11.04.2013 Views

Helen E Riegle - HER Design

Helen E Riegle - HER Design

Helen E Riegle - HER Design

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

About <strong>HER</strong> <strong>Design</strong><br />

Challenge conventions. Live responsibly. Embrace style.<br />

Our goal is to distinguish green from granola—to produce beautiful products that are stylish, functional, and eco-friendly<br />

Background<br />

Since we started doing business in 2004, we have been producing unique, contemporary handbags and laptop bags<br />

made from sustainable materials.<br />

Core campaigns<br />

“Can a handbag save the world?” / “Great bags for a good reason” / “Honor nature and your inner princess”<br />

As customers reflect on what makes our high-style, responsibly made handbags different to conventional ones,<br />

the handbag becomes the gateway for more meaningful change.<br />

Innovation<br />

We love using novel materials and have most recently incorporated into our designs microsuede and woven polyester,<br />

both made from 100% recycled content; Cradle to Cradle certified wool flannel; and recycled PET lining, which is made<br />

from post-consumer soda bottles. We have also featured Treetap “wild rubber,” a sustainably made,fair-trade product<br />

from the Amazon, as a leather substitute.<br />

Manufacturing<br />

We manufacture in small or family-run factories that maintain high standards for their workers and conform<br />

to fair labor practices. The majority of the collection is made in Costa Rica. We also use factories<br />

in Massachusetts.<br />

Giving<br />

The effects of human activities know no geographic boundaries. The natural resources we<br />

consume come from all over, and the pollution we generate circulates with the wind and<br />

water. For this reason, we seek to support causes on all seven continents in the areas of<br />

environmental protection and awareness, animal welfare, and improving children’s lives.<br />

We commit two percent of gross sales to these causes, and contribute numerous bags<br />

to fundraising events across the country. Among the organizations we have supported are<br />

local activists (HealthLink), groups with national influence (Sierra Club), and global relief<br />

organizations (UNICEF).<br />

We are a proud member of Co-op America’s Business Network.

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!