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Store Within a Store - Lug

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luglife...<br />

behind the scenes<br />

The “live life in color” motto truly is a way of life here at <strong>Lug</strong>®,<br />

where there’s never a dull moment! We shot our Spring<br />

2012 catalog near our new US office in Austin, TX (hope<br />

you like the Texas Hill Country scenery!), and we’ve taken<br />

on a ton of projects, like supporting the Joe Carter Classic<br />

and Women’s Classic golf tournaments, which benefit the<br />

Children’s Aid Foundation. A big crew of <strong>Lug</strong>gers moseyed<br />

on over to Ottawa for the Capital Hoedown Country Music<br />

Festival, where they rubbed shoulders with the likes of Carrie<br />

Underwood and Kenny Chesney (Yee Haw!) And we’ve also<br />

continued our fitness kick with flying colors! Our <strong>Lug</strong>® fitness<br />

challenge will wrap up in December, after months of Friday<br />

yoga practice, “Walking Wednesdays,” Zumba classes, line<br />

dancing, basketball and skipping challenges. We love that<br />

we’re not just getting fit, but we’re getting fit together!<br />

Want to know one thing that we can definitely attribute<br />

to our great group camaraderie? Awesome office parties!<br />

Halloween was a hoot this year (as you can see from<br />

the picture), and our Easter egg hunt brought out that<br />

competitive fire in us all.<br />

Whether it’s for fun, fitness, or a good cause, we do all of<br />

this while developing exciting new products guaranteed to<br />

make our awesome fans happy as well as nail down many,<br />

many new ones! None of it would be possible without<br />

our dedicated <strong>Lug</strong>® family. The <strong>Lug</strong>gers have all been truly<br />

amazing in helping to make all of this happen.<br />

Though we couldn’t possibly show you all we’d like, we<br />

hope you enjoy a few of these behind-the-scenes shots of<br />

life at <strong>Lug</strong>®.<br />

Thank you, from the <strong>Lug</strong>® family to yours!<br />

86 | live life in color.<br />

Follow us on Twitter, where we tweet about <strong>Lug</strong>® news,<br />

plus travel trends, family finds, and more! Tweet, tweet,<br />

tweedle-dee-deet! www.twitter.com/<strong>Lug</strong>Life<br />

I want to thank you for making the chore<br />

of packing, fun. Before <strong>Lug</strong>®, packing for<br />

a trip or just for overnight was always<br />

frustrating and tedious. Now, the joy of<br />

vacation starts with <strong>Lug</strong>®. Anyone that<br />

can make packing fun deserves an award.<br />

– Karen S., customer<br />

<strong>Lug</strong>® has always been my number one<br />

choice for travel. I can’t imagine traveling<br />

anywhere without my <strong>Lug</strong>® Supply!<br />

– Alia R., customer<br />

Your bags are amazing products and<br />

I rave to everyone that I know about<br />

how much they can actually carry and<br />

how comfortable they are. I can not<br />

thank you enough.<br />

– Michelle P., customer<br />

online...<br />

we’re out there<br />

If you like us, then “like” us! We’re constantly updating our<br />

Facebook page with the latest <strong>Lug</strong>® news, pictures, and<br />

contests. Plus, you can interact with other <strong>Lug</strong>® fans!<br />

www.facebook.com/<strong>Lug</strong>Life<br />

I love <strong>Lug</strong>® because as a mom of 4 your<br />

bags help me stay organized but still<br />

remain stylish when out and about with<br />

my kids. From every day errands to to longer<br />

outings, outings, <strong>Lug</strong>® has a bag for everything!!<br />

– Katy P., customer<br />

luglife... behind the scenes and online... we’re out there | 87

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