2010 Winners Book - Addy
2010 Winners Book - Addy
2010 Winners Book - Addy
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5<br />
65<br />
ENTRANT:<br />
ADVERTISER:<br />
Judges’ Favorite<br />
TITLE:<br />
CREDITS:<br />
The Buntin Group<br />
Tennessee education Lottery Corporation<br />
Big Pens<br />
Matt Horton, Executive Creative Director<br />
Pat Harris, Group Creative Director<br />
Jason Wright, Copywriter<br />
Tom Gibney, Broadcast Producer<br />
^ 12 6<br />
This TV spot had a<br />
65<br />
premise that leveraged<br />
a different way to<br />
think about the lottery.<br />
Casting was great.<br />
And the ink explosion<br />
moment was a “rewind”<br />
for us over and over--<br />
classic comedic timing.<br />
– ArLO OviATT
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