João Carlos Lazzarini (Nielsen) - Apas
João Carlos Lazzarini (Nielsen) - Apas
João Carlos Lazzarini (Nielsen) - Apas
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% penetração em domicílios<br />
Supermercados<br />
Tendências Mundiais no Varejo<br />
2. Formatos de Lojas: O varejo difuso<br />
Conv/Gas<br />
Warehouse<br />
Supercenters*<br />
Dollar<br />
Drugstores<br />
Mass Merch<br />
Confidential & Proprietary Copyright © 2007 The <strong>Nielsen</strong> Company<br />
45<br />
43<br />
50<br />
50<br />
51<br />
58<br />
59<br />
*Includes Kmart, Target & Wal-Mart Supercenters<br />
67<br />
86<br />
83<br />
87<br />
A penetração em<br />
distintos canais se<br />
altera ao longo do<br />
tempo<br />
95<br />
100<br />
99<br />
2001<br />
2005<br />
14