />
or<br />
es bef<br />
w minut<br />
e<br />
t a f<br />
y idea jus<br />
mila pushed me t<br />
e Shar<br />
. My wif<br />
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tic indus<br />
ouris<br />
. Zambia has in her goals t<br />
y<br />
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he Logo of t<br />
edesign t<br />
d) published an int<br />
ourism Boar<br />
es I did. ZTB (Zambia T<br />
ou<br />
w T<br />
Touris<br />
he ne<br />
ou designed t<br />
hat y<br />
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e been t<br />
.<br />
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o mention a f<br />
hnology A<br />
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mation and Communication T<br />
or<br />
(Zambia Inf<br />
nment, t<br />
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e, as clients, t<br />
ed in urban planning pr<br />
v<br />
ol<br />
e inv<br />
e ar<br />
anda, w<br />
adiums in Rw<br />
t<br />
designing 2 s<br />
esidential, commer<br />
or r<br />
oject f<br />
unning pr<br />
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v<br />
w ha<br />
easing demand f<br />
e had an incr<br />
titutions. Soon w<br />
al ins<br />
nment<br />
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r<br />
om basic visual and g<br />
ed fr<br />
<br />
<br />
<br />
<br />
es belonging<br />
er on, judg<br />
t selection. Lat<br />
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y t<br />
kil<br />
uc<br />
orld. L<br />
he w<br />
er t<br />
v<br />
om all o<br />
han 5,000 logos sent fr<br />
petition. The<br />
he com<br />
e of t<br />
y dat<br />
he expir<br />
e “midnight” on t<br />
o send<br />
ed t<br />
e and I manag<br />
ticipat<br />
o par<br />
mila pushed me t<br />
om<br />
e her incomes fr<br />
o triplicat<br />
. Zambia has in her goals t<br />
o<br />
petition t<br />
national com<br />
er<br />
d) published an int<br />
or Zambia.<br />
tic Logo f<br />
for Zambia.<br />
ouris<br />
ourism<br />
hority), ZTB (Zambia T<br />
Tourism<br />
ut<br />
hnology A<br />
A<br />
ough ZICT<br />
hr<br />
nment t<br />
er<br />
v<br />
he Zambian go<br />
nment, t<br />
ojects and so on...<br />
ed in urban planning pr<br />
e<br />
e ar<br />
cial and public buildings. W<br />
esidential, commer<br />
ojects.<br />
al pr<br />
ectur<br />
hit<br />
c<br />
or ar<br />
easing demand f<br />
panies and<br />
e com<br />
at<br />
or priv<br />
ojects f<br />
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<br />
<br />
<br />
<br />
he one<br />
petition. The<br />
o send<br />
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ojects and so on...<br />
ojects.<br />
<br />
<br />
<br />
<br />
eall<br />
hat also r<br />
el t<br />
v<br />
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The ot<br />
ou ar<br />
y when y<br />
tl<br />
experience, mos<br />
tlantic Ocean sailing wit<br />
he A<br />
ossed t<br />
I cr<br />
Guadeloupe (Caribbean islands) up t<br />
as definit<br />
ous w<br />
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t adv<br />
The mos<br />
hat ha<br />
els t<br />
vels t<br />
av<br />
he tr<br />
e t<br />
h ar<br />
> Whic<br />
tunities.<br />
he oppor<br />
o t<br />
s open t<br />
door<br />
hinking of when nor ho<br />
ving, not t<br />
e lea<br />
or<br />
bef<br />
nation, one continent or cultur<br />
eel par<br />
o f<br />
t fulfillment is t<br />
es<br />
eat<br />
r<br />
g<br />
es, dif<br />
ent cultur<br />
er<br />
f<br />
ace dif<br />
embr<br />
t and curiosity<br />
es<br />
er<br />
but also int<br />
osanna, it is t<br />
ying R<br />
e sa<br />
ou ar<br />
As y<br />
<br />
<br />
<br />
<br />
o Africa, Zambia t<br />
he one t<br />
as t<br />
e w<br />
y lif<br />
ed m<br />
hang<br />
y has c<br />
eall<br />
he night t<br />
he middle of t<br />
e all alone in t<br />
ou ar<br />
her friends. It had been an unf<br />
h 3 ot<br />
tlantic Ocean sailing wit<br />
as in 2002, f<br />
anean sea. It w<br />
r<br />
er<br />
he Medit<br />
o t<br />
Guadeloupe (Caribbean islands) up t<br />
t of P<br />
he por<br />
om t<br />
he one sailing fr<br />
y t<br />
el<br />
as definit<br />
e l<br />
ate lif<br />
our priv<br />
a<br />
t in y<br />
o<br />
he mos<br />
ou t<br />
ed y<br />
o<br />
hang<br />
e c<br />
ve c<br />
hat ha<br />
tunities.<br />
o come bac<br />
e going t<br />
ou ar<br />
w y<br />
hinking of when nor ho<br />
our mind and t<br />
h y<br />
y wit<br />
o fl<br />
fly wit<br />
ou begin t<br />
e y<br />
v<br />
e. I belie<br />
nation, one continent or cultur<br />
y par<br />
orld and not onl<br />
e w<br />
he entir<br />
t of t<br />
eel par<br />
s of living. A<br />
y<br />
a<br />
ent w<br />
er<br />
f<br />
ealities, dif<br />
r<br />
ent<br />
er<br />
f<br />
es, dif<br />
, lear<br />
w<br />
o kno<br />
e t<br />
ong desir<br />
tr<br />
ended as a s<br />
, int<br />
t and curiosity<br />
ou t<br />
ou pushes y<br />
hin y<br />
e wit<br />
ag<br />
he cour<br />
osanna, it is t<br />
<br />
<br />
<br />
<br />
o<br />
o Africa, Zambia t<br />
s.<br />
ar<br />
t<br />
he s<br />
o t<br />
alking t<br />
he night t<br />
able<br />
ett<br />
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