09.03.2013 Views

Product Guide - ClikCreative

Product Guide - ClikCreative

Product Guide - ClikCreative

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

HP Scitex FB950 (uv curable)<br />

A 2.5m wide affordable UV industrial industrial hybrid solution with great<br />

image quality. Impress your most demanding customers with high-quality<br />

prints on both rigid and flexible media and open your business to new<br />

markets.<br />

Benefit from unlimited possibilities—print on heavy, thick, or uneven<br />

material and deliver high speed with amazing quality.<br />

Primary applications: Exterior signage, Outdoor furniture, Point of<br />

sale/display, POP/POS.<br />

Large Format<br />

No segment of the Print Industry has escaped the effects of the global recession; this includes the large format sector.<br />

We have seen some casualties and Printers involved in supplying developers/estate agents have experienced a drastic fall<br />

in business due to the slump in the property market in Ireland.<br />

We have also witnessed greater competition for work with margins put under severe pressure. This has led to print<br />

companies analyzing their cost structures including staff costs. Some companies have used the decline as an opportunity<br />

to be more aggressive and increase market share. To do this you must have your costs under control.<br />

The other strategy adopted is diversification where companies added new products and services to gain new business.<br />

The current economic situation has accelerated the shift from analog to digital. Digital allows print service providers to<br />

print short runs efficiently. Marketing spends are more targeted to keep costs down which is ideal for digital.<br />

Interest in the technology has never been greater as developments in inkjet systems continue and end-users explore the<br />

true potential of this dynamic process. One of the hottest developments to emerge in recent years is UV inkjet printing,<br />

offering dramatic improvements in efficiency, quality, substrate choice and emission levels.<br />

Reprocentre offer printers in large, wide, and super-wide formats and span the range of commercial and industrial printing<br />

applications including digital fine art, indoor and outdoor display graphics, point of purchase advertising, billboards and<br />

signage, exhibitions, short-run product packaging, and vehicle and building wraps. When you consult with the Reprocentre<br />

team we can help you select the solution that best meets your business needs.<br />

Innovations in Large Format<br />

UV-curable systems<br />

UV-curable inkjet supports the growing need for ever-faster production speeds and for rigid printing applications,<br />

particularly for POP displays, outdoor signage and building graphics, while also delivering high image quality and enabling<br />

environmentally friendly printing practices.<br />

HP Latex<br />

Latex Inks are pigmented, water-based designed for commercial and industrial printing applications. These new inks use<br />

HP’s innovative aqueous-dispersed polymer (“Latex”) technology to provide print durability and display permanence<br />

comparable to solvent inks. The water-based formulation provides clear advantages over solvent inks by reducing the total<br />

impact of printing on the environment and facilitating an improved print production environment.<br />

Automation<br />

A major trend in large format digital is the move toward more automated systems, allowing printers to increase<br />

efficiencies and productivity, while also streamlining their workloads. Customers have focused on production efficiency in<br />

their print operations, everything from the physical workflow to investments in the areas of new printing platforms and<br />

finishing systems that offer additional productivity. This is allowing them to compete for new jobs and still have a margin.<br />

13

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!