Online Cash Secrets - Osman Safdar
Online Cash Secrets - Osman Safdar
Online Cash Secrets - Osman Safdar
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Preface<br />
Thank you for purchasing this ebook! I am very delighted to share with you seven<br />
strategies to make money online and you don’t even need to practice all the<br />
seven strategies if you are a beginner in this industry because even one strategy<br />
can put you on the track to get started!<br />
I hope your find the information in this ebook to be useful. It’s a very short ebook<br />
and I have tried to cut right to the chase! You can send me your comments and<br />
feedback on othmansafdar@gmail.com<br />
All the best.<br />
<strong>Osman</strong> <strong>Safdar</strong><br />
May, 2011<br />
Bahrain.
Things People Do For $5<br />
<strong>Online</strong> <strong>Cash</strong> Secret No.1: Fiverr<br />
Have you heard the advice “Do whatever you are good at”? Well that’s what<br />
making money on Fiverr (www.fiverr.com) is all about. Even if you are fairly good<br />
at something, that can be sold on Fiverr. No experience necessary. No age limit.<br />
No geographical restrictions.<br />
What is Fiverr<br />
Let’s put it this way: Fiverr is a place where you can sell your services for $5<br />
(actually $4, Fiverr take $1 commission) or buy services for $5, and by services, I<br />
mean anything that you can possibly do. Ever heard of freelancing? Fiverr is<br />
freelancing on steroids! It connects buyers and sellers in the simplest way ever<br />
founded on internet. If you are new to the whole concept of making money<br />
online, Fiverr could be the best place to start.<br />
So anything you can fill in the blanks with in the above picture is a money-making<br />
opportunity on Fiverr.<br />
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Examples<br />
Let’s dive into some examples right away. Some of things people are doing on<br />
Fiverr for $5:<br />
Did you see how easy it is? So say you live in Paris, you could do the following gig:<br />
I will stand near Eiffel Tower and hold you company’s banner for $5<br />
One of my gigs that I run on Fiverr was:<br />
I will send you postcards from Bahrain for $5<br />
Think about something you can do easily in a short amount of time; these are the<br />
best things to sell on Fiverr. I have a little software that can convert pdf files to<br />
Amazon Kindle format. “Turn that into cash!” I told myself! So my gig was as<br />
simple as this:<br />
I will covert pdf documents to Amazon Kindle format for $5<br />
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Headline<br />
A Fiverr gig consists of two main elements: headline and the body. Here’s how to<br />
produce headlines that will fall on reader’s eyes and make them click your gig.<br />
Be specific: Make your headline a bit detailed, not to the extent to<br />
distraction, but specific enough to make you stand out from other gigs. For<br />
example, check out this one:<br />
This user could have written, “I will record a voice over for $5” but the<br />
added information “I will record a voice over in a British English Accent for<br />
$5” makes it stand out from the rest. And it’s more specific. But it’s not so<br />
wordy; it’s just a little more specific. Once you click the headline, the<br />
description can be read, that’s where rest of the details can be dumped.<br />
Be funny: If you can be funny with your headlines, please do it! Just like<br />
funny people, funny headlines get more click-through rates! Example:<br />
Be unique: If you can provide a service in an unsaturated market, chances<br />
are you will be read. For example once I put up the following on Fiverr:<br />
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Body<br />
There’s literally no one else on Fiverr who offers to be your personal time<br />
manager for a day! Quite unique isn’t it! It got 800 clicks in just a few days.<br />
When you click the headline, the description (or body) shows up. This is very<br />
interesting. You can only write up to 450 words of description so you’ve got to<br />
make sure you write it in a persuasive way. Here’s where you put more details<br />
about your offer and put links to your samples if you have any. The best way to<br />
learn how to do such persuasive writing is to read other people’s gigs.<br />
Promote Your Gig<br />
The more “views” or clicks your gig receives, the more it will show up on Fiverr’s<br />
frontpage (or 2 nd page or 3 rd or 4 th and so on) or when someone searches for a<br />
particular gig on Fiverr search box. So it makes sense if you promote your Fiverr<br />
gigs, chances are money you will make out of it. Some tips for promotion:<br />
Promote it on Twitter/Facebook: Click “Seller” on the top bar and select<br />
“My Gigs”. All your gigs will be listed there. Any gig you want to promote,<br />
just click “promote” as shown below and twitter/facebook options will be<br />
shown<br />
Promote it on forums: I’ll talk more about forums in chapter 2. But the idea<br />
is simple: There are various forums on the internet for various niches, so<br />
you can select a forum of your interest and then either actively or passively<br />
promote your Fiverr services there.<br />
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No Need To Be An Expert<br />
You don’t need to be an expert at the services you offer on Fiverr. Although<br />
expertise will help, it’s not necessary. I showed you an example above of<br />
someone who offers to do voice over recording. How long does it take it take to<br />
be just “good enough” at voice-over recording? Just a few days. How long does it<br />
take to learn to use a normal digital camera? A few minutes. So you don’t have to<br />
go for high-profile services on Fiverr. Take your time to play around at Fiverr,<br />
experiment with anything and everything. And yes, happy money-making!<br />
Next Steps<br />
Jump over to Fiverr (www.fiverr.com) and create a free account. Moreover, you’d<br />
need to create an account with PayPal (www.paypal.com) because Fiverr<br />
processes all the payment through PayPal.<br />
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Learn From The Masters<br />
<strong>Online</strong> <strong>Cash</strong> Secret No.2: Warrior Forum<br />
There’s one place on the internet that’s the birthplace of hundreds of now rich<br />
and famous internet marketers; that place is the Warrior Forum<br />
(www.warriorforum.com)<br />
What is Warrior Forum<br />
If you are serious about making money online, the best thing you can do to<br />
yourself is join the warrior forum. It’s a talent-infested pool of internet marketers<br />
where they teach and sell their stuff. Even if you don’t sell anything on Warrior<br />
Forum, you’d benefit just by reading their discussions. Talk about getting ideas!<br />
Just Hang Around<br />
Make it a habit of hanging around at the Warrior Forum, it’s the best way to<br />
spend your time on internet! A few days into it and you will start thinking like an<br />
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internet marketer! And that’s the cold truth, making money online is all about<br />
marketing.<br />
Signature<br />
Joining Warrior Forum is free, though there are advanced paid levels too. For<br />
starters, register for a free account. Then create your “signature” in your profile.<br />
It’s just like the way you create signatures on email accounts so every email you<br />
send out has that auto-text written underneath.<br />
When you create a signature in Warrior Forum, it will show up under every post<br />
you write. So say you created a gig on Fiverr. Now you can copy the link of that gig<br />
and use it as a signature on Warrior Forum. That’s very basic by the way, but at<br />
the same time very powerful too.<br />
Advantages of having a signature? It’s your very own self-referral system! And it’s<br />
exactly how many internet marketers sell their services on Warrior Forum. That’s<br />
indirect selling. Some one notices your services because of the signature and then<br />
they might even contact you for some projects.<br />
That’s very powerful because at any given time, there are literally thousands of<br />
internet marketers and wana-be internet marketers present on the forum. And<br />
these are not casual visitors. It’s a hungry crowd out there! And they can snap<br />
upon any good opportunity they come across. So don’t miss out on this simple<br />
signature technique.<br />
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Figure 1: Click on "User CP" then "Edit Signature"<br />
WSO: Warrior Special Offers<br />
This is very interesting. People who get the hang of this forum and get used to<br />
how it works, they start selling their products via Warrior Special Offers (WSO).<br />
That’s an advanced membership level and requires initial investment of around<br />
$40. But the dividends are huge. Just check out some of the WSO’s there and<br />
you’ll know what I am talking about.<br />
Once you become competent enough to create an info-product (more about this<br />
in chapter 6) of your own, you can create a WSO and start making money out of<br />
it. But the only kind of products that get sold here are money-making products,<br />
more specifically internet marketing products because people visit this forum for<br />
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one main reason: To learn how to make money. So that’s the audience you’d<br />
need to cater to in this forum.<br />
Don’t worry if it’s too early for you to start using WSOs. Begin with the signature<br />
strategy. That alone can make you more profits that you can imagine!<br />
Next Steps<br />
Head straight away to www.warriorforums.com and get registered for a free<br />
account. Explore the site. Get used to it. It’s going to come in handy a lot!<br />
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500 Million Customers<br />
<strong>Online</strong> <strong>Cash</strong> Secret No.3: Facebook<br />
If you haven’t heard about Facebook yet, it means you live in a cave! 500 million<br />
active users and 1 billion conversations taking place on Facebook is a massive<br />
potential.<br />
Just imagine if you could use Facebook to sell your products (any kind of product,<br />
from clothes to origami to eBooks to anything you can possible think of). That’s<br />
what this chapter is all about.<br />
Brick and Mortar Shops<br />
“Brick and mortar” shops are a term given to the traditional physical shops, the<br />
ones you see on the street. You’ve got to pay their rents, electricity bills and<br />
employee payouts. You need to pay for the building maintenance too. And you<br />
also need a permit to run a brick and mortar shop. These are very heavy costs.<br />
All these costs can be eliminated if you choose to run a Facebook-based business.<br />
So that’s the first benefit of doing business on Facebook: Massive reduction of<br />
costs.<br />
The number of your potential customers on Facebook is 500 million! Compare<br />
that to your small little garments store located on the strip of a road that’s visible<br />
only to the regular passerby’s.<br />
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So you can turn your physical shop into a virtual online business without spending<br />
any money on buying and hosting websites!<br />
Example<br />
Here’s an example of how I used this technique. I just wanted to try this out<br />
myself to see how it goes. So I choose something that’s actually very difficult to<br />
sell online. I mean, its market is huge and there are buyers for this product<br />
everywhere but selling it online and to international market is a headache! I am<br />
talking about Sheesha!<br />
I had absolutely no idea about this market before because I personally don’t like<br />
this stuff. But once decided, I spent 2 weeks researching this market, locating<br />
local wholesale stores, their prices and types etc.<br />
Then I setup a Facebook page (not Facebook profile, you can’t run business on<br />
profiles) and put up some ads there (which I created using Photoshop).To my<br />
surprise, I found there were several groups related to this product on Facebook.<br />
So I joined all those groups and posted my Facebook page there.<br />
In a matter of days, I had people from different parts of the world enquiring about<br />
my services.<br />
The customer response was huge and I made some bucks out of it. But eventually<br />
this business had to be stopped because the tax on such products is very high and<br />
so my profit margin went down.<br />
Now, I don’t recommend you to sell any such product online! It’s too risky and<br />
time consuming market. Talk about handling and packing and posting the stuff!<br />
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Talk about cargo and freight charges! It’s a competitive but a difficult market. Plus<br />
it gets heavy on ethics and morality part! I hope you know what I mean ;)<br />
Next Steps<br />
So why did I share my story above? To tell you that if I can do it, you can do it too!<br />
And you can do it with any kind product. Just go for something that’s easy to<br />
handle and manage. Here’s a recap:<br />
1. Select a niche where demand is high<br />
2. Create a brand name<br />
3. Create a Facebook page with that brand name<br />
4. Fill the page with your business info: types of products, prices, your contact<br />
info etc<br />
5. Select a payment method (Best option is PayPal)<br />
6. Join several groups related to your niche.<br />
7. Market your business in these groups<br />
8. Be ready to answer customer queries<br />
9. See the money flowing in!<br />
10. Create ads and put them up on Facebook using iFrames and FBML. iFrames<br />
and FBML are huge topics on their own and out of the scope of this eBook.<br />
Lots of resources are available on Google on these topics.<br />
Note: Of course you can use all the above steps to complement your existing “brick and<br />
mortar” business. This could be a huge marketing engine for your offline business.<br />
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Amplify Your Facebook Sales<br />
<strong>Online</strong> <strong>Cash</strong> Secret No.4: Payvment<br />
This follows right from the previous chapter but I am including it as a separate<br />
topic for one reason: This particular strategy is very powerful and not well known!<br />
What I am talking about is a great little plugin called “Payvment”<br />
(www.payvment.com). This plugin converts any Facebook page into a fully<br />
functional ecommerce store. It automates all the payment and makes selling<br />
online a breeze. Best of all, it’s free!<br />
All you need is a PayPal account, which by the way, is also free. And a product to<br />
sell. Just keep in mind; you don’t necessarily need to sell a physical product. As a<br />
matter of fact, physical products don’t sell as much on the internet as soft<br />
products like eBooks, video courses etc.<br />
In chapter 6, I’ll give you some ideas on eBook creation so you can start off easily.<br />
Next Steps<br />
Visit www.payvment.com and go through all the provided documentation and<br />
tutorial videos available there. Since all these resources are available on the<br />
website for free, there’s no point duplicating all that here. Watch these videos<br />
and you’ll be able to setup your very own Facebook ecommerce store!<br />
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Word of Mouth Advertising Made Easy<br />
<strong>Online</strong> <strong>Cash</strong> Secret No.5: Social Taggers<br />
Social Taggers (www.socialtaggers.com) started in Bahrain in 2010 and is a very<br />
unique and futuristic approach to social media advertising. I call it the best social<br />
media advertising platform in Middle East. It basically pays you to be social on<br />
Facebook and Twitter! Here’s how Social Taggers can benefit you if you are either<br />
the advertiser (using Social Taggers to promote your services) or the social media<br />
user (who makes money by promoting the advertiser’s message).<br />
For Advertisers<br />
When someone first hears the word "Advertising", what comes to mind are<br />
billboards, flyers and brochures. This "traditional" way of advertising takes a lot of<br />
time to learn and it's very costly. But if you want to know the latest advertising<br />
method, which is so easy that even a sixth grader can use it, then this is the most<br />
interesting article you'll ever read!<br />
There's an amazing new online advertising platform called "SocialTaggers" -<br />
www.SocialTaggers.com - which instantly taps into the potential of 500 million<br />
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Facebook users and 2 million Twitter users, at the fraction of a cost. And using it is<br />
simply a matter of few clicks. No need to spend hundreds of dollars on graphics,<br />
no need to hire a writer and no need spend money on printing! Social Taggers, as<br />
you will read below, is a revolution in the advertising industry.<br />
SocialTaggers connects advertisers with social media users in the easiest way<br />
humanly possible. If you are an entrepreneur, this is how SocialTaggers will<br />
transform your business:<br />
Advertise your products directly to your customers without having any<br />
technical knowledge of internet and computers!<br />
Flatten your learning curve by 100%! SocialTaggers will handle<br />
the advertising process, you just have to make a few clicks!<br />
INSTANTLY eliminate designing and printing costs!<br />
Use the most powerful advertising strategy in the world known as Direct-<br />
Response advertising.<br />
No need to wait for several months to check the response rate of your ads,<br />
SocialTaggers spreads your ads virally at the push of a button!<br />
Compared to other advertising methods, SocialTaggers will cost you almost<br />
nothing!<br />
SocialTaggers let your customers do the advertising for you! It combines<br />
the word-of-mouth advertising with the power of social media!<br />
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That's a pretty amazing list of benefits, don't you agree? But that's not the end of<br />
the list! Here's the main reason why SocialTaggers is the best advertising platform<br />
ever created:<br />
SocialTaggers Pays Social Media Users to Advertise for You!<br />
That's the hidden psychological benefit that makes SocialTaggers so attractive. It<br />
gives an incentive to your customers to do word-of-mouth advertising for you. It<br />
creates an automatic "referral system".<br />
Now that I have your total attention, let me tell you once again that advertising<br />
with SocialTaggers is very easy. All you have to do is follow two simple steps:<br />
But...<br />
1. Write up a tag (a tag is a short advertising message)<br />
2. Let social media users spread your tags on their Facebook and Twitter<br />
networks<br />
What If You Are Not The Advertiser?<br />
Then SocialTaggers is a place where you can earn money! SocialTaggers lets you<br />
earn money INSTANTLY by just doing what you already do on Facebook and<br />
Twitter. All you have to do is choose a tag you like and share it on Facebook or<br />
Twitter. And you'll get paid for it. That's the easiest way to make money online in<br />
the history of internet marketing. You don't even have to be an "internet<br />
marketer" to make use of this opportunity. You see, to make money with<br />
SocialTaggers:<br />
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You don't need a website or blog<br />
You don't need Google Adwords<br />
You don't need SEO stuff<br />
You don't need affiliate marketing skills<br />
You don't need to write big sales pages<br />
And the best part is....<br />
You don't need any budget!<br />
All you need is to lift your fingers and press some buttons. It can't get easier than<br />
that.<br />
Visit www.SocialTaggers.com now!<br />
If you are an advertiser, here's the way to explode your sales. If you just want to<br />
make money, thousands of dollars are awaiting you.<br />
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What Sells <strong>Online</strong><br />
<strong>Online</strong> <strong>Cash</strong> Secret No.6: Info Products<br />
World Wide Web is all about instant gratification. And what mostly sells online is<br />
something which can be instantly experienced (thus instant gratification) like<br />
eBooks, software, songs, video trainings etc. Of course you can also sell physical<br />
tangible goods online for example furniture etc. But I would not call that a<br />
“passive” source of income.<br />
What Is Passive Source of Income?<br />
Traditional model of making money is: Work hard, make money. Work harder,<br />
make more money. Keep on working hard, keep on making money!<br />
Passive model: Work hard once, make money. Make money. Keep on making<br />
money!<br />
This has been made possible because of internet. Imagine, you work hard initially<br />
to create an e-product and then you put it up online for sale. That’s it. You won’t<br />
have put any more effort on creating the product. All your effort will now go to<br />
bringing traffic to your website. Once you’ve built enough traffic sources (an email<br />
list for example), you won’t even have to worry about getting customers. All you’d<br />
need to do now is regularly promote your product to your email list. And watch<br />
money rolling in for many, many years to come. Matt Furey<br />
(www.mattfurey.com) and many others like him have done that.<br />
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Info-Products<br />
Info-Products sell like hot cakes on the internet. All money-making eBooks and<br />
courses are info-products. All self-help based reports etc are info-products. Info-<br />
Products can be created as easily as writing a word document, like the one you<br />
are reading right now!<br />
One of the easiest types of info-products is eBooks.<br />
Tips To Create eBooks<br />
You don’t need a PhD in English to write an eBook. You don’t need to be the<br />
master of your subject to write about it. You don’t even need good writing skills!<br />
All you need to do is identify a problem which a particular market (niche) has and<br />
then write a report describing a solution to that problem. Yes you can do all the<br />
research from Google!<br />
If you really hate writing, then record it in your voice as if you are talking to<br />
someone, and then just type it out.<br />
An eBook can be as short as 10 pages! What matters most is the information<br />
contained in it. If that information is worth your prospects money, it’s worth<br />
selling it.<br />
Another idea: If you know someone who’s an expert in the niche you are<br />
targeting, interview him/her and then you can sell that interview as an audio or a<br />
transcript of it.<br />
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Sky is the limit when it comes to writing an eBook. It could be on any topic,<br />
literally! If you are good at baby-sitting, for example, you can write “7 Ways to<br />
Take Care of The Child” or something like that.<br />
Ideas From Your Personal Life<br />
If you are finding it hard to come up with topics to write about, come up with<br />
ideas from your own personal lives. For example, I used to stutter very badly for<br />
many years, yet I was able to overcome most it. So probably I will be writing an<br />
eBook on how to cure stuttering.<br />
If you had great success at weight loss for example, you can write an eBook about<br />
your weight loss struggles and achievements.<br />
Recently, a good friend of mine betrayed me. There you go. I can write an eBook<br />
about importance of trust in relationships!<br />
So basically what I am saying is: You can turn your problems and experiences into<br />
info-products and profit from them!<br />
Suppose you’ve created your info-product, how do you go about selling it? One<br />
way is to sell it through Fiverr as discussed in chapter 1. Another way is to create a<br />
one page website and sell it there using a sales page. The art of writing such a<br />
persuasive sales page which makes people buy your info-product is known as<br />
Copywriting and that’s what the next chapter is about.<br />
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Turn Words Into Money<br />
<strong>Online</strong> <strong>Cash</strong> Secret No.7: Copywriting 101<br />
How to Turn Your Laptop into a Money-Suction Machine<br />
In Just 15 Minutes a Day!<br />
I can bet with my own money that you found the above headline captivating and<br />
if not, you might as well bang your head against wall (hehe). Copywriting is simply<br />
using words that make the reader go “Gee… that sounds like the only solution to<br />
my problem! I’ve got to buy this product!” And it all begins with eye-popping<br />
attention-grabbing headlines.<br />
Use words that portray something very visual in your headlines. This works for all<br />
writing purposes, not just copywriting.<br />
Remember, at any given time, there are hundreds if not thousands of copywriters<br />
writing for your market. And since headlines are the first thing that drops off the<br />
retina of the readers, you’ve got to make sure that your…<br />
Headlines Must Stand Out From The Crowd<br />
Like a Single String of Hair On a Bald Head!<br />
How do you do that? Make it so visual that your readers won’t have any problem<br />
imagining it (How hard is it to imagine a single string of hair on a bald head!)<br />
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Another idea is to write your headlines in an out-of-the-blue question format.<br />
Out-of-the-blue- questions will really make your readers imaginative and<br />
anticipative about what you’ve got to say beyond that headline. Example: Who<br />
Else Wants To Lose More Weight While Sleeping Faster Than You Ever Thought<br />
Possible?!<br />
Now that is surely out-of-the-blue because you normally don’t hear such<br />
questions, so using that as a headline will hit right on the creative cells of your<br />
brain.<br />
Or you can start headlines with a number: 9 Tips To Get Fair This Summer!<br />
“Heck! I hardly know 1 such tip and even that doesn’t work! And you say you have<br />
9 tips? Im gona have to click that headline right away!” – That’s the kind of<br />
response your readers might have when they read the headline above. That’s the<br />
kind of reaction you want to generate.<br />
So I’ve given you three tips to generate awesome headlines, which you can use<br />
right away in your next article or sales page or whatever. Think I learned these<br />
tips from school? You bet. The writing skills they teach at schools won’t make you<br />
a single penny.<br />
So now that we’ve covered some ground on headlines, let’s spend some time on<br />
what to write in the sales page itself. Well, let me first tell you what NOT to write:<br />
Don’t write your sales page or ads in a literary style – because you’re not<br />
going to get any grades on that.<br />
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Don’t use highly creative words for which readers would have to consult<br />
their dictionary (assuming they have one) – because it’s not a creativity<br />
contest.<br />
Don’t write it as if it’s news – because news articles are full of boring<br />
statistics and figures that makes the reader nostalgic about their history<br />
lectures. You don’t want to put your readers in a nostalgic mindset if a<br />
minute later you are going to make them an offer to buy your product.<br />
The list can be longer but that’s good for starters. So what you should do in your<br />
sales articles is to use stories. Stories about the problem you are addressing.<br />
Stories about the struggle you faced. Stories about someone else who went<br />
through the same situation. And then blend it with your sales pitch!<br />
What does so-and-so think about your product? Write it down as a testimonial.<br />
It’s all about getting the reader hooked up with your words all the way from<br />
headline till the end when your finally present them the “Buy Now” button. And<br />
the only way to become good at it is by practicing.<br />
So get off Facebook and Twitter and spend some time reading sales letters and<br />
ads of some of the most famous copywriters of the world! Where to find them?<br />
Here: www.HardToFindAds.com<br />
Next Steps<br />
Once you get the hang of copywriting, start selling your services. You can start<br />
with a very low paying option such as Fiverr. Then use them as samples to build<br />
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your portfolio. Then you can promote yourself on Warrior Forum. Why not even<br />
promote yourself offline to local companies?<br />
Copywriting is not like being a journalist! Who hasn’t heard about the pitiful lives<br />
of journalists… they have to work their souls off to make a living. Great<br />
copywriters on the other hand, charge anywhere between $2000 and $5000 or<br />
even more, to write one copy! But of course, you have to build up to that by<br />
practicing and studying the works of other copywriters like: Gary Halbert, Dan<br />
Kennedy, John Carlton, Clayton Makepeace, Matt Furey, Frank Kern, Ben Settle<br />
and Jason Fladlien …… to name a few!<br />
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