Cisco Press - NetAcad Excellence 2012
Cisco Press - NetAcad Excellence 2012
Cisco Press - NetAcad Excellence 2012
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Using <strong>Cisco</strong> <strong>Press</strong><br />
Books for Student<br />
Success<br />
Antje King – Marketing Manager, Pearson UK<br />
Presentation_ID<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
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Presentation_ID<br />
Session Objectives<br />
� What <strong>Cisco</strong> <strong>Press</strong> resources are available for the<br />
Academy Curriculum?<br />
� What are the book formats, features and benefits?<br />
� Where do I find the pricing and availability?<br />
� What are the Key Adoption Factors and the Key<br />
benefits to get the best student outcomes?<br />
� Q&A<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
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Presentation_ID<br />
<strong>Cisco</strong> <strong>Press</strong><br />
Resources<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
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Presentation_ID<br />
<strong>Cisco</strong> <strong>Press</strong> Textbooks for Students<br />
Various types of Textbooks<br />
� Companion Guides<br />
� Labs & Study Guides<br />
� Learning Guides<br />
� Lab Manuals<br />
� Portable Command Guides<br />
� 31 Days books<br />
� Exam Certification Guides<br />
� Network Simulator<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
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Instructor Resources<br />
� Answer keys to Labs<br />
� At-A-Glance<br />
� <strong>Cisco</strong> <strong>Press</strong> Instructor Newsletter<br />
� Pearson Consultants<br />
� Review Copies<br />
� Instructor Resource Center<br />
www.pearson-books.com/ciscoacademy<br />
Presentation_ID<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
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“Friend” us, Follow us, Watch us…<br />
Presentation_ID<br />
Facebook Group Page<br />
http://www.facebook.com/group.php?gid=8557523107<br />
Facebook Fan Page<br />
http://www.facebook.com/pages/<strong>Cisco</strong>-<strong>Press</strong>-Products/21049860122<br />
Twitter Page<br />
http://twitter.com/<strong>Cisco</strong><strong>Press</strong><br />
You Tube Channel<br />
www.youtube.com/oncertification<br />
LinkedIn <strong>Cisco</strong> <strong>Press</strong> Group<br />
www.linkedin.com<br />
RSS feeds are available<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
6
Presentation_ID<br />
<strong>Cisco</strong> <strong>Press</strong><br />
Book Formats<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
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Presentation_ID<br />
Learning Tools<br />
To focus pedagogy on learning outcomes<br />
� Companion Guides<br />
� Labs & Study Guides<br />
� Learning Guides<br />
� Lab Manuals<br />
� Exam Certification Guides<br />
� Portable Command Guides<br />
� 31 Days<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
8
Presentation_ID<br />
Companion Guides<br />
Taking the curriculum on the road<br />
� Portable<br />
� Aligns<br />
� Academy Instructors<br />
� Interactive Media<br />
� Chapter Objectives<br />
� Key Terms<br />
� How To<br />
� Questions<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
9
Presentation_ID<br />
“It is so much easier to understand and the<br />
diagrams are a lot clearer.”<br />
Pat Hennem<br />
Barnfield College<br />
Luton, United Kingdom<br />
“I truly feel that this companion may be the<br />
best one yet.”<br />
Dean Mantz<br />
Lyons (KS) High School<br />
“I think we all come to expect<br />
professional graphics from <strong>Cisco</strong><br />
<strong>Press</strong>, you have not let us down.<br />
Outstanding!”<br />
Mark Harris<br />
West Nottinghamshire College<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
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Presentation_ID<br />
Labs and Study Guides<br />
Challenging yourself<br />
� Labs Plus<br />
� Study Guide<br />
� Instructor Edition<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
11
Presentation_ID<br />
“ I started using the new texts and lab manuals and<br />
I am very impressed. Even though I am teaching<br />
this to 1st year college students and I expected to<br />
hear complaints about the activities in the lab book<br />
being "like high school," the opposite has<br />
happened. Better yet, the chapter exam scores<br />
are at least 10% higher than the previous 2 years.”<br />
Martin S. Anderson<br />
Bowling Green State University<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
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Presentation_ID<br />
Learning Guides<br />
Two books in one<br />
� Combined<br />
� Instructors<br />
� CD<br />
� Labs<br />
� Pedagogy<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
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Presentation_ID<br />
Lab Manual<br />
Nothing but labs<br />
� The online curriculum<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
14
Presentation_ID<br />
Exam Certification Guides<br />
The best-selling <strong>Cisco</strong> books ever<br />
� Most popular<br />
� Learning and exam<br />
preparation<br />
� Comes with a test engine<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
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Presentation_ID<br />
Portable Command Guides<br />
All the commands in one place<br />
� originally created<br />
� portable paperback format<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
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Presentation_ID<br />
31 Days<br />
The final tool for Academy students to get ready<br />
� Day-by-day<br />
� Visual calendar<br />
� Checklist<br />
� Registration information<br />
� Preparation strategies<br />
� Conversational tone<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
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Presentation_ID<br />
Cert Flash Cards Online<br />
� Online preparation service<br />
� Bundling<br />
� A+, CCNA, & CCNA<br />
� Demo<br />
� Free Trial<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
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Presentation_ID<br />
CCNA & NW+ Network Simulator<br />
True, hands-on labs<br />
� Wendell Odom<br />
� More than 250 labs<br />
� Demo<br />
� Self-study version, academic<br />
version,<br />
� Box, or download<br />
� Installation on a machine in the<br />
classroom or in the lab<br />
� Available stand-alone, or valuepacked<br />
� Network+<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
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Presentation_ID<br />
MyITcertificationLabs<br />
� For A+, Net+, Security+, and<br />
CCNA<br />
� Students,<br />
� Instructors,<br />
� Follow the exams<br />
� eText<br />
� Remediation<br />
Always Learning<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
20
Presentation_ID<br />
Availability<br />
& Pricing<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
21
Presentation_ID<br />
Format Guide<br />
Which books are available for each course?<br />
Course<br />
CCNA<br />
Discovery<br />
CCNA<br />
Exploration<br />
CCNP<br />
ITE<br />
Companion<br />
Guide<br />
Labs and<br />
Study<br />
Guide<br />
Learning<br />
Guide<br />
Lab<br />
Manual<br />
31<br />
Days<br />
Exam<br />
Cert<br />
Guide<br />
Portable<br />
Command<br />
Guide<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
Foundation<br />
Learning<br />
Guides<br />
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Presentation_ID<br />
Pricing<br />
Course Book Type<br />
full title list available<br />
Discounted<br />
Price<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
eBook<br />
discounted<br />
price<br />
CCNA Discovery Learning Guide $45.47 $36.38<br />
CCNA Exploration Companion Guide $39.00 $31.20<br />
Labs and Study Guide $22.75<br />
IT Essentials Companion Guide $32.50 $26.00<br />
Labs and Study Guide $26.00<br />
CCNP Lab Manual $26.00<br />
CCNP Foundation Learning G $70.00 $56.00<br />
Exploration, Discovery and ITE Course Booklets $16.22<br />
23
Presentation_ID<br />
Order Info<br />
• 35% Discount<br />
• Account with customer services<br />
• online at: www.pearson-books.com/ciscoacademy<br />
• Contact: Antje King antje.king@pearson.com<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
24
Presentation_ID<br />
Key<br />
Features and<br />
Factors<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
25
Presentation_ID<br />
Top 10 Most Useful Book Features<br />
1. Challenge Questions and Activities<br />
2. “Check Your Understanding” Questions<br />
3. Packet Tracer Activity Files on CD<br />
4. Packet Tracer icons<br />
5. Key Terms at beginning of chapter<br />
6. Interactive Activities on CD<br />
7. Including all course labs<br />
8. High Quality Glossary<br />
9. “How-To” icon in book<br />
10. Study Guide sections<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
26
Presentation_ID<br />
Top 10 Adoption Factors<br />
1. Prepare students for certification exams<br />
2. Readability level<br />
3. Alternative examples<br />
4. Alternative labs and exercises<br />
5. Quality of screenshots<br />
6. Prepare students for in-class assessments<br />
7. Price<br />
8. Interior design: pedagogy and study features<br />
9. Quality index<br />
10. Instuctor’s answer keys<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
27
Presentation_ID<br />
Questions &<br />
Answers<br />
© 2007 <strong>Cisco</strong> Systems, Inc. All rights reserved. <strong>Cisco</strong> Confidential<br />
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