December - International Society of Certified Electronics Technicians

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Thank goodness we can all communicate well with each other, and just say "Hey, cool off!" This is truly a blessing, otherwise we would not have grown with the business. What advice would you offer someone who wants to open a new service business? The biggest advantage to owning your own business is having control over your time and being your own boss. As a mother of two girls, I really appreciate the flexibility working in a family business gives me. If someone asked me if they should open a new service center, I would say GO FOR IT!! But make sure you plan properly to improve the likelihood of success. Contact your Small Business Development Center, get an accountant and a lawyer to create a legal entity that can protect you and get with it, technology-wise right up front. How do you set business goals? What goals are currently set that have not yet been reached? The owner of the business sets sales goals and expects us to achieve them. We consistently hit these goals over the last 15 years, except for twice. Once was in recent years. We set performance goals for each of the teams, and strive to help them make their goals by providing the tools and manpower they need. Company Growth and Management In what categories has your business experienced the most growth? Selling more brands and products to existing customers. How do you acquire new customers? By advertising in national publications sponsored by NESDA, national magazines, and regional/state newsletters. We also do direct mailing to lists, send flyers to our existing customers each month and attend trade shows. How do you market your business? See above and word of mouth from servicer to servicer. Upon what system is labor and parts pricing based? PAGE 16 – December 2004 ProService Partner Advertiser Profile: Tritronics, Inc. (Continued) We sell parts as an authorized distributor for many brands. Therefore, we sell at the manufacturer's recommended dealer price to our pre-qualified service centers and at list price to consumers. How long were you in business before you began to see profitability? Within two years. How has association involvement benefited you and your business? Our involvement with NESDA has greatly increased our understanding of our customers' needs. We know what they need to minimize their overhead staff and we strive to provide it. WE have also gotten many new customers by attending NPSC each year. But most of all, we have gained friendships and mentors that will be with us for a lifetime. Our membership in CEA keeps us up on new legislation on a national, state and local level, and keeps us up on industry trends. Association History: Are you a member of NESDA or ISCET, and when did you first join? We have been members of NESDA for more than ten years. We have also been a member of CEA and its predecessor, EIA for over 15 years. Do you or your business partners hold any service-oriented certifications, i.e., CET, CSM, etc.? Kim Wagner, Vice President, is a CSM. What offices have you held, and how has this interaction helped you? As a parts distributor, Kim has served as a NESDA advisory board member for two years, and also on the by-laws and marketing/membership committees. How has membership helped your business? See question: "How has association involvement benefited you and your business?" Also, membership has helped us market our business to a target audience. We advertise in all of NESDA's publications and participate in the NPSC trade show. What is your history with local and state associations? Tritronics has participated in the VPEA annual convention every year for as long as we can remember. We do a booth and sponsor several meals and the golf outing. In years past, we actively participated in regional, state and local association meetings in the Southeast, New York, Florida, Ohio, Northwest, Mid-Atlantic and Midwest. The Future: Do your future plans include expansion into any new areas? We are actively marketing more test equipment and general line products that can be used in other industries. We have a marketing manager on staff who is very familiar with general electronic lines. What do you think the future holds for the service business? We strongly believe that independent servicers are the most productive, efficient and customer focused in our industry. The manufacturers need the independent servicers to give them credibility with consumers and to create an alternative to the all-encompassing big box stores. The second a new executive comes along who thinks he can outsource service, the manufacturers will be scrambling for help. It is in their best interest to keep independents as a viable alternative for service. As in any maturing industry, we foresee less competition down the road as smaller distributors continue to go out of business. Strong distributors who are in a good position financially will survive as they provide a value service to both servicers and manufacturers. What do you think the future holds for your business? Tritronics fully intends to see this business passed on to the fourth generation. Tritronics, Inc. is the first of the four ProService Partner Advertisers to be featured in a business profile article. Look for more ProService Partners Advertiser profiles in upcoming issues. For more information on the ProService Partners Advertiser Program, and how any advertiser can join the program, please visit www.nesda.com, click on “Publications” and chose the “ProService Partners Advertisers” link.
Welcome New Associates & CET’s Welcome New CET’s: Passed Journeyman Exam from 10/4/2004 to 12/16/2004 Certification Administrator: Name City, State Robert R. Aston CA Reginald L. Camps El Paso, TX Alexandro V. Montenegro El Paso, TX Isaac Zamora El Paso, TX Alan Besore CET/CA John H. Mintzer Jupiter, FL Roger Fullwood CA Robert J. Fauvell Houston, TX Matthew K. Herrington Sayville, NY William V. Radaskiewicz Preston, MD Lazergrade Stephen Budassi Morrisville, PA Chadwick David Valley Village, CA Trevor O. Declercq Brooklyn, NY Scott Deter Denver, PA Proctor Sami E. Akaoui Raleigh, NC James E. Daldry Raleigh, NC Rickey J. Gingras Angier, NC Gary Hill Saint Charles, MO Keith Pool Arlington, TX Robert W. Steinruck Garner, NC Edward Reilly, Jr. CET/CA Frederick J. Barth Henderson, NV Gary L. Bennett Las Vegas, NV Glenn J. Cady Henderson, NV John T. Carnathan Las Vegas, NV Brendan J. Donegan North Las Vegas, NV George F. Gill Mesquite, NV Irish T. Kuwahara Henderson, NV Jeffrey A. Mortensen Pahrump, NV Fred W. Straub Las Vegas, NV Lance L. Wahls Las Vegas, NV Iutisone Tiliaia CA Andrew C. Barragan El Paso, TX William J. Berry El Paso, TX Marisela Cervantes Canutillo, TX Albert Davila El Paso, TX William P. Mohedano El Paso, TX Chris O. Ornelas El Paso, TX Anthony P. Palomarez El Paso, TX Jerry Sigala El Paso, TX Welcome New Associates: Passed Associate Exam from 10/4/2004 to 12/16/2004 Certification Administrator: Name City, State Ronald Caron CA Benjamin T. Alvarez Phoenix, AZ Tyler B. Davis Phoenix, AZ John Eubanks CET/CA Geoffrey M.. Whittaker Jacksonville, FL Jim Fellows CET/CSM/CA Komal H. Kamat Manlius, NY Roger Fullwood CA Robert J. Fauvell Houston, TX William V. Radaskiewicz Preston, MD Baltazar Hidalgo CA Amilcar H. Jovel Los Angeles, CA Jose Vasquez La Mirada, CA Larry Lambert CET/CA Philip D. Bryant Saint Albans, WV Richard E. Drennan Nitro, WV Fred Stover, Jr. Powellton, WV Fred M. Venson, Jr. Dunbar, WV Lazergrade Stephen Budassi Morrisville, PA Chadwick David Valley Village, CA Lucian Marin Flushing, NY Matthew P. Saunier Denver, CO Michael L. Wachs Arvada, CO L.A. Leibensperger CET/CA Matthew D. Check Wilkes Barre, PA Jared R. Knauss Bethlehem, PA David Pawlicki Effort, PA Timothy W. Rahmoun Allentown, PA Matthew B. Weller Fleetwood, PA Raymond Miles CET/CA Marcos F. Hernandez San Luis Obispo, CA Gary P. Moore CA Brandon B. Cottom Metropolis, IL Rob L. Gatlin Paducah, KY Derek G. Greer Boaz, KY Rod D. Moore CA Tristen L. Baker Wichita, KS Craig A. Betzen Belle Plaine, KS Christopher K. Bock Waco, TX Shaun M. Botonis Wichita, KS Joshua A. Breen Wichita, KS Lenore K. Brown Wichita, KS Clifton E. Brown Wichita, KS Steven R. Budd Wichita, KS Jimmy R. Chancey Wichita, KS Michael L. Cliffman Wellington, KS Daniel C. Craft Augusta, KS Steven A. Doll Milton, KS James J. Dunaway Wichita, KS Melissa L. Gardner Wichita, KS James A. Harper Wichita, KS Terry R. Hilt Rose Hill, KS Troy W. House Cheney, KS Branden L. Jansen Wichita, KS Michael S. Johnson Wichita, KS Jeffrey L. Klotz Wichita, KS Michael W. Lambert, Jr. Wichita, KS Glenn A. McCosh Wichita, KS Kerry D. McKee Anthony, KS Anthony L. Moore Wichita, KS Nhat Minh Nguyen Wichita, KS Charles O. Onyango Wichita, KS Christal G. Padilla Wichita, KS Donny D. Pasilas Wichita, KS Douglas R. Robison Wichita, KS Maria D. Rodriguez Wichita, KS Jennifer L. Rogers Haysville, KS Matthew J. Rohr Wichita, KS Yvonne Schroeder Newton, KS Clinton E. Shockley Wichita, KS Shawn D. Stearns Rose Hill, KS Derrick D. Thomas Wichita, KS Gabriel P. Zeller Paxico, KS Clyde Philips CA Hayworth S. Whiteman San Fernando, Trinidad, West Indies Proctor Sami E. Akaoui Raleigh, NC James E. Daldry Raleigh, NC Rickey J. Gingras Angier, NC Robert W. Steinruck Garner, NC Edward Reilly, Jr. CET/CA Richard A. Burnside Las Vegas, NV George F. Gill Mesquite, NV Steve R. Simmons Henderson, NV Johnnie T. Vargas Las Vegas, NV Leslie Paul Sheets CA James E. Caudell Carbondale, IL Cord B. Crampton Wheeler, IL John D. Freehill Carbondale, IL Daniel F. Godfrey Carbondale, IL Andrew A. Hutchison Dunlap, IL Shonnon A. Kary Coulterville, IL Tyson J. Lauby Carbondale, IL John A. Legel Carbondale, IL Zak S. Mccrary Carterville, IL Aaron M. Scarborough Simpson, IL Geoffrey R. Stock Marion, IL James C. Suttie IV Springfield, IL Albert R. Thatcher Carbondale, IL Daron J. Turner Carbondale, IL Iutisone Tiliaia CA Abram Delgado El Paso, TX Micah F. Gillaspy El Paso, TX Ricky D. Karl El Paso, TX Javier A. Lujan El Paso, TX Shay M. McFee El Paso, TX J.J. Villademoros PhD, CET/CA Tacoma L. Baylor Tampa, FL Victor H. Huerta Tampa, FL Wiley J. Hutchins Auburndale, FL Robert E. Lee, Jr. Covington, LA Edwin I. Quijano Port Richey, FL Yezennia W. Wallace Tampa, FL David L. Woodruff, Jr. CA Thomas R. Hedrick Paige, TX PAGE 17 – December 2004
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December - International Society of Certified Electronics Technicians

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