Business Plan MIA Airways

Approved by
M I A
MAROC INTERNATIONAL AIRWAYS S.A.
NADOR / MAROC
BUSINESS PLAN
( 2013 – 2015 )
Name : GÜNER DEMIRARSLAN
Title : Managing Director, (Owner)
Signature :
Date : 02.10.2012
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CONFIDENTIALITY AGREEMENT
The undersigned reader acknowledges that the information provided by MIA S.A. in
this business plan is confidential ; therefore, reader agrees not to disclose it without
the express written permission of MIA S.A.
It is acknowledged by reader that information to be furnished in this business plan is in
all respects confidential in nature, other than information which is public domain
through other means and that any disclosure or use of same by reader, may cause
serious harm or damage to MIA S.A.
Upon request , this document is to be immediately returned to MIA S.A.
____________________
Signature
____________________
Name
____________________
Date
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TABLE OF CONTENTS
1. EXECUTIVE SUMMARY
1.1 COMPANY VISION
1.2 COMPANY MISSION
1.3 COMPANY OBJECTIVES
1.4 FLEET
1.5 MANAGEMENT AND ORGANISATION
1.6 SERVICES & MARKETING
1.7 FINANCIAL PLAN
ATTACHMENTS :
1. INTENDED CAPITAL AND SHAREHOLDERS
2. FLEET PLAN
3. BOARD MEMBERS & NOMINATED POST HOLDERS & BIOGRAPHIES
4. ORGANISATION CHART
5. PERSONNEL PLAN
6. FINANCIAL PLAN
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1. EXECUTIVE SUMMARY
MIA S.A. has been established on xx nd of November 2006 in NADOR / Maroc in order
to provide full geast workers and touristic charter basis flights mainly from NADOR,
TANGER,OUJDA and AL HOCEIMA to Europe and domestic flights in Maroc.
Major shareholder of the company is Mr.Güner Demirarslan who is also chairman of
the Company. Other shareholders and related details can be found on Attachment-1
1.1 VISION
MIA S.A. aims to be the best and biggest full charter operation and domestic service
provider in Maroc, having contemporary and innovative approach.
1.2 MISSION
MIA S.A. has a mission to provide safe and secure , efficient, on-time operation with
prices and service quality always acceptable to the customer by using well-maintained
airplanes. Our service will emphasize safety as its highest priority and also based on
continuous improvement and customer satisfaction.
1.3 OBJECTIVES
Objectives of MIA S.A. are as follows :
To obtain regulatory approvals from Maroc DGCA in March 2008.
To commence revenue service on or before 01 April 2013
To commence operation with two Boeing 737-300 airplanes in Oktober 2013
and expand the fleet to five airplanes in 2014 by adding three Boeing 737-800
and make the fleet with seven airplanes in 2015 by adding two Boeing 737-
800.
To raise sufficient the capital in timely manner to financially enable these
objectives.
To obtain JAR-145 approval within two months and ISO 9001:2000 approval
within 12 months after start-up.
1.4 FLEET
Aircraft type for MIA has been decided as Boeing 737-800 by taking into account
market conditions and payload/range characteristics of that type of airplane.
After starting the operation in Oktober 2013 with two 737-300, additional five airplane
are planned to join the fleet until 2015 , as seen in Attachment-2
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1.5 MANAGEMENT & ORGANISATION
Board members and executive management at MIA have several years aviation
background.
Flight operations and technical management have at least ten years experience in
their field of business. Biographies of board members and nominated postholders can
be found in Attachment-3
All required airline staff has been choosen from well experienced and trained
personnel in order to form a team oriented working atmosphere.
Currently all related MAROC DGCA requirements and procedures have been
completed. As soon as delivering the first airplane, commercial operation can be
started.
Airline operation will be carried out by using minimum but properly qualified and
trained personnel so at all detailed works other than core business will be out-sourced
to the contractors which are industrially well-known and regulatorily approved.
Flight and cabin crew in Flight Operations Department and line maintenance
personnel in Technical Department will be formed by permanent staff of MIA as well
as Commercial and Financial Management.
MIA’ in-house maintenance activities will be limited to JAR-145 approved line
maintenance of the airplanes. Base maintenance , engine/APU and component
maintenance will be contracted to EASA/JAR-145 approved MROs.
Organisation chart and personnel plan for the company can be seen on Attachment-4
and -5.
1.6 SERVICES & MARKETING
MIA has planned international charter flights on behalf of well-known tour operators in
aviation sector. Those will cover flights from MAROC to Spain, France, Germany,
Italy,Turkey,Holland, Belgian.
In following years after start-up, one third of the fleet will be operated in demanded
areas as wet-lease in winter season so that utilization of fleet over the year will be
maximized.
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INTENDED ROUTES FROM: MAROC TO: GERMANY, HOLLAND, BELGIEN
ITALY, FRANCE, SPAIN, TURKEY
NADOR (NDR) Düsseldorf, Frankfurt, Stuttgart, Istanbul
TANGER (TNG) Amsterdam, Rotterdam, Istanbul
OUJDA ( xxx ) Brussels, Paris, Lyon, Istanbul
AL HOCEIMA Milano, Roma
Paris, Marsilya, Strassburg
Barcelona, Madrid, Malaga, Alicante
DOMESTIC ROUTS: CASABLANCA to NADOR, OUJDA, TANGER and AL HOCEIMA
NADOR to TANGER, RABAT
OUJDA to MARAKKESE, TANGER
PRE AGGREED TOUROPERATORS: tba
The service approach will cover on-time , prices and in-flight service at the level
acceptable to the customer and safe operation.
All ground handling and food services will be outsourced at all airports included in
route structure.
New reservation system will be established due to domestic scheduled operation, And
an integrated and computerized operation control and management information
system will be established and used to increase efficiency and achieve quality service
targets.
1.8 FINANCIAL PLAN
MIA’ revenue and expense details of the financial plan as monthly basis, can be seen
on the Attachment -6.
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Intended Capital :
ATTACHMENT-1
INTENDED CAPITAL AND SHAREHOLDERS
The company capital is for the start 3 ( three ) million US dollars .
It is planned that company capital will be increased to 10 (ten) million US dollars in
2013 parallel to the aircraft acquisition as requested by MAROC Directorate General
of Civil Aviation (DGCA)
Shareholders :
1) Mr. Güner DEMIRARSLAN
2) Mr Kazim DEMIRARSLAN
3) Mr.xxxxxx xxxxxxx
4) Mr. xxxxx xxxxxxx
5) Mr. xxxxx xxxxxxxx
6) Mr. xxxxx xxxxxxx
ATTACHMENT-2
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YEAR
20012
AIRCRAFT TYPE / MODEL
Boeing 737-300 737- 800
2013 2 -
2014 4 2
2015 4 4
FLEET PLAN
REMARKS
Securing the airplanes for 2012 and
carrying out all preparation including
commercial agreements required for
operational start-up.
B737-300-MTOW 62t, EASA/JAR-OPS
Compliant, -CFM56-3B2, 148Y
configured, EFIS
-B737-300 MTOW 62t, EASA/JAR-OPS
Compliant, -CFM56-3B2, 148Y
configured, EFIS
B737-800-MTOW 89t/93t, EASA/JAR-
OPS Compliant, -CFM56-5B2/B3, 189Y
configured, EFIS
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ATTACHMENT-3
BOARD MEMBERS & NOMINATED POST HOLDERS & BIOGRAPHIES
Member of the Boards :
1) xxxxxxxxxx zzzzzzzzzzz CHAIRMAN
2) xxxxxxxxx zzzzzzzzzz VICE CHAIRMAN
3) xxxxxxxx zzzzzzzzzz MEMBER OF THE BOARD AND
MANAGING DIRECTOR
Nominated Postholders :
1) xxxxxxxxxxx xxxxxxxxxx Managing Director
2) xxxxxxxxx xxxxxxxxxx Technical Director
3) xxxxxxxxxx xxxxxxxxxxx Flight Ops.Director
4) xxxxxxxxxxx xxxxxxxxxx Training Director
5) xxxxxxxx xxxxxxx Quality Director
6) xxxx xxxxxxxxxx Ground Ops. Director
7) xxxxxxxx xxxxxx Cabin Crew Manager
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ATTACHMENT-3 (continued)
BOARD MEMBERS & NOMINATED POST HOLDERS & BIOGRAPHIES
xxxxxxxxxxxxxxxxx - CHAIRMAN
He was born in
– VICE CHAIRMAN
He was born in
xxxxxxxxxxxxxxxxxx – MANAGING DIRECTOR
He was born in
xxxxxxxxxxxxxxxxxx – QUALITY DIRECTOR
He was born in
xxxxxxxxxxxxxxxxxxxxxxxx – FLIGHT OPERATIONS DIRECTOR
Captain Pilot.
He was born in
xxxxxxxxxxxxxxxxxxxxxxxxx – TRAINING DIRECTOR
Captain Pilot
He was born in
xxxxxxxxxxxxxxxxxxxx -GROUND OPERATIONS MANAGER
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He was born in
xxxxxxxxxxxxxxxxxxxxxxxx– CABIN CREW MANAGER
She was born in
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TECHNICAL
DIRECTOR
MAINTENANCE
MANAGER
ENGINEERING
MANAGER
LOGISTICS
MANAGER
TRAINING
DIRECTOR
COCKPIT
TRAINING
MANAGER
CABIN CREW
TRAINING
MANAGER
TECHNICAL
TRAINING
MANAGER
GROUND
OPERATIONS
TRAINING
MANAGER
FINANCIAL AND HUMAN
RESOURCE DIRECTOR
CABIN CREW
MANAGER
CHIEF CABIN
ATTENDANT
CABIN
ATTENDANTS
ATTACHMENT-4
ORGANISATION CHART
ACCOUNTABLE
MANAGER
FLIGHT
OPERATIONS
DIRECTOR
CHIEF PILOT
TYPE CHIEF
PILOTS
CREW
PLANNING
PERFORMANCE
CHIEF
FLIGHT
OPERATIONS
SUPPORT
CHIEF
DOCUMENTATION
SUPERVISOR
QUALITY
ASSURANCE
TECHNIC
MANAGER
QUALITY DIRECTOR
FLIGHT SAFETY
MANAGER
QUALITY
ASSURANCE
OPERATIONS
MANAGER
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GROUND
OPERATIONS
DIRECTOR
STATION
MANAGERS
CHIEF
DISPATCHER
DISPATCHERS
COMMERCIAL
DIRECTOR
PUBLIC
RELATIONS
MANAGER
SALES
MANAGER
FLIGHT
PROGRAMME
FLIGHT RIGHTS
&
COORDINATION
Post Holder
Additional Reporting & Coordination
Direct Reporting
SECURITY
MANAGER

ATTACHMENT-5
PERSONNEL PLAN
Complying with personnel policy outlined in paragraph 1.5, MIA projected personnel plan
including managerial staff for three years will be as follows :
YEAR
AIRCRAFT TYPE / MODEL
Boeing 737-300 / 800
NUMBER OF PERSONNEL
PER AIRCRAFT TOTAL
2012 5
2013 2 42 84
2014 4 39 156
2015 6 37 222
Projected personnel is based on the following parameters :
1. Monthly utilization 300 flight hours
2. Planned flight crew team per aircraft : 4
3. Planned cabin crew team per aircraft : 5
4. Planned line maintenance technicians per aircraft : 4
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ATTACHMENT-6
FINANCIAL PLAN
MIA’s overall business plan for three years is projected as follows ;
YEAR
FLEET BLOCK NUMBER OF
B737 HOURS DEPARTURE
TOTAL
REVENUE (euro)
PROFIT
BEFORE
TAX (euro)
2013 2 airplane / Intern. 6.408 3.204 39.520.440 4.551.961
2014 2 airplane / Intern. 6408 3.204 39.520.440 4.551.961
2015 2 airplane - domestic 4.920 4.920 36.464.849 2.740.277
2014 Total 4 aircraft 11.328 8.124 75.985.289 7.292.238
2015 6 aircraft- Intern.+domestic 18.000 11.500 125.000.000 11.000.000
Year
Fleet
Composition
Profit
From Charter / Flight Ticket
* ) Profit
From Extra Income
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Profit
Total
2013 2 * B737-300 3.604.186 947.774 4.551.961
2014 4 * B737-300 5.633.463 1.658.774 7.292.238
2015 6 * B737-300/800 8.500.000 2.500.000 11.000.000
* Cargo,
* Duty-Free
* Excess-baggage
*Advertising

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