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TIBCO Fulfillment Orchestration Suite

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<strong>TIBCO</strong> <strong>Fulfillment</strong> <strong>Orchestration</strong> <strong>Suite</strong><br />

1


<strong>TIBCO</strong> Fulfi llment<br />

<strong>Orchestration</strong> <strong>Suite</strong><br />

2<br />

<strong>TIBCO</strong> Fulfi llment <strong>Orchestration</strong> provides a<br />

comprehensive suite of products that accelerates the<br />

concept-to-cash cycle for multi-play Communications<br />

Service Providers (CSPs) by automating the end-toend<br />

process from product defi nition and design to the<br />

effi cient, accurate fulfi llment of associated orders.<br />

It’s no secret that communications service<br />

providers (CSPs) are facing an incredible<br />

challenge as they enter the second<br />

decade of the 21st century. Competition<br />

is fi erce and coming from all directions.<br />

Churn management has often become as<br />

important as customer acquisition. New<br />

network rollouts such as LTE and Fiber<br />

are coming at a fast pace, and CSPs are<br />

looking at new value-added offerings<br />

such as smartphones, mobile broadband,<br />

convergence, and mobile payments. They<br />

are also partnering with virtual operators,<br />

media companies, and internet players<br />

to extract further value from their assets<br />

and are focusing efforts on operational<br />

effi ciency for improved customer<br />

experience.<br />

In this environment, CSPs face the<br />

challenge of defi ning, managing, and<br />

delivering numerous complex products<br />

and their variations to the market in<br />

the most effective way to differentiate<br />

themselves.<br />

• New product offerings must be<br />

designed and rolled out in a few<br />

weeks, including implementation in<br />

the entire fulfi llment chain.<br />

• Fulfi llment orders shall come from a<br />

large variety of channels with different<br />

SLAs, such as self-care portals,<br />

customer sales representatives, or<br />

even network elements detecting<br />

service access.<br />

• Fulfi llment orders must be instantly<br />

executed and provisioned in-network<br />

to maximize customer experience.<br />

<strong>TIBCO</strong> supports these needs by<br />

providing CSPs with a comprehensive and<br />

integrated solution ready for complete<br />

end-to-end fulfi llment automation.<br />

<strong>TIBCO</strong> Fulfi llment <strong>Orchestration</strong> software<br />

enables CSPs to defi ne new product and<br />

service offerings along with associated<br />

fulfi llment rules and processes, while<br />

automating the delivery from order<br />

capture to network service activation.<br />

<strong>TIBCO</strong> Fulfi llment <strong>Orchestration</strong> has<br />

been deployed and hardened in more<br />

than 80 CSPs around the world and<br />

integrated into a wide variety of IT<br />

systems as well as into over 300 network<br />

and VAS platforms. It has been deployed<br />

at greenfi eld organizations and top<br />

telecommunications providers – in both<br />

emerging and saturated markets.<br />

The <strong>TIBCO</strong> Fulfi llment <strong>Orchestration</strong> suite<br />

of products (see diagram) consists of the<br />

following interrelated applications:<br />

• Catalog: <strong>TIBCO</strong>® ActiveCatalog<br />

defi nes and manages the lifecycles of<br />

commercial and technical offerings.<br />

• Order management: <strong>TIBCO</strong>®<br />

ActiveFulfi llment automates the<br />

orchestration of business delivery<br />

processes for commercial offers.<br />

• Provisioning: <strong>TIBCO</strong>® KPSA automates<br />

the activation of underlying network<br />

services and the allocation of network<br />

resources.


Benefits<br />

Customers<br />

Retail Shop<br />

CRM<br />

Self-Care<br />

Auto<br />

VAS<br />

<strong>TIBCO</strong> <strong>Fulfillment</strong> <strong>Orchestration</strong> <strong>Suite</strong><br />

Networks Data & Msg VAS OSS/BSS<br />

3G HSPA+ LTE<br />

FTTx xDSL<br />

WiMAX<br />

Business & Marketing<br />

Order Management<br />

Provisioning<br />

SMSC MMSC<br />

Blackberry PushMail<br />

xGSN PRBT<br />

• Fosters innovation and differentiation by giving marketing<br />

and business owners the freedom to design customer-driven<br />

bundles and products, while making available – in extremely<br />

short timeframes – the latest network and value-added<br />

services for creating first-to-market product offerings<br />

• Eases and accelerates product development by protecting<br />

business users from the functional and technical complexity<br />

that underpins new commercial offerings and enabling them to<br />

reuse existing product and service components to create new<br />

offerings<br />

• Speeds time-to-market by providing an easy, straight-through<br />

process to design, validate, and deploy new commercial<br />

offerings along all components of the pre-integrated suite<br />

• Improves first-time-right ratio by managing the rules that<br />

govern how a complex product must be fulfilled with all<br />

dependencies, regional variations, and provisioning policies<br />

• Optimizes the billable period by increasing fulfillment success<br />

rates and providing sophisticated error handling options to<br />

speed errors correction<br />

• Eliminates revenue leakage caused by network and inventory<br />

discrepancy by reversing all changes made by incomplete<br />

fulfillment orders<br />

• Revolutionizes the customer experience by seamlessly handling<br />

multiple customer service channels for order capture and<br />

in-flight changes while guaranteeing extreme provisioning<br />

performances for instant, auto, and self-provisioning processes<br />

across technologies and advanced services platforms<br />

IT Delivery & Operations<br />

Catalog<br />

IPTV HD<br />

Mobile Money<br />

VPN<br />

Billing<br />

IN/Prepaid<br />

Resource Mgr<br />

& Planner<br />

Partners<br />

Social<br />

Networks<br />

Content<br />

Providers<br />

MVNO<br />

Service<br />

Providers<br />

• Captures new B2B revenue by securely sharing access to<br />

products, services and inventory assets for use by 3rd parties<br />

(e.g., MVNO or OTT players)<br />

• Cuts IT and operating costs by:<br />

o Providing vendor independence on IT, VAS, and<br />

network side<br />

o Enabling configuration and customization ownership<br />

and therefore outsourcing to internal or SI<br />

development and operations team<br />

o Using the pre-integrated fulfillment suite – or by<br />

selecting one or more products of the suite to<br />

optimize reuse of legacy assets whenever required<br />

o Being deployable on premise, in the cloud, or in<br />

fabric-based infrastructure<br />

• Endorses industry standards and benefits from leading <strong>TIBCO</strong><br />

infrastructure products, such as TeleManagement Forum<br />

eTOM, SID, SOA, BPM, MDM, and CEP<br />

• Offers extended capabilities via:<br />

o <strong>TIBCO</strong> ActiveMatrix® BPM for work order<br />

management<br />

o <strong>TIBCO</strong> Spotfire® for advanced business and technical<br />

analytics<br />

o tibbr® for ad-hoc process handling and social<br />

business collaboration for internal or customer<br />

interactivity<br />

3


ATTRIBUTES AND CAPABILITIES<br />

Modelling-Editing of Product Offerings<br />

Comprehensive Fulfi llment <strong>Suite</strong><br />

<strong>TIBCO</strong> Fulfi llment <strong>Orchestration</strong> is a comprehensive and modular<br />

suite of pre-integrated TMF eTOM compliant products, including<br />

<strong>TIBCO</strong>® ActiveCatalog for product and services master catalog,<br />

<strong>TIBCO</strong>® ActiveFulfi llment for order management, and <strong>TIBCO</strong>®<br />

KPSA for provisioning and service activation. The applications are<br />

bundled to maximize the automation and fl ow-through processing<br />

of complex and converged product offering delivery, however<br />

they can also be purchased separately.<br />

Convergent Fulfi llment <strong>Suite</strong><br />

<strong>TIBCO</strong> Fulfi llment <strong>Orchestration</strong> provides a unique convergent<br />

solution set that handles and combines the fulfi llment of any<br />

customer types (including residential, corporate, post-paid, and<br />

pre-paid), network access technologies (including wire-less/<br />

LTE, wire-line broadband, PSTN, and NGN/IMS), and services<br />

(including high-speed internet, voice, TV, content, and new M2M<br />

and mobile payments services) – all with support for long-running<br />

orders with manual interactions and short-lived automated orders.<br />

Product and Service Catalog<br />

<strong>TIBCO</strong> ActiveCatalog empowers CSPs by giving them complete<br />

control on product offering design, validation rules, and fulfi llment<br />

policies from resource-facing services up to product bundles.<br />

Aligned to TMF SID, catalog concepts are managed through<br />

a commercial and a technical view. IT and OSS departments<br />

build up customer services from network resources and service<br />

platform capabilities which are used by marketing and business<br />

departments to design commercial products and bundles.<br />

• SID-based product and service modeling with a re-usable<br />

building block approach<br />

4<br />

• Complex bundling and composition capabilities enabled<br />

through relationships, hierarchies, attributes, conditions, and<br />

rules<br />

• Product and service mappings to fulfi llment processes for<br />

dynamic fulfi llment, provisioning, and activation<br />

• Collaborative product lifecycle management using inbuilt data<br />

authoring workfl ows from product design to rollout<br />

• Product lifecycle process for offering, products, prices, and<br />

services<br />

• Built on <strong>TIBCO</strong>’s multi-domain master data management<br />

(MDM) technology for rich and fully featured data management<br />

capabilities<br />

Monitoring and viewing each orders end-to-end fulfi llment process in<br />

Gantt Chart diagram


ATTRIBUTES AND CAPABILITIES<br />

Analyze process execution duration per product and service<br />

Order Management<br />

<strong>TIBCO</strong> Active<strong>Fulfillment</strong> accurately and efficiently automates the<br />

end-to-end lifecycle of customer orders for products received<br />

from order entry systems, such as a CRM application. It includes<br />

order establishment, capture, validation, decomposition,<br />

optimization, and orchestration. <strong>TIBCO</strong> Active<strong>Fulfillment</strong> interacts<br />

with <strong>TIBCO</strong> ActiveCatalog to decompose product orders into<br />

logic of service orders which can be transparently provisioned by<br />

<strong>TIBCO</strong>® KPSA.<br />

• Supports order establishment step-through offer configuration<br />

and validation capability<br />

• Semantic and catalog-based validation of orders<br />

• Dynamic decomposition of customer orders into plans of<br />

execution<br />

• <strong>Fulfillment</strong> plan orchestration handling and jeopardy<br />

management<br />

High-Performance Provisioning<br />

<strong>TIBCO</strong> KPSA automates the end-to-end lifecycle of service orders<br />

received from <strong>TIBCO</strong> Active<strong>Fulfillment</strong> order management or<br />

other customer applications. It includes order validation, order<br />

decomposition, orchestration, and network activation. <strong>TIBCO</strong><br />

KPSA interacts with <strong>TIBCO</strong> ActiveCatalog to decompose service<br />

orders into a logic of resource orders which are executed by<br />

network elements and service platforms.<br />

• High-performance multi-threaded architecture supports<br />

massive parallel execution and low latency<br />

• Semantic and catalog-based validation of orders<br />

• Pre-defined domain capabilities including order sequencing,<br />

scheduling, prioritization, and duplicate detection<br />

• Dynamic decomposition of service orders into plans of<br />

execution<br />

• Provisioning plans orchestration which handles complete<br />

rollback<br />

• Activation process execution resilient to network failure<br />

• Configurable, easy-to-upgrade network and OSS connectivity<br />

with a large library of domain protocols<br />

• Extended support of complex zero-touch provisioning flows<br />

o Handles activation/de-activation and resume/suspend/<br />

update<br />

o Enables barring/unbarring, audits/hot-line, and service<br />

parameterization/self-care<br />

o Performs network discovery, network configuration, and<br />

network driven auto-provisioning<br />

o Supports number portability and prepaid management<br />

End-To-End Order <strong>Fulfillment</strong> Operations<br />

• End-to-end visibility and tracking of customer order’s progress<br />

down to service orders.<br />

• Customer order in-flight change and service order cancel,<br />

suspend/resume, and repair.<br />

Track Service and Resource Order’s at every step of execution<br />

5


About <strong>TIBCO</strong><br />

<strong>TIBCO</strong> Software Inc. (NASDAQ: TIBX) is a provider of infrastructure software for companies to use on-premise or as part of cloud computing environments. Whether it’s<br />

optimizing claims, processing trades, cross-selling products based on real-time customer behavior, or averting a crisis before it happens, <strong>TIBCO</strong> provides companies<br />

the two-second advantageTM – the ability to capture the right information at the right time and act on it preemptively for a competitive advantage. More than 4,000<br />

customers worldwide rely on <strong>TIBCO</strong> to manage information, decisions, processes and applications in real time. Learn more at www.tibco.co<br />

Global Headquarters<br />

3303 Hillview Avenue<br />

Palo Alto, CA 94304<br />

Tel: +1 650-846-1000<br />

+1 800-420-8450<br />

Fax: +1 650-846-1005<br />

www.tibco.com<br />

© 2011 <strong>TIBCO</strong> Software Inc. All rights reserved. <strong>TIBCO</strong>, the <strong>TIBCO</strong> logo, The Power of Now, <strong>TIBCO</strong> Software, <strong>TIBCO</strong> <strong>Fulfillment</strong> <strong>Orchestration</strong>, <strong>TIBCO</strong> ActiveCatalog, <strong>TIBCO</strong> Active<strong>Fulfillment</strong>,<br />

<strong>TIBCO</strong> ActiveMatrix BPM, <strong>TIBCO</strong> Spotfire, tibbr, and <strong>TIBCO</strong> KPSA are trademarks or registered trademarks of <strong>TIBCO</strong> Software Inc. in the United States and/or other countries. All other product<br />

and company names and marks mentioned in this document are the property of their respective owners and are mentioned for identification purposes only.

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