Opportunity to benefit from using the HD Voice logo - GSMA
Opportunity to benefit from using the HD Voice logo - GSMA
Opportunity to benefit from using the HD Voice logo - GSMA
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© <strong>GSMA</strong> 2011<br />
© <strong>GSMA</strong> 2013<br />
<strong>Opportunity</strong> <strong>to</strong> <strong>benefit</strong> <strong>from</strong> <strong>using</strong> <strong>the</strong> <strong>HD</strong> <strong>Voice</strong> <strong>logo</strong><br />
For <strong>the</strong> attention of <strong>the</strong> business leader<br />
of <strong>HD</strong> <strong>Voice</strong> services<br />
Restricted - Confidential Information<br />
© GSM Association 2013<br />
All <strong>GSMA</strong> meetings are conducted in full compliance with <strong>the</strong><br />
<strong>GSMA</strong>’s anti-trust compliance policy
The opportunity<br />
<strong>HD</strong> <strong>Voice</strong> enables opera<strong>to</strong>rs and vendors <strong>to</strong> clearly differentiate <strong>the</strong>ir<br />
service offering by providing cus<strong>to</strong>mers with high-quality voice calls<br />
on mobile networks<br />
The <strong>GSMA</strong>, in collaboration with our members, are supporting use<br />
of a universally recognised symbol which easily identifies <strong>HD</strong> <strong>Voice</strong><br />
enabled devices and services<br />
Join <strong>the</strong> multiple opera<strong>to</strong>rs and vendors that are already <strong>using</strong> <strong>the</strong><br />
<strong>logo</strong>, free of charge, and offering a superior quality voice service for<br />
<strong>the</strong>ir cus<strong>to</strong>mers<br />
This document outlines how you can obtain and <strong>benefit</strong> <strong>from</strong> <strong>using</strong> <strong>the</strong> <strong>logo</strong><br />
© <strong>GSMA</strong> 2011 © <strong>GSMA</strong> 2013
The next generation of voice quality<br />
More natural sounding speech<br />
Intelligent background noise reduction<br />
Wider range of sounds promoting audio<br />
clarity and clear conversation<br />
© <strong>GSMA</strong> 2011 © <strong>GSMA</strong> 2013
Experience <strong>the</strong> <strong>benefit</strong>s for yourself<br />
© <strong>GSMA</strong> 2011 © <strong>GSMA</strong> 2013<br />
Please click here for link <strong>to</strong> sound demonstration
Strong support for <strong>HD</strong> <strong>Voice</strong><br />
Mobile<br />
Codecs: WB AMR (GSM), EVRC-NW (CDMA2K)<br />
Terminal Specifications by 3GPP, 3GPP2<br />
Over 70 mobile networks in 50 countries<br />
© <strong>GSMA</strong> 2011 © <strong>GSMA</strong> 2013<br />
January 2010: 1 MNO (Orange Moldova)<br />
(2010: +12, 2011: + 25, 2012: +26 )<br />
Incl. 2 VoLTE (SKT, LG U+ in South Korea), 3 over GSM<br />
Over 160 WB AMR phones<br />
16 different manufacturers<br />
<strong>HD</strong> <strong>Voice</strong> interoperabilty between mobile networks<br />
Fixed<br />
Now possible thanks <strong>to</strong> international <strong>HD</strong> hubs: BT GIPX, KPN,<br />
Broadsoft, Orange<br />
Codec: G722<br />
<strong>from</strong> GSA, Jan. 2013<br />
http://www.gsacom.com/gsm_3g/info_papers.php4<br />
Acoustic terminal requirements by DECT Forum for CAT-iq devices
<strong>HD</strong> Logo Technical Requirements<br />
Version V1.0 published in June 2012<br />
© <strong>GSMA</strong> 2011 © <strong>GSMA</strong> 2013<br />
Minimum Requirements for Mobile Networks and Terminals for <strong>the</strong> usage<br />
of <strong>the</strong> ‘<strong>HD</strong> voice’ <strong>logo</strong> with GSM, UMTS, LTE<br />
AMR WB Codec support + Acoustical performance + Noise reduction<br />
+ limited Delay. Based on 3GPP + ETSI specifications<br />
Version V1.1 published in April 2013<br />
Annex C: V1.0 updated with edi<strong>to</strong>rials<br />
Annex D: Added Minimum Requirements for Mobile Networks and<br />
Terminals for <strong>the</strong> usage of <strong>the</strong> ‘<strong>HD</strong> voice’ <strong>logo</strong> with CDMA2000<br />
EVRC-NW Codec support + Acoustical performance + Noise<br />
reduction + limited Delay. Based on 3GPP + ETSI specifications<br />
Annex E: Added Minimum Requirements for Terminals for <strong>the</strong> usage of<br />
<strong>the</strong> ‘<strong>HD</strong> voice’ <strong>logo</strong> with DECT<br />
CAT-iq2.0 specifications as minimum requirements for <strong>Voice</strong> Logo<br />
use for fixed <strong>HD</strong> devices<br />
Version V2 worked on<br />
To consider updates progressed in 3GPP SA4 releases<br />
Licensees commit <strong>to</strong> self certify that product or service is compliant with<br />
Technical requirements
Industry use of one <strong>logo</strong><br />
Better for <strong>the</strong> industry <strong>to</strong> support one universally recognised symbol<br />
which easily identifies <strong>HD</strong> <strong>Voice</strong> enabled devices and services<br />
Easier for opera<strong>to</strong>rs and vendors <strong>to</strong> promote <strong>HD</strong> <strong>Voice</strong> capabilities<br />
and clearer for cus<strong>to</strong>mers <strong>to</strong> understand<br />
© <strong>GSMA</strong> 2011 © <strong>GSMA</strong> 2013
© <strong>GSMA</strong> © <strong>GSMA</strong> 2011 2012<br />
Examples of opera<strong>to</strong>rs <strong>using</strong> <strong>the</strong> <strong>logo</strong><br />
Opera<strong>to</strong>rs and vendors already signed up <strong>to</strong> use <strong>the</strong> <strong>logo</strong>
How <strong>to</strong> obtain this free <strong>logo</strong> <strong>from</strong> <strong>the</strong> <strong>GSMA</strong><br />
Visit www.gsma.com/hd-voice <strong>to</strong> review <strong>the</strong> following documents:<br />
© <strong>GSMA</strong> 2011 © <strong>GSMA</strong> 2013<br />
– Logo usage guidelines<br />
– Minimum Requirements specification outlining minimum network<br />
and terminal requirements<br />
– <strong>HD</strong> <strong>Voice</strong> Licence agreement<br />
– Marketing only – <strong>HD</strong> <strong>Voice</strong> Licence Agreement<br />
Please review and self certify that your organisation meets <strong>the</strong> Minimum<br />
Requirements specification (for network or terminal respectively)<br />
Then sign a print out of <strong>the</strong> Licence Agreement and return <strong>to</strong> <strong>the</strong> <strong>GSMA</strong><br />
The <strong>GSMA</strong> will countersign <strong>the</strong> Licence Agreement and return with<br />
electronic files of <strong>the</strong> <strong>logo</strong>
What is <strong>the</strong> <strong>GSMA</strong> role?<br />
Cus<strong>to</strong>dian of <strong>the</strong> <strong>HD</strong> <strong>Voice</strong> <strong>logo</strong><br />
Defines technical mobile network and terminal requirements for <strong>the</strong><br />
<strong>logo</strong> usage (as well as provides fur<strong>the</strong>r inputs in<strong>to</strong> relevant<br />
standardisation bodies), through relevant <strong>GSMA</strong> Groups and<br />
Committees<br />
Contact for any licensee applications<br />
Manages <strong>the</strong> trademark registration applications in <strong>the</strong> 11 markets<br />
agreed. The <strong>GSMA</strong> does not actively defend <strong>the</strong> <strong>logo</strong> on behalf of<br />
members<br />
Updates <strong>to</strong> brand and usage guidelines<br />
Promote awareness amongst members and facilitate usage of <strong>the</strong><br />
<strong>logo</strong><br />
Engages relevant organisations <strong>to</strong> also facilitate support of <strong>the</strong> <strong>logo</strong> in<br />
mid-term in <strong>the</strong> fix world<br />
© <strong>GSMA</strong> 2011 © <strong>GSMA</strong> 2013
<strong>GSMA</strong> Contacts<br />
For legal / licence agreement related enquiries<br />
Monique Cormier (Associate General Counsel) at hdvoice@gsm.org<br />
For general Marketing related questions<br />
Alastair Ames (Direc<strong>to</strong>r of Marketing) at hdvoice@gsm.org<br />
For press and media related enquiries<br />
Claire Cran<strong>to</strong>n (Media Relations Direc<strong>to</strong>r) at press@gsm.org<br />
For feedback <strong>to</strong> <strong>the</strong> terminal or network requirements<br />
Paul Gosden (Direc<strong>to</strong>r of <strong>the</strong> Terminal Steering Group)<br />
pgosden@gsm.org<br />
© <strong>GSMA</strong> 2011 © <strong>GSMA</strong> 2013