EUWID Europäischer Wirtschaftsdienst GmbH - Euwid - paper
EUWID Europäischer Wirtschaftsdienst GmbH - Euwid - paper
EUWID Europäischer Wirtschaftsdienst GmbH - Euwid - paper
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PULP AND PAPER<br />
www.euwid-<strong>paper</strong>.com<br />
MEDIA INFORMATION 2013 valid as of 01.01.2013<br />
A brief outline<br />
<strong>EUWID</strong> Pulp and Paper is the news service in English for the pulp and <strong>paper</strong> industry.<br />
Specialists and executives in the <strong>paper</strong> and <strong>paper</strong> products manufacturing, converting, and wholesale<br />
sectors bring themselves up to date every week with the printed version of <strong>EUWID</strong> Pulp and<br />
Paper and obtain up-to-the-minute news on the latest market developments in Germany, France,<br />
the UK, and Italy from the website at www.euwid-<strong>paper</strong>.com.<br />
<strong>EUWID</strong> Pulp and Paper provides full and up-to-date information on the developments on the<br />
European pulp and <strong>paper</strong> market. The focus of the news coverage is on companies and markets,<br />
analyses, price developments, and changes in production capacity.<br />
Tailored precisely to serve the needs of its readers, <strong>EUWID</strong> Pulp and Paper provides an ideal environment<br />
for advertising without wastage.<br />
The <strong>EUWID</strong> information package is rounded o� by the website at www.euwid-<strong>paper</strong>.com. Besides<br />
daily news updates, a variety of other services are also available to users. Direct access to market<br />
and price developments, a calendar of the main upcoming events in the industry, and an extensive<br />
archive are available to subscribers free of charge. Readers use this service with an average of 7,000<br />
visits and 20,000 page impressions per month.<br />
<strong>EUWID</strong> Pulp and Paper enables you to communicate your message to the quali� ed circle of readers<br />
responsible for budgetary decisions.<br />
FACTS CONTACT<br />
YEARS OF ISSUE<br />
33st year’s issues 2013<br />
WEB ADDRESS<br />
www.euwid-<strong>paper</strong>.com<br />
PUBLISHER ADDRESS<br />
<strong>EUWID</strong> <strong>Europäischer</strong> <strong>Wirtschaftsdienst</strong> <strong>GmbH</strong><br />
Bleichstraße 20-22<br />
76593 Gernsbach, Germany<br />
Phone +49 7224 9397-0<br />
Fax +49 7224 9397-906<br />
E-Mail info@euwid.de<br />
CIRCULATION<br />
average 880 copies per edition<br />
higher circulation for trade fairs and special editions<br />
PUBLISHING SCHEDULE<br />
published weekly on Wednesday<br />
DEADLINE FOR ADVERTISEMENTS<br />
b/w ads: 8 days before publication<br />
colour ads: 15 days before publication<br />
MAGAZINE FORMAT<br />
208 mm wide x 297 mm high<br />
MAKING MARKETS TRANSPARENT.<br />
www.euwid.de<br />
PRINT AREA<br />
187 mm wide x 256 mm high<br />
3 columns at 59 mm each<br />
PRINTING PROCESS/DATA DELIVERY<br />
O� set, 60 lpi halftone resolution / printable PDF (standard pdf /<br />
X-1a:2001, 300 dpi), CMYK colour model (DIN 16539 Euroscale),<br />
typefaces, images, and logos embedded. Halftone images require<br />
a resolution of 300 dpi, and line images at least 600 dpi. HKS and<br />
Pantone special colours must laid out in Euroscale (cyan, magenta,<br />
yellow, black).<br />
Digital transmission of the advertising data only in closed � les. The<br />
publisher can refuse to accept open � les (e.g. Corel Draw, InDesign,<br />
QuarkXpress) and cannot be held liable for incorrect publication of<br />
advertisements delivered in open � les.<br />
Advertisements for the online forms of advertising must be supplied<br />
by the client in suitable data formats upon consultation.<br />
The limitations on the size of the individual forms of online advertising<br />
must be complied with. The publisher accepts no liability for<br />
incorrectly supplied � les.<br />
True-colour proofs or print proofs with a colour test scale are requested<br />
for colour advertisements. The proof or print-proof <strong>paper</strong><br />
must match the print stock. No liability is accepted for colour deviations<br />
attributable to the <strong>paper</strong> quality.<br />
If no proofs or print proofs are supplied, the publisher provides no<br />
guarantee for colour � delity or other components of the advertisement.<br />
The client is liable for ensuring that the supplied � les are free of<br />
computer viruses. The publisher is authorised to erase � les containing<br />
viruses without giving rise to any claims from the client<br />
for compensation. The publisher also reserves the right to claim<br />
compensation from the client if the computer viruses cause further<br />
damage.<br />
If the client does not comply with the publisher‘s recommendations<br />
for producing and supplying digital print data and online<br />
forms of advertising, he is not entitled to any claims for incorrect<br />
publication.<br />
Your contact in the<br />
Advertising Marketing department<br />
We are at your service:<br />
ADVERTISING SALES<br />
Florian Mai<br />
Phone +49 7224 9397-169<br />
Fax +49 7224 9397-906<br />
E-Mail fmai@euwid.de<br />
Sascha Wenz<br />
Phone +49 7224 9397-574<br />
Fax +49 7224 9397-911<br />
E-Mail swenz@euwid.de<br />
ADVERTISING MANAGEMENT<br />
Sylvia Kühn<br />
Phone +49 7224 9397-515<br />
Fax +49 7224 9397-908<br />
E-Mail skuehn@euwid.de<br />
Your direct link to<br />
www.euwid-<strong>paper</strong>.com
<strong>EUWID</strong> PULP AND PAPER www.euwid-<strong>paper</strong>.com<br />
OUR READERS – YOUR TARGET GROUP<br />
INDUSTRY AFFILIATION<br />
The high editorial quality of the news coverage in <strong>EUWID</strong> Pulp and<br />
Paper unites a quali� ed readership of decision-makers in the European<br />
pulp and <strong>paper</strong> sector, associations, services, and industry.<br />
Supply industry<br />
22 %<br />
Trade<br />
10 %<br />
6 %<br />
Other Manufacturers and<br />
representatives<br />
25 %<br />
Converters<br />
37 %<br />
CROSS-MEDIA CAMPAIGNS FOR SUCCESSFUL ADVERTISING<br />
The online portal is the ideal complement to the printed edition<br />
www.euwid-<strong>paper</strong>.com.<br />
Use the respective strengths of these two forms of media<br />
to address new target groups.<br />
Asia<br />
9 %<br />
6 %<br />
Africa, the Middle East<br />
Combine print and online<br />
and enhance your campaign’s advertising impact<br />
PRINT EDITION<br />
The information manager featuring the latest market data, price<br />
reports and company news about the pulp and <strong>paper</strong> industry.<br />
GEOGRAPHICAL ANALYSIS OF CIRCULATION<br />
Europe 79 %<br />
America 6 %<br />
Asia 6 %<br />
Africa, the Middle East 9 %<br />
6 %<br />
America<br />
79 %<br />
The advantages of the print-online combination:<br />
� maximum advertising e� ect<br />
� measurable success (more tra� c on the advertiser’s website)<br />
� no wastage<br />
� Link to the advertiser’s own website<br />
Our special o� er for new clients:<br />
Place three adverts for the price of two in the printed<br />
edition and get a four-week banner advertisement during<br />
the same period for the price for two weeks on<br />
www.euwid-<strong>paper</strong>.com.<br />
Europe<br />
WWW.<strong>EUWID</strong>-PAPER.COM<br />
www.euwid-<strong>paper</strong>.com keeps you constantly up-to-date on the<br />
very latest news and background information on what is happening<br />
in the industry.
www.euwid-<strong>paper</strong>.com <strong>EUWID</strong> PULP AND PAPER<br />
MEDIA INFORMATION PRINT EDITION<br />
ADVERTISING FORMATS AND BASIC PRICES<br />
Size Width x Height (mm) Price b/w advert (€) Price 2-colour (€) Price 3-colour (€) Price 4-colour (€)<br />
1/1 page 187 x 256 570.- 870.- 1,170.- 1,470.-<br />
2/3 page<br />
187 x 168<br />
123 x 256<br />
430.- 730.- 1,030.- 1,330.-<br />
1/2 page<br />
187 x<br />
123 x<br />
126<br />
193<br />
340.- 540.- 740.- 940.-<br />
187 x 84<br />
1/3 page<br />
123 x 127<br />
220.- 370.- 520.- 670.-<br />
59 x 256<br />
187 x 62<br />
1/4 page<br />
123 x 95<br />
170.- 320.- 470.- 620.-<br />
59 x 195<br />
187 x 40<br />
1/6 page<br />
123 x 62<br />
110.- 230.- 350.- 470.-<br />
59 x 128<br />
187 x 30<br />
1/8 page<br />
123 x 50<br />
85.- 180.- 275.- 370.-<br />
59 x 100<br />
1/12 page 59 x 65 55.- 150.- 245.- 340.-<br />
1/16 page 59 x 50 45.- 140.- 235.- 330.-<br />
1/1<br />
2/3<br />
in two columns<br />
2/3<br />
in three columns<br />
1/2<br />
in two columns<br />
1/2<br />
in three columns<br />
The <strong>EUWID</strong> newsletters can be combined. Combination prices on request.<br />
1/3<br />
in one column<br />
BASIC PRICES BY MM<br />
Ads Situations vacant Situations wanted<br />
1 col. = 59 mm € 1.00 € 0.80 € 0.60<br />
2 col. = 123 mm € 2.00 € 1.60 € 1.20<br />
3 col. = 187 mm € 3.00 € 2.40 € 1.80<br />
COLOUR SURCHARGES<br />
per additional colour (standard list in €)<br />
format 1/1 2/3 1/2 1/3 1/4 1/6 1/8 1/12 1/16<br />
price 300.- 300.- 200.- 150.- 150.- 120.- 95.- 95.- 95.-<br />
FIXED POSITION<br />
Request for � xed insertion positions (if possible): 10 % increase on basic ad price.<br />
BLEED<br />
10 % on b/w price – Addition for bleed 3 mm per side (head, bottom, outside)<br />
BOX NUMBERS<br />
€ 8.- for individual advertisements, € 5.- for series of 3 or more advertisements<br />
BOUND INSERTS<br />
€ 1,100.- for DIN A3 formats<br />
Delivery: Not folded, not trimmed. Trimmed size 414 x 297 mm<br />
1/3<br />
in two columns<br />
1/3<br />
in three columns<br />
1/4<br />
in two columns<br />
1/4<br />
in one column<br />
1/6<br />
in one column<br />
in two columns 1/6<br />
1/4<br />
in three columns in three columns 1/6<br />
1/8<br />
in one column<br />
1/12<br />
in one column<br />
in one column<br />
1/8 in two columns<br />
in three columns<br />
1/8<br />
SUPPLEMENTS<br />
Maximum format DIN A4, up to 25 g € 330.- /1,000 – up to 50 g € 430.-/1,000<br />
Postage abroad: Postage charged at the current rates of Deutsche Post AG<br />
DISCOUNTS ON B/W PRICES<br />
(If ads are placed within a period of twelve months)<br />
number of ads<br />
3 ads 5 %<br />
6 ads 10 %<br />
12 ads 15 %<br />
25 ads 20 %<br />
50 ads and more<br />
number of full pages<br />
25 %<br />
2 pages 5 %<br />
3 pages 10 %<br />
6 pages 15 %<br />
12 pages 20 %<br />
24 ads and more 25 %<br />
No price reductions on colour, position mark-ups, cut, occasional ads and<br />
supplements.<br />
TERMS OF PAYMENT<br />
Net within 10 days of invoice date.<br />
VAT charged on all prices if applicable. Our prices do not include bank charges.<br />
1/16
<strong>EUWID</strong> PULP AND PAPER www.euwid-<strong>paper</strong>.com<br />
MEDIA INFORMATION ONLINE<br />
BANNER FORMATS<br />
Form of advertising<br />
Positioning<br />
Skyscraper<br />
Right-hand<br />
Content-Ad<br />
Central column<br />
Further formats on request<br />
TECHNICAL DATA – FILE FORMATS<br />
Data format: JPEG (*.jpg), GIF (*.gif ), Flash (*.swf )<br />
size: 72 dpi – maximum size for each banner 150kb<br />
DATA TRANSFER BY E-MAIL<br />
E-Mail address: fmai@euwid.de<br />
Subject heading: Banner advertising + ”sender’s name “ + “portal“<br />
E-Mail text: State here the internet portal that the data applies to, the data<br />
format and a telephone number for queries.<br />
Data: To be sent as an attachment.<br />
DISCOUNTS<br />
for 8-weeks placement 5 %<br />
for 12-weeks placement 10 %<br />
for 26-weeks placement 15 %<br />
for 52-weeks placement 20 %<br />
TERMS OF PAYMENT<br />
Net within 10 days of invoice date.<br />
VAT charged on all prices if applicable. Our prices do not include bank charges.<br />
TECHNICAL ENQUIRIES<br />
<strong>EUWID</strong> E-Service<br />
Florian Mai<br />
Phone +49 7224 9397-169<br />
Fax +49 7224 9397-906<br />
E-Mail fmai@euwid.de<br />
The publisher accepts no liability for di� erences in the reproduction of the text.<br />
Colours may vary on di� erent screens.<br />
Combination with other <strong>EUWID</strong> portals is possible. Combination prices on request.<br />
Format in pixels (Width x Height) Price €/Week Pages<br />
160 x 60 40.-<br />
160 x 120 50.-<br />
160 x 240 70.-<br />
160 x 360 85.-<br />
160 x 480 100.-<br />
160 x 600 120.-<br />
375 x 60 80.-<br />
375 x 100 100.-<br />
Our general terms and conditions apply as stated under www.euwid-<strong>paper</strong>.com/advertising_gbc<br />
The strong Duo:<br />
on all possible pages<br />
home page, news section<br />
<strong>EUWID</strong> PAPIER UND ZELLSTOFF<br />
<strong>EUWID</strong> PULP AND PAPER<br />
Use the bene� ts of a combination advertisement<br />
in <strong>EUWID</strong> Papier und Zellsto� and<br />
<strong>EUWID</strong> Pulp and Paper<br />
greater penetration<br />
optimum placement in an ideal environment<br />
competitive rates<br />
Please contact us for a personal quote:<br />
Phone +49 7224 9397-169