6 Reasons You'll Get the Job'

Equipping & inspiring you as you help people
with barriers begin and succeed in careers
:: program design & consultation :: staff training & professional
development tools :: job seeker curriculum :: workshop materials ::
THE 6 REASONS YOU’LL GET THE JOB
based on ‘The 6 Reasons You’ll Get the Job’, foreword by Richard Bolles & the WorkNet Model
by Elisabeth H. Sanders-Park of WorkNet Solutions :: 2011 Careers Conference – Madison, WI
The way employers hire is changing, so job seekers must search for work differently. This session offers 4 steps, plus tips, tricks and
tools on the 6 reasons you’ll get the job to help job seekers at all levels land jobs now.
#1 - Clarify the Job Target
Discover the candidate’s most important fascinations, skills and values, then choose a career path and next step that makes sense.
Consider what is available in the market, but stay focused on work in a field that fascinates them, allows them to use skills they have
and enjoy, and supports their most important values.
Often, the difference in out-shining your competition (who probably all have similar skills) and getting the job is passion… and the
intangible qualities, willingness to do the extra, and natural qualifications that come with it. -- The 6 Reasons: Pages 144-151
#2 -Prove They Can Do the Job
Think like an employer, identify their most important needs in all 6 areas in an ideal candidate for the job for the job, and prove the
candidate meets them. Develop tailored marketing pieces -- discover their PADMAN, use their terms, replace generic selling points
with specific proof -- and find creative ways to deliver them.
The 6 Reasons You’ll Get the Job
Presentation [Image] - Does the way you look, sound and act positively represent my company?
Attitude [Personality] - Do I want to work with you and do you fit in to my company culture?
Dependability [Trust] - Will you work in my company’s best interest?
Motivation [Loyalty] - Do your actions and goals promote my company and its goals?
Ability [Aptitude] - Can you do the job, or learn it quickly?
Network [Contacts] - Do the people you know and attract benefit my company, or could they cause concern?
Especially when times are tough, employers hire candidates who understand that their job, no matter the title, is to make the
company profitable and successful. -- The 6 Reasons: Pages 22-44
Four Ways to Prove It
Facts (QSPs) … it is hard to argue with facts
Credible References … the fastest and easiest way in the door
Stories … paints a picture in the employer’s mind
Demonstration … show them the quality of your work -- The 6 Reasons: Pages 53-124
© 2011 - WorkNet Publications, all rights reserved. 1
worknetsolutions.com :: Elisabeth H. Sanders-Park | Author-Speaker-President | worknetsolutions@gmail.com :: Vicki Correa | Manager | worknetvicki@gmail.com

#3 - Avoid Getting Screened-Out
Think like the employer (PADMAN), identify any need the candidate cannot prove they meet and catch any additional issues that
could concern employers and get the candidate screened-out, then…
CREATE SOLUTIONS for each barrier by having the candidate learn a new skill, access a resource, change their job target, adjust
their own outlook, adjust the employer’s perception of them, and/or craft good answers.
In tough markets, employers can screen-out for minor issues. So be picky too. Create solutions for minor or potential barriers & craft
a js strategy that minimizes barriers. -- The 6 Reasons: Pages 125-194
CREATE AN EFFECTIVE JOB SEARCH STRATEGY
Paper
Person
Phone
Credible References -- The 6 Reasons: Pgs 195-205
#4 - Get In Front of the People with the Power to Hire
Target the Hidden Market, and find side doors so they can get around the cattle call to
the people who can hire. Being great for the job isn’t enough -- the person who can say
‘yes’ must be convinced. 90%+ of candidates, many very talented, are screened-out
before the people who can actually hire them enter the process.
WHERE :: Hidden Market Opportunities vs. Open Market Openings
The Hidden Job Market is made up of the 80%+, non-advertised employment
opportunities in a community. Searching here is like seeing the whole iceberg! While
others float above, you dive in and go to the employers you want! It requires
creativity, action, and risk because you don’t just submit apps/resumes and wait for a
call. It’s the best place to find a job in any economy.
HOW :: ‘Side Doors’ to Decision Makers
These are the quickest and best ways to get to the people who can hire you, and
present yourself in ways that let you shine. They let you connect with employers and
get job offers, while your competition waits in the lobby.
THE FOUR KEYS
Get noticed by the right people – the person with the power to hire
Get noticed for the right reasons – a need, hard-to-find quality, attitude or skill
Don’t submit a resume or ask about a job until you impressed the decision maker
Be politely persistent -- The 6 Reasons: Pages 205-209
SEVEN SIDE DOORS
Get introduced by an acquaintance in a social setting
Get introduced by an acquaintance at the work place
Spontaneous Letter or Email
Spontaneous Call or Walk-in
Volunteer, Internship or Temp Work
Show employers samples of your work
Get to know them as a customer
THE WORKNET TOOL BOX
The 6 Reasons You’ll Get the Job (book)
No One Is Unemployable (book)
Clarifying the Job Target
Job seeker curriculum & workshop material
Work Motivation
What Do I Want from A Job?
My Career Planner (Assessment)
Perfect Ten: Starting A Career, Not A Job
Career Exploration: Getting to My
Dreams
Proving They Can Do the Job
Uniquely You: Selling Points
Creating Your Job Search Strategy
Marketing Yourself on Paper
Mining for Gold: Resumes
Marketing Yourself Over the Phone
Marketing Yourself In Person
Standing Out from the Crowd: Interviews
Avoiding Being Screened Out
No One Is Unemployable! (book)
No Fear
Screened Out: Why Can’t I Get the Job
Solutions: Overcoming My Barriers
Explain This: Good Answers to Tough
Interview Questions
Overcoming Barriers Journal & Card Sort
Understanding the US Business Culture
Becoming ‘BiCultural’ for Success
Sole Survivor game: How to Be the One
Who Gets Hired
Getting to People w/the Power to Hire
The Best Way to Job Search
The Hidden Market
Creating Your Job Search Strategy
Marketing Myself - Paper, Phone, Person
Standing Out from the Crowd: Interviews
Working for Advancement
TO ORDER
951.682.4881 | worknetvicki@gmail.com
www.worknetsolutions.com
© 2011 - WorkNet Publications, all rights reserved. 2
worknetsolutions.com :: Elisabeth H. Sanders-Park | Author-Speaker-President | worknetsolutions@gmail.com :: Vicki Correa | Manager | worknetvicki@gmail.com