Bancassurance and its status around the world - Scor
Bancassurance and its status around the world - Scor
Bancassurance and its status around the world - Scor
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
Case study:<br />
Spain – BBVA SEGUROS<br />
(ex-EUROSEGUROS)<br />
BBVA Seguros was created in 1968 as La Vasca<br />
Aseguradora, changing <strong>its</strong> name in 1973 to Euroseguros, an<br />
insurance <strong>and</strong> reinsurance company.<br />
At <strong>the</strong> end of 1981, Euroseguros was taken over by <strong>the</strong> Banco<br />
de Bilbao banking group. From <strong>the</strong>n on, Euroseguros became<br />
an insurance company providing financial services to <strong>the</strong><br />
bank’s private customers <strong>and</strong> <strong>the</strong>n, from 1988, to customers<br />
of Banco de Bilbao y Banco de Vizcaya.<br />
Since March 2000, this company has been operating under<br />
<strong>the</strong> name of “BBVA Seguros SA de Seguros y Reaseguros”.<br />
As insurance <strong>and</strong> banking activities have become totally<br />
integrated, BBVA Seguros can now be considered to be a<br />
department of <strong>the</strong> bank.<br />
Originally, <strong>its</strong> business focused on life, accident <strong>and</strong><br />
hospitalization products. Today, BBVA Seguros is essentially<br />
involved in life insurance (lending insurance – a penetration<br />
rate of more than 60% in this field), savings products <strong>and</strong><br />
traditional risks, but also health, accident <strong>and</strong> motor<br />
insurance, <strong>and</strong> with this property <strong>and</strong> casualty business<br />
comes an interest in working with o<strong>the</strong>r partners (AXA for<br />
DIRECT SEGUROS).<br />
Key figures for BBVA Seguros:<br />
• Total life premiums in 2001: €1,675 million<br />
• Representing market share of 7,51%<br />
(11,20% for <strong>the</strong> bancassurance sector)<br />
• Extremely strong international presence, mostly<br />
in Latin America.<br />
38 focus october 2005 <strong>Bancassurance</strong>