Product Guide - ClikCreative
Product Guide - ClikCreative
Product Guide - ClikCreative
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RAPIDA 75 MAKES THE DIFFERENCE<br />
Quality and <strong>Product</strong>ivity Sharpen Competitive Edge<br />
A ‘company-saving investment’ is how Clódórí Lurgan Teo<br />
(CL Print Ltd) has described the addition of a 6-colour B2<br />
KBA RAPIDA 75 to its pressroom firepower.<br />
“We would not still be in business if it wasn’t for the<br />
KBA,” said Owner Micheál Ó Conghaile who was the first<br />
printer in the UK and Ireland to install the new RAPIDA 75<br />
following its World Launch at Drupa 2008.<br />
He identified the fully-specified B2 KBA as ‘the perfect<br />
replacement’ for a Heidelberg as CL’s frontline press and<br />
says, “The results speak for themselves – being able to<br />
offer high-quality short-run colour print competitively has been essential to<br />
our survival in the current economic climate, we would have gone under<br />
without the RAPIDA 75.<br />
“Now we are completing 50% more colour book work. Customers want<br />
shorter runs completed faster and we never would have been able to do that<br />
before in such a price sensitive way. Also with the quicker makereadies we<br />
are able to change jobs over faster allowing us to get more small runs out of<br />
the door to meet the tighter turnaround times.<br />
“Some former customers who had moved away because we weren’t<br />
competitive enough have started coming back. Without that we would<br />
have been closed by now.”<br />
The new press investment was part of the Connemara printer’s strategy<br />
to drive up quality, improve efficiency and increase capacity in order to<br />
boost competitiveness for new business as well as existing accounts –<br />
these include<br />
Aer Arann’s prestigious in-flight magazine ‘express-it’ and the annual<br />
order of 120,000 CAO handbooks for the Department of Education.<br />
CL Print also has a strong traditional customer base within the<br />
region and beyond, a mix of independent publishers, authors and<br />
government bodies as well as key commercial clients.<br />
As its dual name suggests, the west coast printer works in both the<br />
English and Irish languages. Its language advantage in the Gaeltacht (Irish speaking)<br />
regions has created a sound base historically, although as more than 40% of output is now in English<br />
the ability to compete as a commercial print house at every level is essential.<br />
Before investing in the RAPIDA 75 all the major manufacturers were considered with print quality and<br />
productivity key concerns. Then it came down to operational benefits and value for money. “KBA has incorporated<br />
a lot of the features from its larger presses into this machine, like the automated sidelays, the self-adjusting grippers<br />
and the cocking system,” said Mr Ó Conghaile. “It also has a strong construction but a small footprint and most<br />
important for us, it is very energy efficient. That has given us a key operational advantage and reduced our carbon<br />
footprint. This is an increasingly important factor when tendering for government and blue-chip contracts.”<br />
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