ANNUAL REPORT - ZEPPELIN GmbH
ANNUAL REPORT - ZEPPELIN GmbH
ANNUAL REPORT - ZEPPELIN GmbH
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2008<br />
<strong>ANNUAL</strong> <strong>REPORT</strong><br />
<strong>ZEPPELIN</strong> GROUP FACTSHEET<br />
Sales<br />
2008 2007 2006<br />
Trade EUR m 2.208 2.080 1.735<br />
Industry EUR m 239 176 125<br />
Group 1 EUR m 2.447 2.257 1.860<br />
Employees (year average)<br />
Trade 1 5.304 4.518 3.973<br />
Industry 669 603 561<br />
Group 5.973 5.121 4.534<br />
of which trainees 311 247 221<br />
Fixed assets<br />
Additions EUR m 149,7 130,6 124,2<br />
Changes in consolidation group EUR m 0,6 – - 0,3<br />
Depreciation EUR m 54,3 48,6 47,4<br />
of which rental assets<br />
% of additions 36 37 38<br />
Additions EUR m 88,9 72,3 85,9<br />
Changes in consolidation group EUR m 0,0 – –<br />
Depreciation EUR m 31,0 26,8 28,3<br />
Results from ordinary activities EUR m 101,2 119,1 77,0<br />
Group net income EUR m 65,4 71,4 41,7<br />
Net cash flow EUR m 170,0 148,0 126,4<br />
Group equity EUR m 394,4 341,1 273,6<br />
of which<br />
Subscribed capital EUR m 100,0 50,0 50,0<br />
Capital reserves EUR m 60,0 60,0 60,0<br />
Revenue reserves EUR m 140,6 131,6 106,4<br />
Retained earnings of the Group EUR m 83,0 89,9 50,2<br />
Minority interests EUR m 10,8 9,7 7,0<br />
1) incl. <strong>ZEPPELIN</strong> <strong>GmbH</strong>
<strong>ZEPPELIN</strong> GROUP CONTACTS<br />
<strong>ZEPPELIN</strong> GMBH<br />
Registered Office:<br />
Leutholdstraße 30<br />
88045 Friedrichshafen<br />
Germany<br />
Phone +49 7541 202-201<br />
Fax +49 7541 202-210<br />
Headquarters:<br />
Graf-Zeppelin-Platz 1<br />
85748 Garching bei München<br />
Germany<br />
Phone +49 89 320 00-0<br />
Fax +49 89 320 00-482<br />
E-Mail: zeppelin@zeppelin.com<br />
TRADING<br />
Zeppelin Baumaschinen <strong>GmbH</strong><br />
Graf-Zeppelin-Platz 1<br />
85748 Garching bei München<br />
Germany<br />
Phone +49 89 320 00-0<br />
Fax +49 89 320 00-482<br />
E-Mail: zeppelin@zeppelin.com<br />
MVS Zeppelin <strong>GmbH</strong> & Co. KG<br />
Graf-Zeppelin-Platz 1<br />
85748 Garching bei München<br />
Germany<br />
Phone +49 89 320 00-220<br />
Fax +49 89 320 00-222<br />
E-Mail: info@mvs-zeppelin.de<br />
Zeppelin Power Systems<br />
<strong>GmbH</strong> & Co. KG<br />
Ruhrstraße 158<br />
22761 Hamburg<br />
Germany<br />
Phone +49 40 853 151-0<br />
Fax +49 40 853 151-39<br />
E-Mail: powersystems@zeppelin.com<br />
This company is also your<br />
contact for:<br />
Zeppelin SkySails Sales & Service<br />
<strong>GmbH</strong> & Co. KG<br />
Hamburg, Germany<br />
Zeppelin Österreich <strong>GmbH</strong><br />
Zeppelinstraße 2<br />
2401 Fischamend, Austria<br />
Phone +43 2232 790-0<br />
Fax +43 2232 790-262<br />
E-Mail: marketing@zeppelin-cat.at<br />
Phoenix-Zeppelin, spol. s r.o.<br />
Lipova 72, 25170 Modletice<br />
Czech Republic<br />
Phone +420 26 6015-200<br />
Fax +420 26 6015-361<br />
E-Mail: info@p-z.cz<br />
This intermediate holding<br />
is also your contact for<br />
the following companies:<br />
Phoenix Zeppelin, spol. s r.o.<br />
Banskà Bystrica,<br />
Republic of Slovakia<br />
ČZ LOKO, a.s.<br />
eska T ebová, Czech Republic<br />
Zeppelin-Körös-Spedit Kft.<br />
Budapest, Hungary<br />
Zeppelin Polska Sp. z o.o.<br />
Warsaw, Poland<br />
Zeppelin International AG<br />
Chamerstraße 85,<br />
6300 Zug, Switzerland<br />
Phone +41 41 747 00 30<br />
Fax +41 41 747 00 31<br />
E-Mail: zeppelin@zeppelin-int.ch<br />
This intermediate holding<br />
is also your contact for<br />
the following companies:<br />
Zeppelin Armenia LLC<br />
Yerevan, Armenia<br />
Zeppelin Belarus OOO<br />
Minsk, Belarus<br />
Zeppelin Russland OOO<br />
Moscow, Russia<br />
Zeppelin Ukraine TOW<br />
Kiev, Ukraine<br />
Zeppelin Turkmenistan JV<br />
Ashgabat, Turkmenistan<br />
Repräsentanz Tadschikistan<br />
Dushanbe, Tajikistan<br />
Repräsentanz Usbekistan<br />
Tashkent, Uzbekistan<br />
INDUSTRY<br />
Zeppelin Silos & Systems <strong>GmbH</strong><br />
Leutholdstraße 108<br />
88045 Friedrichshafen,<br />
Germany<br />
Phone +49 7541 202-02<br />
Fax +49 7541 202-491<br />
E-Mail: zentral.fn@zeppelin.com<br />
This intermediate holding<br />
is also your contact for<br />
the following companies:<br />
Zeppelin Belgium N. V.<br />
Genk, Belgium<br />
Zeppelin Plast Tech S.r.l.<br />
Milan, Italy<br />
Zeppelin Systems Limited<br />
Nottingham, UK<br />
JMB Zeppelin Equipamentos<br />
Industriais Ltda.<br />
São Paulo, Brazil<br />
Zeppelin Systems USA Inc.<br />
Houston, U.S.A.<br />
Zeppelin Solid Technology<br />
(Beijing) Co. Ltd.<br />
Beijing, China<br />
Zeppelin Systems India Pvt. Ltd.<br />
Mumbai, India<br />
Zeppelin Gulf Co. Ltd.<br />
Juaymah, Saudi Arabia<br />
Zeppelin Technology<br />
Far East Pte. Ltd.<br />
Singapore<br />
Zeppelin Plastech Asia Pte. Ltd.<br />
Singapore<br />
Registered Office:<br />
Leutholdstraße 30<br />
88045 Friedrichshafen<br />
Germany<br />
Phone +49 7541 202-201<br />
Fax +49 7541 202-210<br />
<strong>ZEPPELIN</strong> GMBH<br />
zeppelin@zeppelin.com<br />
www.zeppelin.de<br />
Headquarters:<br />
Graf-Zeppelin-Platz 1<br />
85748 Garching bei München<br />
Germany<br />
Phone +49 89 320 00-0<br />
Fax +49 89 320 00-482
1 With Zeppelin SkySails<br />
Sales & Service <strong>GmbH</strong> & Co. KG<br />
2 With MVS Zeppelin Österreich <strong>GmbH</strong><br />
3 With ČZ LOKO, a. s., Tschechien<br />
4 Representation<br />
5 Representation in Moscow,<br />
Subsidiary in Turkey in foundation<br />
Zeppelin Baumaschinen <strong>GmbH</strong><br />
Garching bei München,<br />
Germany<br />
MVS Zeppelin <strong>GmbH</strong> & Co. KG<br />
Garching bei München,<br />
Germany<br />
Zeppelin Power Systems 1<br />
<strong>GmbH</strong> & Co. KG,<br />
Hamburg, Germany<br />
Zeppelin Österreich <strong>GmbH</strong> 2<br />
Fischamend (Vienna),<br />
Austria<br />
Phoenix-Zeppelin, spol. s r.o. 3<br />
Modletice (Prague),<br />
Czech Republic<br />
Phoenix Zeppelin, spol. s r.o.<br />
Banskà Bystrica,<br />
Republic of Slovakia<br />
Zeppelin Polska Sp. z o.o.<br />
Warsaw,<br />
Poland<br />
Zeppelin-Körös-Spedit Kft.,<br />
Budapest,<br />
Hungary<br />
<strong>ZEPPELIN</strong> GMBH<br />
Friedrichshafen, Germany<br />
TRADE DIVISION INDUSTRY DIVISION<br />
Zeppelin International AG<br />
Zug,<br />
Switzerland<br />
Zeppelin Russland OOO<br />
Moscow,<br />
Russia<br />
Zeppelin Ukraine TOW<br />
Kiev,<br />
Ukraine<br />
Zeppelin Armenia LLC<br />
Yerevan,<br />
Armenia<br />
Zeppelin Belarus OOO<br />
Minsk,<br />
Belarus<br />
Zeppelin Turkmenistan JV<br />
Ashgabat,<br />
Turkmenistan<br />
Zeppelin Tadschikistan 4<br />
Dushanbe,<br />
Tajikistan<br />
Zeppelin Usbekistan 4<br />
Taschkent,<br />
Uzbekistan<br />
Zeppelin Silos & Systems <strong>GmbH</strong> 5<br />
Friedrichshafen,<br />
Germany<br />
Zeppelin Belgium N. V.<br />
Genk,<br />
Belgium<br />
Zeppelin Plast Tech S.r.l.<br />
Milano,<br />
Italy<br />
Zeppelin Systems Limited<br />
Nottingham,<br />
UK<br />
JMB Zeppelin Equipamentos<br />
Industriais Ltda.<br />
São Paulo, Brazil<br />
Zeppelin Systems USA Inc.<br />
Houston,<br />
U.S.A.<br />
Zeppelin Solid Technology<br />
Co. Ltd.<br />
Beijing, China<br />
Zeppelin Systems India Pvt. Ltd.<br />
Mumbai,<br />
India<br />
Dated: April 2009<br />
Zeppelin Gulf Co. Ltd.<br />
Juaymah,<br />
Saudi Arabia<br />
Zeppelin Technology<br />
Far East Pte. Ltd.<br />
Singapore<br />
Zeppelin Plastech<br />
Asia Pte. Ltd.<br />
Singapore
<strong>ZEPPELIN</strong> GROUP: 190 LOCATIONS<br />
USA<br />
Houston<br />
GREAT BRITAIN<br />
Nottingham<br />
GERMANY<br />
Friedrichshafen | 3<br />
SWITZERLAND<br />
Zug<br />
GERMANY<br />
Munich | 119<br />
BELGIUM<br />
Genk<br />
BRAZIL<br />
São Paulo<br />
ITALY<br />
Milan<br />
POLAND<br />
Warsaw |2<br />
AUSTRIA<br />
Vienna | 5<br />
HUNGARY<br />
Budapest<br />
BELARUS<br />
Minsk<br />
CZECH REPUBLIC<br />
Prague | 12<br />
UKRAINE<br />
Kiev | 7<br />
SLOVAKIA<br />
Banskà Bystrica |5<br />
RUSSIA<br />
Moscow | 14<br />
SAUDI ARABIA<br />
Jubaii<br />
COUNTRY<br />
Location<br />
INDIA<br />
Mumbai<br />
RUSSIA<br />
Moscow<br />
SINGAPORE<br />
Singapore<br />
TURKEY<br />
Istanbul<br />
INDUSTRY DIVISION TRADE DIVISION<br />
TURKMENISTAN<br />
Ashgabat | 3<br />
ARMENIA<br />
Yerevan<br />
COUNTRY<br />
Main location | No. of locations<br />
CHINA<br />
Beijing<br />
UZBEKISTAN<br />
Tashkent | 4<br />
TAJIKISTAN<br />
Dushanbe
Contents<br />
Management Board 2<br />
Directors’ Report 3<br />
Supervisory Board Report 6<br />
Corporate Boards 8<br />
A Vision Creates Values<br />
A Century of Tradition, Change and Growth 10<br />
The Zeppelin Airship Era 12<br />
Overcoming Boundaries 14<br />
Phoenix from the Ashes 16<br />
Zeppelin Today 18<br />
Zeppelin Worldwide 20<br />
Creating Value for our Customers 22<br />
People Create Values 24<br />
Sustainability is our Legacy 26<br />
Innovating into the Future 28<br />
Innovations 2008<br />
First Diesel-Electric Powered Dozer 30<br />
Turn Wind into Profit 32<br />
Innovative Rentals 34<br />
Energy Efficiency in Logistics 36<br />
Groundbreaking Filter Technology 38<br />
Group Management Report<br />
1. Business and Economic Environment 42<br />
2. Business Development of the Company 45<br />
3. Results of Operations, Financial Position and Net Assets 53<br />
4. Subsequent Events 57<br />
5. Risk Report 57<br />
6. Outlook 62<br />
Group Financial Statement 67<br />
<strong>ZEPPELIN</strong> GROUP FACTSHEET (front cover)<br />
190 LOCATIONS (front cover, double page)<br />
<strong>ZEPPELIN</strong> GROUP CONTACTS (back cover)<br />
STRUCTURE (back cover, double page)
Ernst<br />
Susanek<br />
President and CEO<br />
Central Functions,<br />
Power Systems and<br />
Trading Companies<br />
ex Germany<br />
Management Board<br />
Alexander<br />
Bautzmann<br />
Finance<br />
and Property<br />
Management<br />
Directors’ Report<br />
The Zeppelin Group can look back on a strong 2008, even if worldwide economic turbulence in<br />
the wake of the US financial and real estate crisis also impacted on our business, notably in the<br />
last quarter of the fiscal year. Successfully flouting the trend, we still achieved the highest sales<br />
revenues and highest cash flow in the history of our company in 2008: the year in which the<br />
Zeppelin Foundation and Zeppelin Group celebrated their centenary. The huge effort of recent<br />
years in our drive for renewal and greater efficiency have paid off, enabling us to push our Return<br />
on Sales well above past averages. In total, the Zeppelin Group achieved a net cash flow of<br />
approximately €170 million in fiscal 2008 (2007: €148 million). At 4 percent (2007: 5.2 percent)<br />
our ROS is at an acceptable level. And, with Zeppelin being awarded an A+ rating by Creditreform<br />
2 2008 zeppelin annual report 3<br />
Michael<br />
Heidemann<br />
Sales, Service<br />
and Rentals<br />
Germany<br />
Peter<br />
Gerstmann<br />
Controlling and<br />
Industry Division<br />
Rating AG for the fourth year running, this confirms the effectiveness of our ongoing commitment<br />
to capitalize on market opportunities and apply strict cost discipline throughout our business.<br />
Group revenues rose by 8.4 percent to € 2.447 billion (2007: € 2.257 billion). We generated this<br />
growth under our own power, without significant acquisitions. Non-domestic revenues continued<br />
their steady growth as a percentage of overall earnings, rising from 45 to almost 50 percent in<br />
2008. Internationalization and diversification – a strong commitment at Zeppelin since the early<br />
1990s – enable us to spread risk better across a number of countries and markets. Through<br />
strength in innovation and proximity to the markets we serve, every company in the Zeppelin<br />
Group has managed to sustain or expand its competitive position.<br />
Despite the weakening of markets during the last quarter of 2008, our trading companies still<br />
succeeded in raising sales revenues for the entire year, up 6.1 percent over 2007. In total, we sold<br />
19,054 construction machines, engines and lift trucks (2007: 19,487), achieving retail revenues of<br />
€ 2.208 billion (2007: €2.080 billion). Activities outside Germany were particularly dynamic.<br />
At Zeppelin International AG, the intermediate holding which has overall stewardship of our<br />
non-EU trading activities, sales revenues soared by 47 percent compared to 2007. However,<br />
significant currency devaluation in Russia and Ukraine in recent months has impacted severely on.<br />
Jürgen-Philipp<br />
Knepper<br />
HR (Labor Director),<br />
Legal and Compliance
Directors’ Report<br />
the Group's operating results for the year. The German rentals company and Zeppelin Power Systems<br />
both displayed strong positive trends. With each area posting revenue growth of 8 percent<br />
in 2008, our expansion strategy for these two business sectors is showing through in results.<br />
We also took key strategic steps in 2008 for future expansion: we founded Zeppelin Rental <strong>GmbH</strong>,<br />
which will in future steer the entire rental activities of the Zeppelin Group, and acquired a shareholding<br />
in the Hamburg-based company SkySails <strong>GmbH</strong> & Co KG, which complements the Power<br />
Systems portfolio with wind propulsion for ships.<br />
The Zeppelin Industry business also had a very strong 2008, continuing its uninterrupted growth<br />
of preceding years. Sales revenues rose by 36 percent to € 239 million (2007: € 176 million),<br />
with international business accounting for 66 percent of this total (2007: 83 percent). A healthy volume<br />
of orders kept engineering and production working to capacity over the entire year, despite<br />
a distinct slowdown on the relevant markets towards the end of 2008 which is expected to continue<br />
through 2009. Our growth strategy in 2008 also included activities to expand our value chain<br />
and open up new markets: for example, we acquired an engineering company in India and founded<br />
a subsidiary in Turkey. In addition, the joint venture we founded in 2007 with a partner in<br />
Saudi Arabia (Zeppelin Gulf Co. Ltd.) took up operations successfully.<br />
Delivering business excellence for the benefit of our customers is our credo – the benchmark we<br />
set ourselves every single day. This is about constantly being ready for change both in products<br />
and processes, and placing a premium on innovation. In 2008 the Zeppelin Group companies have<br />
channeled major effort and commitment into living up to this credo. The new product generations<br />
of our Trading division, which we rolled out with our manufacturer partners, push innovation<br />
boundaries above all in terms of greater operational efficiency and reduced carbon emissions.<br />
With new advanced filter technologies, the Industry division likewise introduced innovation to<br />
the benefit of customers. On the process side we have continued to drive through improvements<br />
in all our companies, for example introducing a new IT system in the largest Zeppelin Group company,<br />
Zeppelin Baumaschinen <strong>GmbH</strong>. Already in productive operation, the new solution is firmly<br />
on track to raise our productivity and make communication at customer interfaces swifter and<br />
more efficient.<br />
Looking into the future, the development of the Zeppelin Group and its companies is subject to<br />
considerable risk in 2009. Our company has not escaped the fallout from the global economic<br />
crisis. With market volumes tumbling (in some cases the shrinkage is enormous) compared to the<br />
first months of fiscal 2008, and in the light of continuing currency risks in the countries of eastern<br />
Europe, our sales revenue and profits have been under strain in the first quarter of 2009. Accordingly,<br />
taking a critical view of projected market volumes, we predict that sales revenues could<br />
decline by as much as 20 percent, with a Return on Sales between 2 and 3 percent.<br />
Given the uncertainty in our external environment, we are focusing all the more on our own<br />
strengths, from which we can derive the power to sustain our position on highly competitive markets.<br />
These strengths are many and varied. Our ownership structure is a case in point: being<br />
a Foundation company, we have strong financial security. Our profits remain largely in the company<br />
even at such difficult times as this, and are reinvested to the benefit of our customers.<br />
In addition, having boosted our ROS in recent years, we are now cushioned financially. Another<br />
strength is the strategic success which the Zeppelin Group has enjoyed in recent years. We have<br />
invested in diversifying and internationalizing our business, significantly easing our long-standing<br />
dependence on the German construction industry. We are now market leaders in many of the<br />
countries and core businesses in which we operate, making us a powerful and reliable partner for<br />
our customers. A key advantage for the Zeppelin Trading division is that we have strong,<br />
innovative manufacturer partners on our side.<br />
We are particularly well positioned in terms of our employees, whose commitment and identification<br />
with the company and its goals are key to our success. This is the mainstay for the future<br />
also. To secure this vital potential, we will continue to promote a spirit of enterprise among our<br />
employees in every Group company – through cooperative management styles with decentralized,<br />
clearly defined responsibilities, continuous professional development, and fair appraisal and<br />
remuneration.<br />
On behalf of the management board, I would like to express a special thank-you to the employees<br />
of the Zeppelin Group for their all-out commitment and superlative achievement. Our thanks of<br />
course also go to our customers and business partners, also to the Supervisory Board and General<br />
Works’ Council for the constructive and positive working relationship.<br />
In 2009 the Zeppelin Group embarks on a new century of its history. The risks and challenges<br />
engendered by the current global crisis are of colossal proportions. Yet our confidence remains<br />
unbroken. Over the first hundred years of its history, Zeppelin’s totally customer-centric approach,<br />
resolve and vision, innovation and will to change have time and again given the company the<br />
ability to move ahead and forge new paths into the future.<br />
Ernst Susanek<br />
President and CEO<br />
<strong>ZEPPELIN</strong> <strong>GmbH</strong><br />
4 2008 zeppelin annual report 5
The supervisory board was given regular status and progress reports about the organization<br />
and financial situation of <strong>ZEPPELIN</strong> <strong>GmbH</strong> Group verbally and in writing by the management board<br />
throughout 2008. Three board meetings were convened, at which the supervisory board – with<br />
input from various decision papers, reports and presentations – consulted with the management<br />
board on the planning, profit, asset position, operating finances and risk exposure of the company<br />
and its affiliated enterprises, and exercised supervisory control over the management board<br />
on this basis. At a board summit at the end of November, some of supervisory board members<br />
received a detailed presentation and appraisal from an external economics expert about<br />
economic development in eastern Europe, and discussed with management of the major Group<br />
companies about developments and future perspectives of the Zeppelin Group against the backdrop<br />
of the financial and economic crisis. The long-term financing and bank policy of the Group<br />
were key issues in these discussions.<br />
The supervisory board consulted intensively on strategic and investment planning. Following<br />
discussion with the management board, the supervisory board took decisions on a range of<br />
initiatives which – by law, statute or the Rules of Procedure for the Supervisory Board – require<br />
supervisory board approval. These included decisions on increasing equity capital, appointments<br />
of managing directors in affiliated companies, and acquisition of shareholdings to round out the<br />
Group’s portfolio and geographical spread in both Trading and Industry divisions. The board also<br />
agreed to the acquisition of a shareholding in the venture company SkySails, which has developed<br />
a sail propulsion system for use in the marine sector to complement traditional power<br />
systems. By founding a joint venture with SkySails, Zeppelin secures excellent business opportunities<br />
particularly in the long term for global sales and service of this innovative, environmentfriendly<br />
system.<br />
The supervisory board also addressed issues pertaining to corporate risk management and the<br />
selection of auditors.<br />
Josef Büchelmeier,<br />
Chairman of the Supervisory Board<br />
Supervisory Board Review<br />
The future organizational development of the Zeppelin Group and its management structure, as<br />
well as aspects of succession planning for the <strong>ZEPPELIN</strong> <strong>GmbH</strong> management board, were discussed<br />
at a plenary session of the supervisory board and in several meetings of the personnel<br />
committee.<br />
We were saddened to hear of the death on April 8, 2008, of Dr. Bernd Wiedmann due to an<br />
accident. Dr. Wiedmann was Chairman of the supervisory board of <strong>ZEPPELIN</strong> <strong>GmbH</strong> from 1985<br />
until 2001, and from 1995 to 2005 Chairman of the supervisory board of Zeppelin Baumaschinen<br />
<strong>GmbH</strong>. His even-handed, composed stewardship of these two corporate boards earned him great<br />
respect and esteem. We shall honor his memory in gratitude for his achievements.<br />
The annual financial statement and directors’ report, and the Group consolidated statement and<br />
directors’ report of <strong>ZEPPELIN</strong> <strong>GmbH</strong> to December 31, 2008, were audited by Ernst & Young AG,<br />
Stuttgart, the auditors elected by the shareholders’ meeting and commissioned by the supervisory<br />
board. The auditors issued an unqualified opinion on each of the statements and reports.<br />
The auditors’ report was submitted to each member of the supervisory board. Prior to the<br />
supervisory board balance meeting, there were two additional meetings concerning the audit of<br />
accounts, attended by the auditors, the Chairman of the supervisory board and other members<br />
of the supervisory board. At the accounts review meeting of the supervisory board on April 29,<br />
2009, the auditors reported on key findings and results of the audit, which as agreed also<br />
encompassed the Group’s early-warning risk identification system.<br />
The supervisory board has reviewed and endorsed the 2008 annual financial statement and<br />
consolidated accounts submitted by the management board. The annual financial statement and<br />
consolidated accounts of <strong>ZEPPELIN</strong> <strong>GmbH</strong> as per December 31, 2008, have been approved; the<br />
annual closure is accordingly declared. The supervisory board elected to follow the proposals of<br />
the management board regarding the use of the retained earnings.<br />
The supervisory board thanks the Zeppelin staff, employee representatives and the members of<br />
the management board for their dedicated, conscientious work, which has yet again brought such<br />
success for the Group.<br />
Friedrichshafen, April 29, 2009<br />
Josef Büchelmeier<br />
Chairman of the Supervisory Board<br />
6 2008 zeppelin annual report 7
Corporate Boards<br />
Supervisory Board Management Board<br />
In accordance with Section 7 of the German Co-determination Act (MitbestG), the supervisory<br />
board is composed of the following members:<br />
Josef Büchelmeier<br />
(Chairman)<br />
Mayor of the City<br />
of Friedrichshafen<br />
Ralph Misselwitz*<br />
(Deputy Chairman)<br />
Field Services Master Craftsman,<br />
Chairman of Zeppelin Group<br />
General Works’ Council,<br />
Chairman of the General Works’ Council<br />
of Zeppelin Baumaschinen <strong>GmbH</strong><br />
Dipl.-Ing. Werner Baier<br />
Chairman of the Supervisory Board<br />
of Webasto AG Fahrzeugtechnik<br />
Manfred Enger*<br />
Service Technician,<br />
Zeppelin Baumaschinen <strong>GmbH</strong><br />
Heribert Hierholzer*<br />
Master Craftsman in Industry,<br />
Chairman of the Works’ Council<br />
of Zeppelin Silos & Systems <strong>GmbH</strong><br />
Dr. Werner Pöhlmann<br />
Lawyer, tax accountant,<br />
certified public auditor<br />
† died April 8, 2008<br />
Vincenzo Savarino*<br />
2nd authorized representative of IG Metall<br />
labor union, Friedrichshafen-Oberschwaben<br />
Univ.-Prof. Dr.-Ing. Dr.-Ing. e.h. Dieter Spath<br />
Director of Fraunhofer Institut<br />
für Arbeitswirtschaft und Organisation<br />
and of the Stuttgart University Institute<br />
for Work Science and Technology Management<br />
Sibylle Wankel*<br />
Lawyer at IG Metall labor union –<br />
Bavaria region management<br />
Dr. Bernd Wiedmann †<br />
Former Mayor of the City of Friedrichshafen<br />
Lawyer<br />
Univ.-Prof. Dr. Dr. h. c. mult. Horst Wildemann<br />
Chair of business administration and<br />
management, logistics and production<br />
at the Technical University of Munich<br />
Dipl.-Ing. Eckhard Zinke*<br />
Sales Director,<br />
Zeppelin Baumaschinen <strong>GmbH</strong><br />
* Employee representatives<br />
Ernst Susanek (President and CEO)<br />
Alexander Bautzmann<br />
Peter Gerstmann<br />
Michael Heidemann<br />
Jürgen-Philipp Knepper<br />
8 2008 zeppelin annual report 9
Ferdinand Count Zeppelin<br />
Airship pioneer and<br />
founder of our company<br />
“You only have to want it and<br />
belief it, then you will succeed.”<br />
A Vision Creates Values<br />
A Century of Tradition, Change and Growth<br />
On October 11, 2008, the City of Friedrichshafen and the Foundation companies <strong>ZEPPELIN</strong> <strong>GmbH</strong> and<br />
ZF Friedrichshafen AG came together in the Zeppelin airship hangar to celebrate the centenary of the<br />
Zeppelin Foundation and Luftschiffbau Zeppelin <strong>GmbH</strong>. The pictures and quotes on the following pages<br />
capture a few moments from this event.<br />
This was a celebration of our origins, and of the values which were engendered a century ago. But it was<br />
also a call to every shakeholder to sustain and promote these values for the coming generations.<br />
Every day we at Zeppelin work with passion and commitment to create lasting value – for our customers,<br />
our employees and our company.<br />
10 2008 zeppelin annual report 11
Günther H. Oettinger<br />
Minister President of the State<br />
of Baden-Württemberg<br />
“The development of airships was<br />
preceded by a grand vision: the<br />
dream of flight. In tiny steps, the<br />
toil and resolve of these pioneers<br />
and entrepreneurs transformed this<br />
age-old dream into reality. Their<br />
example reminds us how important,<br />
indeed essential, such visionaries<br />
are to progress. These are the people<br />
through which vague imaginings,<br />
ideas and hopes become reality.”<br />
A Vision Creates Values<br />
The Zeppelin Airship Era<br />
Ferdinand Count Zeppelin was born on July 8, 1838, in Constance. We know from his diary that as early as<br />
1874 he was already investigating the idea of building a “balloon vehicle for conveying mail, cargo and passengers.”<br />
The idea gradually came to fruition – and in 1892, he commissioned the engineer Theodor Kober<br />
with the task of drawing up the design for an airship. On August 31, 1895, the Count was granted the first<br />
patent for a dirigible airship with multiple, serially arranged gas cells. He embarked on the construction of his<br />
first airship in Manzell by Germany's Lake Constance on June 17, 1899, assisted by Dr. Ludwig Dürr, who<br />
later became chief designer and builder of all the Zeppelin airships. On July 2, 1900, the first Zeppelin airship,<br />
the LZ1, finally rose from its floating assembly hall into the evening sky above Lake Constance.<br />
On August 4, 1908, the LZ4 embarked upon its fateful 24-hour journey down the Rhine to Mainz. On the<br />
return flight, the LZ4 had to make a forced landing in Echterdingen due to engine damage. Shortly after<br />
landing, the airship was torn from its moorings by a storm. Out of control, it caught fire and burnt to nothing.<br />
Even though no one was seriously injured in the inferno, the accident would have meant the end of the<br />
airship project but for the spontaneous response from the public. Donations poured in from all over the country,<br />
amassing an impressive 6 million marks. It was this donation which enabled Count Zeppelin to continue his<br />
life's work. On September 8, 1908, he founded Luftschiffbau Zeppelin <strong>GmbH</strong>, and transferred his majority<br />
shareholding in this company to his newly established Zeppelin Foundation. The foundation’s declared<br />
purpose at the time was to assist efforts to promote airships and to deploy this technology for the purpose<br />
of science.<br />
12 2008 zeppelin annual report 13
Hans-Georg Härter<br />
Chief Executive Officer<br />
of ZF Friedrichshafen AG<br />
“The industrial enterprises<br />
founded here a century ago<br />
continued beyond the vision of<br />
their founder. They became –<br />
and remain – originators of a<br />
stream of innovations for other<br />
technologies and markets.”<br />
A Vision Creates Values<br />
Overcoming Boundaries<br />
For decades, the success of airship technology bred a charisma that transcended the boundaries of<br />
Germany and Europe.<br />
Count Zeppelin’s original airship company was also the rootstock of other enterprises which today are<br />
globally active, among them Maybach-Motorenbau (now MTU or Tognum AG), Dornier, and ZF Friedrichshafen<br />
AG, which like the Zeppelin Group is owned by the Zeppelin Foundation.<br />
To round out the picture, in 2001 a Zeppelin airship again took to the skies: that year the official permit was<br />
granted for the Zeppelin NT (New Technology), which blends the original rigid-airship design principle with<br />
modern aviation technology. The Zeppelin NT makes flying an unforgettable experience, and has carried over<br />
90,000 passengers since its maiden flight in 2001.<br />
All these enterprises, and not least the present-day Zeppelin Group, combine to put Friedrichshafen and the<br />
Lake Constance region well and truly on the map as one of Germany’s and Europe’s leading industrial<br />
centers. Our company is a significant part of the heritage of Ferdinand Count Zeppelin. And it is our responsibility<br />
to uphold his tradition in everything we do.<br />
14 2008 zeppelin annual report 15
Josef Büchelmeier<br />
Mayor of the City of Friedrichshafen,<br />
Chairman of the Zeppelin Foundation,<br />
Chairman of the Supervisory Board<br />
of <strong>ZEPPELIN</strong> <strong>GmbH</strong><br />
“Vision, strength, and the resolve<br />
to make technical progress happen<br />
– all embedded in a strong<br />
sense of social responsibility –<br />
these talents and characteristics<br />
of Count Zeppelin are the<br />
groundwork he laid for future<br />
generations. They have become<br />
a measure for each of his successors<br />
in the stewardship of the<br />
Zeppelin Group.”<br />
A Vision Creates Values<br />
Phoenix from the Ashes<br />
The Hindenburg accident in Lakehurst in 1937 and the outbreak of World War II brought the airship<br />
era to an abrupt end. Following the war, the forced liquidation on January 1, 1947, by the Allied<br />
military government spelt the ultimate demise of airship construction. The restriction would not be<br />
lifted for another nine years; meanwhile, the forced breakup of the Zeppelin Group left our company<br />
without production equipment or products.<br />
Yet the Zeppelin people remained true to their founder's legacy. The vision, courage to innovate and<br />
the steadfast will to succeed would once again become the driving forces to rebuild what once was.<br />
Two new enterprises, Metallwerk Friedrichshafen <strong>GmbH</strong> and Fahrzeug Instandsetzung <strong>GmbH</strong>,<br />
Friedrichshafen, embarked upon fresh ventures, including production of lightweight structures and<br />
large vessels for the chemicals industry, vehicle maintenance and antenna systems for Germany’s<br />
fledgling beam-radio network. The roots for the Trading division were put down in 1954, when<br />
Zeppelin secured rights in the Federal Republic of Germany for selling and servicing Caterpillar construction<br />
machines and engines. When the activities of Zeppelin Metallwerke <strong>GmbH</strong> merged with the<br />
Trading and Industry divisions in 1961, the present-day <strong>ZEPPELIN</strong> <strong>GmbH</strong> came into being. This farreaching<br />
decision created the structures which are still in place to this day.<br />
16 2008 zeppelin annual report 17
Ernst Susanek<br />
President and CEO<br />
of Luftschiffbau Zeppelin <strong>GmbH</strong><br />
and <strong>ZEPPELIN</strong> <strong>GmbH</strong><br />
“We can look back with pride and<br />
respect at what has been achieved -<br />
not least because one hundred years<br />
is evidence of constancy. Yet it equally<br />
demonstrates our company’s ability<br />
to adapt to permanent change.”<br />
A Vision Creates Values<br />
Zeppelin Today<br />
The Zeppelin Group is today organized into two business divisions: trading and industry. Both are well<br />
positioned strategically. Leaders in technology and top performers in the markets they serve, the divisions<br />
have healthy growth potential. The Zeppelin Trading division is Europe's largest sales, service and rental<br />
organization in the construction machine industry, and one of the largest in the world. The Friedrichshafenheadquartered<br />
Zeppelin Industry division is one of the world's largest providers of customized systems for<br />
conveying, storing, blending, dosing and weighing bulk solids, specializing in plastics and rubber and the tire<br />
industry.<br />
In 2008, the Zeppelin Group with its 6100-strong workforce (as per December 31, 2008) achieved a worldwide<br />
sales volume of some € 2.4 billion. In strategic terms this dynamic growth derives from total dedication<br />
to our customers, combined with pioneering innovation in construction machine and engine technology and<br />
in bulk solids handling technology – plus a systems philosophy by which we act as a one-stop source of<br />
business excellence for our customers. Over the last 15 years, we have also relentlessly pushed ahead in<br />
our drive to expand and internationalize the Zeppelin Group. We have remained so committed to this growth<br />
strategy not least because we have to overcome the boundaries of our markets in order to sustain our<br />
position in ever tougher competitive environments.<br />
Since 2001 Zeppelin has subjected itself to an annual external rating by Creditreform Rating AG, Neuss.<br />
On a scale from ‘AAA’ (the top rating) down to ‘D’, Zeppelin has never achieved worse than an ‘A’. In 2008,<br />
for the third year running, we were even awarded the rating ‘A+’<br />
18 2008 zeppelin annual report 19
“The legacy of Count Zeppelin<br />
lives on - both in his foundation<br />
and in the enterprises which he<br />
founded. Ventures of all sizes,<br />
from medium-sized enterprises<br />
to global corporations, have<br />
flourished on the strength of<br />
this legacy.”<br />
Günther H. Oettinger<br />
A Vision Creates Values<br />
Zeppelin Worldwide<br />
In the 1990s, as the partnership with Caterpillar strengthened and deepened, the Zeppelin Trading division<br />
began to expand internationally. We were successively awarded exclusive distribution rights for the Czech<br />
Republic and Slovakia (1991), Austria (1992), Ukraine (1996), Northwest Russia (1998), the states of<br />
Tajikistan, Turkmenistan and Uzbekistan in Central Asia (2001), Southwest Russia (2002), Belarus (2004) and<br />
Armenia (2005). By expanding into markets with promising opportunities we have put the Zeppelin Group<br />
on an excellent footing for future development. With new international outlets and branches opening<br />
regularly, we are continuing our drive to be as close to our customers as possible.<br />
Managed from the Friedrichshafen headquarters, the Zeppelin Industry division has in recent years also<br />
expanded its international presence and is now represented in all the world's major centers for the plastics<br />
processing and chemicals industry. As well as the parent plant in Friedrichshafen, the division has production<br />
facilities in Belgium, Brazil and since 2008 in Saudi Arabia, with another facility under development in<br />
Turkey. The Zeppelin Industry division also has engineering and sales companies in the UK, Italy, USA, India,<br />
Singapore, China and a representation in Moscow.<br />
Measured in terms of employee numbers, Germany is still the Zeppelin Group's major location. Our subsidiaries<br />
Zeppelin <strong>GmbH</strong> & Co. KG (rentals), Zeppelin Baumaschinen <strong>GmbH</strong> (sales and service), Zeppelin Power<br />
Systems <strong>GmbH</strong> & Co. KG (engines and power systems) and Zeppelin Silos & Systems <strong>GmbH</strong> (silos and<br />
conveying equipment) employ 53 percent of the group's workforce at over 120 sites throughout Germany.<br />
But the strongest expansion in recent years has taken place in our companies outside Germany, with the<br />
subsidiaries of Zeppelin International AG in eastern Europe leading the way.<br />
20 2008 zeppelin annual report 21
“For a century now, the Zeppelin<br />
Foundation and its companies<br />
have shown though their dedica-<br />
tion and creativity that the values<br />
which Zeppelin has engendered<br />
aren’t assets which can simply be<br />
owned. They have to be nourished<br />
and sustained by a steady stream of<br />
inventiveness.”<br />
Josef Büchelmeier<br />
A Vision Creates Values<br />
Creating Value for our Customers<br />
Zeppelin is committed to partnering with customers, taking care to align product and service portfolios to<br />
what our customers want. With innovative products and services, we strive to deliver the highest added<br />
value in the industry, and contribute to enhancing our customers’ own competitive strength – so reads the<br />
Zeppelin Group’s mission statement.<br />
Caterpillar construction machines work in every area of the mining and construction industries. There is a<br />
machine for every application: for mining, for constructing buildings, roads, bridges and tunnels, and for creating<br />
stunning landscapes. With our Caterpillar and MaK engines, SkySails wind-propulsion system, also with<br />
Hyster-brand lift trucks and handlers, we in turn make sure things keep moving. And when it comes to<br />
manufacturing, conveying, storing, blending, dosing and weighing powders and pellets for the chemicals,<br />
plastics and food industries and for rubber and tire manufacturers, the Zeppelin Industry division offers<br />
practice-tested technology and customized system solutions.<br />
Yet the Zeppelin systems philosophy is about more than innovative products. It embraces our commitment<br />
to offering customers the complete range of support and services associated with our machines and<br />
equipment. Through synergy effects we can achieve decisive benefits for our customers:<br />
• Innovative systems which are an exact fit for the customer’s particular demand profile<br />
• Economic investment<br />
• Fast availability of machines, plant and parts<br />
• Excellent operational efficiency<br />
22 2008 zeppelin annual report 23
24<br />
“Even a brief review of our company<br />
history makes abundantly<br />
clear that the success is down to<br />
the courage, resolve and vision of<br />
many, many people. People who<br />
even when things got tough could<br />
not be deterred from pursuing<br />
their dreams.”<br />
Ernst Susanek<br />
A Vision Creates Values<br />
People Create Values<br />
Our founder Ferdinand Count Zeppelin was a pioneer with the vision and sense of purpose to spur the people<br />
around him to highest achievement. Celebrated entrepreneurs at Zeppelin's side included Dr. Hugo Eckener,<br />
Claude Dornier, Alfred Count von Soden-Fraunhofen, Alfred Colsman, Ludwig Dürr and Karl Maybach. They<br />
all embodied Count Zeppelin's example but also had their own vision of purpose, and the skill, creativity and<br />
passion to turn their vision into reality. They all took up the challenge of enterprise and in turn motivated the<br />
people at their side. And highly successfully too, as evidenced not just by the Zeppelin Group today, but also<br />
by the numerous companies which emerged from the original airship venture.<br />
It is people who create values. We at Zeppelin know that our employees are the company's most important<br />
assets. Their ideas, their talents and the commitment they bring to their work are key to our success. To push<br />
the pace of innovation, increase productivity and, above all, be a totally customer-focused business, we have<br />
to give our employees the conditions they need to develop their strengths. Accordingly, we cultivate our<br />
talent, helping people stretch and fulfill their potential. Teamwork, exemplary leadership and the will to change<br />
are all central to our corporate culture.<br />
We uphold this culture in many ways: through our corporate mission statement, in which we have also<br />
defined a code of management practice, through regular and above all fair performance appraisals of every<br />
employee, and a wide range of opportunities for continuous professional development. We are assiduous in<br />
communicating corporate strategy and goals to our employees promptly and extensively through media such<br />
as our employee magazine Z intern; regular management summits, informal meetings and above all personal<br />
dialog are all integral to how we communicate within the company. Profit-sharing for employees, introduced<br />
at the largest Zeppelin Group company, Zeppelin Baumaschinen <strong>GmbH</strong>, over ten years ago now, helps<br />
encourage strong employee identification with the goals of our company.<br />
2008 zeppelin annual report 25
“Count Zeppelin’s vision of aviation<br />
brought progress not only in<br />
technology and business front.<br />
For Count Zeppelin, progress<br />
also meant social responsibility.<br />
His legacy lives on, both in the<br />
Zeppelin Foundation and in the<br />
ventures he founded.”<br />
Günther H. Oettinger<br />
A Vision Creates Values<br />
Sustainability is our Legacy<br />
Count Zeppelin was a visionary in many respects – not least as someone with a strong sense of citizenship.<br />
In establishing the Zeppelin Foundation in 1908 and transferring his company shares to the foundation, he was<br />
expressing his gratitude for the funds so generously donated by the German people following the tragic end<br />
of the LZ 4 airship in Echterdingen. He was also realizing a vision: to secure for future generations his ideas<br />
and ventures, and also to uphold his conviction that free enterprise must be tied to social responsibility. In<br />
terms of sustainability, our founder was years ahead of his time, and his legacy remains embedded in our<br />
corporate culture.<br />
We at Zeppelin consider that success comes with obligations, and corporate social responsibility is key to our<br />
understanding of what we are. Each year, we make over part of our profits to the Zeppelin Foundation, whose<br />
funds exclusively benefit non-profit and charitable causes. We also donate funds directly and have our own<br />
sponsorships in education, culture, social welfare and sport. Zeppelin University is a case in point. We founded<br />
and are among the main sponsors of this private, state-recognized university at which 600 young people<br />
are now studying Bachelor’s and Master's programs. We have also for many years sponsored the Friedrichshafen<br />
volleyball team. We staged a major fundraising drive in aid of the flood catastrophe in eastern<br />
Germany and the victims of the tsunami in South East Asia, and in 2008, for the Menschen für Menschen<br />
Ethiopia aid program founded by Karlheinz Böhm. And because arts and culture also answer to a basic human<br />
need, we also sponsor the Tyrol Opera and Concert Festival. The Zeppelin foundation and the Zeppelin<br />
Group - to which Zeppelin Wohlfahrt <strong>GmbH</strong> also belongs - have trailblazed an example for many other companies<br />
in Germany and far beyond its boundaries.<br />
We are proud to reaffirm this commitment as we embark upon a new century in our corporate history,<br />
always mindful that true corporate social responsibility can only have impact and build values if it is preceded<br />
by entrepreneurial success in all its many facets.<br />
26 2008 zeppelin annual report 27
“Technological vision, a robust<br />
business basis and people working<br />
together: that's what’s drives inno-<br />
vation – then and now.”<br />
Hans-Georg Härter<br />
A Vision Creates Values<br />
Innovating into the Future<br />
No other manufacturer of construction equipment and diesel engines comes anywhere near matching our<br />
partner Caterpillar’s investment in research and development of new products: close on US$ 5 million per<br />
day. Every year, a stream of new products reaffirms Caterpillar’s position as a world-beating innovator and<br />
market leader. Fuel efficiency, low emissions, driver comfort, ease of use, versatility of operation – all combine<br />
to guarantee excellent productivity and economy. As one of the largest Caterpillar dealers worldwide,<br />
Zeppelin plays a key role in the development of new machine and engine generations. Through ongoing<br />
contact with customers, our sales and service teams learn what customers are looking for, what solutions<br />
they need to drive their business. Accordingly, our organization partners actively with Caterpillar on numerous<br />
projects for developing new product generations.<br />
Development of innovative technology also enjoys top priority in the Zeppelin Industry division, enabling us<br />
to match and exceed the growing requirements of our customers for performance, innovation and quality.<br />
Our Technology Center works to enhance procedures for handling bulk solids, analyzing product features and<br />
testing alternative ways of processing to harvest data which can be channeled into new process technology.<br />
Our Friedrichshafen center plays an integral role in these efforts, and has been expanded several times in<br />
recent years. This testing plant, the largest of its kind in the world, tests handling procedures for bulk solids<br />
in powder and pellet form. This enables us to test and optimize plant configurations for plastics such as<br />
polyethylene or polypropylene as well as bulk solids for the rubber and tire industry such as carbon black and<br />
products for profile extrusion (PVC). So before making an investment decision, customers can witness the<br />
power and capability of the plants which we plan and manufacture.<br />
28 2008 zeppelin annual report 29
INNOVATIONS<br />
2008<br />
CAT TRACK-TYPE<br />
TRACTOR D7E<br />
With the world's first dieselelectric<br />
driven construction<br />
machine in the mid-range<br />
segment, Caterpillar offers<br />
unrivalled efficiency and environment-friendly<br />
operation.<br />
A Vision Creates Values<br />
First Diesel-Electric Powered Dozer<br />
In 2008, Caterpillar launched the first dozer with hybrid<br />
diesel-electric drive, the CAT D7E, once again writing history<br />
in engine and construction machine technology. The twin goals<br />
of this development were to drive down diesel consumption<br />
and reduce carbon emissions without compromising on performance.<br />
The outcome is a staggering 25 percent better<br />
fuel efficiency compared to predecessor models. Delivering<br />
compelling economy and environmental efficiency, the<br />
machine also requires fewer replaceable parts – 60 percent<br />
fewer on the D7E 60, for example.<br />
The decades of experience of our manufacturer partner<br />
Caterpillar in electric power systems and generators were all<br />
distilled into the development of this new drive technology.<br />
The 27-tonne class D7E is powered by a 175 kW Caterpillar<br />
engine. The track-type tractor is neither reliant on traditional<br />
mechanical power transmission with gear system and clutch,<br />
nor does it need a drive belt, because an electric engine can<br />
also drive components such as air conditioning and water<br />
pumps via a separate system. So there is no need even for<br />
a conventional dynamo. Even the differential-steering components<br />
are driven directly by the electric engine, ensuring<br />
excellent high-precision steering.<br />
This groundbreaking innovation is emblematic of Caterpillar’s<br />
commitment to sustainable development, helping customers<br />
cut costs and reduce emissions. Our manufacturer partner<br />
has embedded this goal in its Vision 2020: to lead the world<br />
on energy and environmental design, and on the criteria for<br />
“green building”.<br />
30 2008 zeppelin annual report 31
INNOVATIONS<br />
2008<br />
SKYSAILS<br />
Combining advanced diesel<br />
engine technology from MaK<br />
and Caterpillar with SkySails<br />
wind propulsion system,<br />
we are charting a fresh and<br />
promising course which is<br />
unprecedented in our industry.<br />
A Vision Creates Values<br />
Turn Wind into Profit<br />
Fuel efficiency and lower carbon emissions are key to raising<br />
competitive strength – also for the customers of Zeppelin<br />
Power Systems <strong>GmbH</strong> & Co KG. In the 15 kW to 16 MW<br />
range, Caterpillar and MaK engines (also part of the portfolio<br />
of our manufacturer partner) serve as main and auxiliary<br />
power systems in container ships, freighters, ferries, fishing<br />
vessels and cruise ships, as well as locomotives, construction<br />
machines, utility vehicles and other industrial machines.<br />
The CAT-driven power generators and the combined heat and<br />
power plants developed by Zeppelin Power Systems ensure<br />
reliable, efficient power delivery.<br />
Last year Zeppelin Power Systems acquired a shareholding<br />
in the Hamburg-based company SkySails <strong>GmbH</strong> & Co. KG,<br />
again enacting our commitment to offering customers –<br />
in this case marine customers – innovative solutions to help<br />
them raise productivity and do business more efficiently.<br />
The unique SkySails system is a wind-based propulsion<br />
system for ships. Depending on prevailing wind conditions,<br />
the huge sail can reduce annual fuel costs by between<br />
10 and 35 percent. As soon as the sail is up, the captain can<br />
throttle back on diesel engine power. Virtually any vessel can<br />
be retro-fitted or outfitted ex-works with SkySails as an<br />
auxiliary power system. If this technology were to be used<br />
consistently worldwide, we would be able to cut carbon<br />
emissions by over 150 million metric tons every year. In combining<br />
advanced MaK and Caterpillar diesel engine technology<br />
with SkySails propulsion, we are charting an unprecedented<br />
– and highly promising – course in our industry. Fully aligned<br />
with our strategy to pursue new market opportunities in the<br />
marine sector, this partnership also proudly upholds the tradition<br />
of innovation of our founder Ferdinand Count Zeppelin:<br />
dare to innovate, and believe in success.<br />
Another groundbreaking innovation from Caterpillar in recent<br />
years was ACERT – Advanced Combustion Emissions<br />
Reduction Technology – for engines. Comparable with earlier<br />
development milestones such as the turbo loader or chargeair<br />
cooling, ACERT has helped reduce emissions by up to<br />
50 percent over preceding engine generations with conventional<br />
technology. ACERT features multiple injection, optimized<br />
air management and advanced control electronics<br />
enabling interactive communication between the engine and<br />
other elements of the power system.<br />
32 2008 zeppelin annual report 33
INNOVATIONS<br />
2008<br />
CONSTRUCTION<br />
SITE TOUR<br />
This marketing tool earned<br />
MVS Zeppelin first prize in the<br />
European Rental Awards, beating<br />
competitors from all over Europe.<br />
A Vision Creates Values<br />
Innovative Rentals<br />
With the market in Europe worth € 32 billion in 2008 alone,<br />
European construction machine and equipment rentals offer<br />
excellent growth opportunities. An early mover into this segment,<br />
Zeppelin is now one of the largest rental companies in<br />
the industry. We opened our first rental outlets back in the<br />
early 1990s, and have been expanding coverage ever since.<br />
Our rental activities in Germany, where we are market leader,<br />
are managed by our subsidiary MVS Zeppelin <strong>GmbH</strong> & Co.<br />
KG. MVS Zeppelin operates over 110 rental outlets and offers<br />
customers a fleet of over 42,000 items of equipment:<br />
construction equipment and machines, work platforms,<br />
traffic and construction site security systems, room and<br />
sanitary cell systems and vehicles. The Zeppelin Group has<br />
also been assiduous in developing this business outside<br />
Germany, and continues to open new outlets in Austria, the<br />
Czech Republic, Slovakia and Russia. Every rental station has<br />
a clear visual identity because all bear the standardized brand<br />
identity The CAT Rental Store. Our rental activities will soon<br />
all be together under the stewardship of Zeppelin Rental<br />
<strong>GmbH</strong>, which we founded in 2008.<br />
MVS Zeppelin was proud to receive a very special accolade<br />
in 2008 from the European Rental Association. The “Site<br />
Tour 2007” campaign earned MVS Zeppelin first prize in the<br />
Best Rental Promotional Campaign at the European Rental<br />
Awards (the first to be held), beating competitors from all<br />
over Europe. The idea, which increased sales and created<br />
closer ties with customers, was targeted directly at the point<br />
of interest. Over 600 construction sites were visited by our<br />
special tour bus, styled in the Zeppelin corporate design. Also<br />
on board was the local station manager – to discuss ongoing<br />
and planned projects with customers directly on site and<br />
speak about the rental equipment they were likely to require.<br />
This innovative marketing instrument was a huge success,<br />
and the tour was repeated in 2008.<br />
Innovative ideas and flexibility, combined with state-of-theart,<br />
robust technology are part and parcel of the Zeppelin<br />
experience at all the group's rental companies. Every year,<br />
we invest large sums into fleet renewal. We also offer our<br />
customers a range of services such as special construction<br />
shops for professionals (Profi-Baushop), rentals complete<br />
with operators for large and special machines, delivery and<br />
pickup services, one-way rentals and all-in service and support.<br />
This is exactly what customers are entitled to expect<br />
from the number one in the rentals business.<br />
34 2008 zeppelin annual report 35
INNOVATIONS<br />
2008<br />
HYSTER JXN ELECTRIC<br />
FORKLIFT TRUCK<br />
The new four-wheel electric<br />
truck outperforms any other<br />
vehicle in its class on energy<br />
efficiency; thanks to its zeroturn<br />
radius it offers excellent<br />
maneuverability and stability.<br />
A Vision Creates Values<br />
Energy Efficiency in Logistics<br />
The need for energy efficiency is growing in importance<br />
everywhere – also in internal logistics. In 2008, a groundbreaking<br />
innovation was brought to market by our<br />
manufacturer partner the US-American NACCO Materials<br />
Handling Group: the new generation of Hyster electricpowered<br />
lift trucks boasts the industry’s lowest energy<br />
consumption and offers compelling productivity. The trucks<br />
are proof that carbon emissions can be reduced in logistics<br />
without necessarily compromising on cost efficiency.<br />
Two performance settings ensure the best balance between<br />
energy consumption and productivity. At the eLo setting<br />
(extra low energy consumption), the Hyster lift truck consumes<br />
on average 16 percent less energy than comparable<br />
equipment of other makes, without any loss of performance.<br />
At the HiP setting (high productivity), performance is<br />
substantially higher than competing equipment in the same<br />
class – but without a disproportionate increase in energy<br />
consumption. Fleet managers can also fine-tune the balance<br />
between performance and energy efficiency in operation by<br />
adjusting the consumption settings of the lift truck precisely<br />
to the conditions in which the machine will be operating,<br />
or to the capabilities of drivers – enabling drivers to focus<br />
exclusively on the task in hand. Another added-value feature<br />
is the zero-turn radius. This expanded turning functionality of<br />
Hyster four-wheel JXN forklift trucks provides virtually the<br />
same maneuverability as a three-wheel truck. Yet with four<br />
wheels, the vehicle is more flexible and precise in tight corners<br />
and offers greater stability, also on uneven surfaces.<br />
And, to raise productivity yet another notch, the new Hyster<br />
electric-powered trucks feature extra-large battery capacity<br />
and the fastest lifting speeds in their class.<br />
With 80 years of experience in design and production of<br />
warehouse vehicles, NACCO is the world's oldest manufacturer<br />
of lift trucks and a strong manufacturer partner of<br />
Zeppelin. Complementing the new electric-powered trucks,<br />
the most recent instance of NACCO’s strength as an innovator<br />
is the warehouse simulator. This software enables enterprises<br />
to run true-to-life simulations of all the processes in<br />
their warehouse and calculate how best to configure storage,<br />
deploy personnel and machines.<br />
36 2008 zeppelin annual report 37
INNOVATIONS<br />
2008<br />
HEPA FILTER<br />
Co-developed with the Karlsruhe<br />
Research Center, the HEPA filter<br />
(high performance particle filtration)<br />
offers one hundred times<br />
the performance of conventional<br />
filters.<br />
A Vision Creates Values<br />
Groundbreaking Filter Technology<br />
Every year, the Zeppelin Industry division invests in new,<br />
enhanced technology to expand its product portfolio and, in<br />
turn, its value chain of core competences: storing, conveying,<br />
blending and dosing bulk solids in powder and pellet form. In<br />
2008 the division again rolled out groundbreaking innovations.<br />
Last year we successfully launched our new filter technology<br />
product business. Having accumulated so much expertise in<br />
plant construction and experience along the plastics processing<br />
and production workflows, we were ideally positioned to<br />
optimize filter designs. We soon gained substantial market<br />
share with the new business. The Zeppelin Industry division’s<br />
filter portfolio, built for the full range of requirements on<br />
pneumatic conveying systems, now includes quite a variety<br />
(silo binvent filters, aspiration filters, safety and inline filters).<br />
The Zeppelin filter technology is also a groundbreaking<br />
innovation in other sectors: A HEPA filter (high performance<br />
particle filtration) co-developed with the Karlsruhe Research<br />
Center is now being prototyped in a biomass power plant.<br />
Offering one hundred times the performance of conventional<br />
filters, the new filter system could become the new standard<br />
for small-scale power stations and incinerator systems, opening<br />
up totally new markets for Zeppelin.<br />
In addition, a new pneumatic conveying system with a<br />
special bypass technique has been installed in the Zeppelin<br />
Technology Center to conduct trials. This expands our services<br />
to include other product groups. A specially developed<br />
process lock-gate has made its debut in productive operation<br />
in a customer plant, and our production achieved major<br />
progress in the development of a new welding technique for<br />
silos, which helps accelerate production times.<br />
38 2008 zeppelin annual report 39
Group Management Report<br />
40 2008 <strong>ZEPPELIN</strong> <strong>ANNUAL</strong> <strong>REPORT</strong> 41
Group Management Report<br />
1. BUSINESS AND GENERAL CONDITIONS<br />
Economic background<br />
The Zeppelin Group has two divisions: Trade and<br />
Industry. The business activities in the Trade<br />
division consist of sales, services and rental of<br />
Caterpillar construction machines, Caterpillar<br />
construction machinery and diesel engines,<br />
MaK ship engines, Terex mining equipment and<br />
Hyster industrial trucks. Zeppelin is the exclusive<br />
sales partner of Caterpillar Inc., Peoria (IL/USA),<br />
in Germany and Austria, numerous countries in<br />
central and eastern Europe and central Asia.<br />
There is some overlap of the sales territory for<br />
industrial trucks. In this sector, Zeppelin has the<br />
exclusive sales rights for the brand Hyster of<br />
the US manufacturer NACCO Materials Handling,<br />
Mayfield Heights (OH/USA). All the companies<br />
in the Trade division are market leaders in<br />
their particular areas of the construction machinery<br />
business. The Company also sells a large<br />
number of add-on units as well as Claas and<br />
AGCO agricultural machinery and Ponsse<br />
forestry machines in some territories. Under<br />
the management of Zeppelin Power Systems<br />
<strong>GmbH</strong> & Co. KG, the sales and service of<br />
auxiliary wind propulsion systems for the manufacturer<br />
SkySails is currently being expanded.<br />
The business activity of the Industry division<br />
comprises the development and manufacture<br />
of silos and materials handling for the production<br />
and processing of high-quality bulk goods in<br />
the worldwide market for plastics, rubber and<br />
tires. In this area, Zeppelin is one of the leading<br />
suppliers. This field of business is managed by<br />
the interim holding Zeppelin Silos & Systems<br />
<strong>GmbH</strong> with registered offices in Friedrichshafen.<br />
The company is divided into the product<br />
areas manufacturing plants, processing plants,<br />
standard products and components and services.<br />
Overall economic development<br />
According to the International Monetary Fund,<br />
global GDP saw growth in real terms of 3.1%<br />
(prior year: 5.0%), a clear downturn in the global<br />
economy in 2008. The global economic slump<br />
was dominated by developments in the industrialized<br />
nations, which increasingly saw the<br />
effects of the financial and sub-prime crisis<br />
reflected in the real economy. The consequent<br />
property price deflation and general uncertainty<br />
unfolded in an economic environment which<br />
was set to enter a cool-down phase anyway<br />
after the boom of recent years.<br />
In the USA, the 1.1% increase in GDP achieved<br />
in 2008 (prior year: 2.0%) only partially reflects<br />
the collapse in growth of the final quarter. The<br />
strength of export trade coupled with a decrease<br />
in imports played a major role in softening the<br />
effects and improving the trade deficit overall.<br />
Monetary and in particular fiscal policies introduced<br />
quickly produced powerful results which<br />
helped contain the clear downturn. The Japanese<br />
economy has been heavily dependent on<br />
export trade in recent years and was particularly<br />
hard hit by the global economic slump, recording<br />
a decrease in GDP of 0.7% in 2008 compared<br />
to growth of 2.0% in the prior year.<br />
The economic development in the emerging<br />
countries of Asia, Latin America and central and<br />
eastern Europe initially seemed astonishingly<br />
stable and robust in the first year after the outbreak<br />
of the financial crisis. Most managed to<br />
escape the feared collapse in export trade at<br />
the beginning of 2008. In 2008 the Chinese<br />
economy showed the first signs of economic<br />
slowdown, however, instead of overheating as<br />
had been forecast. GDP growth of 9.0% was<br />
down on the prior year (13.0%) and failed to<br />
reach double digits for the first time in five<br />
years. The sharp increase in commodity prices<br />
buoyed the development in Brazil and Russia in<br />
the first half of the year. By late summer 2008<br />
there had been a complete turnaround in this<br />
situation, as these emerging economies also<br />
saw a slow-down in the wake of the global economic<br />
downturn.<br />
In the euro zone, the economic impetus also<br />
slowed in the course of 2008. Despite strong<br />
economic links between EU countries, the<br />
effects of the global economic slump were felt<br />
here nonetheless. At just 0.8%, the growth rate<br />
of GDP was well below the prior year figure of<br />
2.7%.<br />
Germany recorded GDP growth of 1.3% compared<br />
to 2.6% in 2007. An unexpectedly strong<br />
first quarter was followed by a delayed but all<br />
the more abrupt phase of weakness. The<br />
shockwaves from other countries reached the<br />
German economy, itself anyway entering a<br />
downturn. Knock-on effects from the sub-prime<br />
and financial crisis burdened the economy in<br />
the course of the year. Inflation increased<br />
considerably until the middle of the year as a<br />
result of huge price hikes for foodstuffs, raw<br />
materials and energy. Until recently, the<br />
German economy suffered a lack of internal<br />
impulses, such as from private consumption.<br />
This was not helped by the appreciation of the<br />
euro, which burdened export trade and indirectly<br />
investment by German companies.<br />
In the other countries in which Zeppelin’s Trade<br />
division has subsidiaries, business activity also<br />
developed negatively in 2008. Austria saw a<br />
drop in GDP growth from 3.1% to 1.7%. In the<br />
EU countries of central and eastern Europe, the<br />
slowdown in economic impetus which had<br />
already started in 2007 continued. The GDP<br />
growth of the Czech Republic fell for a second<br />
time in a row, from 6.5% in 2007 to 4.3%.<br />
Following rapid growth in recent years, the economic<br />
output of Slovakia slid from 10.4% to<br />
7.1%. The lively economy of the prior year was<br />
not repeated in Poland either, with growth of<br />
5.0% down from 6.7% in the prior year. The<br />
economic downturn was already palpable in<br />
Hungary in 2007 and continued, with GDP up<br />
just 0.9% on the prior year (1.3%).<br />
In Russia and Ukraine, economic growth tailed<br />
off considerably at 6.0% and 3.6% respectively<br />
(prior year: 8.1% and 6.9%). In the other CIS<br />
countries, Belarus and Armenia as well as the<br />
central Asian states Tajikistan, Turkmenistan<br />
and Uzbekistan, in which the Zeppelin Group<br />
also has subsidiaries and representative offices,<br />
the global economic turbulence did not weigh<br />
as heavily.<br />
42 2008 <strong>ZEPPELIN</strong> <strong>ANNUAL</strong> <strong>REPORT</strong> 43
Group Management Report<br />
Market development - Trade<br />
Economic conditions put something of a damper<br />
on the sales markets of significance for the<br />
Zeppelin Group in 2008. While several submarkets<br />
developed positively in the first half of the<br />
year, a deterioration in the situation was seen in<br />
the third and – above all – fourth quarter across<br />
all industries.<br />
The construction industry in Germany, a key market<br />
for Zeppelin, emerged from a weak phase<br />
lasting several years, with moderate growth in<br />
the prior two years.<br />
This trend continued in the first quarter of 2008<br />
thanks to a good increase in investment in construction.<br />
As the year progressed, the industry<br />
developed negatively in the light of price hikes<br />
for construction materials and energy. Development<br />
was quite varied for the individual sectors,<br />
however. Residential housing was already showing<br />
weak development in 2007 and this continued<br />
(+ 2.1%). In contrast, commercial construction<br />
developed very strongly, acting as a<br />
crutch for the rest of the construction industry<br />
(+ 10.7%). Public spending on construction also<br />
boosted the positive development of the construction<br />
industry thanks to higher tax revenues<br />
(+ 4.6%). Incoming orders and order backlog fell<br />
considerably from 2008 onwards, reflecting the<br />
economy as a whole, albeit with something of a<br />
time delay. Nevertheless, investment in construction<br />
increased 3.0% (prior year: 1.8%) in<br />
real terms in 2008. In spite of the positive trend,<br />
demand for construction machinery fell to<br />
27,101 units (prior year: 32,763 units), a drop in<br />
growth from 19% in the 2007 to 17.3%. The<br />
downturn was especially felt in the rental sector,<br />
which had been buoyed by high levels of investment<br />
in rental assets but was affected across<br />
the board by a reluctance to invest in 2008.<br />
The Austrian construction industry also saw economic<br />
development slow down in the course of<br />
2008. In total, construction investment fell by<br />
2.8%. This development played a considerable<br />
role in the 9% decrease in demand for construction<br />
machinery compared to the prior year. The<br />
situation of the construction industry also deteriorated<br />
considerably in the Czech Republic and<br />
Slovakia in the second half of 2008. Gross investment<br />
in construction fell 5.6% (prior year: grew<br />
7.0%) in the Czech Republic, with Slovakia faring<br />
even worse with a 7% drop compared to 2007.<br />
In Poland, where Zeppelin sells industrial trucks<br />
only, the market for forklift tricks once again exhibited<br />
growth compared to 2007, albeit at a much<br />
lower rate of an estimated 10% to 15% in 2008<br />
compared to 50% in the prior year.<br />
In the sales territory of Zeppelin International AG,<br />
the Russian, Ukrainian, Belarusian and Armenian<br />
markets which are relevant for us have to be<br />
broken down for examination.The markets for<br />
trenching and agricultural machinery developed<br />
exceptionally positively in the first eight months<br />
of 2008. The increasing global repercussions of<br />
the financial and economic crisis led to a dramatic<br />
deterioration of the situation, however, especially<br />
in Russia and Ukraine. Major factors in<br />
2008 included the sharp decrease in prices for<br />
raw materials as well as agricultural products, as<br />
well as severe financing bottlenecks.<br />
Demand for diesel engines und units for marine,<br />
locomotive, petroleum and industry applications,<br />
which is relevant for Zeppelin Power Systems<br />
<strong>GmbH</strong> & Co. KG, continued to develop at a high<br />
level in the first three quarters of 2008, though<br />
this seem to be gradually leveling out. The<br />
revision of the KWKG [“Kraft-Wärme-Kopplungsgesetz”:<br />
German Combined Heating and Power<br />
Act] in the course of 2008 led to a good recovery<br />
of the power plant sector using natural gas<br />
engines. Project work in the petroleum and locomotive<br />
sectors developed well even in the fourth<br />
quarter of 2008, contrasting with the abrupt and<br />
drastic deterioration in situation the marine/<br />
shipping and industrial sectors. These sectors<br />
were shaped by existing overcapacity in global<br />
shipping traffic, the decommissioning of ships<br />
and cancellation of new shipbuilding projects as<br />
well as a collapse in export trade. The effects of<br />
the global economic crisis and the sharp fall in<br />
export trade were already noticeable in the<br />
second half of the year in the OEM and used<br />
engine project business sectors.<br />
Market development - Industry<br />
The global chemicals industry, of key importance<br />
for Zeppelin’s Industry division, exhibited a<br />
3% increase in total revenue in 2008, although<br />
this was attributable solely to price increases.<br />
A decline in chemical production was to be<br />
seen as early as the second quarter. This is<br />
primarily due to the global cuts in production in<br />
the automotive industry and at manufacturers<br />
of consumer goods in Asia as well as the ailing<br />
global construction industry. These factors<br />
combined to reduce demand for plastics on a<br />
global scale. In addition, the increase in facilities<br />
for the production and processing of plastics in<br />
the Middle East and overcapacity associated<br />
with this led to a sharp drop in prices, with<br />
plants shut down and a lower level of investment.<br />
This development will continue in 2009.<br />
In November 2008, the VDMA [“Verband<br />
Deutscher Maschinen- und Anlagenbau e.V.“:<br />
German Engineering Federation] recorded 30%<br />
fewer orders than in the prior-year period.<br />
2. BUSINESS DEVELOPMENT OF THE COMPANY<br />
Development of revenue<br />
In fiscal 2008, the companies of the Zeppelin<br />
Group were able to profit from the favorable<br />
economic development in the first half of the<br />
year in particular. The Group generated revenue<br />
of EUR 2.447 billion, up 8.4% on the prior-year<br />
figure of EUR 2.257 billion. The influence of the<br />
global economic collapse midway through the<br />
year is particularly relevant in an examination of<br />
the individual quarters. With the exception of<br />
the final quarter which saw revenue drop 4%<br />
below the prior-year level, the Zeppelin Group<br />
managed to achieve steady growth until September<br />
2008. The Group’s international revenue<br />
increased once again, accounting for a share of<br />
almost 50% compared to 45% in fiscal 2007.<br />
The increase in revenue was generated almost<br />
exclusively through internal growth, not significantly<br />
through acquisitions.<br />
The increase in Group revenue compared to the<br />
past fiscal year was mainly due to the very lively<br />
development in the first half of the year of<br />
Zeppelin International AG, in which all the<br />
Group’s trade activities outside of the EU are<br />
bundled. This interim holding generated revenue<br />
of EUR 587 million (prior year: EUR 398 million),<br />
up 47% on the prior-year figure. The German<br />
trading companies failed to meet their annual<br />
targets, however, reporting a decrease in revenue<br />
of almost 6% to EUR 1.3 billion (prior year:<br />
EUR 1.4 billion) on account of the major<br />
downturn of the economy in the final quarter of<br />
2008. Overall, the trading companies managed<br />
to report a slight increase in revenue compared<br />
to the prior year, thanks to the development of<br />
the companies outside of Germany. With consolidated<br />
revenue of EUR 2.208 billion, the<br />
prior-year figure (EUR 2.080 billion) was exceeded<br />
by 6.1%. They thus accounted for 90% of<br />
44 2008 <strong>ZEPPELIN</strong> <strong>ANNUAL</strong> <strong>REPORT</strong> 45
Group Management Report<br />
1 incl. affiliated companies<br />
2 incl. <strong>ZEPPELIN</strong> <strong>GmbH</strong><br />
SALES BY COMPANY<br />
group revenue. A total of 19,054 (prior year:<br />
19,487) new and used construction machines,<br />
engines, fork-lift trucks and other machines and<br />
equipment were sold or rented out for the first<br />
time - that is 2% less than in 2007. With a 6%<br />
increase in revenue overall, the foreign share<br />
was up 29%, of which 90% is attributable to<br />
Zeppelin International AG and its subsidiaries.<br />
The Zeppelin Industry division continued along<br />
its trajectory of growth started in prior years in<br />
fiscal 2008 supported by its good order backlog<br />
and incoming orders at a level above the longterm<br />
average. In spite of the dramatic downturn<br />
Share of<br />
group sales<br />
EUR m<br />
2008 2007<br />
Variance<br />
Zeppelin Baumaschinen <strong>GmbH</strong> 902 1.006 -10<br />
MVS Zeppelin <strong>GmbH</strong> & Co. KG 165 153 8<br />
Zeppelin Power Systems <strong>GmbH</strong> & Co. KG 228 212 8<br />
Zeppelin Österreich <strong>GmbH</strong> 1 103 98 5<br />
Phoenix-Zeppelin, spol. s r.o. 1 223 213 5<br />
Zeppelin International AG 1 587 398 47<br />
Trade division (total) 2.208 2.080 6<br />
Industry division (total) 239 176 36<br />
<strong>ZEPPELIN</strong> <strong>GmbH</strong> Group 2 (total) 2.447 2.257 8<br />
in the fourth quarter of 2008 and the tendency<br />
of manufacturers of plastics to delay taking<br />
delivery of and commissioning facilities until<br />
after 2009, Zeppelin’s Industry division managed<br />
to generate revenue of EUR 238.7 million<br />
(prior year: EUR 176.1 million), an increase of<br />
36%, contributing to the Group’s total operating<br />
performance at a higher than average rate. The<br />
foreign share in revenue of the Zeppelin<br />
Industry division fell to 66%, down from 83%<br />
achieved in fiscal 2007.<br />
%<br />
EMPLOYEES BY COMPANY<br />
at year-end 2008 2007 Variance<br />
%<br />
<strong>ZEPPELIN</strong> <strong>GmbH</strong> (Holding) 36 22 64<br />
Zeppelin Baumaschinen <strong>GmbH</strong> 1.580 1.550 2<br />
MVS Zeppelin <strong>GmbH</strong> & Co. KG 687 609 13<br />
Zeppelin Power Systems<br />
<strong>GmbH</strong> & Co. KG 377 337 12<br />
Zeppelin Österreich <strong>GmbH</strong> 1 238 216 10<br />
Phoenix-Zeppelin, spol. s r.o. 1 811 688 18<br />
Zeppelin International AG 1 1.458 1.081 35<br />
Trade division (total) 5.151 4.481 15<br />
Industry division (total) 629 581 8<br />
Trainees and apprentices (Group) 361 275 31<br />
<strong>ZEPPELIN</strong> <strong>GmbH</strong> Group (total) 6.177 5.359 15<br />
1 incl. affiliated companies<br />
Human resources<br />
The development of the headcount reflects the<br />
further growth of the Zeppelin Group and above<br />
all of the trading companies outside Germany as<br />
well as of the Industry division. The number of<br />
employees at the Group increased by 15% compared<br />
to fiscal 2007 to a total of 6,177 as of yearend<br />
2008 (prior year: 5,359). Of this rise, 46%<br />
related to Zeppelin International AG and its subsidiaries.<br />
The reason so many new employees<br />
were taken on was the rapid expansion of business<br />
until fall 2008, especially in Russia and<br />
Ukraine. The dramatic collapse of the market at<br />
the end of 2008 as well as expectations for 2009<br />
EMPLOYEES<br />
Annual average 2008 2007<br />
Group (total) 1 5.973 5.121<br />
1 incl. <strong>ZEPPELIN</strong> <strong>GmbH</strong> 33 21<br />
already indicate that it will not be possible to<br />
maintain the current headcount at these companies.<br />
The share of employees at the Group’s<br />
international subsidiaries increased once again,<br />
bringing the total to around 47% (prior year:<br />
42%) or 2,875 employees (prior year: 2,243).<br />
In all companies, management and staff made<br />
every effort to further increase efficiency and<br />
productivity. As in the prior year, basic and<br />
advance training was one focus of the Group’s<br />
human resources policy. The number of<br />
trainees at the Group rose by 31% to 361<br />
46 2008 <strong>ZEPPELIN</strong> <strong>ANNUAL</strong> <strong>REPORT</strong> 47<br />
of which:<br />
Trade division<br />
Industry division<br />
5.271<br />
669<br />
4.497<br />
603
Group Management Report<br />
(prior year: 275), meaning that trainees account<br />
for 5.8% of the headcount. The focus of the<br />
further training program was on technical training,<br />
training for the sales organization, advance<br />
training for future management and on providing<br />
employees in management positions with<br />
deeper management knowledge. Under the<br />
management of the chief personnel officer,<br />
a cross-company HR network was put in place.<br />
This is intended as a platform to enable the<br />
respective heads of personnel to exchange<br />
experiences and will contribute to the implementation<br />
of the Group’s personnel strategy.<br />
Another important advantage will be the identification<br />
of high potentials, who can be supported<br />
with targeted training measures.<br />
Significant events in the fiscal year<br />
In 2008, the Zeppelin Group companies<br />
managed to maintain their respective market<br />
positions or even expand on them, despite the<br />
steady decline in the economic environment<br />
over the course of the year. Our strategic and<br />
operating efforts focused on further renewal of<br />
our organization and processes, cost-cutting<br />
measures and risk minimization, and last but<br />
not least, greater penetration of international<br />
markets.<br />
In 2008, the Zeppelin Group underwent an<br />
external rating by Creditreform Rating AG once<br />
again and was awarded an A+ rating for the<br />
fourth time in a row. This result confirms the<br />
good credit standing of the Group and the<br />
above-average rating of key financial and qualitative<br />
factors compared to the economy as a<br />
whole and within our industries.<br />
To use synergies and with the aim of ensuring a<br />
high degree of professionalism and thus the<br />
sustained success of the Zeppelin Group, the<br />
responsibilities and guideline competencies of<br />
the corporate centers (CC) at the Group holding<br />
were defined for the first time in fiscal 2008.<br />
This concerned the corporate centers compliance,<br />
controlling, finance, real estate, IT,<br />
Group development, HR, internal audit, legal<br />
matters and corporate communication. As well<br />
as being responsible for the strategic alignment<br />
of the Group as a whole and for the strategic<br />
targets laid down by the corporate centers, they<br />
are available to provide services for all operational<br />
business units of the Group. The corporate<br />
centers are set up based on the concept of<br />
bundling know-how within the Group to centralize<br />
certain specialist resources.<br />
Zeppelin Baumaschinen <strong>GmbH</strong> launched a<br />
PINS recovery program in August 2008. The<br />
aim of this wide-spectrum package which incorporates<br />
additional sales support from Caterpillar<br />
was to regain market shares, especially in the<br />
standard equipment segment. In the major market<br />
segments, we managed to regain market<br />
shares by the end of 2008; these had been lost<br />
in the past on account of the negative market<br />
development in particular, but also due to<br />
Caterpillar’s price increases at the beginning of<br />
the year. The program will continue in 2009.<br />
The modernization of the IT system for process<br />
optimization is the largest project in the history<br />
of Zeppelin Baumaschinen <strong>GmbH</strong> in terms of<br />
scope and expense. The introduction of the<br />
new ERP standard software M3 from the<br />
US company Lawson had originally been planned<br />
for July 2008 but was postponed until<br />
6 April 2009. The adjustments to the system<br />
required in the light of comprehensive testing<br />
of prototypes were incorporated into the software<br />
in the course of 2008 and subsequently<br />
thoroughly tested. In preparation for the new<br />
IT system, all employees affected received<br />
training well ahead of its launch.<br />
The program for modernization and expansion<br />
of our network of branches in Germany that has<br />
been running for a number of years was continued<br />
at our branches in Achim near Bremen,<br />
Alsfeld, Hanau and Cologne in 2008, alongside<br />
numerous individual measures including those<br />
for the improvement of industrial safety and<br />
environmental and fire protection. We also<br />
expanded individual locations outside of<br />
Germany and set up new sales, service and rental<br />
branches, including in Austria, the Slovak<br />
Republic, Poland, Russia and Ukraine. In the<br />
Trade division, branches are set up and modernized<br />
on the basis of the construction manual<br />
developed by the corporate center for real<br />
estate in the course of a project. This construction<br />
manual sets out the standards for branches<br />
of various sizes, making use of the most up-todate<br />
findings in the fields of technology, productivity,<br />
energy efficiency and similar aspects.<br />
In terms of rental business, the Zeppelin Group,<br />
in close cooperation with our manufacturing<br />
partner Caterpillar, has set itself the target of<br />
becoming market leader for construction machinery,<br />
or extending our market leadership, by the<br />
end of 2015 in every country in which we are<br />
developing rental activities. The overall strategy<br />
to achieve this was developed in fiscal 2008<br />
and approved by the Group management board.<br />
Zeppelin Rental <strong>GmbH</strong> with registered offices<br />
in Garching near Munich was founded at the<br />
start of 2009 to improve the implementation of<br />
the strategy and capitalize on synergy effects<br />
between the individual companies. This company<br />
will manage and coordinate all rental activities<br />
of our trading companies both in Germany<br />
and internationally.<br />
MVS Zeppelin <strong>GmbH</strong> & Co. KG once again<br />
modernized its rental assets in fiscal 2008<br />
through acquisition of new Caterpillar construc-<br />
tion machines as well as new machines and<br />
equipment from other product areas (materials,<br />
modular space systems, construction equipment)<br />
with a value of around EUR 80 million. In<br />
contrast to planning assumptions for 2008, the<br />
capacity utilization of the rental assets fell by<br />
3.0% compared to the prior year on account of<br />
stagnating demand in the second half of the<br />
year in the major segments construction machines<br />
and vehicles. Measures have been introduced<br />
with the aim of improving device management<br />
and capacity utilization in order to counter<br />
increasing pressure on prices and the effects of<br />
the global economic collapse. In addition, MVS<br />
Zeppelin took on new sales staff and provided<br />
the sales organization with optimized software<br />
for recording and measuring sales activities in<br />
2008. These initiatives are aimed at further<br />
expanding on the leading market position in<br />
Germany. The “Profi-Baushop” concept first<br />
launched in fiscal 2007 has now been rolled out<br />
at 13 of the 110 rental branches of MVS Zeppelin<br />
with plans for further expansion. In addition to<br />
the rental machines and equipment, these branches<br />
offer equipment, consumables and singleuse<br />
items to meet customers’ various construction<br />
site needs. The concept is intended help<br />
retain customers.<br />
Despite the significant slowdown over the course<br />
of 2008, our Austrian rental company MVS<br />
Zeppelin Österreich <strong>GmbH</strong> adhered strictly to<br />
its expansion policy, opening two new rental<br />
centers (in Linz and Zwettl) and adding to its<br />
rental fleet. Further expansion of know-how,<br />
additional rental branches and enhancement of<br />
the product portfolio make up the strategy planned<br />
for implementation in 2009.<br />
With the aim of expanding the business field<br />
and tapping into market potential in the long<br />
term, Zeppelin Power Systems <strong>GmbH</strong> & Co. KG<br />
48 2008 <strong>ZEPPELIN</strong> <strong>ANNUAL</strong> <strong>REPORT</strong> 49
Group Management Report<br />
acquired a 4% shareholding in the Hamburg-<br />
based company Firma SkySails <strong>GmbH</strong> & Co.<br />
KG. Founded in 2001, SkySails has developed a<br />
wind propulsion system for cargo vessels using<br />
a large towing kite which can reduce annual fuel<br />
costs by between 10% and 35% depending on<br />
the prevailing wind conditions. Customer<br />
potential is currently estimated at 10,000 of<br />
some 100,000 vessels in existence globally,<br />
with new constructions adding to that figure.<br />
The technology is expected to be ready for preproduction<br />
in 2009. We set up our own company,<br />
Zeppelin SkySails Sales & Services <strong>GmbH</strong> &<br />
Co. KG with registered offices in Hamburg, in<br />
which Zeppelin Power Systems holds a 67%<br />
shareholding, for sales and maintenance of<br />
SkySails systems. Our close contact with the<br />
shipping industry will release synergies in sales<br />
and services of diesel-wind hybrid propulsion<br />
systems, which can be utilized over the coming<br />
years as we penetrate this field of business.<br />
Furthermore, we pressed ahead with and refined<br />
the restructuring measures implemented in<br />
the fourth quarter of 2007 at Zeppelin Power<br />
Systems in the three operating sectors marine,<br />
locomotive/industry/petroleum and EPG/gas as<br />
well as the associated integration of service<br />
responsibility in each sector in the course of<br />
2008. The prerequisites for optimal business<br />
processes, from sales to project management<br />
and product/application support to engine servicing<br />
are now in place. This structure is better<br />
aligned to our customers’ demand for holistic<br />
solutions. Further personnel and structural optimization<br />
measures were realized in the course<br />
of 2008, including the successful implementation<br />
of the 6 Sigma method for continual process<br />
improvement as well as the integration of new<br />
employees in the area of parts sales & services<br />
aimed at optimizing relations with numerous<br />
customers.<br />
Zeppelin Österreich <strong>GmbH</strong> also implemented<br />
various measures to expand business in sales<br />
and services in the engine segment. The sale of<br />
services for construction machines also developed<br />
especially well, with 63% new machines<br />
sold including a maintenance agreement.<br />
Despite reduced capacity utilization for services<br />
owing to the unfavorable development of the<br />
market, we still managed to improve margins.<br />
Since the beginning of 2006 our interim holding<br />
Phoenix-Zeppelin, spol. s r.o., with registered<br />
offices in Modletice near Prague, has also been<br />
responsible for the sales and service activities<br />
for Caterpillar construction machines and<br />
engines and Hyster industrial trucks in the<br />
Czech Republic and the Slovak Republic as well<br />
as the sales and service of Hyster equipment in<br />
Poland (Zeppelin Polska Sp. z. o.o.), Hungary<br />
(Zeppelin-Körös-Spedit Kft.) and Ukraine<br />
(Phoenix-Zeppelin Ukraine Ltd.). The interim<br />
holding also holds a 49% shareholding in the<br />
Czech company CZ LOKO a.s., which operates<br />
in the field of motorization and repair of diesel<br />
locomotive engines. Furthermore, Phoenix-<br />
Zeppelin is responsible for agricultural machinery<br />
sales in the Czech Republic and Slovak Republic.<br />
This is an area which is currently being built<br />
up and may be expanded on a wider scale<br />
through acquisitions. All subsidiaries of this<br />
interim holding pushed ahead with efforts to<br />
expand business activities in 2008, though the<br />
economic slowdown on the relevant markets<br />
made it difficult to capture market shares.<br />
Nevertheless, the sale of Hyster industrial<br />
trucks was particularly successful, with fleet<br />
sales to Coca Cola in the Czech Republic and<br />
Poland and Pilsner Brewery, also in the Czech<br />
Republic, as well as DHL in Hungary. The<br />
construction machinery business of Phoenix-<br />
Zeppelin suffered from the unfavorable conditions<br />
and sharply inflated prices for Caterpillar<br />
machines. Compact wheel loaders were an<br />
exception to the rule, and were very well received<br />
by Czech and Slovak customers, not least<br />
thanks to their high performance coupled with<br />
attractive financing packages in cooperation<br />
with Caterpillar Financial Services.<br />
In its capacity as interim holding, Zeppelin International<br />
AG with registered offices in Zug,<br />
Switzerland, manages the sales and service business<br />
of the Zeppelin Group in Russia, Ukraine,<br />
Belarus, Armenia, Tajikistan, Turkmenistan and<br />
Uzbekistan. In addition to sales and service for<br />
Caterpillar construction machines and engines,<br />
the company also generates a significant portion<br />
of revenue from agricultural and forestry<br />
machines. The first eight months of 2008 in<br />
particular were once again characterized by a<br />
significant rise in revenue, especially in Russia<br />
and Ukraine. As the repercussions of the global<br />
economic crisis were felt in the final quarter,<br />
the market situation took a dramatic turn for the<br />
worse, however. As the crisis persisted, it became<br />
apparent that these countries’ economies<br />
were harder hit than any other region in the<br />
world, not less badly affected as had originally<br />
been assumed. Nevertheless, the Zeppelin subsidiaries<br />
were able to increase revenue once<br />
again compared to fiscal 2007. The dramatic<br />
depreciation of the rubel and hryvnia against the<br />
US dollar saw them fall by 27% and 60% in<br />
value respectively between July and December<br />
2008, with exchange losses burdening the earnings<br />
of Zeppelin International at a higher than<br />
average rate. The losses stem from liabilities<br />
denominated in US dollars due to Caterpillar for<br />
the purchase of construction machines and<br />
spare parts valued in local currency at the<br />
exchange rate on the procurement date.<br />
Zeppelin Russland OOO was also successful in<br />
the agriculture and forestry sectors, boosting<br />
revenue considerably with sales of machines in<br />
this area. Furthermore, several large-scale pro-<br />
jects for optimizing and streamlining internal processes<br />
were carried out. The projects focused<br />
on spare parts and machine logistics, sales and<br />
services as well as qualitative and structural<br />
adjustments to management at primary and<br />
secondary level. Zeppelin Ukraine TOW doubled<br />
its revenue compared to the prior year. Several<br />
large orders in mining and agriculture as well as<br />
a targeted focus on customers in road construction<br />
and the extraction industry were the main<br />
drivers of the increase in revenue. Business also<br />
developed at a very satisfying level in Belarus.<br />
Of particular note is the fact that an unexpectedly<br />
high number of medium-sized businesses were<br />
gained as potential customers for imported construction<br />
machines in this country. Furthermore,<br />
business with engines and components developed<br />
much better than expected. The sharp<br />
increase in demand for local energy supplies as<br />
well as the needs of Belarusian plant construction<br />
companies and manufacturers of capital<br />
goods explain this development.<br />
Business also developed very well in Tajikistan;<br />
previously, our subsidiary in Uzbekistan had pro-<br />
cessed the business. Therefore, a local managing<br />
director was appointed in September and<br />
the company will operate independently of the<br />
Uzbekistani company. Zeppelin Turkmenistan<br />
won a further large-scale order worth over USD<br />
64.0 million in 2008. In conjunction with another<br />
follow-up order of USD 15.0 million, this is the<br />
largest transaction ever in the history of Zeppelin<br />
International. The structural and personnel<br />
changes introduced at the Turkmenistani company<br />
show very positive results, improving and<br />
stepping up customer relationships at all levels<br />
and resulting in a positive contribution of the<br />
service business to earnings for the first time<br />
since the company was founded.<br />
50 2008 <strong>ZEPPELIN</strong> <strong>ANNUAL</strong> <strong>REPORT</strong> 51
Group Management Report<br />
The Zeppelin Industry division was operating at<br />
full capacity throughout 2008 thanks to a continuing<br />
high level of engineering and production<br />
orders. This must not be allowed to veil the<br />
fact, however, that the markets relevant for<br />
these areas were already cooling noticeably as<br />
of year-end 2008, and are expected to exhibit<br />
even more of a downturn over the course of<br />
2009. The strategic acquisition of an engineering<br />
company in India and the foundation of a<br />
subsidiary in Turkey will strengthen Zeppelin's<br />
presence in the Industry division on these key<br />
markets. The joint venture set up with a partner<br />
in Saudi Arabia in 2007 (Zeppelin Gulf Co. Ltd.)<br />
went into operation in 2008 and operated at full<br />
capacity for the production of silos and rendering<br />
of services for pipeline construction.<br />
R&D activities focused on developing products<br />
for innovative technical solutions. Filter technology<br />
was included in the product range for the<br />
first time in the Industry division. In addition, a<br />
new production line was constructed at the<br />
Friedrichshafen branch. As well as standard<br />
modules, process filters for the demanding task<br />
of gas cleaning are designed and produced.<br />
Furthermore, the prototype of a HEPA filter<br />
(high performance particle filtration) for particle<br />
separation was built, based on a development<br />
of the Karlsruhe Institut of Technology. This prototype<br />
is currently undergoing trials at a biomass<br />
power plant. A new pneumatic conveyor unit<br />
was installed at the technical department in<br />
Friedrichshafen for carrying our conveyor experiments<br />
using a special bypass procedure. The<br />
product range of the Zeppelin Industry division<br />
can thus now be expanded to include further<br />
product groups. A process lock which was custom<br />
developed for a customer last year for use<br />
in a procedure was successfully implemented<br />
for the first time. In the course of ongoing<br />
process optimization based on the 6 Sigma<br />
method and knowledge management, numerous<br />
projects and measures to improve construction<br />
processes were also implemented.<br />
Cost-cutting concepts for the production of<br />
silos were refined and successfully tested with<br />
prototypes. Considerable progress was made in<br />
the development of a new welding procedure<br />
which significantly reduces the production time<br />
for silos.<br />
RESULTS FROM<br />
ORDINARY ACTIVITIES<br />
BY COMPANY<br />
3. RESULTS OF OPERATIONS, FINANCIAL<br />
POSITION AND NET ASSETS<br />
The development of the results of operations,<br />
financial position and net assets of the Zeppelin<br />
Group in 2008 reflects the effects of the global<br />
economic downturn on our markets and especially<br />
the currency crisis in the non-EU eastern<br />
European countries. The development of our<br />
business environment in the second half of the<br />
year in particular affected our performance figures.<br />
The net income for the year of the Group<br />
nevertheless remained at a high level and we<br />
achieved the second best return in the history of<br />
the Company. As planned, equity also increased<br />
compared to the prior year. As a result of<br />
growth in revenue and improved operating performance,<br />
the Zeppelin Group saw an increase<br />
in total assets. This increase was driven not<br />
least by the modified procurement conditions<br />
of our main supplier Caterpillar, which, coupled<br />
with the decline in sales figures in the final<br />
months of 2008, led to higher inventories.<br />
Results of operations<br />
The 9% rise in total operating performance of<br />
the Zeppelin Group to EUR 2.545 billion (prior<br />
52 2008 <strong>ZEPPELIN</strong> <strong>ANNUAL</strong> <strong>REPORT</strong> 53<br />
Share of<br />
group sales<br />
EUR k<br />
2008 2007<br />
Variance<br />
Zeppelin Baumaschinen <strong>GmbH</strong> 39.445 54.851 -28<br />
MVS Zeppelin <strong>GmbH</strong> & Co. KG 11.690 15.287 -24<br />
Zeppelin Power Systems <strong>GmbH</strong> & Co. KG 21.337 18.982 12<br />
Zeppelin Österreich <strong>GmbH</strong> 1 2.769 4.712 -41<br />
Phoenix-Zeppelin, spol. s r.o. 1 13.909 15.374 -10<br />
Zeppelin International AG 1 4.041 28.229 -86<br />
Trade division (total) 93.191 137.435 -32<br />
Industry division (total) 12.798 3.918 227<br />
<strong>ZEPPELIN</strong> <strong>GmbH</strong> (Group) 2 (total) 101.176 119.121 -15<br />
of which foreign companies 26.359 52.426 -50<br />
1 incl. affiliated companies<br />
2 incl. <strong>ZEPPELIN</strong> <strong>GmbH</strong><br />
%
Group Management Report<br />
DEVELOPMENT OF CAPITAL EXPENDITURES IN THE GROUP<br />
EUR k 2008 2007 2006 2005 2004<br />
I. Intangible assets 10.358 8.174 3.733 1.208 1.943<br />
II. Property, plant and equipment 127.340 117.292 118.389 96.205 94.138 -<br />
- Land and buildings<br />
- Technical equipment, machines<br />
11.494 20.820 6.918 4.279 6.800<br />
and fixtures and furniture 19.397 18.705 11.326 11.943 9.989<br />
1<br />
- Rental assets 88.916 72.250 85.915 72.657 71.519<br />
- Other items of property, plant and equipment 7.533 5.517 14.230 7.326 5.830<br />
III. Financial assets 12.625 5.110 2.065 4.632 627<br />
Total capital expenditures 2 150.323 130.576 124.187 102.045 96.708<br />
1<br />
of which reclassifications from inventories – 27.736<br />
2<br />
changes in consolidated group 572 – - 305 – 2.885<br />
year: EUR 2.338 billion) was driven by the 8%<br />
rise in revenue to EUR 2.447 billion (prior year:<br />
EUR 2.257 billion). Completion and delivery of<br />
large-scale projects in the Industry division in<br />
particular meant that there was a smaller<br />
increase in inventories of finished goods and<br />
work in process to EUR 4.4 million (prior year:<br />
EUR 20.8 million). Other operating income<br />
increased markedly to EUR 92.2 million (prior<br />
year: EUR 59.0 million), primarily as a consequence<br />
of higher exchange gains (+ EUR 17.3<br />
million) as well as increased reimbursements<br />
from suppliers and insurers (+ EUR 10.8 million).<br />
Cost of materials rose to EUR 1.821 billion<br />
(prior year: EUR 1.696 billion) which at 7%<br />
represents a lower rate of growth than total<br />
operating performance, meaning that the ratio<br />
of cost of materials to total operating performance<br />
fell slightly to 71.6% (prior year:<br />
72.6%).<br />
The slower rate of growth, 7%, of personnel<br />
expenses (EUR 296.1 million; prior year: EUR<br />
277.8 million) compared to total operating per-<br />
formance made a positive contribution to the<br />
increase in earnings in fiscal 2008. The increase<br />
is attributable to the 17% rise in the average<br />
headcount, due primarily to new hires at the<br />
subsidiaries outside Germany. Another contributory<br />
factor to the increase in the Group’s personnel<br />
expenses was the collectively bargained<br />
wage increases of 2% in Germany and just<br />
short of 10% in the Czech Republic and the<br />
Slovak Republic, for example. The ratio of personnel<br />
expenses to revenue remained virtually<br />
stable at 12.1% (prior year: 12.3%).<br />
Amortization of intangible assets and depreciation<br />
of property, plant and equipment was<br />
up EUR 1.4 million on the prior year to EUR<br />
22.9 million. This increase is essentially due to<br />
high capital expenditures in fiscal years 2007<br />
and 2008. Depreciation of assets for rental<br />
increased to EUR 31.0 million (prior year:<br />
EUR 26.8 million) on account of intensified<br />
capital expenditure, up 13% to EUR 218.5 million<br />
(acquisition cost). It was included under<br />
cost of materials.<br />
Balances sheet total in EUR k<br />
Intangible assets, property<br />
plant and equipment,<br />
equity investments<br />
Other operating expenses increased at a higher<br />
rate than total operating performance, rising to<br />
EUR 283.7 million which corresponds to 37%<br />
(prior year: EUR 206.7 million). Reasons for this<br />
included the increase in selling costs owing to<br />
higher revenue (+EUR 3.2 million), higher<br />
expenses for the larger number of locations<br />
(+EUR 6.9 million), as well the primary cause,<br />
exchange rate losses, which were up EUR 54.1<br />
million on the prior year. Of this increase, EUR<br />
35.5 million is attributable to the Russian and<br />
EUR 11.2 million to the Ukrainian company on<br />
account of considerable depreciation of the<br />
respective local currencies in the final quarter of<br />
2008 as well as at the start of 2009 (adjustment<br />
of the balance sheet to reflect events).<br />
The financial result of EUR - 20.2 million (prior<br />
year: EUR - 16.4 million), 0.8% as a percentage<br />
of revenue (prior year: 0.7%), was affected by<br />
the financing of numerous investments, the<br />
increase in stocks and a higher proportion of<br />
long-term financing.<br />
COMPOSITIONS OF NET ASSETS, EQUITY AND LIABILITIES<br />
The Group’s earnings before income taxes fell to<br />
EUR 98.7 million (prior year: EUR 117.6 million.<br />
The return on sales before taxes therefore came<br />
to 4.0% (prior year: 5.2%). Before taxes, the<br />
return on equity improved to 26.8% (prior year:<br />
38.2%), while the return on capital employed<br />
rose to 10.0% (prior year: 13.0%).<br />
In 2008, the Zeppelin Group generated net income<br />
for the year of EUR 65.4 million (prior year:<br />
EUR 71.4 million) after deducting income taxes<br />
of EUR 33.3 million (EUR 46.2 million). Following<br />
the German Business Tax Reform, the tax rate<br />
was reduced to 34% in Germany (2007: 39%;<br />
2006: 45%).<br />
Financial position<br />
The financial demands on the Zeppelin Group are<br />
characterized by fixed assets (including its extensive<br />
rental fleet) accounting for around a third of total<br />
assets on the one hand, and the inventories and<br />
receivables required for trading of construction<br />
machinery and other high quality capital goods on<br />
the other, which exhibit a relatively rapid turnover.<br />
54 2008 <strong>ZEPPELIN</strong> <strong>ANNUAL</strong> <strong>REPORT</strong> 55<br />
Inventories<br />
Receivables, other assets,<br />
cash and cash equivalents<br />
Assets<br />
Liabilities<br />
1.355 1.177 1.355 1.177<br />
29,6 %<br />
44,2 %<br />
26,2 %<br />
30,1 %<br />
40,2 %<br />
29,7 %<br />
29,1 %<br />
7,7 %<br />
16,9 %<br />
46,3 %<br />
29,0 %<br />
8,9 %<br />
9,6 %<br />
52,5 %<br />
2008 2007 2008 2007<br />
Equity<br />
Pension accruals<br />
Other long-term accruals,<br />
long-term liabilities<br />
Short-term accruals<br />
and liabilities
Group Management Report<br />
Group equity rose by EUR 53.3 million in fiscal<br />
2008 to EUR 394.4 million (prior year: EUR<br />
341.1 million). The equity ratio remained stable<br />
at 29.1% compared to 29.0% in the prior year,<br />
with total assets up 15% to EUR 1.355 billion<br />
(prior year: EUR 1.177 billion). Long-term funds<br />
classified as liabilities totaling EUR 727.9 million<br />
(prior year: EUR 559.6 million) exceeded fixed<br />
assets and the non-current portion of current<br />
assets totaling EUR 413.6 million (prior year:<br />
EUR 364.4 million) by EUR 314.3 million (prior<br />
year: EUR 195.2 million) as of the balance sheet<br />
date and comprise equity, pension provisions<br />
(EUR 499.0 million), long-term other provisions<br />
(EUR 35.6 million) and liabilities to banks and<br />
others (EUR 193.3 million). Long-term funds<br />
thus covered 53% (prior year: 41%) of the<br />
Group’s inventories.<br />
As of the end of the fiscal year, short-term provisions<br />
and liabilities amounted to EUR 627.2<br />
million (prior year: EUR 617.3 million). They<br />
mainly related to trade payables of EUR 288.2<br />
million, liabilities to banks of EUR 126.4 million,<br />
tax and other provisions of EUR 119.1 million as<br />
well as payments received and other liabilities<br />
of EUR 81.0 million. The liability to Caterpillar<br />
Financial Services of EUR 100.0 million disclosed<br />
in the prior year under other liabilities<br />
relates to a previous five-year financing package<br />
for the purchase of MVS AG, Berlin (2003), and<br />
was repaid on schedule in 2008.<br />
At the end of 2008, the Group had lines of credit<br />
comprising bank loans and guarantees of<br />
EUR 575 million at 18 German and foreign<br />
banks, of which 43% or EUR 250 million (of<br />
which EUR 95 million for guarantees) had been<br />
used at year-end 2008. The companies in the<br />
Trade division once again had extensive lines of<br />
credit at their disposal in 2008 at Caterpillar<br />
Financial Services and other specialist instituti-<br />
ons for financing sales in Germany and abroad.<br />
Since 2004, the Group in Germany has been<br />
using publicly traded financing instruments<br />
such as debenture bonds with a current volume<br />
of EUR 150.5 million and an asset backed securities<br />
program for EUR 25 million. In addition,<br />
leasing is not only used as an instrument for<br />
extensive investments in the rental assets but<br />
also to finance vehicles and IT hardware. The<br />
conditions for the drawing of credits benefited<br />
in 2008 from the A+ rating from Creditreform<br />
Rating AG, which was recently confirmed for<br />
the fourth time in a row. The internal bank<br />
ratings of the Zeppelin Group were also confirmed.<br />
The additions to fixed assets of EUR 149.8 million<br />
(incl. rental assets of EUR 88.9 million) in<br />
the fiscal year were counterbalanced by depreciation<br />
of EUR 54.3 million (of which EUR 31.0<br />
million from rental assets offset against cost of<br />
materials). Depreciation thus covered 36.2%<br />
(prior year: 37.2%) of capital spending.<br />
The net cash flow of the Group increased on<br />
the prior year by EUR 22.0 million or 14.8% to<br />
EUR 170.0 million in 2008 (prior year: EUR<br />
148.0 million). The net cash flow to revenue<br />
ratio is thus 6.9% (prior year: 6.6%).<br />
Net assets<br />
Net assets of the Zeppelin Group developed at<br />
a higher rate than total operating performance<br />
(+9%), increasing 15% to EUR 1.355 billion in<br />
2008 (prior year: EUR 1.177 billion). Of the EUR<br />
178 million increase in assets, EUR 125 million<br />
or 70% was attributable to the increase in<br />
inventories, of which EUR 113 million pertained<br />
to merchandise in the Trade division in relation<br />
to high order backlogs, long delivery times and<br />
new order terms. A significant increase also<br />
arose on account of the high level of invest-<br />
ments in land, buildings and other assets as<br />
well as furniture and fixtures and rental assets.<br />
Due to the increase in inventories, the composition<br />
of assets in the consolidated balance<br />
sheet as of 31 December 2008 changed once<br />
again compared to the prior year. The share of<br />
fixed assets (EUR 402 million) dropped to<br />
29.6% (prior year: 30.1%), while the share of<br />
inventories (EUR 599 million) dropped to 44.2%<br />
(prior year: 40.2%).<br />
Trade receivables fell to 20.3% (prior year:<br />
23.3%) in proportion to net assets, rising by just<br />
1% to EUR 276 million (prior year: EUR 274 million)<br />
while revenue was up 8%. Cash and cash<br />
equivalents fell 27% to EUR 24 million. The<br />
above average rate of development of net<br />
assets meant that capital turnover fell slightly to<br />
a level 1.9 p.a. (prior year: 2.1 p.a.). The theoretical<br />
range of trade receivables decreased<br />
further to 41 days (prior year: 44 days). Outside<br />
the consolidated balance sheet, the companies<br />
in the Zeppelin Group had leased assets and<br />
machines for the rental fleet as well as assets<br />
(vehicle fleet, IT equipment) totaling EUR 232.0<br />
million (prior year: EUR 230 million). The rental<br />
assets accounted for EUR 220.3 million (prior<br />
year: EUR 216 million) thereof.<br />
4. SUBSEQUENT EVENTS<br />
There were no events of significant importance<br />
for the results of operations, financial position<br />
and net assets of the Group after the balance<br />
sheet date or they have already been accounted<br />
for in the 2008 financial statements.<br />
5. RISK <strong>REPORT</strong><br />
Risk management<br />
Risk management is an important component<br />
of the business and decision-making processes<br />
in the Zeppelin Group. The early identification,<br />
quantification and reporting of risks allows<br />
them to be evaluated and controlled.<br />
The core of risk management is therefore a<br />
detailed planning and reporting function encompassing<br />
all the companies in the Group. The<br />
monthly controlling of the key performance indicators<br />
is at the heart of the system. Special<br />
attention is paid to risks in the inventories and<br />
receivables dominating the business of the<br />
Trade division and the risks inherent in the<br />
long-term construction contracts in the Industry<br />
division.<br />
The controlling-based reporting system is supplemented<br />
by a designated risk reporting<br />
system. Twice a year, the risk reporting system<br />
of the Group companies describes and evaluates<br />
the risks inherent in the critical success factors.<br />
In 2008, the corporate center for internal audit<br />
focused on the Trade division, taking the size<br />
and significance of the companies concerned<br />
into account. It concentrated efforts on supporting<br />
the introduction of the ERP software M3 at<br />
Zeppelin Baumaschinen <strong>GmbH</strong>, cooperating<br />
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with the Group’s compliance team, including<br />
the audit of compliance-related processes at<br />
foreign subsidiaries as well as the development<br />
and refinement of our risk management tools.<br />
Compliance<br />
Compliance at Zeppelin is based on the conviction<br />
that social responsibility, legal integrity and<br />
ethical action are the key to sustainable<br />
success. Compliance with legal provisions,<br />
government requirements and internal corporate<br />
guidelines is an important aspect of the<br />
management and corporate culture at Zeppelin.<br />
The Zeppelin Group’s code of conduct was issued<br />
in March 2008 and has been signed by the<br />
general managers of all our subsidiaries and<br />
second-tier subsidiaries. Employees and business<br />
partners can access the code, which<br />
forms the basis of our compliance program, on<br />
our homepage (www.zeppelin.de).<br />
Compliance was set up as an independent<br />
department in September 2008 and allocated to<br />
the director of the HR and legal department of<br />
<strong>ZEPPELIN</strong> <strong>GmbH</strong>. At the end of 2008, a compliance<br />
officer was appointed from the compliance<br />
team at <strong>ZEPPELIN</strong> <strong>GmbH</strong>. A compliance<br />
officer is to be appointed at all large business<br />
units, subsidiaries and subgroup holdings.<br />
Employees and external parties can contact the<br />
compliance officer via the homepage and a<br />
dedicated email address (compliance@zeppelin.com).<br />
A. Individual risks<br />
General economic and industry risks<br />
Due to the wide range of countries, industries<br />
and activities in which <strong>ZEPPELIN</strong> <strong>GmbH</strong> and its<br />
subsidiaries are involved, the general economic<br />
and also industry risks are diffused. This holds<br />
true both for the cyclical developments and for<br />
the varying rates of growth in the key purchasing<br />
industries in the various regions served.<br />
This diversification of business activities was<br />
not sufficient to fully protect Zeppelin’s business<br />
activities from the global economic decline<br />
seen in every industry in 2008 and the huge<br />
upheaval on the financial and foreign exchange<br />
markets, even in the major global economies.<br />
Our traditional focus on customers in the construction<br />
industry gave way to growth in the<br />
engine business for ship construction, industrial<br />
companies and power generation, as well as<br />
the increasingly diversified rental business and<br />
successful growth in the plant construction<br />
business of the Industry division.<br />
With revenue from customers in Germany<br />
accounting for 50% of group revenue, Germany<br />
remains the most important market of the<br />
Group companies, although decreasingly so.<br />
The risk inherent in the already volatile German<br />
construction industry has been encountered by<br />
continuously improving the service offering,<br />
reducing fixed costs, flexible use of capacities<br />
and ongoing portfolio grooming. As a result,<br />
high-risk peripheral activities that burden the<br />
result were deliberately discontinued in the<br />
last few years. The product program and<br />
the sales activities have been expanded to<br />
include industries and customers not dependent<br />
on the construction industry, such as<br />
quarrying and extraction, environmental and<br />
timber industry, mining, horticulture and landscape<br />
gardening.<br />
The fact that the foreign share of group revenue<br />
has increased substantially in recent years also<br />
reflects the geographical diversification.<br />
With the extensive Caterpillar engine program,<br />
Zeppelin is meanwhile also the most important<br />
Caterpillar dealer for built-in motors in ships and<br />
locomotives on the international stage and is<br />
currently expanding in the areas energy generation,<br />
mobile radio and oil extraction. Sales and<br />
services relating to Hyster industrial trucks<br />
open up opportunities in logistics, a long-term<br />
and stable growth market. The Group sees<br />
additional opportunities for its agricultural and<br />
forestry machines in the rapidly growing agriculture<br />
and forestry sectors in eastern Europe.<br />
The Zeppelin Industry division with a high proportion<br />
of foreign business benefited from the<br />
substantial long-term increase in global demand<br />
for plastics and the investment by the chemicals<br />
and plastics industry this sparked. Engineering<br />
capacities and expertise were expanded by<br />
means of targeted acquisitions of smaller businesses<br />
in recent years in interesting industries<br />
such as rubber and tire manufacturing, minerals<br />
and foodstuffs. The successful realization of<br />
large-scale turnkey plants in recent years,<br />
Zeppelin proved itself a competent partner,<br />
even for global leaders of large-scale plants.<br />
One consequence of the economic and political<br />
uncertainty in the countries of eastern Europe<br />
and Central Asia is the relatively low level of<br />
investment in these countries.<br />
Performance-related risks<br />
The punctual supply of construction machines<br />
and engines to customers of the companies in<br />
the Trade division is essentially secured by rolling<br />
demand management with a lead time of up to<br />
twelve months. Since 2004, the worldwide<br />
demand for construction machinery has, however,<br />
been growing at such a rate that the delivery<br />
times at Caterpillar for standard and large-scale<br />
machines as well as engines are long and often<br />
uncertain. This situation is being dealt with by<br />
stockpiling and the use of machines from the<br />
used machines and engines park to bridge<br />
the time until the delivery can be made. The<br />
situation regarding Caterpillar’s delivery times<br />
improved considerably at the end of 2008 on<br />
account of the global fall in demand. The ability<br />
of Zeppelin’s manufacturing partners to deliver<br />
has been suffering increasingly recently, however,<br />
on account of the effects of production cuts<br />
owing to shorter working hours and supplier<br />
default due to insolvency.<br />
We responded to growing demand from plant<br />
construction in Zeppelin's industry division in<br />
recent years with a corresponding organizational<br />
and capacity structure at the central plant in<br />
Friedrichshafen, as well as the decentralized<br />
expansion of local engineering firms in major<br />
target markets. Zeppelin also cooperates with<br />
experienced local partners, for instance to build<br />
and erect silos, especially for large-scale<br />
projects. In individual cases, joint ventures are<br />
also set up, e.g., Zeppelin Gulf, Saudi Arabia, for<br />
projects in the Middle East.<br />
Personnel risks<br />
Zeppelin views the recruitment, integration and<br />
long-term retention of qualified specialists and<br />
executives as fundamental for the success of<br />
the Company. Our corporate mission not only<br />
sets out the goals and strategy of the Company<br />
to our employees, but also expresses our<br />
determination to be an attractive employer. To<br />
avoid personnel-related risks, applicants are<br />
selected carefully and employees receive<br />
extensive basic and advanced training, including<br />
at the Zeppelin Academy. High-potential<br />
programs for employees and an assessment<br />
center for the selection of future specialists<br />
and executives aim to ensure that potential is<br />
tapped into at an early stage. Cross-company<br />
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Group Management Report<br />
development of executives is also supported at<br />
group level. The standard of the training of our<br />
apprentices is exemplary in our business and<br />
ensures that our growing need for well-qualified<br />
young people is always covered. The<br />
operation of our own training centers is a decisive<br />
prerequisite for growth in eastern European<br />
countries owing to a lack of qualified candidates.<br />
Investment in modern work stations at<br />
workshops and in offices, as well as in customer<br />
service vehicles not only represents a<br />
further way of improving employee efficiency,<br />
but is also an important factor in retaining<br />
employees and attracting applications on the<br />
employment market.<br />
Thanks to the target and performance-related<br />
salary components, the remuneration level of<br />
employees is higher than the industry average.<br />
Regular employee surveys and annual employee<br />
feedback meetings allow any unfavorable developments<br />
as well as employee and HR needs<br />
requiring further attention to be noted and measures<br />
for improvement introduced.<br />
The effects of the current economic downturn<br />
can largely be contained through adjustments<br />
in 2009 by using variable employee capacities<br />
(flexitime accounts and similar), terminating<br />
temporary employment and ceasing to outsource<br />
service processes. Following a period<br />
of rapid growth in 2007 and 2008, the reduction<br />
of capacity in eastern Europe will be based<br />
on careful review using qualitative selection<br />
criteria.<br />
No specific risks relating to key employees<br />
have been identified, thanks in part to the<br />
improvement on the employment market due<br />
to the economic situation even in those European<br />
countries which had previously enjoyed a<br />
boom period.<br />
Financial risks<br />
Generally speaking, financial risks are limited by<br />
the equity ratio which we aim to keep at 30%<br />
or above. In addition, long-term pension provisions<br />
of EUR 105 million are available. The economic<br />
appropriateness of these is ensured using a<br />
discount factor of 4.5% and a rate of 1.0% for<br />
future pension increases.<br />
To diversify the external sources of financing,<br />
supplier financing linked to sales and comprehensive<br />
lines of credit of German and, to a<br />
growing extent, also foreign banks are being<br />
supplemented by the possibility of sales financing<br />
from various special institutions such as<br />
Caterpillar Financial Services and GEFA as well<br />
as an ABS program. The volume of mediumterm<br />
and long-term financing was increased<br />
again in 2008 by taking out new five-year and<br />
seven-year bonded loans (EUR 80.5 million) as<br />
well as a three-year bank loan (EUR 60.0 million);<br />
we will press ahead with this in 2009.<br />
Currency risks from individual transactions or<br />
projects are hedged where this is economically<br />
justified. Losses from unexpected and large<br />
depreciation of currencies in Russia and<br />
Ukraine stem from liabilities denominated in<br />
US dollars due to Caterpillar for the purchase of<br />
construction machines and spare parts valued<br />
in local currency at the exchange rate on the<br />
procurement date. The balance sheet considers<br />
exchange rate losses recognized and not yet<br />
recognized in the 2008 financial statements,<br />
including the exchange rate losses until<br />
February 2009. In some cases, the sale of these<br />
items has a compensatory effect in 2009. In<br />
future, the risk for these countries and the customer’s<br />
country will be limited to the immediate<br />
date of sale thanks to a machines logistics<br />
center at Zeppelin International AG in Switzerland.<br />
Credit standing checks of customers are to a<br />
large extent updated online in cooperation with<br />
credit agencies on an ongoing basis, the receivables<br />
collection is handled with an efficient<br />
dunning system, involving debt collecting agencies.<br />
For the most part, sales financing for sales<br />
of machines is carried out via special institutions<br />
which thus also bear a large part of the<br />
potential default risks. In 2008, other institutions<br />
were included in the sales process for<br />
Caterpillar Financial Services, our strongest<br />
partner to date, because it significantly reduced<br />
its offering on account of the modified financing<br />
priorities of the Caterpillar Group. This measure<br />
will be stepped up in the future. Customers are<br />
required to make payments on account for plant<br />
construction products and large ship engines as<br />
well as on international markets, and credit<br />
insurance is taken out in some cases.<br />
One of the compensation-related criteria for<br />
management in the Group, besides earnings<br />
targets, is a system of receivables and inventory<br />
management geared consistently to certain<br />
targets in terms of amount and risks.<br />
External specialist and legal counsel is regularly<br />
sought to reduce the risks that could arise from<br />
fiscal, competition, patent, antitrust and environmental<br />
rulings and laws. This is especially<br />
true of acquisitions projects.<br />
While limited risks are borne by the Company,<br />
insurance policies are taken out to secure<br />
against the financial consequences of large<br />
liability risks and high damages; the cover is<br />
checked regularly. Special attention is paid to<br />
claims management and preventative measures.<br />
The concept of hedging risks has been key<br />
for the German trading companies for many<br />
years and the appropriateness was confirmed<br />
by public tender in 2008. In addition to local<br />
insurance policies in the respective countries,<br />
potentially uninsurable serious losses are covered<br />
by a multi-line policy in Germany.<br />
Larger investment projects are decided on the<br />
basis of planning and economic viability calculations<br />
in accordance with the Group’s investment<br />
authorization guideline which was<br />
updated in 2008.<br />
B. Opportunities<br />
Actively seeking and using opportunities while<br />
at the same time weighing up the associated<br />
risks, is a core component of entrepreneurial<br />
activity and thus of the management approach<br />
of the Zeppelin Group and all its subsidiaries.<br />
As the exclusive sales and service representative<br />
for capital goods of major, and usually leading,<br />
suppliers such as Caterpillar, NACCO,<br />
AGCO, Claas, Terex and Ponsse, we are able to<br />
exploit potential in our markets to a very high<br />
level. This applies especially to those countries<br />
of eastern Europe benefiting from rapidly rising<br />
demand for raw materials, power and agricultural<br />
products, but also for the significant markets<br />
in the transportation sector (shipping, locomotives)<br />
and power generation.<br />
The closely-knit network of sales and service<br />
organizations in most countries, the leading<br />
position earned in recent years in virtually all<br />
model classes of the local construction machinery<br />
markets, motivated and loyal managers<br />
and employees as well as a sound financial<br />
base allow us to continue successfully using<br />
the opportunities in future. Many of these factors<br />
played a role in the A+ rating awarded for<br />
the fourth time in a row by Creditreform Rating<br />
AG in 2008.<br />
60 2008 <strong>ZEPPELIN</strong> <strong>ANNUAL</strong> <strong>REPORT</strong> 61
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The strong market position achieved by<br />
Zeppelin with products made by prominent<br />
manufacturers is secured by a comprehensive<br />
aftersales service for products sold which, as<br />
past experience has shown, often forms the<br />
basis for expanding a company’s own market<br />
share in times of economic downturn. The sale<br />
of spare parts and customer service is a stabilizing<br />
factor for employment, revenue and cash<br />
flows, even if sales of machines and engines<br />
develop negatively.<br />
The financial strength and financing power of<br />
the Zeppelin Group enables it to win projects<br />
and business and make use of targeted opportunities<br />
to acquire interesting companies to<br />
enhance and expand its range, especially in<br />
times of economic difficulty.<br />
C. Overall assessment of the risk situation<br />
Risk management as a management tool and<br />
recognizing and influencing individual risks as<br />
well as using opportunities are of great significance<br />
within the Company. Over the years, risk<br />
management has been continuously improved,<br />
adjusted to meet growing demands and expanded<br />
to include new areas such as compliance<br />
organization. This is verified by the appraisal<br />
carried out Creditreform Rating AG, who awarded<br />
us a positive rating for risk management<br />
in 2008. The Group internal audit department<br />
and Group controlling monitor risk reporting on<br />
an ongoing basis. The risk management system<br />
is also reviewed and assessed annually by the<br />
Company’s auditors for compliance and efficiency.<br />
There were no risks which could jeopardize the<br />
continuing existence of the Zeppelin Group or<br />
its subsidiaries in the reporting period, nor are<br />
there any discernable risks for the foreseeable<br />
future.<br />
6. FORECAST<br />
In light of the expected decline of the global<br />
financial and economic crisis, we expect economic<br />
growth to be subdued for the foreseeable<br />
future. Many forecasts for 2009 now predict a<br />
drop in global trade of around 9.0% and in<br />
global GDP of between 0.5% and 2.5%. The<br />
major industrialized nations are expected to see<br />
a fall in GDP of between 2.0% and 3.1%. The<br />
negative effects are expected to last until the<br />
fourth quarter of the year, though a slight improvement<br />
might be seen at the end of 2009 or<br />
start of 2010. Individual economies will struggle<br />
to achieve sustained recovery. It should be<br />
noted here that important macroeconomic factors<br />
such as exchange rates, commodity prices,<br />
share prices and other asset prices have been<br />
characterized by unusually high volatility and, at<br />
times, erratic development. The interplay and<br />
overlap of significant macroeconomic disturbance<br />
lend a high degree of uncertainty to forecasts<br />
for 2009.<br />
In the USA, the development of the financial<br />
and sub-prime crisis will impact heavily on the<br />
further development of the general economy.<br />
There will be no stabilizing effect from private<br />
households on account of the fact that they are<br />
already highly indebted. At the same time, the<br />
US economy will be burdened further by the<br />
global downturn in export demand. Based on<br />
these factors, the GDP in the USA is set to<br />
shrink by 2.1% in 2009. The Japanese economy<br />
with its heavy dependence on export will suffer<br />
further blows in the first half of 2009, meaning<br />
that a further decrease in GDP of at least 4% is<br />
expected for the year as a whole.<br />
High risks are also attached to the development<br />
of the emerging economies in 2009. On<br />
the one hand, falling demand from the USA<br />
and Europe will put a damper on export trade.<br />
On the other, the capital necessary for further<br />
growth will be less freely available on account<br />
of increased caution on the part of investors<br />
and a general rising fear of recession; this will<br />
have a knock-on effect on investing activities.<br />
Positive developments in China (2009 forecast:<br />
+ 5.5%), Brazil (2009 forecast: + 1.8%)<br />
and India (2009 forecast: + 5.1%) could have a<br />
stabilizing influence on the global economy,<br />
however.<br />
The global economic crisis will also cast its<br />
shadow over economic development in the<br />
euro zone in 2009. The economy is expected to<br />
develop negatively, with GDP shrinking by<br />
3.5% to well below the prior-year level. The rescue<br />
packages introduced in individual economies<br />
as well as the fall in commodity prices and<br />
interest rates towards the end of 2008 will in all<br />
probability be insufficient to revive the very<br />
weak economy and poor investment demand in<br />
the euro zone. It is also unlikely that private consumption<br />
will develop positively, meaning that<br />
there will be no domestic impetus to compensate<br />
for the plummeting export trade that is<br />
expected.<br />
The economies of central and eastern Europe<br />
will see a noticeable slow-down in economic<br />
activity over the coming year (2009 forecast: -<br />
0.8%). Weaker international demand, especially<br />
from the western EU countries, coupled with<br />
less favorable lending conditions will put a<br />
brake on the exports and investment of these<br />
countries.<br />
Germany’s GDP will develop negatively in 2009<br />
according to most recent estimates and could<br />
fall as low as 7.0% below the prior-year level,<br />
mainly due to the fact that the German economy<br />
is export-oriented and will sorely miss the<br />
impetus of export trade. Private consumption is<br />
likely to increase thanks to collectively bargained<br />
agreements which will bring about a<br />
modest increase in disposable income, though<br />
the stabilizing effect of the labor market will<br />
cease to apply in the course of 2009 as unemployment<br />
levels rise. The cycle of capital expenditure<br />
in Germany already collapsed at the start<br />
of 2009 and a drop of over 10% is forecast for<br />
the year as a whole. This fall will further burden<br />
the overall economic development of 2009 over<br />
several quarters.<br />
The global construction industry is expected to<br />
generate growth in revenue of 2% in real terms<br />
in 2009. The heterogeneous development of<br />
the German construction industry in 2008 looks<br />
set to continue. While public investment in construction<br />
will expand further (+ 6.9%) mainly as<br />
a result of the German government’s economic<br />
stimulus packages, investment in residential<br />
and commercial construction is likely to shrink<br />
once again, falling by 1.6% and 5.6% respectively.<br />
An overall drop of 1.7% compared to 2008<br />
is therefore forecast. Following negative development<br />
already in 2008 of the German construction<br />
machines market, a collapse of around<br />
18% is expected once again for 2009, with unit<br />
sales falling to 22,000.<br />
Estimates for the construction industry of central<br />
and eastern Europe assume a fall of around<br />
7.9% in the rate of growth. Accordingly,<br />
demand for construction machines will also<br />
decline compared to 2008, not least on account<br />
of financing bottlenecks as well as falling<br />
demand from customers in the extraction industry,<br />
especially in eastern Europe.<br />
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The engines markets relevant for Zeppelin will<br />
see a deterioration in sales in every segment in<br />
2009 with the exception of the gas engine<br />
segment which is buoyed by the effects of the<br />
KWKG. Project business will also develop negatively,<br />
with the exception of the OEM business.<br />
Customers of industrial engines feel compelled<br />
to develop prototype and pilot projects in<br />
response to EU emissions standards which will<br />
be tightened from 2011 onwards.<br />
The customer industries of Zeppelin’s Industry<br />
division (global chemicals and plastics industry,<br />
tire industry) have been burdened by large-scale<br />
overcapacity since fall 2008 as a consequence<br />
of the collapse in demand from the automotive,<br />
construction and consumer goods industries.<br />
Zeppelin’s most important project for extraction<br />
equipment had a volume of less than EUR 200<br />
million as of year-end 2008 and has thus fallen<br />
below the average prior-year level. Zeppelin will<br />
feel this in its lower production and revenue<br />
figures in 2009 and even more so in 2010 once<br />
the order backlog – still good as of year-end<br />
2008 – has been cleared.<br />
There is currently some variation in financial<br />
experts’ opinions of how the exchange rates<br />
important for Zeppelin will develop. Forecasts<br />
for the US dollar/euro exchange rate vary from<br />
1.37 to 1.07 as of year-end 2009, for example.<br />
As such, we cannot definitively estimate the<br />
impact of exchange rate developments in 2009.<br />
Bank forecasts for eastern European currencies<br />
predict a trend towards stabilization following<br />
renewed depreciation at the beginning of 2009.<br />
Current estimates of the economic development<br />
of the Zeppelin Group assume a fall in<br />
revenue to EUR 2.0 billion at best (2008:<br />
EUR 2.447 billion) with a return on sales before<br />
taxes of between 2% and no more than 3%<br />
(2008: 4%). Thus, the worst-case scenario for<br />
2009 contained in the planning as of year-end<br />
2008 is now the base-case scenario. We consider<br />
the primary factors in this development to<br />
be the palpable decline in the German construction<br />
machines market and corresponding fall in<br />
revenue of around EUR 100 million. The similar<br />
level of decline in the volume of trade business<br />
in eastern Europe as well as the more settled<br />
level of revenue in the Zeppelin Industry division,<br />
following record levels in 2007 and 2008,<br />
will put a damper on the Group’s performance<br />
figures.<br />
The headcount of the Zeppelin Group will therefore<br />
fall to below 6,000 employees. Adjustments<br />
are planned for Russia and Ukraine<br />
in particular. Capital expenditures of around<br />
EUR 100 million originally planned for fiscal<br />
2009 (plus EUR 100 million (gross) in additions<br />
to the rental fleet) will be quickly reviewed and<br />
reduced in the light of this development.<br />
At present, economists predict slight growth in<br />
the global economy of 2.5% for 2010 (IMF),<br />
though estimates in recent weeks have been<br />
less positive. In the industrialized nations,<br />
growth in GDP is expected to reach just 0.8%<br />
(USA: + 1.3%; the euro zone: + 0.1%;<br />
Germany: 0.8%). The developing nations might<br />
achieve growth of 5.1%. The most significant<br />
investment sectors for Zeppelin in Germany are<br />
expected to remain at the level of 2009 which<br />
is already falling, at - 0.2% (capital expenditures)<br />
and - 0.5% (construction investments).<br />
The most recent prediction for the German construction<br />
machines market sees a drop of 10%.<br />
Falling demand and reduced capacity utilization<br />
in the chemicals industry means that the project<br />
and order volume for the Industry division is<br />
expected to develop negatively once again in<br />
2010. The Zeppelin Group companies do not<br />
therefore expect an overall improvement on the<br />
revenue and earnings situation compared to the<br />
budgeted figures for 2009.<br />
The business activities of the Zeppelin Group<br />
companies have already been affected in the<br />
first two months of 2009 by the negative market<br />
and economic developments described<br />
above. The long winter coupled with prolonged<br />
periods of rain have impacted on construction<br />
activities and especially the rental business for<br />
construction machines in Germany and<br />
neighboring countries. The drop in revenue<br />
compared to the prior-year period stands at<br />
25% with a corresponding negative effect on<br />
earnings. This development confirms the<br />
updated assumptions that business will develop<br />
negatively in 2009.<br />
Proposal for the appropriation of profit<br />
The retained earnings of <strong>ZEPPELIN</strong> <strong>GmbH</strong> totaled<br />
EUR 83,011,734.79. Of this, management proposes<br />
to distribute EUR 9,000,000.00 to shareholders,<br />
and carry forward EUR 74,011,734.79.<br />
Friedrichshafen, April 3, 2009<br />
Management<br />
Ernst Susanek<br />
Alexander Bautzmann<br />
Peter Gerstmann<br />
Michael Heidemann<br />
Jürgen-Philipp Knepper<br />
64 2008 <strong>ZEPPELIN</strong> <strong>ANNUAL</strong> <strong>REPORT</strong> 65
Group Financial Statement<br />
66 2008 <strong>ZEPPELIN</strong> <strong>ANNUAL</strong> <strong>REPORT</strong> 67
Group Financial Statement<br />
<strong>ZEPPELIN</strong> GMBH<br />
CONSOLIDATED BALANCE SHEET AS OF 31 DECEMBER 2008<br />
ASSETS 31.12.2007<br />
EUR k EUR k EUR k<br />
A. FIXED ASSETS<br />
I. Intangible assets<br />
1. Industrial and similar rights and assets<br />
and licenses in such rights and assets 8.468 5.324<br />
2. Goodwill 10.726 12.446<br />
3. Payments on account 6.459 3.221<br />
25.653 20.991<br />
II. Property, plant and equipment<br />
1. Land, land rights and buildings,<br />
including buildings on third-party land 146.388 139.055<br />
2. Plant and machinery 5.934 5.956<br />
3. Other equipment, furniture and fixtures 30.976 26.409<br />
4. Rental assets 149.943 129.889<br />
5. Payments on account and assets under construction 7.248 5.939<br />
340.489 307.248<br />
III. Financial assets<br />
1. Shares in affiliates 11.437 13.693<br />
2. Loans to affiliates 229 229<br />
3. Investments in associates 39 39<br />
4. Equity investments 20.044 8.094<br />
5. Securities classified as fixed assets 2.331 2.346<br />
6. Other loans 1.863 1.773<br />
35.943 26.174<br />
402.085 354.413<br />
B. CURRENT ASSETS<br />
I. Inventories<br />
1. Raw materials, consumables and supplies 35.887 26.549<br />
2. Work in process 83.761 79.641<br />
3. Finished goods and merchandise 507.612 394.908<br />
4. Payments on account 38.874 39.549<br />
5. Payments received on account of orders -67.584 -66.947<br />
598.550 473.700<br />
II. Receivables and other assets<br />
1. Trade receivables 275.581 273.901<br />
2. Receivables from affiliates 4.238 4.140<br />
3. Receivables from other investees and investors 4.354 2.558<br />
4. Other assets 39.119 30.383<br />
323.292 310.982<br />
III. Cash on hand, bank balances, checks 24.044 32.992<br />
945.886 817.674<br />
C. PREPAID EXPENSES 7.186 4.877<br />
1.355.157 1.176.964<br />
EQUITY AND LIABILITIES 31.12.2007<br />
EUR k EUR k EUR k<br />
68 2008 <strong>ZEPPELIN</strong> <strong>ANNUAL</strong> <strong>REPORT</strong> 69<br />
A. EQUITY<br />
I. Subscribed capital 100.000 50.000<br />
II. Capital reserves 60.000 60.000<br />
III. Revenue reserves<br />
1. Reserve for shares of a controlling company 11.276 11.276<br />
2. Other revenue reserves 129.272 120.302<br />
140.548<br />
IV. Retained earnings of the Group 83.012 89.879<br />
V. Minority interests 10.843 9.665<br />
B. PROVISIONS<br />
394.403 341.122<br />
1. Provisions for pensions and similar obligations 104.693 105.184<br />
2. Tax provisions 15.450 15.577<br />
3. Other provisions 139.237 142.140<br />
C. LIABILITIES<br />
259.380 262.901<br />
1. Liabilities to banks 310.550 155.786<br />
2. Payments received on account of orders 46.461 65.986<br />
3. Trade payables 292.801 203.223<br />
4. Liabilities to affiliates 4.059 266<br />
5. Liabilities to other investees<br />
and investors 7.128 126<br />
6. Other liabilities 39.194 146.269<br />
thereof for taxes: EUR 16,353 k (prior year: EUR 19,413 k)<br />
thereof for social security: EUR 1,589 (prior year: EUR 1,333 k)<br />
700.193 571.656<br />
D. DEFERRED INCOME 1.181 1.285<br />
1.355.157 1.176.964
Group Financial Statement<br />
<strong>ZEPPELIN</strong> GMBH<br />
CONSOLIDATED INCOME STATEMENT FOR FISCAL YEAR 2008<br />
2008 2007<br />
EUR k EUR k<br />
1. Sales 2.446.513 2.256.721<br />
2. Increase in inventories of finished goods<br />
and work in process 4.425 20.847<br />
3. Own work capitalized 1.700 1.319<br />
4. Other operating income 92.232 58.963<br />
5. Cost of materials<br />
2.544.870 2.337.850<br />
a) Cost of raw materials, consumables and supplies and of purchased goods 1.689.380 1.594.412<br />
b) Cost of purchased services 131.480 101.984<br />
6. Personnel expenses<br />
1.820.860 1.696.396<br />
a) Wages and salaries 245.543 219.170<br />
b) Social security, pension and benefit costs 42.377 38.976<br />
c) Pension costs 8.150 19.637<br />
296.070 277.783<br />
7. Amortization of intangible fixed assets and depreciation of property,<br />
plant and equipment 22.861 21.460<br />
8. Other operating expenses 283.671 206.670<br />
121.408 135.541<br />
9. Income from equity investments 47 52<br />
10. Income from other investments<br />
and long-term loans 253 242<br />
11. Other interests and similar income 7.731 5.103<br />
12. Write-downs on financial assets 458 361<br />
13. Interest and similar expenses 27.805 21.456<br />
14. Result from ordinary operations 101.176 119.121<br />
15. Income taxes 33.296 46.185<br />
16. Other taxes 2.466 1.540<br />
17. Net income of the group for the year 65.414 71.396<br />
18. Net profit allocable to minority interests 1.728 1.313<br />
19. Group share in net income 63.686 70.083<br />
20. Retained profits of the Group 33.379 46.161<br />
21. Change in the consolidated revenue reserves -14.053 - 26.365<br />
22. Retained earnings of the Group 83.012 89.879<br />
<strong>ZEPPELIN</strong> GMBH<br />
GROUP CASH FLOW STATEMENT<br />
FOR FISCAL YEAR 2008<br />
2008 2007 Variance<br />
EUR k EUR k EUR k<br />
Earnings before incomes taxes<br />
Write-downs/write-ups<br />
98.710 117.581 -18.871<br />
Intangible assets 4.996 4.202 794<br />
Property, plant and equipment without rental assets 17.865 16.338 1.527<br />
Rental assets and rental assets classified as current assets 50.506 46.038 4.468<br />
Financial assets 458 - 1.228 1.686<br />
Change in pension accruals - 491 11.681 -12.172<br />
Change in other long-term accruals 5.359 - 177 5.536<br />
Unrealized exchange losses/profits 24.067 0 24.067<br />
Other non-cash changes 1.804 - 223 2.027<br />
Gross cash flow 203.274 194.212 9.062<br />
Income taxes - 33.296 - 46.185 -12.889<br />
Net cash flow 169.978 148.027 21.951<br />
Loss on disposals of fixed assets 33 620<br />
Increase in inventories without rental assets classified as current assets -143.116 - 153.946<br />
Increase in trade receivables -1.680 - 19.940<br />
Increase in other assets -12.392 - 6.687<br />
Increase in other liabilities 89.924 105.501<br />
= Cash flow from operating activities<br />
Investments in<br />
102.747 73.575<br />
Intangible assets - 9.911 - 6.858<br />
Property, plant and equipment without rental assets - 38.335 - 45.042<br />
Rental assets and rental assets classified as current assets - 53.647 - 39.520<br />
Financial assets - 12.625 - 5.110<br />
Additions to the consolidated group<br />
Revenues from disposals of<br />
- 549 - 62<br />
Intangible assets 0<br />
Property, plant and equipment without rental assets 4.481 2.151<br />
Financial assets 423 104<br />
= Cash flow from investing activities - 110.163 -94.337<br />
Dividend payments to<br />
shareholders of <strong>ZEPPELIN</strong> <strong>GmbH</strong> - 6.500 - 4.000<br />
Minority interests - 447 - 366<br />
Borrowing of financial liabilities 106.053 40.000<br />
Redemption of financial liabilities - 100.000 - 14.055<br />
= Cash flow from financing activities - 894 21.579<br />
Change in cash and cash equivalents - 8.310 817<br />
Cash and cash equivalents at the beginning of the fiscal year 33.992 32.980<br />
Exchange rate related changes in cash and cash equivalents - 638 - 805<br />
Cash and cash equivalents at the end of the fiscal year 24.044 32.992<br />
70 2008 <strong>ZEPPELIN</strong> <strong>ANNUAL</strong> <strong>REPORT</strong> 71
Group Financial Statement<br />
<strong>ZEPPELIN</strong> GMBH<br />
STATEMENT OF CHANGES IN FIXED ASSETS OF THE GROUP FOR FISCAL YEAR 2008<br />
Acquisition and Production Cost<br />
Net book value<br />
Currency Changes in basis Additions Reclassi- Disposals Write-ups<br />
Accumulated<br />
depreciation Annual<br />
1. Jan. 2008 differences of consolidation fications 31 Dec. 2008 31. Dec. 2008 31. Dec. 2008 31.Dec. 2007 depreciation<br />
EUR k EUR k EUR k EUR k EUR k EUR k EUR k EUR k EUR k EUR k EUR k EUR k<br />
I. Intangible assets<br />
1. Industrial and similar rights and<br />
assets and licenses in such rights and assets 16.724 -768 447 5.516 114 84 21.949 0 13.481 8.468 5.324 2.228<br />
2. Goodwill 24.472 -77 0 1.078 0 0 25.473 0 14.747 10.726 12.446 2.768<br />
3. Payments on account 3.221 6 0 3.317 -85 0 6.459 0 0 6.459 3.221 0<br />
44.417 -839 447 9.911 29 84 53.881 0 28.228 25.653 20.991 4.996<br />
II. Property, plant and equipment<br />
1. Land, land rights and buildings,<br />
including buildings on third-party land 222.346 -736 0 11.494 5.239 12.955 225.388 0 79.000 146.388 139.055 6.562<br />
2. Plant and machinery 35.311 -616 47 2.032 37 2.004 34.807 0 28.873 5.934 5.956 1.465<br />
3. Other equipment, furniture and fixtures 80.298 -2.963 42 17.276 213 5.424 89.442 0 58.466 30.976 26.409 9.838<br />
4. Rental assets 193.415 -1.772 36 88.880 -189 61.910 218.460 0 68.517 149.943 129.889 1 30.988<br />
5. Payments on account and assets under construction 5.939 -55 0 7.533 -5.329 840 7.248 0 0 7.248 5.939 0<br />
537.309 -6.142 125 127.215 -29 83.133 575.345 0 234.856 340.489 307.248 48.853<br />
581.726 -6.981 572 137.126 0 83.217 629.226 0 263.084 366.142 328.239 53.849<br />
III. Financial assets<br />
1. Shares in affiliates 14.054 0 0 131 0 2.291 11.894 0 457 11.437 13.693 457<br />
2. Loans to affiliates 3.568 0 0 0 0 0 3.568 0 3.339 229 229 0<br />
3. Investments in associates 39 0 0 0 0 0 39 0 0 39 39 0<br />
4. Equity investments 8.094 -46 0 11.996 0 0 20.044 0 0 20.044 8.094 0<br />
5. Securities classified as fixed assets 2.346 0 0 158 0 173 2.331 1 1 2.331 2.346 1<br />
6. Other loans 2.992 0 0 340 0 250 3.082 0 1.219 1.863 1.773 0<br />
31.093 -46 0 12.625 0 2.714 40.958 1 5.016 35.943 26.174 458<br />
612.819 -7.027 572 149.751 0 85.931 670.184 1 268.100 402.085 354.413 54.307<br />
1 netted in cost of materials<br />
72 2008 <strong>ZEPPELIN</strong> <strong>ANNUAL</strong> <strong>REPORT</strong> 73
Group Financial Statement<br />
1. January 2007<br />
Dividend payments<br />
Other changes<br />
<strong>ZEPPELIN</strong> GMBH<br />
STATEMENT OF CHANGES IN GROUP EQUITY<br />
Net income of the Group for the year<br />
Other comprehensive income<br />
Total recognized income/loss for the Group<br />
31. December 2007<br />
1. January 2008<br />
Dividend payments<br />
Capital contributions from<br />
Company funds<br />
Other changes<br />
Net income/loss of the Group for the year<br />
Other comprehensive income<br />
Total recognized income/loss for the Group<br />
31. December 2008<br />
Parent company Minority interests<br />
Group equity<br />
Subscribed Capital Earned Accumulated other comprehensive income Equity<br />
capital reserve Group<br />
equity Translation Other<br />
reserve non-operating<br />
transactions<br />
EUR k EUR k EUR k EUR k EUR k EUR k<br />
50.000 60.000 148.025 2.592 6.001 266.618<br />
- 4.000 - 4.000<br />
- 161 - 62 - 223<br />
50.000 60.000 143.864 2.592 5.939 262.395<br />
70.083 70.083<br />
-1.021 -1.021<br />
70.083 -1.021 0 69.062<br />
50.000 60.000 213.947 1.571 5.939 331.457<br />
50.000 60.000 213.947 1.571 5.939 331.457<br />
- 6.500 - 6.500<br />
50.000 -50.000 0<br />
- 158 - 549 - 707<br />
100.000 60.000 157.289 1.571 5.390 324.250<br />
63.686 63.686<br />
- 4.376 - 4.376<br />
63.686 - 4.376 0 59.310<br />
100.000 60.000 220.975 -2.805 5.390 383.560<br />
Minority Accumulated other Equity<br />
interests comprehensive income<br />
74 2008 <strong>ZEPPELIN</strong> <strong>ANNUAL</strong> <strong>REPORT</strong> 75<br />
Translation<br />
Reserve<br />
EUR k EUR k EUR k<br />
5.957 1.036 6.993<br />
- 366 - 366<br />
1.352 1.352<br />
6.943 1.036 7.979<br />
1.313 1.313<br />
373 373<br />
1.313 373 1.686<br />
8.256 1.409 9.665<br />
8.256 1.409 9.665<br />
- 447 - 447<br />
- 41<br />
- 41<br />
7.768 1.409 9.177<br />
1.728 1.728<br />
- 62 - 62<br />
1.728 - 62 1.666<br />
9.496 1.347 10.843<br />
EUR k<br />
273.611<br />
- 4.366<br />
1.129<br />
270.374<br />
71.396<br />
- 648<br />
70.748<br />
341.122<br />
341.122<br />
- 6.947<br />
0<br />
- 748<br />
333.427<br />
65.414<br />
- 4.438<br />
60.976<br />
394.403
Group Financial Statement<br />
<strong>ZEPPELIN</strong> GMBH<br />
NOTES TO THE CONSOLIDATED<br />
FINANCIAL STATEMENTS FOR<br />
FISCAL YEAR 2008<br />
I. GENERAL INFORMATION<br />
The consolidated financial statements of<br />
<strong>ZEPPELIN</strong> <strong>GmbH</strong>, Friedrichshafen, for the fiscal<br />
year 2008 have been prepared in accordance<br />
with the provisions of HGB [“Handelsgesetzbuch”:<br />
German Commercial Code]. To improve<br />
the clarity of the consolidated financial statements,<br />
the balance sheet was prepared using<br />
the long-form classification format pursuant to<br />
Sec. 266 (2) and (3) HGB for the first time. Figures<br />
in the consolidated financial statements are<br />
stated in thousands of euros.<br />
In order to improve the true and fair view of<br />
earnings and assets, short-term receivables and<br />
assets from current transactions due in less<br />
than one year (including trade receivables and<br />
payables) were translated into local currency<br />
using the rate prevailing on the balance sheet<br />
date for the first time as of 31 December 2008.<br />
This method ensures that all exchange losses<br />
are appropriately recognized and takes into<br />
account unrealized exchange gains. Unrealized<br />
exchange rate gains improved earnings by EUR<br />
3.8 million compared to the prior accounting<br />
method.<br />
In accordance with the general valuation principles<br />
of Sec. 252 (1) No. 4 HGB in conjunction<br />
with Sec. 253 (3) HGB, foreseeable risks and<br />
losses from the development of the exchange<br />
rate in the period from 1 January to 27 February<br />
2009 were taken into account in the valuation<br />
of receivables and liabilities disclosed in the<br />
annual financial statements of a foreign subsidiary.<br />
This burdened earnings by EUR 11.0 million.<br />
II. ACCOUNTING AND VALUATION METHODS<br />
The financial statements of <strong>ZEPPELIN</strong> <strong>GmbH</strong><br />
and of the other companies included in the<br />
consolidated financial statements are generally<br />
prepared in accordance with uniform accounting<br />
and valuation principles.<br />
The financial statements of a foreign company<br />
included using the equity method was not adjusted<br />
in line with Group accounting and valuation<br />
methods. The most current financial statements,<br />
dating from no more than one year ago,<br />
are used as a basis.<br />
Intangible assets and property, plant and equipment<br />
are capitalized at acquisition or production<br />
cost in line with tax provisions. Self-constructed<br />
assets are stated at direct costs as well as<br />
directly allocable materials and production overheads.<br />
Acquisition or production cost is reduced by<br />
systematic amortization and depreciation.<br />
Impairments are recorded as required by special<br />
circumstances.<br />
The customary useful life for intangible assets<br />
is generally between three and eight years.<br />
Amortization of the goodwill resulting from<br />
first-time consolidation is recorded on a<br />
straight-line basis over a period of five or ten<br />
years.<br />
Buildings are depreciated using the straight-line<br />
method or based on the depreciation rates permitted<br />
by tax provisions.<br />
Moveable assets are generally depreciated on a<br />
systematic basis using the straight-line method<br />
over their useful lives or using the highest taxallowed<br />
rates and the declining-balance<br />
method. Low-value assets with an individual<br />
acquisition cost of between EUR 150.00 and<br />
EUR 1,000.00 are capitalized and generally<br />
depreciated over a useful life of five years.<br />
Rental assets are depreciated using the<br />
straight-line method over the useful lives permitted<br />
under tax provisions. The total depreciation<br />
of EUR 31.0 million (prior year: EUR 26.8<br />
million) is included under cost of materials.<br />
Shares in non-consolidated affiliates are recognized<br />
at the lower of cost or market on the<br />
balance sheet date, and one subsidiary is recognized<br />
using the equity method.<br />
Loans are stated at their nominal amount or<br />
their lower realizable value on the balance sheet<br />
date. Long-term investments are capitalized at<br />
the lower of acquisition cost or net realizable<br />
value on the balance sheet date.<br />
Inventories are generally valued at the lower of<br />
acquisition or production cost in line with tax<br />
provisions or net realizable value on the balance<br />
sheet date. Adequate allowances provide for<br />
inventory valuation risks from slow-moving and<br />
obsolete goods.<br />
Receivables and other assets are stated at their<br />
nominal value, except for notes receivable,<br />
which are stated at their present value. Specific<br />
bad debt allowances provide for recognizable<br />
risks. The general credit risk is provided for by<br />
different general bad debt allowances for notes<br />
receivable and trade receivables.<br />
Provisions for pensions in Germany are determined<br />
on the basis of actuarial principles in<br />
accordance with Sec. 6a EStG [“Einkommenssteuergesetz”:<br />
German Income Tax Act] using<br />
an interest rate of 4.5% (prior year: 4.5%) and a<br />
pension increase rate of 1% (prior year: 1%).<br />
The “2005 G mortality tables” by Prof. Dr. Klaus<br />
Heubeck were used. For foreign companies,<br />
the normal interest rate for the country concerned<br />
was used.<br />
Provisions account for all identifiable risks and<br />
contingent liabilities at the amount of expected<br />
utilization.<br />
Liabilities are recorded at the amount repayable.<br />
76 2008 <strong>ZEPPELIN</strong> <strong>ANNUAL</strong> <strong>REPORT</strong> 77
Group Financial Statement<br />
III. BASIS OF CONSOLIDATION<br />
Apart from <strong>ZEPPELIN</strong> <strong>GmbH</strong>, the consolidated<br />
group comprises seven (prior year: eight) German<br />
COMPANIES INCLUDED APART FROM THE PARENT COMPANY<br />
and 21 (prior year: 18) foreign companies. The<br />
following companies are included:<br />
Name and location of the company Share in<br />
capital % 1)<br />
Companies included apart from the parent company<br />
Zeppelin Baumaschinen <strong>GmbH</strong>, Garching bei München 100<br />
MVS Zeppelin <strong>GmbH</strong> & Co.KG, Garching bei München 100<br />
MVS Zeppelin Verwaltungs <strong>GmbH</strong>, Garching bei München 100<br />
Zeppelin Power Systems <strong>GmbH</strong> & Co. KG, Hamburg 100<br />
Zeppelin Power Systems Verwaltungs <strong>GmbH</strong>, Hamburg 100<br />
MaK Deutschland Verwaltungs-<strong>GmbH</strong>, Hamburg 100<br />
Zeppelin Österreich <strong>GmbH</strong>, Fischamend, Austria 100<br />
MVS Zeppelin Österreich <strong>GmbH</strong>, Fischamend, Austria 100 2)<br />
Phoenix-Zeppelin, spol. s r.o., Modletice, Czech Republic 85<br />
Phoenix Zeppelin, spol. s r.o., Banska Bystrica, Slovak Republic 85 3)<br />
Zeppelin Polska Sp. z o.o., Warsaw, Poland 85 3)<br />
Zeppelin Logistics Sp. z o.o., Warsaw, Poland 85 3)<br />
Phoenix-Zeppelin Ukraine Ltd., Kiev, Ukraine 85 3)<br />
Zeppelin International AG, Zug, Switzerland 100<br />
Zeppelin Russland OOO, Moscow, Russia 100 4)<br />
Zeppelin Belarus OOO, Minsk, Belarus 100 5)<br />
Zeppelin Ukraine TOW, Kiev, Ukraine 100 4)<br />
Zeppelin Turkmenistan JV, Ashgabat, Turkmenistan 100 5)<br />
Zeppelin Armenien LLC, Yerewan, Armenia 100 5)<br />
Zeppelin Silos & Systems <strong>GmbH</strong>, Friedrichshafen 100<br />
Zeppelin Belgium N.V., Genk, Belgium 100 6)<br />
Zeppelin Plast Tech S.r.l., Milan, Italy 90 6)<br />
Zeppelin Systems Limited, Nottingham, UK 100 6)<br />
Zeppelin Systems USA Inc., Houston/Texas, USA 100 6)<br />
JMB Zeppelin Equipamentos Industriais Ltda., São Paulo, Brazil 100 6)<br />
Zeppelin Solid Technology (Beijing) Co. Ltd., Beijing, China 100 6)<br />
Zeppelin Technology Far East Pte. Ltd., Singapore 100 6)<br />
Zeppelin Plastech Asia Pte. Ltd., Singapore 100 7)<br />
1) Direct and indirect.<br />
2) Shares are held by Zeppelin Österreich <strong>GmbH</strong>, Fischamend, Austria.<br />
3) Shares are held by Phoenix-Zeppelin spol. s r.o., Modletice, Czech Republic.<br />
4) Shares are held by Zeppelin International AG, Zug, Switzerland.<br />
5) Shares are held by Zeppelin International AG, Zug, Switzerland und Zeppelin Russland OOO, Moscow, Russia.<br />
6) Shares are held by Zeppelin Silos & Systems <strong>GmbH</strong>, Friedrichshafen.<br />
7) Shares are held by Zeppelin Technology Far East Pte. Ltd., Singapore.<br />
The German consolidated company Zeppelin<br />
Materials Handling <strong>GmbH</strong>, Friedrichshafen,<br />
which is allocated to the Industry division, was<br />
deconsolidated. The company was merged<br />
into Zeppelin Silos & Systems <strong>GmbH</strong>, Friedrichshafen.<br />
The international consolidated group was enlarged<br />
to include the following companies:<br />
Phoenix-Zeppelin Ukraine Ltd., Kiev, Ukraine<br />
and Zeppelin Logistics Sp. z o.o., Warsaw,<br />
Poland of the Trade division, as well as Zeppelin<br />
Systems Limited, Nottingham, UK, of the Industry<br />
division.<br />
The changes in the consolidated group did not<br />
have any material effects.<br />
Phoenix-Zeppelin Ukraine Ltd., Kiev, Ukraine,<br />
was founded in 2006 and included in the consolidated<br />
financial statements for the first time as<br />
of 1 January 2008. The company specializes in<br />
the sale of fork-lift trucks and spare parts and<br />
provides services for the market for these products<br />
in Ukraine. Its revenue amounted to EUR<br />
1.7 million, with a net loss for 2008 of EUR 208 k.<br />
Zeppelin Logistics Sp. z o.o., Warsaw, Poland,<br />
was founded in 2008 and included in the conso-<br />
lidated financial statements for the first time as<br />
of 1 July 2008. The Company provides fork-lift<br />
drivers for various special projects. The services<br />
are billed exclusively to Zeppelin Polska Sp. z o.o.,<br />
Warsaw, Poland. The net loss for 2008 came to<br />
EUR 28 k. No revenue has yet been generated.<br />
Zeppelin Systems Limited, Nottingham, UK,<br />
was founded in 2007 and included in the consolidated<br />
financial statements for the first time as<br />
of 1 January 2008. The purpose of the company<br />
is the development and production of extraction<br />
equipment in the plastics production and<br />
processing industry as well as the related apparatus<br />
for storage and transport of all kinds of<br />
bulk goods. Its revenue amounted to EUR 8.9<br />
million, with a net loss for 2007 of EUR 69 k.<br />
Four German companies (prior year: one) and<br />
four (prior year: six) foreign companies with a<br />
small volume of business activity were not<br />
included in the consolidated financial statements<br />
in accordance with Sec. 296 (2) HGB.<br />
Overall, they are immaterial as regards the<br />
requirement to present a true and fair view of<br />
the net assets, financial position and results of<br />
operations of the Group. An overview of the<br />
disclosures required pursuant to Sec. 313 (2)<br />
No. 4 HGB is presented below.<br />
78 2008 <strong>ZEPPELIN</strong> <strong>ANNUAL</strong> <strong>REPORT</strong> 79
Group Financial Statement<br />
COMPANIES NOT INCLUDED IN THE CONSOLIDATED GROUP<br />
Name and location of the company Share in Equity Net income/loss<br />
capital % 1) Companies not included in the consolidated<br />
group pursuant to Sec. 296 HGB<br />
EUR k EUR k<br />
AT Baumaschinentechnik Beteiligungs <strong>GmbH</strong>, Munich 100 2) 24 -1<br />
Rentas <strong>GmbH</strong> Werkzeugvermietung und Service, Essen 100 3) -171 -222<br />
Zeppelin SkySails Sales & Service <strong>GmbH</strong> & Co. KG, Hamburg 4) 5) 67<br />
Zeppelin SkySails Sales & Service Verwaltungs <strong>GmbH</strong>, Hamburg 4) 5) 67<br />
Zeppelin-Körös-Spedit Kft., Budapest, Hungary 50 6) 109 24<br />
Zeppelin Central Asia Machinery LLC., Tashkent, Uzbekistan 100 7) 31 -1<br />
DIMA service for plant engineering s r.o., Bratislava, Slovak Republic 100 8) 50 117<br />
Zeppelin Silo ve Sistemleri Imalat Sanayi Ticaret Anonim Sirketi,<br />
8) 5)<br />
Istanbul, Turkey 90<br />
Other equity investments<br />
CZ LOKO a. s., Ceská Trebová, Czech Republic 49 6) 16.538 1.898<br />
8) 5)<br />
Zeppelin Gulf Co. Ltd., Al Jubail, Saudi Arabia 49<br />
1) Direct and indirect.<br />
2) Shares are held by Zeppelin Baumaschinen <strong>GmbH</strong>, Garching near Munich.<br />
3) Shares are held by MVS Zeppelin <strong>GmbH</strong> & Co. KG, Garching near Munich.<br />
4) Shares are held by Zeppelin Power Systems <strong>GmbH</strong> & Co. KG, Hamburg.<br />
5) Financial statements were not completed on the date that the list of shareholdings was prepared.<br />
6) Shares are held by Phoenix-Zeppelin spol. s r.o., Modletice near Prague, Czech Republic.<br />
7) Shares are held by Zeppelin International AG, Zug, Switzerland and Zeppelin Russland OOO, Moscow, Russia.<br />
8) Shares are held by Zeppelin Silos & Systems <strong>GmbH</strong>, Friedrichshafen.<br />
IV. CONSOLIDATION PRINCIPLES<br />
Until 31 December 2000, business combinations<br />
were consolidated using the book value<br />
method (Sec. 301 (1) Sentence 2 No. 1 HGB) as<br />
at the date of acquisition or the date of firsttime<br />
consolidation of the subsidiary. A Brazilian<br />
subsidiary that was included in the consolidated<br />
financial statements for the first time in fiscal<br />
1998 was consolidated using the revaluation<br />
method (Sec. 301 (1) Sentence 2 No. 2 HGB) in<br />
order to use the revaluation of fixed assets performed<br />
in preparing the financial statements<br />
pursuant to local GAAP for consolidation purposes<br />
as well.<br />
For business combinations since 1 January<br />
2001, capital is generally consolidated using the<br />
revaluation method as at the date of acquisition.<br />
If a debit difference arises in the course of the<br />
initial consolidation, this is allocated to the individual<br />
assets of the subsidiaries to the extent<br />
that their value is higher than the book value in<br />
the separate financial statements. Any remaining<br />
difference or any debit difference arising<br />
from the application of the revaluation method<br />
was treated as goodwill and amortized pursuant<br />
to Sec. 309 (1) Sentence 1 HGB or netted<br />
against the revenue reserves of the Group.<br />
A (partial) debt difference of EUR 3,014 k arose<br />
in the course of the acquisition as of 1 December<br />
2007 of remaining shares in a foreign company.<br />
This (partial) debt difference is subject to scheduled<br />
amortization over a period of five years starting<br />
from 1 December 2007. The subsequent<br />
purchase price payment of EUR 1,078 k made in<br />
2008 led to a further debit difference which was<br />
amortized over the residual useful life of goodwill<br />
starting from 1 December 2008.<br />
The first-time consolidation of two foreign companies<br />
in 2008 as well as the consolidation of<br />
further shares in a foreign subsidiary resulted in<br />
a total debit difference of EUR 549 k. They<br />
were offset against the Group's revenue reserves.<br />
They were consolidated for the first time<br />
on 1 January 2008. No difference resulted from<br />
the first-time consolidation of one other foreign<br />
company as of the date of foundation.<br />
Minority interests in equity and net income are<br />
accounted for in the balance sheet under “minority<br />
interests” and in the income statement<br />
under “net income for the year attributable to<br />
minority interests”. The amount disclosed in<br />
the income statement under “net income for<br />
the year attributable to minority interests”<br />
results from offsetting income (EUR 1,783 k;<br />
prior year: EUR 1,869 k) against losses (EUR 55<br />
k; prior year: EUR 556 k).<br />
The retained earnings of <strong>ZEPPELIN</strong> <strong>GmbH</strong>,<br />
Friedrichshafen, are disclosed at the same<br />
amount both in the separate financial statements<br />
and the consolidated financial statements.<br />
Consolidation entries which have an<br />
effect on income are offset against the net income<br />
of the consolidated subsidiaries in other<br />
revenue reserves.<br />
Shares in one company are valued using the<br />
equity method in the consolidated financial<br />
statements. The book value method pursuant<br />
to Sec. 312 (1) No. 1 HGB is applied as at the<br />
date of first-time consolidation. The value was<br />
not rolled forward in the fiscal year since the<br />
book value approximates the pro rata equity of<br />
the associate.<br />
Intercompany receivables and liabilities were<br />
eliminated in the course of consolidation of<br />
intercompany balances. Differences were<br />
recognized directly in the income statement.<br />
Income and expenses between consolidated<br />
companies were offset against each other.<br />
Intercompany profits from property, plant and<br />
equipment and inventories were eliminated.<br />
Deferred tax assets were recorded on prepaid<br />
expenses due to consolidation entries with<br />
effect on income. The option of recognizing<br />
deferred tax assets pursuant to Sec. 274 (2)<br />
HGB was not exercised.<br />
80 2008 <strong>ZEPPELIN</strong> <strong>ANNUAL</strong> <strong>REPORT</strong> 81
Group Financial Statement<br />
V. CURRENCY TRANSLATION<br />
The financial statements of foreign companies<br />
of the Group are translated to euro (reporting<br />
currency of the consolidated financial statements)<br />
based on the functional currency concept.<br />
The functional currency of the companies<br />
included in the consolidated financial statements<br />
is generally the respective local currency<br />
as the foreign companies carry out their business<br />
activities independently from a financial,<br />
economic and organizational perspective. Two<br />
of the companies have the US dollar as their<br />
functional currency. Assets and liabilities are<br />
translated at the mean rate of exchange prevailing<br />
on the balance sheet date; while equity<br />
(subscribed capital, reserves and profit carryforward)<br />
is translated at historical rates. Any<br />
translation difference resulting from changes in<br />
exchange rates is accounted for in the revenue<br />
reserves until the subsidiary concerned is<br />
deconsolidated. Income and expenses are<br />
translated at the average annual rate. The net<br />
result in the consolidated income statement is<br />
carried over to the balance sheet and the difference<br />
posted to the translation reserve directly<br />
under equity.<br />
Transactions in foreign currency reported in the<br />
separate financial statements of the companies<br />
are valued at historical rates. Exchange rate<br />
gains or losses occurring until the balance sheet<br />
date from the valuation of monetary items as<br />
well as short-term receivables and liabilities<br />
denominated in foreign currency are accounted<br />
for with effect on income or loss. The imparity<br />
principle is observed for long-term receivables<br />
and liabilities.<br />
VI. NOTES TO THE CONSOLIDATED<br />
BALANCE SHEET<br />
The development of the individual fixed asset<br />
items is presented separately in the “Statement<br />
of changes in fixed assets of the Group”.<br />
Intangible assets mainly comprise software,<br />
licenses and similar rights as well as goodwill<br />
and similar assets.<br />
Impairment losses (EUR 0.1 million) were<br />
recognized inventories of rental assets to<br />
account for reduced usability or salability.<br />
The reversal – due to Sec. 308 (3) HGB old version<br />
being repealed – of the transfers of special<br />
items with an equity portion carried out in prior<br />
years and special tax-allowed depreciation recorded<br />
in prior years led to additional depreciation<br />
of EUR 407 k in 2008. The aforementioned<br />
adjustments to the book value of property, plant<br />
and equipment result in an additional writedown<br />
of EUR 4,999 k in subsequent years.<br />
MATURITY OF RECEIVABLES AND OTHER ASSETS<br />
Shares in affiliates include in particular shares in<br />
a controlling company of Luftschiffbau Zeppelin<br />
<strong>GmbH</strong>, Friedrichshafen (EUR 11,276 k). The<br />
shares correspond to 10% of subscribed<br />
capital, which amounts to EUR 35.0 million. In<br />
addition to a capital increase, additions include<br />
three newly founded companies in Germany<br />
and one in Turkey. Write-downs of a German<br />
affiliate amounted to EUR 0.5 million in the fiscal<br />
year.<br />
Equity investments include shares in two German<br />
companies and two foreign companies.<br />
Due in more Total<br />
than one year<br />
EUR k EUR k<br />
1. Trade receivables 2.816 275.581<br />
(prior year) (2.647) (273.901)<br />
2. Receivables from affiliates 3.500 4.238<br />
(prior year) (3.000) (4.140)<br />
3. Receivables from other investees and investors 0 4.354<br />
(prior year) (0) (2.558)<br />
4. Other assets 3.920 39.119<br />
(prior year) (3.549) (30.383)<br />
82 2008 <strong>ZEPPELIN</strong> <strong>ANNUAL</strong> <strong>REPORT</strong> 83
Group Financial Statement<br />
Receivables from affiliates include receivables<br />
due from shareholders totaling EUR 3,500 k<br />
(prior year: EUR 3,013 k).<br />
Cash and cash equivalents comprise cash on<br />
hand, bank balances and checks.<br />
Prepaid expenses include deferred tax assets<br />
of EUR 1.3 million (prior year: EUR 0.8 million)<br />
from consolidation procedures as well as a debt<br />
discount of EUR 0.2 million (prior year: EUR 0.2<br />
million).<br />
The reserve for shares of a controlling company<br />
concerns the equity investment in Luftschiffbau<br />
Zeppelin <strong>GmbH</strong>, Friedrichshafen held by<br />
<strong>ZEPPELIN</strong> <strong>GmbH</strong>.<br />
The development of the individual group equity<br />
items is presented separately in the “Statement<br />
of changes in group equity” (exhibit 4).<br />
Other provisions mainly concern personnel,<br />
warranty obligations, outstanding invoices,<br />
obligations from full-service agreements, a bill<br />
of exchange and potential losses from pending<br />
transactions.<br />
Of the tax provisions, EUR 4,708 k relates to<br />
deferred tax liabilities (prior year: EUR 3,966 k).<br />
Of this, an amount of EUR 3,078 k (prior year:<br />
EUR 1,484 k) relates to deferred taxes pursuant<br />
to Sec. 274 (1) HGB (deferred tax liabilities from<br />
separate financial statements).<br />
Liabilities are broken down in the following<br />
schedule of liabilities:<br />
SCHEDULE OF LIABILITIES<br />
Liabilities to affiliates include liabilities to the<br />
shareholder of EUR 4,013 k (prior year: EUR 1 k).<br />
Deferred income mainly concerns the rental<br />
business.<br />
Due in Total<br />
less than one to more than<br />
one year five years five years<br />
EUR k EUR k EUR k EUR k<br />
1. Liabilities to banks 126.441 153.180 30.929 310.550<br />
(prior year) (77.730) (77.979) (77) (155.786)<br />
2. Payments received on account of orders 46.461 0 0 46.461<br />
(prior year) (65.986) (0) (0) (65.986)<br />
3. Trade payables 288.245 4.556 0 292.801<br />
(prior year) (202.109) (1.114) (0) (203.223)<br />
4. Liabilities to affiliates 4.059 0 0 4.059<br />
(prior year) (266) (0) (0) (266)<br />
5. Liabilities to other investees<br />
and investors 7.128 0 0 7.128<br />
(prior year) (126) (0) (0) (126)<br />
6. Other liabilities 34.585 4.415 194 39.194<br />
(prior year) (142.336) (3.666) (267) (146.269)<br />
506.919 162.151 31.123 700.193<br />
84 2008 <strong>ZEPPELIN</strong> <strong>ANNUAL</strong> <strong>REPORT</strong> 85
Group Financial Statement<br />
DERIVATIVE FINANCIAL INSTRUMENTS<br />
Derivative financial instruments are used to<br />
hedge interest rate and currency risks relating to<br />
operating activities or to reduce the financing<br />
requirements resulting from operating activities.<br />
Mostly forward exchange contracts are entered<br />
into to hedge against the risks resulting from<br />
the fluctuation of receivables, liabilities and anti-<br />
cipated transactions denominated in foreign<br />
currency.<br />
With a view to balancing the interest risk, any<br />
future interest and currency risks arising in the<br />
course of financing the Company are hedged by<br />
entering into appropriate interest rate swaps.<br />
Interest derivatives effectively convert liabilities<br />
subject to variable interest into fixed-interest<br />
liabilities and can thus reduce the agreed interest<br />
obligation tied to the hedged item.<br />
NOMINAL VOLUMES AND FAIR VALUES<br />
Financial instruments are recognized and valued<br />
based on the imparity principle. The market value<br />
of financial instruments is determined using<br />
generally accepted methods based on the market<br />
data available as of the balance sheet date. If<br />
the criteria for the creation of valuation units are<br />
not satisfied, negative market values are recognized<br />
under other provisions. A provision for potential<br />
losses of EUR 1.4 million was recognized for<br />
interest rate swaps.<br />
The nominal volumes and fair values (mark to<br />
market) as of the balance sheet date were as<br />
follows:<br />
Nominal volume Fair value<br />
EUR million EUR million<br />
Interest rate swaps<br />
Positive fair values 105,0 2,9<br />
Negative fair values 195,5 - 7,0<br />
Forward exchange contracts 12,9 0,4<br />
Forward exchange options 0,8 0,1<br />
314,2 - 3,6<br />
Notes to the income statement<br />
Revenue breaks down into the following activities:<br />
50.4% relates to German revenue and 49.6%<br />
to international revenue.<br />
86 2008 <strong>ZEPPELIN</strong> <strong>ANNUAL</strong> <strong>REPORT</strong> 87<br />
REVENUE<br />
Trade division<br />
EUR k<br />
Earth movers (new) 880.736<br />
Earth movers (used) 250.505<br />
Rental business 113.386<br />
Fork-lift truck including rental 82.052<br />
Power systems incl. rental 218.299<br />
Agricultural machinery including rental 99.652<br />
Components 78.213<br />
Spare parts 321.113<br />
After-sales service 141.159<br />
Other 22.767<br />
2.207.882<br />
Industry division<br />
Silos 38.105<br />
Plant construction companies 93.078<br />
Plant construction processors 45.626<br />
Plant construction minerals 6.635<br />
Equipment engineering 22.258<br />
Components 13.517<br />
Services, other 19.412<br />
238.631<br />
2.446.513
Group Financial Statement<br />
Other operating income includes the following<br />
significant items:<br />
Income from the reversal of provisions, income<br />
from return deliveries, book gains from the<br />
disposal of fixed assets, gains from sale and<br />
leaseback transactions, reversal of valuation<br />
allowances, cost refunds, exchange rate gains,<br />
rent and other services.<br />
Other operating income includes income<br />
relating to other periods of EUR 16.5 million,<br />
mainly from the reversal of provisions.<br />
Other operating expenses primarily contains<br />
significant administration expenses, operating<br />
and selling costs, maintenance expenses,<br />
additions to bad debt allowances, bad debts,<br />
exchange rate losses and additions to provisions.<br />
EUR 309 k (prior year: EUR 275 k) of interest<br />
income is attributable to affiliates. EUR 51 k<br />
(prior year: EUR 0 k) of interest expenses con-<br />
cerns affiliates.<br />
Income taxes include deferred taxes of EUR<br />
1,399 k (prior year: EUR 1,316 k). The corporate<br />
income tax rate of 15% applicable as of<br />
1 January 2008 has been taken as a basis for<br />
the valuation of the deferred taxes attributable<br />
to the German companies. The average income<br />
tax rate comes to 29.0% including the solidarity<br />
surcharge (5.5%) and trade tax (average multiplier<br />
366.0%).<br />
Notes to the consolidated cash flow statement<br />
The consolidated cash flow statement presents<br />
changes in cash and cash equivalents of the<br />
Zeppelin Group over the course of the fiscal<br />
year. In accordance with GAS 2, cash flows are<br />
classified into cash from operating activities,<br />
from investing activities and from financing activities.<br />
The cash and cash equivalents disclosed in the<br />
cash flow statement comprise all of the liquid<br />
assets disclosed in the balance sheet, i.e., cash<br />
on hand, checks and bank balances.<br />
Cash flow from investing and financing activities<br />
are recorded on a payment basis; investments<br />
in rental assets are disclosed net of<br />
payments received for disposals. By contrast,<br />
cash flow from operating activities is derived<br />
indirectly from the net income of the group for<br />
the year. In the course of the indirect calculation,<br />
changes in balance sheet items relating to<br />
operating activities are adjusted for currency<br />
translation effects and effects of first-time<br />
consolidation or deconsolidation.<br />
In fiscal 2008, interest received amounted to<br />
EUR 7,946 k and interest paid totaled EUR<br />
26,451 k.<br />
Current income taxes amount to EUR 35,555 k.<br />
Disclosures and other notes<br />
CONTINGENT LIABILITIES AND OTHER<br />
FINANCIAL OBLIGATIONS<br />
1. Contingent liabilities<br />
The purchase commitment is at the customary<br />
level.<br />
Other notes<br />
Disclosure of the remuneration of the company<br />
boards was suppressed in accordance with<br />
Sec. 286 (4) HGB.<br />
Four companies – namely Zeppelin Baumaschinen<br />
<strong>GmbH</strong>, Garching near Munich, Zeppelin<br />
Silos & Systems <strong>GmbH</strong>, Friedrichshafen,<br />
Zeppelin Power Systems <strong>GmbH</strong> & Co. KG,<br />
Hamburg, and MVS Zeppelin <strong>GmbH</strong> & Co. KG,<br />
Garching near Munich – do not publish their<br />
financial statements pursuant to Sec. 264 (3)<br />
HGB and Sec. 264b HGB.<br />
Friedrichshafen, April 3, 2009<br />
Management of<br />
<strong>ZEPPELIN</strong> <strong>GmbH</strong><br />
PERSONNEL<br />
Ernst Susanek<br />
Alexander Bautzmann<br />
Peter Gerstmann<br />
Michael Heidemann<br />
Jürgen-Philipp Knepper<br />
The average number of employees<br />
for the year was:<br />
88 2008 <strong>ZEPPELIN</strong> <strong>ANNUAL</strong> <strong>REPORT</strong> 89<br />
EUR million<br />
Obligations in respect<br />
of bills of exchange 15,9<br />
Guarantees 16,8<br />
Guarantee contract 3,0<br />
Warranties 0,2<br />
2. Financial obligations<br />
Rent and lease obligations<br />
35,9<br />
due 2009 61,1<br />
due 2010 through 2013 76,0<br />
due after 2013 0,9<br />
Repurchase agreements 149,3<br />
287,3<br />
Personnel<br />
Wage earners 2.322<br />
Salaried employees 3.340<br />
Trainees 311<br />
5.973
Audit opinon<br />
We have audited the consolidated financial<br />
statements prepared by <strong>ZEPPELIN</strong> <strong>GmbH</strong>,<br />
Friedrichshafen, comprising the balance sheet,<br />
the income statement, the cash flow statement,<br />
the statement of changes in equity and<br />
the notes to the consolidated financial statements,<br />
together with the group management<br />
report for the fiscal year from 1 January 2008 to<br />
31 December 2008. The preparation of the consolidated<br />
financial statements and the group<br />
management report in accordance with German<br />
commercial law is the responsibility of the<br />
Company’s management. Our responsibility is<br />
to express an opinion on the consolidated financial<br />
statements and on the group management<br />
report based on our audit.<br />
We conducted our audit of the consolidated<br />
financial statements in accordance with Sec.<br />
317 HGB [“Handelsgesetzbuch”: German Com-<br />
mercial Code] and German generally accepted<br />
standards for the audit of financial statements<br />
promulgated by the Institut der Wirtschaftsprüfer<br />
[Institute of Public Auditors in Germany]<br />
(IDW). Those standards require that we plan<br />
and perform the audit such that misstatements<br />
materially affecting the presentation of the net<br />
assets, financial position and results of operations<br />
in the consolidated financial statements in<br />
accordance with [German] principles of proper<br />
accounting and in the group management<br />
report are detected with reasonable assurance.<br />
Knowledge of the business activities and the<br />
economic and legal environment of the Group<br />
and expectations as to possible misstatements<br />
are taken into account in the determination of<br />
audit procedures. The effectiveness of the<br />
accounting-related internal control system and<br />
the evidence supporting the disclosures in the<br />
consolidated financial statements and the<br />
group management report are examined primarily<br />
on a test basis within the framework of the<br />
audit. The audit includes assessing the annual<br />
financial statements of those entities included<br />
in consolidation, the determination of entities to<br />
be included in consolidation, the accounting and<br />
consolidation principles used and significant<br />
estimates made by management, as well as<br />
evaluating the overall presentation of the consolidated<br />
financial statements and the group<br />
management report. We believe that our audit<br />
provides a reasonable basis for our opinion.<br />
Our audit has not led to any reservations.<br />
In our opinion, based on the findings of our<br />
audit, the consolidated financial statements<br />
comply with the legal requirements and give a<br />
true and fair view of the net assets, financial<br />
position and results of operations of the Group<br />
in accordance with [German] principles of proper<br />
accounting. The group management report is<br />
consistent with the consolidated financial statements<br />
and as a whole provides a suitable view<br />
of the Group’s position and suitably presents<br />
the opportunities and risks relating to future<br />
development.<br />
Stuttgart, April 3, 902009<br />
Ernst & Young AG<br />
Wirtschaftsprüfungsgesellschaft<br />
Steuerberatungsgesellschaft<br />
Prof. Dr. Müller Pentz<br />
Wirtschaftsprüfer Wirtschaftsprüfer<br />
[German Public [German Public<br />
iAuditor] Auditor]<br />
90 2008 <strong>ZEPPELIN</strong> <strong>ANNUAL</strong> <strong>REPORT</strong> 91
92<br />
<strong>ZEPPELIN</strong> GROUP FACTSHEET (front cover)<br />
190 LOCATIONS (front cover, double page)<br />
<strong>ZEPPELIN</strong> GROUP CONTACTS (back cover)<br />
STRUCTURE (back cover, double page)