2007-2008 Natureworks Catalog
2007-2008 Natureworks Catalog
2007-2008 Natureworks Catalog
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February 4, <strong>2007</strong><br />
Dear friends,<br />
You hold in your hands the new generation of <strong>Natureworks</strong> catalogs. It may not<br />
look very different to you, but behind the scenes, the work involved to produce this<br />
book was quite amazing. Late in December, I vented my frustration to my husband (an<br />
ace computer programmer) about the long and tedious process I had to go through to<br />
format this catalog. After examining our antiquated and inefficient process, he decided<br />
to write us a program to make it simpler. And he did! Meanwhile, back in the <strong>Natureworks</strong><br />
office, chaos reigned. It turns out that we had to correct every nomenclature error<br />
in our database to make this most excellent program work. And we did...after a lot<br />
of blood, sweat and tears. The result is what you hold in your hand. Tony’s program is<br />
going to enable us to put this catalog up on our website. It will also enable us to print<br />
what he calls “mini-catalogs” whenever the spirit moves us, which will probably be on<br />
a fairly regular basis. It has also inspired me to produce this main catalog on an every<br />
other year basis, with a winter “mini-catalog”, listing all of the new plants, written during<br />
the off year. What does this mean for you? Simply that you hold onto this main<br />
catalog for two years. It will save a LOT of paper and a lot of time. Hopefully, that we<br />
free me up to continue working on my next book (which has over 100 pages written so<br />
far) and will free up my staff to do cool things like import color pictures to the online<br />
version of the catalog on our website (naturework.com).<br />
I have been all over the world in the last six weeks. Not literally; I have traveled<br />
in cyberspace! In the process of writing this catalog, I refer to my ever expanding<br />
library of reference books, but I also Google and Google Image just about everything<br />
to learn more about it. This is such a neat thing to do, as the scientific name of a plant<br />
will bring you to nurseries in every corner of the globe. You can see pictures of the<br />
plant in gardens, read opinions and comments from real gardeners, and follow the<br />
threads that lead you to where this plant was found or developed. This is a very geeky<br />
pursuit, but for someone like me, it is an all consuming passion.<br />
My hope is that the honest descriptions of the plants in this catalog will help<br />
you to design and embellish your gardens with the best that the world has to offer. We<br />
want you to buy your plants from <strong>Natureworks</strong>. Our plants are carefully chosen, and<br />
once they arrive in our nursery, lovingly tended using organic methods. We offer all<br />
sorts of ways to save money, from our Perennial Buying Club to Quantity Discounts to<br />
our <strong>Catalog</strong> Order Programs. My staff is a bunch of fanatical, passionate gardeners<br />
who live and breathe plants and are as excited about what we are selling as I am.<br />
We are now in our 24th year! To our customers old and new, THANK YOU for<br />
supporting our work. We look forward to another exciting year in the garden together.<br />
See you soon...<br />
Nancy DuBrule-Clemente