MARKETING SCIENCE Designing Ranking Systems <strong>for</strong> Hotels on Travel Search Engines by Mining User-Generated and Crowdsourced Content Anindya Ghose, Panagiotis G. Ipeirotis, and Beibei Li This paper provides a new ranking system <strong>for</strong> product search engines by mining user-generated and crowdsourced content. 493 Mine Your Own Business: Market-Structure Surveillance Through Text Mining Oded Netzer, Ronen Feldman, Jacob Goldenberg, and Moshe Fresko The authors propose a method <strong>for</strong> creating market structure maps by “listening” to consumer-generated content. 521 Focus on Authors 544
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