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PDF - Engineering & Science - California Institute of Technology

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KAPHY AT WORK-No. 18 in a Kodak series<br />

Even if Dun & Bradstreet reporters photographed every<br />

business they investigate, it would not be among the<br />

biggest uses <strong>of</strong> photography this famous credit organization<br />

employs.<br />

One most in~portant way makes last-minute credit information<br />

in the apparel trades available thoughout the<br />

country overnight. Current data and analysts' opinions<br />

on more than 150,000 apparel retailers are micr<strong>of</strong>ilmed,<br />

transferred to micro-cards and flown daily to Credit<br />

Clearing <strong>of</strong>fices.<br />

It's another example <strong>of</strong> photography and Recordak<br />

micr<strong>of</strong>ilming saving time and money. They are working<br />

for railroads, banks, oil companies and countless other<br />

businesses and industries both large and small.<br />

Behind the man\ photographic products becoming increasingly<br />

valuable today and those being planned for<br />

tomorrow lie intriguing and challenging opportunities at<br />

Kodak in research, development, design and production.<br />

If 1 ou are interested in these opportunities in science<br />

and engineering-whether you are a recent graduate or<br />

a qualified returning serviceman, \\rite to the Buiiiness<br />

and Technical Personnel Department.<br />

Eastman Kodak Company, Rochester 4, N. Y.<br />

A Southcul wholei.-ilc niiiti.ct~~.x~ei b.id w-<br />

ceixt d an oidei foi $10 00 woitli <strong>of</strong> t.aud}<br />

barb from tlie 15oibie Ilollon C'~ud\ Shop It<br />

was a first order. and when tin" credit ni'iiuger<br />

did11 t find tin- 11amc listed in the Reference<br />

Book, he plio~ied the Dun & Bradbtieet ijffii-e<br />

for a report on tile venture.<br />

'1 he iepoitei a-isigned to the case located<br />

tile concern on a dirt road, and lie took a snapshot<br />

<strong>of</strong> the premises and its busy prupiietors<br />

which inspired this illustration. He interviewed<br />

the owners and wrote a report which<br />

was forwarded to the wholesaler.<br />

It informed him that the enterprise was<br />

operated as a p~itneidnp by two neighbors<br />

who weie both "elevei~ years <strong>of</strong> age and unmarried"-also<br />

that "although the owners are<br />

men <strong>of</strong> limited nleaiii, they have a high standing<br />

in their coinniunity." Tlie financial htatement<br />

indicated assets <strong>of</strong> $13.25 in merchandise<br />

and casli, with a valuation <strong>of</strong> $35.00 for the<br />

building coiisistiiig <strong>of</strong> a rt modeled tuikq coop<br />

The partners were reported as experienced<br />

with a he->ear record uf selling lemonade<br />

and cookie5 with tlieir liume pantries as tlie<br />

principdl source;, <strong>of</strong> iiuppl> There v, as no indebtedness<br />

as tlieir motheis' tern15 were<br />

iitrictl) C O.D. The \\liolesaler took a more<br />

liberal attitude and slnplx d un regulai terIii5.<br />

The bill was uaid in ten davs.<br />

and the whole-ialer opened<br />

an iic~o~iut in his ledger<br />

foi tlie ' Hoisie Hollow<br />

Candy shup."

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