NutraNews - DSM Nutritional Products newsletter 1/2012

RONOZYME ® ProAct launched in US
6
Focus: Animal Nutrition & Health
A look at the
successful first decade
of a feed additive with
a bright future
DSM celebrated the 10 th anniversary of
advanced nutritional supplement Hy•D ® — a
market-shaping extension of traditional
vitamin D3. Hy•D ® is a metabolite of vitamin
D3, (25-hydroxy-vitamin D3 ), giving poultry
and swine the vitamin boost they need to cope
with challenges and improve their
performance. Hy•D ® ensures optimum
absorption also in the presence of intestinal
diseases and provides birds and swine to
attain the circulating levels of 25-hydroxy
vitamin D3 necessary to fully realize their
genetic potential. It has also been showed that
Hy•D ® optimizes immune function.
Advantages for poultry meat:
• Reduces bone problems
• Improves performances
(weight gain, feed conversion ratio)
• Provides processing plant advantages:
increased meat yield and fewer
condemnations and downgrades
Advantages for breeders and layers:
• Ensures maximum bone density
• Increases lay persistence and eggshell quality
• Improves hatchability
The International Poultry Exhibition (IPE)
Atlanta 2012 was DSM’s springboard for
RONOZYME ® ProAct in the US market.
RONOZYME ® ProAct is part of the
RONOZYME ® range of enzymes and
represents a specifically-selected pure
protease optimized for animal nutrition —
improving feed protein utilization and thus
reducing feed cost.
First launched in Brazil at the end of 2008,
the Feed Enzyme Alliance has since sold
its increasingly popular product in Latin
America, Asia Pacific and Europe. “We have
received very encouraging feedback from
customers across the globe after
introducing RONOZYME ® ProAct. Sales have
NutraNews | Issue 1: 2012
Advantages for swine:
• Improves bone strength and frame
development
• Increases selection rate in gilts
• Improves productivity and life-time
performance in sows
Today, Hy•D ® is much more than an additive;
rather, it is a management tool.
Production quality is a critical factor for an
additive as innovative and versatile as Hy•D ® .
The Naperville team’s hard work in maintaining
outstanding quality levels has made a crucial
contribution to Hy•D ® ’s success.
With a hugely successful first decade behind it,
Hy•D ® has a bright future.
Gilberto Litta
Global Category Manager Vitamins
– Animal Nutrition & Health
gilberto.litta@dsm.com
been excellent and we continue to increase our
customer base in countries where it is
available. We are delighted that the US poultry
Animal Nutrition & Health
Events
Midwest Poultry Expo
March 14 – 15, Minneapolis, MN
http://midwestpoultry.com
AFIA Purchasing Convention
March 14 – 16, Orlando, FL
www.afia.org
PetFood Forum
April 2 – 4, Chicago, USA
www.petfoodindustry.com
China Feed Expo
April 9 – 13, Xiamen, China
Ruminant Symposium
May 9 – 10, Dublin
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industry will now be able to benefit from this
innovative protease.” says Antonio-Ruy Freire,
President, DSM Animal Nutrition & Health.