CASAMODA HEINRICH KATT GMBH & CO. KG
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INHALT<br />
<strong>CO</strong>NTENTS<br />
Produkte und Marken werden nicht konsumiert, sondern erlebt,<br />
Tag für Tag mit unseren fünf Sinnen<br />
Products and brands are not consumed but experienced,<br />
day after day, with our five senses<br />
(aus/from: Uwe Munzinger, Karl Georg Musil, Markenkommunikation, 2008, S./P. 186)<br />
Begrüßung ........................................................................................................................................................................................................ 4<br />
Welcome ............................................................................................................................................................................................................ 4<br />
Das Unternehmen im Überblick .................................................................................................................................................................. 6<br />
Overview of the Company ............................................................................................................................................................................ 6<br />
Die Geschäftsführung .................................................................................................................................................................................... 8<br />
The Management ............................................................................................................................................................................................ 8<br />
Unsere Firmenhistorie ................................................................................................................................................................................... 10<br />
Our Company History ..................................................................................................................................................................................... 10<br />
Unsere Werte ................................................................................................................................................................................................... 12<br />
Our Values ......................................................................................................................................................................................................... 12<br />
Die Marke <strong>CASAMODA</strong> .................................................................................................................................................................................. 14<br />
The Brand <strong>CASAMODA</strong> ................................................................................................................................................................................... 14<br />
Die Marke Venti ............................................................................................................................................................................................... 16<br />
The Brand Venti ................................................................................................................................................................................................ 16<br />
Unsere Produkte .............................................................................................................................................................................................. 18<br />
Our Products ..................................................................................................................................................................................................... 18<br />
Unsere Partner ................................................................................................................................................................................................. 20<br />
Our Partners ..................................................................................................................................................................................................... 20<br />
Unsere Systemkompetenz ............................................................................................................................................................................ 21<br />
Our System Competency .............................................................................................................................................................................. 21<br />
Unsere Stores ................................................................................................................................................................................................... 22<br />
Our Stores ......................................................................................................................................................................................................... 22<br />
Unser Online-Shop ......................................................................................................................................................................................... 24<br />
Our Online Shop .............................................................................................................................................................................................. 24<br />
Unsere Logistik ................................................................................................................................................................................................ 26<br />
Our Logistics ..................................................................................................................................................................................................... 26<br />
Unsere Mitarbeiter ......................................................................................................................................................................................... 28<br />
Our Employees .................................................................................................................................................................................................. 28