Marketing in transportul public - URTP
Marketing in transportul public - URTP
Marketing in transportul public - URTP
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<strong>Market<strong>in</strong>g</strong> <strong>in</strong> <strong>transportul</strong> <strong>public</strong><br />
Cercetarea conceptului – transport <strong>public</strong><br />
de persoane<br />
Identificarea consumatorului<br />
Identificarea competitorilor<br />
Stabilirea costului de start up<br />
Identificarea pericolelor si a oportunitatilor<br />
Crearea unui plan de market<strong>in</strong>g<br />
Stabilirea echipei de management<br />
SC TRANSMIXT SA, Bistrita, str.Sigmirului nr.16, tel/fax:0263/233.459, www.transmixtbn.ro
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