press release - Mercedes-Benz Fashion Week
press release - Mercedes-Benz Fashion Week
press release - Mercedes-Benz Fashion Week
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DP DHL<br />
Americas Press Office<br />
Regional Headquarters<br />
<strong>press</strong> <strong>release</strong><br />
DHL raises the curtain on fashion at <strong>Mercedes</strong>-<strong>Benz</strong><br />
<strong>Fashion</strong> <strong>Week</strong> Swim in Miami Beach<br />
Supports the most significant swimwear event in the world as Official<br />
Logistics Partner<br />
Sponsors the Dolores Cortés runway show, Friday, July 20, featuring<br />
her 2013 swimwear collection<br />
MIAMI – July 19, 2012 – DHL, the world’s leading logistics company, is raising the<br />
curtain on the action backstage at this year’s <strong>Mercedes</strong>–<strong>Benz</strong> <strong>Fashion</strong> <strong>Week</strong> Swim,<br />
showcased at the historic Raleigh Hotel in Miami Beach, July 19 through July 23.<br />
Behind the bright lights, sizzling swimwear and long catwalks are teams of unsung heroes<br />
– hair stylists, make-up artists, models, dressers, designers, sound and lighting specialists<br />
– all working to ensure each runway show runs like clockwork. As the Official Logistics<br />
Partner for <strong>Mercedes</strong>-<strong>Benz</strong> <strong>Fashion</strong> <strong>Week</strong> Swim, DHL is an integral part of this core team,<br />
providing vital logistics support not only during the week, but also in the weeks and<br />
months leading up to the shows.<br />
The pace of <strong>Mercedes</strong>-<strong>Benz</strong> <strong>Fashion</strong> <strong>Week</strong> Swim is hectic and intense: five days, 32<br />
designers from 11 different countries, countless models, yet the average show runs just<br />
12 minutes. DHL provides tailor-made solutions for 30 global <strong>Fashion</strong> <strong>Week</strong> events across<br />
15 cities across five continents, delivering everything on time – from tiny bikinis and<br />
priceless haute couture masterpieces to the transportation of equipment to and from<br />
catwalk venues.<br />
“There is no such thing as fashionably late in the $250 billion dollar global fashion<br />
industry, which relies on intelligent and efficient logistics solutions,” said John Fox, vice<br />
president and general manager for Southeast U.S. for DHL Ex<strong>press</strong>. “DHL’s logistics<br />
support is about shipping everything on time and in perfect condition. Designers depend<br />
on our services because a successful showing at <strong>Mercedes</strong>-<strong>Benz</strong> <strong>Fashion</strong> <strong>Week</strong> Swim<br />
can make or break their latest collection.”<br />
Delivery address<br />
1210 Pine Island Road, 3 rd floor<br />
Plantation FL 33324<br />
Phone 954-626-2419<br />
E-Mail bea.garcia@dhl.com<br />
www.dhl.com<br />
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On Friday, July 20 at 8 p.m., DHL will sponsor the Dolores Cortés Runway Show.<br />
Dolores Cortés is a leading European swimwear designer with more than 50 years’<br />
experience in the swimsuit fashion sector and one of the first companies created in<br />
Spain dedicated to swimsuit fashion.<br />
Deutsche Post DHL<br />
The Mail & Logistics Group<br />
“I have always admired DHL for its ability to deliver from the showroom or to stores<br />
and to customers as quickly and seamlessly as possible,” added Dolores Cortés. “As<br />
an international designer, it’s extremely important to have a reliable shipping and<br />
logistics partner to support my work – to help me source the materials I need to create<br />
my designs and then bring my collections to clients around the globe.”<br />
“Customers look to DHL to provide integrated logistics solutions, so whether they are<br />
seeking to re-stock their latest trends using air freight or move an entire collection using<br />
ocean freight services, we can leverage DHL’s global network to make it happen,” said<br />
Shawn Boyd, head of Marketing & Sales Americas for DHL Global Forwarding. “Our<br />
knowledge and experience in understanding complex trade regulations as well as free<br />
trade agreements allow us to deliver cost-saving services to designers and fashion<br />
houses worldwide.”<br />
DHL’s expertise in the fashion, textile and garment industries can handle complex<br />
distribution requirements as well as one-off service for a small shop. With an international<br />
network of logistics experts in more than 220 countries and territories, fashion designers<br />
can take advantage of DHL’s ex<strong>press</strong> shipments, reliable air, ocean and ground freight<br />
services as well as supply chain management and an extensive knowledge of customs<br />
and trade regulations.<br />
Media Contact:<br />
DHL Americas<br />
Communications<br />
Bea Garcia<br />
Phone: +954-701-9265<br />
– End –<br />
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Email: bea.garcia@dhl.com<br />
DHL – The Logistics company for the world<br />
DHL is the global market leader in the logistics industry and “The Logistics company for<br />
the world”. DHL commits its expertise in international ex<strong>press</strong>, air and ocean freight, road<br />
and rail transportation, contract logistics and international mail services to its customers. A<br />
global network composed of more than 220 countries and territories and about 275,000<br />
employees worldwide offers customers superior service quality and local knowledge to<br />
satisfy their supply chain requirements. DHL accepts its social responsibility by supporting<br />
climate protection, disaster management and education.<br />
DHL is part of Deutsche Post DHL. The Group generated revenue of 53 billion euros in<br />
2011.<br />
Deutsche Post DHL<br />
The Mail & Logistics Group<br />
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