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ordnance survey style guide for third parties

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Style <strong>guide</strong><br />

How to use our copyright statements, logos and legends


Introduction 3<br />

Purpose 3<br />

Scope 3<br />

About Ordnance Survey 3<br />

Direct Customers 4<br />

Standard copyright and database right<br />

acknowledgement 4<br />

OS OpenData copyright and database right<br />

acknowledgement 4<br />

Licensed Partners 5<br />

Standard copyright and database right<br />

acknowledgement 5<br />

OS OpenData copyright and database right<br />

acknowledgement 5<br />

Licensed Partner logo 6<br />

Enabled by and Mapping sourced from logos<br />

(product/service logos) 6<br />

Ordnance Survey Mapping and Data Centre Logo 7<br />

How to use the Licensed Partner logos 8<br />

How to use the Enabled by and<br />

Mapping sourced from logos 9<br />

How to use the Mapping and Data Centre Logo 10<br />

Legends 11<br />

1:25 000 Scale Raster Data legend 11<br />

1:50 000 Scale Raster Data legend 13<br />

The colours 15<br />

Ordnance Survey <strong>style</strong> <strong>guide</strong>lines | 2


Introduction<br />

Ordnance Survey’s corporate branding and imaging supports our overall core<br />

message that Ordnance Survey is the national mapping agency <strong>for</strong> Great<br />

Britain. Our aim is to increase the use of Ordnance Survey data by permitting<br />

the exploitation of the intellectual property rights (IPR) in the data. We achieve<br />

this through trading and licensing to a wide customer base whilst ensuring the<br />

protection of our longer term sustainability.<br />

Purpose of the Style Guide<br />

The purpose of the Style Guide is to provide <strong>guide</strong>lines to Direct Customers and<br />

Licensed Partners on the use of Ordnance Survey’s standard Copyright and<br />

Database right acknowledgement, logos and legends.<br />

Scope<br />

These <strong>guide</strong>lines have been designed specifically to ensure that:<br />

1. All of our customers are using the correct copyright and database right<br />

acknowledgement.<br />

2. Our Licensed Partners are using and representing our corporate logos<br />

appropriately in their corporate materials.<br />

3. Legends are used by Licensed Partners producing facsimile mapping from 1:25<br />

000 Raster and 1:50 000 Raster under the Printed Products Contract.<br />

This <strong>guide</strong> is intended <strong>for</strong> customers who have a current contract in place with<br />

Ordnance Survey.<br />

All other Licensed Partner logos not featured in this <strong>guide</strong> are obsolete and<br />

should not be used in any circumstance.<br />

About Ordnance Survey<br />

If you wish to refer to Ordnance Survey in your corporate materials and<br />

websites, please use the following boiler plate text.<br />

Ordnance Survey is the recognised market leader in its field and is relied on <strong>for</strong><br />

its mapping expertise. Together with its partners, it provides a wide range of<br />

internationally renowned products <strong>for</strong> government, business and the individual –<br />

from complex digital in<strong>for</strong>mation to traditional walking maps.<br />

In addition to the above paragraph you may also use the following<br />

optional text.<br />

At the heart of Ordnance Survey is a vision that, together with its partners, it<br />

will be the content provider of choice <strong>for</strong> location-based in<strong>for</strong>mation in the new<br />

in<strong>for</strong>mation economy.<br />

Ordnance Survey <strong>style</strong> <strong>guide</strong>lines | 3


Direct customers<br />

Standard copyright and database right acknowledgement<br />

You must clearly show one of the following copyright and database right<br />

acknowledgements on any display or reproduction of Ordnance Survey data, <strong>for</strong><br />

example, on any print, plot or view:<br />

© Crown copyright and database rights [year of supply or date of publication]<br />

Ordnance Survey [licence number]<br />

© Hawlfraint y Goron a hawliau cronfa ddata [blwyddyn cyflenwi neu ddyddiad<br />

cyhoeddi] Arolwg Ordnans [rhif y drwydded]<br />

The Crown copyright and database right date is the date that you receive the digital<br />

data or the date of publication <strong>for</strong> paper products.<br />

You can find your licence number in the following documents:<br />

• Your copy of your Contract<br />

• Your invoices<br />

The statement ‘© Crown copyright and database rights (insert year) Ordnance<br />

Survey (licence number)’ must be used at a minimum of 6 point size with 7 point<br />

leading. On electronic map extracts Arial ® should be used as the font <strong>for</strong> the<br />

copyright statement. On printed map extracts Helvetica ® should be the font used.<br />

Which licence number?<br />

• If we originally supplied data to you directly, but you now license it from a partner,<br />

you should use the partner’s licence number.<br />

• If you originally licensed data from a partner, but now license it directly from us,<br />

you should use your own licence number.<br />

• If you display or reproduce data supplied directly from Ordnance Survey together<br />

with data licensed from one of our partners, you should use both your own<br />

licence number and the partner’s licence number.<br />

OS OpenData copyright and database right acknowledgement<br />

Whenever OS OpenData is shown, a separate copyright and database right<br />

acknowledgement applies on any display or reproduction of OS OpenData.<br />

A separate Royal Mail acknowledgement applies <strong>for</strong> OS OpenData products<br />

containing Royal Mail Intellectual Property.<br />

A separate Office <strong>for</strong> National Statistics acknowledgement applies <strong>for</strong> OS OpenData<br />

products containing Office <strong>for</strong> National Statistics Intellectual Property.<br />

Please refer to the details of the acknowledgements and the separate terms<br />

and conditions that apply, on the following url: www.<strong>ordnance</strong><strong>survey</strong>.co.uk/<br />

opendata/licence<br />

Third Party acknowledgements<br />

National Land and Property Gazetteer (NLPG)<br />

Whenever data from the NLPG is displayed or reproduced, you must clearly show<br />

one of the following copyright and database right acknowledgements (in addition to<br />

the standard acknowledgement set out above), on any print, plot or view:<br />

© Local Government In<strong>for</strong>mation House Limited copyright and database rights [year<br />

of supply or date of publication] [licence number]<br />

© Hawlfraint a hawliau cronfa ddata cyfyngedig Tŷ Gwybodaeth ar Lywodraeth Leol<br />

[blwyddyn cyflenwi neu ddyddiad cyhoeddi] [rhif y drwydded]<br />

Other <strong>third</strong> party data<br />

Whenever other <strong>third</strong> party data is shown, a separate acknowledgement may apply;<br />

please refer to your Contract <strong>for</strong> further in<strong>for</strong>mation.<br />

The date, licence number, point size and font details are the same as set out in<br />

relation to the standard acknowledgement above.<br />

Ordnance Survey <strong>style</strong> <strong>guide</strong>lines | 4


Licensed Partners<br />

Standard copyright and database right acknowledgement<br />

You must clearly show one of the following copyright and database right<br />

acknowledgements on any display or reproduction of Ordnance Survey data, <strong>for</strong><br />

example, on any print, plot or view:<br />

© Crown copyright and database rights [year of supply or date of publication]<br />

Ordnance Survey [licence number]<br />

© Hawlfraint y Goron a hawliau cronfa ddata [blwyddyn cyflenwi neu ddyddiad<br />

cyhoeddi] Arolwg Ordnans [rhif y drwydded]<br />

The Crown copyright and database right date is the date that you receive the digital<br />

data or the date of publication <strong>for</strong> paper products.<br />

You can find your licence number in the following documents:<br />

• Your copy of your Contract<br />

• Your invoices<br />

The statement ‘© Crown copyright and database rights (insert year) Ordnance<br />

Survey (licence number)’ must be used at a minimum of 6 point size with 7 point<br />

leading. On electronic map extracts Arial ® should be used as the font <strong>for</strong> the<br />

copyright statement. On printed map extracts Helvetica ® should be the font used.<br />

Which licence number?<br />

• Where you supply data directly to a customer they should use your licence<br />

number (regardless of whether the data was originally supplied to them directly<br />

by Ordnance Survey).<br />

• Where your customer displays or reproduces data directly supplied by us in<br />

conjunction with data you license to them, they should use both your partner<br />

licence number and their own licence number.<br />

Notes:<br />

• Where there is insufficient room to show the acknowledgement on each display<br />

of licensed data, <strong>for</strong> example, on a mobile device, partners are permitted to<br />

display the full copyright acknowledgement on the general terms and conditions<br />

screen or opening screen of the device used.<br />

• For the avoidance of doubt where you sub-licence please ensure that your<br />

sub-licensees include the copyright and database right acknowledgement<br />

together with your licence number.<br />

OS OpenData copyright and database right acknowledgement<br />

Whenever OS OpenData is shown, a separate copyright and database right<br />

acknowledgement applies on any display or reproduction of OS OpenData.<br />

A separate Royal Mail acknowledgement applies <strong>for</strong> OS OpenData products<br />

containing Royal Mail IP.<br />

A separate Office <strong>for</strong> National Statistics acknowledgement applies <strong>for</strong> OS OpenData<br />

products containing Office <strong>for</strong> National Statistics IP.<br />

Please refer to the details of the acknowledgements and the separate terms<br />

and conditions that apply, on the following url: www.<strong>ordnance</strong><strong>survey</strong>.co.uk/<br />

opendata/licence<br />

Third Party acknowledgements<br />

National Land and Property Gazetteer (NLPG)<br />

Whenever data from the NLPG is displayed or reproduced, you must clearly show<br />

one of the following copyright and database right acknowledgements (in addition to<br />

the standard acknowledgement set out above), on any print, plot or view:<br />

© Local Government In<strong>for</strong>mation House Limited copyright and database rights [year<br />

of supply or date of publication] [licence number]<br />

© Hawlfraint a hawliau cronfa ddata cyfyngedig Tŷ Gwybodaeth ar Lywodraeth Leol<br />

[blwyddyn cyflenwi neu ddyddiad cyhoeddi] [rhif y drwydded]<br />

Other <strong>third</strong> party data<br />

Whenever other <strong>third</strong> party data is shown, a separate acknowledgement may apply;<br />

please refer to your Contract <strong>for</strong> further in<strong>for</strong>mation.<br />

The date, licence number, point size and font details are the same as set out in<br />

relation to the standard acknowledgement above.<br />

Ordnance Survey <strong>style</strong> <strong>guide</strong>lines | 5


Licensed Partners<br />

Licensed Partner logo<br />

This logo has been created to allow you to describe your status as an<br />

Ordnance Survey Licensed Partner. You have the right to use the logo in association<br />

with products and/or services that utilise Ordnance Survey data in accordance with<br />

the Framework Contract (Partners) and an appropriate Contract. It can be used<br />

whenever you are talking about your organisation, <strong>for</strong> example, on your website,<br />

corporate paperwork, stationery, promotional and display material.<br />

The logo should only be used in a way that makes it clear that it is an accreditation<br />

rather than an endorsement of any products and/or services.<br />

Licensed Partner<br />

The following Licensed Partner logo may be used by all Licensed Partners:<br />

Licensed Partner<br />

If you are using any other Partner logos that we have provided to you in the past,<br />

please contact your Account Manager.<br />

‘Enabled by’ and ‘Mapping sourced from’ logos<br />

You can use one of two logos on products and product packaging – depending on<br />

the product or service you are producing, to signal the inclusion of Ordnance Survey<br />

data.<br />

You may incorporate the ‘Enabled by’ logo <strong>for</strong> products and/or services that include<br />

digital data incorporating or derived from Ordnance Survey data.<br />

You may incorporate the ‘Mapping sourced from’ logo <strong>for</strong> products and/or services<br />

that include paper map publications incorporating or derived from Ordnance Survey<br />

data.<br />

Note: Under the Printed Products Contract, you may not use the ‘Enabled by’ logo<br />

in connection with any Printed Product that is supplied in electronic <strong>for</strong>mat.<br />

Ordnance Survey <strong>style</strong> <strong>guide</strong>lines | 6


Licensed Partners<br />

Ordnance Survey Mapping and Data Centre logo<br />

From 1 October 2011 Partners are granted the right to use the following logo:<br />

This logo has been created to allow you to describe your status as a qualified retail<br />

outlet. It can be used whenever you are talking about your retail outlet, <strong>for</strong> example,<br />

on your website, corporate paperwork, stationery, promotional and display material.<br />

You may use the logo if you comply with the following:<br />

1. You operate a retail outlet and have a relationship with Ordnance Survey as<br />

a Licensed Partner or sub-partner under the Framework Contract (Partners).<br />

Without limitation, use of the logo is not available to use solely by virtue of being<br />

a direct customer under the Framework Contract (Direct Customers) or by being<br />

a party to any Collective Purchase Agreements <strong>for</strong> Ordnance Survey data.<br />

2. The logo may only be used on or within qualifying retail outlets, or on websites<br />

and marketing material in connection with the promotion of such retail outlets.<br />

3. All qualifying retail outlets must be located within business premises and be<br />

easily accessible to the general public and/or business customers during normal<br />

business hours.<br />

4. All qualifying retail outlets must contain clear floor space allocated to mapping<br />

products and must, as a minimum, contain facilities <strong>for</strong> the plotting and printing<br />

of A4 planning extracts in compliance with UK planning and building regulations.<br />

5. All qualifying retail outlets should at all times during opening hours have available<br />

on site at least one member of staff proficient in both of the following:<br />

• the selling and use of Ordnance Survey mapping products; and<br />

• the application process under UK planning and building regulations to the<br />

extent that they are able to provide suitable A4 planning extracts to<br />

customers.<br />

Note: If you comply with the above, and wish to use the Ordnance Survey<br />

Mapping and Data Centre logo, please contact your account manager <strong>for</strong><br />

further details on the requirements and process.<br />

Ordnance Survey may at any time with reasonable notice discontinue use<br />

of the Mapping and Data Centre logo.<br />

Ordnance Survey <strong>style</strong> <strong>guide</strong>lines | 7


Licensed Partners<br />

How to use the Licensed Partner logo<br />

If you use the Licensed Partner logo you must comply with the following guidance.<br />

1. The original logo should always be used as downloaded and never recreated.<br />

2. The logo may be no less than 23 mm in length. There is no upward size<br />

restriction.<br />

3. Do not change the logo’s colours.<br />

4. Do not remove or change the logo’s text.<br />

5. Do not distort the logo.<br />

6. Do not rotate the logo.<br />

7. Allow an exclusion zone around the logo as defined by the proportions shown.<br />

Ordnance Survey <strong>style</strong> <strong>guide</strong>lines | 8


Licensed Partners<br />

How to use the ‘Enabled by’ and ‘Mapping sourced from’ logos<br />

If you use the Enabled by and Mapping sourced from logos you must comply with<br />

the following guidance.<br />

1. The original logo should always be used as downloaded and never recreated.<br />

2. The logo may be no less than 23 mm in length. There is no upward size<br />

restriction.<br />

3. Do not change the logo’s colours.<br />

4. Do not remove or change the logo’s text.<br />

5. Do not distort the logo.<br />

6. Do not rotate the logo.<br />

7. Allow an exclusion zone around the logo as defined by the proportions shown.<br />

Ordnance Survey <strong>style</strong> <strong>guide</strong>lines | 9


Licensed Partners<br />

How to use the Ordnance Survey Mapping and Data Centre Logo<br />

If you use the Mapping and Data Centre logo you must comply with the following<br />

guidance.<br />

1. The original logo should always be used as downloaded and never recreated.<br />

2. The logo may be no less than 23 mm in length. There is no upward size<br />

restriction.<br />

3. Do not change the logo’s colours.<br />

4. Do not remove or change the logo’s text.<br />

5. Do not distort the logo.<br />

6. Do not rotate the logo.<br />

7. Allow an exclusion zone around the logo as defined by the proportions shown.<br />

Ordnance Survey <strong>style</strong> <strong>guide</strong>lines | 10


Legends<br />

1:25 000 Scale Raster Data legend<br />

Where you create facsimile mapping from 1:25 000 Scale Raster Data or 1:50 000 Scale<br />

Raster Data under the Printed Products Contract, or provide access to 1:25 000 Scale<br />

Raster Data or 1:50 000 Scale Raster Data under the Consumer Applications and Websites<br />

Contract, you may use the following legends <strong>for</strong> such datasets.<br />

Portrayal of access land on this map is intended as a <strong>guide</strong> to<br />

land which is normally available <strong>for</strong> access on foot, <strong>for</strong> example<br />

access land created under the Countryside and Rights of Way<br />

Act 2000, and land managed by the National Trust, Forestry<br />

Commission and Woodland Trust. Access <strong>for</strong> other activities<br />

may also exist. Some restrictions will apply; some land will be<br />

excluded from open access rights. The depiction of rights of<br />

access does not imply or express any warranty as to its<br />

accuracy or completeness. Observe local signs and follow the<br />

Countryside Code. Visit www.countrysideaccess.gov.uk <strong>for</strong><br />

up-to-date in<strong>for</strong>mation.<br />

In Scotland, everyone has access rights in law* over most land<br />

and inland water, provided access is exercised responsibly. This<br />

includes walking, cycling, horse-riding and water access,<br />

<strong>for</strong> recreational and educational purposes, and <strong>for</strong> crossing<br />

land or water. Access rights do not apply to motorised<br />

activities, hunting, shooting or �shing, nor if your dog is not<br />

under proper control. The Scottish Outdoor Access Code is<br />

the reference point <strong>for</strong> responsible behaviour, and can be<br />

obtained at www.outdooraccess-scotland.com or by phoning<br />

your local Scottish Natural Heritage of�ce.<br />

* Land Re<strong>for</strong>m (Scotland) Act 2003.<br />

Ordnance Survey <strong>style</strong> <strong>guide</strong>lines | 11


Ordnance Survey <strong>style</strong> <strong>guide</strong>lines | 12


1:50 000 Scale Raster Data legend<br />

CONVERSION<br />

METRES – FEET<br />

Ordnance Survey <strong>style</strong> <strong>guide</strong>lines | 13


LAND FEATURES<br />

WATER FEATURES<br />

BOUNDARIES<br />

ABBREVIATIONS TOURIST INFORMATION<br />

ARCHAEOLOGICAL AND HISTORICAL INFORMATION<br />

HEIGHTS<br />

ROCK FEATURES<br />

Ordnance Survey <strong>style</strong> <strong>guide</strong>lines | 14


The colours<br />

The following are colour designations to be specified when using the Ordnance Survey<br />

logo in colour. Two corporate colours are used in the partner logos, OS Blue and OS Pink.<br />

PANTONE ®<br />

273 C 100%<br />

C100 M100 Y0 K0<br />

R047 G040 B127<br />

HEX 2F287F<br />

PANTONE ®<br />

Process Magenta C 100%<br />

C0 M100 Y0 K0<br />

R196 G000 B121<br />

HEX C40079<br />

OS Blue<br />

Print (specials) Hostmann and Steinberg Alpha Universal OS logo blue ref: 43SM 78*<br />

Paint equivalents NCS 3070-R70B<br />

Vinyl equivalents Arlon VT 774 Royal purple-opaque<br />

OS Pink<br />

Paint equivalents NCS 1070-R20B<br />

Vinyl equivalents Arlon VT 756 Hot pink-opaque<br />

For any enquiries please contact: corporatecommunications@<strong>ordnance</strong><strong>survey</strong>.co.uk<br />

Ordnance Survey<br />

Corporate Communications<br />

Adanac Drive<br />

SOUTHAMPTON<br />

United Kingdom<br />

SO16 0AS<br />

Phone: 023 8005 5061<br />

Ordnance Survey © Crown copyright<br />

The colours on this page and throughout these <strong>guide</strong>lines have not been evaluated by Pantone, Inc. <strong>for</strong> accuracy and may not<br />

match the PANTONE colour standard. Consult current PANTONE Colour Publications <strong>for</strong> accurate colour. PANTONE ® is the<br />

property of Pantone, Inc.<br />

*Available as a special ink from Keane Graphic Products. There is no PANTONE © equivalent.<br />

Ordnance Survey and the OS Symbol are registered trademarks and OS OpenData is a trademark of Ordnance Survey, the national<br />

mapping agency of Great Britain.<br />

Arial is a registered trademark of The Monotype Corporation. Helvetica is a registered trademark of Linotype GmbH.<br />

Hostmann-Steinberg is a registered trademark of Hostmann-Steinberg GmbH. Pantone is a registered trademark of Pantone, Inc.<br />

D03566 0712 Version 4.3 July 2012<br />

Ordnance Survey <strong>style</strong> <strong>guide</strong>lines | 15


www.<strong>ordnance</strong><strong>survey</strong>.co.uk<br />

customerservices@<strong>ordnance</strong><strong>survey</strong>.co.uk<br />

General enquiries: +44 (0)8456 05 05 05<br />

Dedicated Welsh Language HelpLine: 08456 05 05 04<br />

Textphone (deaf and hard of hearing users only please): +44 (0)23 8005 6146<br />

Customer Service Centre, Ordnance Survey, Adanac Drive, SOUTHAMPTON, United Kingdom, SO16 0AS.<br />

This document has been screened in accordance with the requirements set out in Ordnance Survey’s Equality Scheme. If you<br />

have difficulty reading this in<strong>for</strong>mation in its current <strong>for</strong>mat and would like to find out how to access it in a different <strong>for</strong>mat<br />

(Braille, large print, computer disk or in another language), please contact us on: +44 (0)8456 05 05 05.<br />

While every care has been taken in preparing these <strong>guide</strong>lines, to the extent permitted by law, Ordnance Survey will not be liable by reason of breach of contract, negligence or otherwise <strong>for</strong> any<br />

loss or consequential loss arising as a result of you relying on the contents of this leaflet. Ordnance Survey reserves the right to change the products described in this leaflet from time to time.<br />

Ordnance Survey, OS and the OS Symbol are registered trademarks of Ordnance Survey, the national mapping agency of Great Britain.<br />

PANTONE ® is the property of Pantone, Inc. Helvetica is a registered trademark of Linotype GmbH. Investor in People is a registered trademark of Investors in People.<br />

Ordnance Survey © Crown copyright<br />

D00000 0711

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