SPECIAL FEATURE:
SPECIAL FEATURE: SPARKLING WINES SNAPSHOT OF THE GLOBAL AND ASIAN MARKETS FOR SPARKLING WINES Sparkling wine is one of the fastest growing categories in the world, increasing globally by 1.8% in volume between 2011 and 2014. Consumption increased by 1.3 m cases, driven by the sudden emergence and demand for Prosecco in key markets like the UK. Asia currently only accounts for 6% of the world’s total consumption of sparkling wine, compared to Europe, which consumes the lion’s share (78%) and the Americas (15%). CHINA - Sales in China have quintupled in volume between 2010 and 2014 to reach 1.1m cases, with Italian sparkling wines being the main driver of the growth, representing some 60% of the market. JAPAN - Within five years it is forecast that Japan, currently the second largest market in the Asia-Pacific after Australia, will take the top spot for sparkling wine. Japanese consumption is growing twice as fast as that of still wines, and in 2014, sparkling wine sales reached 3.77 million cases. This is forecast to grow by nearly 23% between 2015 and 2019 to reach 4.84 million cases. HONG KONG - Sparkling wine sales are booming, up by 51.3% between 2010 and 2014, mainly driven by Italian and Spanish sparkling wines. Prosecco consumption in Hong Kong soared by over 88%, and Cava by 110% between 2010 and 2014 with the upward trend set to continue. The category is predicted to grow a further 20.7% to 2019 to reach 320,000 9-litre cases. SINGAPORE - Sparkling wine is growing slowly but steadily, a trend that is predicted to continue for the next three years, with a 12.3% growth in volume. TAIWAN - Sparkling wines remain a niche category, with the sector largely driven by Champagne, with just 80,000 9-litre cases consumed in 2014, a 4.9% increase on 2013. Growth is forecast to continue by 15% between 2015 and 2019. Prosecco is the leading sparkling wine in Taiwan, with Italy the second largest sparkling wine importer after France. (All figures Vinexpo / IWSR research). 10 VINEXPO DAILY / DAY 3 / THURSDAY 26 TH MAY 2016
SPECIAL FEATURE: SPARKLING WINES ADVERTORIAL B&G NectaRose Gift Pack Launches Worldwide After its successful launch last year, Barton & Guestier NectaRose sparkling wine made of 100% Muscat grapes now benefits from an impactful and elegant gift pack. The highly attractive packaging was first made available for Valentine’s Day operations in various countries and is now available in Asia. B&G NectaRose is a renowned name worldwide for all Barton & Guestier wine lovers. Already in the early 80’s, the range consisted of several still wines, going from a NectaRouge, via a NectaRosé to a Nectad’Or. Mais Oui, C’est Très Bon! French traditional method sparkling wine on rise With a major rise in sales year-onyear in 2015 (+16.3% volume and +8.08% in value) French AOP sparkling wines – other than champagnes – are experiencing a veritable boom at the moment. Confirming the trend, Aguila Crémant is present at Vinexpo Hong Kong armed not only with data to support the case for the traditional method bubbly from France, but also the results of recent blind tests that showed Aguila was the preferred product compared to leading competitors in the market. Aguila’s catchphrase, “Creator of Effervescence” reflects a young and dynamic feel, with the bottle’s modern design combining luxury and elegance. Getting a traditional method French sparkling wine “right” comes down to the alchemy of a terroir with character: situated between the Atlantic, the Mediterranean and the Pyrenees, Aguila Crémant offers an extraordinary range of expression. Aguila brut is a perfectly mastered blend of wines from the clay-limestone and standstone hills of the region’s vineyards, where three grape varieties marry harmoniously in the following proportions: 65% Chardonnay, 25% Chenin and 10% Mauzac. VINIFICATION AND MATURATION A low yield of less than 50 Hl/Ha allows the grapes to be harvested at optimum maturity, giving good concentration of the different aromas. The wine is then vinified and assembled before a second fermentation in the bottle. Maturation on lees lasts between 12 & 18 months, then the wine is stored in order to favour the development of secondary aromas and the finesse of the bubbles. TASTING NOTES Eye: The nice pale yellow robe is highlighted by fine and persistent bubbles with a delicate mousse. Nose: The dominant Chardonnay brings notes of white flowers such as acacia, as well as fruity notes of pear and peach. Mouth: The unctuousness and freshness of this vintage brings balance and length in the mouth. THE GUARANTEE OF QUALITY The fact this is an AOC ”Crémant de Limoux”, produced using the Traditional Method and matured between 12 to 18 months is a reassuring guarantee. Aguila is working hard to push its brand, thanks to major advertising campaigns and in-store PoS display tools. Following the organic accreditation of a large proportion of its vineyards in 2014, Champagne Drappier aims to be the first Champagne House in the world to achieve a net zero carbon footprint. Over ten years, Drappier has been working on sourcing sustainable energies and to date, 45% of the electricity used by the House is produced by solar panels. By 2017, that number will increase to 75%. Plans to aggressively reduce fuel consumption to a minimum over the next 5 years have also begun. Level 3, Stand Q-82 Champagne Drappier Works Towards Zero Carbon Footprint while insulated air conditioning is strategically used throughout the property. Meanwhile, at Vinexpo Hong Kong, Champagne Drappier has unveiled its 1976 vintage – their “best kept secret in 40 years”, revealing complexity and power balanced with unexpected youthfulness. Unique tasting is possible at the stand - Level 3 KL 84 (Ponti Trading Limited importer for Hong Kong and Macau). Level 3, Stand JK-22 Cellars avoid air conditioning by utilizing a free cooling system, Level 3, Stand KL-84 vinexpodaily.com VINEXPO DAILY / DAY 3 / THURSDAY 26 TH MAY 2016 11
