18.07.2013 Views

Annual Report 2012

Annual Report 2012

Annual Report 2012

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

<strong>Annual</strong> <strong>Report</strong> <strong>2012</strong><br />

Technology Transformed


Key Financial Indicators for the Group<br />

Financial performance in € million<br />

» Key financial indicators for 2008 – <strong>2012</strong> can be found on page 88.<br />

<strong>2012</strong> 2011 CHANGE IN %<br />

Product revenue 4,228 4,840 – 12.7<br />

Precious metal trading revenue 15,989 21,343 – 25.1<br />

Earnings before interest and taxes (EBIT) 365 489 – 25.4<br />

Net income 237 315 – 24.6<br />

Financial position in € million<br />

Total assets 4,039 4,073 – 0.8<br />

Shareholders’ equity 2,344 2,247 + 4.3<br />

Equity-to-assets ratio in % 58<br />

Cash ow in € million<br />

Cash ow from operating activities 337 311 + 8.1<br />

Capital expenditure 126 105 + 19.0<br />

Depreciation 109 84<br />

Employees<br />

55<br />

+ 30.0<br />

Employees at year-end 13,615 13,323 + 2.2<br />

In Germany 5,294 5,128 + 3.2<br />

Outside of Germany 8,321 8,195 + 1.5<br />

Personnel expenses in € million 716 659 + 8.7


Our Business Groups<br />

PRECIOUS METALS MATERIALS AND TECHNOLOGIES<br />

SENSORS DENTAL PRODUCTS<br />

BIOMATERIALS AND MEDICAL PRODUCTS QUARTZ GLASS<br />

SPECIALTY LIGHT SOURCES<br />

Key Financial Indicators for the Group / Our Business Groups


100 years of Heraeus Quarzglas: quartz glass used in specialty fiber products for the laser industry and much more


We are a globally active precious metals and technology<br />

Group with firm roots in Germany. The company<br />

has been family­owned for more than 160 years.<br />

Precious metals, materials and technologies, sensors,<br />

biomaterials and medical products, dental products,<br />

quartz glass, and specialty light sources are the focus<br />

of our activities.<br />

In <strong>2012</strong>, we generated more than € 4.2 billion in<br />

product revenue and € 16.0 billion in precious metal<br />

trading revenue with more than 13,600 employees<br />

in over 120 subsidiaries.


Table of Contents<br />

Heraeus <strong>2012</strong><br />

04 Letter from the Board of Management<br />

07 Corporate Boards<br />

08 <strong>Report</strong> of the Supervisory Board<br />

12 Change is essential to sustainability<br />

14 In Focus: What Moves Us<br />

22 Heraeus worldwide<br />

GrOuP MaNaGeMeNT rePOrT<br />

28 Group Result<br />

38 Precious Metals<br />

42 Materials and Technologies<br />

44 Sensors<br />

45 Dental Products<br />

47 Biomaterials and Medical Products<br />

48 Quartz Glass<br />

50 Specialty Light Sources<br />

56 Human Resources<br />

59 Risk and Compliance <strong>Report</strong><br />

70 Events after the Balance Sheet Date / Prognosis <strong>Report</strong><br />

75 List of Shareholdings<br />

CONsOlIdaTed fINaNCIal sTaTeMeNTs<br />

84 Consolidated Balance Sheet<br />

86 Consolidated Income Statement<br />

87 Consolidated Cash Flow Statement<br />

88 Key Financial Indicators for the Group 2008 – <strong>2012</strong>


p. 14<br />

p. 34<br />

p. 66<br />

p. 52<br />

p. 80<br />

p. 24


4 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

letter from the Board of Management<br />

Dr. Frank Heinricht Jan Rinnert


ladies and Gentlemen,<br />

The Heraeus Group closed financial year <strong>2012</strong> with satisfactory<br />

results overall. Thanks to our broad representation,<br />

we faced the global economic challenges from a<br />

position of strength.<br />

Economic uncertainties and cyclical downturns in several<br />

markets that are important for Heraeus led to a declining<br />

trend during the financial year. We did not match the<br />

previous financial year’s record results; overall, the Group’s<br />

product revenues fell by 13% to € 4.2 billion. Adjusted<br />

for price effects related to precious metals, the reduction<br />

amounted to 5%. Operating results (EBIT) at Group level<br />

were € 365 million, down by 25% from 2011.<br />

Significant factors for this decline include the downturn in<br />

the global photovoltaics industry and cyclical declines in<br />

the global semiconductor market. The internal programs<br />

initiated last year to boost efficiency and reduce costs<br />

led to one­time items that lowered earnings. Despite the<br />

cooling of markets and the ensuing drop in product revenues,<br />

every business group made a positive contribution<br />

to stabilizing business for the Heraeus Group at this high<br />

level.<br />

In precious metal trading, the reduced demand for platinum,<br />

gold, and silver caused a decline in revenues even<br />

though precious metal prices remained high. Precious<br />

metal trading was particularly characterized by internal<br />

and external hedging transactions. The continuation of<br />

our strong recycling business compensated for any supply<br />

bottlenecks in raw materials, such as the shortage of<br />

platinum caused by the strikes in South Africa.<br />

Strong demand for bonding wires as well as for sensors<br />

for steel production was a positive force in the past<br />

year. In addition, the markets for bone cements and optical<br />

fibers for the telecommunications industry remained<br />

positive.<br />

Day in and day out, Heraeus employees make significant<br />

contributions to the further development of the Group<br />

and the products we deliver to global niche markets. To<br />

maintain our leadership in these markets, we require<br />

expertise, perseverance, and the constant drive to create,<br />

modify, and further develop such products. In this annual<br />

report, we highlight some of our employees and their<br />

contributions to shaping the future of our company.<br />

Our future depends on innovations. The Heraeus innovation<br />

rate now stands at 15%. To sustain it at this level,<br />

the Group invested € 84 million in research and development<br />

during <strong>2012</strong>. The patent portfolio of the Heraeus<br />

Group reflects this: More than 6,000 patents provide a<br />

solid foundation for protecting our knowledge and our<br />

company’s extraordinary products against plagiarism and<br />

unfair copies. We consider the issue of intellectual property<br />

increasingly important, and in <strong>2012</strong> we launched a<br />

group­wide project to continue safeguarding our innovative<br />

strength.<br />

We also worked in other areas to develop the Heraeus<br />

Group into a globally active company. In addition to<br />

projects such as the centralization of personnel services<br />

in Germany, we completed the preparatory phase and<br />

launch of the Magellan program at the start of <strong>2012</strong>. The<br />

5


6 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

letter from the Board of Management<br />

Corporate Boards<br />

goal is to harmonize our global business processes on a<br />

uniform IT platform.<br />

Building on this foundation, we are planning further<br />

growth. One avenue is acquisitions. During the previous<br />

and current financial year, targeted acquisitions have<br />

pro vided access to important markets and technologies,<br />

making Heraeus stronger. However, we remain attentive<br />

to our solid financial underpinnings, especially in times<br />

of economic uncertainty. The Heraeus Group will continue<br />

to plan its business activities on the basis of stable<br />

liquidity and a high equity­to­assets ratio of more than<br />

55%.<br />

There is every likelihood that the uncertain overall economic<br />

situation we navigated in <strong>2012</strong> will continue in<br />

financial year 2013. The European sovereign debt crisis<br />

and the resulting uncertainties in the political sphere<br />

and financial markets continue to shape the economic<br />

environment. Prices for raw materials remain highly<br />

volatile, particularly in precious metals, a crucial sector<br />

for Heraeus. On the other hand, initial predictions indicate<br />

an economic recovery in submarkets and in regions<br />

where Heraeus is active. The first signs in the current<br />

financial year give reason for cautious optimism.<br />

Heraeus continues to rely on the automotive electronics,<br />

telecommunications, medicine, steel, semiconductors,<br />

and renewable energy industries. Our innovative strength,<br />

once again supported by a high volume of investment,<br />

and appropriate acquisitions paired with stable liquidity<br />

create a solid foundation for profitable growth and enduring<br />

success in our business activities. The Heraeus<br />

Holding Board of Management will hold steady on this<br />

course, as outlined in the Corporate Guiding Principles<br />

2020.<br />

The Heraeus Holding GmbH Board of Management<br />

Dr. Frank Heinricht Jan Rinnert<br />

Chairman Vice Chairman


Corporate Boards of the Heraeus Group<br />

suPervIsOry BOard<br />

Heraeus HOldING GMBH<br />

Dr. Jürgen Heraeus (Chairman)<br />

Hans Ostermeier (Vice Chairman)<br />

Dr. Simone Bagel­Trah<br />

Dr. Hans­Tjabert Conring<br />

Franz Haniel<br />

Dr. Hubert Lienhard<br />

Uwe Raschke<br />

Ursula Hess­Moeser<br />

Joachim Reitz<br />

Hans Schweinsberg (since June 2, <strong>2012</strong>)<br />

Dr. Andreas Utterodt<br />

Volker Weber (until June 1, <strong>2012</strong>)<br />

Andreas Wolf<br />

As of December 31, <strong>2012</strong><br />

BOard Of MaNaGeMeNT<br />

Heraeus HOldING GMBH<br />

Dr. Frank Heinricht (Chairman)<br />

Jan Rinnert (Vice Chairman)<br />

BusINess GrOuPs<br />

Heraeus Precious Metals<br />

Dr. Roland Gerner<br />

Heraeus Materials Technology<br />

Dr. Hans­Joachim Dittloff<br />

Heraeus dental<br />

Dr. Martin Haase<br />

Heraeus Medical<br />

Dr. André Kobelt<br />

Heraeus electro-Nite<br />

Jan Doets<br />

Heraeus Quarzglas<br />

Heinz Fabian<br />

Wolfgang Stang<br />

Heraeus Noblelight<br />

Rainer Küchler<br />

7


8 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

report of the supervisory Board<br />

Dr. Jürgen Heraeus


ladies and Gentlemen,<br />

dear shareholders,<br />

In <strong>2012</strong>, the Supervisory Board diligently performed the<br />

monitoring and advisory duties incumbent upon it by law,<br />

the articles of association, and the rules of procedure,<br />

and closely monitored and advised upon the acts of the<br />

Board of Management of the company on an ongoing<br />

basis. We held regular meetings in which the Board of<br />

Management provided us with a summary of developments<br />

and prospects in the individual business groups<br />

and in the Group as a whole. We discussed all questions<br />

relating to basic corporate policy with the Board of<br />

Management at these meetings, including in particular<br />

the Group’s risk situation and risk management system,<br />

compliance issues, and corporate auditing.<br />

In addition, we conducted in­depth reviews of all business<br />

transactions requiring our approval, including acquisition<br />

projects, in compliance with statutory regulations and company<br />

bylaws. After these in­depth reviews, the Supervisory<br />

Board voted on the reports and recommendations<br />

of the Board of Management, in so far as this was required<br />

by law and the articles of association.<br />

In addition to the meetings mentioned above, the Chairman<br />

of the Supervisory Board maintained regular contact<br />

with the Board of Management. He was regularly and<br />

comprehensively informed of significant business transactions<br />

and current events of importance for assessing<br />

the situation and development of the company, and he<br />

advised management in its strategic decisions, in particular<br />

with regard to acquisition projects within the Group.<br />

During the reporting period, the Supervisory Board<br />

steadfastly fulfilled its duty to monitor the Board of<br />

Management consistently.<br />

MeeTINGs Of THe suPervIsOry BOard aNd ITs COMMITTees<br />

During the reporting period, the Supervisory Board held<br />

two regular meetings.<br />

In its meeting on May 3, <strong>2012</strong>, the Supervisory Board<br />

mainly discussed preparation for the shareholders’ meeting<br />

and – in the auditor’s presence – the annual and<br />

consolidated financial statements for financial year 2011,<br />

including the recommendation for the allocation of profits,<br />

approving these after thorough deliberation. The Board<br />

of Management also reported on the 2011 financial year<br />

and on the current financial year including a current risk<br />

report.<br />

In addition, the Supervisory Board appointed the audit<br />

firm KPMG AG Wirtschaftsprüfungsgesellschaft as the<br />

auditor for Heraeus Holding GmbH and Group auditor,<br />

pending approval of this appointment by the shareholders’<br />

meeting.<br />

The main topic of the Supervisory Board’s meeting on<br />

December 11, <strong>2012</strong>, was the Heraeus Group’s finance<br />

plan for financial years 2013 – 2015, which was reviewed<br />

thoroughly and approved at this meeting. The Board of<br />

Management also reported on the current financial year,<br />

again including a current risk report.<br />

9


10 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

report of the supervisory Board<br />

In addition, the Supervisory Board voted by written resolution<br />

on the following business projects:<br />

a) the acquisition of Biomain AB, Helsingborg, Sweden,<br />

and its subsidiaries by the Heraeus Dental business<br />

group;<br />

b) the acquisition of the business activities of Midwest<br />

Instrument Company of Hartland, Wisconsin, USA, by<br />

the Heraeus Electro­Nite business group;<br />

c) the acquisition of the Fusion UV Systems Group by<br />

the Heraeus Noblelight business group.<br />

The Supervisory Board’s Audit Committee, in the presence<br />

of the auditor, mainly dealt with the annual and<br />

con solidated financial statements for financial year 2011<br />

at its meeting on March 30, <strong>2012</strong>. The Audit Committee<br />

also dealt with the mandate of the auditor, KPMG AG<br />

Wirtschaftsprüfungsgesellschaft, Frankfurt am Main, and<br />

expressed its support for extending this mandate for two<br />

additional years. A rotation in the KPMG’s auditor team<br />

was also recommended for the future.<br />

The Audit Committee dealt definitively with the <strong>2012</strong><br />

midyear report and preparation of the consolidated annual<br />

financial statements for <strong>2012</strong> at its meeting on September<br />

17, <strong>2012</strong>, and with compliance issues, the risk<br />

management systems, and corporate auditing at its<br />

meeting on December 3, <strong>2012</strong>.<br />

The Chairman of the Audit Committee reported its activities<br />

to the Supervisory Board at the Supervisory Board<br />

meetings following each of these meetings.<br />

A meeting of the Steering Committee was held in late<br />

November <strong>2012</strong> in preparation for the appointment of<br />

an additional managing director. Meetings of the Mediation<br />

Committee were not necessary during the report ­<br />

ing period.<br />

aNNual fINaNCIal sTaTeMeNTs<br />

The annual financial statements and the management<br />

report of Heraeus Holding GmbH as well as the consolidated<br />

financial statements and the management report of<br />

the Heraeus Group for financial year <strong>2012</strong> were audited<br />

by KPMG AG Wirtschaftsprüfungsgesellschaft, Frankfurt<br />

am Main, and endorsed with an unqualified auditor’s<br />

report.<br />

The Supervisory Board authorized these audits in its<br />

meeting on May 3, <strong>2012</strong>. Together with the Board of<br />

Management of Heraeus Holding GmbH, the Chairman<br />

of the Supervisory Board, the Board of Management,<br />

and the auditors discussed relevant accounting matters<br />

before the annual financial statements were prepared.<br />

Moreover, the Supervisory Board’s Audit Committee discussed<br />

the annual and consolidated financial statements<br />

for financial year <strong>2012</strong> and their audits at its meeting of<br />

April 9, 2013. The Audit Committee accepted the result<br />

of the auditor’s report with no objections.


The annual financial statements for financial year <strong>2012</strong><br />

and the management report of Heraeus Holding GmbH<br />

and the Heraeus Group for financial year <strong>2012</strong>, along with<br />

the reports of the auditor, were provided to all members<br />

of the Supervisory Board in advance of the meeting on<br />

April 24, 2013. The auditors who signed the auditor’s<br />

report participated in the Supervisory Board’s discussion<br />

of the documents to be audited. They reported on the<br />

most important findings of their audit and were available<br />

during the meeting to answer questions. The Supervisory<br />

Board reviewed the financial statements and the management<br />

report of Heraeus Holding GmbH as well as the<br />

consolidated financial statements and management report<br />

of the Heraeus Group prepared for financial year<br />

<strong>2012</strong>, along with their respective auditor’s reports. In<br />

accordance with the final result of its own audit, there<br />

were no objections. Accordingly, the Supervisory Board<br />

approved the annual financial statements and management<br />

report along with the consolidated financial statements<br />

and management report.<br />

The Supervisory Board reviewed and approved the Board<br />

of Management’s recommendation for the allocation of<br />

profits.<br />

CHaNGes TO THe COMPOsITION Of THe suPervIsOry BOard<br />

The shareholders’ meeting elected Dr. Hubert Lienhard,<br />

CEO of Voith GmbH, to the Supervisory Board of Heraeus<br />

Holding GmbH on June 2, <strong>2012</strong>. Dr. Hubert Lienhard<br />

had already been appointed as a member of the Supervisory<br />

Board of Heraeus Holding GmbH by the Hanau<br />

District Court on November 8, 2011 at the request of the<br />

Heraeus Holding GmbH Board of Management, following<br />

the resignation of Dieter Ammer from his position on the<br />

Supervisory Board effective June 30, 2011.<br />

Volker Weber resigned from his position on the Supervisory<br />

Board effective June 1, <strong>2012</strong>. At the request of the<br />

trade union IG Bergbau, Chemie, Energie, the Hanau<br />

District Court appointed Hans Schweinsberg as a member<br />

of the Supervisory Board as a representative of<br />

the trade union effective June 2, <strong>2012</strong>. The Supervisory<br />

Board would like to take this opportunity to thank Mr.<br />

Weber for his steadfast service on the Board.<br />

The Supervisory Board would like to offer special thanks<br />

to everyone in management and on the works councils<br />

of the Heraeus Group, as well as to each and every employee<br />

for their extraordinary dedication throughout<br />

the past year.<br />

Hanau, Germany, April 24, 2013<br />

The Supervisory Board<br />

Dr. Jürgen Heraeus<br />

Chairman<br />

11


12 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

Change is essential to sustainability<br />

Change is essential to sustainability<br />

It almost sounds like a rivalry. There are widely<br />

divergent opinions whether family­owned com­<br />

panies are more successful than publicly owned<br />

companies. Critics disparage family­owned com­<br />

panies as underperformers, arguing that systemic<br />

factors limit financial performance. Many pre­<br />

dict that the decline of family­owned companies<br />

within just a few generations is almost inevitable.<br />

On the other hand, we hear over and over again<br />

that family­owned companies are the backbone<br />

of the economy. Many family­owned companies<br />

have become models and future blueprints for<br />

present­day managers who, now more than ever<br />

before, are focusing on long­term strategies<br />

rather than short­term wins.<br />

In recent years, US investor Warren Buffett has<br />

worked intensively to include more European<br />

family­owned companies – especially German<br />

companies – in his investment portfolio. His<br />

explanation for this is at once simple and instructive:<br />

Family­owned companies focus on performance<br />

over the long term, they believe that hard<br />

work brings success, and they have a strong<br />

corporate culture.<br />

In this regard, Warren Buffett is a man after<br />

my own heart, but these factors alone are not<br />

enough for family­owned businesses to be<br />

successful. More than ever before, our fast­paced<br />

economy demands that we strike the right<br />

balance between tradition and sustainability on<br />

the one hand and speed and adaptability on<br />

the other.<br />

Corporate cultures, particularly within familyowned<br />

companies, have a tendency to embrace<br />

the status quo, but even these cultures need<br />

to move ahead. This is absolutely necessary, especially<br />

when difficult times call for entrepreneurial<br />

decisions and drastic, sometimes painful<br />

measures, such as job cuts.<br />

Tough decisions like these must be made trans­<br />

parent to employees and company owners,<br />

particularly today when there are so many people<br />

who do not believe that the pursuit of profit<br />

can go hand in hand with a culture of corporate<br />

responsibility. For family­owned companies,<br />

the bar is even higher. The expectation – often<br />

tacit – is that a long­term strategy, paired with<br />

a socially responsible attitude, precludes job cuts.


When this expectation is not met, there is an<br />

erosion of trust – in the company, its manage­<br />

ment, its owners, and, in some cases, even in<br />

the market economy as a whole.<br />

This is the special challenge faced by the management<br />

of family­owned companies, which<br />

must not only make the right decisions, but also<br />

communicate them so that they are understood<br />

and follow through on these decisions conscientiously<br />

and compassionately. Company deci ­<br />

sions must inspire confidence – nothing else will<br />

do. After all, a company cannot be successful<br />

over the long term without highly motivated and<br />

qualified employees.<br />

Like any other company, family­owned companies<br />

must remain profitable as they grow. I would<br />

even go so far as to say that financially independent<br />

companies must be even more profitable<br />

than listed companies if they are to maintain their<br />

independence over the long term.<br />

This has nothing to do with the reputedly high<br />

demands of the shareholders. On the contrary:<br />

The majority of family­owned companies keep<br />

most of the profit in the business to secure<br />

future growth, i.e. for research and development,<br />

investment, and in some cases for acquisitions.<br />

Only companies that operate at a profit succeed<br />

in maintaining solidly financed and sustainable<br />

growth on the strength of their own resources.<br />

And only if they continue to operate at a profit<br />

can companies fulfill their all­important social<br />

responsibility, i.e. by creating and safeguarding<br />

attractive jobs.<br />

All of this argues for the fact that there is no<br />

justification for reintroducing the wealth tax.<br />

This tax will come at the cost of the company,<br />

not of the “wealthy” whom it is supposed to<br />

target, and in the end it will compromise the<br />

company over the long term by weakening its<br />

sustainability.<br />

Dr. Jürgen Heraeus<br />

Chairman of the Supervisory Board<br />

Chairman of the Shareholders’ Committee<br />

13


What Moves Us<br />

Every day, the people at Heraeus promote the company, its clients<br />

and products, and its continuing development. What began more<br />

than 160 years ago in a pharmacy is now a corporate group that<br />

spans the globe with seven business groups, where more than<br />

13,600 people serve a broad range of markets and niches. But<br />

what drives them? Is there a common denomi nator? What is it<br />

about Heraeus that brings people of diverse cultures together?<br />

A look behind the scenes.<br />

15


16 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

In focus: What Moves us<br />

Mandy Chen laughs. Naturally, the name Heraeus<br />

sounds foreign in most Asian languages. The company<br />

employs a staff of more than 6,000 in Asia, including 2,500<br />

in China. China has been one of Heraeus’ growth markets<br />

for years. “The competition for highly trained specialists presents<br />

challenges for international companies in China. In<br />

downtown areas of Shanghai, there are often several international<br />

companies even in the same office building,” says<br />

Chen, describing the challenge of finding and retaining a skilled<br />

workforce. Chen works in the HR department at the Heraeus<br />

Regional Center China in Shanghai, where she is in charge of<br />

staff development for the region. At first glance, positioning<br />

her employer does not seem like a simple task: the company<br />

is German, has a complicated portfolio and the name<br />

sounds decidedly European. But that is not the whole picture.<br />

“There are selling points that go over well,” Chen says.<br />

“Heraeus is a family­owned company with a 160­year­long<br />

tradition. It is also a Fortune 500 company. And there are<br />

some other key qualities for attracting potential employees.”<br />

Such as … ? “Reliability, a long­term vision, predictability,<br />

and punctuality,” she says, grinning. But there is more to the<br />

matter than initially meets the eye: Mandy Chen had her<br />

own reasons for coming to Heraeus two years ago. “I’d previously<br />

worked as an HR business partner for European companies,”<br />

says Chen. But the possibility of moving from administrative<br />

duties to staff development offered her an<br />

opportunity for development that she had been looking for.<br />

“I felt a feeling of trust from the very outset, and I was<br />

given the freedom to develop new areas, things which should<br />

be taken for granted. The company is inspiring and<br />

moti vating.”<br />

Today, Chen develops programs to train employees and<br />

management in leadership programs and soft skills such as<br />

negotiation strategies, time management, etc. that are needed<br />

every day in the workplace. In addition, hard factors like<br />

salary, work­life balance and harmonious relations with others<br />

are enjoying increasing demand around the world and in<br />

MAnDy CHEn<br />

“ I felt a feeling of trust<br />

from the very outset,<br />

and I was given the freedom<br />

to develop new<br />

areas, things which should<br />

be taken for granted.<br />

The company is inspiring<br />

and moti vating.”<br />

China as well. “The prospect of working for a growing company<br />

with a culture of individual responsibility also makes us<br />

attractive for applicants,” says Chen.<br />

Be a rOle MOdel<br />

In Bitterfeld near Leipzig, plant manager Christian Nasarow<br />

looks out the window at the world’s largest quartz glass<br />

production plant. “Heraeus was a pioneer here in 1992. At<br />

that time, Bitterfeld symbolized the sins of the chemical<br />

industry. But together with other companies that also recognized<br />

opportunity, we created a state­of­the­art industrial<br />

park and an extremely productive plant. This plant is now a<br />

key employer in the economically underdeveloped region<br />

of Saxony­Anhalt.” In <strong>2012</strong>, the location celebrated 20 years<br />

of producing primarily synthetic quartz glass in Bitterfeld,


Mandy Chen<br />

17


Christian Nasarow<br />

18 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

In focus: What Moves us<br />

CHrIsTIAn nAsAroW<br />

“ In 1992, Heraeus was a<br />

pioneer in Bitterfeld.<br />

Together with other companies<br />

that also recognized<br />

the opportunities<br />

there, we created a stateof­the­art<br />

industrial<br />

park and an extremely<br />

productive plant.”<br />

which is fundamental to a host of applications in the tele­<br />

communications industry. The expansion of the fiber­optic<br />

network is the basis for fast Internet connections across the<br />

globe. Nasarow and quartz glass have accompanied each<br />

other for many years over the course of his career at Heraeus<br />

and other companies as well. Quartz glass even brought<br />

Nasarow, a mechanical engineer, all the way from his home<br />

in Northern Germany to the United States. “I was contacted<br />

by Heraeus in 2006,” he recalls. “They had previously been<br />

a competitor, albeit one with a deep understanding of quartz<br />

glass production. So I took on the challenge.” Nasarow’s new<br />

responsibility was to work with the team to bring productivity<br />

in Bitterfeld to a world­class level. It is not simply a matter<br />

of having the technical foundation, however: a well­function­<br />

ing team is critical. “In addition to introducing the Six Sigma<br />

method and improving occupational safety, we also needed<br />

to do something for the team’s personal development and co­<br />

hesiveness,” says Nasarow, explaining the challenges. This<br />

situation inspired him to develop Community Service Day:<br />

Once a year, the employees at the Bitterfeld plant, led by<br />

their plant manager, devote themselves to a group community


service project during working hours. In past years, crafts­<br />

manship has combined with social conscience to benefit<br />

kindergartens, schools and youth clubs in the regions. Thanks<br />

to their helping hands and workmanship, those institutions<br />

now enjoy renovated indoor and outdoor facilities. “It is also<br />

a good way of finding your employees’ hidden talents,” says<br />

Nasarow, referring to his team’s unexpected expertise in bricklaying<br />

and gardening. A little goes a long way, both internally<br />

and externally. It is not by chance that Community Service Day<br />

benefits young people. “While we are working, we are also promoting<br />

the company’s image for future generations of Heraeus<br />

employees,” says Nasarow with satisfaction.<br />

MakING CHaNGe<br />

Richard Ward is also thinking about the future of the company.<br />

Ward left Atlanta in <strong>2012</strong> for the corporate headquarters in<br />

Hanau as a project manager for the Magellan process harmonization<br />

program. He did not make the leap from the United<br />

States to Germany alone. Because the project was slated to<br />

last several years, Ward decided to bring his family to Germany<br />

with him. This new chapter of his life meant that Ward,<br />

41, and his wife were able to live in Europe, something they<br />

had wanted to do for a long time. So the couple, along with<br />

their daughter and son, ages 11 and 6, embarked on an adventure<br />

in a new country. “It is a bit different from the dream<br />

of a Paris apartment with a view of the Eiffel tower that we<br />

had in college,” says Ward jokingly. But the daily sight of the<br />

Frankfurt skyline is not a problem for him, either. “After all,<br />

Europe’s business center is Germany, and I always wanted to<br />

work at Heraeus’ headquarters, at least for a while.” Ward,<br />

a passionate marathon runner, also enjoys the variety of running<br />

paths in his new home. He no longer has to run on<br />

tracks, as he did in the USA. He is now exploring the Rhine­<br />

Main region “without crossing the same path twice.”<br />

Richard Ward<br />

MAGEllAn<br />

19<br />

The Magellan harmonization project begun in <strong>2012</strong> is<br />

setting a course at Heraeus for better process efficiency<br />

and continued profitable growth. The goal of<br />

the program, named after the Portuguese navigator,<br />

is to reconfigure and improve processes in a group­wide<br />

sAP system. These unified processes are the foundation<br />

of successful future performance at Heraeus.<br />

An international core team of about 80, made up of<br />

employees from all business groups, Heraeus IT, and<br />

external consultants, is currently working on standardizing<br />

business processes. The initial pilot projects<br />

are set to launch in singapore and Hong Kong during<br />

the 2013 business year. The project will then be introduced<br />

throughout the company, starting in 2014.<br />

Magellan supports the growth targets defined in the<br />

Heraeus Corporate Guiding Principles 2020.


20 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

In focus: What Moves us<br />

Ward sees the Magellan program as exemplifying the company’s<br />

openness to change. “With its business groups, Heraeus<br />

combines the competitiveness of seven medium­sized enterprises<br />

into a strong Fortune 500 company. Now we need to<br />

define, on the basis of an IT platform, company­wide business<br />

processes so that continued growth is possible as well,”<br />

he explains. It goes without saying that change on that<br />

scale will affect the entire company. “It is a daunting project,<br />

but even the way we tackle it sets Heraeus apart. We analyzed<br />

the direction in which we wanted to develop. It starts<br />

with a creative spark that turns into a common vision and<br />

the desire to realize it, incorporating all business segments.”<br />

Ward is working with his team to prepare for implementing<br />

the program and training Heraeus’ employees. “We will be<br />

training roughly 1,400 of our co­workers over six weeks.<br />

And that’s just in Hanau,” he explains. Not an easy task, but<br />

one that is feasible with a common commitment to change.<br />

COMMITMeNT aCrOss CONTINeNTs – BOTH ON aNd Off THe jOB<br />

Change is nothing new for Regiane Marton. These days she<br />

travels between two worlds: Hanau and São Paulo in Brazil.<br />

A dentist by training, she has been participating in an 18month<br />

management training program in the Heraeus Dental<br />

business group since August <strong>2012</strong>. This program involves<br />

training in finance, IT, supply chain, and marketing departments<br />

in headquarters, one after another. She has been at<br />

Heraeus Kulzer Brasil since 2006, where she is in charge<br />

of operation management (quality and regulatory affairs,<br />

supply chain, and sales administration. Marton’s employment<br />

with Heraeus was almost inevitable; as a practicing dentist<br />

she worked regularly with Heraeus products. “There are only<br />

a few big names in that market, and Heraeus is one of them.<br />

And I can only work with things that I have a connection to.<br />

So it made perfect sense to work for Heraeus.” While Marton<br />

misses working side­by­side with her colleagues every day,<br />

Internet­based communication tools enable her to keep<br />

rEGIAnE MArTon<br />

“ I can only work with things<br />

that I have a connection to.<br />

so it made perfect sense to<br />

work for Heraeus.”<br />

collaborating with them. “Initially there was some doubt as<br />

to whether we could continue to work in the same way during<br />

my traineeship. But all it took was a bit more dedication<br />

and efficiency to continue developing things together.” The<br />

efficiency is a very German quality, Marton finds, but it is<br />

one that sets Heraeus apart as a company. She benefits from<br />

it personally: “Better time management means that even<br />

in this very busy phase, I can still plan on having some free<br />

time.” That benefits others, too. Since 2008, Marton, a<br />

native of Brazil, has been involved in the Make­A­Wish Foundation,<br />

which makes the dreams of sick children come true.<br />

“Once I started volunteering, I couldn’t go back. The gratitude<br />

of the children is such a reward. And it is less about financial<br />

support than about sharing your time and yourself.” There is<br />

more to life than professional fulfillment for Marton. There<br />

has to be room for balance and involvement elsewhere.<br />

What drives Heraeus employees? The desire for a challenge<br />

may be one motivator, as with Mandy Chen, on the quest in<br />

China for new co­workers. Or with Christian Nasarow, who not<br />

only produces high­quality quartz glass in Bitterfeld, but<br />

also puts his team’s talents to work for the community. The<br />

same is true for Richard Ward, who works to make Heraeus<br />

future­proof from the ground up, and for Regiane Marton, who<br />

still finds time to spend with sick children in addition to juggling<br />

work on two continents. It is the same thing that drives<br />

our developers at 25 research centers across the globe, who<br />

dedicate themselves to the task of finding new solutions for<br />

clients and developing new technologies and products that<br />

are unique in their own way – by taking the Heraeus path rather<br />

than the easy route to shape technology.


Regiane Marton<br />

21


22 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

Heraeus worldwide<br />

Heraeus has 13,615 employees around the world at<br />

126 locations and 25 dedicated development centers.<br />

The map shows the number of workers worldwide by percent and location, organized by region.<br />

18%<br />

THe aMerICas (20)<br />

Brazil (3)<br />

Canada (1)<br />

Mexico (2)<br />

Puerto Rico (1)<br />

USA (13)<br />

As of December 31, <strong>2012</strong><br />

15% GerMaNy (23) 39%<br />

eurOPe exCludING GerMaNy (39)<br />

Austria (1)<br />

Belgium (1)<br />

Czech Republic (1)<br />

France (4)<br />

Greece (1)<br />

Hungary (1)<br />

Ireland (1)<br />

Italy (3)<br />

Poland (2)<br />

Portugal (1)<br />

Russia (2)<br />

Spain (2)<br />

Sweden (3)<br />

Switzerland (3)<br />

The Netherlands (3)<br />

Turkey (2)<br />

Ukraine (1)<br />

United Kingdom (7)


sOuTH afrICa (2)<br />

1%<br />

ausTralIa (3)<br />

asIa (39)<br />

23<br />

27%<br />

China (16)<br />

Hong Kong (2)<br />

India (3)<br />

Indonesia (2)<br />

Japan (4)<br />

Korea (5)<br />

Malaysia (1)<br />

Singapore (2)<br />

Taiwan (2)<br />

Thailand (1)<br />

The Philippines (1)


»I make<br />

pacemakers tick«


» Turning new items is very exciting – especially<br />

when they are millimeter-sized products that<br />

can save lives. With high-tech methods such<br />

as micro-precision turning, I’m helping to<br />

produce electrodes of the finest quality for use<br />

in cardio- and neuro stimulation. For example,<br />

extremely sensitive custom-made stimulation<br />

electrodes transmit impulses from the pacemaker<br />

to the heart muscle. They ensure that<br />

the heart beats with the proper rhythm. I’m<br />

proud of the fact that most pacemakers already<br />

use our tiny lifesavers.«<br />

CeCilia Strüber haS worked at the MediCal CoMponentS diviSion of heraeuS<br />

preCiouS MetalS in hanau for four yearS. aS a MaChining teChniCian, She iS<br />

reSponSible for Cleaning and deburring eleCtrodeS for paCeMakerS and StentS<br />

for MiniMally invaSive proCedureS. at the SaMe tiMe, She iS Studying engineering<br />

in order to be able to ConCentrate on working with Cad prograMS in the<br />

future.


paCeMaker eleCtrodeS are<br />

firMly anChored in the heart MuSCle


28 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

Group Result<br />

Group Management <strong>Report</strong> <strong>2012</strong><br />

group result<br />

Heraeus can look back at the <strong>2012</strong> financial year with<br />

satisfaction overall. Although it was not possible to<br />

match the record results of the previous year, the markets<br />

Heraeus serves, especially the electronics, steel, and<br />

chemical industries, performed well worldwide. Health<br />

care markets remained at a solid level. The semiconductor<br />

industry was confronted with a cyclical downturn.<br />

The uncertain economic situation in individual eurozone<br />

countries led, among other things, to a weakening<br />

of the euro in <strong>2012</strong> and an associated favorable impact<br />

on demand from other currency areas. Heraeus has<br />

a widely diversified business portfolio. This includes<br />

products based on precious metals for a variety of applications<br />

and industries, along with precious metal life<br />

cycle management. Heraeus also produces sensors and<br />

measurement equipment for monitoring processes in<br />

steel production; medical products for dental health, orthopedics,<br />

trauma surgery, and biosurgery; quartz glass<br />

products for the semiconductor, electronics, and telecommunications<br />

industries; and specialty light sources for<br />

applications in the UV and IR spectrums.<br />

Ongoing economic trends, particularly in parts of Europe,<br />

also affected the demand for precious metals. Industrial<br />

demand for platinum, gold, and silver – especially from<br />

the chemical, electronics, semiconductor, and automotive<br />

industries – declined, triggering a considerable drop in<br />

trading. In contrast, continued low interest rates in the<br />

capital markets and the search for crisis­proof investment<br />

opportunities boosted demand for gold and silver<br />

investment bars, which had a positive effect on trading<br />

business. At the same time, investor and speculator interest<br />

also significantly increased price volatility.<br />

Following record revenue levels in 2011, the precious<br />

metals business group posted satisfactory revenues in<br />

<strong>2012</strong>. The decline in demand for photovoltaics, coming<br />

on the heels of a very strong previous year, triggered<br />

a significant decrease in the business group overall that<br />

could not be completely offset by the positive results<br />

achieved through other activities. One example is the recycling<br />

business, which broadened the scope of its activities.<br />

Despite generally challenging market conditions,<br />

the materials and technologies business group, driven<br />

in particular by strong demand for bonding wire, continued<br />

to post gratifying revenues that remained only<br />

slightly below the record set in the previous year. This<br />

performance compensated for a decline in sensors<br />

for thermal energy measurement and for magnetic data<br />

storage. The stable performance of the steel market so<br />

vital to the sensors business group ensured that revenue<br />

remained at a gratifying level. Continued solid demand<br />

in Asian countries drove revenue growth, although at a<br />

slower pace. The markets in Europe and those in North<br />

and South America showed satisfactory performance in<br />

view of the economic situation. The dental products<br />

business group saw a slight dip in revenue, particularly<br />

in its dental prosthetics product business. Following<br />

the market trend, precious metals revenue declined. The<br />

dental business, on the other hand, showed a noticeable<br />

increase. Once again, the biomaterials and medical<br />

products business group saw very promising development<br />

in <strong>2012</strong>. This was due particularly to positive trends<br />

in the established markets of Europe and North America,<br />

entry into new Asian and African markets for bone cement,<br />

and the market for orthopedic biomaterials. In the<br />

quartz glass business group, semiconductor and solar


<strong>2012</strong><br />

2011<br />

2010<br />

2009<br />

2008<br />

PRODUCT REVENUE<br />

in € million<br />

2,586<br />

2,920<br />

4,228<br />

4,079<br />

4,840<br />

industry demand fell considerably from its high of the<br />

previous year. On the other hand, strong growth in the<br />

telecommunications sector continued. Persistent rising demand<br />

for glass fibers for the continued expansion of<br />

broadband networks contributed significantly to the positive<br />

trend. The business group saw sustained growth<br />

both in China and in the USA. The specialty light sources<br />

business group also reflected the weak demand in the<br />

solar industry. Disproportionately high growth rates at the<br />

beginning of <strong>2012</strong> were followed, however, by a drop<br />

in demand in the photovoltaics industry, leading to adverse<br />

effects on the infrared business. The business<br />

group continues to provide its products and applications<br />

to a variety of industries and sectors. Key customers<br />

come from the printing and plastics industries and also<br />

include automobile manufacturers and their suppliers.<br />

PRODUCT REVENUE BY REGION<br />

2008 <strong>2012</strong><br />

18 %<br />

23 %<br />

18 %<br />

39 %<br />

2 %<br />

14 %<br />

16 %<br />

16 %<br />

52 %<br />

2 %<br />

germany<br />

europe excluding germany<br />

the americas<br />

asia<br />

africa /australia<br />

FINANCIAL PERFORMANCE<br />

The Heraeus Group closed out the <strong>2012</strong> financial year<br />

with a decline in revenue and earnings, falling short of<br />

the record values of the previous year. Heraeus’ strong<br />

position in a wide variety of markets, ongoing innovative<br />

strength, flexible management and workforce, and solid<br />

financial structure laid the groundwork for the Group’s<br />

continued stable development – all in spite of economic<br />

uncertainty in the eurozone, the cyclical downturn in the<br />

semiconductor industry, and the sharp drop in demand<br />

from the photovoltaics industry.<br />

Product revenue totaled € 4.2 billion, a decrease of 12.7%<br />

from the previous year. Adjusted for precious metals effects,<br />

the drop in revenue amounted to 5%. While falling<br />

short of the record values achieved in 2011, product<br />

29


30 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

Group Result<br />

revenues for the past financial year were still significantly<br />

above the level of previous years. Asia remains the region<br />

with the strongest revenue, at 51.5%, although this<br />

represented a drop of 17.6% from the previous year.<br />

Product revenues in Europe also fell by 10.5% from the<br />

previous year, while revenues in the USA remained constant<br />

(– 1.3%). Exchange rate effects had a positive impact<br />

on revenues, bringing the fall in product revenues<br />

from the previous year to 16.8% when adjusted for currency<br />

translation.<br />

The precious metals business group posted a 24.7%<br />

decline in revenues compared to the previous year due<br />

to sharp declines in demand in the photovoltaics business.<br />

Even the materials and technologies business group<br />

came in below the values of the previous year (– 6.3%),<br />

mainly due to the decline in demand and high inventory<br />

levels in the automotive and computer industries. The<br />

sensors and dental products business groups achieved a<br />

slight increase in revenues over the previous year<br />

(+ 2.3% and + 0.3%, respectively). The biomaterials and<br />

medical products business group once again contrib uted<br />

positively to the Group’s revenue development (+ 8.2%).<br />

The quartz glass business group showed a 9.3% decline<br />

in revenues due to the heavy drop in demand from the<br />

semiconductor and solar industries. The declining demand<br />

in the photovoltaics industry also affected the specialty<br />

light sources business group, which posted a 10.2% decrease<br />

in revenues.<br />

Due to significantly lower industrial demand and transactions<br />

related to financing activities, precious metal<br />

trading revenue came to €16.0 billion following € 21.3<br />

billion the previous year.<br />

The Group’s earnings before interest and taxes (EBIT)<br />

for the <strong>2012</strong> financial year fell to € 364.6 million,<br />

representing a substantial decrease of € 124.2 million<br />

or 25.4% from the record year of 2011. The significant<br />

economic downturn in important customer markets and<br />

persistant uncertainty over the direction the economy<br />

will take have played a major part in this decrease. At a<br />

cost of € 38.5 million, the ongoing projects to restructure<br />

the materials and technologies and dental products<br />

business groups also had an adverse effect on the <strong>2012</strong><br />

results. Moreover, the Magellan project, begun at the end<br />

of 2011 to harmonize and standardize operating processes<br />

on the basis of a single, group­wide IT platform,<br />

accounts for €17.3 million in spending.<br />

The two restructuring programs and the acquisitions<br />

made in <strong>2012</strong> together increased personnel expenses by<br />

8.7%, bringing them to € 716.1 million. The Heraeus<br />

Group added 292 employees, for a total of 13,615 at<br />

year’s end. Acquisitions in the precious metals and<br />

dental products business groups added 428 employees<br />

to the workforce of the Heraeus Group. Depreciation<br />

increased over the previous year from € 28.6 million<br />

to €135.9 million, mainly as a result of impairments<br />

taken. Other operating income rose by € 53.2 million to<br />

€152.0 million. This increase is due primarily to unrealized<br />

gains from closing date valuations of finan cial<br />

instruments to hedge against risks in foreign exchange<br />

transactions. Other operating expenses fell by € 35.3 million<br />

to € 414.6 million during the <strong>2012</strong> financial year,<br />

mainly as a result of unrealized losses from closing date<br />

valuations of financial instruments in the prior year.<br />

The associated companies’ contributions to earnings before<br />

interest and taxes stood at €13.2 million, down by


€ 4.2 million from the previous year. This was mainly attributable<br />

to the declining earnings of Shin­Etsu Quartz<br />

Products Co., Ltd. in Japan. The Group’s financial result<br />

declined slightly by € 2.4 million, closing out the year<br />

with a loss of € – 36.4 million. This com prises interest<br />

expenses of € 24.9 million (previous year: € 24.6 million)<br />

for long­term financing, as well as the interest expense<br />

associated with the addition of accrued interest on provisions<br />

for pensions of €13.6 million (pre vious year: €12.7<br />

million).<br />

Group earnings before taxes (EBT) stand at € 328.2 million,<br />

€121.8 million below those of the previous year.<br />

A more favorable geographic distribution of earnings focused<br />

on countries with lower tax rates caused the tax<br />

ratio to decrease from 30.1% to 27.8%. The Group’s income<br />

after taxes (net income) amounted to € 237.0 million,<br />

which represents a drop of € 77.5 million (24.6%)<br />

from the previous year.<br />

FINANCIAL POSITION AND CASH FLOW<br />

The Heraeus Group’s financial position and cash flow<br />

continued to show positive development in <strong>2012</strong>. Heraeus<br />

possesses a healthy balance sheet structure, a substantial<br />

supply of liquid funds, and a secure basis for mediumto<br />

long­term financing. At the end of <strong>2012</strong>, the Heraeus<br />

Group’s total assets came to € 4,038.8 million, remaining<br />

nearly level with the total for the previous year<br />

(€ – 34.1 million). At 58.0%, the Group’s equity­to­assets<br />

ratio is just slightly above the very healthy level of previous<br />

years.<br />

The balance sheet structure remains stable in comparison<br />

with the previous year, without any significant movement<br />

GROUP EARNINGS<br />

in € million<br />

500<br />

450<br />

400<br />

350<br />

300<br />

250<br />

200<br />

150<br />

100<br />

50<br />

0<br />

ebit<br />

net income<br />

2008 2009 2010 2011 <strong>2012</strong><br />

in individual items. On the asset side of the balance<br />

sheet, non­current assets increased by € 47.5 million,<br />

mainly owing to the acquisitions completed in <strong>2012</strong>.<br />

Trade receivables declined by € 60.2 million in line with<br />

the decrease in business volume. The main change on<br />

the liabilities side was the increase in pension provisions<br />

(€ + 65.4 million) as a result of a necessary adjustment<br />

to the underlying interest rate. On the other hand, trade<br />

payables declined by € 48.8 million and short­ and longterm<br />

financial debt decreased by a total of € 47.3 million.<br />

31


32 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

Group Result<br />

FINANCIAL POSITION AS OF DEC. 31, <strong>2012</strong>, IN € MILLION<br />

assets equity<br />

1,153<br />

1,039<br />

856<br />

991<br />

ppe<br />

inventories<br />

Securities / Cash and<br />

cash equivalents<br />

other assets<br />

2,344<br />

385<br />

576<br />

734<br />

Shareholders’ equity<br />

pensions provisions<br />

interest-bearing<br />

liabilities<br />

other borrowings<br />

Heraeus Holding centrally controls the Group’s financing<br />

activities through the Corporate Treasury Department.<br />

The Group secures liquidity on the basis of medium­term<br />

financial planning. Our companies’ operating business<br />

activities represent the Group’s most significant source<br />

of liquidity.<br />

Medium­ and long­term external Group financing is provided<br />

mainly through a euro bond with a term of seven<br />

years issued in May 2010, through promissory notes, and<br />

through a bond placed privately in <strong>2012</strong>. Short­term<br />

financing requirements were also met through the use of<br />

the commercial paper program. In addition, a long­term<br />

syndicated credit line is available at short notice for other<br />

financing needs. In the Trading department, precious<br />

metal loans are also used as a short­term financing tool.<br />

The cash flow from operating activities is generated primarily<br />

through net income, taking into account depreciation,<br />

changes to current assets tied up in operations,<br />

as well as changes to provisions, and amounted to<br />

€ 336.5 million for <strong>2012</strong>. The net income of € 237.0<br />

million contributed significantly to this cash flow. By<br />

contrast, the negative cash flow from investment activities<br />

totaled €100.4 million, mainly for investments<br />

in tangible assets in the amount of €136.0 million, payments<br />

for acquisitions of € 69.5 million, and a reduction<br />

in liquidity reserves in the form of securities (€ – 98.8<br />

million). The decline in interest­bearing liabilities of<br />

€ 48.8 million on balance, along with a still moderate<br />

dividend distribution of € 77.7 million, resulted in a<br />

cash flow from financing activities of €126.5 million. This<br />

resulted in a total net increase of €109.6 million in<br />

cash and cash equivalents. Overall, the Group’s liquid ­<br />

ity reserves (cash and cash equivalents and securities)<br />

increased by € 22.3 million to a total of € 856.4 million<br />

at the end of the financial year. The Heraeus Group’s<br />

con tinued very solid financial position and cash flow<br />

establish an important foundation for actively developing<br />

its business and market position in the future.<br />

CAPITAL EXPENDITURES<br />

Investments in property, plant, and equipment totaled<br />

€125.5 million in <strong>2012</strong>, showing a significant increase<br />

(19.0%) from the previous year’s level of €105.5 million.<br />

The Group continued to invest in future­proof technologies<br />

and growth markets while making prudent and disciplined<br />

outlays in other areas.


CAPITAL EXPENDITURE, DEPRECIATION, AND AMORTIZATION<br />

in € million<br />

120<br />

100<br />

80<br />

60<br />

40<br />

20<br />

0<br />

investments<br />

2008 2009 2010 2011<br />

depreciation<br />

excluding impairments<br />

<strong>2012</strong><br />

Investments by the precious metals business group focused<br />

on the continued expansion of the Singapore<br />

location as a development and production location for<br />

medical technology products, on strengthening its market<br />

position, and in expanding its capacities, particularly<br />

in the Chemicals and Thick Film Materials business<br />

units. In the materials and technologies business group,<br />

investments emphasized expanding capacities for producing<br />

copper bonding wires and palladium­coated copper<br />

bonding wires in Singapore. Besides opening a<br />

new plant at the location in Pyeongtaek, Korea, and beginning<br />

construction on a location in In donesia, in<br />

<strong>2012</strong>, the sensors business group invested in automation<br />

and modernization in the area of production. The<br />

dental products business group invested in new technologies<br />

and appli cations in the field of digital prosthetics<br />

and making the e­commerce solution easier for customers<br />

to use.<br />

In the biomaterials and medical product business group,<br />

investment focused on facilities and tools to automate<br />

packaging equipment.<br />

The largest share of investments in property, plant, and<br />

equipment, at € 40.9 million, went to the quartz glass<br />

business group, which continued to expand its capacities<br />

in the optical fiber business to meet continued high<br />

demand from the telecommunications industry. No significant<br />

investments were made by the specialty light<br />

sources business group in <strong>2012</strong>.<br />

A total of € 69.5 million was spent on acquisitions during<br />

the financial year.<br />

As of January 31, <strong>2012</strong>, the precious metals business<br />

group took over the business of Daychem Laboratories,<br />

Inc., USA. The asset deal expands Heraeus’ product<br />

portfolio in the field of organic special chemicals for the<br />

semiconductor and display industries.<br />

The dental products business group acquired Biomain<br />

AB, Sweden, on March 1, <strong>2012</strong>. The share deal strengthens<br />

Heraeus’ market presence in Northern Europe and<br />

expands its patent and product portfolio in digital implant<br />

prosthetics.<br />

On September 7, <strong>2012</strong>, the sensors business group,<br />

the Heraeus Group’s specialist in the area of sensors and<br />

measurement systems, announced that its acquisition<br />

of the business activities of Midwest Instrument Company,<br />

based in Hartland, Wisconsin (USA), had entered into<br />

force. The acquisition of the company expands the business<br />

group’s product portfolio in the field of measurement,<br />

monitoring, and control of metal smelting.<br />

33


»I am a<br />

trendsetter for alloyed<br />

copper wires«


» Heraeus is a leading supplier of ultra-thin<br />

bonding wires for microelectronics in the packaging<br />

industry. The latest trend in wire production<br />

is to use materials other than gold, such<br />

as copper. I have developed two state-of-the-<br />

art alloyed copper wire products for the packaging<br />

industry and have done some problem<br />

solving for customers as well as the production<br />

team. I’m proud to say that a number of<br />

semiconductor businesses regard Heraeus as<br />

the trendsetter for alloyed copper wire products.<br />

My research and work ranges from basic<br />

alloy design to processing of the products.«<br />

dr. Murali Sarangapani haS Spent 26 yearS reSearChing MaterialS and Metallurgy,<br />

with a partiCular foCuS on bonding wireS. he haS been a developer at heraeuS<br />

MaterialS teChnology in Singapore for four yearS now. he holdS Six patentS for<br />

Copper wireS, with four More in the approval phaSe. dr. Sarangapani haS publiShed<br />

over 100 artiCleS on the topiC and iS a reSpeCted Speaker at ConferenCeS<br />

and SeMinarS.


new alloyed Copper wire produCtS<br />

for the paCkaging induStry


38 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

Precious Metals<br />

precious Metals business group – heraeus precious Metals<br />

The precious metals business group (Heraeus Precious Metals) is a world leader in industrial precious metals and special<br />

metals, processing the precious metals gold, silver, and platinum group metals, primarily for use in the manufacture of<br />

industrial products for the automotive, semiconductor, electronics, and medical industries. In addition, Heraeus Precious<br />

Metals holds a leading international position in industrial precious metal trading. The principal purchasers of Heraeus<br />

Precious Metals products operate in the environmental, mobility, communications, energy, and health care sectors.<br />

BUSINESS DEVELOPMENT<br />

The massive market consolidation in the area of photovoltaics<br />

and the significantly reduced use of silver pastes<br />

made it impossible to repeat the previous year’s record<br />

sales. Product revenues decreased by 24.7% in comparison<br />

with 2011 to €1,468.2 million. Adjusted for precious<br />

metal effects, product revenues declined by 14.7%<br />

over the previous year. Precious metal prices and increased<br />

demand from the investment sector had a significant<br />

positive influence on precious metal trading<br />

revenue. As a result of decreased industrial demand, at<br />

€15,989.0 million, it was clearly below the amount for<br />

the previous year. Overall, the precious metals business<br />

group achieved satisfactory results even matching the<br />

previous year in some areas.<br />

CHEMICALS<br />

The stagnant economy affected the Chemicals Division<br />

to varying degrees this year.<br />

Overall, it achieved the operating earnings target for<br />

<strong>2012</strong>. The division successfully further developed the<br />

recycling business in China this year, thereby creating<br />

a basis for additional growth. The clear focus of recycling<br />

over the next few years will be on China. Activities in<br />

the USA will be reoriented and have gained significant<br />

impetus.<br />

The downturn in the European automobile industry and<br />

the associated catalytic converter business is still having<br />

a negative impact on demand for coating solutions containing<br />

precious metals.<br />

In contrast, catalyst business for the upgrading of vehicles<br />

through system integrators has been on the rise<br />

because of additional tax breaks and the increasing num­<br />

ber of environmental zones in Europe. For example, the<br />

Chinese joint venture generated a sales increase of over<br />

50% in comparison with the previous year for motorcycle<br />

catalysts. The business group looks forward to a continuation<br />

of this positive development despite continuing<br />

delays in implementing the Chinese emissions legislation.<br />

In process chemistry, many years of focusing strategically<br />

on innovative products for new applications (e.g. biomass­to­liquid,<br />

gas­to­liquid) and for homogenous catalysis,<br />

is starting to pay off.<br />

A peak in demand for platinum­based active ingredients<br />

from most manufacturers had a positive effect on the<br />

highly active generic platinum­based active ingredient<br />

sector, extending the Heraeus lead in this field.<br />

The continuing epirubicin price collapse made it necessary<br />

to revise the business plan while refocusing the<br />

product portfolio, which in turn led to an extraordinary<br />

write­down for the fermentation plant.<br />

CONDUCTIVE POLYMERS<br />

The division sells its products – conductive polymers and<br />

related intermediate products for condensers, and for<br />

antistatic and transparent high­conductivity coatings –<br />

under the umbrella brand Clevios. It is becoming a<br />

leader in international competition. The focus for future<br />

markets is currently on projects for display solutions,<br />

such as touch panels, OLEDs and organic photovoltaics.<br />

Capacitor revenues fell as a result of the economic slowdown<br />

in the computer market and the loss of the division’s<br />

largest individual client after its production facility<br />

in Thailand flooded. Revenues were already weak in<br />

the last quarter of 2011 and continued to go down in Q1


PRODUCT REVENUE PRECIOUS METAL TRADING REVENUE<br />

in € million in € million<br />

<strong>2012</strong><br />

2011<br />

2010<br />

2009<br />

688.5<br />

1,468.2<br />

1,447.2<br />

1,949.1<br />

<strong>2012</strong>. It was possible to achieve budget levels during the<br />

year. In the LCD industry the division maintained its<br />

leading position worldwide. The market for screens – for<br />

everything from televisions to mobile phones – has the<br />

largest potential for growth; medium­ to long­term growth<br />

potential of conductive polymers remains positive.<br />

MEDICAL COMPONENTS<br />

In a market that is currently experiencing minimal growth,<br />

the Medical Components Division enjoyed an over­proportional<br />

increase in revenue. The division became market<br />

leader in pacemaker electrodes because of additional<br />

revenue generated by the world market leader in pacemakers<br />

and defibrillators.<br />

In order to increase profitability, the Swiss location was<br />

restructured, production was relocated, and other automation<br />

was introduced. In addition, the division successfully<br />

opened a production and R&D site in Singapore.<br />

This site is the basis for further development of the division’s<br />

Asian market.<br />

<strong>2012</strong><br />

2011<br />

2010<br />

2009<br />

2008<br />

13,633.9<br />

12,994.0<br />

15,989.0<br />

17,946.0<br />

21,342.6<br />

THICk FILM MATERIALS<br />

This division is still characterized by business in silver<br />

pastes for solar cells, which delivered a decreased, but<br />

still pleasing result despite difficult market circumstances<br />

in <strong>2012</strong>. The reduction in the paste quantity per cell<br />

turned out to be greater than expected, and with hardly<br />

any change in demand for solar modules during the<br />

year, this led to a significant decline in the market for<br />

silver pastes.<br />

A new revival in demand for solar modules and consequently<br />

for silver pastes could occur in the medium term<br />

as a result of increased customer demand and government<br />

incentive programs.<br />

The acquisition of Daychem Laboratories Inc., USA, and<br />

its business in organic special chemicals contributed<br />

to good revenue and earnings performance in this business<br />

segment in comparison with 2011. Customers also<br />

seem willing to expand on their cooperation with Heraeus<br />

after the takeover of Daychem’s activities. Projects in<br />

the established semiconductor market saw initial success<br />

in the second half of <strong>2012</strong>, making the outlook for 2013<br />

positive.<br />

39


40 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

Precious Metals<br />

Regional expansion of activities, particularly in Asia, is<br />

progressing as planned. Furthermore, the strategy provides<br />

for further expansion of activities in the Displays<br />

market.<br />

After completing the integration of Ferro activities and<br />

staff adjustments, business in Precious Colours is looking<br />

significantly more profitable. In addition, the division<br />

has been steadily optimizing its product portfolio. However,<br />

precious metal prices remain high and the situation<br />

in the Middle East is strained, so these two factors combined<br />

to have a negative effect on this business.<br />

The division completed the renovation / expansion of its<br />

global production sites in <strong>2012</strong>.<br />

TRADING<br />

As expected, the weakening of the global economy kept<br />

things a lot quieter in the precious metals markets. The<br />

debt problem and associated economic difficulties led to<br />

a continuing decrease in demand in many European<br />

countries, affecting the automotive industry in particular.<br />

Prices of platinum and palladium for industrial use were<br />

influenced by the restraint displayed in certain industries,<br />

and declined during the year, sometimes significantly,<br />

for both metals. Another example of the weak demand<br />

throughout the financial year was the fact that even interruptions<br />

resulting from strikes at the large South African<br />

manufacturers led to only temporary price increases.<br />

In addition to primary production, secondary circulation<br />

is stabilizing supply as a result of growing recycling<br />

quantities. Some globally active clients who are less affected<br />

by weak demand in Europe are using the falling<br />

prices to secure future metal requirements. The division<br />

could benefit from this development.<br />

The more efficient use of pastes in the photovoltaics industry,<br />

in addition to the high levels of inventory in the<br />

solar industry, led to reduced silver procurement activities.<br />

Business in gold investment bars continued at a high<br />

level until a weak phase occurred in the first quarter. Due<br />

to the current economic environment, we can assume<br />

that precious metal prices will not fall in the near future<br />

because interest rates remain low, meaning that tangible<br />

assets such as equities and precious metals remain<br />

attractive to investors. <strong>Annual</strong> industrial consumption<br />

is currently below production quantities, with investors<br />

absorbing the surpluses.<br />

Current prices for the platinum group metals do not allow<br />

for profitable production in many South African<br />

mines. The largest producer, Anglo American Platinum,<br />

has already reacted to this and announced that it will<br />

decrease platinum production in 2013 by around 15% to<br />

approximately 2.1 million ounces. In this environment,<br />

however, no problems are expected in securing the general<br />

supply of precious metals. The quantities that are<br />

effectively secured by contract, as well as availability on<br />

spot and secondary markets create sufficient security.<br />

RESEARCH AND DEVELOPMENT<br />

Expansion of development sites in Asia (China, Japan,<br />

Korea, and Singapore) has equipped the precious metals<br />

business group for the challenges and opportunities of<br />

a dynamic market environment. In research and development,<br />

existing and supplementary technology components<br />

(e.g. coating technologies) and market access<br />

(e.g. in the electronics industry) have been explored<br />

to open up new business opportunities across divisions.


The <strong>2012</strong> Heraeus Innovation Award and other indicators<br />

highlighted the success of research and development<br />

activities: The Chemicals Division successfully introduced<br />

an innovative process for large­scale technical manufacture<br />

of the preliminary catalyst platinum oxalate. In<br />

addition, a process innovation in China enabled the processing<br />

of fluorinated materials in a new recycling plant<br />

for precious metals. The Medical Components Division<br />

developed a magnetically hard, precious­metal alloy for<br />

implants for treating patients with advanced cardiac<br />

failure. In addition, the division opened a development<br />

center for materials used in medical technology.<br />

Total expenditures for research and development amounted<br />

to € 24.0 million in <strong>2012</strong> (previous year: €17.8 million).<br />

The division achieved an innovation rate of 29.5%,<br />

which was below the previous year’s record level.<br />

41


42 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

Materials and Technologies<br />

Materials and technologies business group –<br />

heraeus Materials technology<br />

The materials and technologies business group (Heraeus Materials Technology) develops and manufactures high-tech industrial<br />

products using precious metals, such as gold, silver, and platinum-group metals, as well as high-melting-point, nonprecious<br />

refractory metals. Based on a broad portfolio of technologies and deep added value, Heraeus Materials Technology<br />

is a skilled partner for processing these precious metals and other innovative materials. As a technology leader with decades<br />

of experience and facilities around the world, this business group is a leading provider in many key markets.<br />

BUSINESS DEVELOPMENT<br />

Product revenue in the materials and technologies business<br />

group weakened during the year after a good start<br />

in financial year <strong>2012</strong> as a result of global economic<br />

performance. The business group saw decreased demand<br />

from the automotive industry, computer industry, and<br />

business in sensors for thermal energy measurement in<br />

China. Compared to the previous year, product revenues<br />

decreased by 6.3% to €1,541.1 million. Revenues adjusted<br />

for precious metals price effects decreased by 5.4%<br />

in comparison with 2011. Under difficult market conditions,<br />

the business group achieved very good results<br />

for product revenue, which remained slightly below the<br />

record revenue of the previous year.<br />

The business group also introduced comprehensive<br />

projects to improve cost savings and efficiency in order<br />

to increase competitiveness over the next few years.<br />

CONTACT MATERIALS<br />

The Contact Materials Division also saw excellent business<br />

growth in <strong>2012</strong>, but could not repeat the record<br />

performance of the previous year. As a manufacturer of<br />

bonding wires, the division benefited from increased<br />

demand in the semiconductor industry during the first<br />

half of <strong>2012</strong>. However, demand for gold bonding wire is<br />

decreasing and will increasingly be replaced with cheaper<br />

copper bonding wire. Market share was gained here,<br />

which almost compensates for the decline in gold bonding<br />

wire business. In addition, the division successfully<br />

positioned itself in the market for palladium­coated copper<br />

bonding wires. With the development and patenting<br />

of new sinter pastes for manufacturing electronic components,<br />

the division laid the foundations for expanding<br />

its competitive position in Europe.<br />

PRODUCT REVENUE<br />

in € million<br />

<strong>2012</strong><br />

2011<br />

2010<br />

2009<br />

978.3<br />

1,541.1<br />

1,501.2<br />

1,645.3<br />

The division also began its “Global Competition Offensive<br />

2014” project to improve productivity, capacity<br />

for innovation, and global positioning as well as equip itself<br />

for future challenges. One of the key project points<br />

is to strengthen the division’s position in a sustainable<br />

way by making investments in Asia and optimizing its<br />

presence in Europe. Initial measures were initiated in<br />

<strong>2012</strong> and will be continued in the following year.<br />

ENGINEERED MATERIALS<br />

The Engineered Materials Division enjoyed success in<br />

financial year <strong>2012</strong>. Despite a volatile business climate,<br />

it achieved a sustainable and stable result: double­digit<br />

growth in Asia and increased activity in the US market.<br />

The catalyst systems business for fertilizer production<br />

as well as products for glass manufacturing saw gratifying<br />

developments. By contrast, products for the lighting industry<br />

experienced increased price competition in <strong>2012</strong>.<br />

In addition, the division had to deal with declining revenues<br />

as a result of the shrinking demand from the automobile<br />

industry.


THIN FILM MATERIALS<br />

The Thin Film Materials Division is one of the world’s leading<br />

producers of high­purity sputtering targets and PVD<br />

coating materials. Despite measures implemented in the<br />

past to improve efficiency, business development in<br />

<strong>2012</strong> remained below expectations.<br />

As a manufacturer of targets for coating magnetic data<br />

storage, the division felt the impact of the flood in Thailand<br />

in autumn 2011. The ongoing technological shift<br />

towards mobile devices such as tablet PCs, which do not<br />

use hard drives, remained noticeable. This resulted in<br />

price competition that was also associated with lower order<br />

quantities for sputtering targets.<br />

The division has been instrumental in developing large<br />

area coatings for the display and photovoltaics industry<br />

as well as glass coatings on the market. In <strong>2012</strong>, business<br />

involving sputtering targets for thin­film solar cells was<br />

affected by changes to government subsidy programs and<br />

the resulting weaker order quantities. Lower levels of<br />

construction activity, in the US in particular, negatively<br />

impacted order quantities for targets for window glass<br />

coating. On the other hand, promising products were developed<br />

for AMOLED and OLED displays, which are still<br />

relatively new technology segments.<br />

SENSOR COMPONENTS<br />

After many years in a row of setting records with doubledigit<br />

growth rates, business in the Sensor Components<br />

Division dwindled in <strong>2012</strong>. A fall in profits resulted from<br />

weaker demand for diesel vehicles and a major drop in<br />

demand for sensors for heat meters in China.<br />

RESEARCH AND DEVELOPMENT<br />

Heraeus Materials Technology is countering the weak<br />

economy with an even stronger focus on innovation<br />

projects. Total expenditures for research and development<br />

increased in <strong>2012</strong> by 12.0% to €14.5 million.<br />

The rate of innovation in the business group was 16.9%,<br />

enjoying the positive impact of introducing a global<br />

standardized development process. Research focused<br />

on materials for power electronics, for example sinter<br />

pastes.<br />

43


44 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

Sensors<br />

Dental Products<br />

Sensors business group – heraeus electro-nite<br />

The sensors business group (Heraeus Electro-Nite) is the world market leader in sensor and measurement systems for the<br />

steel, aluminum, and foundry industries. As a recognized specialist in measurements for molten iron, steel, and aluminum,<br />

the company produces and markets high-quality sensors from global manufacturing and sales facilities on every continent.<br />

In close cooperation with its customers, Heraeus Electro-Nite develops product solutions that contribute significantly to<br />

greater efficiency and higher quality in production processes, as well as improving working conditions and protecting the<br />

environment.<br />

BUSINESS DEVELOPMENT<br />

Worldwide steel production, the most important driving<br />

factor for the sensors business group, was subject to<br />

an appreciable slump after two years of considerable<br />

growth. According to information from the World Steel<br />

Association (WSA), growth totaled just 1.2%.<br />

The downturn in steel production in Europe (– 5%) and<br />

South America (– 3%) was not offset by above­average<br />

growth in China as it has been in previous years. China,<br />

which accounts for almost 50% of global steel production,<br />

increased its steel production in <strong>2012</strong> by just 3%<br />

in comparison to the previous year. This meant that the<br />

important business customer market in the Asia region<br />

gained just 2.6%.<br />

Despite low growth in steel, the sensors business group<br />

increased its revenue to € 417.5 million, a 2.3% hike<br />

on the previous year, as a result of favorable exchange<br />

rate effects and initial revenues from the acquisition<br />

made in <strong>2012</strong>. The foundry industry is another important<br />

market for the sensors business group. A positive trend<br />

driven by automobile sales in Asia was evident here as<br />

well, although the growth rates of the previous year<br />

could not be repeated.<br />

The acquisition of Midwest Instrument Company and its<br />

activities at the end of Q3 <strong>2012</strong>, adjusted for acquisition<br />

costs, already had a minor positive impact on the business<br />

group’s success in financial year <strong>2012</strong>. After completing<br />

the integration in 2013, the business group is<br />

expecting the extended product portfolio to deliver positive<br />

contributions to revenue and earnings.<br />

PRODUCT REVENUE<br />

in € million<br />

<strong>2012</strong><br />

2011<br />

2010<br />

2009<br />

2008<br />

294.5<br />

375.2<br />

377.3<br />

417.5<br />

408.0<br />

RESEARCH AND DEVELOPMENT<br />

As a recognized specialist in measurements for molten<br />

iron, steel, and aluminum, the sensors business group<br />

is continually expanding and improving its range of products,<br />

introducing additional process control sensors in<br />

the reporting period.<br />

Research and development activities include the development<br />

of platform technologies and product innovations<br />

as well as meeting the need for continual improvement in<br />

existing products and adding application­specific versions.<br />

During the past financial year, some innovations<br />

were successfully launched onto the market, for example<br />

a new platform for wireless measurement, a durable<br />

probe for continual temperature measurement in tundishes,<br />

aluminum control sensors for continuous galvanizing,<br />

as well as a high­performance sampler for pure steel<br />

and stainless steel.<br />

Despite the strained economic climate during the reporting<br />

period, the business group was able to defend its<br />

position as an innovation leader. Total expenditures for<br />

research and development increased to €13.9 million<br />

in <strong>2012</strong>, a 16.2% rise on the previous year.


dental products business group – heraeus dental<br />

The dental products business group (Heraeus Dental), a provider of prosthetics and systems for the conservation and<br />

restoration of natural teeth, has an extensive range of products for dental laboratories and dentists.<br />

BUSINESS DEVELOPMENT<br />

The market for dental consumables performed well this<br />

year after moderate growth in the previous year, recording<br />

a 4% upturn globally. The dental products business group<br />

shared in this performance in accordance with the market<br />

trend. Nevertheless, product revenues in this business<br />

group for financial year <strong>2012</strong> were only slightly higher<br />

than in the previous year, at € 307.0 million (+ 0.3%),<br />

despite positive exchange rate effects and additional revenues<br />

from acquisitions.<br />

This performance resulted from ongoing decreases in<br />

revenue resulting from changing technologies in the<br />

area of consumer materials for x­ray films, as well as the<br />

structural revenue decline in the area of prosthetics,<br />

particularly in precious metals.<br />

The business group enjoyed a strong revenue increase<br />

in the area of direct restoration. In addition, the acquisition<br />

of Biomain AB, Sweden, the Scandinavian market<br />

leader in individual CAD/CAM­produced implant prosthetics,<br />

served as a cushion against a drop in revenues,<br />

but did not completely prevent it.<br />

From a regional perspective, there was a slight change<br />

compared to the previous reporting period: While nonprecious<br />

metal revenues and the favorable exchange rates<br />

made up for the declining market trend for precious<br />

metal revenues in the USA and Asia, the Central European<br />

region remains below the level of the previous reporting<br />

period. In line with expectations, the Eastern and Western<br />

European regions reported favorable rates of revenue<br />

growth. The business group pushed ahead with its longterm<br />

growth strategy in digital prosthetics for dental<br />

PRODUCT REVENUE<br />

in € million<br />

<strong>2012</strong><br />

2011<br />

2010<br />

2009<br />

2008<br />

288.8<br />

290.4<br />

307.0<br />

306.1<br />

305.9<br />

applications, both through asset­based investments and<br />

acquisitions in the implant superstructures segment.<br />

In <strong>2012</strong>, the dental products business group began a restructuring<br />

program with the aim of creating more competitive<br />

cost structures. Furthermore, the organization of<br />

the two divisions in the business group was restructured<br />

to suit market needs. Digital activities were bundled in the<br />

new division “Digital Services”, while other activities<br />

were merged into the “Dental Materials” Division. These<br />

two new divisions replaced the old reporting units as<br />

of the beginning of financial year 2013.<br />

PROSTHETICS<br />

The non­precious metals business, adjusted to take into<br />

account the new acquisition of Biomain AB, continued at<br />

the same level as the previous reporting period.<br />

DENTISTRY<br />

The restorative and preventative segments were the<br />

main force driving the dental business, which declined<br />

somewhat in comparison with the market.<br />

45


46 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

Dental Products<br />

Biomaterials and Medical Products<br />

RESEARCH AND DEVELOPMENT<br />

The dental products business group made its processes<br />

more efficient and decreased its expenditures for research<br />

and development over the course of the year compared<br />

to the previous year by € 0.9 million to € 9.4 million.<br />

Development activities focused on the Cara brand<br />

CAD/CAM system and implant suprastructures, digital<br />

technologies for intraoral scanning, as well as applicationspecific<br />

technologies for dental restoration and casting.


iomaterials and Medical products business group –<br />

heraeus Medical<br />

The biomaterials and medical products business group (Heraeus Medical) concentrates on medical products for orthopedic<br />

surgery as well as traumatology and biosurgery. It develops, produces, and globally markets biomaterials used in bone and<br />

joint surgery and to stabilize spinal fractures. Core product PALACOS ® , the gold standard among bone cements, has proved<br />

its worth in clinical use for decades.<br />

BUSINESS DEVELOPMENT<br />

The biomaterials and medical products business group increased<br />

revenue to € 80.8 million, an 8.2% jump over<br />

the previous year. The business group therefore achieved<br />

record product revenues five years in a row. From a geographical<br />

perspective, North America, Europe, and Asia<br />

made an approximately equal contribution to growth.<br />

The global orthopedic market for artificial joints grew by<br />

5%. Growth drivers include a society that is becoming<br />

older and more obese as well as increased demand in<br />

emerging market countries. Due to growing demands<br />

for mobility and quality of life, artificial joints are also<br />

increasingly being used in younger patients.<br />

For the biomaterials and medical products business group,<br />

revenue growth in joint fixation and infection management<br />

products has been very satisfactory. Two innovative<br />

products were launched in <strong>2012</strong>: a bone cement for<br />

use in septic revision endoprosthesis, which was specially<br />

developed for use against multi­resistant bacteria<br />

(MRSA), as well as a bone cement for primary endoprosthetics,<br />

which uses a new application form to enable<br />

simplified mixing and application during surgery.<br />

The biomaterials and medical products business group<br />

continues to play a leading role in the global bone cement<br />

market.<br />

RESEARCH AND DEVELOPMENT<br />

Price pressures in the health care system are boosting demand<br />

for products that are easy to use without a long<br />

or steep learning curve. Heraeus Medical is meeting this<br />

need, developing new bone cement dosage forms that<br />

minimize handling steps and potential sources of error.<br />

PRODUCT REVENUE<br />

in € million<br />

<strong>2012</strong><br />

2011<br />

2010<br />

2009<br />

2008<br />

56.2<br />

59.9<br />

67.0<br />

74.7<br />

80.8<br />

In addition to its focus on bone cements and biomaterials,<br />

Heraeus is expanding another business segment:<br />

the development and marketing of antibiotic coating technologies<br />

and systems for medical implants. These coating<br />

technologies give the business group access to fields<br />

including cementless endoprosthetics, for example in<br />

artificial hip joints.<br />

As the number of joint replacement procedures rises, so<br />

does the risk of infections that can have lasting effects<br />

on patients and health care systems. Heraeus Medical<br />

offers innovative products that help minimize the risk<br />

of infection and thus the risk of revision.<br />

For this purpose, the business group invested around<br />

€ 4.6 million in research and development, which represents<br />

a decrease of 14.2% from higher expenditures<br />

in the previous period, but is still significantly greater<br />

than that of the direct competition.<br />

47


48 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

Quartz Glass<br />

Quartz glass business group – heraeus Quarzglas<br />

The quartz glass business group (Heraeus Quarzglas) is the technology leader and materials specialist for the manufacture<br />

and processing of high-purity quartz glass. It excels in all key processes for producing different quartz glass types for the<br />

semiconductor and telecommunications industries as well as applications for the optical, chemical, and lamp industries.<br />

From base materials to complex system components, custom-tailored products and solutions can be developed and produced<br />

from natural and synthetic quartz glass. As the largest quartz glass smelting facility in the world, Heraeus Quarzglas is the<br />

world’s largest manufacturer of synthetic quartz glass for use in the microlithography and telecommunications industries.<br />

BUSINESS DEVELOPMENT<br />

With revenues of € 315.9 million during the past financial<br />

year, the quartz glass business group was not able to<br />

maintain its record revenue level of the previous year<br />

at € 348.2 million. Nevertheless, the business group<br />

achieved positive results in particular due to high demand<br />

for optical glass fibers for the telecommunications industry.<br />

The products business for the optical industry<br />

also continued to develop very well. The massive drop<br />

in the photovoltaics and solar industry as well as the expected<br />

weakening in the semiconductor market had a<br />

negative effect on earnings in the quartz glass business<br />

group.<br />

QUARTZ GLASS FOR THE SEMICONDUCTOR INDUSTRY<br />

After demand weakened in the semiconductor industry,<br />

a more severe slump in investment activities occurred<br />

in the chip industry. Every site within the business group<br />

felt a negative impact on incoming order volumes and<br />

capacity utilization. The Japanese joint venture in particular<br />

suffered as a result of the low demand and consolidation<br />

of chip manufacturers in Japan. Many Japanese<br />

manufacturers of semiconductor equipment are currently<br />

relocating their production within Asia, which is<br />

increasing pressure to restructure the joint venture in<br />

Japan. Nevertheless, the business group made market<br />

share gains among key clients in Asia in particular.<br />

QUARTZ GLASS FOR THE SOLAR INDUSTRY<br />

The segments that manufacture crucibles, reaction and<br />

process chambers, as well as transportation systems<br />

from quartz glass were hardest hit by the collapse of the<br />

photovoltaics and solar industry in <strong>2012</strong>. Revenue and<br />

earnings were correspondingly unsatisfactory.<br />

PRODUCT REVENUE<br />

in € million<br />

<strong>2012</strong><br />

2011<br />

2010<br />

2009<br />

2008<br />

199.0<br />

213.0<br />

278.7<br />

315.9<br />

348.2<br />

QUARTZ GLASS FOR THE OPTICAL INDUSTRY<br />

After good progress in the first half of <strong>2012</strong> with synthetic<br />

quartz glass for optical microlithography, the<br />

quartz glass business group saw a severe deterioration<br />

in revenue during the second half of the year as a result<br />

of global investing reluctance.<br />

Products for the optical industry allowed Heraeus Quarzglas<br />

to generate gratifying base production levels and<br />

realize significant revenues from participating in largescale<br />

scientific projects during the reporting period.<br />

QUARTZ GLASS FOR THE TELECOMMUNICATIONS INDUSTRY<br />

Global demand for glass fibers for optical data transmission<br />

resulted in continued positive development for<br />

the Telecom Fiber division in <strong>2012</strong>. Demand for synthetic<br />

quartz glass remained especially high in China and<br />

the USA. In addition to general market growth, the<br />

business group expanded its dominant market position<br />

by increasing its market share, because RIC


technol ogy developed by Heraeus provides customers with<br />

decisive competitive advantages. Based on this positive<br />

market situation, capacities were brought into line with<br />

demand accordingly. The launch of new products supported<br />

positive performance.<br />

RESEARCH AND DEVELOPMENT<br />

In a difficult market environment, the business group<br />

primarily promoted basic development projects and<br />

process optimizations. Various development projects and<br />

approaches as well as prototypes were successfully implemented<br />

in pilot production. These will be launched on<br />

the international markets over the next few years; the<br />

business group anticipates a positive contribution to earnings.<br />

Development activities focused on areas including<br />

manufacturing process optimization, above all in the area<br />

of natural and synthetic base materials. Total expenditures<br />

for research and development activities amounted<br />

to €12.6 million, which corresponds to a slight decline<br />

of 1.1% in comparison with the previous year.<br />

49


50 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

Specialty Light Sources<br />

Specialty light Sources business group – heraeus noblelight<br />

The specialty light sources business group (Heraeus Noblelight) counts itself among the market and technology leaders<br />

worldwide for special lamps with wavelengths from ultraviolet to infrared for industrial, scientific, and medical applications.<br />

With locations in Germany, the United Kingdom, China, and the USA, the business group manufactures lamps for analytical<br />

measurement technology and the printing industry, infrared emitters for industrial heating processes, arc and flash lamps,<br />

and products for water and surface disinfection, air treatment, and sun simulation with a high level of vertical integration.<br />

BUSINESS DEVELOPMENT<br />

As a result of economic stagnation in the investment<br />

goods market, the specialty light sources business<br />

group was not able to continue its very positive growth<br />

from 2011. Although business in Q1 <strong>2012</strong> was still<br />

predominantly stable, the continuingly weak economy<br />

later placed a burden on some areas of the business<br />

group. In the fourth quarter, there was a slight revival in<br />

economic development, resulting in product revenue<br />

of € 92.5 million in the specialty light sources business<br />

group. Compared to the previous year, this indicates<br />

a drop of 10.2%.<br />

The acquisition of Fusion UV Systems Group, which has<br />

around 170 employees, was concluded at the end of<br />

the year and will take full economic effect in 2013. The<br />

business group plans to offer a significant expansion<br />

of UV service offerings both through the application and<br />

technology portfolio and market access.<br />

INFRARED<br />

The ongoing significant decline in the market for photovoltaics<br />

machines had a heavy impact on the infrared<br />

emitters and modules business, with revenue remaining<br />

below expectations. Business performance in the USA<br />

and England provided positive impetus, as did the systematic<br />

opening up of new application fields. Together<br />

with measures implemented to increase productivity and<br />

reduce costs, the infrared business continued to record<br />

solid revenues overall. New sales activities in Brazil’s<br />

emerging market and the expansion of analysis and simulation<br />

offerings are stepping up opportunities for active<br />

market development.<br />

PRODUCT REVENUE<br />

in € million<br />

<strong>2012</strong><br />

2011<br />

2010<br />

2009<br />

2008<br />

71.6<br />

92.5<br />

92.5<br />

103.0<br />

ULTRAVIOLET<br />

<strong>2012</strong>’s poor investment climate was noticeable in the<br />

business for UV lamps and units for industrial applications.<br />

Sales of replacement lamps and UV components<br />

in the printing sector were restrained. Revenues remained<br />

stable in a declining, but obviously positive earnings<br />

situation. The business group successfully continued<br />

its strategic focus on providing solutions for UV technology,<br />

with the acquisition of Fusion UV Systems Group<br />

speeding up this process noticeably. Through this development,<br />

the specialty light sources business is becoming<br />

the innovation and market leader in UV solutions for<br />

industrial processes.<br />

98.9<br />

Sales of continuous arc and flash lamps for laser and nonlaser<br />

applications remained very positive and reached<br />

a new high, while the earnings situation remained good.<br />

The business group secured its business relationship<br />

with important key clients over the long term by means<br />

of excellent product stability and delivery capabilities.


In the area of analysis lamps, the positive revenue level<br />

of the previous year rose again. Although business in PID<br />

lamps was somewhat below expectations, overall revenues<br />

nevertheless reached record highs. Initial promising<br />

revenues were generated and market share gained with<br />

plus innovative new developments such as the D lamp and<br />

2<br />

the High Power Fiberlight ® system.<br />

The product range in optoelectronic specialty light systems<br />

was expanded further, completing the group’s offering<br />

for the UV curing target market. Various projects<br />

and orders ended up being somewhat more challenging<br />

than expected, or were delayed, and this prevented continuous<br />

revenue development.<br />

RESEARCH AND DEVELOPMENT<br />

The business group’s innovation rate of 16.7% for <strong>2012</strong><br />

reflects the high level of importance of continual product<br />

and application development. The business group invested<br />

€ 4.8 million in new and ongoing development projects<br />

in <strong>2012</strong>, which represents an increase of 2.5% over the<br />

same period in the previous year. The new High Power<br />

Fiberlight ® module opened up a wide and flexible range of<br />

appli cations for mobile measurement. An energy­optimized<br />

combination procedure was developed for complex<br />

UV paint­curing processes, which unites the advantages<br />

of LED and lamp technology.<br />

51


»I help improve<br />

patient safety«


» There are two methods for anchoring prosthetic<br />

implants: cementless and cemented. We already<br />

offer a unique portfolio of bone cements containing<br />

antibiotics. For cementless implants, we<br />

have filled a gap in the market, because until<br />

now these were not coated with antibiotics. In<br />

collaboration with the innovation department,<br />

I developed a method for coating cementless<br />

arthroplasty with anti biotics. During the operation,<br />

we create a thin protective layer on the<br />

implant. This reduces the risk of infection and<br />

improves patient safety.«<br />

dr. ekaterini Copanaki haS worked at heraeuS MediCal in wehrheiM SinCe early<br />

2011. a MiCrobiologiSt, She partiCipateS in the developMent of CeMent-free<br />

iMplantS. after her work at frankfurt univerSity, She welCoMed the opportunity<br />

“to advanCe produCt developMent and interaCt direCtly with CuStoMerS.”<br />

She alSo appreCiateS the atMoSphere of Collegiality in whiCh She Can ConduCt<br />

reSearCh on new appliCationS. in <strong>2012</strong>, She reCeived a heraeuS innovation<br />

award for a proCeSS for Coating CeMentleSS hip proStheSeS with antibiotiCS.


eady-to-uSe Coating deviCe<br />

for appliCation of antibiotiC proteCtion on CeMent-free proSthetiC iMplantS


56 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

Human Resources<br />

human resources<br />

Slowing overall economic perfomance throughout the year<br />

coupled with varying developments in the Heraeus business<br />

groups called for a range of activities and efforts in<br />

human resources management around the world. The activity<br />

was centered on personnel expansion caused mainly<br />

by acquisition activity but also on personnel adjustments<br />

in response to the economic downturn in submarkets.<br />

As in previous years, the total workforce of the Heraeus<br />

Group has grown. As of December 31, <strong>2012</strong>, Heraeus<br />

employed a workforce of 13,615 worldwide; that amounts<br />

to 292 more employees than in 2011 (13,323 employees),<br />

a 2.2% increase. The number of employees grew<br />

by 166 in Germany and by 126 in foreign Heraeus<br />

companies.<br />

The dedication of the Heraeus employees around the world<br />

made the development of the Heraeus Group possible in<br />

the challenging environment of financial year <strong>2012</strong>. The<br />

members of the Board of Management and the management<br />

team thank all employees for their commitment.<br />

CHANGES IN THE BUSINESS GROUPS<br />

Acquisition activity in the business groups of the Heraeus<br />

Group resulted in an increase in employee numbers in<br />

the Heraeus subsidiaries. This increase took place solely<br />

at locations outside of Germany. A total of 428 employees<br />

joined the Group in this way last year. In the precious<br />

metals business group, the number of employees rose<br />

by 28 due to the acquisition of the US company Daychem<br />

Laboratories. In the dental products business group,<br />

41 new employees were added due to the acquisition of<br />

the Swedish company Biomain AB. In addition, with<br />

the acquisition of the US company Midwest Instruments<br />

Co., the sensors business group added 359 people to<br />

EMPLOYEES BY REGION<br />

2008 <strong>2012</strong><br />

36 %<br />

17 %<br />

19 %<br />

27 %<br />

1 %<br />

39 %<br />

15 %<br />

18 %<br />

27 %<br />

1 %<br />

germany<br />

europe excluding germany<br />

the americas<br />

asia<br />

africa /australia<br />

its workforce. In the biomaterials business group, the positive<br />

business development resulted in organic growth<br />

of the workforce by 22 people, amounting to a 10% increase<br />

over the 2011 level.<br />

Past financial year, this addition contrasted with capacity<br />

adjustment measures in individual business areas.<br />

These were owing to altering market developments, ongoing<br />

economic restraint in submarkets and cost optimization<br />

to maintain competitiveness. Subsidiary­specific<br />

workforce reductions became necessary in Germany,<br />

France, the Philippines, and Korea, as well as in the US.<br />

The Heraeus Materials Technology business group implemented<br />

a restructuring program at the divisional level<br />

to improve business with contact materials and bonding<br />

wires. Around 310 jobs will be moved into the Asia and<br />

East Europe regions from <strong>2012</strong> to 2014 under the<br />

measures. These regions are strategically significant due<br />

to market growth and offer the business group both the<br />

local proximity to the customers, which has always been


<strong>2012</strong><br />

2011<br />

2010<br />

2009<br />

2008<br />

GLOBAL EMPLOYEE DEVELOPMENT<br />

13,615<br />

13,323<br />

12,931<br />

12,340<br />

12,830<br />

a goal, along with a competitive environment. The<br />

Heraeus Materials Technology business group employed<br />

a workforce of 2,924 at the end of the <strong>2012</strong> financial<br />

year, a decrease of 179 jobs compared to 2011.<br />

The dental products business group reorganized its two<br />

divisions under the strategic program “Business Transformation<br />

2014”. The realignment involves a worldwide<br />

reorganization of the sales structure and relocation of<br />

manufacturing activities in Germany to locations in East<br />

Europe with a more competitive cost structure. The<br />

changes will affect 160 employees in Germany between<br />

<strong>2012</strong> and 2014. As yet, the restructuring program had<br />

not impacted the total number of employees in the dental<br />

products business group. The business group employed<br />

a workforce of 1,420 at the end of the <strong>2012</strong> financial<br />

year, remaining at the level of 2011 (1,421 employees).<br />

Business development in the other business groups and<br />

Group functions of the Heraeus Group was reflected<br />

through the year, resulting only in a slight increase in employee<br />

numbers.<br />

HUMAN RESOURCES MANAGEMENT SUCCESSFULLY IMPLEMENTS PROjECTS<br />

During the past financial year, the HR area intensified<br />

its work on the professionalization of the Group function.<br />

As planned, a milestone was reached for HR management<br />

with the introduction of the HRdirekt Shared Service<br />

Center. Since May <strong>2012</strong>, employees in Germany have<br />

had access to a central service center for all questions<br />

on HR matters.<br />

In international HR management, too, work continues<br />

on standardizing processes and information. Standardized<br />

processes for collecting personnel data and payroll accounting<br />

were introduced in the regional centers of the<br />

Heraeus Group in Shanghai and New York.<br />

Employees from all business groups and Group functions<br />

of the Heraeus Group worldwide staff the IT and process<br />

harmonization program Magellan. The HR area was faced<br />

with a variety of challenges: The entire project team was<br />

assembled, project contracts were prepared for around<br />

80 employees, infrastructure solutions were found for the<br />

international employees of the program at the Hanau<br />

location, and, in the business groups and Group functions,<br />

short­term solutions were found for the resulting vacant<br />

positions.<br />

HUMAN RESOURCES DEVELOPMENT AS THE FOUNDATION FOR SUSTAINED<br />

GROWTH<br />

HR development at Heraeus ensures that the corporate<br />

culture and the management concept as defined in the<br />

corporate strategy and Heraeus Corporate Guiding Principles<br />

2020 are reflected in day­to­day actions. The<br />

international management programs for executives were<br />

revised and rolled out in line with this. The appeal<br />

of these measures is indicated by the high number of<br />

57


58 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

Human Resources<br />

Risk and Compliance <strong>Report</strong><br />

participants. In addition, Personnel and Organizational<br />

Development provided support through coaching and<br />

change management in the implementation of the HR<br />

integration and adjustment measures in the business<br />

groups.<br />

Heraeus continues to rely on training its own skilled employees.<br />

Last year, 348 employees of the Heraeus Group<br />

were either trainees or participating in a dual study program.<br />

A total of 89 trainees and dual study participants<br />

completed their training at Heraeus in <strong>2012</strong>. The num ­<br />

ber of dual study programs was increased as has the number<br />

of participants in these programs. The fact that over<br />

6% of the workforce is in training shows that the number<br />

of trainees remains high.<br />

As an employer, Heraeus is also faced with challenges<br />

presented by the demographic changes in society. To<br />

address these, the model project ViSIO on the consequences<br />

of demographic change in the workplace<br />

was launched in the Heraeus Quarzglas business group.<br />

This approach and its results will be transferred to<br />

other business groups.<br />

HERAEUS: AN ATTRACTIVE EMPLOYER AROUND THE WORLD<br />

The Heraeus employee survey was conducted again in<br />

<strong>2012</strong>. For the first time, all locations around the world<br />

participated in the survey; a total of 12,700 employees<br />

were asked to participate in the survey. With a participation<br />

rate of 83%, the outstanding response was even<br />

higher than the high level achieved in the previous survey<br />

(2008: 74%). The evaluation of the survey results revealed<br />

significant employee approval of Heraeus as an<br />

employer. More than 80% of participants said that they<br />

BUSINESS GROUPS <strong>2012</strong> 2011 CHANGE<br />

Precious Metals 2,732 2,613 + 119<br />

Materials and Technologies 2,924 3,103 – 179<br />

Sensors 3,242 3,030 + 212<br />

Dental Products 1,420 1,421 – 1<br />

Biomaterials and<br />

Medical Products 228 208 + 20<br />

Quartz Glass 1,510 1,489 + 21<br />

Specialty Light Sources 715 731 – 16<br />

Other 844 728 + 116<br />

Total 13,615 13,323 + 292<br />

number of employees as of december 31, <strong>2012</strong><br />

would recommend Heraeus as an employer and that<br />

they were proud to work at Heraeus. Conducting surveys<br />

at regular intervals also helps in developing improvements.<br />

Last year, measures for a systematic follow­up<br />

process were initiated.<br />

SHAPING THE HERAEUS EMPLOYER BRAND<br />

In order to continue to be perceived as an attractive employer,<br />

Heraeus plans to position itself more favorably<br />

with skilled personnel and executives. In <strong>2012</strong>, Heraeus<br />

implemented several measures geared toward building a<br />

solid foundation on which to develop our employer brand.<br />

To achieve this, focus group workshops were carried out<br />

with employees and managers around the world. In the<br />

“Heraeus + me” contest, all employees were also called<br />

upon to creatively express their impressions of Heraeus as<br />

an employer. 250 employees from 22 countries participated<br />

in the contest. The results of these campaigns contribute<br />

to shaping the global Heraeus employer brand.


isk and Compliance report<br />

INTEGRATED RISk MANAGEMENT SYSTEM<br />

Heraeus draws on a group­wide, process­integrated risk<br />

management system throughout the organization to recognize<br />

risks early, and document, evaluate, manage, and<br />

monitor them according to standards, ensuring lasting<br />

security and the company’s livelihood. Further goals of<br />

the risk management system include definition, implementation,<br />

and tracking of goal­oriented measures to effectively<br />

manage risks to the company’s existence.<br />

Findings from Risk Management, the annual audit, as<br />

well as Corporate Auditing and Compliance Management<br />

are included. All developments that may have a negative<br />

impact on future developments in the Group’s economic<br />

situation must be considered risks.<br />

RISk REPORT<br />

Risk management process<br />

Identifying individual risks involves those responsible for<br />

business function and operations looking at two criteria:<br />

potentially damaging and serious risks in the business<br />

groups that have significant influence on the value of the<br />

company. For this, only additive risks, i.e. risks that do<br />

not countervail each other, and risk figures that are not<br />

part of planned or actual figures, are considered. Identified<br />

risks are evaluated on their probability of occurrence<br />

and maximum extent of damages, and summarized at<br />

the business group, company, subgroup, and Group levels.<br />

In addition, the relative extent of damages (the maximum<br />

extent of damages times probability of occurrence)<br />

is compared to shareholders’ equity and cash or cash<br />

equivalents. This allows for analyzing the current risk situation<br />

systematically and uniformly across the company.<br />

Concrete risk mitigation measures are derived from this<br />

basis. Individual risks that are identified but no longer<br />

present are deleted from the risk catalog only when this<br />

can be substantiated and noted through the implementation<br />

of appropriate countermeasures. Risk reporting requirements<br />

are fully integrated into the standardized<br />

controlling process.<br />

The current risk status and its financial impact are<br />

examined every six months.<br />

Management and supervisory bodies are regularly informed<br />

of the current risk situation, and the efficiency<br />

and effectiveness of the risk management system are<br />

constantly monitored internally.<br />

IDENTIFIED GROUP-WIDE INDIVIDUAL RISkS<br />

Strategic risks<br />

At Heraeus, this risk category focuses on particular risks<br />

associated with threats to core competencies, critical<br />

success factors, and strategic goals. Long­term success is<br />

based on our customers’ perceptions of our company’s<br />

competitive advantages and our ability to generate competitive<br />

advantages in the future. We attempt to minimize<br />

the likelihood of this risk occurring through our intensive<br />

research and development activities.<br />

Market risks<br />

Threats from market positions and competitive advantages,<br />

fluctuations in demand as a result of the economy,<br />

and a strong dependence of some business groups on<br />

few customers and suppliers could have a lasting impact<br />

on revenue and earnings development. Further risks<br />

59


60 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

Risk and Compliance <strong>Report</strong><br />

could emerge from a potential medium­term weakness<br />

in the national economies of certain countries, and<br />

China in particular. However, widely differentiated products<br />

and client structures will limit these individual<br />

market risks from impacting the entire company. Exacting<br />

observation of the market, development of alternative<br />

products, intensive client relationships, building<br />

up more key accounts, and qualifying additional suppliers<br />

for key products all contribute to risk minimization.<br />

The ongoing euro debt crisis and the situation on the<br />

financial markets meant that the year <strong>2012</strong> was generally<br />

characterized by some uncertainty, which was dealt with<br />

by means of solid measures that stabilized the business.<br />

An economic downturn due to funding shortfalls in individual<br />

countries across the eurozone cannot be ruled out.<br />

This would doubtless have a substantial impact on earnings<br />

expectations, particularly in economically sensitive<br />

consumer branches, such as the automotive, steel, and<br />

semiconductor industries. Heraeus, however, can continue<br />

to mitigate decreased earnings with suitable measures.<br />

Financial risks<br />

The majority of individual financial risks identified are<br />

related to creditworthiness and loan default. Heraeus<br />

mitigates these risks with active global receivables management,<br />

which is the responsibility of the individual<br />

business groups. These activities have been made even<br />

more consistent and robust through the installation of<br />

additional reporting and monitoring tools. Because of its<br />

international activities, Heraeus is prepared for some<br />

financial risks. In addition to credit and liquidity risks,<br />

this includes market price risks. Financial risks are con­<br />

stantly monitored and managed by the central Treasury<br />

department (in­house bank).<br />

The establishment and expansion of the Group’s central<br />

Treasury department ensures that the increased significance<br />

of these risks exacerbated by the capital market<br />

crisis is taken into account. In addition to regular reporting,<br />

the Financial Risk Committee constantly monitors<br />

the in­house bank as well as the impact of financial risks<br />

on the Heraeus Group. This committee consists of the<br />

Chief Financial Officer, the heads of Corporate Finance<br />

and Corporate Accounting, Corporate Controlling, and<br />

representatives from the business groups. Market price<br />

risks include currency, interest, and other price risks.<br />

Heraeus determines important risk positions in standardized<br />

processes, evaluates them with different risk instruments<br />

(limits, coverage rates, value­at­risk) on a weekly<br />

basis, and implements measures accordingly (see Notes<br />

to Consolidated Financial Statements, “Financial risk<br />

management” section). Currency risks resulting from the<br />

international orientation of individual legal entities are<br />

targeted for reduction by implementing selected derivative<br />

financial instruments, in particular forward exchange<br />

and currency option transactions. This means that security<br />

decisions will be made based on a rolling, differentiated<br />

currency plan, according to the latest Group financial<br />

guidelines. The significant currency risks arising here<br />

are from cash flows in US dollars (USD) and Singapore<br />

dollars (SGD). The planned currency positions for 2013<br />

were predominantly hedged by the conclusion of currency<br />

derivatives and initial security. Hedging measures<br />

have already been implemented for 2014. Like currency<br />

risks, interest risks are exclusively managed centrally.


To manage liquidity risks, Heraeus Holding GmbH negotiated<br />

a long­term syndicated line of credit to finance the<br />

Heraeus Group. Liquidity risks are regularly simulated and<br />

subjected to stress tests as part of regular reporting and<br />

Financial Risk Committee activities. The parameters needed<br />

to maintain the current rating are constantly monitored.<br />

Operational risks<br />

The Group’s highly diversified business portfolio faces<br />

the general risks of controlling technical and business<br />

processes. Strong growth in previous years, the founding<br />

of new subsidiaries, and numerous acquisitions have<br />

led to a widespread heterogeneous IT landscape. The<br />

resulting risks will be mitigated to the extent our business<br />

resources allow through continuing standardization<br />

and the introduction of professional IT systems in the<br />

coming years. In financial year <strong>2012</strong>, a major project for<br />

the modernization and harmonization of structures and<br />

processes was continued. The Magellan program, initiated<br />

at the end of 2011, concerns the comprehensive<br />

harmonization of our worldwide business processes based<br />

on a standardized IT platform. The fact that the duration<br />

several years and the planned use of resources make the<br />

program the most extensive project among the on going<br />

change processes.<br />

In spite of this, risks of quality defects from production<br />

and job execution, loss of key personnel, and due to<br />

data security cannot be completely ruled out. These risks<br />

are limited through permanent improvements to the<br />

quality management system, through extensive continuing<br />

education programs for employees, and through<br />

global implementation of current and reliable IT security<br />

programs.<br />

Legal risks<br />

Despite a careful examination of the patent situation,<br />

violations of industrial and intellectual property rights can<br />

occur. Occasionally, this can lead to expensive and protracted<br />

lawsuits. It is therefore not possible to rule out for<br />

the future that Heraeus may be confronted with allegations<br />

or charges of patent rights infringements and will<br />

have to deal with them. Should any risks arise from<br />

lawsuits regarding potential patent infringements, these<br />

will be taken into account in the consolidated financial<br />

statements. Possible infringements or violations of law<br />

are limited by the compliance management system.<br />

Likewise, the possibility of theft in the precious metal<br />

area, already minimized through multiple security standards,<br />

is reduced through continual improvements to<br />

those security measures with regard to global standards<br />

and controlling mechanisms. Risk from taxes and customs<br />

duties arising from wide­ranging global activities<br />

and the different associated legal conditions cannot<br />

be completely ruled out. These are compen sated for with<br />

appropriate provisions or addressed preventatively by<br />

adding personnel in the corresponding central Group<br />

functions.<br />

Outside risks<br />

In addition to the risks outlined above, there are other<br />

influences that resist attempts to affect them, making<br />

them difficult to control. Heraeus includes among these<br />

risks acts of God (unforeseeable natural disasters, epidemics),<br />

and risks resulting from country­specific sociocultural<br />

and political developments. These also include<br />

threats to the company’s reputation, which can lead to<br />

direct or indirect losses due to diminished status.<br />

61


62 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

Risk and Compliance <strong>Report</strong><br />

Precious metal risks<br />

The precious metal trade is governed by the guidelines<br />

of the individual Heraeus trading companies located in<br />

Hanau, New York, Hong Kong, and Shanghai. The trading<br />

companies as a rule may only conduct precious metal<br />

transactions on the basis of customers’ underlying physical<br />

transaction. Positions can only be accumulated and<br />

held within closely defined risk limits that are monitored<br />

on a daily basis. All transactions are recorded and constantly<br />

tracked in an electronic trading system. Hedging<br />

instruments commonly used in the market are employed<br />

to hedge price risks. These include precious metal spot<br />

and futures transactions, precious metal swaps and loans<br />

(loans and cash­and­carry transactions). Ongoing monitoring<br />

of compliance with prescribed risk limits and limit<br />

counts is conducted by employees who are not subject<br />

to trading instructions, adhering to the principle of separating<br />

functions.<br />

Other risks<br />

Sufficient provisions have been made for risks arising<br />

from responsibilities for environmental protection and<br />

job security, information technology breakdowns, and<br />

the potential risks of all other internal services. The<br />

probability of risks in these areas is therefore limited to<br />

a minimum so that substantial impacts on the Group<br />

can largely be ruled out.<br />

BUSINESS GROUPS<br />

Precious metals<br />

Long­term supply contracts exist with the leading precious<br />

metal producers in all regions. These contracts are regularly<br />

updated to reflect the development of the market and<br />

the demand situation. High demand for some industrial<br />

metals could lead to scarcity and result in supply short­<br />

ages. For this reason, in addition to primary metals,<br />

customers supply precious metal in substantial volumes,<br />

and Heraeus also has access to fine metal (pure precious<br />

metal) from the recovery of refining batches and<br />

from used products that are reintroduced to the precious<br />

metal cycle. This reduces procurement risks considerably<br />

in spite of partial reductions in production<br />

amounts from individual mines.<br />

The high risk of partner default for loan and hedging<br />

transactions is being dealt with through augmented risk<br />

provisioning and additional monitoring measures. Every<br />

precious metal transaction is promptly secured in order<br />

to exclude the possibility of price volatility as far as<br />

possible.<br />

Systems to secure the supply of precious metal are integrated<br />

into a data and monitoring network that also<br />

enables IT­supported tracking of efficiency in the respective<br />

production processes while supplying important<br />

pointers for their optimization. Despite these comprehensive<br />

measures, risks arising from the physical loss of<br />

precious metal cannot be completely ruled out.<br />

Materials and technologies<br />

In an increasingly difficult market environment, the business<br />

group performed well in <strong>2012</strong>. If the economic<br />

situation in the key markets of the automobile, semiconductor,<br />

lighting, and hard drive industries continues to<br />

deteriorate, the result may be a clearer decrease in demand.<br />

On the other hand, if these markets pick up,<br />

this may have a positive effect on the group’s business.<br />

The Contact Materials Division began a program of<br />

measures with the aim of increasing productivity and


improving the efficiency of the organization. There is<br />

still some substitution risk, in particular in the areas of<br />

lighting technology and sensors. The risks are being<br />

dealt with by an increase in the level of research and<br />

development activities, as well as the search for new<br />

materials and applications.<br />

Dependence on the availability of raw materials is also<br />

significant for the product business, especially with<br />

products for the electronics industry. Establishing longterm<br />

supply contracts with mines and qualifying of<br />

alternative raw material suppliers are the methods being<br />

used to cope with this risk.<br />

The risk of a recall action hangs over the entire supplier<br />

industry for the automotive sector. Having a suitable<br />

quality management system, supplier qualifications, and<br />

product liability insurance in place addresses this risk.<br />

Sensors<br />

Business activity in the area of sensors for the steel industry<br />

is heavily dependent on global steel production.<br />

Global crude steel production reached a new record in<br />

<strong>2012</strong>, although growth slowed. However, should the<br />

economic situation worsen, especially in Asia, it could<br />

have a significant effect on demand for steel production.<br />

We have already implemented restructuring measures<br />

in the past and these make it possible for the business<br />

group to react quickly and flexibly to decreases in demand,<br />

without posing a risk to future growth.<br />

Dental products<br />

The decline in demand due to the healthcare reforms<br />

that entered into effect for certain indication areas continued.<br />

Precious metal alloys on the global dental market<br />

were especially hard hit by these changes. We are assuming<br />

that this development will continue over the long<br />

term. We are focusing now on adapting strategic and organizational<br />

areas to ensure appropriate and sustainable<br />

protection of earnings. The area of indus trially manufactured<br />

dental crowns and bridges performed successfully.<br />

Ongoing development of industrially manufactured denture<br />

materials could present some risks, which could delay<br />

the prospects of success. However, these risks should not<br />

have a substantial effect on the business group.<br />

Biomaterials and medical products<br />

This group continued to grow and increase revenue despite<br />

increased price pressure in the market. Intensive<br />

professional training programs, an expanded sales network,<br />

and favorable demographic trends in target markets<br />

aided this development.<br />

In the medical products market, flawless and reliable delivery<br />

of raw materials and preliminary products is very<br />

important; this is achieved through quality control, contractual<br />

regulations, and the maintenance of emergency<br />

stocks. Continual further developments and innovations<br />

also make it possible to adapt quickly to changing customer<br />

demand, and even to anticipate it in certain areas.<br />

Quartz glass<br />

Activities in various sectors, including the telecommunications<br />

industry in particular, were able to compensate<br />

for the difficult economic conditions resulting from the<br />

cyclical downturn in the semiconductor industry and<br />

simultaneous decline in the solar industry. In addition,<br />

the economic effects of the drop in revenue were reduced<br />

through the use of flexible cost structures.<br />

63


64 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

Risk and Compliance <strong>Report</strong><br />

The telecommunications industry is not expected to suffer<br />

any decline in the medium to long term, but this cannot<br />

be ruled out entirely.<br />

Specialty light sources<br />

The consistent and systematic addition of new fields of<br />

application further reduces dependency on individual<br />

branches of industry. In conjunction with the opening up<br />

of new attractive markets, such as South America, and<br />

continued positioning as a solution provider for productive<br />

light, this leads to a further minimization of risk and<br />

increase in additional growth potential. The successful<br />

acquisition of the Fusion UV Systems Group supports<br />

this development. The internal development and marketing<br />

of specialty lighting LED solutions will counter the<br />

medium­term technology substitution at an early stage.<br />

The basic dependency on the investment climate in the<br />

manufacturing industry and the associated restraint with<br />

uncertain business expectations delay market adaptation<br />

for new technologies and procedures.<br />

HOLISTIC CLASSIFICATION OF OPPORTUNITIES AND RISkS<br />

With systems in place for risk measurement and limitation,<br />

Heraeus also takes into account the requirements<br />

for early risk detection. At the present time, no risks<br />

to the Group’s ability to continue as a going concern can<br />

be identified with respect to the net assets, operating<br />

results, and financial position.<br />

In addition, there are opportunities involved with the<br />

individual business activities. In this way, better overall<br />

economic growth, in particular in important partial<br />

markets such as China or the USA, may have a positive<br />

effect on the growth potential of individual businesses,<br />

e.g. photovoltaics, the steel industry, or healthcare businesses.<br />

A stronger or earlier revival of the cyclical semiconductor<br />

business would have positive effects on the revenue<br />

and earnings situation in the quartz glass business.<br />

Finally, there is the possibility that the competitive position<br />

in important businesses may develop positively,<br />

in particular as a result of successful innovation activities<br />

and intensive market and customer development.<br />

COMPLIANCE REPORT<br />

Content and structural development for the Heraeus Compliance<br />

System has continued since the Heraeus Group<br />

introduced a global Code of Conduct on January 1, 2007.<br />

The Code of Conduct and its accompanying guidelines<br />

were completely revised in 2010 to reflect ongoing developments.<br />

The Code of Conduct’s existing guidelines<br />

were expanded to include the Heraeus Sourcing Policy,<br />

which contains rules governing the selection and monitoring<br />

of suppliers.<br />

The rules stated in the Sourcing Policy ensure that<br />

Heraeus does not work with questionable suppliers or<br />

receive raw materials from dubious sources. The Sourcing<br />

Policy contains regulations that must be observed for<br />

every procurement process and special regulations for<br />

the procurement of risk products (e.g. tantalum, molybdenum,<br />

and cobalt). It also includes strict guidelines<br />

already in place for precious metal trading that monitor<br />

business partners and transactions. Implementation of<br />

the Sourcing Policy included the introduction of a code<br />

of conduct for precious metal suppliers in 2011, and a<br />

procedure was also adopted for auditing mines. The risk<br />

analysis for the Heraeus Group was reviewed in the<br />

second half of <strong>2012</strong>. The results of the review of the<br />

risk analysis will be included in the guidelines and in<br />

training in 2013.


Training is performed around the world by the Heraeus<br />

Compliance Officer, the compliance officers and executives<br />

of the business groups and the compliance officers<br />

and executives of the foreign subsidiaries to ensure that<br />

all relevant employees know and understand the rules of<br />

the Heraeus Compliance System.<br />

A Compliance Board links compliance management with<br />

risk management, corporate auditing, and annual auditing.<br />

The board meets twice yearly. Group management,<br />

the head of Corporate Auditing, the Heraeus Compliance<br />

Officer, the Heraeus Risk Officer, and the International<br />

Tax Manager, as well as the auditor, are represented<br />

on the Compliance Board. The Compliance Board<br />

exchanges information about risks to the Group and determines<br />

measures accordingly.<br />

The Heraeus Compliance Officer reports to the CEO. In<br />

this capacity, the Heraeus Compliance Officer compiles<br />

the reports from compliance officers at the individual<br />

business groups and subsidiaries, highlights key events,<br />

and reports about ongoing progress with the Compliance<br />

Management System at Heraeus. Furthermore, the<br />

Heraeus Compliance Officer exchanges information on<br />

compliance topics with officers at the different business<br />

groups on a regular basis.<br />

Corporate Auditing collects information from the Compliance<br />

Board about issues in addition to compliance<br />

risks. It also includes compliance­relevant issues in its<br />

auditing catalog and reports on its findings to both<br />

Group management as well as the Heraeus Compliance<br />

Officer. Using systematic risk analysis, the head of Corporate<br />

Auditing and the Heraeus Compliance Officer work<br />

together to select the companies where compliance<br />

audits are to be conducted. Since 2009, the business<br />

groups have completed a yearly compliance questionnaire<br />

on the introduction and implementation of compliance<br />

guidelines. The completed compliance questionnaires<br />

are available to Corporate Auditing as the starting<br />

point for compliance audits.<br />

Based on the findings, Group management informs the<br />

Supervisory Board’s Audit Committee about developments<br />

and progress in the Compliance Management System,<br />

as well as important individual events.<br />

65


»I work with the<br />

most fascinating<br />

material of all«


» Quartz glass fascinates me. I am continually<br />

amazed at how we can take two chemical<br />

elements – silicon and oxygen – and conjure<br />

up a material with so many different proper-<br />

ties! Time and again, we make use of technological<br />

challenges to expand our expertise<br />

in manufacturing precision, high-performance<br />

quartz glass. The material is currently playing<br />

a key role in experiments with gravitational wave<br />

detectors to research an aspect of Einstein’s<br />

theory of relativity. Specifically, we are studying<br />

the collapse of neutron stars. The resulting<br />

gravitational waves ripple through our universe.<br />

Our specialty quartz glass makes the detectors<br />

so sensitive that these waves can be measured.«<br />

dr. ralf takke leadS the optiCS diviSion of heraeuS QuarzglaS. he haS worked<br />

at heraeuS SinCe 1983. originally a CryStal grower, takke Soon beCaMe intereSted<br />

in the variouS appliCationS of Quartz glaSS, beCauSe “there’S alwayS a<br />

poSSibility that you Could develop SoMething new for CuStoMerS froM SiliCon<br />

and oxygen.” for exaMple, takke worked on the developMent of optiCal fiberS<br />

for the teleCoMMuniCationS induStry before he turned to inveStigating<br />

the optiCal propertieS of Quartz glaSS.


Quartz glaSS preforM<br />

for gravitational wave deteCtor


70 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

Events after the Balance Sheet Date / Prognosis <strong>Report</strong><br />

events after the balance Sheet date / prognosis report<br />

EVENTS AFTER THE BALANCE SHEET DATE<br />

After the balance sheet date of December 31, <strong>2012</strong>, the<br />

specialty light sources business group acquired the<br />

Fusion UV Systems Group, headquartered in Gaithersburg,<br />

Maryland, USA, from the British manufacturer Spectris.<br />

Prompt official approval made it possible to finalize the<br />

acquisition on January 31, 2013. The combined technology<br />

portfolio includes a range of UV generation methods<br />

that will make new applications possible. Fusion<br />

UV is involved in the use of UV technology in the production<br />

of glass fibers and displays, such as for smartphones.<br />

Because the companies have also focused on<br />

different regions, the acquisition provides broad market<br />

coverage with direct access to all key industrial markets<br />

in the USA, Europe, and Asia.<br />

In addition, the precious metals business group took over<br />

the solar pastes business of the US group Ferro Corporation<br />

on February 6, 2013. The previous Ferro activities<br />

are integrated into the Photovoltaics business unit, a<br />

leading innovator and supplier of metallization pastes for<br />

solar cells. With this acquisition, Heraeus underscores<br />

its commitment to photovoltaics technology.<br />

To further strengthen its competitiveness and expertise<br />

in materials and technologies, at the beginning of March<br />

2013 the management of Heraeus Materials Technology<br />

decided to undertake a complete restructuring around<br />

the world over the next two years. The objectives are to<br />

adapt the organization and processes to the needs of the<br />

market and to significantly expand the business group’s<br />

materials expertise and innovative capacity.<br />

PROGNOSIS REPORT<br />

The stability of financial year <strong>2012</strong> and the evident<br />

demand in all important economic regions and markets<br />

at the start of 2013 give rise to cautious optimism<br />

overall about the coming year. Heraeus expects a general<br />

improvement in business during financial year<br />

2013, with growth rates slightly higher than last year’s<br />

for both revenue and earnings.<br />

Price trends in precious metal markets have a major effect<br />

on revenues in many Heraeus business groups. Rising<br />

price volatility for precious metal trading and general uncertainty<br />

about the economic situation in the European<br />

region make it difficult to forecast revenues for the coming<br />

year. Over the long term, Heraeus expects continued<br />

positive development, particularly given our ability<br />

to leverage innovations for organic and profitable growth<br />

in attractive markets. Furthermore, targeted acquisitions<br />

to expand existing product portfolios will contribute to<br />

success at Heraeus.<br />

In 2013, we expect to see a slight upturn in the economy,<br />

especially during the second half of the year. The sovereign<br />

debt crisis could continue to burden the European<br />

economy with significant uncertainty. The potentially<br />

lower growth rates in newly industrializing countries, in<br />

particular China, could also hamper revenue development<br />

in individual markets. Renewed tension in the financial<br />

markets and substantial price increases for crucial<br />

raw materials could pose another threat. Nevertheless,<br />

we anticipate moderately positive economic growth in<br />

2013. The aforementioned risks, however, could cloud<br />

our overall positive forecast.


For 2014, we currently expect to see a further increase<br />

in product revenue and earnings. This forecast presupposes<br />

that Europe can contain the sovereign debt crisis<br />

and avoid an economic recession. Likewise, a slowdown<br />

in Asia’s economic growth would lower our expectations.<br />

The restructuring now underway puts Heraeus in a good<br />

position to meet the challenges ahead.<br />

Over the next few years, Heraeus will adhere to the fundamental<br />

policies necessary to secure solid medium­<br />

and long­term financing. In order to repay the promissory<br />

note due in 2013 (€100 million), a sum of € 50 million<br />

was refinanced before the balance sheet date (payment<br />

received in January 2013). It will be possible to cover<br />

further cash outflows from the current cash and cash<br />

equivalents. If necessary, we will also continue to use<br />

the capital markets for refinancing.<br />

PRECIOUS METALS<br />

In 2013, the precious metals business group expects to<br />

see a recovery in demand for products containing precious<br />

metals. Positive results are expected for all transactions<br />

in this business group. Further growth is anticipated<br />

particularly in the thick film materials consumer<br />

industries but also in precious metals recycling and the<br />

catalyst business.<br />

The expansion of local R&D activities to ensure further<br />

expansion of business in Asia is a significant contributor<br />

to success, because the Asian region will continue to<br />

play a leading role.<br />

Electronics applications in Asia, as well as industrial precious<br />

metal applications and recycling, particularly in<br />

China and Southeast Asia, will underpin additional growth<br />

over the next two years. Trading in precious metals is<br />

influenced, in part markedly, by the repercussions of the<br />

euro crisis, which in <strong>2012</strong> continued to spur sales of<br />

precious metals for investment purposes, among other<br />

effects. The volatile economic environment, varying by<br />

region, may temporarily further reduce demand in the industrial<br />

sector; on the other hand, investors are likely<br />

to remain interested in precious metals, especially gold.<br />

Overall, Heraeus Precious Metals has an optimistic outlook,<br />

anticipating growth particularly in Asia and emerging<br />

market nations.<br />

For 2014, the business group expects a noticeable increase<br />

in both product revenue and earnings. With the<br />

development and market launch of a new generation of<br />

silver pastes for photovoltaics during the second half<br />

of <strong>2012</strong>, we consider the business well equipped to consolidate<br />

its market leadership over the next two years,<br />

despite continued market uncertainty and steep increases<br />

in price pressure. In addition, the business group’s<br />

new product portfolio of conductive polymers, along with<br />

specialty chemicals from Daychem, will stand it in good<br />

stead in the clear growth areas of electronics. Products<br />

and technologies for the environment, such as catalysts<br />

and photovoltaics materials, fuel cells and LEDs, will take<br />

on even greater significance.<br />

71


72 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

Events after the Balance Sheet Date / Prognosis <strong>Report</strong><br />

MATERIALS AND TECHNOLOGIES<br />

Heraeus Materials Technology plays a leading role in processing<br />

precious and special metals, as well as platinum­group<br />

metals. High­quality products from this international<br />

technology company can be found in the<br />

health, environmental, energy, mobility, and communications<br />

sectors.<br />

Suppliers of automotive electronics worldwide are important<br />

customers for such products, as are manufacturers<br />

for applications in the communications and entertainment<br />

electronics industries (particularly in Asia). On<br />

the whole, we do not expect a sustained upturn in 2013.<br />

The business group is assuming that price competition<br />

in the lighting and computer hard drive industries will<br />

continue and that business in heat meter sensors in China<br />

will recover only slowly. Nor will the general demand<br />

from the automobile industry increase significantly; positive<br />

impetus will come only as the new Euro 6 emissions<br />

standards boost demand for temperature sensors<br />

in cars. The group also expects the new standards to<br />

spur a recovery in the sensor business for diesel emissions<br />

control.<br />

In addition to the modest prospects for key markets, the<br />

recent organizational changes and cost reduction measures<br />

will hold down results in 2013. In subsequent years,<br />

however, the business group will benefit from these<br />

changes and can expect significant increases in earnings.<br />

SENSORS<br />

According to the World Steel Association (WSA), global<br />

steel demand is expected to grow by about 3% in 2013.<br />

The growth is mainly driven by developing markets, for<br />

example in the BRIC states, where per capita steel consumption<br />

will continue to increase.<br />

Research and development activities will again lead to<br />

the market launch of various innovative products over<br />

the next few years, helping to consolidate our market<br />

position.<br />

In line with the WSA’s forecast and reflecting the innovations<br />

coming onto the market, the sensors business group<br />

anticipates further revenue growth in 2013. It expects<br />

growth to continue at a similar pace in 2014, with price<br />

pressure further increasing in China and in the USA.<br />

DENTAL PRODUCTS<br />

The market for dental products for dentists and dental<br />

technicians will continue to grow over the next two years<br />

due to demographic development, increasing demand<br />

for function and aesthetics, and innovations in both treatment<br />

methods and products. With a strategic focus on<br />

restorative dentistry, digital prosthetics including highquality<br />

implants, and industrially manufactured denture<br />

materials, the dental products business group is set to<br />

take advantage of these growth opportunities. However,<br />

we will again feel the effects of the trend toward replacing<br />

precious metals in prosthetics with industrially manufactured<br />

ceramic solutions and non­precious metals,<br />

while digital solutions edge out traditional materials


and technologies. Despite increasing price pressure,<br />

this group anticipates positive growth in revenues and<br />

earnings from a new pharmaceutical product for dental<br />

applications. Heraeus Dental expects that strengthening<br />

the sales structure, above all in the USA, and internationalizing<br />

some product groups will result in revenue<br />

growth over the next few years. Overall, the business<br />

group is expecting a slight rise in product revenues in<br />

2013 and 2014. In response to the changed conditions,<br />

a strategic reorientation of the business group and cost<br />

projects was initiated and will be implemented over the<br />

next two financial years.<br />

BIOMATERIALS AND MEDICAL PRODUCTS<br />

The global market for bone cement and biomaterials for<br />

orthopedics and traumatology will continue to grow due to<br />

demographic shifts, rising expectations for quality of life<br />

and mobility, medical advances, and product innovations.<br />

Heraeus Medical is poised to take advantage of these<br />

growth opportunities with its attractive product portfolio,<br />

top­notch comprehensive training programs, and excel ­<br />

lent business structures. Over the next two years, Heraeus<br />

Medical anticipates strengthening its market position<br />

with its existing portfolio in countries where its market<br />

share is still relatively small. In addition, further market<br />

segments will be gained in Europe and Australia with<br />

innovative products. These include new products for<br />

primary and revision endoprosthesis, bone replacement<br />

materials, and anti­infective therapy for bone surgery.<br />

In 2013 and 2014, the business group anticipates continued<br />

revenue growth.<br />

QUARTZ GLASS<br />

After the significant slump in the solar industry as well<br />

as a cyclical decrease in the semiconductor market, a<br />

gradual recovery is expected in both sectors starting in<br />

the second half of 2013. In the area of crucible manufacture,<br />

the special customer constellation makes any<br />

fundamental improvement in the business situation<br />

unlikely. New developments in the optical industry give<br />

the business group reason for optimism. The telecommunications<br />

industry is expecting strong demand to persist<br />

through 2013 and into the following years. Infrastructure<br />

projects in China and the USA continue to ensure<br />

growing demand for synthetic quartz glass and potential<br />

revenue growth in the business group.<br />

Process optimizations will also continue to improve the<br />

earnings situation.<br />

Based on revenues in the telecommunications industry<br />

as well as a planned recovery in the remaining industries,<br />

the revenue situation is expected to improve significantly<br />

in the medium term.<br />

SPECIALTY LIGHT SOURCES<br />

The business and investment climate in the industrial<br />

sector is characterized by a high level of uncertainty.<br />

The European crisis, the decline in the photovoltaics<br />

sector, and changing news from the most important<br />

industrial nations made restraint the preferred approach<br />

to capacity expansions. Nevertheless, the business<br />

group forecasts growth for the next two years. The strategy<br />

of acting more as a solution provider and opening<br />

up new application markets, consistently investing in new<br />

73


74 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

Events after the Balance Sheet Date / Prognosis <strong>Report</strong><br />

List of Shareholdings<br />

and further development of the product portfolio, and<br />

opening up access to new markets will continue to boost<br />

performance and earnings.<br />

The successful acquisition of Fusion UV Systems Group<br />

not only makes the business group the market leader<br />

in UV solutions but also significantly accelerates its progress<br />

toward its strategic goals. In 2013, the aim is to<br />

match the revenue level of the record year 2011. Subsequently,<br />

the growth achieved in the past few years is<br />

expected to continue, yielding a good earnings situation.


List of Shareholdings<br />

of the Heraeus Group, Hanau, as of December 31, <strong>2012</strong><br />

NAME OF COMPANY REGISTERED OFFICE COUNTRY EQUITY INTEREST IN %<br />

1. Subsidiaries included in consolidated financial statements<br />

Domestic<br />

Heraeus Beteiligungsverwaltungsgesellschaft mbH Hanau Germany 100.00<br />

Heraeus Electro­Nite GmbH & Co. KG Hanau Germany 100.00<br />

Heraeus Electro­Nite Verwaltungsgesellschaft mbH Hanau Germany 100.00<br />

Heraeus Energieversorgungsgesellschaft mbH Hanau Germany 100.00<br />

Heraeus Finance GmbH Hanau Germany 100.00<br />

Heraeus Holding GmbH Hanau Germany 100.00<br />

Heraeus infosystems GmbH Hanau Germany 100.00<br />

Heraeus Instruments Administration and Management GmbH Hanau Germany 100.00<br />

Heraeus Kulzer GmbH Hanau Germany 100.00<br />

Heraeus Kulzer International GmbH Hanau Germany 100.00<br />

Heraeus Kulzer Liegenschaften GmbH & Co. KG Hanau Germany 100.00<br />

Heraeus Liegenschafts­ und Facility<br />

Management GmbH & Co. KG Hanau Germany 100.00<br />

Heraeus Liegenschafts­ und Facility III<br />

Management GmbH & Co. KG Hanau Germany 100.00<br />

Heraeus Liegenschafts­ und Facility Management<br />

Verwaltungsgesellschaft mbH Hanau Germany 100.00<br />

Heraeus Materials Technology GmbH & Co. KG Hanau Germany 100.00<br />

Heraeus Materials Technology Verwaltungs GmbH Hanau Germany 100.00<br />

Heraeus Medical GmbH Wehrheim Germany 100.00<br />

Heraeus Metallhandelsgesellschaft mbH Hanau Germany 100.00<br />

Heraeus Noblelight GmbH Hanau Germany 100.00<br />

Heraeus Noblelight Liegenschaften GmbH & Co. KG Hanau Germany 100.00<br />

Heraeus Precious Metals GmbH & Co. KG Hanau Germany 100.00<br />

Heraeus Precious Metals Verwaltungs GmbH Hanau Germany 100.00<br />

Heraeus Quarzglas GmbH & Co. KG Hanau Germany 100.00<br />

Heraeus Quarzglas International GmbH Hanau Germany 100.00<br />

Heraeus Quarzglas Verwaltungsgesellschaft mbH Hanau Germany 100.00<br />

Heraeus Sensor Technology GmbH Hanau Germany 100.00<br />

Scientific Glass GmbH Usingen Germany 100.00<br />

W. C. Heraeus International GmbH Hanau Germany 100.00<br />

75


76 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

List of Shareholdings<br />

NAME OF COMPANY REGISTERED OFFICE COUNTRY EQUITY INTEREST IN %<br />

Foreign<br />

Beijing Heraeus Biomaterials Co., Ltd. Beijing China 100.00<br />

Biomain AB Helsingborg Sweden 100.00<br />

Cavex Holland B.V. Haarlem The Netherlands 100.00<br />

Heraeus Amba Ltd. Banbury United Kingdom 100.00<br />

Heraeus Catalysts (Danyang) Co. Ltd. Jiangsu China 70.00<br />

Heraeus CZ s.r.o. Prague Czech Republic 100.00<br />

Heraeus Dental Korea Co., Ltd. Seoul Republic of Korea 51.00<br />

Heraeus Drijfhout B.V. Amsterdam The Netherlands 100.00<br />

Heraeus Electronic Materials Philippines, Inc. Makati City The Philippines 100.00<br />

Heraeus Electro­Nite (Aust.) Pty. Ltd. Unanderra Australia 100.00<br />

Heraeus Electro­Nite (Pty.) Ltd. Boksburg South Africa 100.00<br />

Heraeus Electro­Nite (U.K.) Ltd. Chesterfield United Kingdom 100.00<br />

Heraeus Electro­Nite AB Lidingö Sweden 100.00<br />

Heraeus Electro­Nite A.S. Ankara Turkey 100.00<br />

Heraeus Electro­Nite Canada Ltd. Stoney Creek/ON Canada 100.00<br />

Heraeus Electro­Nite Chelyabinsk LLC Chelyabinsk Russia 100.00<br />

Heraeus Electro­Nite Co., LLC Dover/DE USA 100.00<br />

Heraeus Electro­Nite Espana, S.L. Llanera, Asturias Spain 100.00<br />

Heraeus Electro­Nite France S.A.R.L. Illange France 100.00<br />

Heraeus Electro­Nite Instrumentos Ltda. Diadema/SP Brazil 100.00<br />

Heraeus Electro­Nite International N.V. Houthalen Belgium 100.00<br />

Heraeus Electro­Nite Italy S.R.L. Milan Italy 100.00<br />

Heraeus Electro­Nite Japan Ltd. Ichikawa­shi, Chiba Japan 100.00<br />

Heraeus Electro­Nite L.L.C. Moscow Russia 100.00<br />

Heraeus Electro­Nite Mexicana S.A. de C.V. Ramos Arizpe/COA Mexico 100.00<br />

Heraeus Electro­Nite Polska Sp. z o.o. Sosnowiec Poland 100.00<br />

Heraeus Electro­Nite Shanghai Ltd. Shanghai China 100.00<br />

Heraeus Electro­Nite Shenyang Co. Ltd. Shenyang China 100.00<br />

Heraeus Electro­Nite Taicang Co. Ltd. Taicang China 100.00<br />

Heraeus Electro­Nite Taiwan Ltd. Kaohsiung Taiwan 100.00<br />

Heraeus Electro­Nite Ukraina LLC Zaporozhye Ukraine 100.00


NAME OF COMPANY REGISTERED OFFICE COUNTRY EQUITY INTEREST IN %<br />

Heraeus Hellas Monoprosopi EPE Athens Greece 100.00<br />

Heraeus Inc. New York/NY USA 100.00<br />

Heraeus K.K. Tokyo Japan 100.00<br />

Heraeus Kulzer Australia Pty. Ltd. Macquarie Park/NSW Australia 100.00<br />

Heraeus Kulzer Austria GmbH Vienna Austria 100.00<br />

Heraeus Kulzer Benelux B.V. Nijmegen The Netherlands 100.00<br />

Heraeus Kulzer Dental Ltd. Shanghai China 100.00<br />

Heraeus Kulzer Hungary Kft. Budapest Hungary 100.00<br />

Heraeus Kulzer, LLC Dover/DE USA 100.00<br />

Heraeus Kulzer Japan Co., Ltd. Tokyo Japan 100.00<br />

Heraeus Kulzer Ltd. Newbury United Kingdom 100.00<br />

Heraeus Kulzer Mexico S.A. de C.V. Mexico D.F. Mexico 100.00<br />

Heraeus Kulzer Nordic AB Sollentuna Sweden 100.00<br />

Heraeus Kulzer Poland Sp. z o.o. Warsaw Poland 100.00<br />

Heraeus Kulzer Portugal Lda. Carcavelos Portugal 100.00<br />

Heraeus Kulzer S.R.L. Milan Italy 100.00<br />

Heraeus Kulzer Schweiz AG Dübendorf Switzerland 100.00<br />

Heraeus Kulzer South America Ltda. Sao Paulo Brazil 100.00<br />

Heraeus Ltd. Hong Kong China 100.00<br />

Heraeus Materials Ltd. Stoke­on­Trent United Kingdom 100.00<br />

Heraeus Materials S.A. Yverdon­les­Bains Switzerland 100.00<br />

Heraeus Materials Korea Corporation Seoul Republic of Korea 100.00<br />

Heraeus Materials Malaysia Sdn. Bhd. Kuala Lumpur Malaysia 100.00<br />

Heraeus Materials Singapore Pte. Ltd. Singapore Singapore 100.00<br />

Heraeus Materials Technology North America LLC Dover/DE USA 100.00<br />

Heraeus Materials Technology Shanghai Ltd. Shanghai China 100.00<br />

Heraeus Materials Technology Taiwan Ltd. Taipei Taiwan 100.00<br />

Heraeus Medical Components LLC St. Paul/MN USA 100.00<br />

Heraeus Medical Components Caribe, Inc. Dorado Puerto Rico 100.00<br />

Heraeus Metal Processing, Ltd. Shannon Ireland 100.00<br />

Heraeus Metals Hong Kong Ltd. Hong Kong China 100.00<br />

Heraeus Metals New York LLC Dover/DE USA 100.00<br />

77


78 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

List of Shareholdings<br />

NAME OF COMPANY REGISTERED OFFICE COUNTRY EQUITY INTEREST IN %<br />

Heraeus Metals (Shanghai) Co., Ltd. Shanghai China 100.00<br />

Heraeus Noblelight Analytics Ltd. Cambridge United Kingdom 100.00<br />

Heraeus Noblelight LLC Dover/DE USA 100.00<br />

Heraeus Noblelight Ltd. Cambridge United Kingdom 100.00<br />

Heraeus Noblelight France S.A.R.L. Courtaboeuf France 100.00<br />

Heraeus Noblelight (Shenyang) Ltd. Shenyang China 100.00<br />

Heraeus Oriental HiTec Co., Ltd. Incheon Republic of Korea 100.00<br />

Heraeus Precious Metals North America LLC Dover/DE USA 100.00<br />

Heraeus Precious Metals North America Conshohocken LLC Dover/DE USA 100.00<br />

Heraeus Precious Metals North America Daychem LLC Dover/DE USA 100.00<br />

Heraeus PSP France SAS Gresy sur Aix France 100.00<br />

Heraeus Quartz America LLC Dover/DE USA 100.00<br />

Heraeus Quartz UK Ltd. Wallsend United Kingdom 100.00<br />

Heraeus Recycling Technology (Taicang) Co., Ltd. Taicang China 100.00<br />

Heraeus S.A. Madrid Spain 100.00<br />

Heraeus S.A.S. Villebon sur Yvette France 100.00<br />

Heraeus S.p.A. Milan Italy 100.00<br />

Heraeus Shanghai Management Consulting Co., Ltd. Shanghai China 100.00<br />

Heraeus ShinEtsu Quartz China Inc. Shenyang China 66.67<br />

Heraeus South Africa (Pty) Ltd. Port Elizabeth South Africa 100.00<br />

Heraeus Technologies India Private Ltd. New Delhi India 100.00<br />

Heraeus Tenevo LLC Dover/DE USA 100.00<br />

Heraeus (Thailand) Ltd. Bangkok Thailand 100.00<br />

Heraeus Tokmak Kiymetli Madenler Sanayi A.S. Izmir Turkey 95.00<br />

Heraeus Vectra do Brasil Ltda. Sao Paulo Brazil 70.00<br />

Heraeus Zhaoyuan Changshu Electronic Materials Co. Ltd. Changshu China 80.00<br />

Heraeus Zhaoyuan Precious Metal Materials Co. Ltd. Zhaoyuan China 60.00<br />

Minco (Shanghai) Metallurgical Co., Ltd. Shanghai China 100.00<br />

PT Heraeus Materials Indonesia Tangerang, Prov. Banten Indonesia 100.00<br />

PT. Woojin Electro­Nite Indonesia Cilegon Indonesia 100.00<br />

Shanghai Heraeus Kulzer Dental Trading Ltd. Shanghai China 100.00<br />

Woojin Electro­Nite Inc. Pyeongtaek­si, Gyeonggi­do Republic of Korea 66.00


NAME OF COMPANY REGISTERED OFFICE COUNTRY EQUITY INTEREST IN %<br />

2. Subsidiaries not included in the consolidated financial statements<br />

Domestic<br />

Heraeus Edelmetalle GmbH Hanau Germany 100.00<br />

Heraeus Original Hanau GmbH Hanau Germany 100.00<br />

Heraeus UV Solutions GmbH Hanau Germany 100.00<br />

Foreign<br />

Heraeus Amba Australia Pty. Ltd. Victoria Australia 100.00<br />

3. Associated companies reported in the consolidated financial statements in accordance with the equity method<br />

Foreign<br />

Argor­Heraeus S.A. Mendrisio Switzerland 31.17<br />

Choksi Heraeus Private Ltd. Udaipur/Rajasthan India 50.00<br />

Heraeus Shin­Etsu America, Inc. Wilmington/DE USA 25.00<br />

Ravindra Heraeus Private Ltd. Udaipur/Rajasthan India 50.00<br />

Shin­Etsu Quartz Products Co., Ltd. Tokyo Japan 50.00<br />

Young Shin Quartz Co., Ltd. Gwanghyewon­myeon,<br />

Chungbuk<br />

4. Associated companies not reported in the consolidated financial statements in accordance with the equity method<br />

due to their minor significance<br />

Domestic<br />

Republic of<br />

Korea 50.00<br />

HN Sunlight GmbH Hanau Germany 50.00<br />

Foreign<br />

Amba Italia S.R.L. Milan Italy 50.00<br />

Amba Lamps Benelux BVBA Turnhout Belgium 50.00<br />

Heraeus Shin­Etsu Quartz Singapore Pte. Ltd. Singapore Singapore 50.00<br />

Inner Mongolia Electrolyte Metals and Powders Co., Ltd. Dengkou County China 49.75<br />

Perdent GmbH Schaan The Principality<br />

of Liechtenstein 50.00<br />

79


»I can<br />

simulate<br />

the sun«


» It’s amazing what we can do with arc and flash<br />

lamps. We can use them to remove hair, treat<br />

blemishes, precisely measure distances, excite<br />

industrial lasers, or simply simulate the sun.<br />

In Cambridge, we develop arc and flash lamps<br />

of particularly high quality, including Xenon<br />

lamps. Heraeus is dominant in the market be -<br />

cause we are the only semi-automated manufacturer<br />

of these lamps. The lamps must function<br />

reliably and efficiently, the ignition process<br />

should be constant and repeatable. The Noblelight<br />

team and I continuously optimize our flash<br />

lamps.«<br />

Martin brown iS a phySiCiSt who haS worked aS a SaleS engineer for arC and<br />

flaSh laMpS for laSer appliCationS at heraeuS noblelight in CaMbridge, united<br />

kingdoM SinCe 2006. thiS iS not hiS firSt tiMe at heraeuS noblelight: brown<br />

worked in the produCtion departMent there froM 1985 to 1994. he then Spent<br />

SoMe yearS working with diaMond proCeSSing laSerS, but hiS deCiSion to<br />

return to heraeuS waS eaSy. a new Market haS opened up for xenon laMpS,<br />

whiCh offerS infinite poSSibilitieS, eSpeCially in CoMbination with other<br />

heraeuS produCtS.


arC and pulSed flaSh laMpS<br />

for a variety of appliCation areaS


84 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

Consolidated Balance Sheet<br />

of Heraeus Holding GmbH, Hanau, as of December 31, <strong>2012</strong><br />

ASSETS IN € MILLION DEC. 31, <strong>2012</strong> DEC. 31, 2011<br />

Cash and cash equivalents 298.2 188.9<br />

Securities 558.2 645.2<br />

Trade receivables 635.1 695.3<br />

Current tax receivables 124.8 160.9<br />

Miscellaneous current receivables and other assets 87.5 125.3<br />

Inventories – excluding precious metals 355.4 356.2<br />

Precious metals 683.5 674.6<br />

Current assets 2,742.7 2,846.4<br />

Goodwill 82.0 60.7<br />

Other intangible assets 179.5 158.7<br />

Property, plant, and equipment 723.1 710.4<br />

Investments at equity 167.6 174.3<br />

Other financial assets 0.3 0.9<br />

Non­current tax receivables 9.8 12.0<br />

Other non­current assets 5.2 7.8<br />

Deferred tax assets 128.6 101.7<br />

Non-current assets 1,296.1 1,226.5<br />

Assets 4,038.8 4,072.9


SHAREHOLDERS’ EQUITY AND LIABILITIES IN € MILLION DEC. 31, <strong>2012</strong> DEC. 31, 2011<br />

Short­term financial debt 179.6 175.7<br />

Trade payables 194.4 243.2<br />

Current tax liabilities 90.6 109.2<br />

Other current liabilities 98.1 143.3<br />

Current provisions 128.6 137.5<br />

Current liabilities 691.3 808.9<br />

Long­term financial debt 396.9 448.1<br />

Other non­current liabilities 24.9 39.1<br />

Provisions for pensions and similar obligations 384.6 319.2<br />

Other non­current provisions 32.8 36.2<br />

Deferred tax liabilities 164.2 174.2<br />

Non-current liabilities 1,003.4 1,016.8<br />

Capital subscribed 210.0 210.0<br />

Capital reserve 127.8 127.8<br />

Retained earnings 1,941.4 1,834.7<br />

Other reserves 39.7 55.5<br />

Non­controlling interests 25.2 19.2<br />

Shareholders’ equity 2,344.1 2,247.2<br />

Total shareholders’ equity and liabilities 4,038.8 4,072.9<br />

85


86 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

Consolidated Income Statement<br />

of Heraeus Holding GmbH, Hanau, for the period from January 1 to December 31, <strong>2012</strong><br />

IN € MILLION <strong>2012</strong> 2011<br />

Revenue 20,216.9 26,182.8<br />

Cost of materials – 18,750.9 – 24,595.2<br />

Personnel expenses – 716.1 – 658.7<br />

Amortization, depreciation, and impairment – 135.9 – 106.4<br />

Other operating income 152.0 98.8<br />

Other operating expenses – 414.6 – 449.9<br />

Income from investments accounted for using the equity method 13.2 17.4<br />

Earnings before interest and taxes (EBIT) 364.6 488.8<br />

Financial result – 36.4 – 38.8<br />

Income before taxes 328.2 450.0<br />

Income taxes – 91.2 – 135.5<br />

Net income 237.0 314.5<br />

Thereof attributable to shareholders of the Group 230.8 308.5<br />

Thereof attributable to non­controlling interests 6.2 6.0


Consolidated Cash Flow Statement<br />

of Heraeus Holding GmbH, Hanau, for the period from January 1 to December 31, <strong>2012</strong><br />

IN € MILLION <strong>2012</strong> 2011<br />

Net income 237.0 314.5<br />

Depreciation and impairment/write­ups of non­current assets 135.9 106.6<br />

Changes in inventories – 7.7 – 12.8<br />

Changes in trade receivables 62.3 – 45.2<br />

Changes in trade payables – 47.4 – 57.5<br />

Changes in provisions – 12.4 5.4<br />

Change in other net assets/other non­cash transactions – 30.8 – 0.3<br />

Result from the disposal of non­current and other financial assets – 0.4 0.7<br />

Cash flow from operating activities 336.5 311.4<br />

Cash inflows from the disposal of non­current assets 6.3 10.8<br />

Cash outflows for investments in non­current assets – 136.0 – 128.5<br />

Cash outflows for acquisitions minus acquired liquid funds – 69.5 – 2.1<br />

Changes in other financial assets 98.8 – 357.2<br />

Cash flow from investing activities – 100.4 – 477.0<br />

Dividends paid, including dividends to non­controlling interests – 77.7 – 70.0<br />

Cash inflows from the issuing of interest­bearing liabilities 96.5 79.5<br />

Cash outflows from the redemption of interest­bearing liabilities – 145.3 – 8.7<br />

Cash inflow / outflow from financing activities – 126.5 0.8<br />

Net change in cash and cash equivalents 109.6 – 164.8<br />

Effect of exchange rate differences on cash and cash equivalents – 0.3 6.1<br />

Cash and cash equivalents at the beginning of the period 188.9 347.6<br />

Cash and cash equivalents at the end of the period 298.2 188.9<br />

FREE CASH FLOW<br />

IN € MILLION <strong>2012</strong> 2011<br />

Cash flow from operating activities 336.5 311.4<br />

Cash inflows from the disposal of non­current assets 6.3 10.8<br />

Cash outflows for investments in non­current assets – 136.0 – 128.5<br />

Free cash flow 206.8 193.7<br />

87


88 Heraeus <strong>2012</strong> ··· Group Management <strong>Report</strong> ··· Consolidated Financial Statements<br />

key Financial Indicators for the Group 2008 – <strong>2012</strong><br />

Financial performance in € million<br />

<strong>2012</strong> 2011 2010 2009 2008<br />

Product revenue 4,228 4,840 4,079 2,586 2,920<br />

Precious metal trading revenue 15,989 21,343 17,946 13,634 12,994<br />

Earnings before interest and taxes (EBIT) 365 489 396 171 275<br />

Net income 237 315 260 118 168<br />

Financial position in € million<br />

Total assets 4,039 4,073 3,677 2,929 2,856<br />

Shareholders’ equity 2,344 2,247 1,965 1,684 1,586<br />

Equity­to­assets ratio in % 58 55 53 58 56<br />

Cash flow in € million<br />

Cash flow from operating activities 337 311 77 131 459<br />

Capital expenditure 126 105 73 88 105<br />

Depreciation 109 84 87 88 68<br />

Employees<br />

Employees at year­end 13,615 13,323 12,931 12,340 12,830<br />

In Germany 5,294 5,128 4,772 4,589 4,662<br />

Outside of Germany 8,321 8,195 8,159 7,751 8,168<br />

Personnel expenses in € million 716 659 608 554 547


PUBLICATION INFORMATION<br />

PUBLISHER:<br />

Heraeus Holding GmbH<br />

Corporate Communications<br />

Heraeusstrasse 12 –14<br />

63450 Hanau, Germany<br />

CONCEPT/ DESIGN:<br />

3st kommunikation, Mainz, Germany<br />

The annual report contains the condensed consolidated nancial statements<br />

and the management report of Heraeus Holding GmbH, Hanau, for nancial<br />

year <strong>2012</strong>, along with additional, voluntarily supplied information. The complete<br />

version of the consolidated nancial statements can be obtained from<br />

Corporate Communications, Heraeus Holding GmbH. The annual report and<br />

up-to-date information on Heraeus Holding GmbH are also available on the<br />

Internet at www.heraeus.com.<br />

This annual report is also published in German (original language) and<br />

Chinese. Reproduction, including excerpts, permitted only with reference<br />

to the source.


The Year <strong>2012</strong> at a Glance<br />

The Year <strong>2012</strong> at a Glance<br />

JANUARY<br />

HERAEUS PRECIOUS METALS ACQUIRES DAYCHEM<br />

LABORATORIES<br />

As of January 31, <strong>2012</strong>, the precious metals business<br />

group took over the business of Daychem Laboratories,<br />

Inc., USA. The acquisition expands Heraeus’ product<br />

portfolio in the field of organic special chemicals for the<br />

semiconductor and display industries, strengthens its<br />

market position as a global supplier to the electronics<br />

industry, and targets the Asian markets.<br />

FEBRUARY<br />

HERAEUS EMPLOYEE OPINION SURVEY CIRCULATES<br />

FOR THE FOURTH TIME<br />

The <strong>2012</strong> employee opinion survey gets underway on<br />

February 22. For the first time, employees across the<br />

globe had the opportunity to help in shape the further<br />

development of the company by offering feedback.<br />

The employees identified both strengths and specific<br />

areas for improvement, initiating important development<br />

processes. Overall, roughly 80% of the staff took<br />

part in the survey around the world.<br />

MARCH<br />

HERAEUS DENTAL GAINS STRENGTH IN<br />

NORTHERN EUROPE<br />

The dental products business group acquired Biomain<br />

AB, Sweden, on March 1, <strong>2012</strong>. Biomain AB is the Scandinavian<br />

market leader in the field of customized CAD/<br />

CAM-based implant-borne prosthetics. In Helsingborg,<br />

Biomain produces high-precision dental frameworks,<br />

suprastructures, and prosthetic components. The acquisition<br />

expands Heraeus’ Northern European presence<br />

and adds to its digital prosthetics product range.<br />

APRIL<br />

MAGELLAN SETS SAIL<br />

The Magellan program officially launched in April after<br />

a preparatory phase. The most comprehensive project<br />

yet in the company’s history, it targets optimizations in<br />

business and IT processes. The aim of the program,<br />

named after the Portuguese navigator and explorer, is<br />

to reconfigure and improve processes within an integrated<br />

IT system. It forms the basis for the successful<br />

future development of the company.<br />

100 YEARS OF HERAEUS QUARZGLAS<br />

On April 3, 1912, Heraeus founded Heraeus Quarzglas<br />

GmbH, becoming a pioneer in the manufacture and use<br />

of the ultrapure material. Today, the company is a market<br />

leader and employs a global workforce of more than<br />

1,500. Quartz glass is the basic raw material for the<br />

chip, photovoltaic, and telecommunications industries.<br />

Chemical and analytical processes also benefit from<br />

the material’s high degree of purity.<br />

MAY<br />

HERAEUS PRESENTS RECORD FIGURES<br />

The Board of Management of Heraeus Holding presents<br />

the key figures for 2011 at its press conference on annual<br />

results in May. The company improves on its prioryear<br />

result yet again, signaling the most successful<br />

year in the company’s history. Once again, the company’s<br />

focus on niche markets and innovations and its solid<br />

financial structure are key factors.<br />

JUNE<br />

JÜRGEN HERAEUS RECOGNIZED FOR LIFETIME<br />

ACHIEVEMENT<br />

Dr. Jürgen Heraeus received an award for lifetime<br />

achieve ment at the awards ceremony for the 11th<br />

Deutscher Gründerpreis. During his tenure as managing<br />

director of Heraeus Holding, the current chairman<br />

of the Super visory Board transformed the company into<br />

a globally operating corporate group, laying the foundation<br />

for its success today. He also introduced a decentralized<br />

holding structure, the first time this was ever<br />

established in a family-owned company.


HERAEUS QUARZGLAS CREATIVE COMPETITION:<br />

“HERAEUS + ME”<br />

The employee creative competition “Heraeus + me” began<br />

on June 14. Employees are encouraged to use their<br />

creativity to describe how they view Heraeus as an employer.<br />

A panel of judges composed of employees and<br />

managers pick the winners, who are then invited to an<br />

awards ceremony at the Hanau headquarters. The collection<br />

of creative work by employees is part of a campaign<br />

to promote Heraeus as an employer.<br />

JULY<br />

NEW PRECIOUS METAL TRADING OFFICE OPENS IN<br />

HONG KONG<br />

Heraeus Limited opens the new office of the Trading<br />

Division in Hong Kong on July 25. Precious metal trading<br />

now has the support of its own team, which handles<br />

settlement, billing, and logistics. The expansion means<br />

that customers in the region will continue to benefit<br />

from precious metals trading and risk management services,<br />

all from a single source.<br />

SEPTEMBER<br />

HERAEUS ELECTRO-NITE ACQUIRES MIDWEST<br />

INSTRUMENT COMPANY<br />

On September 7, the sensors business group acquires<br />

the business activities of Midwest Instrument Company,<br />

based in Hartland, Wisconsin, USA. The acquisition of<br />

the company expands the Heraeus product portfolio in<br />

the fields of measurement, monitoring, and control of<br />

metal smelting.<br />

OCTOBER<br />

HERAEUS DENTAL REALIGNS ITSELF<br />

Changes in the dental market have called for a realignment<br />

of the dental products business group. Digitization<br />

is gathering speed in the field of dental products.<br />

Heraeus intends to benefit from this and is developing<br />

its business across Europe through its new Digital Services<br />

Division. At the same time, the dental consumables<br />

business is dominated by price competition, and<br />

the division is responding to it by realigning its distribution<br />

structure and adapting its production worldwide.<br />

NOVEMBER<br />

HERAEUS INNOVATION PRIZE MARKS 10 YEARS<br />

The year <strong>2012</strong> marks the tenth time the Heraeus Innovation<br />

Prize has been awarded. Over 210 product innovations<br />

have been submitted so far and 34 products and<br />

processes have been recognized. In <strong>2012</strong> there are<br />

three winners; the prize for the best innovation goes to<br />

the precious metals business group. First prize for the<br />

best process innovation is shared by the precious metals<br />

and the materials and technologies business groups.<br />

HERAEUS MEDICAL COMPONENTS OPENS NEW PLANT<br />

IN SINGAPORE<br />

The Medical Components Division of the precious metals<br />

business group opens a new subsidiary in Singapore.<br />

The location focuses on research and development and<br />

on production for the Asian region. Heraeus thus remains<br />

true to its beginnings, performing research and<br />

production in direct proximity to its customers.


Heraeus Holding GmbH<br />

Corporate Communications<br />

Heraeusstrasse 12 –14<br />

63450 Hanau, Germany<br />

Phone + 49 (0) 6181.35-5100<br />

Fax + 49 (0) 6181.35-4242<br />

pr@heraeus.com<br />

www.heraeus.com

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!