Plaquette2009_1 (Page 1) - Surval.ch
Plaquette2009_1 (Page 1) - Surval.ch
Plaquette2009_1 (Page 1) - Surval.ch
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MONT-FLEURI<br />
AN<br />
EXCEPTIONAL<br />
INTERNATIONAL<br />
EDUCATIONAL<br />
EXPERIENCE<br />
IN SWITZERLAND<br />
INTERNATIONAL SCHOOL<br />
FOR GIRLS<br />
MONTREUX • SWITZERLAND
SURVAL MONT-FLEURI<br />
Exceptional educational center situated in the stunning beauty of Montreux<br />
The only Boarding s<strong>ch</strong>ool experience for young ladies.<br />
Who says you shouldn’t mix educational endeavor with pleasure ? Or that you can’t have it all ? Well,<br />
you should and you can !<br />
Montreux is located on the shores of beautiful lake Geneva in the canton of Vaud and is surrounded<br />
by pristine pre-alpine mountains. The city boasts a unique microclimate in whi<strong>ch</strong> palm trees blossom<br />
in the temperate weather all year round. This well-known tourist resort offers an exceptional view of<br />
the Fren<strong>ch</strong> Alps on the other side of the lake.<br />
Montreux is also conveniently situated in the heart of Europe with easy access by car, train or plane.<br />
It is only a one hour drive from Geneva’s International Airport.<br />
<strong>Surval</strong> Mont-Fleuri is a haven of peace and calm, per<strong>ch</strong>ed upon a cliff overlooking the spectacular<br />
beauty below. Our building retains all its original old world <strong>ch</strong>arm although it has been renovated and<br />
is constantly, being updated to keep pace with the latest modern trends.<br />
The students enjoy a wide variety of conveniences. The s<strong>ch</strong>ool has forty rooms : either singles,<br />
doubles or triples. They are all equipped with private bathrooms including showers and toilets, as well<br />
as telephones, satellite televisions and wireless internet connection.<br />
Our modern wellness center and the possibility to take part in a variety of sports keep our students fit.<br />
<strong>Surval</strong> Mont-Fleuri takes care of both “mind and body”.<br />
Young girls’ educational needs have evolved immensely over the last decades. Not only must they be<br />
perfect hostesses, but they must also acquire sound, recognized qualifications to deal successfully with<br />
their professional and personal responsibilities as business women. They must feel at ease in any and<br />
every situation.<br />
To respond even better to these needs, <strong>Surval</strong> Mont-Fleuri is collaborating since 2004 with Institut<br />
Villa Pierrefeu (IVP). Students wishing to take the IVP "Higher Certificate in Finishing Course" lodge<br />
and have their Fren<strong>ch</strong> or English language classes at <strong>Surval</strong> Mont-Fleuri and are bused to the<br />
purpose built IVP campus for Etiquette, Hostessing, Cooking and Home Management classes.
PROGRAMS<br />
LANGUAGES & FINISHING PROGRAM ”A LA CARTE” 2<br />
THE IVP “HIGHER CERTIFICATE IN FINISHING” COURSE 6<br />
BACHELOR OF BUSINESS ADMINISTRATION 8<br />
The "Finishing à la carte" program is designed for a young public who is mostly interested in<br />
languages but wants to learn more by <strong>ch</strong>oosing different topics from a large list of <strong>ch</strong>oices.<br />
The IVP "Higher Certificate in Finishing" course is a complete program for students who want to learn<br />
and practice all aspects of Hostessing, Cooking and Home Management along with acquiring a<br />
greater knowledge of the manners of both western and non-western cultures. Since 1954, Institut Villa<br />
Pierrefeu has been at the forefront of tea<strong>ch</strong>ing, coa<strong>ch</strong>ing and consulting on matters of International<br />
social and business etiquette as well as Diplomatic Protocol.<br />
The "Ba<strong>ch</strong>elor of Business Administration" program is run by The Mont-Fleuri Women’s College. It gives<br />
young women the possibility to prepare a Ba<strong>ch</strong>elor degree in Business Administration in just<br />
6 semesters (3 years). It is a program of only one of its kind in Switzerland or even in Europe.<br />
<strong>Surval</strong> Mont-Fleuri’s exceptional situation and top quality facilities offer a combination of study<br />
programs especially adapted to meet a modern young lady’s needs.<br />
Our goal<br />
Our students have the opportunity to live together with girls from all over the world to share their customs<br />
in very quiet and secure surroundings. This unique and unforgettable experience enri<strong>ch</strong>es them<br />
and allows them to acquire true independence by developing their own personality. At the end of their<br />
studies, our students have acquired a good knowledge of Fren<strong>ch</strong> and/or English as the IVP Higher<br />
Certificate in Finishing Course, the High S<strong>ch</strong>ool and BBA programmes are taught in English. The other<br />
subjects are given in Fren<strong>ch</strong>.<br />
Upon leaving <strong>Surval</strong>, our students are extraordinarily accomplished women. They possess extensive<br />
knowledge of how to behave in their private lives. They have also acquired a background that gives<br />
them a good start in their professional lives. They are ready to build their adult lives on this exclusive<br />
foundation whi<strong>ch</strong> guarantees the best opportunity for future success in every area.
LANGUAGES & FINISHING PROGRAM “A LA CARTE”<br />
This program is a combination of language studies (intensive Fren<strong>ch</strong> or English courses) and a large <strong>ch</strong>oice of optional courses<br />
adapted to today's modern life. The number of optional courses proposed is unique and varied. This concept gives the girls<br />
the possibility to compose their program individually.<br />
COMPULSORY COURSES<br />
courses # hours<br />
a week<br />
Intensive Language<br />
Fren<strong>ch</strong> or English in the morning 18<br />
Second Language<br />
Fren<strong>ch</strong> or English in the afternoon 5<br />
TOTAL 23<br />
2<br />
FRENCH EXAMS<br />
DELF:<br />
• A1 - A2<br />
• B1 - B2<br />
ENGLISH EXAMS<br />
• TOEFL<br />
• SAT<br />
Cambridge Exams:<br />
• Certificate of Proficiency<br />
• Certificate in Advanced English<br />
• First Certificate in English<br />
• Preliminary<br />
• Key English Test<br />
A ri<strong>ch</strong> <strong>ch</strong>oice of optional courses (ELECTIVES - High S<strong>ch</strong>ool) are provided by <strong>Surval</strong> Mont-Fleuri or IVP:<br />
FOREIGN LANGUAGES<br />
Possibility to take German, Italian,<br />
Spanish and Russian lessons, taught by<br />
native speakers.<br />
TOEFL - 2 periods per week<br />
This course is designed to tea<strong>ch</strong> students<br />
the strategies necessary to successfully<br />
deal with the different sections of the<br />
TOEFL exam. It includes intensive<br />
vocabulary building, grammar skills<br />
review, essay writing and listening<br />
comprehension practice. A minimum<br />
score of 550 is the objective for ea<strong>ch</strong><br />
student. In general, the course is open<br />
to high s<strong>ch</strong>ool juniors and seniors<br />
though other students may be allowed<br />
to join the course depending on<br />
individual needs and circumstances.<br />
SAT - 2 periods per week<br />
This course is part of the high s<strong>ch</strong>ool<br />
college preparatory program. It is<br />
appropriate for juniors and seniors<br />
though some sophomores may desire<br />
to take the course for early exam<br />
practice. It is based upon the new<br />
2005 SAT exam requirements and<br />
therefore includes composition practice<br />
for the new essay section as well as<br />
the traditional multiple <strong>ch</strong>oice math<br />
and verbal skills sections.<br />
Course objective is the attainment of a<br />
minimum score of 600 in both the<br />
verbal and math sections.<br />
BUSINESS<br />
3 or 4 periods per subject per week<br />
As <strong>Surval</strong> offers a specific business<br />
Program (BBA, page 8), different subjects<br />
can be <strong>ch</strong>osen: Introduction to Business<br />
Management, Introduction to Marketing,<br />
Business and Society, Women and<br />
Leadership, etc.<br />
PUBLIC RELATIONS - given by IVP at IVP<br />
3 x 2 periods per term<br />
The objective of these studies is to<br />
open the mind to different perspectives<br />
and ways of analysis so that the student<br />
is able to a<strong>ch</strong>ieve specific goals<br />
with success. Public Relations is a vital<br />
part of business success and students<br />
will cover su<strong>ch</strong> issues as selling skills,<br />
image and crisis management as well<br />
as body language, creativity, personal<br />
influence and public speaking. Please<br />
note that this course is taught in the<br />
evening.<br />
Once booked the course cannot be<br />
cancelled for the term.
of <strong>Surval</strong> Mont-Fleuri<br />
ETIQUETTE & HOSTESSING<br />
4 periods per week<br />
You will learn about greetings and<br />
introductions, invitations, dressing<br />
according to the occasion, European<br />
table manners and customs. Travel,<br />
hotel and restaurant etiquette will<br />
allow you to feel confident in any<br />
social situation. A must for young<br />
ladies.<br />
OTHERS<br />
COOKING<br />
4 periods per week<br />
This is a great class to learn the basics<br />
of food preparation as well as many<br />
European recipes for original dinner<br />
parties. It will introduce you to many<br />
culinary te<strong>ch</strong>niques su<strong>ch</strong> as sautéing<br />
and poa<strong>ch</strong>ing. Foods from other<br />
countries will be prepared in addition<br />
to European fare. Students develop<br />
advanced skills in food preparation and<br />
expand their knowledge on ethnic<br />
ingredients while exploring foreign and<br />
regional culinary customs. The skills<br />
they develop can be used throughout<br />
their lives !<br />
PASTRY<br />
3 periods per week<br />
Learn to master the te<strong>ch</strong>niques of pastry<br />
making from kneading to creaming,<br />
the secrets of génoise and flaky pastry,<br />
shortcrust pastry, biscuits, cakes and<br />
mu<strong>ch</strong> more.<br />
SKIN CARE AND BEAUTY<br />
WORKSHOP<br />
7 x 2 periods per term<br />
Functions of the skin and the problems<br />
it can create, how to dean one's skin,<br />
color harmony and light day make-up,<br />
evening make-up, manicure, your<br />
personal creation, etc.<br />
Group of 4 students maximum per<br />
workshop.<br />
3
LANGUAGES & FINISHING PROGRAM “A LA CARTE”<br />
FINE ART<br />
HISTORY 0F ART<br />
2 periods per week<br />
Offers a survey of various topics,<br />
themes and periods in western artistic<br />
expression. The form and content of<br />
works are presented and discussions<br />
are encouraged. Importance is also<br />
placed on the times and lives of the<br />
artists and the relativity of art as an<br />
expressive visual medium of culture all<br />
over the world. Visits to museums and<br />
galleries are included in the program<br />
when s<strong>ch</strong>eduling permits.<br />
4<br />
CERAMICS<br />
2 periods per week<br />
Pottery has a particular attraction for<br />
young ladies desiring to develop their<br />
artistic talents and express their<br />
creativity. The students create an<br />
object: a bottle, a coffee cup, a butter<br />
plate, etc.<br />
DRAWING AND PAINTING<br />
2 periods per week<br />
Classes are intended for students of all<br />
levels of experience, from beginner to<br />
advanced. Class assignments include<br />
the use of many different mediums and<br />
tools; watercolor, acrylic, goua<strong>ch</strong>e,<br />
white glue, dry pigment, oil crayon,<br />
graphite crayons and various inks.<br />
MUSIC<br />
Upon request and with a minimum of 4<br />
students registered it is possible to take<br />
piano and guitar lessons. For all other<br />
instruments classes will be organized at<br />
the local Academy of Music.<br />
PHOTOGRAPHY<br />
2 periods per week<br />
An introduction on how to use a camera<br />
manually (24x26 reflex) and on<br />
how to develop black and white films.<br />
Students also learn how to enlarge<br />
photos and to add special effects to<br />
photos (size 18x24).
of <strong>Surval</strong> Mont-Fleuri<br />
COMPUTER SCIENCE<br />
2 x 2 periods per week<br />
This class is a general introduction to<br />
Computer Science and to the programs<br />
of The Microsoft Office Package<br />
(Word, Excel, Outlook, etc.). Exercises<br />
in word processing, databases, creating<br />
bro<strong>ch</strong>ures and presentations, drawing,<br />
address books and the Internet.<br />
SPORTS<br />
AEROBICS<br />
1 or 2 periods per week<br />
Is a sport whi<strong>ch</strong> is practiced with<br />
music. Students use and strengthen<br />
their muscles, flexibility, coordination<br />
and endurance whi<strong>ch</strong> is good for their<br />
heart and blood circulation. A typical<br />
Aerobics class is split up in three parts:<br />
warm-up, cardio-vascular movements<br />
and stret<strong>ch</strong>ing.<br />
TENNIS<br />
1 or 2 periods per week<br />
This course is offered to beginners,<br />
intermediate and advanced students<br />
who wish to discover this sport or<br />
develop their te<strong>ch</strong>niques. Our tennis<br />
lessons are accredited by Nastase<br />
Academy.<br />
HORSEBACK RlDlNG<br />
Lessons given at a local riding s<strong>ch</strong>ool<br />
situated in nearby Vouvry. The s<strong>ch</strong>ool<br />
brings students to and from the riding<br />
s<strong>ch</strong>ool by bus.<br />
5
THE ORIGINAL FINISHING PROGRAM SINCE 1954<br />
THE IVP (INSTITUT VILLA PIERREFEU) “HIGHER CERTIFICATE IN FINISHING”® COURSE<br />
This Finishing program, whilst keeping the best of tradition, has evolved through time to encompass a true multi-cultural<br />
experience. As practice plays a key role in our tea<strong>ch</strong>ing, the students are brought by bus (5min.) from <strong>Surval</strong> to the IVP<br />
purposely designed campus where they can develop efficiency and proficiency in all aspects of Hostessing, Cooking and<br />
Home Management along with a greater knowledge of the manners of both western and non-western cultures. In this course,<br />
ea<strong>ch</strong> subject is a unique piece of a puzzle linked to the other by the curriculum, resulting in a complete Finishing program.<br />
The classes are taught in English and support materials are provided in the form of study manuals and textbooks created<br />
by IVP.<br />
The full course leading up to the IVP "Higher Certificate in Finishing" is spread over 3 terms and as the course content<br />
taught is different ea<strong>ch</strong> term, and not subordinated to that learned the previous term, it is possible to enrol in October,<br />
in January or in April.<br />
Students must be at least 16 years old and there is no upper age limit.<br />
INTERNATIONAL ETIQUETTE,<br />
PROTOCOL AND SAVOIR-VIVRE<br />
• The art of entertaining: introductions,<br />
precedence at the table,<br />
table manners in various countries<br />
and menu planning for receptions.<br />
Tricky foods.<br />
• Family receptions: engagements,<br />
weddings and <strong>ch</strong>ildren's parties.<br />
• Private receptions: formal dinners,<br />
cocktails, buffets and afternoon teas.<br />
• How to listen and guide a conversation:<br />
discretion, tact and prejudices<br />
to avoid.<br />
• Correspondence: titles and international<br />
forms of address, invitations,<br />
business cards and letterheads,<br />
apology and thank you letters.<br />
• Rules of official and diplomatic<br />
protocol: precedences and<br />
introductions.<br />
• How to express oneself verbally<br />
and the importance of body<br />
language.<br />
• How to dress according to place<br />
and occasion.<br />
• International customs to be aware<br />
of when travelling, particularly in<br />
hotels and restaurants.<br />
• International Savoir-Vivre: covering<br />
social and business customs and<br />
manners in 14 major countries of the<br />
world, alternating Western and<br />
Eastern or Northern and Southern<br />
geographical areas: background,<br />
history and culture. Dress code.<br />
Greetings, introductions, business<br />
cards, meetings and styles of negotiation.<br />
Dining and entertaining.<br />
Conversational do's and don'ts.<br />
Gift-giving. Cultural surprises.<br />
6<br />
TABLE SERVICE & HOSTESSING<br />
• The history and traditions of serving<br />
food.<br />
• Setting the table, distribution and<br />
co-ordination of work, table service<br />
with or without help; serving wines;<br />
alcoholic and non-alcoholic drinks.<br />
• History, tasting and service of<br />
different types of tea and coffee.<br />
• Organization of cupboards and<br />
logical distribution of silverware<br />
and <strong>ch</strong>ina.<br />
Both formal and informal table service<br />
are practiced during the meals<br />
whi<strong>ch</strong> follow the cooking class.<br />
COOKING, NUTRITION & FOOD<br />
DECORATION<br />
• Te<strong>ch</strong>niques, methods and culinary<br />
vocabulary.<br />
• Composition of menus, buying and<br />
storing, food order lists, work plans<br />
and cost calculation, food hygiene<br />
and handling.<br />
• Nutrition and dietetics.<br />
• Refined and everyday menu including<br />
elegant Fren<strong>ch</strong> cuisine, vegetarian<br />
cuisine, pastries, ethnic cuisine,<br />
quick dishes.<br />
• Decoration of dishes.<br />
• Vegetarian students are not required<br />
to cook meat or fish dishes.<br />
• The S<strong>ch</strong>ool has tested and developed<br />
its own recipes and published<br />
several books. These cover a great<br />
variety of recipes from the very<br />
simple to <strong>ch</strong>allenging dishes.
HOME MANAGEMENT<br />
The practical class is given in very<br />
small groups so as to gain maximum<br />
benefit.<br />
• The planning and equipping of a<br />
house.<br />
• Organising a household efficiently,<br />
including management of staff.<br />
• Order, upkeep and cleaning of<br />
furniture.<br />
• Laundry, ironing and general care<br />
of clothes and household linen.<br />
• Washing by hand and with the dishwasher.<br />
• Cleaning silver, upkeep of household<br />
appliances and utensils.<br />
• Family budget.<br />
FLORAL ART AND TABLE<br />
DECORATION<br />
Students learn how to create a variety<br />
of floral arrangements according to<br />
season and to complement the occasion.<br />
Selecting and preparing fresh<br />
and dry flowers as well as fresh fruits<br />
and vegetables, they will consider new<br />
trends in tableware and decoration,<br />
including napkin folding, menu and<br />
place cards and decorative table<br />
pieces.<br />
IVP students won 3 places out of 6 at<br />
the prestigious "L'Art de La Table" competition<br />
held by the renowned shop<br />
and company Touzeau.<br />
THE IVP “HIGHER CERTIFICATE IN FINISHING” COURSE<br />
Compulsory # hours<br />
per week<br />
Language Course<br />
Intensive Language Course: Fren<strong>ch</strong> or English SMF 18<br />
Second Language Course: Fren<strong>ch</strong> or English SMF 5<br />
Finishing Courses<br />
International Etiquette, Protocol, Savoir-Vivre IVP 6<br />
Table Service Practice & Hostessing IVP 3<br />
Cooking, Nutrition, Food Decoration and<br />
Exam Preparation IVP 5<br />
Home Management IVP 1<br />
FIoral Art & Table Decoration IVP 2<br />
TOTAL OF PERIODS PER WEEK 40<br />
IVP = Institut Villa Pierrefeu; SMF = <strong>Surval</strong> Mont-Fleuri<br />
ALUMNI’S COMMENT<br />
"I graduated from Institut Villa Pierrefeu<br />
over 25 years ago. It still stands out in<br />
my life as one of the best years of my<br />
life. I have used the skills and knowledge<br />
innumerable times, both personally<br />
and professionally. It has stood<br />
me in excellent stead. I hope for the<br />
same for my daughter." (USA Jan-06)<br />
7
BACHELOR OF BUSINESS ADMINISTRATION<br />
The Mont-Fleuri Women's CoIIege has the Swiss, as well as the European exclusivity of offering a<br />
Ba<strong>ch</strong>elor of Business Administration according to the American Colleges program. This course is<br />
dedicated to girls who have obtained their High S<strong>ch</strong>ool Diploma and wish to acquire a complete and<br />
professional formation in the area of Business. The duration of this program is 3 years.<br />
Students who are registered in this program will also be able to take some optional courses of the <strong>Surval</strong><br />
Mont-Fleuri program (see pages 2-5).<br />
Our Vision<br />
Imparting knowledge, skills and values that help transform the girls of today into successful women of<br />
tomorrow.<br />
English language requirements for all high s<strong>ch</strong>ool students:<br />
• Minimum TOEFL score of 550 or<br />
• Cambridge First Certificate<br />
If an applicant cannot present either of these papers, she will be tested upon her arrival at <strong>Surval</strong> and if<br />
necessary, placed in an appropriate ESL class (English as a Second Language). She will continue to<br />
attend English support classes until her level of English rea<strong>ch</strong>es the standards mentioned above.<br />
Values of our College of Business Administration<br />
Building Efficiency through Empowerment and Quest for Leadership<br />
• Self confidence to face the world<br />
• Motivation to a<strong>ch</strong>ieve your goal and be a perfectionist<br />
• Be a successful team player<br />
Commitment<br />
As a multi-purpose professional institution we are committed to ensuring success for students in their<br />
programs with<br />
• Small classes<br />
• Balanced curriculum, whi<strong>ch</strong> is continually assessed and improved<br />
• Experienced and well-educated faculty<br />
• Latest te<strong>ch</strong>nical devices and audiovisual aids for tea<strong>ch</strong>ing<br />
• Computer laboratories with Internet access<br />
• Reference books are available<br />
• Diversity of the students whi<strong>ch</strong> helps foster a multi-cultural ex<strong>ch</strong>ange<br />
In order to blend theory and practice, a training and internship period (minimum 3 weeks) is organized.<br />
This has to be taken up in second and third years respectively. This experience allows our students to<br />
grasp the reality of Business Administration and keep up with the exciting <strong>ch</strong>anges that are regularly<br />
occurring in the corporate world.<br />
We have a further advantage of being situated in an exceptional location. It provides a peaceful and<br />
safe environment for our students and allows them to devote themselves entirely to their studies and other<br />
extra-curricular activities.<br />
8
YEAR 1<br />
courses # of<br />
hours<br />
SEMESTER 1<br />
Introduction to<br />
Business Management 4<br />
Writing Communication<br />
Skills 4<br />
Elementary Calculus 3<br />
Introduction to Marketing 4<br />
Business and Society 3<br />
Women and Leadership 3<br />
Fren<strong>ch</strong> 6<br />
SEMESTER 2<br />
Marketing Management 4<br />
Introduction to Mass<br />
Communication 4<br />
Management Skills 3<br />
Principles ot Accounting 4<br />
Organizational Design<br />
and Development 4<br />
Micro Economics 3<br />
Fren<strong>ch</strong> 6<br />
INTRODUCTION TO BUSINESS<br />
MANAGEMENT<br />
The managerial principIes and<br />
te<strong>ch</strong>niques underlying the successful<br />
organization are examined. Emphasis<br />
is placed on the basic functions of<br />
planning for future organizational<br />
growth, organizing and staffing for<br />
efficient operation. Effective leadership<br />
and motivational te<strong>ch</strong>niques and practical<br />
methods of control. This course<br />
forms the base for all management<br />
course syllabuses.<br />
WRITING COMMUNICATION<br />
SKILLS<br />
Basic concepts, theories and strategies<br />
of writing te<strong>ch</strong>niques are explained.<br />
Writing assignments su<strong>ch</strong> as new<br />
releases, bro<strong>ch</strong>ures, spee<strong>ch</strong>es, visual<br />
presentations and public relations are<br />
covered in this course.<br />
ELEMENTARY CALCULUS<br />
This course focuses on topics of calculus<br />
that are relevant to students in the<br />
managerial and business science.<br />
Following a basic review, students are<br />
introduced to the notions and uses of<br />
probability, frequency distributions and<br />
significance testing.<br />
INTRODUCTION TO MARKETING<br />
An insight into the real market emphasising<br />
on the 4Ps–Product , Price, Place<br />
and Promotion. Understanding and<br />
utilising this concept of 4Ps into real<br />
business situations. Basic building of<br />
concepts and framework of Marketing<br />
problems and isssues.<br />
BUSINESS AND SOCIETY<br />
The role of business in a free competitive<br />
society. A discussion course<br />
emphasizing the major issues facing<br />
business today, su<strong>ch</strong> as business<br />
ethics, labour. Equal employment<br />
opportunity, worker safety and health,<br />
environmental quality, financial disclosure,<br />
governments and others.<br />
WOMEN AND LEADERSHIP<br />
Addresses the <strong>ch</strong>anging role of men<br />
and women in work organizations, the<br />
new and <strong>ch</strong>anging issues whi<strong>ch</strong><br />
leaders face in the organization, the<br />
organizational perspectives on the<br />
roles of leaders, and men and<br />
women's issues as leaders.<br />
MARKETING MANAGEMENT<br />
A complete overview of the system for<br />
assessing customer needs, allocating<br />
scarce resources to fulfill those needs,<br />
completion of ex<strong>ch</strong>ange processes, and<br />
profit maximization in free markets.<br />
Emphasis on interdisciplinary tools for<br />
management decision-making and<br />
developing marketing strategies in<br />
domestic and international market<br />
applications.<br />
INTRODUCTION TO MASS<br />
COMMUNICATION<br />
This course is a survey of various fields<br />
of mass communication and specific<br />
preparation for courses taught later<br />
during the study cycle. Consideration<br />
is given to philosophical foundations,<br />
historical development, current trends<br />
and status, organizational structure<br />
and career opportunities.<br />
MANAGEMENT SKILLS<br />
An introduction to the concepts of<br />
effective management in organizational<br />
settings from an individual and macrosystem<br />
perspective. Primary emphasis<br />
includes organizational effectiveness<br />
(planning, organizing, leading and<br />
controlling), the nature of individual<br />
and group behavior and the role of<br />
management in facilitating a mutually<br />
satisfying collaboration between an<br />
employee's needs and organizational<br />
requirements.<br />
PRINCIPLES OF ACCOUNTING<br />
This introductory course is designed to<br />
familiarize the student with the fundamental<br />
theory and principles of<br />
accounting. It introduces the accounting<br />
cycle, the use and construction of<br />
the worksheet, financial statements,<br />
and the valuation of assets. Emphasis<br />
is placed on the decisional aspects of<br />
accounting.<br />
ORGANIZATIONAL DESIGN<br />
AND DEVELOPMENT<br />
The course focuses on long-range<br />
planned <strong>ch</strong>ange to improve an organization's<br />
problem-solving and renewal<br />
processes, particularly through a more<br />
effective and collaborative management<br />
of organization culture.<br />
MICRO ECONOMICS<br />
Introduces the student to the basic<br />
concepts of economics. These concepts<br />
include supply and demand relationship,<br />
prices, scarcity, the concept of<br />
opportunity cost, economic decision<br />
making, question of monopoly, profit<br />
and the government's role in the<br />
economic market.<br />
9
BACHELOR OF BUSINESS ADMINISTRATION<br />
YEAR 2<br />
courses # of<br />
hours<br />
SEMESTER 3<br />
Entrepreneurship and small<br />
Business Management 3<br />
Human Resources<br />
Management<br />
(Theory & Practice) 4<br />
Financial Management 4<br />
Introduction to Computers<br />
and Internet 4<br />
Advertising and Media 3<br />
Production Management 3<br />
Fren<strong>ch</strong> 6<br />
SEMESTER 4<br />
Macroeconomics 3<br />
Training & Development 3<br />
Business Finance I 4<br />
Introduction to Multimedia<br />
Development 3<br />
Consumer Behavior 4<br />
Marketing Resear<strong>ch</strong> 5<br />
ENTREPRENEURSHIP AND SMALL<br />
BUSINESS MANAGEMENT<br />
The course provides general management<br />
guidelines focused on encouraging<br />
your ability to identify innovative<br />
business opportunities. In addition,<br />
there will be a strong focus on your<br />
overall personal development as a<br />
potential entrepreneur.<br />
10<br />
HUMAN RESOURCES MANAGE-<br />
MENT (THEORY AND PRACTICE)<br />
Behavioral theories and applications in<br />
HR. HR planning, job analysis and<br />
design, recruitment, selection, performance<br />
management, training and development,<br />
employee involvement, compensation,<br />
labour relations, occupational<br />
health and safety.<br />
FINANCIAL MANAGEMENT<br />
The finance function and its relation to<br />
other functions of a firm. Topics<br />
include: analysis and budgeting of<br />
funds, management of current assets,<br />
financing short-term and intermediateterm<br />
needs, planning long-term debt<br />
policy and capital structure, capital<br />
costs and budgeting, dividend policy,<br />
valuation, mergers and acquisition.<br />
INTRODUCTION TO COMPUTERS &<br />
INTERNET<br />
An advanced approa<strong>ch</strong> of the world of<br />
computers. Topics include components<br />
of a computing system and commonly<br />
used software basics of Microsoft<br />
office (Outlook, Power-point, Excel,<br />
Windows, DOS). This course covers<br />
topics su<strong>ch</strong> as the use of the Internet,<br />
its applications in today's business<br />
world, its legal and ethical aspects, as<br />
well as its potential development.<br />
ADVERTISING AND MEDIA<br />
The economic and social roles of<br />
advertising in a contemporary business<br />
setting. Emphasis on the creation, implementation<br />
and evaluation of advertising<br />
programs and campaigns through the<br />
analysis of creative processes, media<br />
resources, budgeting methods and<br />
social responsibility of advertisers.<br />
PRODUCTION MANAGEMENT<br />
This is an introductory course in<br />
production methods. Only the basic,<br />
common concepts regulating modern,<br />
rationalised production are analysed<br />
by making reference to current<br />
examples through illustrations, <strong>ch</strong>arts,<br />
real prototypes, videos and other reallife<br />
examples.<br />
MACROECONOMICS<br />
Develops an understanding of<br />
economics with respect to unemployment,<br />
inflation, GNP and the price<br />
level, money and the banking system,<br />
the role of economics in relation to<br />
government policy (fiscal and monetary),<br />
international trade and the international<br />
monetary system.<br />
TRAINING & DEVELOPMENT<br />
Theories of human development and<br />
their relationships to workforce and<br />
managerial development. Review theories<br />
and provides practice in design,<br />
delivery and evaluation of training<br />
programs for private and public sector<br />
organizations and management.<br />
BUSINESS FINANCE<br />
This course introduces students to the<br />
general principles of business finance.<br />
Topics include short and long-term<br />
financing, ratio analysis, sources and<br />
uses of funds, financial planning and<br />
budgeting, present-value analysis, cost<br />
of capital and assets management.<br />
INTRODUCTION TO MULTIMEDIA<br />
DEVELOPMENT<br />
An introduction to the basic software<br />
environments for digital interactivity.<br />
After concentrating on creating nonlinear<br />
texts, students investigate the<br />
integration of other media elements.<br />
This course provides students with an<br />
introduction to the process of composing<br />
and constructing interactive multimedia<br />
programs for use in corporate<br />
training, general event promotion,<br />
instruction and education, as well as<br />
entertainment applications. Students<br />
will apply an integrated video production/computer<br />
te<strong>ch</strong>nologies associated<br />
with the design and development<br />
process.<br />
CONSUMER BEHAVIOR<br />
An insight into the dimensions of<br />
consumer buying theories with the<br />
objective of understanding buying<br />
behavior of the firm's customers.<br />
MARKETING RESEARCH<br />
Resear<strong>ch</strong> methodologies and te<strong>ch</strong>niques<br />
as an aid to management decision-making<br />
and marketing strategy<br />
formulation. Emphasis on design of<br />
measurement instruments, sampling.<br />
collection and analysis of data.
YEAR 3<br />
courses # of<br />
hours<br />
SEMESTER 5<br />
International Public Relations 4<br />
Strategic Management 4<br />
Total Quality Management 3<br />
Introduction to Project<br />
Management 3<br />
Management Information<br />
Systems 4<br />
Fren<strong>ch</strong> 6<br />
SEMESTER 6<br />
Business Policy 4<br />
Sales Management 3<br />
Te<strong>ch</strong>nology, Productivity and<br />
Change Management 4<br />
Organizational Behavior<br />
and Diversity 4<br />
International Economics 4<br />
Fren<strong>ch</strong> 6<br />
INTERNATIONAL PUBLIC<br />
RELATIONS<br />
Primary objective is to enhance and<br />
refine a capability for understanding<br />
public relations in international settings.<br />
Specific objectives include: an understanding<br />
of global corporate strategy,<br />
familiarity with market resear<strong>ch</strong> in<br />
global organizations and assessment<br />
of established analytical frameworks<br />
for the development of strategy and the<br />
understanding of ethical and social<br />
responsibilities of organizations.<br />
STRATEGIC MANAGEMENT<br />
Strategy and its interactive role in<br />
management. Content and process<br />
models of strategy formulation.<br />
Analytical concepts, models and<br />
te<strong>ch</strong>niques for developing strategies for<br />
the competitive environment. Process of<br />
turning strategic intentions into actions.<br />
Decisions, structures, systems and people<br />
required to implement different strategies<br />
in global and competitive environments.<br />
TOTAL QUALITY MANAGEMENT<br />
Strategies, concepts, and tools for<br />
successfully a<strong>ch</strong>ieving higher levels of<br />
product and service quality. Student<br />
teamwork, class discussions, textbook<br />
study, case studies, literature study,<br />
guest speakers, site visits and videos.<br />
INTRODUCTION TO PROJECT<br />
MANAGEMENT<br />
This course will tea<strong>ch</strong> students how to<br />
define project goals and objectives. It<br />
will focus on specifying tasks and how<br />
those goals will be a<strong>ch</strong>ieved with the<br />
help of 3Ms (Men, Money, and<br />
Materials). Efficient resource utilisation,<br />
associating budgets and timelines for<br />
completion of projects.<br />
MANAGEMENT INFORMATION<br />
SYSTEMS<br />
Theory and practice of management<br />
information systems focusing primarily<br />
on design and the utilization of computer-based<br />
information systems.<br />
Systems analysis and design from a management<br />
perspective.<br />
BUSINESS POLICY<br />
This coume Is the “capstone” course<br />
for business majors. It provides an<br />
opportunity to integrate previous studies<br />
with functional areas; marketing,<br />
finance, accounting, production and<br />
management. Organizations are analyzed<br />
with respect to the effectiveness<br />
and appropriateness of strategies and<br />
goals in ea<strong>ch</strong> of the functional areas<br />
and the synergy of the functional areas<br />
for a<strong>ch</strong>ieving optimal results consistent<br />
with their respective missions.<br />
SALES MANAGEMENT<br />
Focuses on industrial pur<strong>ch</strong>asing<br />
behaviour and the systems required to<br />
satisfy the needs of commercial buyers.<br />
Emphazises management of corporate<br />
field sales force.<br />
TECHNOLOGY PRODUCTIVITY AND<br />
CHANGE MANAGEMENT<br />
This course is an introduction to<br />
sources of te<strong>ch</strong>nological innovation<br />
and how organizations are successful<br />
in managing <strong>ch</strong>ange. Discussions on<br />
how these te<strong>ch</strong>nologies <strong>ch</strong>ange the<br />
working in the corporate world. It<br />
includes marketing, resear<strong>ch</strong> & development,<br />
production & manufacturing.<br />
ORGANIZATIONAL BEHAVIOR AND<br />
DIVERSITY<br />
Intensive examination of behavioral<br />
science resear<strong>ch</strong> and theory as a basis<br />
for understanding managing and<br />
<strong>ch</strong>anging organizations. The course<br />
emphasizes effective management<br />
with diverse individuals.<br />
INTERNATIONAL ECONOMICS<br />
The theory, practice, and institutions of<br />
the international economy. Topics<br />
include: international balance of<br />
payments; foreign ex<strong>ch</strong>ange rate<br />
determination; multinational enterprises;<br />
trade with developing countries and<br />
international economic policy.<br />
This program has been accepted as<br />
a candidate for accreditation by the<br />
Commission of the Council on<br />
Occupational (COE)<br />
11
SPORTS AT ANDERMATT<br />
12
SUMMARY OF THE HOUSE RULES AT SURVAL<br />
Briefly, behave yourself! Respect yourself and others. Rules<br />
are not made to punish you or restrict your freedom, but<br />
rather to insure a positive and safe learning environment for<br />
everyone.<br />
• Alcohol and drugs are prohibited at s<strong>ch</strong>ool and<br />
their possession and/or use can lead to suspension<br />
and expulsion.<br />
• Smoking is forbidden in the bedrooms, in the classrooms,<br />
in the living room and on the verandas, as<br />
well as in the dining room and the bathrooms.<br />
• During regular s<strong>ch</strong>ool hours, students must be in their<br />
assigned classes and are expected to arrive on time.<br />
DAILY SCHEDULE<br />
07.00 AM Wake-Up Call.<br />
07.15 AM - 08.00 AM Breakfast Buffet.<br />
08.15 AM Rooms must be in order.<br />
08.20 AM - 12.10 PM Morning classes.<br />
12.15 PM Lun<strong>ch</strong>.<br />
01.30 PM - 06.20 PM Afternoon classes.<br />
04.00 PM Tea time.<br />
06.45 PM Dinner.<br />
07.15 PM - 08.30 PM Study hour in the rooms or in<br />
the class rooms.<br />
No music or TV during this<br />
time period.<br />
10.00 PM First call: All girls must go to their rooms<br />
and prepare themselves for the night (close<br />
shuffers and curtains). It is not permitted to<br />
take a bath or shower after 10.00 PM.<br />
10.30 PM Second call: Half an hour is left before lights<br />
are turned off.<br />
11.00 PM All lights must be turned off and there must<br />
be complete silence everywhere. Please<br />
respect the sleep of your fellow students.<br />
SURVAL’S SCHOOL YEAR<br />
For the Language and Finishing Program, the IVP "Higher<br />
Certificate in Finishing" Course and the High S<strong>ch</strong>ool<br />
Program:<br />
The Fall trimester lasts from October to mid-December, the<br />
Winter trimester from mid-January until Easter and the Spring<br />
trimester from mid-April until the end of June.<br />
Annually, this is a total of 31 weeks.<br />
For the BBA Program:<br />
The Fall semester lasts from October to February and the<br />
Spring semester from the end of February to June.<br />
• All students should be neat, clean and appropriately<br />
dressed at all times.<br />
• It is strictly forbidden to wear jeans in the Etiquette<br />
classes at <strong>Surval</strong> as well as at Institut Villa Pierrefeu.<br />
• Cell phone use is not permitted during class hours.<br />
In addition, students are not allowed to bring cellular<br />
telephones to the fifth floor where the classrooms<br />
are located.<br />
Failure to respect the house rules results in appropriate punishment.<br />
This can include loss of permission to leave the<br />
s<strong>ch</strong>ool premises and/or fines up to CHF lOO (donated to<br />
UNICEF).<br />
PERMISSION TO LEAVE SCHOOL PREMISES<br />
Students who are 18 or older (with no parental restrictions)<br />
can stay out until:<br />
10:00 PM on Monday through Thursday<br />
Midnight on Friday<br />
2:00 AM on Saturday<br />
Students between the ages of 16 - 18 can stay out until:<br />
7:00 PM on Monday through Thursday<br />
11:00 PM on Friday<br />
Midnight on Saturday<br />
Students younger than 16 can stay out until:<br />
7:00 PM on Monday through Thursday<br />
10:00 PM on Friday and Saturday<br />
All students must be back at <strong>Surval</strong> on Sunday evening no<br />
later than 10:00 PM.<br />
The decision to place restrictions on permission to leave<br />
s<strong>ch</strong>ool premises are made by both the parents of students as<br />
well as the s<strong>ch</strong>ool administration.<br />
13
SURVAL<br />
MONT-FLEURI<br />
INTERNATIONAL SCHOOL FOR GIRLS<br />
ROUTE DE GLION 56<br />
CH-1820 MONTREUX<br />
SWITZERLAND<br />
PHONE + 41 (0)21 966 16 16<br />
FAX + 41 (0)21 966 16 17<br />
surval@surval.<strong>ch</strong><br />
www.surval.<strong>ch</strong><br />
www.dsdesign.<strong>ch</strong>