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Espressamente Illy Corporate Profile - Brochure

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Launched in 2003,<br />

espressamente illy now<br />

has over 230 stores across<br />

34 countries targeting the<br />

main streets of the world’s<br />

most important cities, such<br />

as Rome, Paris, London,<br />

Toronto, San Francisco,<br />

Miami, Hong Kong,<br />

Tokyo, and Beijing.<br />

Quality in every detail<br />

espressamente illy authentic Italian cafes are<br />

a chain of directly managed and franchised<br />

stores inspired by the company’s commitment<br />

to quality in every<br />

detail: in the offer,<br />

the atmosphere, and<br />

the service.<br />

the café is a<br />

living place,<br />

made of welcome<br />

and warmth.<br />

Inside, customers can<br />

either order a quick<br />

espresso, prepared<br />

with passion by illy baristas, or stay a bit longer,<br />

take a break, enjoy a business lunch, meet,<br />

socialize, relax and work thanks to the wi-fi<br />

connection.<br />

Two concepts, one brand<br />

espressamente illy cafes are available in two<br />

distinct concepts: Boutique cafés, usually located<br />

in the main streets of the most important cities<br />

of the world, are places<br />

blending<br />

coffee<br />

and culture<br />

where coffee, food,<br />

atmosphere, and culture<br />

are blended together to<br />

tell the illy philosophy<br />

and share the Italian<br />

lifestyle. Premium Transits,<br />

are smaller stores designed for a quality break<br />

in high traffic areas such as major airports,<br />

shopping centres and museums. No matter the<br />

size limitations, these stores retain all the core<br />

elements that define the espressamente illy<br />

brand experience.

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