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STRATEGIC PLAN,2010–2014 - Kenya Sugar Board

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KENYA SUGAR INDUSTRY<br />

<strong>STRATEGIC</strong> <strong>PLAN</strong>, 2010–2014<br />

Implementation<br />

Strategy<br />

Resource<br />

Mobilisation &<br />

Utilisation<br />

Reporting<br />

Monitoring<br />

Evaluation<br />

Enhancing Industry Competitiveness<br />

Strategic Plan, 2010-2014 i


ii<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry


Table of Contents<br />

Acronyms ......................................................................................................................ii<br />

Foreword ......................................................................................................................iv<br />

Acknowledgements ....................................................................................................v<br />

Executive Summary ...................................................................................................vi<br />

Chapter 1: Introduction<br />

1.1 Historical Background .............................................................................................................1<br />

1.2 Importance of the <strong>Sugar</strong>cane Sector to the Economy................................................................2<br />

1.3 <strong>Sugar</strong> industry Stakeholders .....................................................................................................3<br />

1.4 Scope of Services......................................................................................................................4<br />

1.5 Methodology............................................................................................................................4<br />

Chapter 2: <strong>Kenya</strong>’s Development Agenda and Challenges .................................6<br />

2.1 Attaining Vision 2030 .............................................................................................................6<br />

2.2 Trade Environment for <strong>Kenya</strong>n <strong>Sugar</strong> ......................................................................................8<br />

Chapter 3: Review of the Strategic Plan 2004-2009 ........................................... 12<br />

3.1 Strategic Objectives (2004-2009) ...........................................................................................12<br />

3.2 Achievements.........................................................................................................................12<br />

3.3 Lessons from Plan Implementation ........................................................................................21<br />

3.4 Situational Analysis ................................................................................................................22<br />

Chapter 4: Strategic Plan 2010-2014 .................................................................... 24<br />

4.1 Rationale for the 2010-2014 Strategic Plan............................................................................24<br />

4.2 Vision, Mission and Core Values of the <strong>Sugar</strong> industry ..........................................................24<br />

4.3 Analysis of Challenges along the <strong>Sugar</strong> industry Value Chain.................................................25<br />

4.4 Strategic Goals (2010-2014) ..................................................................................................26<br />

4.5 Strategic Objectives (2010-2014) ...........................................................................................27<br />

Chapter 5: Implementation Strategy and Resource Requirements ................ 40<br />

5.1 Implementation Strategy........................................................................................................40<br />

5.2 Resource Mobilisation and Utilisation....................................................................................42<br />

5.3 Accountability .......................................................................................................................44<br />

5.4 Implementation Risks ............................................................................................................44<br />

Chapter 6: Monitoring, Evaluation and Reporting ............................................. 46<br />

6.1 Monitoring ...........................................................................................................................46<br />

6.2 Evaluation .............................................................................................................................46<br />

6.3 Reporting ..............................................................................................................................47<br />

6.4 Information Sharing ..............................................................................................................47<br />

6.5 Conclusion ............................................................................................................................47<br />

Annexes ...................................................................................................................... 48<br />

Strategic Plan, 2010-2014 iii


iv<br />

ACP African, Caribbean and Pacific Countries<br />

AgGDP Agricultural Gross Domestic Product<br />

AIDS Acquired Immune Deficiency Syndrome<br />

AMS Agricultural Management System<br />

BPO Business Process Outsourcing<br />

CDF Constituency Development Fund<br />

CET Common External Tariff<br />

CFC Common Fund for Commodities<br />

CIF Cost, Insurance and Freight<br />

COMESA Common Market for Eastern and Southern Africa<br />

CSR Corporate Social Responsibility<br />

CSS Customer Satisfaction Surveys<br />

CU Customs Union<br />

EAC East African Community<br />

ERSWEC Economic Recovery Strategy for Wealth and Employment Creation<br />

EU European Union<br />

GDP Gross Domestic Product<br />

GOK Government of <strong>Kenya</strong><br />

HIV Human Immunodeficiency Virus<br />

ICT Information and Communication Technology<br />

ISO International Organisation for Standardization<br />

KARI <strong>Kenya</strong> Agricultural Research Institute<br />

KECATRA <strong>Kenya</strong> Cane Transporters Association<br />

KenGen <strong>Kenya</strong> Electricity Generating Company<br />

KESGA <strong>Kenya</strong> <strong>Sugar</strong> Growers Associations<br />

KESMA <strong>Kenya</strong> <strong>Sugar</strong> Manufacturers Association<br />

KESREF <strong>Kenya</strong> <strong>Sugar</strong> Research Foundation<br />

KIRDI <strong>Kenya</strong> Industrial Research and Development Institute<br />

KPLC <strong>Kenya</strong> Power and Lighting Company<br />

KRB <strong>Kenya</strong> Roads <strong>Board</strong><br />

KSB <strong>Kenya</strong> <strong>Sugar</strong> <strong>Board</strong><br />

KSSCT <strong>Kenya</strong> Society of <strong>Sugar</strong>cane Technologist<br />

LATF Local Authority Transfer Fund<br />

M&E Monitoring and Evaluation<br />

MCI Millennium Cities Initiative<br />

MDG Millennium Development Goals<br />

MoA Ministry of Agriculture<br />

MoASP Ministry of Agriculture Strategic Plan<br />

MoE Ministry of Energy<br />

MoF Ministry of Finance<br />

MoI Ministry of Industrialization<br />

MoLG Ministry of Local Government<br />

MoR Ministry of Roads<br />

MoRDA Ministry of Regional Development Authority<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

Acronyms


MoT Ministry of Trade<br />

MoWI Ministry of Water and Irrigation<br />

MT Metric Tonne<br />

MTER Mid Term Evaluation and Review<br />

MTP Medium Term Plan<br />

NTB Non-Tariff Barriers<br />

OGC Outgrowers companies<br />

OTE Overall Time Efficiency<br />

PESTLE Political, Economic, Social, Technological, Legal and Environment<br />

PRSP Poverty Reduction Strategy Paper<br />

PS Permanent Secretary<br />

RRA Rural Roads Authority<br />

SACCO Savings and Credit Cooperatives<br />

SDF <strong>Sugar</strong> Development Fund<br />

SDL <strong>Sugar</strong> Development Levy<br />

SMART Specific, Measurable, Attainable, Realistic, Timed<br />

SMARTEST Specific, Measurable, Attainable, Realistic, Timed, Engaging, Siring, Team<br />

STI Science, Technology and Innovation<br />

SUCAM <strong>Sugar</strong> Campaign for Change<br />

SWOT Strengths, Weaknesses, Opportunities and Threats<br />

TARDA Tana and Athi Regional Development Authority<br />

TCD Tonnes Crushed per Day<br />

TCH Tonnes Crushed per Hour<br />

TNA Training Needs Assessment<br />

USA United States of America<br />

VCC Vale Columbia Center<br />

WTO World Trade Organisation<br />

Strategic Plan, 2010-2014 v


The sugar industry is a major contributor to the agricultural sector which is the mainstay of the<br />

economy and supports livelihoods of at least 25% of the <strong>Kenya</strong>n population. The subsector<br />

accounts for about 15% of the agricultural GDP, is the dominant employer and source of<br />

livelihoods for most households in Western <strong>Kenya</strong> comprising Nyanza, Rift Valley and Western<br />

Provinces.<br />

In 2008/2009, the industry produced close to 520,000 tonnes of sugar operating at 56 percent of the<br />

installed capacity. The industry has the potential of producing over 1 million tonnes of sugar if operated<br />

at 89 percent of the installed capacity. This would meet the domestic needs, currently standing at about<br />

700,000 tonnes, and provide a sustained surplus for export.<br />

By February 2012, the industry will begin operating under a liberalized trade regime after the COMESA<br />

safeguard measures lapse. In such environment, the industry will have to enhance its competitiveness<br />

along the entire value chain and reduce production costs by at least 39% to be in line with EAC partner<br />

states and COMESA sugar producing countries.<br />

At the moment, the industry is facing several challenges including capacity underutilization, lack of<br />

regular factory maintenance, poor transport infrastructure and weak corporate governance. Consequently,<br />

most factories have accumulated large debts amounting KSh. 58 billion. In the new Plan, the industry<br />

will require KSh 51.1 billion. KSh. 15.3 billion will be used to initiate power co-generation projects in<br />

various factories. KSh. 12.8 billion will be used to initiate ethanol production projects. The remaining<br />

KSh. 23 billion will be used to carry out other activities outlined in this Plan.<br />

As a matter of urgency, the Government through the Privatization Commission has appointedTransaction<br />

Advisors to work out the final details for the privatization of all publicly owned factories. Alongside the<br />

privatization, the Government will initiate a programme for financial restructuring of indebted public<br />

factories. This will be in addition to the continued Government support in the development of essential<br />

infrastructure such as roads, irrigation as well as basic research and extension.<br />

The 2010-2014 <strong>Kenya</strong> <strong>Sugar</strong> Industry Strategic Plan is intended to be the basis of facilitating the<br />

transformation required in the sugar subsector. It sets out the framework that will enable the industry<br />

achieve its vision of being ‘a world class multi-product sugarcane industry’ in the next five years. Despite<br />

the challenges the industry faces, this Plan underlines the industry’s commitment of being efficient,<br />

diversified and globally competitive.<br />

It is my hope that the objectives, strategies and activities recommended in this Plan will be implemented<br />

fully to revamp and resuscitate the sugar industry. I am therefore pleased to launch the <strong>Kenya</strong> <strong>Sugar</strong><br />

Industry Strategic Plan 2010-2014.<br />

Hon. William S. Ruto, M.P,<br />

Minister for Agriculture<br />

vi<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

Foreword


Acknowledgements<br />

The formulation of the <strong>Kenya</strong> <strong>Sugar</strong> Industry Strategic Plan 2010-2014 comes at a time when<br />

the industry needs to rethink its direction as it approaches the liberalization of the sugar trade<br />

regime in 2012. The industry needs to find ways of repositioning itself competitively. This<br />

would require that the industry goes beyond sugar, think more about sugarcane as a whole and exploit<br />

market opportunities that the broader sugarcane industry provides.<br />

The sugar industry stakeholders have been at the forefront in championing for a better, efficient and<br />

diversified sugarcane industry. It was through their efforts that considerable achievements were realised<br />

in the outgoing plan. It was also due to their participation and concurrence that the formulation and<br />

preparation of the incoming Plan became possible.<br />

First, I wish to thank His Excellency the President of the Republic of <strong>Kenya</strong>, Hon. Mwai Kibaki,<br />

EGH, MP and the Right Honourable Prime Minister of the Republic of <strong>Kenya</strong>, Hon. Raila Amollo<br />

Odinga, MP for their unwavering support for the sugar sub-sector. I am also grateful for the Minister for<br />

Agriculture, Hon. William S. Ruto for his robust support and vision for the development of the sugar<br />

industry.<br />

Secondly, I would like to thank the <strong>Board</strong> members and management team of <strong>Kenya</strong> <strong>Sugar</strong> <strong>Board</strong> for<br />

their invaluable contributions in setting the agenda for the new Plan. Special thanks to Ms. Rosemary<br />

Mkok, Chief Executive Officer, <strong>Kenya</strong> <strong>Sugar</strong> <strong>Board</strong> and her management team for the leadership they<br />

provided in the preparation of this Strategic Plan.<br />

Thirdly, I wish to express my deepest gratitude and appreciation to all industry stakeholders for their<br />

active participation in the preparation of this Strategic Plan.<br />

Lastly, I thank Log Associates consultants for facilitating the review and preparation of this Plan. I am<br />

confident that this Strategic Plan will serve as the industry’s framework for decision making, planning,<br />

resource mobilisation and performance monitoring in the next five years.<br />

Thank you.<br />

Z. Okoth Obado<br />

<strong>Board</strong> Chairman, <strong>Kenya</strong> <strong>Sugar</strong> <strong>Board</strong><br />

Strategic Plan, 2010-2014 vii


viii<br />

Executive Summary<br />

I. Background<br />

The <strong>Kenya</strong>n sugarcane industry is a major employer and contributor to the national economy. <strong>Sugar</strong>cane<br />

is one of the most important crops in the economy alongside tea, coffee, horticulture and maize. By far,<br />

the largest contribution of the sugarcane industry is its silent contribution to the fabric of communities<br />

and rural economies in the sugar belts. Farm households and rural businesses depend on the injection<br />

of cash derived from the industry. The survival of small towns and market places is also dependent on<br />

the incomes from the same. The industry is intricately weaved into the rural economies of most areas in<br />

western <strong>Kenya</strong>.<br />

Besides the socio-economic contributions, the industry also provides raw materials for other industries<br />

such as bagasse for power co-generation and molasses for a wide range of industrial products including<br />

ethanol. Molasses is also a key ingredient in the manufacturing of various industrial products such as<br />

beverages, confectionery and pharmaceuticals.<br />

II. Methodology<br />

In preparing this Strategic Plan, the consultant adopted a participatory and collaborative approach and<br />

methodology comprising Literature Review, Key Informants Interviews (KII), Focused Group Discussions<br />

(FDGs) and Stakeholder Consultative Workshops. Consultations were held with industry stakeholders in<br />

structured discussions as well as personal interviews with key informants. The consultant also held a validation<br />

workshop and discussed the recommendations of the Draft Strategic Plan 2010-2014. The validation workshop<br />

was attended by board members and management team of the <strong>Kenya</strong> <strong>Sugar</strong> <strong>Board</strong>.<br />

III. Structure of the Report<br />

This Plan is set out in six chapters. After an introduction in chapter one, <strong>Kenya</strong>’s Development Agenda<br />

and Challenges is outlined in chapter two followed by a review of the 2004-2009 Strategic Plan in chapter<br />

three. The proposed Strategic Plan 2010-2014 is discussed in chapter four. Implementation Strategy<br />

and Resource Requirements is presented in chapter five. The document concludes with a discussion on<br />

Monitoring, Evaluation and Reporting in chapter six.<br />

IV. 2004-2009 Strategic Plan Review Findings<br />

A review of the 2004-2009 Strategic Plan showed that:<br />

1. The Plan goals of creating a world class sugar industry were ambitious and had not been<br />

realized, having been set at a time when the industry was still a high cost producer<br />

2. The consumption-production gap still persists and growing, delaying the industry’s goal of<br />

being a net exporter<br />

3. Yield levels declined from a modest yield level of 73 tonnes per hectare to about 70 tonnes<br />

per hectare over the last five years.<br />

4. Farmer support services provided by outgrower institutions and contractors were inadequate<br />

in quality and timeliness including seed cane, fertilizer supplies, and cane harvesting and<br />

transportation.<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry


5. Most the factories, that are the backbone of the industry were struggling in debt and were<br />

unable to maintain effective crushing capacity, carry out routine maintenance and essential<br />

rehabilitation and pay farmers on time.<br />

6. Funding to the industry was inadequate to meet infrastructural development needs such as<br />

irrigation, roads, research and factories modernization<br />

7. The safeguards that were put in place to protect the industry including COMESA region<br />

quotas and taxes had many loopholes<br />

8. Governance in many of the industry institutions including outgrower institutions and<br />

publicly owned factories continued to be a big challenge<br />

Overall, even though the goals of the 2004-2009 Strategic Plan were ambitious, the Plan instrument<br />

assisted in getting the industry stakeholders to seek a common ground for the good of the industry.<br />

V. The 2010-2014 Strategic Plan<br />

Rationale for the Plan<br />

The <strong>Kenya</strong> <strong>Sugar</strong> Industry Strategic Plan for 2010-2014 provides a road map of how the industry intends<br />

to be a “world class multi-product sugarcane industry.” To enable the Government achieve its strategic<br />

objectives of being a middle-income country by the year 2030, this revised strategic plan aims at making<br />

the industry more efficient, diversified and globally competitive to contribute to the overall objective<br />

outlined in the Agricultural Sector Development Strategy (2009-2020) and the <strong>Kenya</strong> Vision 2030.<br />

The Plan provides a framework for setting goals, defining key actions, and mobilizing resources for<br />

funding programmes in the industry. It is a unifying instrument at the strategic level for industry<br />

stakeholders, who otherwise are autonomous operators. It lays the ground for enhanced performance of<br />

the sugar industry premised on a rational utilization of all resources in the sector.<br />

Vision<br />

The new vision for the industry is to be ‘a world-class multi-product sugarcane industry’.<br />

Mission<br />

The new mission of the industry is to ‘facilitate a multi-product sugarcane industry that is efficient,<br />

diversified and globally competitive’ through: enhanced industry’s competitiveness through cost reduction<br />

strategies and efficiency improvements, expanded product base, improved infrastructure and strengthened<br />

regulatory framework.<br />

Strategic Goals<br />

The formulation of this Plan came at a time when the industry needs to rethink its direction as it<br />

approaches the liberalization of the sugar trade regime in 2012. The industry needs to find ways of<br />

repositioning itself competitively. This would require that the industry goes beyond sugar, think more<br />

about sugarcane as a whole, and exploit market opportunities presented by multiple sugarcane products.<br />

This Plan will therefore put new pressure on the industry to find and invest resources in the new direction<br />

where the industry needs to go. In the light of the above, the 2010-2014 Strategic Plan is intended to<br />

seek a more limited but achievable set of goals. The stakeholders have identified and endorsed four<br />

strategic goals.<br />

1. Enhancing Competitiveness in the industry in order to transform it to a leaner, lower cost industry<br />

that can take on its competitors through:<br />

Strategic Plan, 2010-2014 ix


x<br />

n Reduction in farm level risks<br />

n Efficient, reliable harvesting and transport operations<br />

n Effective, efficient, milling operations<br />

n Enhanced human resource capacity<br />

n Streamlined corporate governance<br />

2. Expanding the product base to take advantage of opportunities created in the production process<br />

and increase factory profitability through value addition and product diversification by:<br />

n Initiating power co-generation projects<br />

n Initiating ethanol production projects<br />

n Producing industrial sugar and alcohol<br />

n Encouraging intensification to increase food security<br />

3. Investing more in infrastructure by:<br />

n Improving road transport<br />

n Investing in irrigation<br />

n Investing in and promoting the use of ICT<br />

n Increasing funding in Research and Development<br />

n Modernisation of mills<br />

4. Strengthening the policy, institutional and legal environment by:<br />

n Improving the management of the sugar import policy<br />

n Strengthening Corporate Governance<br />

n Finalising and implementing the <strong>Sugar</strong> Regulations<br />

n Finalising the implementation of the privatisation programme<br />

n Establishing a coordination mechanism for roads maintenance in the sugar zones<br />

n Supporting measures to develop a comprehensive policy on co-generations and exploitation<br />

of bio-fuels and other sugarcane products<br />

VI. Implementation Strategy and Resource Requirements<br />

Reporting the progress of implementation will be critical in adjusting strategic directions and measuring<br />

performance. Progress reports will be made on quarterly basis. The reports will outline in summary<br />

form projected targets, achievements, facilitating factors and challenges. The reports will be prepared<br />

and submitted by UCs to the SRF where a summary report will be prepared and submitted to the MC<br />

for review. Issues that will require policy interventions will be forwarded to the NICC through the KSB<br />

<strong>Board</strong>.<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry


1.1 Historical Background<br />

Chapter<br />

Introduction<br />

Industrial sugarcane farming was introduced in <strong>Kenya</strong> in 1902. The first sugarcane factory was set-up<br />

at Miwani 10km north of Kisumu in 1922 and later at Ramisi in the Coast Province in 1927. After<br />

independence, the Government explicitly expanded its vision of the role and importance of the sugar<br />

industry as set out in Sessional Paper No 10 of 1965 which sought, inter alia, to:<br />

n Accelerate socio-economic development<br />

n Redress regional economic imbalances<br />

n Promote indigenous entrepreneurship<br />

n Promote foreign investment through joint ventures<br />

In pursuit of the above goals, the Government established five additional factories in the 1960s and<br />

1970s: Muhoroni (1966), Chemelil (1968), Mumias (1973), Nzoia (1978), and South Nyanza (1979).<br />

Later, several more were to come on stream: West <strong>Kenya</strong> (1981), Soin <strong>Sugar</strong> Factory (2006) and Kibos<br />

<strong>Sugar</strong> & Allied Industries (2007), bringing the total number of milling companies to ten (10). The two<br />

older factories ceased operations: Ramisi sugar factory collapsed in 1988 and Miwani sugar factory was<br />

put under receivership.<br />

The establishment of the publicly owned factories was predicated on the need to:<br />

n Achieve self sufficiency in sugar with a surplus for export in a globally competitive market<br />

n Generate gainful employment and create wealth<br />

n Supply raw material for sugar related industries<br />

n Promote economic development in the rural economy and beyond through activities linked<br />

to the sugar industry<br />

In support of the above goals, the Government invested heavily in sugar factories, holding about 83% of<br />

the equity, later reduced to 70% after it divested 36% of its interest in Mumias <strong>Sugar</strong> Company. These<br />

resource injections into the subsector were in addition to the resources from the <strong>Sugar</strong> Development<br />

Fund (SDF), set up in 1992, that has contributed about KSh. 11 billion into the industry for cane<br />

development, factory rehabilitation, research and infrastructure development.<br />

These investments did not, however, help achieve the self-sufficiency in sugar as consumption continued<br />

to outstrip production. Total sugar production grew from 368,970 tonnes in 1984 to 520,000 tonnes<br />

in 2008 leaving <strong>Kenya</strong> a net importer of sugar with imports rising from 4,000 to 220,000 tonnes over<br />

the same period. The deficit is being met through imports from the COMESA region and other sugar<br />

producing countries including Brazil, United Kingdom and Mexico. Figure 1.1 shows production and<br />

consumption status since 2001.<br />

In 2003, the Government set up a Task Force on the <strong>Sugar</strong> Industry Crisis 1 whose objective was to<br />

examine the problems facing the sugar subsector and make recommendations for revitalizing the industry.<br />

1 Otherwise known as the Amayo Task Force Report dated 1st July 2003<br />

1<br />

Strategic Plan, 2010-2014 1


Following the Task Force’s recommendations, the Government made the following decisions:<br />

(a) Made changes in the management of all publicly owned milling companies with a view to<br />

improving corporate governance<br />

(b) Reduced lending rates on SDF loans from 10% to 5%<br />

(c) Wrote off KSh. 4.7 billion on accrued interest and penalties on SDF loans<br />

(d) Disbursed KSh. 800 million towards settling arrears owed by milling companies to farmers<br />

(e) Increased research funding from the <strong>Sugar</strong> Development Levy by (SDL) doubling the<br />

allocation from 0.5% to 1%<br />

(f) Successfully negotiated for a four-year COMESA safeguard to give the industry time to<br />

restructure and become globally competitive<br />

2<br />

Tonnes (x10000)<br />

80<br />

60<br />

40<br />

20<br />

0<br />

2001<br />

Fig. 1.1: <strong>Sugar</strong> Production, Consumption, Imports and Exports Trends<br />

Concurrent with the structural reforms the Government was implementing, the industry continued to<br />

expand its processing capacity: <strong>Kenya</strong> <strong>Sugar</strong> <strong>Board</strong> (KSB) registered three new mill white sugar factories,<br />

namely: Butali, Kwale International <strong>Sugar</strong> Co. Ltd and Trans Mara <strong>Sugar</strong> Companies with a combined<br />

potential capacity of 5,000 TCD. It is also expected that an additional mill would be established in the<br />

Tana River basin, with a potential capacity of 9,000 TCD. With the operationalisation of these new<br />

factories and the upgrading of the existing mills, the industry’s capacity would be close to 38,000 TCD,<br />

which would result in a production of about 1 million tonnes of sugar per annum.<br />

Apart from the regular sugar mills, there are four licensed and operational jaggery millers, namely:<br />

Lubao, Shajanand, Farm Industries and Homa Lime Jaggeries, who have a combined capacity of about<br />

300 TCD. There are also in excess of three hundred informal and mostly mobile jaggeries, each of which<br />

crushes between 3-35 tonnes of sugarcane per day.<br />

1.2 Importance of the <strong>Sugar</strong>cane Sector to the Economy<br />

The <strong>Kenya</strong>n sugarcane industry is a major employer and contributor to the national economy. It is<br />

one of the most important crops alongside tea, coffee, horticulture and maize. Currently, the industry<br />

directly supports approximately 250,000 small-scale farmers who supply over 92 percent of the cane<br />

milled by the sugar companies. An estimated six million <strong>Kenya</strong>ns derive their livelihoods directly or<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

2002 2003 2004 2005<br />

Year<br />

2006 2007 2008<br />

Production Consumption Imports Exports


indirectly from the industry. In 2008, the industry employed about 500,000 people directly or indirectly<br />

in the sugarcane business chain from production to consumption. In addition, the industry saves <strong>Kenya</strong><br />

in excess of USD 250 million (about KSh. 19.3 billion) in foreign exchange annually and contributes<br />

tax revenues to the exchequer (VAT, Corporate Tax, personal income taxes, cess). In the sugarbelt<br />

zones, the sugar industry contributes to infrastructure development through road construction and<br />

maintenance; construction of bridges; and to social amenities such as education, health, sports and<br />

recreation facilities 2,3 .<br />

The sugarcane industry provides raw materials for other industries such as bagasse for power cogeneration<br />

and molasses for a wide range of industrial products including ethanol. Molasses is also a<br />

key ingredient in the manufacturing of various industrial products such as beverages, confectionery and<br />

pharmaceuticals.<br />

By far, the largest contribution of the industry is its silent contributions to the fabric of communities and<br />

rural economies in the sugarcane belt. Farm households and rural businesses depend on the injection<br />

of cash derived from sugarcane. The survival of small towns and market places is also dependent on the<br />

incomes from the same. The industry is intricately weaved into the rural economies of most areas in<br />

Western <strong>Kenya</strong>.<br />

1.3 <strong>Sugar</strong> industry Stakeholders<br />

The <strong>Kenya</strong> <strong>Sugar</strong> industry has a wide range of stakeholders, each with a role to play.<br />

(i) The Government of <strong>Kenya</strong> (GoK)<br />

The Government of <strong>Kenya</strong> (GoK) through the Ministry of Agriculture (MoA) has the overall<br />

responsibility for the industry’s development. The GoK has a role of supporting the industry through<br />

regulation, enhancement of competition and fairplay, and provision of an enabling environment for all<br />

stakeholders. Currently, the GoK is the largest shareholder in the industry.<br />

(ii) The <strong>Kenya</strong> <strong>Sugar</strong> <strong>Board</strong> (KSB)<br />

The <strong>Kenya</strong> <strong>Sugar</strong> <strong>Board</strong> (KSB) is a public body set up by the <strong>Sugar</strong> Act, 2001, under the Ministry of<br />

Agriculture. The <strong>Board</strong> is mandated to:<br />

i. Regulate, develop and promote the sugar industry<br />

ii. Co-ordinate the activities of individuals and organisations in the industry<br />

iii. Facilitate equitable access to the benefits and resources of the industry by all interested<br />

parties<br />

(iii) <strong>Kenya</strong> <strong>Sugar</strong> Research Foundation (KESREF)<br />

The <strong>Kenya</strong> <strong>Sugar</strong> Research Foundation (KESREF) established in 2001, is the scientific wing of the<br />

industry mandated to develop and transfer appropriate technology in the sugar sub-sector. It also<br />

carries out socio-economic studies to enhance the development of sugar as a commercial business.<br />

The Foundation is funded mainly through grants from the <strong>Sugar</strong> Development Fund (SDF). It has its<br />

headquarters in Kibos, Kisumu with sub-stations in Mumias, Mtwapa and Opapo.<br />

2 Bracing for COMESA: <strong>Kenya</strong>n <strong>Sugar</strong> industry, Mumias <strong>Sugar</strong> Company Bulletin 2008<br />

3 <strong>Kenya</strong> <strong>Sugar</strong> <strong>Board</strong> Strategic Plan (2008-2012) and Year Book of Statistics (2008)<br />

Strategic Plan, 2010-2014 3


(iv) Cane Growers/Outgrower Institutions<br />

<strong>Sugar</strong>cane farmers (outgrowers) supply 92% of the cane milled. A large number of institutions including<br />

Outgrower Institutions, Societies, Unions and SACCOs represent these farmers. The role of these<br />

institutions is to promote, represent and protect the interest of the farmers. The institutions operate<br />

under the <strong>Kenya</strong> <strong>Sugar</strong>cane Growers Association (KESGA).<br />

(v) Cane Transporters<br />

Cane transporters are responsible for provision of cane transportation services in the industry.Transporters<br />

operate under the <strong>Kenya</strong> Cane Transporters Association (KECATRA).<br />

(vi) Millers/Jaggeries<br />

The role of the millers is to make fair return on investment through efficient operation of the sugar mills<br />

or jaggeries for the production of sugar and other products for sale and making timely payments to cane<br />

growers. The millers operate under an apex institution known as the <strong>Kenya</strong> <strong>Sugar</strong> Manufacturers Association<br />

(KESMA). Millers are a critical node in the sugarcane industry because of the role they play in value addition.<br />

The profitability and hence strength of the industry depends on how efficiently they operate.<br />

(vii) Other Industry Stakeholders<br />

Other industry stakeholders include:<br />

n Importers<br />

n Financial institutions<br />

n Consumers<br />

n Special interest groups<br />

• <strong>Kenya</strong> Society of <strong>Sugar</strong>cane Technologist (KSSCT)<br />

• <strong>Sugar</strong> Campaign for Change (SUCAM)<br />

1.4 Scope of Services<br />

The scope of services outlined in the Terms of Reference for the preparation of the 2010-2014 Strategic<br />

Plan, were as follows:<br />

i. Review the current strategic plan and other relevant documentation which shall include, but<br />

not limited to the National Vision 2030; the Ministry of Agriculture Strategic Plan 2006-<br />

2010; the <strong>Sugar</strong> Act 2001; Guidelines for the preparation of strategic plans 2008-2010 from<br />

the office of the Prime Minister, Ministry of State for Planning, National Development and<br />

Vision 2030; and prepare a critique of issues for consideration<br />

ii. Conduct a stakeholders’ workshop to collect views on possible amendment to the current<br />

document<br />

iii. Arising from (1) and (2) above, prepare a draft industry strategic plan 2010-2014<br />

iv. Conduct a workshop for the <strong>Board</strong> and Management Team to take them through the draft<br />

industry strategic plan 2010-2014<br />

v. Prepare a final draft to be presented to the <strong>Board</strong>, Management Team and sugar<br />

stakeholders<br />

vi. Prepare and present the final document<br />

1.5 Methodology<br />

In reviewing the strategic plan, the consultant adopted a participatory and collaborative approach<br />

comprising Literature Review, Key Informant Interviews (KII), Focused Group Discussions (FDGs) and<br />

Stakeholder Consultative Workshops.<br />

4<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry


1.5.1 Literature Review<br />

The consultant reviewed a wide range of published materials and documents in the course of<br />

the assignment, including:<br />

i. <strong>Kenya</strong> <strong>Sugar</strong> Industry Strategic Plan (2004-2009)<br />

ii. <strong>Kenya</strong> <strong>Sugar</strong> <strong>Board</strong> Strategic Plan (2008-2012)<br />

iii. <strong>Kenya</strong> Vision 2030, A Globally Competitive and Prosperous <strong>Kenya</strong><br />

iv. Sessional Paper of 2008 on Revitalisation of <strong>Sugar</strong> industry (March 2008)<br />

v. Agriculture Sector Development Strategy (2009-2020)<br />

vi. Economic Recovery Strategy for Wealth and Employment Creation<br />

vii. Report of the Task Force on <strong>Sugar</strong> industry Crisis, 1 st July 2003<br />

viii. Guidelines for Preparation of Vision 2030 based Strategic Plans<br />

ix. Report on Cost of Cane and <strong>Sugar</strong> Production (KSB, 2006, 2007)<br />

x. Year Book of <strong>Sugar</strong> Statistics (KSB, 2008)<br />

xi. <strong>Kenya</strong> <strong>Sugar</strong> industry Report (EPZA, 2005)<br />

xii. Working Papers (Millennium Cities Initiative & Vale Columbia Center, 2008)<br />

xiii. National Policy on <strong>Sugar</strong> industry (GoK, April 2001)<br />

xiv. National <strong>Sugar</strong> Conference Report (October, 2004)<br />

xv. Economic Governance Reform in the <strong>Sugar</strong> Subsector (February, 2005)<br />

xvi. Energy Act, 2006<br />

xvii. Various internet sources<br />

1.5.2 Stakeholder Consultative Workshops<br />

The consultant held two stakeholder consultative workshops in Kisumu. The first workshop<br />

was held on 21 and 22 May 2009. The second workshop was held on 17 June 2009. The<br />

workshops’ participants comprised representatives of Outgrower Institutions (OGIs), Millers,<br />

Transporters, Cane Researchers, Universities, Ministry of Agriculture, KESREF and <strong>Kenya</strong><br />

<strong>Sugar</strong> <strong>Board</strong>. These workshops were used as discussion forums to gather information on key<br />

issues affecting the industry and the way forward.<br />

1.5.3 Debriefing Workshops<br />

The consultant conducted three debriefing workshops. The first workshop was held on 10 July<br />

2009 with the management team of the <strong>Kenya</strong> <strong>Sugar</strong> <strong>Board</strong>. The second and third workshops<br />

were held on 27 July 2009 and 14 August 2009 respectively with the <strong>Board</strong> and Management<br />

Team of KSB. The comments and suggestions from the three debriefing workshops have been<br />

incorporated in this report.<br />

Strategic Plan, 2010-2014 5


6<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

Chapter<br />

2<br />

<strong>Kenya</strong>’s Development Agenda<br />

and Challenges<br />

2.1 Attaining Vision 2030<br />

<strong>Kenya</strong>’s medium and long-term development agenda is set out in the <strong>Kenya</strong> Vision 2030. The Vision is<br />

built on the foundation of the Economic Recovery Strategy for Wealth and Employment Creation (ERWEC)<br />

2003-2007. It is the country’s new development blueprint covering the period 2008-2030. The vision<br />

aims to transform <strong>Kenya</strong> into a newly industrialising, middle-income country providing a high quality life<br />

to all its citizens in a clean and secure environment by the year 2030. The Vision is also expected to be<br />

a major vehicle for the realisation of the Millennium Development Goals (MDGs). The vision is based<br />

on three pillars: the economic, the social and the political. These pillars are anchored on macroeconomic<br />

stability; continuity in governance reforms; enhanced equity and wealth creation opportunities for the<br />

poor; infrastructure; energy; science, technology and innovation (STI); land reform; human resources<br />

development; security as well as public sector reforms. The sugar industry will contribute to the<br />

attainment of three pillars through various interventions discussed below:<br />

2.1.1 Economic Pillar<br />

The economic pillar aims to attain an average Gross Domestic Product (GDP) growth rate of<br />

ten per cent (10 %) per annum and sustain it to 2030. The programs envisaged to move the<br />

economy up the value chain are tourism, agriculture, wholesale and retail trade, manufacturing,<br />

business process outsourcing and financial services. The sugarcane industry will play a key role<br />

in the attainment of the goals set for the programmes in agriculture and manufacturing; and<br />

to benefit substantially from programmes envisaged in the wholesale and retail, and financial<br />

services programmes.<br />

Agricultural Sector: The sugarcane industry already accounts for about 15% of agricultural GDP. In<br />

the Vision 2030, <strong>Kenya</strong> aims to build an agricultural sector that is innovative, business oriented and<br />

modern through:<br />

n Transforming key institutions to promote agricultural growth<br />

n Increasing productivity in the sector<br />

n Land policy and land use reforms<br />

n Expanding irrigation in arid and semi-arid lands<br />

n Improving market access for smallholders through better supply chain management<br />

Torealisetheaboveobjectives,theVisionhasidentifiedsevenflagshipprojectsforimplementation<br />

by the year 2012. Three of the projects that are relevant to the sugar subsector include irrigation<br />

development along the Tana River Basin; development and implementation of a 3-tiered fertilizer<br />

cost reduction programme; and development of an Agriculture land use Master Plan.


Wholesale and Retail Trade: The 2030 vision for wholesale and retail trade is to move<br />

towards greater efficiency in the country’s marketing system by lowering transaction costs<br />

through institutional reforms. This involves strengthening informal trade (through investment<br />

in infrastructure, training and linking it to wider local and global markets). This is expected<br />

to raise the market share of products (including sugar and co-products) sold through normal<br />

channels such as supermarkets from 5% to 30% by 2012. The envisaged flagship projects<br />

such as creation of wholesale hubs, building of retail markets and a free trade port are market<br />

opportunities that will be exploited by the sugar industry in the incoming planning period.<br />

Manufacturing Sector: <strong>Kenya</strong> aims to have a robust, diversified and competitive manufacturing<br />

sector through:<br />

n Restructuring local industries that use local materials but are currently uncompetitive e.g<br />

sugar and paper manufacturing<br />

n Exploiting opportunities in value addition to local agricultural produce<br />

n Adding value to intermediate imports<br />

With fuller exploitation of forward linkages in the value chain, the industry has an opportunity<br />

to increase significantly its contribution to the manufacturing sector.<br />

Financial Sector: The 2030 vision for financial services is to create a vibrant and globally<br />

competitive financial sector in <strong>Kenya</strong>. The sector is expected to create jobs and promote high<br />

levels of savings to finance investment needs. One of the most urgent steps towards creating a<br />

competitive financial environment in <strong>Kenya</strong> is introducing legal and institutional reforms that<br />

will enhance transparency in all transactions, build trust and make enforcement of justice more<br />

efficient. This will be achieved by:<br />

n Undertaking legal and institutional reforms to make <strong>Kenya</strong> more competitive as a financial<br />

centre<br />

n Consolidation of banks to make them larger and stronger<br />

n Introduction of credit referencing<br />

n Strengthening informal and micro-finance institutions and SACCOs<br />

n Deepening financial markets by raising institutional capital through pension funds,<br />

expanding bond and equity markets as well as tapping external sources of capital<br />

The reforms are also expected to strengthen the regulatory and oversight authority which<br />

in turn will help increase investor confidence in the economy and thus increase investment<br />

opportunities in the sugarcane sector as well. Increased investment in the sector will lead to<br />

higher production of sugar and co-products, which will then contribute to the realisation of<br />

the envisaged 10% GDP growth rate.<br />

To fully utilize the potential in the sugarcane industry, some essential reforms have been<br />

identified in the Agricultural Sector Development Strategy 2009-2020 to complement the<br />

broad reforms envisaged under Vision 2030, these include:<br />

n Land reforms to reduce inequality and increase intensification<br />

n Improving efficiencies in the supply chain e.g. enhancing access to input markets, raising<br />

cane yields, reducing post-harvest losses and upgrading factory capacity<br />

n Increasing access to credit facilities particularly for farmers<br />

n Increasing value addition by more processing and product diversification<br />

n Strengthening corporate governance in the sugarcane industry<br />

Strategic Plan, 2010-2014 7


8<br />

2.1.2 Social Pillar<br />

The social component addresses issues of equity and social justice; national cohesion, security<br />

and environmental concerns. It lays great emphasis on the development of education and<br />

training, better healthcare, improved water and sanitation, sustainable and better environmental<br />

management as well as vital national attention to gender equity, youth, vulnerable groups,<br />

housing, and poverty reduction.<br />

Developments envisaged in the social pillar will be important in providing opportunities for<br />

social safety nets and greater mobility in the social space. The sugar industry will contribute<br />

significantly to the social development through provision of employment opportunities and<br />

wealth creation in the rural areas of <strong>Kenya</strong>. As a social tool, a vibrant sugar industry will act<br />

as a catalyst for raising the standards of living in various rural households through direct and<br />

indirect incomes. The sugar industry will also contribute to the realisation of the goals of<br />

the social pillar through its corporate responsibility activities in health, education, water and<br />

sanitation, and recreation activities.<br />

2.1.3 Political Pillar<br />

The political component aims to realise a democratic political system predicated on greater<br />

economic and political devolution, respect for the rule of law, and protection of rights and<br />

freedoms for all citizens. Under this component, <strong>Kenya</strong>’s development agenda is to improve<br />

accountability, reduce impunity and begin the real fight against corruption, and thus promote<br />

efficiency in the governance and management of public affairs. Good corporate governance<br />

in the sugar industry is essential in order to create a climate of fairness, transparency and<br />

accountability especially now when major decisions are needed to make the industry leaner,<br />

efficient and more competitive.<br />

2.2 Trade Environment for <strong>Kenya</strong>n <strong>Sugar</strong><br />

2.2.1 Global Trade Environment and Obligations<br />

In the last two decades, the world has witnessed rapid economic growth and expansion of trade,<br />

driven primarily by emerging Asian Tiger economies. The rapid and continued strong growth<br />

in China and India will further put upward pressure on prices of crude oil. This will continue<br />

to cause major challenges to <strong>Kenya</strong>’s sugar industry that is significantly dependent on fossil<br />

fuel for cane transportation. In addition, there is evidence to suggest that financial market<br />

challenges in the United States of America (USA) and Europe, are affecting global markets<br />

thus impacting negatively on <strong>Kenya</strong>’s trade performance in goods and services. The overall<br />

effect of the credit crunch will be felt in terms of reduced purchasing power of foreign buyers<br />

of <strong>Kenya</strong>n goods, and lower domestic access to credit, grants, and donor support. Capital<br />

markets will also be more concerned at the likely impact of reducing global trade flows on the<br />

creditworthiness of countries like <strong>Kenya</strong>.<br />

The European Commission (EU) trading block, despite cutting prices by 36%, will still be an<br />

attractive sugar export destination. At an average price of 22 cents per pound, the EU price is<br />

still 4 cents above the open trade price.<br />

International competition from low cost sugar producers is a big challenge to the local sugar<br />

industry. The average cost of sugar production in 2006/07 in <strong>Kenya</strong> was KSh. 42,192 (USD<br />

680) per tonne. The world average cost of production for the same is USD 263 per tonne. As<br />

a result, importers view <strong>Kenya</strong> as an attractive market. <strong>Kenya</strong> needs to bring its cost structure,<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry


productivity and quality control to levels comparable to those of its competitors in order to<br />

exploit the opportunities availed by the global market.<br />

<strong>Kenya</strong>’s is a signatory to World Trade Organization (WTO), the Cotonou Partnership<br />

Agreements (ACP-EU), COMESA Free Trade Agreement and the East African Community<br />

Customs Union. <strong>Sugar</strong> imports and exports are affected by what happens in these trade<br />

regimes.<br />

2.2.2 COMESA and East African Community Customs Union Obligations<br />

The <strong>Kenya</strong>n sugar industry is protected by COMESA safeguard measures. The safeguards were<br />

first granted in 2004 and were to expire in February 2008. Despite the remarkable progress<br />

made during the safeguard period, the industry was not ready for an open trade regime in<br />

sugar. <strong>Kenya</strong> therefore sought and was granted an additional four years of protection from<br />

March 2008 to February 2012, with a declining tariff and an increasing quota (Table 2.1).<br />

Table 2.1: COMESA Import Quota<br />

Year Quota (tonnes) Tariff Rate (%)<br />

2008/09 220,000 100<br />

2009/10 260,000 70<br />

2010-2014/11 300,000 40<br />

2011/12 340,000 10<br />

1 March 2012 Open market 0<br />

The extension was granted subject to certain conditions, including:<br />

i. Rising sugar import quota in tandem with a declining tariff as shown in Table 2.1<br />

ii. The Government adopts a privatization plan within the first 12 months and takes<br />

verifiable steps to privatize the remaining publicly owned factories by 2011<br />

iii. The industry to implement cane payment system based on sucrose content instead of<br />

weight<br />

iv. The Government adopts an energy policy aimed at promoting co-generation and<br />

other forms of bio-fuel production that will contribute to making the industry more<br />

competitive<br />

v. <strong>Kenya</strong> <strong>Sugar</strong> <strong>Board</strong> (KSB) to increase funding for research on high yielding and early<br />

maturing varieties and spearhead its dissemination by farmers<br />

vi. The Government to increase funding for road infrastructure<br />

vii. The Government to submit twice yearly performance reports to the COMESA Council<br />

on all measures, activities and improvements on the sugar sector’s competitiveness<br />

<strong>Sugar</strong> prices in <strong>Kenya</strong> need to drop by at least 39% to be in line with COMESA levels. Such<br />

a price drop in less than 3 years is drastic and requires major cost reduction strategies for the<br />

industry. Although there are eight sugar mills in production, industry sources indicate that<br />

only West <strong>Kenya</strong>, Mumias and Kibos & Allied Industries would survive if the safeguards were<br />

to be lifted now because they can produce sugar at costs similar to other COMESA countries.<br />

These factories are equipped with modern facilities that can process sugarcane efficiently 4 .<br />

4 KSB (2008), Cost of Cane and <strong>Sugar</strong> Production and Personal Interviews<br />

Strategic Plan, 2010-2014 9


10<br />

Table 2.2: Cost of <strong>Sugar</strong> Production in COMESA and Selected EAC countries<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

Country Cost USD/ tonne<br />

<strong>Kenya</strong> 415-500<br />

Sudan 250-340<br />

Egypt 250-300<br />

Swaziland 250-300<br />

Zambia 230-260<br />

Malawi 200-230<br />

Uganda 140-180<br />

Tanzania 180-190<br />

While Tanzania is not a member of COMESA, Uganda is not a signatory to the COMESA<br />

Free Trade Agreement. Consequently, the two countries can and do import sugar from outside<br />

COMESA. These sugars find their way into <strong>Kenya</strong> through Informal Cross Border Trade<br />

(ICBT), which poses an unfair competition to the local sugar producers. Similar problems also<br />

occur through transhipment of sugar via other COMESA countries (such as Egypt) from non-<br />

COMESA countries (such as Brazil).<br />

The East African Community (EAC) commenced implementation of a common customs<br />

union in 2005. The Customs Union encompasses the removal of internal tariffs, application<br />

of a Common External Tariff (CET) and elimination of Non-tariff barriers (NTB). The CET<br />

applies zero tariff rates for raw materials, 10% for intermediate goods and 25% for finished<br />

products. Whilst this is a welcome move, it is worth noting that within the EAC, the cost<br />

of sugar production is lowest in Uganda followed by Tanzania then <strong>Kenya</strong>. The practical<br />

consequence is that even within the EAC; a duty free movement of sugar would imply that<br />

Uganda and Tanzania producers would pose a challenge to their <strong>Kenya</strong>n counterparts. The<br />

EAC Customs Union also include Burundi and Rwanda who are also members of the EAC.<br />

Ultimately, the custom union might include Southern Sudan and the Democratic Republic of<br />

the Congo in future. Therefore, it is necessary that domestic production be more efficient and<br />

competitive and internal prices be realigned with regional levels for the industry is to survive<br />

the anticipated regional sugar trade liberalization.<br />

2.2.3 National Challenges<br />

The country is facing a monumental task of overcoming poverty: 56% of the population lives<br />

below the poverty line; an unemployment rate in excess of 40%, compounded by an increasing<br />

number of youths leaving school who are looking for white-collar jobs. These problems are<br />

exacerbated by high inequality in income and asset distribution and a deteriorating gender<br />

inequality. The pressure to create jobs in the economy is therefore very high and the sugar<br />

industry is expected to play a significant role.<br />

These adverse trends have led to considerable disparities in development among the<br />

different regions of the country, which is posing a serious challenge to national cohesion and<br />

development. In addition, insecurity in neighbouring Somalia coupled with homegrown<br />

criminality, including the emergence of organized gangs and militia and availability of illegal<br />

firearms have combined to create an adverse investment climate and have put considerable<br />

pressure on state resources.


The state of infrastructure is unsatisfactory in terms of adequacy and quality because of years<br />

of deferred maintenance. Roads in particular, require a major effort for rehabilitation and<br />

maintenance; irrigation infrastructure has stagnated at very low levels since the 1970s – the<br />

share of irrigated agricultural output is less than 10% of AgGDP. The limited use of irrigation<br />

has increased farm level risks and hindered a sustainable increase in yields. The infrastructure<br />

problems are likely to persist unless there is a clear plan and programme of implementation<br />

over the medium and long-term. For the sugar industry, the process of seeking to build a<br />

competitive industry will be impeded by an inadequate and poor quality infrastructure.<br />

Corporate governance has been a challenge for the industry for a long time. The sugar industry<br />

needstotransformitselftoprofitabilityandefficiencypaththroughsoundmanagementpractices.<br />

There is need to develop and implement policies that would ensure that the principles of good<br />

governance are instituted and maintained. This would ensure competitiveness, transparency,<br />

accountability and sustainability of the industry.<br />

Land is an important factor of production as it provides the foundation for all other activities<br />

such as agriculture, water, settlement, tourism, wildlife and forestry, and infrastructural activities.<br />

However, over the years, administration and management of land has been a challenge due to<br />

lack of a comprehensive land tenure policy. This has led to fragmentation of land into small and<br />

uneconomic land units. Small land sizes has led to strong competition for land between food<br />

crops and sugarcane, which has increased food insecurity. The agricultural sector is developing<br />

a National Land Use Policy and Master Plan, which will provide guidelines regarding the use<br />

of land.<br />

Development projects recommended under Vision 2030 will increase demand on <strong>Kenya</strong>’s energy<br />

supply. Currently, <strong>Kenya</strong>’s energy costs are higher than those of her competitors. <strong>Kenya</strong> must,<br />

therefore, generate more energy at a lower cost and increase efficiency in energy consumption.<br />

To help meet the energy needs, the industry will invest in co-generation with the aim of selling<br />

surplus power to the national grid.<br />

Strategic Plan, 2010-2014 11


12<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

Chapter<br />

3<br />

Review of the Strategic Plan<br />

2004-2009<br />

3.1 Strategic Objectives (2004-2009)<br />

To turn around the sugar industry, the outgoing Plan identified nine (9) Strategic objectives for<br />

implementation during the period 2004-2009. These objectives and actions are presented in Annex I.<br />

3.2 Achievements<br />

A review of the outgoing Plan revealed that the level of implementation of activities was only about 30%<br />

of what was intended, many of the activities are work-in progress. The poor implementation of the plan<br />

was attributed to the fact that the objectives were way too ambitious, not SMART 5 hence extremely<br />

difficult to implement and monitor. Implementation of some activities was delayed by lack of funds.<br />

3.2.1 Attainment of the Mission<br />

The <strong>Kenya</strong> <strong>Sugar</strong> Industry Strategic Plan (2004-2009) set out the mission of the industry as to:<br />

“consistently achieve self-sufficiency and capacity for export of sugar and related products through<br />

implementation of competitive global industry best practices.” However, this mission was not<br />

achieved during the Plan period. The industry is still a net exporter. The goal of being globally<br />

competitive is still a dream because the industry did not implement the structural measures<br />

that would have brought down costs and increased its competitiveness. But of great concern,<br />

is the focus on sugar and self-sufficiency without regard to profitability and efficiency. It<br />

became clear that the sugar industry could not simultaneously seek self-sufficiency and global<br />

competitiveness. As illustrated by the COMESA conditionality for granting an extension of its<br />

safeguards, the industry needs to become competitive through major structural changes. This<br />

calls for a review of the mission.<br />

3.2.2 Analysis of the <strong>Sugar</strong> Industry Performance (2004-2009)<br />

I. Increased <strong>Sugar</strong>cane Production and Productivity<br />

Area under Cane<br />

Area under cane grew from 131,507 hectares in 2004 to 169,421 hectares in 2008 (Fig 3.1),<br />

representing an increase of 28.8%. The increase in cane area was attributed to the addition of<br />

Kibos and Soin <strong>Sugar</strong> Zones as new cane areas. Additionally, apart from SONY <strong>Sugar</strong> Company<br />

and Miwani, all the other companies increased areas under cane. Most of the increase was from<br />

the West <strong>Kenya</strong> zone, which rose by 198.2% (Table 3.1)<br />

5 Specific, Measurable, Attainable, Realistic, Timed


Area under cane (Ha)<br />

169,421<br />

158,568<br />

147,730<br />

144,765<br />

131,507<br />

122,580<br />

126,826<br />

117,131<br />

Fig. 3.1: Area under Cane (2001-2008) 6<br />

Source: Year Book of <strong>Sugar</strong> Statistics, KSB, 2008<br />

Table 3.1: Area under Cane<br />

Company<br />

2001<br />

Year<br />

2004 2008 Increase/<br />

Decrease<br />

Increase/<br />

(Decrease)<br />

Ha Ha Ha %<br />

Chemelil 10,219 13,341 3,122 30.6<br />

Muhoroni 11,146 14,259 3,113 27.9<br />

Mumias (+Busia Zone) 56,792 64,637 7,845 13.8<br />

Nzoia 19,449 23,899 4,450 22.9<br />

SONY 20,941 19,322 -1,619 (7.7)<br />

Miwani 5,560 4,633 -927 (16.7)<br />

Kibos - 2,622 2,622 New zone<br />

West <strong>Kenya</strong> 7,400 22,070 14,670 198.2<br />

Soin - 4,638 4,638 New zone<br />

Total 131,507 169,421 37,914 28.8<br />

Source: Year Book of <strong>Sugar</strong> Statistics, KSB, 2008<br />

Cane Varieties<br />

2002 2003 2004 2005<br />

In 2008, cane variety CO 945 occupied 35.72% of the total area under cane. Varieties CO 421,<br />

CO 617 and N14 occupied 28.4%, 13.29%, 10.95% of the total area respectively. KESREF<br />

developed four new cane varieties (KEN 82-062, KEN 82-472, EAK 73-335 and D8484)<br />

in 2007. However, the area under cane for <strong>Kenya</strong>n bred varieties remained just under 5% of<br />

the gross area. The slow adoption rate to <strong>Kenya</strong>n varieties is attributed to inefficient factory<br />

utilisation capacity that translates into delayed harvesting which raises the risks to the farmers,<br />

and to some extent weak research-extension-farmer linkages. Most farmers do not want to<br />

adopt early maturing cane varieties because they deteriorate faster and the factories do not have<br />

the capacity to harvest in good time.<br />

6 Source: <strong>Kenya</strong> <strong>Sugar</strong> <strong>Board</strong> Strategic Plan (2008-2012), Year Book of <strong>Sugar</strong> Statistics<br />

Year<br />

2006 2007 2008<br />

Strategic Plan, 2010-2014 13


14<br />

Area Harvested, Cane Deliveries and Cane Yields<br />

Area Harvested: Total area harvested in the nucleus estates and the outgrower farms was<br />

54,465 hectares in 2008 compared to 54,191 hectares in 2004, indicating an increase of 0.51%.<br />

This does not however include the area harvested by non-contracted farmers. The mean area<br />

harvested over the entire planning period was 38.9% of the total area with a standard deviation<br />

of ±3.4. The largest area harvested was recorded in 2007 (Fig. 3.2). However, the best industry<br />

average was achieved in 2002, when 42.6% of the area under cane was harvested.<br />

Average yield (Tonnes/Ha)<br />

75<br />

73<br />

71<br />

69<br />

67<br />

65<br />

63<br />

2001<br />

Fig. 3.2: Area Harvested (2001-2008) 7<br />

Cane Deliveries: Total cane deliveries for the year 2008 were 5,125,821 tonnes against<br />

4,660,995 tonnes in 2004, representing a cane supply increase of approximately 10% over<br />

the planning period. The best supply was recorded in 2007 at 5,204,214. The decrease in cane<br />

supply in 2008 was attributed to poor rains, post election related violence including a spike in<br />

cane burning cases which affected operations at the farm, transportation and factory levels.<br />

Cane Yields: The average cane yield for the year 2008 was 72.9 TC/Ha against 73.8 TC/Ha<br />

in 2004 representing a decrease of 1.2% (Fig. 3.3). The mean yield for the entire planning<br />

period was 70.4 TC/Ha with a standard deviation of ±3.1. Highest cane yields were recorded in<br />

SONY sugar belt (five-year average, 86.0TC/Ha) followed by Nzoia <strong>Sugar</strong> company (five-year<br />

average, 83.6TC/Ha) then Mumias <strong>Sugar</strong> Company (five year average, 70.9TC/Ha). Lowest<br />

yields were recorded in Chemelil (five-year average, 60.3TC/Ha). The challenge remains in<br />

respect of raising cane yields.<br />

7 Source: <strong>Kenya</strong> <strong>Sugar</strong> <strong>Board</strong> Strategic Plan (2008-2012), Year Book of <strong>Sugar</strong> Statistics<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

2002 2003 2004 2005<br />

Year<br />

2006 2007 2008


Harvested area (Ha)<br />

Thousands<br />

61<br />

59<br />

57<br />

55<br />

53<br />

51<br />

49<br />

47<br />

2001<br />

Fig. 3.3: Average Yield, Tonnes/Ha 8<br />

II. Increased <strong>Sugar</strong> Production<br />

Cane Crushed, <strong>Sugar</strong> Made and Recoveries<br />

In 2008, a total of 5,165,786 tonnes of cane was crushed at a sugar recovery rate of 10.03% to<br />

make 518,026 tonnes of sugar. In 2004, a total of 4,805,887 tonnes of cane was milled to make<br />

512,835 tonnes of sugar, giving a recovery rate of 10.67. Some sugar factories such as Chemelil<br />

and Muhoroni are still recording sugar recoveries below the industry standard of 10.1%. The<br />

industry’s long-term target is to achieve recovery levels of 11.5%.<br />

Quality of sugarcane crushed deteriorated during the outgoing planning period. In 2008, the<br />

weighted average pole % cane as a measure of cane quality reduced to 12.7% from 13.2% in<br />

2004 (Fig.3.4). This was still lower than the industry’s long-term target of 13.50%. The average<br />

fibre % cane rose to 17.72% from 17.46% in 2004 (Fig.3.4). The long-term industry’s target<br />

for fibre is 15.50%.<br />

8 Source: Year Book of <strong>Sugar</strong> Statistics, KSB, 2008<br />

2002 2003 2004 2005<br />

Year<br />

2006 2007 2008<br />

Future Outlook for the <strong>Sugar</strong> industry:<br />

According to the mini-survey conducted in January<br />

2009, it was revealed that all zones except West<br />

<strong>Kenya</strong> and Kibos have “excess” cane. The industry is<br />

projected to produce 8,146,913 tonnes against a<br />

consumption of 6,377,453 tonnes leaving an<br />

“excess” of 1,769,560 tonnes (28%)<br />

Strategic Plan, 2010-2014 15


16<br />

Cane quality (%)<br />

Fig. 3.4: Cane Quality (2001-2008) 9<br />

Time Account<br />

During the outgoing planning period, the total gross time available for grinding was 70,112<br />

hours. The actual hours used for grinding over the same period was 40,188 hours representing<br />

57.3% of the gross grinding time. The industry grinding time standard deviation was computed<br />

as±417.5 hours (±4.8%). Figure 3.5 shows account of the factory time within the planning<br />

period under review.<br />

Time (Hours)<br />

19.0<br />

18.0<br />

17.0<br />

16.0<br />

15.0<br />

14.0<br />

13.0<br />

12.0<br />

Hundreds<br />

95<br />

85<br />

75<br />

65<br />

55<br />

45<br />

35<br />

2001<br />

Fig. 3.5: Factory Time Account 10<br />

9 Source: Year Book of <strong>Sugar</strong> Statistics, KSB, 2008<br />

10 Source: Year Book of <strong>Sugar</strong> Statistics, KSB, 2008<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

2001<br />

2002 2003 2004<br />

Year<br />

2005<br />

Pol % cane Fibre % cane<br />

2002 2003 2004<br />

Gross grinding time<br />

Year<br />

2005<br />

2006 2007 2008<br />

2006 2007 2008<br />

Actual grinding time


Causes of time losses:<br />

i. Lack of cane resulting mostly from delays in harvesting and transportation<br />

ii. Frequent factories’ breakdowns due to lack of maintenance<br />

Based on the above, none of the sugar factories met the standard for Factory Time Efficiency<br />

(FTE) of 92%. Additionally, all the sugar factories with the exception of Mumias <strong>Sugar</strong><br />

Company, failed to meet the industry’s standard of Overall Time Efficiency (OTE) of 82%.<br />

Capacity Utilisation<br />

The combined installed capacity of sugar factories in the country is 24,040 TCD. This could<br />

produce about 883,691 tonnes of sugar per year. However, during the planning period, the<br />

average capacity utilised was 13,522.50TCD (56.25%), and even though this was a modest<br />

increase over the previous period, it is still far below optimal (Fig. 3.6). The decline in capacity<br />

utilisation needs to be addressed first before expensive options such as capacity expansion are<br />

sought.<br />

Capacity utilisation (%)<br />

70<br />

65<br />

60<br />

55<br />

50<br />

45<br />

2001<br />

Fig. 3.6: Average Factories’ Capacity Utilization (2001-2008) 11<br />

11 Source: Year Book of <strong>Sugar</strong> Statistics, KSB, 2008<br />

2002 2003 2004 2005<br />

Year<br />

Future Outlook for the <strong>Sugar</strong> industry: The<br />

excess cane in the sugar industry has been occasioned<br />

mainly by inefficiency in the utilization of the milling<br />

capacity which currently stands at 56.25%.<br />

Stakeholders’ Concern: ‘Why can’t KSB address the issue<br />

of the factories’ inability to crush existing cane?<br />

2006 2007 2008<br />

Strategic Plan, 2010-2014 17


18<br />

III. Expanded Product Base<br />

Very little was achieved under this strategic direction. Plans for expanding the product base<br />

were largely tentative. Partly because the industry was beset with debts and pressing demand<br />

for factory rehabilitation. The industry also lacked a comprehensive legislation to undertake<br />

the same.<br />

During the outgoing planning period, Mumias <strong>Sugar</strong> Company was the exception, having<br />

launched a co-generation plant to generate electricity to supply the national grid. Some sugar<br />

factories such as Muhoroni, despite their indebtedness, were giving out bagasse freely to small<br />

business entrepreneurs for the production of briquettes and soft boards. Currently, no feasibility<br />

study has been carried out on the production of ethanol and other cane products.<br />

Industry records indicate that production of power alcohol was undertaken for sometime at<br />

the Agro-Chemical and Food Company for blending with petrol. This programme could not<br />

be sustained because there was no policy and legal framework to regulate its use. In addition,<br />

there was resistance from the multi-national petroleum companies who feared a reduction in<br />

their market share.<br />

This strategic direction needs to be pursued in the next planning period.<br />

Challenges to Product Diversification:<br />

i. Co-generation: Uncompetitive pricing mechanism<br />

ii. Limited technology and factory capacities<br />

iii. Weak legal and regulatory framework<br />

IV. Policy and Legal Framework<br />

The major achievements under this strategic direction were:<br />

i. The Cabinet approved the Privatisation Plan<br />

ii. Commenced implementation of the Privatisation Programme<br />

iii. Drafting of the <strong>Sugar</strong> Act, 2001 Amendment Bill<br />

iv. Drafting of the <strong>Sugar</strong> (General) Regulations<br />

v. Classification of sugar as a special commodity under the East African Community<br />

Customs Union hence a CET of 100% or USD 200 per tonne whichever is higher<br />

vi. ISO certification is on going in some sugar factories. Already five factories (Mumias,<br />

Muhoroni, Chemelil, Nzoia and West <strong>Kenya</strong>) are ISO certified. It should be noted that<br />

ISO certification focuses mainly on the process audits that may not be an indicator of<br />

satisfactory performance in terms of service delivery.<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

Stakeholders’ Concerns:<br />

1. There are no concrete steps towards<br />

diversification<br />

2. Needs to accelerate its intensification programme<br />

e.g. introducing sweet sorghum in the farming<br />

community as a way of complementing<br />

cane farming


Finalization and implementation of all pending policy and legal instruments will be a major<br />

milestone in the incoming Plan. Pending actions include:<br />

i. Passing of the <strong>Sugar</strong> Amendment Bill<br />

ii. Gazetting of the <strong>Sugar</strong> General Rules<br />

iii. Reclassification of sugar as a food<br />

iv. Finalisation of regulations to restructure outgrower institutions<br />

V. Privatisation of the <strong>Sugar</strong> Industry<br />

During the period under review, the Privatisation Bill was passed by parliament and recently<br />

the Privatization Commission has commenced preparatory work towards offering the candidate<br />

factories for privatization. Speed will be of essence because of the urgency to restructure in<br />

good time to realign factories with the new trade regime expected after the expiry of COMESA<br />

safeguard measures in 2012.<br />

Work in progress:<br />

Stakeholders’ Concerns: Delay in the<br />

implementation of policy and legal actions<br />

i. The basic framework for OGIs has been prepared. It envisages OGIs that will become<br />

effective service providers.<br />

Stakeholders’ Concerns: Mushrooming of<br />

many outgrower institution with minimal service<br />

delivery<br />

VI. Funding for the Industry<br />

The funding of the industry was a challenge. This was exacerbated by poor managerial and<br />

business practices. During the period under review, the industry was not able to attract strategic<br />

investors to inject the much needed capital in the sub-sector. As a result, most millers and<br />

outgrower institutions have severe cash flow and liquidity problems. As a coping mechanism,<br />

some of the millers were not remitting <strong>Sugar</strong> Development Levy (SDL), which led to greater<br />

default penalties. The low funding has compounded the financial problems of factories that<br />

were already highly leveraged. Despite this, there were some notable achievements, including:<br />

i. Farmer education on the availability of credit facilities<br />

ii. Development of proposals for funding (KESREF/EU)<br />

iii. Development Partnerships (EU awarded 6 million Euros to the industry for structural<br />

adjustments)<br />

iv. Development of proposals for SDF funding that led to increased funding for the<br />

industry<br />

Strategic Plan, 2010-2014 19


20<br />

VII. Efficient Supply Chain Management<br />

Supply chain management is still a challenge in the sub-sector. For the industry to remain<br />

competitive, improved management actions such as cost cutting and productivity improvements<br />

along the supply chain should continue and intensified in the next planning period. Notable<br />

achievements under this strategy included:<br />

i. Establishment of quarterly consultative forums<br />

ii. Frequent stakeholder workshops<br />

iii. Adoption of e-commerce in procurement<br />

iv. Development of some cost reduction policies<br />

v. Simplified Cane Payment Formulae<br />

The industry was not able to establish an accountable and specialized procurement body to<br />

help stakeholders reduce costs through economies of scale. Each industry institution insisted<br />

on its own procedures to maintain control of the process. In addition, Parastatals mills are<br />

bound by the public procurement procedures, which are cumbersome and costly.<br />

IX. Socio-Economic Development<br />

The following were achieved during the outgoing planning period:<br />

i. Policy on social corporate responsibility developed but not yet adopted<br />

ii. Community empowerment through awareness creation on HIV/AIDS and Malaria<br />

iii. Environmental health and safety standards developed<br />

iv. Supported sports development<br />

The following were not achieved:<br />

i. Infrastructural development was considered far too modest<br />

ii. <strong>Sugar</strong> industry business plan was not realised<br />

iii. Brand <strong>Kenya</strong> initiative was still in the initial stages of conceptualization<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

Stakeholders’ Concerns: Since its inception<br />

in 1992, SDF has grown to be the largest source of<br />

industry funding. Is the SDF funding sustainable?<br />

Stakeholders’ Concerns: Some companies<br />

were ISO certified yet the services to farmers were<br />

still wanting


Stakeholders’ Concerns: Dilapidated<br />

infrastructure leading to high cost of cane and<br />

sugar production<br />

3.3 Lessons from Plan Implementation<br />

Several interviews and discussions were held to determine the salient lessons learnt since the industry’s<br />

Strategic Plan (2004-2009) was formulated and the experiences during its implementation. Overall, all<br />

stakeholders interviewed concurred that the Strategic Plan instrument was good. They also all agreed<br />

that the outgoing Plan could have achieved more.<br />

The useful lessons drawn from the implementation of the same were:<br />

i. Due to lack of a well-institutionalised monitoring, evaluation and reporting system, many<br />

stakeholders did not report diligently on their operations both current and planned. As a result<br />

there was no reliable empirical information for accurate forecasting beyond a quarter or two. This<br />

meant that the data that informed internal decision-making was not the same as was shared during<br />

the Plan’s quarterly implementation review meetings. This denied the planners the opportunity<br />

to gather information that would have been essential in facilitating the design and redesign of a<br />

longer-term strategy for the transformation of the industry.<br />

ii. Lack of a proper implementation framework was a major shortcoming in the outgoing Plan.<br />

This made it difficult to implement the strategic actions. Additionally, the objectives were not<br />

SMARTEST 12 , which made it difficult to measure performances against targets.<br />

iii. There was no linkage between Plan’s strategic objectives and the national agenda. Thus the<br />

implementation of the Plan was done in isolation.<br />

iv. Lack of funds and/or delayed funding led to delays in the implementation of some of the strategic<br />

objectives.<br />

v. There was no harmony between the Strategic Plan, work plans, performance contracts and<br />

budgetary provisions. This reduced efficiency and effectiveness of strategy implementation.<br />

vi. The role of KSB in carrying out monitoring and evaluation of the Plan’s implementation was full<br />

of challenges. The <strong>Board</strong> was not able to enforce and supervise its implementation.<br />

vii. Lack of a risk mitigation mechanism in the outgoing Plan was a major set- back in the realisation of<br />

the strategic objectives. Some of the declining outputs were as a result of risk that could have been<br />

anticipated and mitigated.<br />

viii. There were extremely high expectations at the onset of the Plan’s implementation. Some of the<br />

stakeholders had expected the Plan to be an instrument through which the Government would<br />

12 Specific, Measurable, Attainable, Realistic, Timed, Engaging, Siring, Team effort<br />

Strategic Plan, 2010-2014 21


22<br />

identify funding needs and release funds towards the same. Essentially, this group of stakeholders<br />

turned to Government as a lender of first resort and seemed disappointed when they learnt<br />

otherwise.<br />

ix. High indebtedness by most of the factories led to lack of implementation of some of the strategic<br />

objectives as some of the funds for implementation were to be from internal sources. This increased<br />

pressure on the <strong>Sugar</strong> Development Fund (SDF), which was already inadequate.<br />

Based on the foregoing, the incoming Strategic Plan (2010-2014) has been formulated taking cognisance<br />

of the above lessons.<br />

3.4 Situational Analysis<br />

At the end of the 2004-2009 planning period, the sugar industry is still struggling to transform itself into<br />

a vibrant, efficient, diversified and competitive industry. A SWOT and PESTLE analysis demonstrated<br />

the state of affairs.<br />

3.4.1 Strength, Weaknesses, Opportunities and Threats (SWOT) Analysis<br />

The Strengths, Weaknesses, Opportunities and Threats (SWOT) analysis of the <strong>Kenya</strong>’s sugar<br />

industry involved the assessment of both the internal and external environment in which the<br />

industry operates. The results are outlined below:<br />

I. Strengths: The following were identified as the industry main strengths:<br />

a. Vast potential for expansion of area under cane<br />

b. Unutilized processing capacity<br />

c. Strong agronomic research capacity<br />

d. Resilient, hardworking farmers<br />

e. Stakeholder participation and concurrence<br />

f. Protected local markets<br />

II. Weaknesses: The major weaknesses of the industry are:<br />

a. Over-reliance on a single product (sugar ) for revenue<br />

b. Limited irrigation<br />

c. Weak corporate governance<br />

d. High level of industry indebtedness<br />

e. Substantial Government ownership<br />

f. High post harvest losses (estimated to be at least 5%)<br />

g. Poor transport infrastructure<br />

h. Capacity underutilisation (56.25% of TCD)<br />

i. Low capacity mills (only 12.5% of operating factories above 3,500 TCD)<br />

j. High costs of production<br />

k. Inadequate and uncoordinated funding<br />

l. Lack of performance monitoring and evaluation system<br />

IV. Opportunities: Possible opportunities for exploitation in the Industry include:<br />

a. Ready local and regional markets<br />

b. Agronomic potential<br />

c. Government goodwill<br />

d. Proven opportunities for product diversification (co-generation, ethanol)<br />

e. Sucrose based pricing and cane payment system<br />

f. <strong>Sugar</strong>cane production through irrigation<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry


V. Threats: The threats to the realisation of the vision and mission include:<br />

a. Continued reduction of the SDL<br />

b. Informal cross-border trade<br />

c. Strong import competition<br />

d. Uneconomic land sub-division<br />

e. High energy costs<br />

f. High tax burden<br />

g. Risk of insolvency of some producers<br />

h. Food insecurity<br />

i. Risk of slow adoption of new technologies<br />

j. Political interference in affairs of the industry<br />

k. Climate change due to environmental degradation<br />

l. Malaria and HIV/AIDS<br />

3.4.2 PESTLE Analysis<br />

In addition to the SWOT analysis, an analysis of Political, Economic, Social, Technological,<br />

Legal and Environmental (PESTLE) challenges that the <strong>Kenya</strong> sugar industry faces was done.<br />

The analysis helped in understanding the challenges that might hinder the competitiveness<br />

of the industry. Annex II is a summary of the outcome of the analysis. Overall, the analysis<br />

showed that poor corporate governance creates uncertainties in the investment climate and may<br />

hinder the privatization process. It also pointed to the high production costs and the singular<br />

focus on sugar that had resulted in a non-competitive industry. The analysis also revealed the<br />

ecological risks of environmental degradation and climate change and the consequent negative<br />

impact on water and farming systems.<br />

3.4.3 Stakeholders Comparative Advantage Analysis<br />

The sugar industry has strong linkages with stakeholders identified in section 1.3 of this<br />

report. All these stakeholders play important roles in the industry. The industry recognises that<br />

stakeholders will facilitate the implementation of the incoming plan based on their comparative<br />

advantages. Annex III is a summary of the stakeholders’ comparative advantage analysis.<br />

Strategic Plan, 2010-2014 23


24<br />

Strategic Plan 2010-2014<br />

4.1 Rationale for the 2010-2014 Strategic Plan<br />

The Agricultural Sector Development Strategy (2009-2020), and the Vision 2030 emphasize the need<br />

for increasing productivity, commercialisation and competitiveness of the agricultural sector as well as<br />

the need for efficiency and better management in the utilisation of public resources. This is to enable<br />

the Government achieve its strategic objectives of being a middle-income country by the year 2030.<br />

The <strong>Kenya</strong> <strong>Sugar</strong> Industry Strategic Plan 2010-2014, will be one of the key building blocks for both the<br />

Agricultural Strategy and Vision 2030 goals.<br />

The 2010-2014 Strategic Plan will be used to maintain and build on the successes achieved in the 2004-<br />

2009 Strategic Plan. The revised Plan will aim at consolidating the gains made, identify new options to<br />

improve efficiency and increase the industry’s competitiveness. It will also take cognisance of the lessons<br />

learnt in the last five years.<br />

The Plan will provide a framework for setting goals, defining key actions and mobilizing resources to fund<br />

programmes that will achieve agreed goals. It will also provide an opportunity for the exchange of ideas<br />

by a wide array of stakeholders in the industry. It will increase awareness of industry-wide limitations<br />

and opportunities leading to a greater appreciation of actions to be undertaken. Consequently, there will<br />

be greater willingness to share information, gather new ideas and more correctly situate local area issues<br />

in an industry context.<br />

The periodic consultation forums to review status of the Plan’s implementation will provide opportunities<br />

for all industry stakeholders to learn from the leaders and innovators in the industry. The Plan will be<br />

an empowerment tool for internal lobby groups to press their demands for resources and better quality<br />

services. In addition, it will lay ground for enhanced performance of the sugarcane industry premised on<br />

proper utilisation of resources, arising from clearly identified goals, targets and verifiable indicators. The<br />

Plan will set strategic objectives that will help achieve the vision and mission of the industry.<br />

Above all, the formulation of the sugar industry Strategic Plan 2010-2014 comes at a time when the<br />

industry needs to rethink its direction as it approaches the liberalization of the sugar trade regime. The<br />

industry needs to find ways of repositioning itself competitively. This requires that the industry goes<br />

beyond sugar, think more about sugarcane as a whole and exploit market opportunities that the broader<br />

sugarcane industry can provide. It also puts new pressures on the industry to find and invest resources<br />

in the new direction where the industry needs to go.<br />

4.2 Vision, Mission and Core Values of the <strong>Sugar</strong> industry<br />

Following extensive consultations and discussions by the industry stakeholders, KSB management and<br />

the <strong>Board</strong>, it was agreed as follows:<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

Chapter<br />

4


4.2.1 Vision<br />

The new vision for the industry is to be ‘a world-class multi-product sugarcane industry’.<br />

4.2.2 Mission<br />

The new mission of the industry is to ‘facilitate a multi-product sugarcane industry that is<br />

efficient, diversified and globally competitive’. This will be realised by enhancing industry’s<br />

competitiveness through cost reduction strategies and efficiency improvements, expanding<br />

product base, improving infrastructure and strengthening the regulatory framework.<br />

4.2.3 Core Values<br />

To achieve the Vision and Mission of the industry, stakeholders have pledged to uphold the<br />

following six core values:<br />

1. Product and Service Excellence: through excellent product and service delivery it will<br />

strive to exceed customer expectations<br />

2. Stakeholder Partnership: to optimise synergies in order to meet set goals by consciously<br />

and deliberately nurturing team spirit, collaboration and consultation<br />

3. Integrity: to uphold virtues of integrity through honesty and fairness in all operations<br />

4. Accountability: to strive to be responsible custodians of all resources entrusted to the<br />

industry in a professional and transparent manner<br />

5. Social Responsibility: endeavour to be socially responsible to society and pursue industry<br />

goals though socially acceptable practices that preserve the environment; promote<br />

socio-economic development, support vulnerable groups and HIV/AIDS and Malaria<br />

programmes<br />

6. Gender Mainstreaming: embrace principles of gender equity, fairness and balance across<br />

gender<br />

4.3 Analysis of Challenges along the <strong>Sugar</strong> industry Value<br />

Chain<br />

After five years of implementing the Strategic Plan 2004-2009, the original strategic issues and objectives<br />

of the sugar industry broadly remain the same in spite of the marked improvement in addressing them. In<br />

the incoming planning period, the key strategic issues have been derived after a comprehensive analysis<br />

of the challenges and/or gaps along the industry’s value chain (Fig 4.1).<br />

Strategic Plan, 2010-2014 25


CHALLENGES<br />

• High cost of<br />

inputs<br />

• Weak researchextension-farmer<br />

linkages<br />

• Low adoption of<br />

high yielding cane<br />

varieties<br />

• Excessive land<br />

subdivision<br />

• Delayed payments<br />

to farmers<br />

• Limited irrigation<br />

• Inefficient OGIs<br />

• Drought, Cane<br />

fires, diseases<br />

• Long maturity<br />

periods<br />

• Inadequate<br />

funding (SDF)<br />

• Lack of collateral<br />

• Food insecurity<br />

• Limited irrigation<br />

26<br />

Farm level<br />

operations<br />

NUCLEUS<br />

ESTATES<br />

SMALLHOLDERS<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

Pre-Factory<br />

Operations<br />

HARVESTING<br />

TRANSPORTATION<br />

• Delayed and<br />

uncoordinated<br />

harvesting<br />

• Labour intensive<br />

• Dilapidated<br />

infrastructure<br />

• High post<br />

harvest losses<br />

(cane spillage,<br />

poaching etc.)<br />

• Inappropriate<br />

trailer designs<br />

• Inadequate<br />

funding (SDF)<br />

• Poor cane yard<br />

management<br />

• Small and<br />

uncoordinated<br />

planting and<br />

harvesting units<br />

• Irregular routine factory<br />

maintenance<br />

• Low crushing capacity<br />

• Low sugar extraction<br />

rates<br />

• Slow adoption of<br />

new and appropriate<br />

technology<br />

• Lack of industrial<br />

research<br />

• High cost of sugar<br />

production<br />

• High indebtedness<br />

• Narrow product base<br />

• Dilapidated processing<br />

equipment<br />

• Inefficient factory<br />

operations<br />

• Wastage in cane yard<br />

• Inadequate funding<br />

(SDF)<br />

Fig. 4.1: Challenges along the <strong>Sugar</strong> Industry Value Chain<br />

4.4 Strategic Goals (2010-2014)<br />

Processing Distribution<br />

CANEYARD<br />

OPERATIONS<br />

MILLING<br />

OPERATIONS<br />

BY PRODUCTS<br />

WHOLESALERS /<br />

RETAILERS<br />

• High taxation<br />

• Strong cartel<br />

of sugar<br />

importers<br />

• Limited value<br />

addition<br />

and product<br />

diversification<br />

• Inadequate<br />

funding SDF<br />

Consumption<br />

INDUSTRIAL<br />

CONSUMERS<br />

DOMESTIC<br />

CONSUMERS<br />

• Imports<br />

cheaper<br />

• Incapacity<br />

to process<br />

industrial<br />

sugar<br />

• Poor<br />

• product<br />

quality<br />

• Lack of<br />

consumer<br />

representation<br />

in SDF<br />

committees<br />

Arising from the stakeholders’ consultations, SWOT and PESTLE analysis, a number of strategic goals<br />

were identified along the sugar industry’s value chain. These issues and proposed actions are summarised<br />

in Fig. 4.2.


Farm level<br />

operations<br />

<strong>STRATEGIC</strong> ISSUES<br />

Enhance Competitiveness Enhance<br />

Competitiveness<br />

• Reduce cost of farm inputs<br />

• Increase supply of quality<br />

seed cane<br />

• Increase adoption rate of<br />

new technology<br />

• Intensify farm level<br />

research<br />

• Invest in irrigation<br />

• Increase research funding<br />

• Encourage good<br />

husbandry practices<br />

• Modernise and promote<br />

the use of ICT<br />

• Improve cane yard<br />

management<br />

• Reduces postharvest<br />

losses<br />

• Increase research<br />

funding<br />

• Modernise and<br />

promote the use of<br />

ICT<br />

Enhance<br />

Competitiveness<br />

• Intensify industrial and<br />

applied research<br />

• Increase processing<br />

efficiency<br />

• Reduce cost of sugar<br />

production<br />

• Factory rehabilitation<br />

and modernisation<br />

• Embrace condition<br />

maintenance<br />

• Modernise and<br />

promote the use of ICT<br />

Enhance<br />

Competitiveness<br />

• Harmonise marketing<br />

pattern<br />

• Increase market<br />

research<br />

• Branding<br />

• Maintain adequate<br />

stock levels<br />

• Modernise and<br />

promote the use of<br />

ICT<br />

Expand Product Base Expand Product Base Expand Product Base Expand Product Base<br />

• Encourage intensification<br />

to increase food security<br />

• Increase income<br />

streams from expanded<br />

product base<br />

• Implement legislation<br />

on blending<br />

• Feed in tariff<br />

• Implement legislation<br />

on blending<br />

Improve Infrastructure Improve Infrastructure Improve Infrastructure Improve Infrastructure<br />

Rehabilitate rural roads • Consider other<br />

modes of transport<br />

• Increase transport<br />

units<br />

• Invest in road<br />

improvement<br />

• Invest in ICT<br />

• Embrace e-commerce<br />

and e-procurement<br />

Regulatory Framework Regulatory Framework Regulatory Framework Regulatory Framework<br />

• Pass the <strong>Sugar</strong><br />

Amendment Bill<br />

• Gazette <strong>Sugar</strong> General<br />

Rules<br />

• Harmonize all sugar laws<br />

• Finalise and implement<br />

regulations to restructure<br />

outgrower institutions<br />

Fig. 4.2: Strategic Issues<br />

Pre-Factory<br />

Operations<br />

• Establish a sugarbelt<br />

roads management<br />

committee<br />

4.5 Strategic Objectives (2010-2014)<br />

• Encourage good<br />

corporate governance<br />

• Enforce measures to<br />

eliminate tax evasion<br />

A synthesis of the 2004-2009 Plan review and discussions with industry stakeholders led to a recognition<br />

of four (4) key strategic objectives that will be the pillars of the 2010-2014 Strategic Plan. These strategic<br />

objectives are:<br />

1. Enhancing industry competitiveness<br />

2. Expanding product base<br />

3. Improving infrastructure<br />

4. Strengthening the regulatory framework<br />

Processing Distribution<br />

Strategic Plan, 2010-2014 27


In order to ensure that the identified strategic objectives are comprehensively addressed, a number of<br />

strategies have been formulated for each objective. A set of activities have been identified for each strategy<br />

in order to work towards the achievement of the desired results. A results matrix has been developed<br />

and presented as Annex IV. The following section therefore presents the strategic objectives, proposed<br />

strategies and activities/actions to be undertaken under each strategy.<br />

28<br />

4.5.1 Strategic Objective 1: To Enhance <strong>Sugar</strong> Industry Competiveness<br />

<strong>Kenya</strong> remains a high cost sugarcane and sugar producer compared to regional competitors.<br />

The average cost per tonne to produce sugar in <strong>Kenya</strong> is higher than that of its COMESA<br />

competitors. In the 2008/09 season, the average industry sugar production cost per tonne was<br />

USD 428 vs. an estimated cost of USD 263 for its competitors 13 . These costs are too high to<br />

remain competitive, yet without cost reduction, the industry cannot compete. To bring its costs<br />

in line with its competitors, the industry needs to reduce its costs by a factor of about 39%. In the<br />

incoming planning period, 2010-2014, the sugar industry will reduce sugarcane production cost<br />

by 15% and 22% for plant crops and ratoon crops respectively as shown in Tables 4.1a. During<br />

the same period, sugar production cost will be reduced by 46% as shown on Table 4.1b.<br />

Table 4.1a: Actual and Required Cost Reduction in Cane Production per tonne<br />

Cost (KSh/Tonne<br />

Base year 2009/10 2010/2011 2011/2012 2012/2013<br />

Item<br />

PC R PC R PC R PC R PC R<br />

Land development 316 43 316 43 316 43 316 43 316 43<br />

Seed cane 269 0 269 0 269 0 269 0 269 0<br />

Cane maintenance 362 315 362 315 362 315 362 315 362 315<br />

Harvesting and<br />

loading<br />

206 206 189 189 172 172 150 150 150 150<br />

Cane transport (24km<br />

radius)<br />

600 600 530 530 450 450 400 400 400 400<br />

Total 1,753 1,164 1,666 1,077 1,569 980 1,497 908 1,497 908<br />

USD* 22.9 15.2 21.8 14.1 20.5 12.8 19.6 11.9 19.6 11.9<br />

*Exchange rate – USD 1 = KSh. 76.55; PC – plant cane; R - ratoon<br />

Source: Log Associates, 2009, Proposed Cost Reduction for Plant and Ratoon Crops<br />

Table 4.1b: Actual and Required Cost Reduction in <strong>Sugar</strong> Production per tonne<br />

Cost (KSh/Tonne)<br />

Item Base year 2009/2010 2010/2011 2011/2012 2012/2013<br />

Factory Cost 5,909 5,023 4,269 3,757 3,306<br />

Other business support<br />

costs<br />

26,873 22,841 19,415 17,085 15,034<br />

Total 32,782 27,864 23,684 20,842 18,340<br />

USD* 428.2 364.0 309.4 272.3 240.0<br />

*Exchange rate – USD 1 = KSh. 76.55<br />

Source: Log Associates, 2009, Proposed Cost Reduction in <strong>Sugar</strong> Production<br />

13 Calculations based on figures from Cost of Cane and <strong>Sugar</strong> Production 2008 by KSB<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry


The above tables are illustrations costs in two key stages of the production and value chain<br />

but are not the only areas that require cost reduction. The industry needs to gain production<br />

efficiencies at all stages of the value chain. One of the key elements of value chain enhancement<br />

is the expansion of the product base. In Mauritius for instance, the share of sugar revenue in<br />

the total revenue mix is only about 40%. The remaining 60% is derived from sugarcane coproducts<br />

including power generation, ethanol, industrial sugar and other products. The 2010-<br />

2014 Strategic Plan will redirect the <strong>Kenya</strong> sugar industry in the same direction. To enhance<br />

the competitiveness of the industry, the following strategies will be implemented:<br />

Strategy 1.1: Reduction in Farm Level Risks<br />

Farmers face many risks in the production cycle including unpredictable rainfall, cane fires,<br />

uncertainty in the timing of cane harvesting among many others. These risks ultimately result<br />

in increased sugarcane production costs and diminished returns to the farmer. In the incoming<br />

period, the industry will strive to reduce farm level risks by:<br />

i. Increasing sugarcane production and productivity through efficient farm operations:<br />

The search for an efficient and competitive sugarcane industry starts with the farmer.<br />

Farmers need to increase cane yields through consistent fertilizer application, use higher<br />

yielding and early maturing varieties and where feasible adopt supplemental irrigation and<br />

drainage. With good husbandry practises, farmers can profitably increase the number of<br />

ratoon crops and save replanting costs. The industry will increase the area under sugarcane<br />

by 32% and yield per hectare by 36% (Table 4.2). During the same period, the ERC%<br />

sucrose content in cane will be increased to 87.25%. It is also expected that 20,000Ha of<br />

sugarcane will be planted along the Tana River Basin 14 .<br />

Table 4.2: Farm Level Annual Targets<br />

Year Area under Cane (Ha) Yield (Tonnes/Ha)<br />

2008/2009(Base Year) 169,421 73<br />

2009/10 177,892 79<br />

2010/11 196,682 84<br />

2011/12 206,363 90<br />

2012/13 215,290 95<br />

2013/14 224,925 100<br />

Source: Log Associates, 2009, Projected Area under Cane and Yields<br />

ii. Developing the use of and financing irrigation for sugarcane production: There exist<br />

vast potential to increase irrigated sugarcane production in <strong>Kenya</strong> particularly in the Tana<br />

River Basin, Nyando Basin and Nzoia Basin. While estimates vary, the potential irrigable<br />

land in these three basins alone is in the range of 700,000 hectares. In the incoming<br />

period, the industry will expand cane area under irrigation by about 40,000 hectares<br />

annually to reach an estimated total of 2000,000 hectares by the end of the Plan period.<br />

Studies indicate that yields from irrigated fields range from 120-150 TCH compared to<br />

the 70-100TCH from rain-fed fields. Therefore, 200,000Ha irrigated cane field would<br />

produce 40,500,000 tonnes of sugarcane. In such controlled growing conditions, the<br />

sucrose content in the sugarcane can be boosted to an average of 15% compared to<br />

13.5% for rain-fed conditions. During the planning period 2010-2014, the industry will<br />

14 TARDA Strategic Plan 2008-2012<br />

Strategic Plan, 2010-2014 29


30<br />

invest in irrigation in the Tana, Nyando and Nzoia river basins. Already, the Ministry<br />

of Water and Irrigation (MoWI) is working on the details of constructing multi-purpose<br />

dams in Nyando and Nzoia basins as a lasting solution to perennial flooding in these areas.<br />

The water from these dams will be used by the industry for irrigation projects. The GoK<br />

has also stepped up campaigns for developing irrigation infrastructure along the Tana River<br />

basin. The sugar industry will support these initiatives to fast track implementation. Table<br />

4.3 outlines the targeted area under cane to be irrigated over the next five-year period.<br />

Table 4.3: Annual Targets for Irrigated Area under Cane<br />

Year Irrigated Area (Ha)<br />

2008/2009(Base Year) 400<br />

2009/10 44,000<br />

2010/11 84,000<br />

2011/12 124,000<br />

2012/13 164,,000<br />

2013/14 204,000<br />

Source: Log Associates, 2009, Proposed Irrigated Area under Cane<br />

iii. Creating an insurance scheme to cushion the farmers from losses arising in the<br />

industry: <strong>Sugar</strong>cane farmers continue to suffer from unforeseen calamities occasioned<br />

by unpredictable weather patterns with erratic and prolonged periods of drought. Cane<br />

fires and theft have also become increasingly frequent. During the planning period,<br />

the industry will pilot and if successful, expand sugarcane crop insurance working in<br />

collaboration with private sector partners.<br />

iv. Enhancing results oriented research-extension-farmer linkages to accelerate adoption<br />

rates of high yielding varieties: Adoption rates of new technology at farm level have<br />

generally been in the 30% range. Despite the advantages of high yielding and early<br />

maturing varieties, farmers have shown little enthusiasm for the new technologies. The<br />

extension messages need to be disseminated more aggressively while keeping in mind<br />

that the principle of sugarcane farming as a business starts with the farmer who needs<br />

transparent pricing, and prompt payment to run the farm as a business. In the incoming<br />

period, sugar factories and outgrowers will phase out long maturing cane varieties like<br />

CO 421 while replacing them with varieties such as CO 945, EAK 73-335 varieties,<br />

which are early maturing, rich in sucrose content and resistant to diseases. Table 4.4<br />

outlines the targeted proportional area under high yielding <strong>Kenya</strong>n cane varieties over the<br />

next five-year period.<br />

Table 4.4: Annual Targets for Proportion of High Yielding Cane Varieties<br />

Year Proportion (%)<br />

2008/09(Base Year) 5<br />

2009/10 10<br />

2010/11 25<br />

2011/12 40<br />

2012/13 45<br />

2013/14 50<br />

Source: Log Associates, 2009, Proposed Proportion of High Yielding Varieties<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry


v. Implementing a land tenure policy that encourages economies of scale: Land<br />

fragmentation through subdivision is a major threat to plantation crops such as sugarcane.<br />

A mix of population pressure and cultural practises has led to an escalation of land<br />

subdivisions. The sugarcane industry will continue to articulate the risks of uncontrolled<br />

subdivision. It will also design and implement innovative arrangements such as block<br />

farming 15 and satellite villages 16 that will help increase land sizes under cane cultivation.<br />

These approaches are consistent with the recommendations of the Agricultural Sector<br />

Development Strategy 2009-2020 and the <strong>Kenya</strong> Vision 2030.<br />

vi. Ratooning: Farmers need to make a fair return on investment. Studies have shown that the<br />

margins are small for plant crop. Subsequent ratoons, if well maintained, bring good profits<br />

to the farmer (Table 4.5). Currently, there are only two ratoons in the industry. Tanzania,<br />

whose production cost is the lowest in EAC region, has 5-8 ratoons. Brazil, which is the leastcost<br />

cane producer (USD20/t) in the world, has only 20% of the total area under cane on<br />

new plantings. The remaining 80% is under ratoon crops. Top sugar producing countries are<br />

known to produce over 10 ratoons, while marginal producers hardly go beyond two ratoons<br />

hence sustaining losses due to high production costs 17 .To increase earnings from cane farming,<br />

farmers will be encouraged to increase the number of ratoons to five or more.<br />

Table 4.5: Profit Margins Plant Crop vs. Ratoon Crop<br />

<strong>Sugar</strong>belt<br />

Plant Crop<br />

Profit (KSh/Tonne)<br />

Ratoon Crop<br />

Nyando 310 1,107<br />

Western<br />

South Nyanza<br />

621 958<br />

Light soils 669 946<br />

Heavy Soils 572 970<br />

Mean 543 995<br />

Source: <strong>Kenya</strong> <strong>Sugar</strong> <strong>Board</strong>, 2007, Cost of Cane and <strong>Sugar</strong> Production Study<br />

Strategy 1.2: Efficient, Reliable Harvesting and Transport Operations<br />

On average, harvesting and transport operations account for 48% of the total cost of sugarcane<br />

production with a range of 37%-52% 18 . In 2008, harvesting, loading and transport costs<br />

amounted to KSh. 806 per tonne, which translated into KSh. 4.163 billion (assuming all cane<br />

transported within 24km radius19 ). This huge cost was borne by the farmers. The industry will<br />

seek to reduce this cost to levels in the range of 10%-15% in the next five years by:<br />

i. Improving cane yard management: Losses related to a poor transport system are<br />

translated into unavailability and inefficient movement of sugarcane in the cane yard. This<br />

leads to capacity underutilisation in the factory. The losses due to capacity underutilisation<br />

are huge. Good cane yard management is needed to reduce the uneconomically lengthy<br />

turnaround times by cane haulage units. Efficient cane yard operations will also lead to<br />

reduced staleness and mitigate losses to the farmer. To improve efficiency of operations,<br />

cane yards will be rehabilitated, automated and modernised. The monitoring benchmarks<br />

will be reduced staleness index (Table 4.6) and increased cane delivery trips.<br />

15 Discussions on Block Farming are presented in XI<br />

16 Satellite village farming involves consolidating small parcels of land and consolidating farmers into eco-friendly villages<br />

17 Kegode P, 2005, Economic Governance Reform in the <strong>Sugar</strong> Sub-Sector<br />

18 Outgrowers cane production costs, 2007/2008<br />

19 The true picture is that some cane is transported even at70km<br />

Strategic Plan, 2010-2014 31


32<br />

Table 4.6: Annual Targets for Staleness Index<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

Year Staleness Index (Days)<br />

2008/2009 (Base Year) 4<br />

2009/10 2<br />

2010/11 2<br />

2011/12 1<br />

2012/13 1<br />

2013/14 1<br />

Source: Log Associates, 2009, Proposed Reduction in Staleness Index<br />

ii. Reducing post-harvest losses: <strong>Sugar</strong>cane farmers lose huge amounts of revenue as a<br />

result of post-harvest losses. A 5% loss in 2008 was equivalent to 258,289.3 tonnes of<br />

sugarcane. The cost of sugarcane ranges between KSh. 2,500-3,100 per tonne. This<br />

implies that farmers lost approximately KSh. 646-800 million. The industry will reduce<br />

post-harvest losses to less than 2% through stronger oversight, improved trailer designs<br />

and infrastructure development (Table 4.7).<br />

Table 4.7: Annual Targets for Post-Harvest Losses<br />

Year Percentage post-harvest losses<br />

2008/2009 (Base Year) 5<br />

2009/10 4<br />

2010/11 3<br />

2011/12 2<br />

2012/13 2<br />

2013/14 2<br />

Source: Log Associates, 2009, Proposed Reduction in Post-Harvest Losses<br />

iii. Reducing time lapse between cane maturity and harvesting: The average cane maturity<br />

period is 18 months. Farmers wait for up to 6-12 months before cane is harvested. This has<br />

made cane farming unattractive to most of them. Some have opted out of cane farming.<br />

The delays in harvesting operations are attributed to uncoordinated and unpredictable<br />

harvesting and transport schedules; and inefficiencies in mill operations. All this is<br />

happening due to lack of proper planning. Information and Communication Technology<br />

can provide the tools needed to coordinate transport and harvesting operations. Through<br />

ICT scheduling, the waiting period for harvesting will be reduced to less than a month<br />

(Table 4.8). The industry will also institutionalise harvesting operations to make it more<br />

reliable and predictable.<br />

Table 4.8: Waiting Time between Cane Maturity and Harvesting<br />

Year Time (months)<br />

2008/2009 (Base Year) 6-12<br />

2009/10 4<br />

2010/11 3<br />

2011/12 2<br />

2012/13 1<br />

2013/14 1<br />

Source: Log Associates, 2009, Proposed Time Lapse between Cane Maturity and Harvesting


iv. Promoting the use of other modes of transport: Industry players need to experiment<br />

with different modes of cane transport including light rail and trucks. Animal drawn carts<br />

are suitable for small factory capacities such as those common in India.<br />

v. Increasing research funding for harvesting and transport: Research in harvesting<br />

and transport is lagging behind as most of KESREF research is agronomic. During<br />

the incoming Plan period, the industry will increase funding to KESREF to explore<br />

mechanised harvesting operations. While mechanical harvesting may save on labour, it<br />

increases post-harvest losses and leads to soil compaction. Soil compaction leads to poor<br />

infiltration, slow drainage and reduced aeration, limiting root growth, nutrient uptake<br />

and crop yields. KESREF while undertaking research towards mechanisation should seek<br />

ways of mitigating such setbacks.<br />

Strategy 1.3: Effective, Efficient and Reliable Milling Operations<br />

The role of the millers is to make a fair return on investment through efficient operation<br />

of mills and/or jaggeries for the production of sugar and other products for sale, and make<br />

timely payments to cane growers. In the next five years, the millers will enhance industry’s<br />

competiveness by:<br />

i. Increasing sugar production through efficient processing: All factories need to operate<br />

optimally through efficient modern style management and carry out regular condition<br />

maintenance. Valuable time is lost while extensive maintenance is being undertaken.<br />

In the incoming plan period, sugar production will be increased by 122% by the year<br />

2014, recovery levels and capacity utilisation increased to 11.5% and 89% respectively<br />

(Table 4.9). Other efficiency performance benchmarks such as FTE and sugar co-product<br />

production per tonne will also be monitored. Currently, all the efficiency benchmarks are<br />

lower than those of major competitors. The various efficiency benchmarks are presented<br />

in Annex V.<br />

Table 4.9: Factory Level Targets<br />

Year Capacity Utilisation Rendement (%) Made <strong>Sugar</strong>(Tonne)<br />

2008/9(Base Year) 50 10.0 518,128<br />

2009/10 61 10.5 565,236<br />

2010/11 70 11.5 670,830<br />

2011/12 75 11.5 813,286<br />

2012/13 80 11.5 982,257<br />

2013/14 89 11.5 1,151,557<br />

Source: Log Associates, 2009, Proposed Factory Level Targets over the next Five Years<br />

ii. Creating economies of scale: Apart from Mumias and the proposed TARDA sugar<br />

company, all the other sugar factories are below 4,000TCD (Annex VI). As the industry<br />

seeks to become more efficient and competitive, all options for achieving economies<br />

of scale will have to be considered. The envisaged privatization programme offers an<br />

opportunity to increase economies of scale through factory mergers in the Western and<br />

Nyando zones. Other opportunities for achieving economies of scale will be realised<br />

through the construction of a new, larger capacity factory in Tana River Basin. Investing<br />

simply in rehabilitation and upgrading of mills, while necessary, is not sufficient.<br />

Strategic Plan, 2010-2014 33


34<br />

iii. Intensifying industrial and applied research: The <strong>Kenya</strong> sugarcane industry needs a<br />

centre of excellence in applied research. This will be achieved through strengthening of<br />

KESREF research capacity and other innovative approaches such as twinning arrangements<br />

between factories and local universities to bring together researchers and practitioners.<br />

iv. Benchmarking with international standards: For <strong>Kenya</strong>’s sugar products to be<br />

competitive nationally, regionally and globally, millers must benchmark their production<br />

processes with international best practices. The industry will achieve this by carrying<br />

out the following activities: (a) Providing information on production technologies and<br />

quality standards and facilitating their application, adaptation and uptake; (b) Providing<br />

information on international best practices for local millers to benchmark themselves;<br />

and (c) Participating in regional and international negotiations on issues affecting the<br />

sugar industry<br />

Strategy 1.4: Enhanced Human Resource Capacity<br />

The twin problems of bureaucratic interference and poor corporate governance have combined<br />

to obscure the efficacy of the human resource development programmes in the industry.<br />

Although <strong>Kenya</strong> has many educational institutions, both private and public, which provide<br />

quality education, the industry still lacks adequate skilled human resources. Arrangements are<br />

underway to create partnerships between the industry and training institutions to produce the<br />

kind of professionals that the industry needs. Already there are ongoing arrangements with<br />

Masinde Muliro University of Science and Technology (MMUST), Egerton University, Maseno<br />

University and Moi University towards the same end. More institutions need to come on<br />

board particularly middle level, diploma type training institutions to supplement these efforts.<br />

In addition to the external training programmes, factories and outgrower institutions will<br />

beef up their internal training capacities. To reinforce a strong skill development programme<br />

through training, staff recruitment policies will be strictly merit based. The management styles<br />

will be progressive and results oriented. It is only through a combination of these approaches<br />

that industry will eventually overcome the current human resource constraints.<br />

In order to deliver on the vision and mission setout in this Strategic Plan, the industry will<br />

recruit, train, promote and retain its staff, to effectively deliver quality services to all the<br />

stakeholders. In this regard, staff will sign performance contracts with respective institutions<br />

binding them to deliver on targets. To ensure availability of skills, talents, and knowledge<br />

required, the industry will carry out the following activities:<br />

i. Undertaking a sugar industry Training Needs Assessment (TNA) and implementing its<br />

findings<br />

ii. Preparation of a staff retention strategy though better remunerations, staff motivation<br />

and workforce compensation<br />

iii. Signing Performance Contracts;<br />

iv. Implementing a Performance Appraisal System (PAS)<br />

v. Strengthening industry’s collaborations with training institutions/universities<br />

Strategy 1.5: Streamlined Corporate Governance<br />

There are major challenges in corporate governance in some of the institutions in the industry.<br />

These challenges are pronounced particularly in institutional and supply chain management<br />

both in outgrower institutions and at the corporate levels of publicly owned factories. This was<br />

the result of poor recruitment policies and political patronage. The industry is moving towards<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry


ISO certification which may help highlight governance weaknesses and if addressed will help<br />

mitigate some of the challenges. Greater private sector participation in the industry within a<br />

strong regulatory environment will also complement the steps the Government is taking to<br />

improve the same. In order to streamline corporate governance in the industry, the following<br />

activities will be carried out:<br />

i. Conducting periodic Customer Satisfaction Surveys (CSS)<br />

ii. Ensuring the undertaking of International Organization of Standards (ISO) certification<br />

iii. Sensitization of industry on quality standards and certification requirements<br />

iv. Advocacy on governance, security, high cost of doing business, among others<br />

v. Improvement of communication amongst industry stakeholders and the rest<br />

vi. Training on prudent financial management<br />

4.5.2 Strategic Objective 2: To Expand Product Base<br />

Most countries are growing cane and producing sugar with the aim of getting a range of<br />

products and by-products. Cane is cultivated as a strategic product to support industries such<br />

as: Beverages, Confectionery, Pharmaceuticals, Wines, Spirits, Power Alcohol, Animal Feeds,<br />

Energy, Chemicals and Fertilizers. The <strong>Kenya</strong> sugarcane industry has embraced the market<br />

reality that the industry needs to expand its product base as a means of strengthening its<br />

competitiveness globally. Therefore, backward and forward linkages need to be exploited<br />

to their fullest potential. However, in <strong>Kenya</strong>, mill white sugar is still the core commodity<br />

produced from sugarcane. Diversification to other co-products such as power co-generation<br />

and ethanol production for sale is still very limited and largely unexploited. Figure 4.3 illustrates<br />

the technical potential for sugarcane products.<br />

<strong>Sugar</strong>/Solids<br />

Raw <strong>Sugar</strong><br />

Re�ned <strong>Sugar</strong><br />

Fertilizers<br />

Industrial uses<br />

<strong>Sugar</strong> Cane<br />

Fig. 4.3: Potential sugarcane products 20<br />

Mollasses/Juice<br />

Industrial uses<br />

Commercial Products<br />

Ethanol<br />

Stillage<br />

20 Log Associates, 2001, Financial Restructuring Strategy to Sony <strong>Sugar</strong> Company<br />

Fertilizer<br />

Methane<br />

Crop Residues<br />

Steam and Electricity<br />

Fuel Briquettes<br />

Block <strong>Board</strong><br />

Industrial Paper<br />

Strategic Plan, 2010-2014 35


36<br />

The <strong>Kenya</strong> sugarcane industry has the raw material and favourable market conditions<br />

to substantially expand its product base particularly into power generation, ethanol and<br />

industrial sugar and alcohol. To address this area of concern and to increase profitability and<br />

competitiveness of the industry, the following programmes will be undertaken:<br />

Strategy 2.1: Value Addition and Product Diversification<br />

While the industry will seek to exploit the full range of industrial products from sugarcane and<br />

sugar, the flagship projects under the theme of value addition and expansion of the product<br />

base will be power generation and ethanol production. Before the initiation of production of<br />

co-products, it is important that rigorous technical, financial and economic feasibility studies be<br />

carried out.<br />

i. Initiating co-generation projects: The demand for electricity has in the past continuously<br />

outstripped supply, precipitating a significant level of unmet demand. This shortfall is estimated<br />

to be 380GWh. The shortfall is further exacerbated by frequent drought occasioned by climate<br />

change. The sugar industry has large potential for co-generation that if fully exploited may<br />

help meet some of the power demands. Currently, only an estimated 36.5MW is generated<br />

through co-generation. Apart from Mumias <strong>Sugar</strong> Company that has initiated a massive cogeneration<br />

project to produce 35MW of electricity for their own use and for sale, the rest of<br />

the factories consume all the power they generate. During this Plan period, sugar factories will<br />

initiate co-generation projects and produce sufficient electricity for internal use and for sale<br />

to <strong>Kenya</strong> Power and Lighting Company (KPLC) to help alleviate the shortfall in the country.<br />

Through the Tana Integrated <strong>Sugar</strong> Project, it is proposed that 34MW of power would be<br />

produced through co-generation 21,22 . Chemelil <strong>Sugar</strong> Company and KenGen have also signed<br />

a MoU to develop a 20MW power plant to generate electrical power using bagasse 23 . Table<br />

4.10 shows the potential revenue from co-generation.<br />

Table 4.10: Potential Revenue from Co-generation<br />

Miller<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

Potential Local<br />

use<br />

Sales Rate Hours/<br />

year<br />

Potential<br />

Revenue (KSh.,<br />

millions)<br />

Capital Cost<br />

Estimates<br />

MW MW MW KSh Hours Per annum KSh, millions<br />

Mumias 36.3 11.4 24.9 3000 7,128 532 4,9261 W/<strong>Kenya</strong> 5.4 1.0 4.4 3000 7,128 94 733<br />

Muhoroni 9.5 1.7 7.8 3000 7,128 167 1,289<br />

Nzoia 14.2 2.2 12 3000 7,128 257 1,927<br />

Chemelil 20.0 2.4 17.6 3000 7,128 376 2,714<br />

SONY 13.8 2.4 11.4 3000 7,128 244 1,872<br />

Miwani 13.8 2.4 11.4 3000 7,128 244 1,872<br />

TARDA 36.3 11.4 24.9 3000 7,128 532 4,926<br />

Total 149.3 34.9 114.4 300 7,128 2,446 20,259<br />

Source: Log Associates, 2009, Co-generation Potential and Projected Revenues<br />

ii. Initiating ethanol production projects: <strong>Kenya</strong>’s fuel consumption stood at 1.4 and 3.3<br />

million litres of petrol and automotive diesel respectively per day in 2006 with an average<br />

21 Tana and Athi Development Authority, 2008-2012 Strategic Plan<br />

22 The Tana Integrated <strong>Sugar</strong> Project is estimated to cost KSh. 24 billion<br />

23 KenGen, Five Year Business Plan, 2007-2012


growth rate of 2.8% per year. Projections indicate that <strong>Kenya</strong> will require 1.7 and 4.1<br />

million litres of petrol and automotive diesel respectively per day by 2014. By 2030, the<br />

fuel consumption will be 2.7 and 6.5 million litres of petrol and automotive diesel per<br />

day.<br />

Currently, <strong>Kenya</strong> requires 85 million litres of ethanol per year for a national 10% (E10)<br />

blend. At current consumption levels, this would need to grow to 93 million and 148<br />

million litres by 2014 and 2030 respectively.<br />

It is estimated that a tonne of molasses can be converted into 220 litres of ethanol. In<br />

2008, the sugar industries produced approximately 180,000 tonnes of molasses, which<br />

would have produced 39.6 million litres of ethanol. The current ethanol prices in the<br />

world are between KSh. 30-35 per litre. In <strong>Kenya</strong>, the price of ethanol is in the range of<br />

KSh. 55-70 per litre 24 . This would have translated into KSh. 2.178 billions. It is expected<br />

that the construction of Tana Integrated <strong>Sugar</strong> Project would produce 22 million litres<br />

of ethanol, which would be equivalent to KSh. 1.21 billions. 25 With cane deliveries<br />

proposed in this Plan, it is possible to realise considerable amounts of revenue as shown in<br />

the Table 4.11. A conventional ethanol plant capital costs about KSh. 1.6 billion 26 . This<br />

implies that eight operational sugar factories would require 12.8 billion to initiate ethanol<br />

production projects.<br />

Table 4.11: Ethanol Production<br />

Year<br />

Cane<br />

Deliveries<br />

Molasses<br />

Produced<br />

Potential<br />

Ethanol<br />

Produced<br />

Cost per litre Potential<br />

Revenue<br />

Tonnes Tonnes Litres KSh. KSh, Billions<br />

2008/09 5,165,786 180,802 39,776,332 55-70 2.2-2.8<br />

2009/10 5,110,632 182,000 40,040,000 55-70 2.2-2.8<br />

2010/11 5,808,049 203,281 44,721,021 55-70 2.5-3.1<br />

2011/12 6,286,269 220,019 48,404,271 55-70 2.7-3.4<br />

2012/13 7,192,730 251,745 55,384,021 55-70 3.0-3.9<br />

2013/14 8,010,834 280,379 61,683,422 55-70 3.4-4.3<br />

Source: Log Associates, 2009, Projected Ethanol Production Potential and Revenues<br />

iii. Producing industrial sugar and industrial alcohol: Projections of sugar consumption<br />

indicate that the demand for industrial sugar is expected to continue to increase. Currently,<br />

the <strong>Kenya</strong>n sugar industry does not have the capacity for processing industrial sugar and<br />

industrial alcohol. Miwani was the only factory that could process these products. In the<br />

2010-2014 Strategic Plan the industry will revive its capacity for producing refined sugar,<br />

industrial sugar and industrial alcohol. The distillery and sugar refinery at Miwani <strong>Sugar</strong><br />

Company will provide a starting point but the industry as a whole will diversify into these<br />

products.<br />

iv. Encouraging intensification to increase food security: To reduce exit from cane farming<br />

due to pressure from other agricultural produce, the industry will encourage intercropping<br />

and mixed farming amongst farmers.<br />

24 Clint Oguya, Agrochemical, personal communications, 31 August 2009<br />

25 TARDA Strategic Plan 2008-2012<br />

26 Each factory should effect a comprehensive feasibility study on the same<br />

Strategic Plan, 2010-2014 37


38<br />

4.5.3 Strategic Objective 3: To Enhance Infrastructure Development<br />

Inadequate, unreliable and poor state of physical infrastructure in the sugar growing zones<br />

has led to low productivity, high production and distribution costs; and uncompetitive<br />

products and service delivery. The industry will improve the state of physical infrastructure by<br />

implementing the following strategies:<br />

Strategy 3.1: Improve Road Transport Infrastructure<br />

This strategy will be achieved by implementing the following activities:<br />

i. Setting up a mechanism to coordinate utilisation of public funds available for road<br />

infrastructure development<br />

ii. Increasing SDF allocation for infrastructure development<br />

iii. Dedicating 15% of sugar tax revenue to infrastructure development in the sugar belt<br />

Strategy 3.2: Modernise and Promote the Use of Information and Communication Technology (ICT)<br />

There are numerous opportunities for the application of ICT in the sugar industry including<br />

business process improvement in sugarcane production, office operations, management of OGIs,<br />

strategic management, performance monitoring, research and information sharing. Despite such<br />

array of uses, the industry has not fully invested, modernised and promoted the use of ICT.<br />

Apart from Mumias <strong>Sugar</strong> Company that has invested in the Agricultural Management<br />

Systems (AMS) to coordinate planting, harvesting, transport and milling operations, the ICT<br />

infrastructure in most of the sugar factories is still at infancy stage. To tap these opportunities,<br />

the industry will modernise and promote the use of ICT by:<br />

i. Improving the ICT infrastructure through networking<br />

ii. Encouraging e-commerce and e-procurement<br />

iii. Increasing training of staff on the use of ICT including the new fibre optic cable<br />

architecture<br />

iv. Increasing information sharing through ICT<br />

4.5.4 Strategic Objective 4: To Strengthen the Regulatory Framework<br />

The passing of the <strong>Sugar</strong> Act, 2001 went a long way in strengthening the regulatory framework<br />

in the sugar industry. However, some of the supporting regulations have not been approved. A<br />

number of proposals that would have improved the business environment in the sugar industry<br />

including tax proposals are pending approval. To strengthen the legal framework, the following<br />

specific strategies will be undertaken:<br />

Strategy 4.1: Finalise the Policy and Legal Framework Work- in- Progress and Implement them<br />

The review revealed that there were pending actions under the policy and legal framework in<br />

the outgoing planning period. The industry will conclude the pending actions by:<br />

i. Passing the <strong>Sugar</strong> Amendment Bill<br />

ii. Gazetting <strong>Sugar</strong> General Rules<br />

iii. Harmonizing all sugar laws<br />

iv. Finalising and implementing regulations to restructure outgrower institutions<br />

Strategy 4.2: Strengthen the Management of <strong>Sugar</strong> Import Policy<br />

Illegal and uncoordinated importations of sugar are major contributors to the sub-sector<br />

problems. To address this concern, the industry will:<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry


i. Enhance capacity for a robust assessment of market conditions<br />

ii. Support measures to eliminate tax evasion<br />

iii. Support the implementation of rules of origin<br />

iv. Strengthen its advocacy role with KRA, Ministry of Trade (MoT), Ministry of Finance<br />

(MoF) Ministry of Energy (MoE) and MoA<br />

Strategy 4.3: Strengthen the Framework for Corporate Governance<br />

Weak corporate governance has been a problem in the industry for a long time. The sugar<br />

industry needs to transform itself to profitability and efficiency path through sound management<br />

ethics. To address corporate governance challenges, the industry will:<br />

i. Ensure prompt payment to farmers<br />

ii. Strengthen the management of OGIs, through governance and institutional capacity<br />

building programmes<br />

iii. Sign sugar industry agreements between millers, growers and other service providers<br />

iv. Conclude privatisation of sugar factories<br />

v. Establish and implement the framework of implementation and M&E system for the<br />

2010-2014 Strategic Plan<br />

Strategy 4.4: Development of an Institutional Framework for Coordination of Roads Maintenance<br />

in the sugarbelt<br />

There exists an opportunity for the sugar industry, through KSB, to collaborate with central<br />

and local government in the utilisation of the petroleum and the local government cess funds,<br />

CDF and LATF for road maintenance and rehabilitation. To ensure efficient utilisation of<br />

these funds, the industry will:<br />

i. Establish a sugarbelt roads management committee comprising KSB, Millers, OGIs and<br />

GoK departments responsible for roads.<br />

Strategy 4.5: Development of a comprehensive policy on co-generation and exploitation of bio-fuels<br />

and other sugarcane products<br />

The Energy Act, 2006, sets out the National Policies and Strategies for short, medium and<br />

long-term energy development in <strong>Kenya</strong>. The Minister for Energy has the mandate through<br />

the Act, to promote co-generation by sugar millers and sale of the same to the national grid;<br />

and promote the production and use of gasohol and biodiesel. However, there is still no<br />

comprehensive policy and legal framework to regulate the production and use of these products.<br />

In the incoming period, and working closely with the Ministry of Energy, the industry will:<br />

i. Support measures to develop a comprehensive policy on co-generation and exploitation<br />

of bio-fuels and other sugarcane products.<br />

Strategic Plan, 2010-2014 39


40<br />

Implementation Strategy and<br />

Resource Requirements<br />

5.1 Implementation Strategy<br />

Implementation responsibilities of this strategy will be devolved to all levels in order to allow for<br />

maximum participation of all the relevant stakeholders. Formal existing institutional structures including<br />

the oversight bodies that undertake regulatory responsibilities will be charged with carrying out their<br />

appropriate roles. Stakeholder institutions such as millers, OGIs, Cane Transporters, KESREF, KSB and<br />

farmers will be accorded their rightful say in the implementation of this strategy.<br />

5.1.1 Implementation Framework<br />

Successful implementation of the Plan will depend significantly on a practical implementation<br />

framework, which is easy to coordinate. The <strong>Kenya</strong> <strong>Sugar</strong> <strong>Board</strong> (KSB), having the dual legal<br />

mandate to develop and regulate the industry should exercise its authority towards the same.<br />

KSB needs to remain as the voice of the industry in consultation with all stakeholders. Given<br />

the matrix nature of industry decision-making organs, the Plan’s implementation framework<br />

will have a wide spectrum of players.<br />

5.1.2 Institutional Structure<br />

The implementation of the 2010-2014 Strategic Plan will be the responsibility of the following<br />

institutional structures:<br />

National Inter-ministerial Coordinating Committee (NICC)<br />

The Committee will comprise MoF, MoE, MoA, MoT, MoWI, MoR, MoPW, MoLG and<br />

MoRDA. It will deal with policy and legislative issues affecting the industry. The NICC will be<br />

convened and chaired by the Permanent Secretary, Ministry of Agriculture from time to time as<br />

need arises.<br />

Monitoring Committee (MC)<br />

The industry will establish a Monitoring Committee (MC) through a legal notice by the<br />

Minister of Agriculture to monitor the implementation of this Strategic Plan. The committee<br />

will sit twice yearly. Structured reports will be prepared and presented to the Committee by<br />

Monitoring and Evaluation Officer who will be stationed at the <strong>Kenya</strong> <strong>Sugar</strong> <strong>Board</strong> headquarters<br />

in Nairobi. The Committee will assess progress on the status of Plan’s implementation focusing<br />

on the industry adjustment and preparedness for a liberalized trade regime. The Committee<br />

will comprise chief executive officers or chairpersons of KSB, KESMA, KESGA, KECATRA<br />

and KESREF, representatives from MoA and consumers. The committee will be convened and<br />

chaired by the Chairman of KSB <strong>Board</strong>. The MC will report to the NICC through the KSB<br />

<strong>Board</strong>.<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

Chapter<br />

5


Stakeholders Review Forum (SRF)<br />

The Stakeholders Review Forum (SRF) will comprise senior managers of stakeholder<br />

institutions. The Chief Executive, <strong>Kenya</strong> <strong>Sugar</strong> <strong>Board</strong>, will chair it. The SRF will sit quarterly<br />

to review the progress of implementation of the Plan based on reports prepared by the M&E<br />

Officer.<br />

Unit Committees (UC)<br />

Factories’, OGIs’ and other stakeholders’ level committees will comprise Unit Committees.<br />

These committees will be set-up at respective stakeholder units and will meet monthly. The<br />

committees will carry out the specific activities of the Plan and report progress to senior managers<br />

sitting at the SRF. The composition of the UCs will be senior technical and managerial staff of<br />

the various stakeholder institutions. Figure 5.1 outlines the proposed institutional structure<br />

and the implementation framework.<br />

National Inter-Ministerial Coordinating Committee<br />

Monitoring Committee<br />

Stakeholders Review Forum<br />

KSB, <strong>Board</strong> Chairman (Chair)<br />

KESMA<br />

KESGA<br />

KESREF<br />

KECATRA<br />

Representative MoA<br />

Consumer Representatives<br />

Fig. 5.1: Institutional Structure and Implementation Framework<br />

Factories<br />

OGIs<br />

KESREF<br />

Other Stakeholder Representatives<br />

Strategic Objectives Resources Implementation M & E<br />

Review the appropriateness<br />

of chosen strategy<br />

KSB, <strong>Board</strong><br />

Unit Committees<br />

Match Resources and strategies<br />

Ministry of Agriculture, PS (Chair)<br />

Ministry of FinanceMinistry of Energy<br />

Ministry of Water and Irrigation<br />

Ministry of Trade<br />

Ministry of Public Works<br />

Ministry of Roads<br />

Ministry of Local Government<br />

Ministry of Regional Development Authority<br />

KSB, CEO (Chair)<br />

M&E O�cer<br />

Senior Management of<br />

Stakeholder Institutions<br />

Allocate resources and<br />

carry out activities<br />

Measure targets, outputs,<br />

corrective action<br />

Strategic Plan, 2010-2014 41


42<br />

5.1.3 Private Sector Participation<br />

The implementation of this Plan calls for close collaboration and participation of the public<br />

and private sector. While privatization is not a panacea, private sector participation brings<br />

with it increased financial discipline; capital injection; new management styles; a stronger<br />

commercial orientation and some insulation from political interference. The privatization of<br />

the Mumias <strong>Sugar</strong> Company, and the subsequent improvement in performance, is a case in<br />

point. In the interim, any decisions made on factories’ rescue, should be synchronized with<br />

the proposed privatization actions to avoid investing in low priority interventions. The drive<br />

towards diversification and value addition is also likely to be realized if done in the context of<br />

wholly or largely privatized sugar subsector.<br />

5.2 Resource Mobilisation and Utilisation<br />

The resources required for the <strong>Kenya</strong> sugar industry to implement the 2010-2014 Strategic Plan include,<br />

financial, human and physical resources. Successful implementation of the same will not only depend on<br />

the quality and commitment of the stakeholders, but also on the availability and efficient utilisation of<br />

resources required to undertake the various activities. Weak corporate governance, high debt burden and<br />

lack of funds for investment continue to plague the Government owned mills. This was manifested in<br />

delayed farmer payments; lack of routine and preventive maintenance; failure to invest in new machinery;<br />

and the overall degeneration of effective processing capacity. The resources from internally generated<br />

sources and the <strong>Sugar</strong> Development Levy are inadequate to meet the scope of activities proposed in this<br />

Plan. Table 5.1 is a summary of financial resources requirements for implementing the same.<br />

Table 5.1: Plan Implementation Cost Estimates<br />

Years (KSh, millions)<br />

Strategic Objective<br />

2009/10 2010/11 2011/12 2012/13 2013/14 Total<br />

Enhance sugar industry<br />

Competitiveness<br />

2,905 2,984 5,725 5,745 950 18,309<br />

Expand product base 58 55 55 9 5 182<br />

Enhance infrastructure<br />

development<br />

607 1,007 1,007 1,007 607 4,235<br />

Strengthen regulatory<br />

framework<br />

77 77 25 25 25 229<br />

Total 3,647 4,123 6,812 6,786 1,487 22,955<br />

Source: Log Associates, 2009, Plan’s Implementation Cost Estimates<br />

The cost inherent in implementing activities outlined in the strategy will be huge. The industry requires<br />

at least KSh. 23 billion to implement the activities recommended in this Plan (Annex VII), 15.3<br />

billion to invest in co-generation and 12.8 billion to invest in ethanol production. The industry needs<br />

a further KSh. 58 billion to clear all debts on sugar factories and OGIs balance sheets. (Annex VIII).<br />

Funding this Plan will require a public-private partnership comprising budget resources, government<br />

devolved funds, internally generated funds and loans, grants from development partners and joint<br />

venture agreements as discussed below.<br />

5.2.1 Funding Sources<br />

To realise the objectives of the 2010-2014 Strategic Plan, there will be various financial sources<br />

as briefly explained below:<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry


i. Internally Generated Funds at Factory Level<br />

Most of the sugar companies with the exception of Mumias, Soin, Kibos and West <strong>Kenya</strong><br />

<strong>Sugar</strong> Companies are barely making surpluses. The scope for factory generated funds is<br />

thus limited for publicly owned factories. These publicly owned factories are looking for<br />

grants and soft debt financing. Nevertheless, the funds generated from internal sources<br />

will be utilized for factory maintenance, modernisation and rehabilitation.<br />

ii. <strong>Sugar</strong> Development Fund<br />

A sugar development levy of 4% of the ex-factory price is charged by the <strong>Kenya</strong> Government<br />

on all sugar sales. This levy is collected by the <strong>Kenya</strong> Revenue Authority and is managed<br />

by KSB as the <strong>Sugar</strong> Development Fund (SDF). After 17 years of implementation, SDF<br />

has grown to become the single largest source of funding for the industry. The fund<br />

utilisation per component is shown in Figure 5.2.<br />

KSB administration<br />

(35%)<br />

Research and extension<br />

(23%)<br />

Fig. 5.2: SDF Allocation per Component 27<br />

At the present state, the sugar industry requires funding on a much larger scale than can<br />

be met by the SDF. The funding gaps will be bridged through alternative financing.<br />

iii. Soft loan financing and Grants<br />

Given the importance of the sugar sub-sector in poverty reduction, infrastructure<br />

development, environmental conservation and energy, the subsector will continue to<br />

attract concessional funding from development partners. The industry will also continue<br />

seeking for financial grants from the GoK.<br />

iv. Loans<br />

The sugar industry is already attracting donor funds from a variety of sources including<br />

the European Union (EU) and CFC. The subsector can attract more funds from a range<br />

of initiatives including energy, environment, water and sanitation, and rural roads, all of<br />

which have a direct impact on sustainable development and MDGs. The industry will<br />

therefore prepare and present proposals to willing donors for the purposes of sourcing for<br />

funds for its development.<br />

v. CDF/LATF Funds<br />

The sugar industry will collaborate with institutions implementing the CDF and LATF<br />

funded projects to harness the resources directed towards infrastructural development in<br />

the sugarbelt.<br />

27 KSB, SDF Operational Manual, February 2006<br />

Cane development<br />

(17%)<br />

Infrastructure<br />

(7%)<br />

Factory rehabilitation<br />

(18%)<br />

Strategic Plan, 2010-2014 43


44<br />

vi. Carbon Credits<br />

Carbon credits are a key component of national and international attempts to mitigate<br />

the growth of concentrations of greenhouse gases. One carbon credit is equal to a tonne of<br />

carbon. The sugar factories through cane farming, co-generation and ethanol production<br />

will produce environmentally friendlier energy sources, which will allow them to enter<br />

into agreements with Carbon Finance Companies around the world, through Clean<br />

Development Mechanism (CDM). These credits will be exchanged for hard currencies to<br />

help finance some of the activities in this Plan 28 .<br />

viii. Joint Venture Agreements<br />

Joint ventures are strategic weapons used by organisations to enhance competitiveness. A<br />

joint venture is an agreement formed by two or more parties to undertake an economic<br />

activity together. The parties agree to contribute equity, share revenue, expenses and<br />

control the enterprise. In the incoming Plan period, the industry will enter into joint<br />

venture agreements with like-minded organisations/corporations to undertake some of<br />

the strategies/activities highlighted in this Plan. Possible areas for such agreements are<br />

power-cogeneration, ethanol production and irrigation.<br />

5.2.2 Human Resources<br />

Whilst there are many skilled personnel in the country, the industry has excess unskilled staff.<br />

The industry lacks human resources capacity to carry out the wide range of research that the<br />

industry needs. Most of the farmer institutions have also failed to provide essential extension<br />

services to the farmers. To meet the human resources gaps, the industry will carry out staff<br />

rationalisation to determine the level of human resource requirements under the strategy for<br />

enhanced human resource capacity.<br />

5.3 Accountability<br />

Accountability for the implementation of this Plan and the use of resources will critical since it will<br />

require proper utilization of financial, human and material resources. This demands that all stakeholders<br />

in the sugar industry and other sectors take responsibility and be accountable for their use. All institutions<br />

using industry resources will account for the same in accordance to the laid down regulations and<br />

procedures.<br />

5.4 Implementation Risks<br />

There are several risks to the implementation of this Strategic Plan, including the timely availability<br />

of resources and political goodwill. This requires that possible risks be analysed to take precautionary<br />

measures in good time and prevent failure of the Plan’s implementation. The following are some of the<br />

major risks identified for consideration:<br />

i. Failure to Realize the Privatisation Process: The survival of the <strong>Kenya</strong> sugar industry appears<br />

directly pegged to privatization and subsequent private sector participation in increasing efficiency.<br />

Failure to divest GoK shareholding in the industry portends doom.<br />

ii. Poor Plan Implementation: All of the participating institutions need to diligently carry out the<br />

actions identified in Chapter 4. Failure to carry out the changes needed to make the industry more<br />

28 Corporations like Mumias, Ken-Gen just to mention a few, have already signed carbon credit agreements through the Clean<br />

Development Mechanism (CDM). The CDM is a support scheme under the United Nations Climate Convention and the Kyoto<br />

Protocol.<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry


efficient and competitive, will pose a major risk to the industry. Individual institutional plans that<br />

are intended to help achieve the global industry objectives need to be developed and implemented<br />

diligently.<br />

iii. Lack of Political goodwill: Political goodwill is necessary for the implementation of this Strategic<br />

Plan. If political goodwill is lacking, there remains the risk of failure in implementing the same.<br />

iv. Lack of resources: Resources are essential for the implementation of the activities highlighted in<br />

this Plan. Inadequate human, financial and other resources pose risks to the implementation of<br />

these activities.<br />

v. Insecurity: Insecurity is both a threat to human life and a major risk against the objective of<br />

attracting investment. It also often causes disruption of planned activities, leads to business losses<br />

and increases business costs. For meaningful private sector investment, the industry must operate<br />

in a conducive and secure environment.<br />

vi. Poor Communication: The absence of an effective and agreed communication strategy may result<br />

in poor information flow and thereby delay decision-making. This will result in a risk of failure<br />

and/or delay in the implementation of the Plan.<br />

vii. Lack of Ownership: The lack of ownership by the stakeholders, for instance farmers, may lead to<br />

failure in the implementation of the strategic plan.<br />

viii. Resistance to change/negative attitude: Resistance to change by farmers, transporters, millers and<br />

outgrower institutions may result in failure or delay in the Plan’s implementation.<br />

5.4.1 Risk Mitigation Framework<br />

The matrix below gives a list of the risks, their ranking and suggested mitigation strategies.<br />

Table 5.2: Risk Mitigation Framework<br />

No. Risk Priority Mitigation Measure<br />

1. Failure to realise privatisation<br />

process<br />

High Accelerate the ongoing privatisation efforts<br />

2. Poor Plan Implementation High Close monitoring and tie funding to agreed<br />

performance outcome<br />

3. Lack of Political goodwill High Strong lobbying for political goodwill and<br />

issue-based decisions<br />

4. Lack of resources High Design and implement a <strong>Sugar</strong> Restructuring<br />

Programmes<br />

5. Insecurity High Liaise with Provincial Administration to<br />

address insecurity concerns in the sugar subsector<br />

6. Poor Communication Medium Prepare and implement a communication<br />

strategy to ensure effective information flow.<br />

7. Lack of ownership Low Consultation and involvement of<br />

stakeholders at all stages of strategy<br />

formulation and implementation<br />

8. Resistance to change/<br />

Negative attitude<br />

Low Create awareness of the intended changes in<br />

good time through active participation and<br />

discussions with stakeholders<br />

Strategic Plan, 2010-2014 45


46<br />

Monitoring, Evaluation and<br />

Reporting<br />

6.1 Monitoring<br />

The successful implementation of this Plan will depend largely on how the activities and outputs are<br />

effectively monitored and evaluated. The Plan’s monitoring will be through the institutional arrangements<br />

defined in section 5.1.2 of this report. Monitoring will be done using the instrument provided in Annex<br />

IX. The instrument has expected outcomes, indicators and annual targets for gauging performance.<br />

Monitoring will help determine whether the implementation is on track; establish the need for any<br />

adjustment in light of the changes in the sugar subsector and political environment.<br />

6.1.1 Monitoring Mechanism<br />

Institution Strategic Plans<br />

For ease of monitoring, the sugar industry stakeholders will align their objectives and strategies<br />

with the <strong>Kenya</strong> <strong>Sugar</strong> Industry Strategic Plan 2010-2014. The individual strategies should have<br />

clearly defined activities with specific timelines for implementation. The realisation of the<br />

individual strategic plans will feed into the overall objectives of the sugar industry.<br />

Supervision<br />

The KSB will carry out supervision of the overall Plan’s implementation and prepare quarterly<br />

reports. This will require the cooperation of all industry stakeholders. Findings from the<br />

supervision missions will be presented to the MC and follow-up actions discussed. KSB will<br />

ensure prompt submission of the reports.<br />

Service Delivery Surveys<br />

The MC will organize surveys on the quality of service delivery. The information from such<br />

surveys will be disseminated to all the stakeholders.<br />

Quarterly Review Meetings (QRM)<br />

Stakeholders review sessions will be held quarterly with stakeholders’ representatives. This is<br />

will keep the Plan’s activities and outputs on track during implementation, and enable the<br />

stakeholders to identify and take necessary actions to address emerging challenges. This is will<br />

give the industry a chance to interrogate what is being done. The QRM will be undertaken<br />

through the SRF.<br />

6.2 Evaluation<br />

The Plan will be subjected to four evaluations, which are two Internal Annual Evaluations; Mid-<br />

Term Evaluation and Review; and Final Evaluation. The evaluations will be done using the indicatormonitoring<br />

tool provided in Annex X.<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

Chapter<br />

6


6.2.1 Internal Annual Evaluation (IAE)<br />

To ensure that the experiences of the previous Plan’s implementation are not repeated, the<br />

industry will undertake two internal annual evaluations of the Plan. The first annual review will<br />

be held at end of the year 2010. The second annual review will be held at the end of the year<br />

2013. The two evaluations will be done by an independent team of consultants with experience<br />

in the sugar industry.<br />

6.2.2 Mid-Term Evaluation and Review (MTER)<br />

The purpose of the Mid- Term Evaluation and Review (MTER) will be to assess the extent<br />

to which the Plan is meeting its implementation objectives and timelines. The MTER will be<br />

carried out in December 2011, three months before the expiry of the COMESA protocol and<br />

will therefore provide an opportunity to: (i) assess readiness for the open trade regime; and (ii)<br />

provide recommendations for the remaining phase of the Plan. The MTER will be done by an<br />

independent team of consultants.<br />

6.2.3 Final Evaluation<br />

The prime purpose of the Final Evaluation for the Strategic Plan 2010-2014, expected to be<br />

carried out at the end of May 2014, will be to address four issues:<br />

• Effectiveness (Impact): The extent to which the implementation of activities met the<br />

stated strategies and objectives<br />

• Sustainability: Assesses the sustainability of the achievements made<br />

• Lessons Learnt: Document lessons learnt<br />

• Terms of Reference (TORs): Prepare the TORs for the next strategic plan.<br />

6.3 Reporting<br />

Reporting the progress of implementation will be critical in adjusting strategic directions and measuring<br />

performance. Progress reports will be made on quarterly basis. The reports will outline in summary form<br />

projected targets, achievements, facilitating factors and challenges. The reports will be prepared and<br />

submitted by unit committees to the SRF, where a summary report will be prepared and submitted to<br />

the MC for review. Issues that will require policy interventions will be forwarded to the NICC through<br />

the KSB <strong>Board</strong>.<br />

6.4 Information Sharing<br />

Information sharing and reporting will be key in reviewing this Plan. It will also provide a mechanism for<br />

monitoring and evaluation. Various stakeholders have established websites through which information<br />

can be shared. Additionally, the industry stakeholders will be meeting quarterly to share amongst<br />

themselves and report emerging challenges. Reports on the implementation status of the Plan will also<br />

be made available quarterly and annually by KSB.<br />

6.5 Conclusion<br />

The revised <strong>Kenya</strong> <strong>Sugar</strong> Industry Strategic Plan 2010-2014 focuses on objectives, strategies and<br />

activities that will enhance industry’s competitiveness. If truly implemented, it will lay a firm foundation<br />

for the industry to become efficient, diversified and globally competitive.<br />

Strategic Plan, 2010-2014 47


Annex I: Strategic Objectives and Actions (2004-2009)<br />

48<br />

Strategic Objective Strategic Actions<br />

1. Increase sugarcane<br />

production and<br />

productivity<br />

2. Increase sugar<br />

production<br />

3. Expand product base • Product diversification<br />

4. Strengthen Policy,<br />

Legal and Regulatory<br />

Framework<br />

5. Privatisation of <strong>Sugar</strong><br />

Institutions<br />

6. Sustainable Funding for<br />

Industry,<br />

7. Stream Supply Chain<br />

management<br />

8. Adopt World Class<br />

Standards<br />

9. Enhance Socio-<br />

Economic Development<br />

and Environmental<br />

Management<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

Annexes<br />

• Strengthening research –extension- farmer linkages<br />

• Irrigation Development<br />

• Motivation to cane farmers to intensify production<br />

• Land reform in sugar growing areas<br />

• Expansion of sugar cane growing into new areas<br />

• Enhance management capacity within the industry institutions<br />

• Optimise existing factory capacity<br />

• Modernising existing factories<br />

• External interventions<br />

• Policy reforms on taxation<br />

• Classify sugar as special commodity<br />

• Review and implement policy of Revitalisation of <strong>Sugar</strong> industry<br />

• Institutionalise inter-ministerial standing committee on sugar<br />

• Internal interventions<br />

• Review <strong>Sugar</strong> Act 2001 and its regulations<br />

• Develop and document procedures for arbitration among stakeholders<br />

• Adopt good corporate governance practices<br />

• Implement industry standards on Environmental Health and Safety<br />

• Promotions to attract financial service providers<br />

• Management and financial restructuring<br />

• Transformation of farmer institutions from advocacy to service provision<br />

• Promotion of private sector partnerships<br />

• Divestiture of GoK shareholding<br />

• Internally generated funds<br />

• <strong>Sugar</strong> Development Fund (SDF)<br />

• External Sources<br />

• Institutionalisation of policies, strategies and structures<br />

• Monitoring cost reduction programmes<br />

• Establishment of Central procurement body for the industry<br />

• Transforming Stakeholder apex to central procurement units<br />

• Lobbying for e-commerce in procurement<br />

• Establish industry consultative forum to negotiate on pricing, costing, timing<br />

and improved provision of goods and services<br />

• Develop and implement appropriate standards and policies<br />

• Establish a national quality control laboratory for the industry<br />

• Develop and adopt appropriate service delivery standards<br />

• Develop ICT strategies and systems for the sugar industry<br />

• Benchmarking with best practices in the world<br />

• Keeping up to date trends and statistics from leading global sugar producers<br />

• Adapting to the existing multilateral trading arrangements<br />

• Enhance industry contribution to socio-economic development in sugar<br />

growing areas and the country as a whole.<br />

• Improve industrial relations in the sub-sector<br />

• Development and improvement of infrastructure<br />

• Increased environmental health and safety<br />

• Effective marketing strategy


Annex II: PESTLE Analysis<br />

Issues Global Regional National Effect<br />

• Uncertain investment climate<br />

• Regional crises diverting attention and<br />

resources from local needs<br />

• Lack of a long term roadmap for the<br />

development of the sugar belt<br />

• Ministry of Agriculture starting to focus<br />

but it needs to be structured<br />

• Piracy along the Somalia coastline<br />

• Conflicts (Darfur Crisis, Southern Sudan,<br />

Eritrea/Ethiopia)<br />

Political • World focused mostly on Governance<br />

and<br />

• Human Rights<br />

• Terrorism<br />

• Unfair competition<br />

• A disenabling investment climate<br />

• Strong competitive pressure<br />

• Need for increased efficiency in the<br />

sugar industry<br />

• Need for increased funding for market<br />

development<br />

• Economic crimes (money laundering,<br />

corruption, fake currencies),<br />

• Increasing Oil prices<br />

• Food insecurity<br />

• Poor enforcement of tax laws and<br />

International Agreements and<br />

• Standards<br />

• Counterfeit goods<br />

• High inflation<br />

• Underdeveloped export market access<br />

for sugar<br />

• Low funding for export market<br />

development<br />

• Increasing food prices<br />

• Obligations under Regional<br />

Agreements<br />

• And Standards<br />

• Non-Tariff Barriers (NTBs)<br />

• World Trade Organization (WTO)<br />

agreements on bilateral arrangements<br />

Economic • Increasing Oil prices<br />

• Increasing food price<br />

• Counterfeiting<br />

• WTO) agreements on bilateral trade<br />

• Standards<br />

• Non-Tariff Barriers (e.g Minimum<br />

Residue Limits)<br />

• Sanitary and Phytosanitary standards<br />

• Language barriers and insecurity<br />

increase costs of doing business<br />

• Diseases leading to absenteeism and<br />

low labour productivity<br />

• Drug abuse reduces productivity<br />

• High population growth rate<br />

• Low literacy levels<br />

• High HIV/AIDS and malaria prevalence<br />

• Language barriers<br />

• High crime rates<br />

• Language Barriers<br />

• High HIV/AIDS prevalence<br />

• Regional conflicts<br />

Social • Language barriers resulting in<br />

additional transactional costs<br />

• Drug trafficking and Drug abuse<br />

leading to reduced productivity<br />

• Human trafficking and brain drain<br />

• Lack of competitiveness<br />

• Need for an injection of capital to<br />

assist in Mill modernization through<br />

privatization and dilution of public<br />

capital holding in sugar factories<br />

• Private Mills (Mumias, West <strong>Kenya</strong>, Soin<br />

and Kibos) have invested in upgrades,<br />

but parastatals Mills are mired in debt<br />

and unable to upgrade or even carry<br />

out routine maintenance<br />

• Low funding for Research and<br />

Development<br />

• Slow pace of transformation to shorter<br />

maturity cane varieties<br />

• Low funding for Research and<br />

Development<br />

Technological • High cost of advanced technologies<br />

• Low negotiation capability<br />

• Low adaptability of advanced<br />

technology<br />

Strategic Plan, 2010-2014 49


• Need for simplification of regulations<br />

• Need for increased corporatization<br />

• Need for stricter contract enforcement<br />

• Performance standards needed for<br />

Judiciary<br />

• Weak institutional capacity in the sugar<br />

industry<br />

• Bureaucratic regulatory and<br />

administrative framework<br />

• Few qualified personnel on commercial<br />

law (both bench and bar)<br />

• Informality of businesses<br />

• High legal costs<br />

Legal • High legal costs • National Ratification of Regional<br />

Treaties<br />

50<br />

• Climate change and desertification<br />

Slow domestication of Multilateral<br />

Environmental Agreements(MEAs)<br />

Environment • Climate change and desertification<br />

• Slow domestication of Multilateral<br />

Environmental Agreements(MEAs)<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

• Climate-dependent sectors such as<br />

agriculture adversely affected<br />

• Degrading environment impacting the<br />

poor adversely<br />

• Rapid degradation of water towers,<br />

biodiversity and habitats<br />

• Declining availability of fresh water<br />

• Pollution and waste management<br />

• Poor enforcement of environmental<br />

standards<br />

Annex III: Stakeholder Comparative Advantage Analysis<br />

Stakeholders Responsibilities Comparative Advantage Target What they can do to the sugar industry<br />

• Policy formulation • Overall sector • Link to the government<br />

• Provide policy direction in the sugar<br />

sub-sector<br />

• Sector coordination and policy<br />

formulation<br />

Government<br />

(MoA)<br />

• Issue licenses<br />

• Provide regulations, procedures<br />

and guidelines on various areas of<br />

operation in the industry<br />

• Efficient, effective quality service<br />

delivery<br />

• Regulation<br />

• Coordination<br />

• Strategy setting<br />

• Advisory<br />

• Regulate, develop and promote the<br />

sugar industry<br />

• Coordinate activities within the<br />

industry<br />

• Facilitate equitable access to benefits<br />

and resources<br />

<strong>Kenya</strong> <strong>Sugar</strong><br />

<strong>Board</strong><br />

• Conduct more research into new<br />

early maturing seed varieties that<br />

are disease resistant and have high<br />

sucrose content<br />

• Increase farmer training<br />

• Increase research on irrigation,<br />

processing, harvesting , transport<br />

and marketing<br />

• Enhanced research-extension<br />

–farmer linkages<br />

• High and sustained technology<br />

adoption rates<br />

• Research<br />

• Innovation<br />

• Breeding appropriate cane varieties<br />

• Recommending appropriate<br />

fertilizers<br />

• Appraising, studying, developing<br />

and monitoring technologies<br />

• Pest and diseases, agronomic<br />

packages, farm machinery,<br />

environment and safety issues in<br />

sugar.<br />

• Carry out industrial research<br />

KESREF<br />

KIRDI


• To be business oriented<br />

• Ensure food security through<br />

intercropping, border cropping<br />

• Reduce land subdivision<br />

• Cane Production • Increased cane production<br />

• Competitive return to land and<br />

labour<br />

Farmers • To produce quality cane with high<br />

sucrose content<br />

• Adopt recommended crop<br />

husbandry practices<br />

• Elect competent representatives<br />

• Must become key partners in the<br />

drive for efficient sugar production<br />

• Input supply • Must seek to satisfy farmers,<br />

transporters<br />

• Coordinate all cane growing<br />

activities<br />

• Supply quality seed cane<br />

• Harvest and transport cane<br />

Outgrower<br />

Institutions<br />

• Increased efficiency in sugar<br />

processing<br />

• Processing • Increased sugar and co-products<br />

production<br />

<strong>Sugar</strong> Millers • Purchase and mill sugarcane<br />

• Market sugar and its by-products<br />

• Grow, harvest and transport cane<br />

• Encourage technology adoption and<br />

its implementation<br />

• Advocate for efficient supply chain<br />

management<br />

• Advocacy for outgrowers and millers • Advocacy • Effective service delivery to farmers<br />

• Efficient supply chain management<br />

Other<br />

Institutions:<br />

KESGA,KESMA,<br />

Transporters • Cane Transport • Transportation • Reduced Transport cost • Provide transport services<br />

• Reduce on-transit cane losses<br />

• Demand quality and competitive<br />

prices<br />

Consumers • Buy sugar • Feedback on sugar quality • Good quality sugar at competitive<br />

prices<br />

• Innovate new products and<br />

technologies of sugar production<br />

• Broaden product base<br />

• Market intelligence<br />

• Science, technology and innovation • Highly trained personnel<br />

• Increased collaboration<br />

• Training<br />

• Research<br />

• Innovations<br />

Universities<br />

and Research<br />

Institutions<br />

Strategic Plan, 2010-2014 51


Annex IV: Results Matrix (2010-2014)<br />

52<br />

Strategic Objective 1:- To Enhance <strong>Sugar</strong> Industry Competitiveness<br />

Strategy Activity Responsibility Output Output Indicators Timeframe<br />

2010-2014/<br />

Continuous<br />

Farmers, KESREF, OGIs, Millers, KSB • Higher yields at lower costs • Area under cane, yield levels/ha,<br />

sucrose content<br />

Increasing sugarcane production and<br />

productivity through efficiency farm<br />

operations<br />

Reduction in Farm<br />

Level Risks<br />

2010-2014/<br />

Continuous<br />

KESREF, MoA, Farmers, MoWI, KSB • Higher yields • Area under irrigation<br />

• % of water recycled into irrigation<br />

Developing the use of and financing<br />

irrigation for sugarcane production<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

2011<br />

KSB, Millers, Insurance firms, Farmers • Lower farm level risks • % of incidence covered<br />

• Change in farm level investment<br />

Creating an insurance scheme to cushion<br />

the farmers from losses arising in the<br />

industry<br />

2011/<br />

Continuous<br />

• Increase adoption to high<br />

yielding varieties<br />

KESREF, Farmers, OGIs, Millers • Higher productivity<br />

• High of high yielding and<br />

early maturing varieties in<br />

the total crop<br />

Enhancing results oriented researchextension-farmer<br />

linkages to accelerate<br />

adoption rates<br />

• Reduced land subdivision 2011/<br />

continuous<br />

Farmers, KSB, KESREF, MoA • Block farming<br />

• Satellite villages<br />

Implementing a land tenure policy that<br />

encourages economies of scale<br />

• % of ratoon crops 2010/<br />

continuous<br />

Ratooning Farmers • Reduced cane production<br />

cost<br />

2010-2014/<br />

Continuous<br />

• Reduced staleness index<br />

• Improved sugar quality<br />

Improving cane yard management Millers, Transporters • Lower Caneyard losses<br />

• Reduced cycle times<br />

Efficient, Reliable<br />

Harvesting and<br />

Transport Operations<br />

Reducing post-harvest losses Transporters, OGIs, Farmers • Increased cane supply • % of losses 2010-2014/<br />

Continuous<br />

2010-2011<br />

• % of cane harvested at maturity<br />

• Timeliness of evacuation from<br />

farm<br />

• Cycle time lapse<br />

• Timely harvesting<br />

• Efficient scheduling of<br />

transport operations<br />

Transporters, Millers, Farmers, cane<br />

cutters<br />

Reducing time lapse between cane<br />

maturity and harvesting<br />

2012<br />

• Lower unit transport cost • Share of transport in production<br />

cost<br />

Farmers, Transporters, Millers, KSB,<br />

MoA (GoK)<br />

Promoting the use of other modes of<br />

transport<br />

2012<br />

• % of harvesting and<br />

transportation in total cost<br />

KESREF, KSB, Millers, MoA • Improved cane transport<br />

system<br />

Increasing research funding for harvesting<br />

and transport


2010-2014<br />

• Capacity utilised, FTE, recovery<br />

rates,<br />

Millers, Private Sector, KSB, KESREF • Higher sugar production at<br />

lower cost<br />

Increasing sugar production through<br />

efficient processing<br />

Effective, Efficient<br />

and Reliable Milling<br />

Operations<br />

2012<br />

Creating economies of scale Millers, KSB, MoA, GoK, Private sector • Lower production costs • Integration of factories, mergers,<br />

acquisitions<br />

Intensifying industrial and applied research KESREF,KIRDI, Universities • New technologies • New technologies introduced 2014<br />

KSB, Millers, OGIs • Best practices • International standards adopted 2014<br />

Benchmarking with international<br />

standards<br />

2011<br />

KSB, Millers, OGIs, KESREF • Number of Staff trained • Efficient, effective and motivated<br />

staff<br />

• Optimal staff levels retained<br />

Undertaking training needs assessment<br />

and implementing its findings<br />

Enhanced Human<br />

Resource Capacity<br />

Preparation of staff retention policy Millers, KSB, OGIs • Optimal staff levels • Number of staff retained 2010/<br />

continuous<br />

2010/<br />

continuous<br />

Signing of performance contracts Millers, OGIs, KESREF, KSB • Optimal performance • Number of performance contracts<br />

signed<br />

Millers, OGIs, KSB, KESREF • Good Performance • Level of targets being achieved 2010/<br />

continuous<br />

Implementing a performance appraisal<br />

system<br />

2014/<br />

continuous<br />

• Collaboration agreements<br />

reached<br />

Millers, KESREF, OGIs, Universities • Increased skilled human<br />

resource pool<br />

Strengthening industry collaboration with<br />

training institutions<br />

2012<br />

• % of customers receiving quality<br />

service<br />

KSB, Millers, OGIs, KESREF, Consumers • Report on quality service<br />

delivery<br />

Conducting periodic Customer Satisfaction<br />

Surveys(CSS)<br />

Streamlined corporate<br />

governance<br />

Millers, KSB, Consumers • Quality standards • ISO Certification 2012<br />

Ensuring the undertaking of International<br />

Organization of Standards (ISO)<br />

certification<br />

2012<br />

Millers, KSB, Consumers • Quality Standards • % of customers receiving quality<br />

service<br />

Sensitization of industries on quality<br />

standards and certification requirements<br />

2012<br />

All stakeholders • Good corporate governance • % of factories that are self<br />

sustaining<br />

Advocacy on governance, security, high<br />

cost of doing business, among others<br />

• Rate of information flow 2012<br />

All stakeholders • Efficient communication<br />

systems<br />

Improvement of communication amongst<br />

industry stakeholders and the rest<br />

• Profit margins 2012<br />

Training on prudent financial management All stakeholders • Efficient financial<br />

management<br />

Strategic Plan, 2010-2014 53


Strategic Objective 2:- To Expand Product Base<br />

Strategy Activity Responsibility Output Output Indicators Timeframe<br />

Value Addition and Encouraging intensification to increase OGIs, KESREF, Millers, Farmers • Integrated and intensive • Number of famers practising 2010-2014<br />

Product Diversification food security<br />

farming<br />

integrated farming<br />

• Increased food supply • Number of farmers exiting cane<br />

production<br />

54<br />

KSB, Millers • Reports • Number of studies completed 2011<br />

Commissioning and undertaking value<br />

chain analysis and product diversification<br />

studies (feasibility, technological and<br />

economic studies)<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

2011<br />

• Recommendations adopted • Number of viable<br />

recommendations<br />

Farmers, OGIs, Transporters, Millers<br />

and Distributors<br />

Implementation of recommendations<br />

from the value chain analysis and product<br />

diversification study<br />

2012<br />

Millers, KSB • New product lines • Number of new products<br />

reaching the market<br />

Developing diversification programmes<br />

tailored to suit specific factory<br />

requirements in line with market<br />

opportunities<br />

2013<br />

Initiating co-generation projects Millers, Private sector Partnerships • Electricity • Amount of electricity supplied to<br />

the grid<br />

Initiating ethanol production projects Millers, Private sector Partnerships • Ethanol • Litres of ethanol produced 2013<br />

Producing industrial sugar and alcohol Millers, Private sector Partnership • Industrial sugar and alcohol • Tonnes of industrial sugar 2013<br />

produced<br />

• Litres of industrial alcohol<br />

produced<br />

Strategic Objective 3:- To Enhance Infrastructure Development<br />

Strategy Activity Responsibility Output Output Indicators Timeframe<br />

KSB, GoK, MoR, MORDA, MOLG • Coordinating mechanism • Amount fund allocated to roads 2010-2014<br />

Setting up a mechanism to coordinate<br />

utilisation of public funds available for<br />

road infrastructure development<br />

Improve road<br />

transport<br />

infrastructure<br />

KSB, SDF committee • Infrastructure development • SDF allocation to infrastructure 2010-2014<br />

Increasing SDF allocation for infrastructure<br />

development<br />

2010<br />

KSB, MoA, MoF, GoK • Improved infrastructure • Amount of sugar tax revenue<br />

allocated to sugar<br />

Dedicating 15% of sugar tax revenue to<br />

infrastructure development


All stakeholders • Networked sugar industry • Common sugar industry database 2011<br />

Improving the ICT infrastructure through<br />

networking<br />

Modernise and<br />

promote the use of ICT<br />

• Number of e-procured items 2012<br />

All stakeholders • Streamlined procurement<br />

procedures<br />

Encouraging E-commerce and<br />

E-procurement<br />

KSB. OGIs, Millers • Pool of skilled personnel • Number of staff trained 2010-2014<br />

2010<br />

• Number of stakeholders with<br />

websites<br />

Increasing training of staff on the use of<br />

ICT<br />

Increasing information sharing through ICT KSB, Millers, OGIs • Information market place<br />

e.g. Website, emails etc.<br />

Strategic Objective 4:- To Strengthen the Regulatory Framework for the <strong>Sugar</strong> industry<br />

Strategy Activity Responsibility Output Output Indicators Timeframe<br />

Pass the <strong>Sugar</strong> Amendment Bill Parliament, MoA • Revised <strong>Sugar</strong> Act 2010<br />

Gazette the <strong>Sugar</strong> General Rules KSB, MoA • <strong>Sugar</strong> General Rules 2010<br />

Harmonise all sugar laws All stakeholders • <strong>Sugar</strong> Laws 2010<br />

Finalise and implement regulations to KSB, MoA, OGIs, Farmers • Efficient outgrower<br />

2010<br />

restructure OGIs<br />

institutions<br />

• Accuracy of estimates 2010-2014<br />

Finalise the policy<br />

and legal framework<br />

work-in-progress and<br />

implement them<br />

KSB, GOK • More accurate of import<br />

requires<br />

Enhance capacity for a robust assessment<br />

of market conditions<br />

Strengthen the<br />

management of <strong>Sugar</strong><br />

Import Policy<br />

• % change in SDF collection 2010-2014<br />

Support measures to eliminate tax evasion KRA, KSB • Higher revenues to KRA and<br />

SDF<br />

KRA, MoT, MoF, MoE, MoA, KSB 2010/<br />

continuous<br />

Strengthen advocacy role with other<br />

stakeholders<br />

2010-2014<br />

Ensure prompt payment to farmers Millers, KSB • Timeliness of Payment • Time lapse between cane delivery<br />

and payment<br />

Development of a<br />

Legal Framework for<br />

Corporate Governance<br />

Conclude privatisation of sugar factories GOK • Privatised sugar subsector • Numbers of mills privatised 2010-2012<br />

Strengthen the management of OGIs, Farmers, OGIs, KSB, MoA • Management efficiencies 2010<br />

through governance and institutional<br />

capacity building programmes<br />

Strengthen the management of OGIs KSB, OGIs, GOK • More effective and efficient • Numbers of OGIs restructured 2010-2014<br />

OGIs<br />

• Improved service delivery • Number of agreements signed 2010<br />

Millers, Farmers, Transporters, cane<br />

cutters<br />

Sign sugar industry agreements between<br />

millers, growers and other service<br />

providers<br />

2010<br />

All stakeholders, • Implementation Framework<br />

• M&E system<br />

Establish framework of implementation<br />

and M&E system<br />

Strategic Plan, 2010-2014 55


• Functioning committee 2012<br />

KSB, Millers, MoR, MoLG, GoK • Framework for coordination<br />

of roads maintenance<br />

Establish a sugarbelt roads management<br />

committee<br />

Development of<br />

an institutional<br />

Framework for<br />

Coordination of Roads<br />

Maintenance in the<br />

sugarbelt<br />

56<br />

KSB, MoA, MoE • Comprehensive policy 2012<br />

Support measures to develop a<br />

comprehensive policy on co-generation<br />

and exploitation of bio-fuels and other<br />

sugarcane products<br />

Development of a<br />

comprehensive policy<br />

on co-generation and<br />

exploitation of bio-fuels<br />

and other sugarcane<br />

products<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

Annex V: Benchmarking with Competitors<br />

EFFICIENCY PARAMETERS RSA Swaziland Zimbabwe Malawi Uganda <strong>Kenya</strong> long term<br />

Cane quality 1 Cane pol % 12.99 13.7 14 13.96 10.78 13.5<br />

3 Cane fibre % 14.97 13.74 14.01 15.11 18.47 15.5<br />

Time Account 1 Annual & mini maintenance, Days - 124 126 170 45 42<br />

2 Out of field crop, Days 68.4 87.81 81.54 111.96 5.61 -<br />

Crop length (Average) Days 251 241 239 195 320 323<br />

6 Available extraction time(days) 201.95 186.48 194.69 161.22 286.08 294<br />

7 FTE % 94.65 90.74 89.45 92.67 73.31 92<br />

8 OTE % 80.46 77.38 81.46 82.68 89.4 80<br />

Throughput 1 TCH 296.25 324.71 461.44 233.69 116.26 300<br />

2 Mill Numbers 15 3 2 2 1 7<br />

3 TCD - operational 85,810.59 18,089.98 18,042.48 9,273.56 2,494.47 40,320.00<br />

4 TCD - Designed 106,650.00 23,379.12 22,148.88 11,216.88 2,790.24 50,400.00<br />

5 Cane crushed (TCY) 21,156,562.00 4,179,975.00 4,231,784.00 1,817,273.00 710,845.00 13,023,360.00<br />

6 <strong>Sugar</strong> Made (T) 2,402,763.00 500,937.00 512,372.00 215,484.00 61,455.05 1,432,569.60<br />

7 Capacity Utilization % 80.46 77.38 81.46 82.68 89.4 80


Separation efficiency 1 R/Extraction % 98 96.39 96.68 97.06 96.75 96.63<br />

2 RBHR 88 89.55 88.04 87.53 86.67 89<br />

3 Rendement % 11.36 11.98 12.11 11.86 11.56 11<br />

4 ROR % 86.24 86.99 85.6 85.14 83.81 86<br />

5 ERC % sucrose in cane 86.05 86.38 86.48 87.15 _ 86.25<br />

6 Undetermined losses % 1.92 1.74 3.14 2.93 0.12 2<br />

Source: <strong>Kenya</strong> <strong>Sugar</strong> <strong>Board</strong><br />

Annex VI: Capacity of Existing and Proposed <strong>Sugar</strong> Factories<br />

Factory TCD<br />

1. Chemelil 3,360<br />

2. Muhoroni 2,200<br />

3. Soin 100<br />

4. Kibos & Allied <strong>Sugar</strong> Industries 800<br />

5. Miwani 800<br />

6. Mumias 9,200<br />

7. Nzoia 3,360<br />

8. West <strong>Kenya</strong> 2,500<br />

9. SONY 3,120<br />

10. Butali 1,000<br />

11. Trans Mara 1,000<br />

12. Kwale International <strong>Sugar</strong> Co. 3,000<br />

13. TARDA 9,000<br />

Total 39,440<br />

Strategic Plan, 2010-2014 57


Annex VII: Plan Implementation Cost Estimates<br />

58<br />

Strategic Objective 1: To Enhance <strong>Sugar</strong> industry Competitiveness<br />

Estimated Costs (KSh. Millions)<br />

Strategy Activities 2010 2011 2012 2013 2014 Total<br />

Increasing efficiency in sugarcane production 10 15 20 20 20 85<br />

1. Reduction in Farm Level Risks<br />

Developing the use of and financing irrigation 200 250 300 300 400 1450<br />

6 15 30 50 50 151<br />

2.<br />

3.<br />

4.<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

Creating an insurance scheme to cushion the farmers from losses arising<br />

in the industry<br />

Enhancing results oriented research-extension-farmer linkages to<br />

6 20 25 30 30 111<br />

accelerate adoption rates<br />

Improving cane yard management 10 10 10 0 0 30<br />

5. Efficient, Reliable Harvesting and<br />

Transport Operations<br />

Reducing post-harvest losses 5 10 15 15 15 60<br />

Increasing ICT use in scheduling of cane harvesting and transport<br />

5 15 20 25 30 95<br />

operations<br />

Promoting the use of other modes of transport 6 14 20 20 20 80<br />

Increasing research funding for harvesting and transport 12 20 20 20 20 92<br />

Increase processing efficiency<br />

6. Effective, Efficient and Reliable<br />

Milling Operations<br />

2500 2500 5000 5000 0 15000<br />

Invest in rehabilitation of the mills and upgrade them to more modern<br />

and efficient technology.<br />

Intensify industrial and applied research 50 100 150 150 150 600<br />

Carry out regular condition maintenance 80 100 100 100 100 100<br />

5 5 5 5 5 25<br />

Providing information on production technologies and quality<br />

standards and facilitating their application, adaptation and uptake<br />

7. Benchmarking with International<br />

standards<br />

5 5 5 5 5 25<br />

Providing information on international best practices for local millers to<br />

benchmark themselves<br />

5 5 5 5 5 25<br />

Participating in regional and international negotiations on issues<br />

affecting the sugar industry<br />

Strategic Objective 2: To Expand Product Base


5 5 5 5 5 25<br />

Encouraging intercropping and mixed farming to enhance food security<br />

reduce exit from cane farming<br />

8. Value Addition and Product<br />

Diversification<br />

3 0 0 4 0 7<br />

Commissioning and undertaking value chain survey analysis and<br />

product diversification studies<br />

0 0 0 0 0 0<br />

Implementation of recommendations from the value chain analysis and<br />

product diversification study<br />

50 50 50 0 0 150<br />

Developing diversification programmes tailored to suit specific factory<br />

requirements in line with market opportunities<br />

Strategic Objective 3: To enhance Infrastructure Development<br />

Setting up a mechanism to coordinate utilisation of public funds<br />

1 1 1 1 1 5<br />

available for road infrastructure development<br />

Increasing SDF allocation for infrastructure development 500 500 500 500 500 2500<br />

9. Improve road transport<br />

infrastructure<br />

Funding road development 100 500 500 500 100 1700<br />

10. Promote the Use of ICT: Increasing training of staff on the use of ICT 3 3 3 3 3 15<br />

Increasing information sharing through ICT 3 3 3 3 3 15<br />

Strategic Objective 4: To Strengthen the Regulatory Framework for the <strong>Sugar</strong> industry<br />

Enhance capacity for a robust assessment of market conditions 5 5 5 5 5 25<br />

11. Strengthen Management of<br />

<strong>Sugar</strong> Import Policy<br />

Support measures to eliminate tax evasion 1 1 0 0 0 2<br />

Support implementation of rules of origin 1 1 0 0 0 2<br />

Ensure prompt payment to farmers 0 0 0 0 0 0<br />

12. Strengthen Framework for<br />

Corporate Governance<br />

Strengthen the management of OGIs 5 5 5 5 5 25<br />

Conclude privatization of sugar factories 50 50 0 0 0 100<br />

Establish and implement a M&E system for strategic plan 2010-2014 10 10 10 10 10 50<br />

Establish a sugarbelt roads management committee 5 5 5 5 5 25<br />

13. Development of a Institutional<br />

Framework for Coordination<br />

of Roads Maintenance in the<br />

sugarbelt<br />

Total Budget Estimate 3,647 4,223 6,812 6,786 1,487 22,955<br />

Strategic Plan, 2010-2014 59


Annex VIII: Loans and Grants to <strong>Sugar</strong> Factories (31 December 2007)<br />

60<br />

Total<br />

Other<br />

Creditors<br />

Performing<br />

SDF Loans<br />

Farmers<br />

Arrears<br />

Non performing SDF Loans SDL Statutory payments e.g.<br />

Taxes<br />

GoK loans Financial Institutions<br />

Loans<br />

Penalties Principal Penalties<br />

Interest Principal Interest Principal Interest Levy<br />

Arrears<br />

Principal<br />

KSh., Millions<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

- - - 95 6 601 - 557 574 715<br />

-<br />

2,548<br />

3337<br />

- - - - - - - - - - -<br />

3547<br />

6,884<br />

22 28 0 1,875 134 411 -<br />

0 - 2,153 8,666<br />

366<br />

1,433 2,244<br />

361 654 1,892 1268 303 527 - 0 0 175<br />

9,968<br />

104<br />

4,684<br />

3,807 3,930 682 1892 3,238 443 1,539 1,990 2,244 749 7,552 28,066<br />

Chemelil <strong>Sugar</strong><br />

Co.<br />

Agro Chemical<br />

Co.<br />

Miwani <strong>Sugar</strong><br />

Co.<br />

Muhoroni<br />

<strong>Sugar</strong> Co.<br />

Sub-total<br />

Nyando <strong>Sugar</strong><br />

Belt<br />

- - - 302 73 - - - - 0 - -<br />

-<br />

375<br />

11,963<br />

0 787 199 1471 -<br />

- 200 6,744<br />

9,774<br />

5<br />

1,321 937<br />

26,657<br />

- - - - - - - - - - - - -<br />

-<br />

9,774 11,963 5 0 1,089 272 1,471 1,321 937 200 6,744 27,032<br />

Busia <strong>Sugar</strong> Co.<br />

Nzoia <strong>Sugar</strong> Co.<br />

West <strong>Kenya</strong><br />

<strong>Sugar</strong> Co.<br />

Sub-total<br />

Western <strong>Sugar</strong><br />

Belt<br />

355 87 242 566 - - 95 23 331 2,998<br />

254 692<br />

201<br />

152<br />

South Nyanza<br />

<strong>Sugar</strong> Belt (<br />

Sony <strong>Sugar</strong>)<br />

-<br />

Coastal <strong>Sugar</strong><br />

Belt ( Ramisi)<br />

Grand Total 13,835 16,585 839 2,093 4,682 802 3,252 566 3,311 3,181 95 972 14,627 58,096<br />

Source: State of SDF Funds, KSB.


Annex IX: Annual Targets Monitoring Indicators<br />

Firm/Farm Level Annual Targets<br />

Goal: Enhanced <strong>Sugar</strong> industry Competiveness<br />

Outcome: Optimal yield levels<br />

Outcome Indicator: Tonnes of cane harvested<br />

Outcome Indicator Unit Base Year Base Value 2009/10 2010/11 2011/12 2012/13 2013/14<br />

Optimal yield levels Area under cane Ha<br />

i. Chemelil Ha 2008/2009 13,341 14,008 14,625 15,342 16,009 16,676<br />

ii. Muhoroni Ha 2008/2009 14,259 14,972 15,685 16,398 17,111 17,874<br />

iii. Mumias Ha 2008/2009 64,637 67,869 71,101 74,333 77,111 80,874<br />

iv. Nzoia Ha 2008/2009 23,899 25,094 26,289 27,434 28,679 29,874<br />

v. SONY Ha 2008/2009 19,322 20,288 21,254 22,220 23,186 24,153<br />

vi. West <strong>Kenya</strong> Ha 2008/2009 22,070 23,174 24,277 25,381 26,434 27,588<br />

vii. Soin Ha 2008/2009 4,638 4,870 5,102 5,334 5,566 5,798<br />

viii. Kibos Ha 2008/2009 2,622 2,753 2,884 3,015 3,146 3,278<br />

ix. Butali** Ha 2008/2009 - - 2,600 2860 3120 3250<br />

x. Kwale International** Ha 2008/2009 - - 5000 5500 6000 6250<br />

xi. Transmara** Ha 2008/2009 - - 3,000 3450 3600 3750<br />

xii. Miwani* Ha 2008/2009 4,633 4,633 4,865 5,096 5,328 5,560<br />

Total area under cane Ha 2008/2009 169,421 177,892 196,682 206,363 215,290 224,925<br />

2008/2009 73 79 84 90 95 100<br />

Yield per hectare TC/<br />

Ha<br />

*Miwani Rehabilitated and Operational by 2011<br />

**New factories operational by 2013<br />

Strategic Plan, 2010-2014 61


Harvesting and Transport Annual Targets<br />

62<br />

Goal: Enhanced <strong>Sugar</strong> industry Competiveness<br />

Outcome: Optimal Harvesting and Transport schedules<br />

Outcome Indicator: Tonnes of cane harvested and delivered to mills<br />

Outcome Indicator Unit Base Year Base Value 2009/10 2010/11 2011/12 2012/13 2013/14<br />

Area of Cane Harvested Ha<br />

i. Chemelil Ha 2008/2009 9,043 9,782 10,524 11,276 12,027 13,380<br />

Optimal Harvesting<br />

and Transport<br />

Schedules<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

ii. Muhoroni Ha 2008/2009 5,507 7,105 7,643 8189 8,735 9718<br />

iii. Mumias Ha 2008/2009 27,191 29,053 28,740 30,792 32,845 36,540<br />

iv. Nzoia Ha 2008/2009 5,909 7,730 8,316 8910 9,504 10,574<br />

v. SONY Ha 2008/2009 5,489 8,559 9,208 9866 10,524 11,707<br />

vi. West <strong>Kenya</strong> Ha 2008/2009 7,480 7,034 7,565 8105 8,645 9,618<br />

vii. Soin Ha 2008/2009 297 314 303 325 347 338<br />

viii. Kibos Ha 2008/2009 1,326 1,404 1,471 1471 1,604 1,672<br />

ix. Butali Ha 2008/2009 - - - - 1,345 1,560<br />

x. Kwale International Ha 2008/2009 - - - - 3,360 3,898<br />

xi. Transmara Ha 2008/2009 - - - - 1,345 1,560<br />

xii. Miwani Ha 2008/2009 - - 1,076 1,248 1,463 1,614<br />

Total Ha 2008/2009 62,242 70,981 74,846 80,182 91,744 102,179<br />

Tonnes of Cane Harvested Tonnes 2008/2009 5,125,821 5,323,575 5,987,680 6,414,560 7,339,520 8,174,320<br />

Post-harvest losses % 2008/2009 5 4 3 2 2 2<br />

Cane delivered to mills Tonnes 2008/2009 5,165,786 5,110,632 5,808,049 6,286,269 7,192,730 8,010,834


Factory Level Annual Targets<br />

Goal: Enhanced <strong>Sugar</strong> industry Competiveness<br />

Outcome: Optimal Processing Levels<br />

Outcome Indicator: Tonnes of sugar made<br />

Outcome Indicator Unit Base Year Base Value 2009/10 2010/11 2011/12 2012/13 2013/14<br />

Capacity Utilisation<br />

i. Chemelil % 2008/2009 50 61 70 75 80 89<br />

Optimal Processing<br />

Levels<br />

ii. Muhoroni % 2008/2009 52 61 70 75 80 89<br />

iii. Mumias % 2008/2009 66 66 70 75 80 89<br />

iv. Nzoia % 2008/2009 58 61 70 75 80 89<br />

v. SONY % 2008/2009 51 61 70 75 80 89<br />

vi. West <strong>Kenya</strong> % 2008/2009 60 61 70 75 80 89<br />

vii. Soin % 2008/2009 68 68 70 75 80 89<br />

viii. Kibos % 2008/2009 88 88 88 88 88 89<br />

ix. Butali % 2008/2009 - - - - 50 58<br />

x. Kwale International % 2008/2009 - - - - 50 58<br />

xi. Transmara % 2008/2009 - - - - 50 58<br />

xii. Miwani % 2008/2009 - - 50 58 68 75<br />

Recovery Levels % 2008/2009 10.0 10.5 11.0 11.5 11.5 11.5<br />

<strong>Sugar</strong> Made Tonnes 2008/2009 518,128 565,236 670,830 813,286 982,257 1,151,557*<br />

*Projected <strong>Sugar</strong> consumption by 2014 – 877,133 tonnes of sugar<br />

*Export potential – 500,000 tonnes<br />

Industry long term goal – 1,432,569 tonnes of made sugar<br />

Strategic Plan, 2010-2014 63


Other Critical Annual Targets<br />

64<br />

Goal: Enhanced <strong>Sugar</strong> industry Competiveness<br />

Outcome: Optimal yield levels<br />

Outcome Indicator: Tonnes of cane harvested<br />

Outcome Indicator Unit Base Year Base Value 2009/10 2010/11 2011/12 2012/13 2013/14<br />

High yielding varieties % 2008/2009 5 10 25 40 45 50<br />

Optimal yield levels<br />

achieved<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry<br />

Area under cane irrigated Ha 2008/2009 400 44,000 84,000 124,000 164,000 204,000<br />

Synchronised timely<br />

Months 2008/2009 6-12 4 3 2 1 1<br />

harvesting<br />

Staleness index Days 2008/2009 4 2 2 1 1 1<br />

Optimal harvesting and<br />

transport schedules


Annex X: Plan Indicator Tracking Evaluation Tool<br />

Year Cumulative<br />

Indicator Target Achieved Variance Scorecard* Comments Improvement Action Achievement to Date Mean Scorecard<br />

Score Card Comment Target Achievement Level (%)<br />

5 Very Good 85-100<br />

4 Good 69-84<br />

3 Satisfactory 53-68<br />

2 Below Average 37-52<br />

1 Poor 0-36<br />

Strategic Plan, 2010-2014 65


Annex XI: <strong>Sugar</strong>cane Production – Recommendations for<br />

Competitiveness<br />

Excerpts from Cost of <strong>Sugar</strong>cane and <strong>Sugar</strong> Production, <strong>Kenya</strong> <strong>Sugar</strong> <strong>Board</strong>, 2008<br />

1.1 Seed Cane Production<br />

66<br />

Seed cane for establishment of milling cane be obtained from properly selected “B” nurseries<br />

which have been developed with seed cane from properly treated and inspected seed from “A”<br />

nurseries. There is need for all sugar zones to invest in and operationalise seed cane treatment<br />

units.<br />

The price for seed cane should be at a premium, higher than that of cane for milling. This will<br />

motivate selected farmers to produce adequate good quality seed cane.<br />

There is need for training of seed certification officers and field inspectors for quality<br />

assurance.<br />

Procedures for certification must also be developed and documented. KESREF must play a<br />

leading role in this process, backed by the sugar companies and OGIs.<br />

Standard variety composition should gradually be restored to 20:40:40 for early, mid and late<br />

maturing varieties. The seed cane for this restoration should be established in the nucleus<br />

estate, where all the required standards for seed cane preparation will be adhered to.<br />

1.2 Fertilizer Application<br />

There is need for regular undertaking of soil tests to determine actual deficiencies in order to<br />

apply appropriate corrective measures, instead of sticking to a fixed fertilizer regime regardless<br />

of the changing soil needs. There is need for equipping of the soil testing laboratory at KESREF<br />

to meet industry demand for effective and timely testing.<br />

Fertilizers are applied mostly manually on top of the ridges and are usually washed away when<br />

applied in the rainy season. Urea is a volatile fertilizer and is less effective when applied on<br />

top of the ridges. For better effectiveness, fertilizer should be incorporated into the soil using<br />

fertilizer ridgers or by hand in small furrows adjacent to the cane stools, then covered with<br />

soil.<br />

In the MSC zone especially, efforts to stem diversion of fertilizer to sale for cash, could be<br />

supplemented by:<br />

� Ensuring prompt payment for cane deliveries<br />

� Re-instating the farmers’ advance scheme to meet social needs and crop maintenance costs<br />

before payments are received<br />

� Undertaking specific research to ascertain the appropriate fertilizer regimes for each zone<br />

� Supplying fertilizer in a timely manner, when required<br />

� Closely supervising fertilizer application<br />

1.3 Cane Harvesting and Transportation<br />

Effective mechanization is only possible through viable farm units, hence the need for block<br />

farming with minimum plot sizes of 25 Ha.<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry


There is need to use purpose built unit for cane haulage eg. Bell instead of general multipurpose<br />

use units in order to cut down on cost of maintenance and improve on availability,<br />

hence efficiency.<br />

Cane Yard management at the factory is key to reduction of the uneconomically lengthy turnaround<br />

time by cane haulage units.<br />

Cane transportation rates account for 30-37% of the total cost of sugarcane production. In<br />

order to minimise on this cost, it makes business sense to increase productivity of existing cane<br />

areas rather than expanding cane catchment areas to uneconomically distant zones.<br />

High cane spillage especially in the Mumias <strong>Sugar</strong> Zone could be mitigated by having the<br />

trailer baskets fitted with all round expanded metal and secured with rope or cargo netting.<br />

In areas where farmers have smaller cane plots, it is worthwhile considering animal drawn carts<br />

to ferry cane from the fields to a collection centre. This would save on costs and protect the<br />

plots and cane stools from destruction.<br />

1.4 Roads Infrastructure<br />

An industry infrastructure development blue print be formulated and implemented. The<br />

industry collaborates with central and local government in the utilization of petroleum levy<br />

and the local government cess.<br />

The following sources of funding have been identified for long-term sugar roads maintenance:<br />

� The Central Government through the ministry of public Works and the <strong>Kenya</strong> Roads<br />

<strong>Board</strong>, from taxes and fuel levy<br />

� The local authorities through Cess funds levied on sugarcane sales<br />

� Funds generated internally by the sugar companies<br />

� Grants from the <strong>Sugar</strong> Development Fund.<br />

In a liberalized market, the use of sugar company resources in maintaining sugar roads, which<br />

are public roads, is not desirable as it increases production overheads and ultimately adds to<br />

the cost of sugar.<br />

It is proposed that the management of sugar roads be placed under a committee comprising<br />

KSB, millers, outgrower representatives, local government and the <strong>Kenya</strong> Roads <strong>Board</strong>.<br />

1.5 Quality based Cane Payment System<br />

The modified cane payment formula should be adopted and implemented in all sugar<br />

companies as a pilot cane testing unit is established to guide the industry towards sucrose<br />

based cane payment.<br />

Price of cane =<br />

Farmer’s sharing ratio: 50%<br />

TC/TS ratio: 10%<br />

av. Price of sugar x farmer’s sharing ratio<br />

TC/TS Ratio<br />

Strategic Plan, 2010-2014 67


68<br />

The system will create incentive for farmers to deliver clean high sucrose sugar and the millers<br />

to improve sugar recovery, with overall increased productivity for the industry.<br />

Currently, there exists a Cane Pricing Committee which under the law comprises representation<br />

from KSB, KESGA and KESMA and has the function of reviewing sugarcane prices which<br />

Paragraph 8 of the 2nd Schedule of the <strong>Sugar</strong> Act 2001 demands that it be determined on the<br />

basis of sucrose content.<br />

The importance of cane pricing in providing growers with quality incentives and protection<br />

from poor mill performance cannot be over-emphasized.<br />

Conditions to be met for a Successful System<br />

Availability of high sucrose seed cane must be guaranteed (major role for KESREF)<br />

The grower must guarantee ability to supply and the miller to crush, cane at the optimal<br />

sucrose level.<br />

The preferred payment system must be backed by the law and governed by strict and clear<br />

regulation. In this regard, there must be a neutral and professional arbitration body to police<br />

the regulation and deal with any queries arising.<br />

The farmers and millers must be fully enlightened on the system, its implications and what is<br />

expected of them for the growth of the industry.<br />

The preferred cane payment system must be one that provides the farmer and the miller an<br />

equitable share of the industry’s earnings based on their respective costs of production, plus a<br />

reasonable return on their investments.<br />

The system must encourage and reward the farmer for supply of good quality cane to the<br />

mills.<br />

The system must encourage and reward the factory for operating at optimal efficiency.<br />

1.6 Ratooning<br />

Unless in exceptional cases where sugarcane husbandry is of high quality, farmers hardly make<br />

any profit from the plant crop. Subsequent ratoons, if well maintained to sustain high yields,<br />

bring good profits to the farmer. Emphasis must therefore be placed in ratoon maintenance<br />

through selection at planting of varieties with high ratoonability, cane husbandry practices<br />

such as ridging which stimulates cane growth and proper fertilizer application.<br />

1.7 Management and Profitability<br />

The use of inputs and factors of production varies in the different sugar belts due to management<br />

styles, technologies and geographical characteristics.<br />

MSC is a high input use scheme attributed to a centrally planned management system. With<br />

the exception of hired labour, the level of use of inputs is determine and paid for by the miller.<br />

The profits earned by the farmer are an implicit land rate for leasing out their land. Since the<br />

inputs are supplied centrally, the farmer has lower leverage in bargaining for better prices. The<br />

input costs are also higher due to mark up costs for the transactions. In the absence of choice<br />

of input use, cases of diversion, especially of fertilizer are high.<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry


In W/<strong>Kenya</strong>, CSC and MUSCO zones, the input use is generally lower and farmers have more<br />

autonomy in deciding the level of input use. This autonomy has a disadvantage in that there is<br />

more variability in production levels. One advantage however is that farmers can access inputs<br />

at relatively lower prices than in the MSC zone.<br />

1.8 Research<br />

KESREF was incorporated in January 2001 with the principal objective of conducting sugar<br />

research and undertaking technology transfer. Low levels of funding, poor and inadequate<br />

infrastructure, and reliance on SDF as the only source of funding which is not adequate<br />

limit the performance of the Foundation. To enable the Foundation effectively carry out its<br />

mandate, there is need to increase research funding, develop bankable projects proposals to<br />

attract financial support from donors and venture into other sources of income generation.<br />

Current R & D activities have concentrated on agronomic and socio-economic research while<br />

farm mechanization, sugar milling and processing are almost non-existent. Potential research<br />

capacities that can be exploited exist at KESREF, KIRDI 29 and local universities.<br />

2.0 Strategies for Smallholder/Outgrower Development<br />

It is often argued that the smallholder nature of sugarcane production in <strong>Kenya</strong> is one of the<br />

key challenges that lead to high cost of production. While the smallholder nature is distinctly<br />

unique in the case of <strong>Kenya</strong> compared with other regional producers, it can by all means be<br />

streamlined and made efficient as is demonstrated by Indian sugarcane production which is<br />

also largely smallholder yet enviable competitive.<br />

2.1 Measures to Address Smallholder Constraints<br />

In order to address the typical constraints of smallholder production system, the following<br />

measures have to be considered:<br />

� Improved access to long term and affordable cane development finance<br />

� Improved access to higher yielding and disease resistant cane varieties, and seed cane<br />

� Improved capacity of cane growers in: cane growing techniques, business understanding,<br />

enforcement of grower/miller contracts, continuous civic education programmes<br />

� Improved capacity of the management systems: MIS to make operations more effective<br />

and efficient; staff capacity through training and development; engaging with technical<br />

partners to facilitate development.<br />

Improved road network to improve haulage and reduce transportation costs; and<br />

Equitable division of proceeds through the cane pricing formula.<br />

A study undertaken by the ISO has identified the following four possible strategies for further<br />

development of smallholder/ outgrower cane production:<br />

• The Business Linkages Model;<br />

• Block Farming;<br />

• Adoption of new cane varieties; and<br />

• Strengthening of Grower Association.<br />

29 Collaboration MOU between KESREF and KIRDI was signed in August 2006. This led to a joint study involving KSB on the Assessment of<br />

Industrial Research and Development needs of the <strong>Kenya</strong>n <strong>Sugar</strong> industry.<br />

Strategic Plan, 2010-2014 69


2.2 The Business Linkages Model<br />

70<br />

The ‘business linkages’ model was developed by Kilombero <strong>Sugar</strong> Company Ltd (KSCL) in<br />

Tanzania and the International Finance Corporation (IFC) which financed a project proposal<br />

entitled – the Kilombero Business Linkages Project (KBLP). The project, assessed as successful,<br />

involves promoting business and commercial linkages between KSCL and the outgrower<br />

community through innovative financing mechanisms and capacity building programmes. It<br />

has allowed new farmers to enter the market and existing farmers to expand and improve their<br />

cane farming activities. Support was provided for vital infrastructural development, creation<br />

of an information management system, and delivery of agriculture and business training<br />

to farmers, farm groups and local entrepreneurs through leveraging commercial and donor<br />

funding.<br />

KBLP’s initial analysis revealed that it was necessary to increase outgrowers’ access to finance<br />

and assist farmers to improve crops, adopt new technologies and view their farms as profit<br />

making operations. Under KBLP, the KSCL aimed to provide a reliable and stable market for<br />

outgrower cane while all other services such as land preparation, weeding, cane loading and<br />

infrastructure maintenance, is provided by the community for the community.<br />

The following were identified by KBLP as priority areas to achieve the objectives:<br />

• Develop a comprehensive management information system;<br />

• Enhance business, agricultural and technical skills;<br />

• Contribute to SME and micro-enterpreneur development;<br />

• Develop Kilombero Community Trustand Trust Farm to provide finance for outgrower<br />

community development projects;<br />

• Improve infrastructure in outgrower areas;<br />

• Increased access to finance for existing and new farmers; and<br />

• Build the capacity of associations that represent outgrower farmers.<br />

The success of this project is hinged on supporting partners and a market to outgrower<br />

production, all driven by clear economic objectives.<br />

2.3 Block Farming<br />

The problem of land fragmentation is notable in East Africa, and has been cited as a key constraint<br />

to efficient sugarcane production. One strategy being pursued to address land fragmentation is<br />

Block farming – a contiguous farming area operated under shared ownership.<br />

2.3.1 Benefits of Block Farming<br />

� As a result of continuous plots, roads, drainage and other necessary infrastructure can be<br />

more easily constructed and maintained<br />

� Easier to provide extension services for improved husbandry and higher productivity<br />

� Reduced incidence of accidental fire because the grid road network acts as a firebreak<br />

� Planting lines will be more uniform, ensuring more accurate and easier application of<br />

herbicide and fertilizer<br />

� Easier harvesting due to uniform maturity period and easy accessibility to cane. Harvest<br />

efficiency also improved because cane loaders no longer have to travel long distances<br />

when loading cane into trucks<br />

� Cost per unit of cane planting and maintenance operations will decline through the<br />

exploitation of economies of scale<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry


� A drainage system will ensure productivity losses associated with water logging will be<br />

reduced and even allow harvesting of cane during the rainy season if required.<br />

2.3.2 Challenges of Block Farming<br />

� All participating growers must start planting at the same time;<br />

� A high risk of free-riding; and<br />

� Farmers must stay with the block arrangement whilst the agreed period is in force.<br />

2.3.3 Requirements for Successful Block Farming<br />

� Strong institutional factors are crucial to the success of block farming. Strong farmer<br />

associations at local and apex levels are needed to sensitize growers to build consensus<br />

skills among block members<br />

� Financing mechanisms must be made available<br />

� Extension and training Services<br />

� Supportive sugar miller and government to ensure appropriate institutions for policy and<br />

regulation<br />

� At least 4 hectare blocks are necessary for sustainable commercial sugarcane farming.<br />

Maximum number of farmers per block is 20.<br />

� Aerial photographs and GPS should be used to indicate block boundaries.<br />

2.4 Improved Cane Varieties<br />

One of the factors leading to low production and productivity of sugarcane is the existence of<br />

low yielding varieties which are also susceptible to diseases and insect pests. The diseases are<br />

generally seed-borne and are easily spread by use of unclean seed cane.<br />

While improved cane varieties can increase productivity in O/G farms, sustainability will only<br />

be guaranteed by better cultural practises and a business sense. The incentive to use treated<br />

seed cane, proper zone specific varieties and good crop husbandry can only be sustained by the<br />

following factors:<br />

Much greater focus on grower extension and training;<br />

Introduction/ enforcement of legislative sanction;<br />

A cane payment system that properly rewards growers for the quality of their cane.<br />

The ISO and CFC (providing grant financing) approved a project submitted by the <strong>Sugar</strong><br />

<strong>Board</strong> of Tanzania aimed at addressing the problems of low productivity and profitability in<br />

the smallholder sector in East Africa (Tanzania, <strong>Kenya</strong> and Uganda) through importation and<br />

evaluation of superior sugarcane varieties, multiplication, production, use of certified seed cane<br />

and promotion of proper practices of crop husbandry and management. The project is also<br />

expected to overcome the current short falls of lack of clean planting material by introducing<br />

certified seed cane production systems which will ensure healthy seed cane and effective control<br />

over the spread of diseases and pests.<br />

2.5 Strengthening Outgrower Institutions<br />

(a) In order to address the low levels of education among farmer leaders, training and<br />

capacity building of the management of Outgrower institutions is a priority. Directors<br />

of Outgrower bodies must have acceptable minimum levels of education to enable then<br />

understand and interpret policy.<br />

Strategic Plan, 2010-2014 71


72<br />

(b) Immediate independent audits of each of the Outgrower institutions should be undertaken<br />

to determine the nature and extent of the liabilities. Restructuring of the financial state of<br />

the Outgrower bodies is a pre-requisite in making them viable.<br />

(c) Accountability in the leadership of Outgrower Institutions could be enhanced through<br />

reviewing the Memoranda and Articles of Association, such that the grower bodies are<br />

limited by shares rather than guarantee. Under their present structure, the outgrower<br />

directors have nothing to lose by running down the institutions.<br />

(d) For effective operation of outgrower institutions, they must be focused on the farmers<br />

needs at the grass root and be accountable to the grower members who shall be<br />

shareholders of the company. Essentially then, the outgrower bodies shall be governed by<br />

the Co-operatives Act.<br />

(e) Outgrower bodies must be run by competent management, based on sound commercial<br />

principles with proper checks and balances in place to ensure that set targets are achieved.<br />

KSB could play a coordinating role ensuring that the controls are in place and that the<br />

institutions so established take advantage of the existing community strengths.<br />

(f) Directors and management of Outgrower institutions should be put on binding<br />

Performance Contracts modeled in the form of those currently obtaining in the Civil<br />

Service in order to ensure quality service delivery and accountability.<br />

(g) The OGIs need to develop and adhere to a risk management policy to enable them<br />

identify, assess and manage risks in order to minimize the negative impact thereof.<br />

(h) There is a programme supported by the World Association of Beet and Cane Growers<br />

(WABCG) to strengthen sugarcane and beet producers’ organizations in developing<br />

countries (undertaken by Agricord). The basic premise of the programme is that grower/<br />

miller relationships determine the level of income generation by a smallholder farmer.<br />

The organizational degree of outgrowers determines the degree of bargaining power and<br />

the way proceeds are shared.<br />

Annex XII: <strong>Sugar</strong> Production – Recommendations for Efficiency<br />

Excerpts from Cost of <strong>Sugar</strong>cane and <strong>Sugar</strong> Production, <strong>Kenya</strong> <strong>Sugar</strong> <strong>Board</strong>, 2008<br />

i. Undertake financial restructuring of government owned sugar companies to prepare them for<br />

privatization within a given period; Government should gradually divest from ownership of sugar<br />

companies through sale of its equity in parastatal mills to strategic partners. Such divestiture should<br />

take cognizance of the socio-economic impact on the local community.<br />

ii. Promote rehabilitation, modernization and expansion of the factories to maintain sufficient<br />

capacity for the production of sugar to meet domestic consumption requirements at all times and<br />

surplus for export;<br />

iii. Promote the development of new factories in viable regions of the country by the private sector;<br />

iv. Support industrial and applied research. Seek in-house support for mill maintenance e.g. enlisting<br />

the services of institutions such as KIRDI and Numeric Machining for fabrication of mill parts.<br />

<strong>Kenya</strong> <strong>Sugar</strong> Industry


v. Enhance income streams through value addition of co-products<br />

vi. Guard against diseconomies of scale as introduced by overheads from dominant functional<br />

departments and systems rigidity as may be evident in the local best of the breed companies<br />

compared to regional competitors.<br />

vii. Empower managers through-out the company to approach cost containment differently by<br />

modifying the manner in which they produce, report, supervise, control, appraise and market<br />

products and services.<br />

viii. The industry must identify and eliminate low value-adding tasks, which increase overheads but<br />

must limit the frequency of cost cutting activities as they wear down morale.<br />

ix. Tune corporate structure to emerging conditions of lean innovative and balanced production<br />

systems.<br />

x. Carry out assessment of the working patterns in the industry that lead to high costs and encourage<br />

modification of such factors to reduce costs.<br />

xi. To avoid impaired decision making, the industry should standardize its accounting reports and<br />

monitor its cost data more consistently to reduce irrelevance, inaccuracy and issuance of misleading<br />

information.<br />

xii. Industry must modify its decision making process to cut down paper work, filing etc., without<br />

diluting the management of financial and staff resources. Effective use of IT by senior managers in<br />

finding out the accurate details of occurrences and making decisions must be encouraged. It must<br />

receive equal attention as labour, materials and overheads.<br />

xiii. The industry must map out its value chain in order to quantify value added by each activity and set<br />

out equitable rates and prices for all inputs to support sustainability for the benefit of all players.<br />

xiv. Probably allow the Agriculture Department to run the nucleus estate as a semi autonomous business<br />

selling its cane to the company to help assess the real cost of cane and due returns. This may further<br />

encourage other growers contracts, such as leases, where grower practices are wanting.<br />

xv. De-link the cost of cane handling (harvesting, loading, transport e.t.c) from the grower’s proceeds.<br />

In any case all such services are secured by contracts between the millers and service contractors<br />

without consulting the grower. A review of value addition activities in these operations among the<br />

accountable parties should bring down the costs.<br />

xvi. Embrace condition maintenance at the factory to pre-empt breakdowns and ensure that valuable<br />

time is not lost while extensive repairs and maintenance are being undertaken.<br />

Strategic Plan, 2010-2014 73


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<strong>Kenya</strong> <strong>Sugar</strong> Industry

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