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.-_._-<br />

Sligh's Superior Styles Sell<br />

ALL THROUGH THE SEASON<br />

No complaints of dull trade uttered by dealers<br />

handling the SLIGH LINES<br />

... THE PAST SEASON'S SALES OF SLIGH GOODS A<br />

~ RECORD BREAKER.<br />

~<br />

CORRECT STYLES, GOOD MATERIALS AND HONEST<br />

WORKMANSHIP, STRONG FEATURES IN THE SLIGH<br />

LINES.<br />

A Mammoth Exhibition of Fine and Medium Furniture for<br />

the Bedroom Ready on June 17, 1907<br />

SLIGH FURNITURE COMPANY<br />

BUCHANAN STREET, GRAND RAPIDS, MICH.


1883 --- 1907<br />

Michigan Chair Company<br />

GRAND RAPIDS, MICHIGAN<br />

"FOREMOST CHAIR FACTORY IN MICHIGAN"<br />

IIHE opening day of the coming Furniture Sales Season, June J 7th, is<br />

a holiday in many sections of our country, and we are going to celebrate<br />

same by having our warerooms dressed in very attractive attire.,<br />

From one end to the other will be seen handsome Chairs, suggestive of comfort<br />

and usefulness with a range and scope so broad as to make selection merely<br />

a matter of which and what.<br />

A carriage to come in if you wish -and to go as well. Cordial greeting<br />

and best attention.<br />

East:<br />

CHAS. H. cox<br />

ROBT. E. WALTON<br />

CHAS. F. M


~ --- --~ --- --- -- - -- -<br />

4<br />

A B<br />

L<br />

FOR EVERY ROOM BUT THE KITCHEN<br />

-----------<br />

187~<br />

L E s<br />

THE MOST COMPLETE LINE OF<br />

EXTENSION TABLES<br />

. MANUFACTURED IN AMERICA<br />

,<br />

1 PILLAR TABLES FROM $12.50 UP I<br />

!<br />

No. 615<br />

OFFICE TABLES<br />

ALL SIZES<br />

PARLOR TABLES<br />

LIBRARY TABLES<br />

DEN TABLES<br />

MEDIUM PRICED<br />

MAHOGANY<br />

SAMPLES ON EXHIBIT<br />

AT THE FACTORY<br />

TAKE SCIUBNEJt ST. CAR. No. 617<br />

I IMPERIAL FURNITURE CO.<br />

I Grand Rapids. Mich.<br />

I


Grand Rapids Chair Co.<br />

Strictry<br />

High-Grade<br />

Furniture<br />

GRAND RAPIDS, MICH.<br />

weare I<br />

iSinil.tors !<br />

. nor I<br />

I__ ~.~.....-.a. llators_J<br />

Desks<br />

Buffets<br />

Sideboards<br />

Hall Racks<br />

China Cabinets<br />

Music Cabinets<br />

1186 BUFFET<br />

Tables<br />

Hall Seats<br />

Cellarettes<br />

Book Cases<br />

Hall Glasses<br />

Chests and Boxes<br />

At<br />

Medium<br />

Prices<br />

Goods shown at our factory only. Full line now ready.<br />

5


6<br />

ORIEL<br />

Cabinet COlnpany<br />

======Grand Rapids,Mich.======<br />

La~gest Manufacturers In the W orId<br />

OF ------------<br />

Furniture N ovelties<br />

Line Ready for Inspection<br />

by the Trade on<br />

June 17, 1907


The Higher Degrees of Furniture Construction<br />

Have Been Taken by the<br />

ESTEY MANUFACTURING CO.<br />

For Workmanship<br />

For Quality<br />

CHAMBER SUITES<br />

No. 912<br />

SIDEBOARDS and BUFFETS<br />

OWOSSO, MICH.<br />

CATALOGUE TO THE TRADE ONLY<br />

For Designs<br />

For Finish


~---------------- -- -<br />

.<br />

The Line with Invincible Points of Merit<br />

Inspect Our<br />

Parlor Cabinets<br />

Music Cabinets<br />

Hall Trees<br />

Hall Seats<br />

Hat Racks,<br />

Framed Mirrors<br />

No. 320 Table<br />

No. 680 Cabinet<br />

Inspect Our<br />

Buffets<br />

China Cabinets<br />

Combinations<br />

Gents' Wardrobes<br />

Shaving Stands<br />

Ladies' Dressing Tables<br />

Ladies' Dressing Chairs<br />

WITH<br />

PATENT ADJUSTABLE FiXTURES<br />

Full of NOVELTIES and USEFULNESS<br />

. Show Rooms:<br />

GRAND RAPIDS<br />

2d FLOOR<br />

BIG BUILDING<br />

CHICAGO<br />

6th FLOOR<br />

FURNITURE EXCHANGE<br />

With PECK &: HILLS<br />

Show Rooms:<br />

NEW YORK<br />

4th FLOOR<br />

NEW YORK FURNITURE<br />

EXCHANGE<br />

With THE: WEATHERLEYS<br />

It will pay you to look<br />

our line over even if you<br />

don't buy.<br />

ROCKFORD FRAME andFIXTURE CO. ROCKFORD<br />

IWNOIS


THE<br />

Manistee Manufacturing Co.<br />

- .<br />

MANISTEE, MICHIGAN<br />

CJl We say but little but do a lot in the way of bringingout one<br />

of the strongest lines of Sideboards, Buffets, Chiffoniers, Odd<br />

Dressers and Gentlemen's Wardrobes there is on the market.<br />

This is<br />

One of Our<br />

BEST<br />

No. 266 Sideboard. Top 25x60; Minoy 18x50<br />

This is<br />

One that will<br />

SELL<br />

CJl Our full line of one hundred patterns will be shown on the<br />

6th floor, spaces 17 and 19, Manufacturers' Exhibition Building<br />

1319 Michigan Ave., Chicago.<br />

We make our own Exhibit. Call in and we will treat you right, and<br />

give you your money's worth.<br />

CHAS. ELMENDORF, in charge.<br />

9


---------------- ---<br />

I·<br />

l<br />

10<br />

Berkey & Gay Furniture Co.<br />

Grand Rapids<br />

The Line will be ready for<br />

inspection by the Trade<br />

Monday<br />

June 17<br />

1 907<br />

Chamber Furniture<br />

Dining Room Furniture<br />

Library Furniture<br />

It is all Furniture of Character That Has the<br />

Charm of Quality


i<br />

I<br />

I<br />

..I<br />

Luce Furniture Company<br />

Godfrey Ave" GRAND RAPIDS, MICH.<br />

Line Ready at<br />

FACTORY<br />

JUNE 17, 1907<br />

New Features in Upper Class<br />

Circassian Walnut<br />

A Large Addition to<br />

Our Line of Staples·<br />

Medium and Fine Furniture<br />

for the<br />

Chamber and<br />

Dining Room<br />

11


~------------<br />

12


~~IIMPORTANT!~1~~<br />

It is a matter of IMPORTANCE to every Furniture Buyer that he<br />

inspect our Fall Line before placing orders for<br />

Davenport Sofa Beds-Box Couches<br />

Adjustable Sofas _.Plain or Tufted<br />

Couches and Davenports<br />

.... WE HAVE THE STYLES AND THE VALUES ....<br />

No_ 583 .. SIMPLICITY t1 Sofa Bed, a popular medium priced pattern from our Spri[]g Line<br />

AN INNOVATION<br />

We will also show our Initial Line of TURKISH CHAIRS and ROCKERS in<br />

"RELIANCE" LEATHER. A sensational short line of sure sellers.<br />

We Exhibit at Grand Rapids only. JUNE·- JULY SEASON.<br />

JAMESTOWN LOUNGE COMPANY<br />

Manufacturers 01 Superior Guaranteed Upholstery<br />

JAMESTOWN, N. Y.<br />

13


14<br />

Royal Furniture Company<br />

GRAND RAPIDS, MICHIGAN<br />

Dining<br />

: Library<br />

Bedroom<br />

Suites<br />

HALL CLOCKS<br />

IN<br />

"COLONIAL" STYLE<br />

NEW<br />

ADAPTATIONS<br />

Ready for Inspection<br />

June 17, 1907<br />

SHOWN AT<br />

FACTORY SALESROOM<br />

THE ROYAL fURNITURE Co.<br />

GRANO RAPIDS,<br />

MICHIGAN,


- - - -- -- ------------------------<br />

Why Biggest in the World?<br />

At the coming Furniture Exposition at Grand Rapids (opening June 17th), and that in<br />

New York (from July Isth to August 3rd), the Northern Furniture Company will as usual,<br />

have the largest space of any American Manufacturer. Though but a few years old, the<br />

Northern makes more bed-room, dining-room, and kitchen <strong>furniture</strong> than any other Ulanufacturer<br />

in this country, and that means' in the world.<br />

WIlY?<br />

Why' 7:oasJ.Vorthern space last 'year more cro7:oded than any other at these f'lfJO expositions?<br />

BECAUSE-<br />

The Northern line sells best on the floors of the ,.etail dealers. It's a quick mover. It<br />

doem't get stnek. It gives satisfaction. The prices are the kind the people want-not so<br />

low as to necessitate poor workmanship, not so high as to be fancy.<br />

The Northern line is noted for its elegant simplicity.<br />

J t is stylish without being over-iJrnGtnented.<br />

[t is substantial without being gaudy.<br />

[t looks well for years and it wears


12th- Season CHICAGO<br />

Commencing July 1, 1901<br />

12th Season<br />

Commencing July 1, 1907<br />

MANUFACTURERS' EXHIBITION BUILDING CO.<br />

The Original Building-1319 MICHIGANAVE.-Admission to Dealers Only<br />

American Furniture Co., Bassett, Va.<br />

American Metal Ware Co., Chicago.<br />

Banta Furniture Co., The, Goshen,<br />

Ind.<br />

Bassett Furniture Co" Bassett, Va.<br />

Blanchard-Hamilton Furniture Co.,<br />

The, Shelbyville, Ind.<br />

Billow-Lupfer Coo. Columbus, O.<br />

Bissell Carpet Sweeper Co., Grand<br />

Rapids, Mich.<br />

Booth Furn. Co., Peru, Ind.<br />

Brumby Chair Co., Marietta, Ga.<br />

Buckeye Chair Co., The, Ravenna, O.<br />

Burkhardt Furniture Co" The, Dayton,<br />

O.<br />

Bay View Furniture Co., Holland,<br />

Mich.<br />

Cad.illac Cabinet Co., Detroit, Mich.<br />

Campbell, c.. H" Co., Shelbyville, Ind.<br />

Campbell, Smith & Ritchie, Lebanon~<br />

Ind.<br />

Capital Furniture Manufacturing Co.,<br />

Indianapolis, Ind.<br />

Capital Rattan Co., The, Indianapolis<br />

Cass, .R T. & Co., Chicago.<br />

Cates Chair Co., Thomasville, N. C.<br />

Central Bedding Co., of Illinois, Chicago.<br />

Chippewa Falls Furniture Co., Chippewa,<br />

Falls, \hlis.<br />

Choate· Hollister Furn. Co., Janesville,<br />

Wis.<br />

Conrey & Birely Table Co., The,<br />

Shelbyville,<br />

Conrey-Davis<br />

Ind.<br />

]"'lanufacturing Co.,<br />

Shelbyville, Ind.<br />

Co-operative F.urniture Co., Rockford<br />

Coye Furniture Co., The, Stevens<br />

Point, \Vis.<br />

Cramer Furniture<br />

N.C.<br />

Crowell Furniture<br />

Co., Thomasville,<br />

Co., Bassett, Va.<br />

Davis, Horwich & Steinman, Chicago.<br />

Dillingham .Manufacturing Co., Sheboygan,<br />

\-Vis.<br />

Dixie Furniture Co., Lexington, N. C.<br />

Dunn Co., John A., Chicago.<br />

Eckhoff Furniture Co., St. Louis, 1:10.<br />

Elk Furniture Co., Lexington, N. C.<br />

Emmerich, Charles, & Co., Chicago.<br />

Empire Furniture Co., Jamestown<br />

Empire 1'loulding Works, Chicago.<br />

Emrich Furniture Co., The, Indianapolis,<br />

~Ind.<br />

Fall Creek Manufacturing Co., Mooresville,<br />

Ind.<br />

Faultless Mfg. Co., Geneva, Wis.<br />

Fenske Bros., Chicago.<br />

Ferguson Bros. Manufacturing Co.,<br />

Hoboken, N. J.<br />

Fisher, Charles A., & Co., Chicago.<br />

Foster Bros. Manufacturing Co.,<br />

Utica, N. Y.<br />

f'uUer- Warren Co., The, Milwaukee<br />

Fulton Manufacturing- Co., Chicago.<br />

Frank Todd, Chicago;<br />

Freedman Bros. & Co., Chicago.<br />

Garvy Co., The,' Chicago.<br />

Globe-Home Furniture Co., High<br />

Point j N. C.<br />

Golden Furniture Co., Jamestown<br />

Goshen Novelty & Brush Co Goshen,<br />

Ind.<br />

Heroy Glass Co., Chicago.<br />

Herzog Art Furniture Co., Saginaw,<br />

Mich.<br />

Hillsboro Chair Co., Hillsboro, O.<br />

Hodell Furniture Co., The, Shelbyville,<br />

Ind.<br />

Hohenstein- Hartmetz Furniture Co.,<br />

Evansville, Ind.<br />

PAI\TIAL LIST ON EXtiI&ITOI\S<br />

Hollatz Bros., Chicago.<br />

Hood, F. L., & Co., Nashville, Tenn.<br />

Hulse, E. 1\01., Co., The, Columbus, O.<br />

Humphrev Bookcase Co., Detroit<br />

Ideal Register & Metallic Furn. Co.,<br />

Detroit, 1-1ieh.<br />

Indiana Brass & Iron Bed Co.I Indianapolis,<br />

Ind.<br />

Indianapolis Chair & Furniture Co.,<br />

Indianapolis, Ind.<br />

Johnson & Sons Furniture Co., A. J.,<br />

Chicago.<br />

Kelly, J. A., & Bros., Clinton, Ia.<br />

Kelly-Sorenson Furniture Co.,. Clinton,<br />

la.<br />

Kemnitz Furniture Co., Theo., Green<br />

Bay, Wis.<br />

Kendallville Furniture Co., Peru, Ind.<br />

Kincaid Furniture Co" Statesville,<br />

N. C.<br />

Kindel Manufacturing Co., St. Louis<br />

Kinney-Rodier Co., Chicago.<br />

Knoxville Table & Chair Co.,<br />

ville, Tenn.<br />

Lamb, George L., Nappanee, Ind.<br />

Langslow-Fowler Co., Rochester, N.Y.<br />

Landay, Joseph 1., St. Louis, Mo.<br />

Landay Steel Range Co., St. Louis<br />

Lathrop Co., The, Chicago.<br />

Lilly Varnish Co., Indianapilis, Ind.<br />

Lustre Chemical Co., Chicago.<br />

Manistee ~'1anufacturing Co., Manistee,<br />

Mich.<br />

Marietta Chair Co., Marietta, Ga.<br />

Marvel Furn. Co., Jamestown, 'N. Y. .<br />

1Jayhew Manufacturing Co., Milwaukee,<br />

\Vis.<br />

McDougall, G. P., & Son, Indianapolis,<br />

Ind.<br />

Mechanics' Furniture Co., Rockford<br />

l\'[eier & Pohlman Furniture Co., St.<br />

Louis, ·Mo.<br />

1linneapolis Furniture Co., Minneapolis,<br />

Minn.<br />

;':1ission Furniture Co., S1. Paul. Minn.<br />

Modern Furniture Co., Cincinnati, O.<br />

Naperville Lounge Co., Naperville, Ill.<br />

National Carriage & Reed Co., Cincinnati,<br />

O.<br />

National Table Co., Marietta, O.<br />

Norquist Co., A. c., The, Jamestown,<br />

N.C.<br />

Oakland Manuafcturing Co., Winston-<br />

Salem, N. C.<br />

Oberbeck Bros. Manufacturing<br />

Grand Rapids, Wis.<br />

Onken Co., Oscar, The, Cincinnati,O,<br />

Palmer Furniture Manufacturing Co.,<br />

A. E. Adrian, Mich.<br />

Palmer Manufacturing. Co., Deb'oil<br />

Pana Metal Bed & Manufacturing Co.,<br />

Pana, Ill.<br />

Penn Furn. Co.. Huntington, W. Va.<br />

Pioneer Manufacturing Co., Detroit<br />

Plimpton, F. T., & Co., Chicago.<br />

Posselius Bros. Furniture Manufacturing<br />

Co., The, Detroit, Mich.<br />

Manufacturers' Exhibition Building Co., 1319<br />

Preston & Khouri, New York.<br />

Probst Furri. Co., The, Pomeroy, 0.<br />

Pullman Couch Co., Chicago.<br />

Queen Cbair Co., Thomasville, N. C.<br />

Ranney Refrigerator Co., Chicago.<br />

Richmond, . Ind., Manufacturing Co.,·<br />

Richmond, Ind.<br />

Rishel Furniture Co., J. K, Williamsport,<br />

Pa.<br />

Rockford Furniture Co., Rockford, Ill.<br />

Rockford Standard Furniture Co.,<br />

Rockford, Ill.<br />

Rome Metallic Bed Co., Rome, N. Y.<br />

Root Furniture Co., Shelbyville, Ind.<br />

Rothschild-LuskY Mfg. Co., Nashville,<br />

Tenn.<br />

Royal Mantel & Furniture Co., Rockford,<br />

Ill.<br />

Sanitary Feather Co., Chicarro.<br />

Sanitary Steel Couch Co., Elkhart,<br />

Ind.<br />

Schneider & Allman, Chicago.<br />

Knox- Schram Bros., Chicag-o.<br />

Schultz & Hirsch, Chicago.<br />

Sellers, G. 1., & Sons Co., Elwood,<br />

Ind.<br />

Sextro Manufacturing Co., Cincinnati<br />

Shelbyville Wardrobe Co., Shelbyville,<br />

Ind.<br />

Shreve Chair Co.) Union City, Pa.<br />

Sidway Mercantile Co., Elkhart, Ind,<br />

Sikes Chair Co., Buffalo, N. Y.<br />

Skandia Furniture Co., Rockford, Ill.<br />

Smith-River Chair Co" Bassett, Va.<br />

Spencer & Barnes Co., The, Benton<br />

Harbor, Mich.<br />

Spiegel Furniture Co., Sh~lbyvil1e,<br />

Ind.<br />

Sprague & Carleton, Keene, N. H.<br />

Standard Chair Co., Thomasville,<br />

N.C.<br />

Standard Chair Co., Union City. Pa.<br />

Standard Furniture Co., The, Cincinnati.<br />

Stickley & Brandt Chair Co., The,<br />

Binghamton, N. Y.<br />

Stomps-Burkhardt Co., The, Dayton,<br />

0.<br />

Streator Metal Stamping Co., Streator,<br />

Ill.<br />

Streit Manufacturing Co., The C. F"<br />

Cincinnati, O.<br />

Sturkin-NeIson Cabinet Co., Logansport,<br />

Ind.<br />

CO'I Swift & Co., Chicago.<br />

Thayer, H. N., Co., Erie, Pa.<br />

Thomasville Furniture Co., Thomasville,<br />

N. C.<br />

Union Furniture Co., ]ame,:;town<br />

\Vashington Manufaetu·ring Co.,<br />

Washington, Court House, O.<br />

Western Hardware & Manufacturing<br />

Co., Mlwaukee, Wis.<br />

\Vestcrn Picture Frame Co., Chicago.<br />

White Furniture Co., The, Mebane,<br />

N. C.<br />

White-McCarthy Furniture Co., Chicago.<br />

Widman, J, c., & Co., Detroit. Mich.<br />

\\Tisconsin Chair Co., The, Port Washington,<br />

Wis.<br />

Wisconsin Furniture & Manufacturing,<br />

Co., The, Neillsville, Wis.<br />

Wolf & Kraemer Furniture Co., St.<br />

Louis, Mo.<br />

Wolverine Manuafcturing Co., Detroit,<br />

Mich.<br />

Yeager Furniture. Co., The, Allentown,<br />

Pa.<br />

Michigan Ave., Chicago


27th Year-No. 24. GRAND RAPIDS, MICH., JUNE 25, 1907.<br />

TALKED ABOUT TREES.<br />

Timber Topics Discussed by Members of a Michigan Horti-<br />

cultural Organization.<br />

The June meeting- of the Grand River Valley Horticultural<br />

Society was devoted to the discussion of "Trees and Timber."<br />

William H. Anderson, presidcllt of the Fourth National Bank<br />

of Grand Rapids read a paper Oll the "Comparative GrO\.vth<br />

of Trees" in which he showed that the harder and more valuable<br />

timber is from trees of slo-w growth. The whitewood<br />

or poplar is the most rapid grower among Michigan trees<br />

while the boxwood 15the ;-;lowest.<br />

Prof. Filibert Roth, state forest warden talked on "Reforest<br />

ration as an Investment." He presented figures showing<br />

the state could set aside land now held at a dollar an acre,<br />

plant trees, care for them for forty or fifty years and-eliminating<br />

taxation-realize 100 per cent profit, in addition to<br />

compound interest on the entire investment. Taxation, he<br />

said, is a bar to reforest ration by private parties, The local<br />

assessing officers value the property so high that the taxes<br />

more than over balance the profits. He charged the assessing<br />

officers with having hastened the wanton destruction of Michigan<br />

forests. By overtaxing timber lands they conlpelled the<br />

non-resident OW'ners to cut the timber as soon as possible<br />

and allow the land to go back to the state. The state does<br />

not pay taxes; therefore it is not handicapped in that way.<br />

Prof. Roth spoke of erroneous ideas, frequently expressed<br />

in the newspapers, as to what the forestry commissioners arc<br />

doing and from his statements it appears they are not doing<br />

much in the way of planting trees. It is not necessary to<br />

replant the pine barrens of Michigan in order to make them<br />

valuable and a source of profit to the state. There are plenty<br />

of young trees-many varieties-now gro\ving on nearly all<br />

of the so-called waste lands, he said, and all that is necessary<br />

is to keep the fire away from them and allow them to grow.<br />

Four years ago the commissioners asked the legislature<br />

to set aside a few thousand of the six mitllon acres of waste.<br />

lands owned by the state, to be protected and used as a forest<br />

reserve. The request was granted, but the state officials<br />

were not friendly to the i


--------------------- - - -<br />

I<br />

Central <strong>furniture</strong> Company<br />

ROCKfORD, ILLINOIS<br />

WHOLESALE MANUFACTURERS OF<br />

"IG" GRADE fURNITURE<br />

COMBINATION BOOKCASES<br />

LIBRARY BOOKCASES, CHINA CLOSETS<br />

BUFFETS<br />

(jj Better made goods than ever.<br />

(jj Better styles than ever.<br />

(jj Better prices than ever.<br />

(jj WHY? Because we do not spend hundreds of dollars<br />

showing our line at Furniture Expositions.<br />

F. T. PLIMPTON & CO.<br />

8th Floor, 1319Michigan Ave., CHICAQO<br />

Humphrey Book Case Co.<br />

Sedional Book Cases, Phonograph Cahinet'<br />

Banta Furniture Co.<br />

Extension Tables. Dining Room Suites<br />

Campbell Smith Ritchie Co.<br />

Kitchen Cabinets, Wardrobes<br />

Sidway Mercantile Co.<br />

Alwin Go-Cart., Shaving Stand., AdjuStable<br />

Bed-Tables<br />

REPRESENTING:<br />

Preston & Kourki<br />

Imported Brass Novelties, Oriental Rugs<br />

Goshen Novelty and Brush Co.<br />

Novelties in Mission F urnifure. Lamps<br />

Billow-Lupfer Co.<br />

Mattresses, Feathe", Box Springs--guar.<br />

anteed Five Years<br />

Spencer & Barnes Co.<br />

Bed Room Furniture·-·Mahogany, Birdseye<br />

Maple, Oak<br />

===== BissellC~et Sweepers .- Brass Candle Sticks =====<br />

Samples on 5th Floor. Open Entire Year<br />

.


M,esserSMiDis<br />

An Advertisement Reproduc6u from the Buffalo Courier of April 28, 1907. The Original Occupied Space<br />

181nches Deep Across SiR ColulDns,<br />

19


20<br />

(Continued from Page 17.)<br />

Africa and other sections of the world, but the true mahogany<br />

tree is found only on the western hemisphere and there north<br />

of the equator. Mexic.an mahogany and, lately, the African<br />

variety are largely used by the <strong>furniture</strong> makers, but the best,<br />

-the true mahogany-comes from the West Indies, the very<br />

best from San Domingo. The tree grows frequently to a<br />

height of 150 or 175 feet-70 or 80 feet without a limb. The<br />

limbs branch out like those of the live oak, the top spreading<br />

over a space 150 feet in diameter. In order to stand against<br />

the hurricanes of the tropics the tree is buttressed or braced<br />

by the roots which arc of immense size above the ground.<br />

In order to fell a tree it is necessary to erect a scaffold on<br />

which the workmen stand to cut it off above the bracing<br />

roots.<br />

In speaking of the English auctioJ1s I\.Jr, Widdicomb said<br />

that in 1903 two mahogany logs were sold at Liverpool fOJ"<br />

something over $8,000. A sman log brought $300 per thousand<br />

feet, board measure. Later a single log-sQuared-sold<br />

for $15,768. It was bought by Americans and the speaker<br />

modestly admitted that the Widdicomb Furniture Company<br />

is tense with desire. Just at the right time he gives it a toss<br />

and away the beautiful thing soars to meet the sky. He was<br />

ready when the wind blew.<br />

:Many failures in this world come from trying to fly kites<br />

after the wind has reached its height and begun to die down.<br />

The mall that tries that way may get his kite up half way and<br />

then see it drop helplessly to the earth. Discouraging, isn't<br />

it? Out West there are a good many land<br />

booms. Who are the men that make money<br />

out of them? K ot the men who come late and buy<br />

land when the boom has reached the crest and begun to go<br />

down on the other side. Oh, no. It was the man who was<br />

on the spot early and was ready to sell when the price had<br />

climbed to the top and the late-comer put in an appearance.<br />

Out in the western part of this state a man had a<br />

thousand bushels of potatoes to sell one -year. He thought<br />

he saw a chance to make some money out of the crop. They<br />

were bringing·a good fair price, but he thought that wasn't<br />

just time to sell. He would wait till they were a little higher.<br />

And he did wait. The price began to go down. The breeze<br />

had spent its force and his kite was still in his hand waiting<br />

-~--=..-~-:~-_..~<br />

A FEW SAM.PLES FROM THE LARGE LINE OF DlNING TABLES MANUFACTURED BY THE<br />

IMPERIAL FURNITURE COMPANY., GRAND RAPIDS, MICH.<br />

got" a piece of it." These logs were from San Domingothe<br />

true mahogany. "The English manufacturers," said Mr.<br />

Widdicomb," are frequently quite jealous, when Americans<br />

out-bid them at the auctions."<br />

Ernest A. Stowe, president of the Grand Rapids Board of<br />

Trade talked on the "Use and Abuse of Trees" giving some<br />

valuable information as to the value and care of shade trees.<br />

Proper Time to Fly Your Kite.<br />

Have you ever tried to fly a kite? If not, watch some<br />

little chap before you begin. You will get some pointers about<br />

the matter that will stand you in good stead, not only in the<br />

business of flying kites, but also in the more serious affairs<br />

of life. The kite is done. The tail is furnished with bits of<br />

paper or cloth to give the proper balance, The lad is out<br />

on some high point of land. watching. Watching? For what?<br />

Listen! "Here she comes! Get ready for it!"<br />

Down there in the valley yon hear· a rushing sound. The<br />

trees bend before the wind. In a moment it will be here.<br />

Get ready. And the lad does get ready. Before the breeze<br />

strikes the knoll his kite is face to the wind. Every nerve<br />

fo" the fresher gale .. It did not come. He kept his potatoes<br />

till they went clear down to smash. Many of them he fed<br />

out to the cattle. Did it pay? A::;k him. He has some<br />

positive views on the subject now.<br />

The time to fly kites is when the wind blows. What is<br />

your particular line of business? Be ready for the breeze.<br />

Put up your kite and see it sail to the sunshine. Takes a<br />

smart man to know just when to do that. It certainly does,<br />

but it is the smart men that win. in this world.<br />

All the rest are sitting under the awning<br />

wondering why luck did not stand by them as<br />

well as by the other feHow. Half the victories of this life<br />

come from knowing when to strike. How can a man get the<br />

gift of hitting the spot at the precise moment? Isn't it, after<br />

all, a gift, and not something everyone may have? The<br />

secret of it is in this plain truth: No hound ever caught a<br />

fox unless he kept his eyes open, his mouth open and his legs<br />

on the keen scoot.-Spare Moments,<br />

Wise is the man who knows just what to say-and when<br />

not to say it.


Secret of Remarkable Success.<br />

Many <strong>furniture</strong> men are interested in the extraordinary<br />

sUccess of the Northern Furniture Company of Sheboygan,<br />

'Vis., Wl1ich, in a few years, has grown from a modest beginning<br />

to the largest manufacturers of bedroom, dining room<br />

and kitchen <strong>furniture</strong> in the world. Just ",,-hathas caused or<br />

contributed to the phenomenal success of the Northern is a<br />

matter of something like mystery to many less successful<br />

manufacturers, though most of the dealers know how Oley<br />

do it. Those well acquainted with the product of the <strong>company</strong><br />

and who have met the managers and salesmen can g-ive<br />

good reasons for its success, but to those who have not b-een<br />

so fortunate a little explacation may be acceptable.<br />

One of the leading causes of the success of the Northern<br />

was the fael lhat its managers ·were among the First to notice<br />

the drift of public taste toward the simple though elegant and<br />

tasty styles. For years most manufacturers and dealers had<br />

entertained the idea that only the wealthy possessed taste<br />

good enoug"h to appreciate simple designs and plain elegance<br />

in <strong>furniture</strong>. For the masses it was thought necessary to<br />

provide cheap, over-ornamented, highly colored stuff, but the<br />

Northern people djd not like that idea. Tbey believed tbat<br />

the ordinary people had taste equal to that of the wealthy<br />

Richmond Chair CO.<br />

RICHMOND,,\;INDIANA<br />

Doullie Cane Line<br />

SEE OUR NEW PATTERNS<br />

CATALOGUES TO THE TRADE<br />

and they proceeded on that line. They threw out most of<br />

their carving machines, turned their attention to the plain and<br />

durable, though really elegant designs, used good materials<br />

and the best of workmanship even on their cheapest productions<br />

and the results were surprising even to themselves.<br />

The plan was a success from its inception.<br />

Another point in the success of the Northern people is<br />

that their aim is not merely to unload their <strong>furniture</strong> on the<br />

retail dealers but to see that it moves quickly out of the dealer'swarerooms<br />

to make place for another order. The Northern<br />

people would rather destroy a job lot than force it on<br />

Made b}~Mechanics Furniture Co., Rockford:, Ill.<br />

some dealer who would not be able to sell it. Their motto<br />

is "Sell only quick seIIers."<br />

Still another element in the success of the Northern<br />

people is the fact that they are good advertisers. They also<br />

conduct business on thc highest plane, give each and all fair<br />

honorable treatment and thus secure the respect anq confidence<br />

of their patrons_<br />

Advertising "Before the War."<br />

The New York Press recently reproduced a few advertisements<br />

that appeared in Horace Greeley's NewYork Tribune<br />

in 1859. The advertisements in those days "before the<br />

·war" did not "run to spate and display" as much as they do<br />

nowad;tys. Neither did they go into particulars to such an<br />

extent as at present and the cuts were lacking. Here is a<br />

copy of one used by one of the most enterprising <strong>furniture</strong><br />

dealers of hj5 day:<br />

"FURNITURE EXTRAORDINARY."<br />

The finest kind of Broadway <strong>furniture</strong> ean be purchased of<br />

H. P. DeGRAAF,<br />

at K o. 87 Bowery, at about half Broadway prices. He employs<br />

150 hands, and lays in his stock for net cash. His<br />

store is 240 feet deep, and six stories high, filled from<br />

ROOF TO BASEMENT<br />

with all qualities of<br />

FURNITURE AND MATTRESSES<br />

And-he says he will not at/ow himself to be undersold by<br />

any man.<br />

21


TheM and s Line<br />

IT SELLS<br />

and<br />

SATISFIES<br />

Do you know that we. have been making<br />

upholstered <strong>furniture</strong> more than two decades<br />

and satisfying our customers every minute of<br />

that time? We are making the line that Sells<br />

and Satiyies and would be pleased to add your<br />

name to our list that you may become a satis-<br />

fied customer.<br />

Everything for the Parlor, the Library and Drawing<br />

Room will be found in oue July Exhibit.<br />

MUELLER & SLACK CO. GRAND RAPIDS, MICH.<br />

OF COURSE<br />

THE STANDARD LINE OF AMERICA IS MADE BY THE<br />

ROCKFORD STANDARD FURNITURE CO.<br />

No. 919 Buffet<br />

ROCKFORD, ILL.<br />

WHO ELSE<br />

COULD MAKE IT)<br />

China<br />

Closets<br />

Combination<br />

Cabinets<br />

Buffets<br />

Library Cases·<br />

Write for New Catalogue.<br />

Watch for oLlr ad next month.


Valley City Desk Company<br />

No 114<br />

CATALOGUE MAILED TO DEALERS ONLY.<br />

Grand Rapids,<br />

Mich.<br />

We can furnish you desks in<br />

any grade. Reasonable prices and<br />

high quality are what you are looking<br />

for. Our line on exhibition<br />

Top Floor, North,<br />

Furniture Exhibition<br />

Building<br />

GRAND RAPIDS, MICH.<br />

Quality - Individuality r;:::::::= ,<br />

The distinguishing<br />

•<br />

feature of a<br />

is its<br />

PAINE PIECE<br />

INDIVIDUALITY<br />

We make<br />

Davenports, Odd Sofas<br />

and Library Chairs.<br />

Suites and Leather Goods.<br />

We make them<br />

GOOD<br />

and we make them<br />

DIFFERENT<br />

No. 275<br />

Quality in Upholstery<br />

C. S. PAINE CO., Ltd.<br />

GRAND RAPIDS<br />

23


CHEVAL<br />

BED<br />

DRESSER<br />

LOUIS XVI SUITI:: IN SOLID MAHOGANY<br />

MADE BY THE<br />

NELSON-MATTER FURNITURE CO ..<br />

GRAND RAPIDS. MICH.<br />

CHIFFONIER<br />

TOILET TABI-E


THAT PACIFIC COAST TRUST TRAIL.<br />

Charges in the Indictment Against the Furniture Men in the<br />

Far West.<br />

During the first week in June the federal grand jury in<br />

Portland, Ore., found 182 "true bills" against <strong>furniture</strong> manufacturers,<br />

jobbers and retailers in California~ Oregon, \Vashingtoll<br />

and Idaho, who are charged with having organized<br />

and maintained a conspiracy to restrain trade in violation of<br />

of the Shennan anti-trust 1a,'l_ The charge as set forth in the<br />

indictments reads as follows: "That during the whole or a<br />

part of the time [lioresaid (being from June 7, 1904, to June<br />

Made by Mueller & Slack Co.• Grand Rapids, Mich.<br />

6, 1907,) defendants were members of at least one of certain<br />

retail <strong>furniture</strong> dealers' associations, namely, the Northwest<br />

Furniture Exchange, the Northwest Furniture Dealers' Protective<br />

Association, the Oregon Retail Furniture Dealers'<br />

Association, the Portland Retail Furniture Dealers' Association<br />

or the Lewiston Furniture Dealers' Club, engaged in the<br />

business of buying at wholesale and sclling at retail, <strong>furniture</strong><br />

and household goods, vvhich they, the said retailers and members<br />

of the aforesaid last-mentioned associations would and<br />

had secured and purchased from the said manufacturers,<br />

wholesalers and jobbers of the same, who resided and were<br />

doing business in states other than those in which said retailers<br />

resided and ,vexe doing business, and Frank F. Freeman,<br />

who was at the time aforesaid the secretary of the aforesaid<br />

the Northwest Retail Furniture Dealers' Protective Association,<br />

and who was at the time aforesaid the secretary of<br />

the Oregon Retail Furniture Dealers' Association, and who<br />

did during the period aforesaid co-operate with and assist<br />

the above-named defendants in the organizing and bringing<br />

about of and accomplishing the purpose of a certain unlawful<br />

combination, conspiracy, confederation and agreement hereinafter<br />

in this court more del-lnitely set forth, the aforesaid<br />

defendants and all of them in the 1:itateand district of Oregon<br />

and within the jurisdiction of this court did, during the period<br />

aforesaid, knowlingly, wilfully, unlawfully and maliciously<br />

conspire, combine, confederate and agree together between<br />

and amongst themselves to restrain trade and commerce<br />

amongst the several states of the United States, and parti-<br />

cularly amongst the States of Oregon, Washington, California<br />

Montana and Idaho, and engage in a certain combination,<br />

conspiracy, confederation and agreement in restraint<br />

of trade and commerce then being carried on among the<br />

several states in the United States, and particularly among<br />

the last-mentioned states; that is to say, a certain combination,<br />

conspiracy, confederation and agreement in restraint of<br />

trade al1d commerce, t]len being carried on among said states<br />

in <strong>furniture</strong> and household goods, and that said unlawful combination,<br />

conspiracy, confederation and agreement for the<br />

restraint of the said commerce."<br />

As 'will be seen in the charge the "trust" is alleged to have<br />

existed for the past three years. The methods of transacting<br />

business are said to have been very much like those used by<br />

the "Prudential Club" ",ihich recently "came to grief" in<br />

Chicago, but the western organizations have a much wider<br />

scope and their rttles and regulations are not so stringent nor<br />

so effective as were those ttsed by the church and school<br />

<strong>furniture</strong> men. It is said that very few of the indicted dealers<br />

had any intention of violating the law when they became<br />

members of the organizations. The manufacturers also deny<br />

their guilt. And it is said none of them will plead guilty.<br />

The indictments, however,are accompanpied by specific charges<br />

describing certain transactions showing how the combinations<br />

were managed and if these allegations can be supported by<br />

sufficient evidence some of the officers and managers seem to<br />

be in danger of conviction.<br />

Window Trimmers and Advertising Men.<br />

In the smaller stores, the manager or owner of the store<br />

does the advertising, so that it is easy for the window~trimmer<br />

and this advertising man to get together and plan out the<br />

best things to put in the window. But in the larger store,<br />

where there is an advertising man, when he conceives an<br />

idea for a special sale, it is only proper that hc and the<br />

window artist discuss the question of getting the public interested<br />

as much as possible. How the goods shall be placed<br />

in the window will, of course, be left to the trimmer.<br />

In some stores the trimmer does the advertising for the<br />

store, and this man can supplement his ads with windows of<br />

the same goods or supplement his windows with advertisements<br />

of the same wares. You can readily imagine that this<br />

combination would bring results granted, of course, that the<br />

man was capable. This same close relation of the two departments<br />

should obtain e'iten where they are presided over<br />

by two individuals. These heads of departments should work<br />

together for the common good.<br />

Grand Rapids Caster Cup Co.<br />

2 Parkwood A.... Grand Rapids, Mich.<br />

We arc now putting aD the best Caster Cups with cork bases ever<br />

offeree to the trade. These are finished in Golden Oak and White Maple<br />

in a light finish. These goods are admirable for polished floors a~d <strong>furniture</strong><br />

rests. They will not sweat or mar.<br />

PRIGES:<br />

Size 2U inches••.... $4.00 per hundred<br />

Sizt;2Minches······ 5.00 per hundred<br />

T1'jIa Sample Order. F. O.B. Grand .Rupia..<br />

25


26<br />

ROYAL MANTEL & rURNITURf COMPANY<br />

ROCKFORD, ILLINOIS<br />

Manufacturers of FINE and MEDIUM FURNITURE<br />

WE DO Nor MAKE MAN7~LS<br />

TJ-\t:= ROYAL LINE:<br />

will be found as usual in CHICAGO, 6th floor,<br />

1319Michigan Ave .. and in NEW YORK at the<br />

Furniture Exchange during July.<br />

Buffets, China Closets, Combination Bookcases<br />

SPRATT'S CHAIRS<br />

ARE THE JOy OF THE CHILDREN.<br />

Our new CHILD'S MISSION ROCKER was a winner from the start.<br />

Write for Catalogue and prices. Our line is large and prices are right.<br />

and Library Bookcases.<br />

We make<br />

CHAIRS<br />

GROWN-<br />

UPS<br />

as well as<br />

CHILDREN.<br />

GEORGE<br />

SPRATT<br />

& co.<br />

Sheboyvn,<br />

Wis.<br />

Say you SQ=<br />

tllis ad in the<br />

Michigan Arti-<br />

san.<br />

The White Directory<br />

CONTAINS A CAREFIJLLY COMPILED LIST<br />

OF MANIJFACTIJRERS OF<br />

FURNITURE, PIANOS,ORGANS,<br />

INTERIOR FINISHES<br />

AND KINDRED INDUSTRIES<br />

Now Ready. Send inyour order.<br />

WHITE PRINTING COMPANY<br />

PRINTERS. ENGRAVERS, PUBLISHER.S, BINDERS<br />

2-20 LYON ST., GRAND RAPIDS, MICH.


Our New nand and foot Power Cll"cula ...Saw No.4<br />

The strongest, most powerful, and in ~very way the best<br />

machine of its kind ever made, for ripping,<br />

cross-cutting. boring and grooving.<br />

Caliinet Makers<br />

In these days of close competition,<br />

need the best possible equipment,<br />

and this they can have in • . . •<br />

BARNES'<br />

Hand and Foot<br />

POWER<br />

Machinery<br />

Send for our New Catalogue.<br />

"W. F. ®. JOHN BARNES CO.<br />

654 Ruby Street. Rochford. Ill.<br />

The Ford 8 Johnson Co.<br />

MANUFACTURERS<br />

Chicago Salesroom<br />

Ford-Johnson Bldg., 1433-35-37 Wabash Ave.<br />

For the July market we will have many new things<br />

to show. All <strong>furniture</strong> dealers are cordially invited to<br />

call and inspect our line, which includes Chairs, Rockers<br />

and Settees---all goods; Dining Room <strong>furniture</strong>; Mission<br />

<strong>furniture</strong>; Fiber Rush and Malacca <strong>furniture</strong>; Reed Rockers; Children's Go-Carts and<br />

Carriages, etc.<br />

WE ALSO SHOW SAMPLES AT OUR OWN SALESROOMS IN<br />

Cincinnati Atlanta New York Boston<br />

27


28<br />

Use for Mail Order Catalogues.<br />

There is said to be nothing so bad but what it might be<br />

worse; there is nothing so utterly useless but what it might<br />

be put to some good use. As an eye-opener to many a sleepy<br />

dealer, the mail-order house catalogue is a whole brass band<br />

at the head of a torch-light parade.<br />

"I never thought before that people would go to a hardware<br />

store for that/ remarked a small~town dealer recently<br />

in the writer's hearing, "until I noticed it was listed in the<br />

hardware department of a mail-order house catalogue. Oh,<br />

yes, I read them regularly now; it used to be spasmodic, till<br />

I got my awakening jolt over this little article. When I<br />

first saw it listed I laughed to myself, then got to thinking<br />

it over and wondered, why not; then it occurred to me that I<br />

had had a few calls for that very article. Now I look over<br />

all the mail-order catalogues I get my hands on and very<br />

often get awakened to SOUlenew thing that I ought to keep<br />

and don't. Those fellows as a rule are bright men, and know<br />

what the people want, often better than I do. Several articles<br />

they have by their lists induced me to keep in stock I<br />

bave found to bc exceptional sellers.<br />

"It has taught me this lesson, too. If I, with a life long<br />

experience, do not know what I want to keep in stock until<br />

I see it listed elsewhere, it is pretty good evidence that there<br />

are others who want something that they do not realize until<br />

they see it; then they buy. If they had happened to see it<br />

first in some house catalugue the chances are they would<br />

have bought there and probably a lot of other stuff along with<br />

it. 'Vbo could blame them?<br />

One thing though, make all the use possible of the mailorder<br />

house catalogue but do not leave it kicking about the<br />

store or office. If a customer happens to see it be may become<br />

interested, if he hasn't any particular scruples against<br />

dealing with foreign firms; if he has, he will conclude that I<br />

am myself a patron of the catalogue-house and that if he is<br />

to take that quality of goods from the -local store anyway, he<br />

may as well send off direct and get the goods first hand. It's<br />

good logic on his part, if he catches yoU studying these catalogues;<br />

but it isn't good business on your part to let him<br />

catch you."-H~ware.<br />

Made by Valley City De8ki:Co., GrandJRa,pids, Mich.<br />

Underwriters Discuss Protective Methods.<br />

The eleventh annual convention of the National Fire Protection<br />

Association was held in New York. The usual discussions<br />

on modern methods of fire protection and the reports<br />

of -committees on special hazards were listened to with deep<br />

interest.<br />

The importance of the work which the Association is<br />

doing in the direction of standardizing fire protection devices<br />

and bringing about uniform requirements for betterments in<br />

construction was forcibly brought out in the opening address<br />

of President C. A. Hexamer. A comparison, he said, of the<br />

per capita fire loss in this country in 1906 with that in six<br />

prominent countries of Europe shows that the former was<br />

$3.30, including the San Francisco loss, and $2.25 excluding<br />

it, while the latter was only 33 cents. The percentage '0£<br />

loss to premiums received by all the fire insurance companies<br />

reporting to the New York department last year showed the<br />

unprecedented ratio of %.9 per cent, a ratio, continued Mr.<br />

Hexamcr '~lhich certainly merits the attention of the highest<br />

legislative bodies of the nation.<br />

The committee 011 special hazards and fire record submitted<br />

a report which stated that the year 1906-7 was especially<br />

noteworthy in the large Humber of heavy losses due to failure<br />

of sprinklers to hold fire in check. Of seven fires which<br />

caused a property loss of two millions of dollars, three were in<br />

New England, viz., thc Lynn fire, the Dover (N, H.) fire and<br />

the Springfield (Mass.) fire.<br />

Tips Exceed Wages.<br />

The large <strong>furniture</strong> houses have men to go around and<br />

fix up any scratch or damage a customer may find in goods<br />

he has bought. His presence in a house, with his snug kit<br />

of tools and polishes, usually emphasizes the wabbly legs<br />

of an old chair, the scar· in the table top which Freddie's shoe<br />

made months ago, and a score of other things with which<br />

the repair man has no concern. But he fixes them readily<br />

enough, though sometimes pressed for time, and he always<br />

carries away a good-sized tip. Some days the money thus<br />

earned "on the side" exceeds the repairer's salary from the<br />

firm.-New York Sun.


Character in Furniture.<br />

"Quality" in <strong>furniture</strong> is not so lightly


IT'S BECAUSE WE HAVE THE RIGHT KIND OF MECHANICS THAT ~ MAKE THE<br />

RIGHT KIND of FURNITURE<br />

UNION FURNITURE CO.<br />

E manufacture the larg-<br />

W est line of FOLDING<br />

CHAIRS in the United<br />

State8~ 8ttitable for Sunday<br />

Schools, Hall.s, Steamers and.<br />

all PUblic Resorts. . • . .<br />

We also manufacture Brass<br />

Trimmed Iron Beds, S-pt'ing<br />

Beds, Cots and Cribs in a<br />

larKe variety. . . .<br />

~d for Catalocue<br />

aDd Price. to<br />

Kauffman Mfg. CO.<br />

"SULANO. OUIO<br />

ROCKFORD, ILL.<br />

China Closets<br />

Buffets<br />

Bookcases<br />

We Icad in Style, Comtrudion<br />

and· Finish. See our Catalogue,<br />

OUT line on permanent exhibi~<br />

lion 7th Floor, New Manufacturers'<br />

Building, Grand Rapids.<br />

MECHANICS<br />

FURNITURE<br />

COMPANY<br />

• ROCKFORD, ILLINOIS<br />

Write for neW Catalogue<br />

and keep your eye p~eled<br />

for this space ne~t month.<br />

The New Banquet Table Top<br />

a~weil aI OFFICE, DINING and DIRECTORS' TABLES are 001'" specialty.<br />

STOW & DAVIS FURNITURE CO.. 2:clt..':""'·<br />

Write far Catalogue. Gel sample:tof BANQUET TABLE TOP.<br />

Thousands in Use<br />

Furniture Dealers need have no more<br />

fear. With the use of Cline's Caster<br />

Cup one table may be placed on top<br />

of another without injury. Made in two sizes in the follow~<br />

tog finishes: Oak, Mahogany and Ro-5ewood. Special prepared<br />

felt bottom, preventing ,sweat marks, scratching, etc.<br />

Price: 2)( in. per 100, $3.50; 3);; in. perlOO. $4.50<br />

We alsomanuiacture IRe most reliable C.s.rd Holder on the market.<br />

Write for our new 40 page Catalogue.<br />

L. Cline Mfg.Co.• 123.Wah •• hAv ... Chicago


Something DiffERENT in Couches<br />

No. 155<br />

WOVEN WIRE<br />

COUC"<br />

$4.00<br />

Net<br />

We have made for some time, Couches and Davenports with woven wire tops. OUf latest essay in<br />

this line is Dlffl:RENT. Made and shipped K. D. Easily set up. A trIal order will convince.<br />

SMIT" ~ Dt\VIS MfG. CO., St. louis.<br />

Johnson Chair CompJny<br />

CHICAGO, . - ILLINOIS<br />

Manufacturers _<br />

Office Chairs,<br />

Dining Chairs, Bedroom Chairs,<br />

and<br />

Parlor Rockers<br />

Sendfor our new catalogue, just out,<br />

illustrating our entire line.<br />

PERMANENT EXHIBIT:<br />

Furniture Exhibition Building, 1411Michigan Avenue<br />

31


32<br />

PACIFIC COAST CONDITIONS<br />

BUSINESS IN SAN FRANCISCO DEMORALIZED BY<br />

LABOR TROUBLES AND A HALT IN REAL ES-<br />

TATE SPECULATIONS.<br />

Bankers and Business Men Combine to Fight the Strikers<br />

and Speculators-A Slump in the Price of Lumber.<br />

"Business affairs in San Francisco are in bad shape," said<br />

Charles R Sligh, the well known Grand Rapids <strong>furniture</strong><br />

manufacturer, who has just returned from the Pacific coast,<br />

where he spent four weeks looking after his business and timber<br />

interests. "I was in San Francisco in June last year-about<br />

six weeks after the earthquake," he continued. "Then the<br />

future of the city \vas doubtful. Some thought it would<br />

never be rebuilt, but doubt gave way to confidence and the<br />

city has already been rebuilt to a large extent and there is<br />

now no question as to its future. The amount of rebuilding<br />

done during the year is surprising. Comparing present conditions<br />

,""ith those of a year ago it does not seem possible<br />

that the change was made in so short a time.<br />

"Just now, however, building operations are practically at<br />

a standstill and business of all kinds is more or less paralyzed.<br />

The trouble is due mainly to the strikes, but a halt in real<br />

estate speculation has also had. a bad effect. When I left<br />

the city there were no less than seventeen strikes in progress<br />

besides the street railway strike. Most of the strikes<br />

are in the building trades, but all kinds of business are affected<br />

and there is no telling when the trouble will end. The<br />

bankers and business men have apparently joined with the<br />

the contractors and manufacturers to down the strikers and<br />

there is little doubt of their success, but it may be a long<br />

fight.<br />

"The bankers have also shut down on the real estate and<br />

other speculators. Real estate speculation had been carried<br />

to an extreme that made it dangerous and the bankers were<br />

obliged to make some effort to call a halt. There is plenty<br />

of money in the banks, but it cannot be borrowed for speculative<br />

purposes. The speculators, when they cannot obtain<br />

money to meet their obligations will have to throw their<br />

holdings on the market and sell for whatever they can get;<br />

some of them have already been obliged to do so. As a<br />

consequence values are uncertain and their business is demoralized.<br />

"The halt in real estate speculation is not confined to San<br />

Francisco. It extends to all towns on the coast, or, at least,<br />

all north of San Francisco, though it is not so noticeable in<br />

(ESTABLISHED lass)<br />

THIS IS THE CAN<br />

AND LABEL<br />

Oregon and Washington. I did not go down to Los Angeles.<br />

In Oregon and Washington-at Portland, Seattle<br />

and Tacoma-general business is good. Those towns have<br />

certainly been benefited by San Francisco's misfortunes. They<br />

have felt no falling off in any line of trade or industry, except<br />

in the lumber business. There has been a slump of<br />

$1.50 to $2.00 per thousand in the price of lumber recently,<br />

due, in part at least, to San Francisco's halt in building operations.<br />

"Whether San Francisco dealers will buy as freely as usual<br />

at the summer exposition is doubtful. Conditions there are not<br />

Made by Valley City Desk Co., Grand Rapids, M.ich.<br />

encouraging, but they are hopeful and may bank on an early<br />

settlement of the labor troubles which would assure them a<br />

booming fall trade. Dealers in Washington and Oregon are<br />

prosperous and will probably place orders larger than usual."<br />

Merchants Organize a Fire Insurance Company.<br />

The Retail Merchants Exchange of Los Angeles, which is<br />

composed of sixteen commercial organizations, at a recent<br />

meeting took preliminary steps to organize a mutual fire insurance<br />

<strong>company</strong>, which is to be known as the Merchants'<br />

Mutual Fire Insurance Company of Southern California. It<br />

was decided that the <strong>company</strong> should have a reserve fund of<br />

$50,000 at the start and to bea "non-boarder."<br />

BERRY BROTHERS'<br />

Rubbing and Polishing Varnishes<br />

MUST BE USED IN FURNITURE WORK TO BE APPRECIATED<br />

THEY SETTLE THE VARNISH QUESTION WHEREVER TRIED<br />

WRITE FOR INFORMATION,<br />

FINISHE.O WOOD Si\MPLES, AND LITERATURE.<br />

BERRY BROTHERS. LIMITED<br />

NEW YORK,<br />

ii10STON,<br />

PHIUDELPH'A,<br />

VARNISH MANUFACTURERS<br />

DETROIT<br />

BALTIMORE. CANADIAN FACTORY, WALKERVILLE ONTARiO<br />

CINCINNATI,<br />

ST. LOUIS.<br />

SAN ..RANCIBCO.<br />

CHICAGO,


REMINISCENT.<br />

Twenty-eight years ago the writer gained his first irnpres~<br />

siems and knowledge regarding the Grand Rapids <strong>furniture</strong> exposition.<br />

No ol1t-of-to·wn lines were exhibited and the<br />

local lines werE: few in number and, in comparison with the<br />

Jines of today, unimportant. The Berkey & Gay Furniture<br />

Company, Nelson & 1\Jatter, the \Viddicomb Furniture<br />

Company, the Phoenix Furniture Company and the Grand<br />

Rapids Chair Company and Stow & Haight were the only exhibitors,<br />

and yet in view of the fact that the lines exhibited<br />

would be considered of little conse.quence today they were<br />

strong enough to attract huyers from the leading retail houses<br />

of the United States to Grand Rapids. The writer remembers<br />

having met in the market twenty-eight years ago ]'Vfr.<br />

Hildreth oi Holton & Hildreth, 1h. Schone of Vv'irts &<br />

Scholle, Jacob Beicrsdorf, Harry \Vright of the Tobey Furniture<br />

Company and John II,!. Colby of Chicago; Mr. I\Jatthews<br />

of Milwaukee; Clark A. Brockway, representing Marcus Stevens,<br />

and George \V. Fowle of Detruit; A, S. Hereoden and<br />

Mr. Barstow of Cleve1alld; C. F. Doll of Schlund & Doll, Buffalo;<br />

Johnny Hand, Fred Pulhrnan, R. 1. Horner and Mr. De-<br />

Graaf of New York; '\ilr. Stone of Dewey & Stone, Omaha;<br />

Mr. DeCostar of DeCostar & Clark, St. Paul; 1'\'1r.Phelps of<br />

Phelps & Bradstreet, Millllcapolis; Co1. Abernathy of Leavenworth;<br />

John H. Sanderson (of capitol furnishing notoriety),<br />

Philadelphia; \V. B. J\'loses of \Vashington; Mr. Minch, 1'/1r.<br />

Chalmers and Mr. \V2.Lte of B;l1timore; Sam Burrell and Mr.<br />

Jones of St. Louis; }1r. Elder of Indianapolis; Mr. Barth<br />

of Louisville; Mr. Plum, Mr. Heeney and 1'fr. Cole of San<br />

Francisco. 1'l1r. Conant and :r..-rr. IVleilink of Toledo; Mr.<br />

Orison and Mr. Keith of Kansas City, and othe-rs whof-c<br />

l1am~s are for the moment forgotten. The spring season<br />

opened in March and the fall season in August. Of the salesmen<br />

who received and attended the visiting buyers, :.vir.<br />

\Vheelock and 11r. Fitch of Nelson & ::'I.'1atter,!'vir. Sligh and<br />

¥r. Corson of the Berkey & Gay Furniture Company, Mr.<br />

Foote of the Gr::tl1dRapids Chair Company, Mr. W. H. Jon~s<br />

of the Phoenix, Jacob Moore of the Grand Rapids Furniture<br />

Company, John E. Foster of the \Viddicomb Furniture Company,<br />

and R. J. Stow of Stow & Haight are remembered. The<br />

hotels were small, and many of the conveniences deemed<br />

essential to health and comfort by the commercial tourist<br />

of today were lacking. ]\1any of the buyers mentioned above<br />

have passed away, but the market grows and will continue to<br />

grow in importt.nce to the end of time. The art of manufacturing<br />

is planted in Grand Rapids as firmly as sculpture<br />

i.n haly, painting in France and music in Germany.<br />

A. S. WHITE.<br />

"Fancy Furniture."<br />

~lallY years ago the Oriel Cabinet <strong>company</strong> commenced<br />

advertising their lille as "fancy <strong>furniture</strong>." The goods were<br />

morc realistic than fanciful, although in their design play<br />

was given to the ingeniollsness of the designer. Factories<br />

producing "fancy furnitme" began to multiplY and so lllaHy .<br />

"freaks" were brought out and designated "[auc.,,-· that lrauagel'<br />

C. \V. Black, decided upon a departure for the Oriel<br />

Cabinet <strong>company</strong>. Sometime ago it was annolltlced that<br />

the OTicl. Cabinet <strong>company</strong> .vauld thereaitcl.· manufacture<br />

<strong>furniture</strong> novelties, a term that suggests the line of work produced<br />

more tittillgly than·' "fancy". The Oriel is showing<br />

many <strong>furniture</strong> novelties this season.<br />

Steadily Progressing.<br />

Since the new purchasers of the Grand R~-ipids Farnitt:re<br />

<strong>company</strong> (formedy the Nev,.· England) took 1JOS3C·.~;~('1l of the<br />

property, steady pTogress has been made in improving the<br />

quality of the line and in placing the same on the floor of the<br />

leading retailers of the United States. A marked advance has<br />

bcen made for the fal! season of trade, and buyers visiting<br />

Grand Rapids should not leav{~the market before making an<br />

inspection of the <strong>company</strong>'s offerings.


34<br />

The Udell Works<br />

1245 Mission Desk<br />

LARGER<br />

BETTER<br />

CHEAPER<br />

Are Now Ready With Their New Line 01 Sample,<br />

in Grand_Rapids Only. July, 1907 Exhibit.<br />

4th Floor. S,,-uth Hall. Furoiture Exhibition Buading.<br />

THE UDELL WORKS, Indianapolis,Indiana,U. S. A.<br />

fJ Get on our Mailing List for New Catalog in July.<br />

Robbins Tabl6 60.<br />

OW0550, Mi6higan<br />

No. 318. AMERICAN OAK.<br />

44x48IN. TOP, AMERICAN BASE.<br />

7 IN. PILLAR.<br />

Ladies Desks,<br />

Music Cabinets,<br />

Bookcases.<br />

Library Tables<br />

YOU will be the loser<br />

if you don't see them.<br />

1242 MiSHion Desk<br />

The New<br />

"PERFECT"<br />

FOLDING CliAIR<br />

Comfortable Durable<br />

Simple Neat<br />

The Acme of Perfection in the line of<br />

Folding Chairs.PBRP"H(:T COMPACTJ'(ESS<br />

when folded.<br />

WRITE for PRICES<br />

The PeabodY School<br />

Furniture Co.<br />

North Mancheater. • .. lndlana<br />

MANUFACTURERS OF<br />

HARDWOOD ~~~~i<br />

SPECIALTIES:<br />

~'l.U;1?l'l3QUAR. OAK VENEERS<br />

MAHOGANY VENEERS<br />

HOFFMAN<br />

BROTHERS COMPANY<br />

804 W. Main St" FORT WAYNE, iNDIANA


t.<br />

EXTENSION TABLES<br />

Complete Line sho\lln in<br />

(lur new space<br />

ST. JOHNS TABLE COMPANY<br />

CADILLAC, MICH.<br />

Cf\}3lNET Mf\KER~ CO·<br />

New Dining Room Suites<br />

FURNITURE<br />

EXHIBITION<br />

BUILDING<br />

First Floor, North Half.<br />

Grand Rapids, Mich.<br />

Grand Rapids,<br />

Michige.n ...<br />

No. 1115, CUBAN MAHOGANY.<br />

New Library Tables, Desks and Sewing Tables.<br />

These are all novelties---something different from anything on the market. FIRST<br />

FLOOR, SOUTH HALF, MANUFACTURERS' BUILDING.<br />

John Samuelson, F. H. Bogges, C. F. McGregor, M. D. Blum, A. T. Kingsbury and Robert Baxter.<br />

3S


36<br />

ESTABL.ISHED 18BO<br />

",(i "<br />

,<br />

,"'~~ , '-~ .~:\.<br />

~ ~ --"""""'!' ~<br />

- -<br />

PUElL.I$HI!!:D BT<br />

MICHIGAN ARTISAN CO.<br />

ON THE 10TH AND 25TH OF EACH MONTH<br />

OFF1CE-2-20 LYON ST.• GRANO RAPIDS. MICH.<br />

ENTERED AS MATTER OF THE SECOND Cl.AS~<br />

The growth of agitation in the trade press and retail merchants'<br />

organizations against what they call the mail-order<br />

evil, affords opportunity to a class of promoters who, without<br />

any personal preference or interest in the matter, offer to cooperate<br />

with the oppressed merchants in their efforts to<br />

check the advance of the enemy. Those promoters advance<br />

various schemes to put the mail-order houses out of business,<br />

but nearly all of them arc merely plans to bleed the merchants<br />

individually or through the associations. Very few, if any,<br />

of them, even if worked out as planned would have any effect<br />

on. the catalogue trade nor would they benefit the merchants<br />

in any way. In nine cases out of ten, at least, the merchant<br />

who, individually or through association with others, goes into<br />

any scheme to fight the mail-order houses fmds that it costs<br />

him more than he loses through the mail-order competition.<br />

The only way for a retail merchant to meet the dreaded encroac'hments<br />

of the catalogue dealers is to improve his business<br />

methods, make the most of his location and natural advantages<br />

and work his field to the limit. Mail-order competition<br />

has few terrors for the live, up-tn-date retail dealer.<br />

*1* *1* *1* *1*<br />

The past month has been a strenuOUS one for President<br />

Kanitz of the Muskegon Valley Furniture Company, and Secretary<br />

Foote of the Grand Rapids Chair Company. What<br />

with the work of closing up their lines for the fall season of<br />

trade and defending the management of their pet institution,<br />

the Michigan Soldiers' Home, they have llad no time to attend<br />

the camp fires or their regimental reunions. The institution<br />

and the lines are Ila11 right" and ever will be a long as<br />

Messrs. Kanitz and Foote shall remain in their present activities.<br />

Both are honorable and able men.<br />

*\* *\* *1* *\*<br />

The action taken by the railroads in several western<br />

states, as noted on another page, shows that they are determined<br />

to fight the two-cent fare laws to a finish and if defeatedthey<br />

plan to retaliate by raising freight rates through new<br />

regulations and changes in classification. They may sllcceed<br />

in defeating the people in this matter, but it will be an empty<br />

victory. It will only encourage the Socialists and tend to<br />

convince the people that the government should not only<br />

control, but should O\vn the railroads.<br />

*1* *1* *1* *1*<br />

Every customer, whether man, woman or child, rCll'"lembers<br />

the store where they have been kindly treated. Salesmen<br />

should be made to understand that everybody's call is important.<br />

No man likes to be approached by a careless, slovenly<br />

salesman with the question: lIWhat do yon want?" A<br />

man who does not possess the instincts and the training of a<br />

gentleman is hardly fit for serVIce in a barnyard or among<br />

the pig styes.<br />

*'~ *1* *1*<br />

If there is not a r-l:ch 1:' rger turn-out of buyers to the<br />

exposition in Cl~inTn t"C't C· o:·th it will not be the fault of<br />

President ~.Ieyns of the i\Lu'ufaeturers' Exhibition building.<br />

Dud .... ...,.t~·(' r :'~t four I11cnth he has kept the mails well toad-<br />

.cd \vitl1 letter;; ~:ddressed to dealers, setting forth substantial<br />

reasons why every dealer should become a market buyer.<br />

The arguments presented by Mr. Meyers are unanswerable.<br />

*1* *!=ll *1* *1*<br />

"Salesmatlship is a profession in itself," remarked a veteran<br />

merchant. I'The salesman who is able to ascertain why the<br />

public buy, and who is able to inspire enthusiasm in the minds<br />

of prospective purchasers, is sure of advancement and' steady<br />

employment. By taking a correct view of their' profession<br />

and making good in its practice the op?ortunities for conscientious<br />

and industrious salesmen are unlimited:'<br />

*1* *1* *1* *1*<br />

Failing to receive prompt attention, when apparently there<br />

is no cause for delay,' makes a customer "grouchY," and when<br />

a merchant has more people in ,his stme than can be waited<br />

on ii is his misfortune. Salesmen cannot inspire enthusiasm<br />

in customers when flying from one to the other. Men are<br />

especially keen in their remembrance of how they are treated<br />

by the storekeepers and their employees.<br />

*\* *\* *\* *1*<br />

Want of tact is almost a common fault in salesmen. ",'hen<br />

this is combined with carelessness the explanation is furnished<br />

why many individuals employed by merchants earn<br />

so little. The best training schools for salesmen find the<br />

correction of these faults very ditlicult to accomplish. Slovenly<br />

persons arc disposed to remain slovenly all their days.<br />

*1* '*1* *1* *1*<br />

Visitors to the mid-summer expositions in Grand Rapids<br />

and Chicago will be pleased to learn that the Hotel Ottawa<br />

thirty minutes ride from Grand Rapids al1d five hours by boat<br />

from Chicago, will be open for the reception of guests on<br />

July 1. In the past this resort has entertained large numbers<br />

of fllfIliture men.<br />

*j* *1* *1* *1*<br />

Many samples were received in Grand Rapids during the<br />

first week of June and the w~rk of putting the floors in order<br />

has gone steadily forward since. The placing of the lines<br />

on the floors is not easily accomplished. Often weeks are<br />

required to properly display a single line.<br />

*1* *1* *1* *1*<br />

Fears are expressed that on account of the indictment of<br />

two hundred <strong>furniture</strong> men on the Pacific Coast the attendance<br />

of buyers from that section will be smalL Many will<br />

have pressing engagements with their lawyers during the midsummer<br />

season.<br />

*\* *1* *1* *1*<br />

During the months of July and August large red spots will<br />

appear on the maps of the United States. These will indicate<br />

the locations of Grand Rapids, Chicago and New York,<br />

the great <strong>furniture</strong> centers of the world.<br />

*1* *1* *1* *1*<br />

The successful merchants of the future will be the men;<br />

who have had experiel1ce on the f1!)ors of mercantile houses<br />

with Cllstomers. The office offers no such opportunities as<br />

the floors or the road to acquire power in salesmanship.<br />

*1* *1* *1* *1*<br />

There is a steadily increasing demand for f~rnit\\re made<br />

of toona mahogany. Many supposed that the light finish<br />

employed on this wood would not remain long in favor, but<br />

it seems to have gained a lasting position in the trade.<br />

*1* *1* *1* *1*<br />

It seems to be a well established principle that a manufacturer<br />

has the right to open his exhibit whenever he pleases,<br />

and to close it at any time, without asking the cons.ent of the<br />

sheriff.<br />

*1* 1111*1* *1*<br />

Incivility and lack of attention on the part of satesmen<br />

caUses the loss of more trade through the resentment of<br />

customers than the delivery of inferior goods or the pay-<br />

ment of excessive charges .


"INCOMPARABLE<br />

CENTURY LINE"<br />

PARLOR. LIBRARY AND LIVING-ROOM<br />

FURNITURE IN MAHOGANY. WALNUT.<br />

_._--------------------<br />

AND GOLD LEAF. ALSO MAHOGANY DINING-<br />

ROOM CHAIRS AND CHAMBER CHAIRS AND<br />

ROCKERS.<br />

REPRODUCTIONS FROM THE FRENCH. OLD<br />

ENGLISH AND THE COLONIAL.<br />

REPRESENTATIVES:<br />

L, D, BERRY W. T. WELCH A. T. KI NGSBURY ROST, E. BAXTER<br />

CENTURY FURNITURE CO.<br />

SALES-ROOM 153-159 CANAL ST .. GRAND RAPIDS, MICH.


38<br />

Detroit, June 24.-A. VV.Bosley has purchased n:e stock<br />

of <strong>furniture</strong> and good will of tl:e estate cf the late W. E.<br />

BarkeT at 211-14-16 Michigan avcm,e, and will contil1ue the<br />

business at that location in addition to his present store at<br />

14-16 Gr::.ttiot avenue. lvIr. Bosley has been a successful iUT<br />

nituTe merchant in Detroit for nventy years or more and is<br />

a man who has done and is doing his full share to advance<br />

the city's prosperity. Victor V. Cel1lebroek, who has been<br />

with the IVlichigan avel'l".C store sillce it started, rC11la:l;S with<br />

Mrs. Bosley in charge of the alTice. ~dT. Ceulebrce~k has<br />

been in the <strong>furniture</strong> business as a manufacturer, salesrr.an<br />

and with Mr. Barker in the store almost sil1ce boyhocd, and<br />

his many friends ·will be glad to know he is still in ·the business.<br />

Idr. Bosley has the best wishes of the rVlichigal1 Artisan<br />

for success in his l~ew vcr.ture, and he will surely win<br />

it as he 'deserves to do.<br />

The Possclius Bros. Furniture Manufacturing Company<br />

·will show an entire t'.ew line of dining extension tables at their<br />

permanent show rooms, 1319 :'lichigan avenue, Chicago, in<br />

charge of l\Jessrs. Kueey, Kemp and Armstrong. This is<br />

one of the largest lines of extension tables in the market<br />

and in addition to thc famous Victor, their line en:braces<br />

Murphy Chair Co.<br />

MANUFACTURERS<br />

A COMPLE.TE<br />

DETROIT, MICH.<br />

LINE.<br />

Pioneer<br />

Mfg. Co .. ,<br />

DETIlOIl, MIen.<br />

Rood <strong>furniture</strong><br />

Babu GarriaOllll<br />

Go-Garts<br />

Fall line l'hown lJon<br />

second floor, 1319<br />

Michll!an Ave., Chi.<br />

calilo, in 'anuary.<br />

ItOOKWOOD<br />

and a general line of<br />

fl\NGY TI\BlfS<br />

Write for Cuts and Pricea<br />

........<br />

PALMER<br />

Manufacturing Co.<br />

115 to 135 Palmer Ave.<br />

DETROIT. MICH.<br />

Full line -.hown on teeond<br />

£100", 1319 Miehigan Ave.,<br />

ChiealrO. in January.<br />

many pattcrns in round and square tops, in mahogany, quarter<br />

sawed golden and mission oak. It is so large and varied<br />

that i,t cannot fail to be one of the slrongest lines in the buildiug.<br />

The Safety Folding Bed Company will show their full line<br />

of metal safety lockless folding beds on thel1rst floor of 1411<br />

Michigan avenue, Chicago. .\lessrs. Fitzpatrick, Ryan and<br />

Radtke wilt have charge of the line ;and it will be a winner.<br />

The Palmer IVTanufacturing Corhpany will have a beaut:ful<br />

line of library anl parlor tables, pedestals and tabourettes<br />

on display at 1319· Michigan avenue, Chicago. The Pioneer<br />

Manufacturing Company show their fine line of reed and rattan<br />

rockers, children's ..:arriages and go-carts in with the Palmer<br />

Manufacturing Company.<br />

The Detroit (;:thinet Company'" fine line of fancy <strong>furniture</strong><br />

wil1 be shown as usual in the big Furniture Exhibition<br />

building, Grand Rapids.<br />

George}. Reindel's new six story building is rapidly approaching<br />

completion, and when finished he will have one of<br />

the finest <strong>furniture</strong> stores in the west,<br />

Don't Be a Whiner.<br />

Lucky is the man in business who doesn't feel occasionally<br />

like giving up the fight. There are times when everything<br />

seems to go wrong and nothing comes your way. When in<br />

such a condition the following, written by a buyer for the<br />

An:erican Tobacco Journal may serve you as a bracer:<br />

"Don't, gentlemen, play the part of the under dog. Don't<br />

let the public think that your business is being injured by<br />

the trusts or by any other combination of men or circumstances.<br />

Put \-lp a bold front, look the world in the face and<br />

whistle, whether you win or lose. You can't win anything<br />

with a whine. Thc man with troubles r::ever lacks an audicnce,<br />

but his auditors seldom leave him with more respect<br />

for him as a man than they had before they knew he had any<br />

troubles.<br />

"Humanity is a peculiar proposition, anyhow. Give them<br />

somcthing to look at; put up a show of sightliness; keep things<br />

ncat, attractive and cheerful and you will get the business regardless<br />

of other things. To hold a business you have got<br />

to have, something else of merit, but to hold trade you must<br />

have some trade to hold in the first place. It isn't necessary<br />

to brag, but it is viblly necessary to keep the public thinking<br />

you are ;1l1 'is-cr' and not a 'was-cr.' If once yOll let the<br />

people thick yOU have gone 1111derthey will fall on you like<br />

Sibcrian wolves alid eat yoU Up. Every time and all the<br />

tirrc people follow th~ successful man; they trade with him<br />

and try to tn8ke friends with him."<br />

The buyers bought light in January


i<br />

To Make Sdre of It, When in Chicago,<br />

Go to 1411 MICHIGAN AVENUE<br />

F1RST FLOOR NEAR THE ELEVATOR<br />

AND SEE THE<br />

Safety Lockless Metal Folding Beds<br />

·---------1-1 -- MADE BY THE<br />

'-------------1<br />

Safety<br />

Folding Bed<br />

~\. C L d<br />

) ,If{"; il~, 0., t.<br />

I DETROIT, MICHIGAN<br />

I<br />

J. d~"fTHrs' FITZPATRICK,M. E.RYAN .,dA P.RADTKe<br />

I<br />

•<br />

----<br />

I<br />

I<br />

Np-KUM-LOOSE<br />

FASTENER<br />

is the only device th t makes it absolutely impossible for the Knob, Pull<br />

or Toilet Screw to grt loose or come off. As they cost the manufacturer<br />

absolutely nothing af.all, no manafacturer c~n afford to trim his <strong>furniture</strong><br />

without using these rasteners. Manufactured under the Tower PatentS<br />

only hy the<br />

GRAND RAPID~ BRASS CJ.<br />

GRAND RAPIDS, MICmGAN<br />

I<br />

I<br />

4<br />

\I' 1\\<br />

39


ARE BREAD AND<br />

The "ELI" fOL~!~~,~d~i~Mant:Ra~:'~p:~:~ERS<br />

S<br />

No Stock complete wlthou<br />

Evan.ville. Indi~Da<br />

ELI O. MILLER &, CO.Writeforcutsandpnces<br />

TUE BOCKSTEGE fURNITURE CO.<br />

EVANSVILLE IND.<br />

Globe<br />

Sideboards<br />

Are me BeSI on<br />

me G10De lor<br />

me MOney<br />

GET OUR<br />

CATALOGUE<br />

MeQlion-the MICHI-<br />

GAN AR!ISAN<br />

when wnlmg.<br />

Globe<br />

Furniture<br />

Company<br />

EVANSVILLE.<br />

IND.


Kitchen<br />

Cabinets ,<br />

Cupboards<br />

and<br />

K. D.<br />

. Wardrobes.<br />

That Plell8e.<br />

Send for our<br />

1907 C.ta1ague<br />

Now Ready.<br />

The Bosse<br />

Fumiture CO<br />

EVANSVIll.E. IND.-<br />

. nar~es<br />

War~ro~es<br />

are Good Wardrobes<br />

GOOD<br />

Style<br />

Construction<br />

Finish<br />

PRICES RIGHI<br />

Write for Catalogue<br />

Karges Furniture<br />

Company,<br />

EVANSVILLE, IND.


42<br />

===== OUR ENTIRE NEW LINE OF THE =====<br />

~~·I FAMOUS VICTOR 1==--=1<br />

OUR GREAT SPECIALTY<br />

and a full line of EXTENSION TABLES are now on Exhibition .at<br />

1319 Michigan Ave., (2d Floor) Chicago<br />

IN CHARGE OF F. A. KUNEY, J O. KEMP, H. J ARMSTRONG<br />

-- --_ ..- --- ---<br />

----- ---'----<br />

I<br />

POSSELIUS BROS. FURNITURE MFG. CO.<br />

DETROIT. MICH.


Luce-Redmond Chair Co.<br />

Big Rapids. Michigan<br />

Om Largest and Finest Line of<br />

Bedroom, Slipper Chairs and Rockers<br />

Parlor Suites, Office and Dining Chairs<br />

In Mahogany, Oali:, Maple and Chxassian Walnllt<br />

Furniture Exhibition Building, 2d floor, South Half to the front Sections 15 and 16, Grand Rapids.<br />

In charge of ], C. HAMILTON and EDGAR FOSTER, assisted bytbe followiug Representatives:<br />

L. G. WALDRON, J0r.:; T. HEALD, A. D. HUDGINS, :A. R. SANKS lUld<br />

C. R. DAVIS oj the Wisconsin Furniture Co.<br />

43


- - - -- --------- --- ---<br />

44<br />

Grand Rapids Furniture Co.<br />

SUCCESSORS<br />

NEW ENGLAND FURNITURE CO.<br />

Dining Room Furniture in<br />

Complete Suites<br />

MEDIUM PRICES<br />

Side Boards,<br />

China Cabinets,<br />

Serving Tables,<br />

Extension Tables,<br />

Chairs<br />

'1<br />

Line strengthened and mad'(: more Complete<br />

by addition of New and Artistic Patterns.<br />

Show Rooms at Factory IOn Canal St.<br />

On the First Floor at 1319 Michigan Ave., CHICAGO<br />

~TH.ROPCO.<br />

:f 9-<br />

Display complete Lines of samples from the<br />

following factories:<br />

Elk Furniture Co~ } ~~\is~i:RS.<br />

Dl'XI'e" " CHIFFO~IERS.<br />

SIDEBOARDS<br />

Crowell Furniture Co. §~rttAL<br />

Thomasville Furn, Co. ~~'t1KF~~~i~<br />

Standard Chair Co. g~Wci'¥2,O,J' Gd<br />

Queen Chair Co. ~~~AT<br />

Pro bs t - B'Iggs F urn. Co. SIDEBOARDS<br />

Gd BUFFETS<br />

Choate-Hollister Furn. CO.l:I1AA~GGRADE<br />

. TABLES<br />

Oo Iden F urn. Co. CHIFFONIERS.<br />

POLISHED DRESSERS .,.;<br />

All Woo"<br />

SeIIers & S ons Co. KITCHEN<br />

CABINETS<br />

M .. F C MISSiON .,.;<br />

ISSlOn urn. o. ARTSGd CRAFTS<br />

C api·taIF urn. Mfg. Co. OAKPORCH<br />

FURNITURE<br />

GET OUR PRICES AND DISCOUNTS, 'READY JULY 1st.<br />

MANUFACTURERS' EXHIBITION BUILDING, 1319 MICHIGAN AVE" CHICAGO


~MlfrIG7}-N<br />

Fight the Two-Cent Fare Laws.<br />

Eighteen railroad companies in Missouri are fighting the<br />

two-cent fare law which is to take effect in that state on<br />

July 1. They have secured an injunction, from Judge Smith<br />

McPherson of Kansas City, restaining the state officials<br />

from taking steps to enforce the law until the courts have<br />

passed upon a previous petitioll asking that the law be de-<br />

elared invalid all. constitutional grounds. About twenty roads<br />

have taken similar action in Illinois and a smaller number in<br />

Minnesota, Arkansas, Iowa and Nebraska. It is expected<br />

the decision in the Missouri case will be accepted in the<br />

other states, but as that case may be appealed to the United<br />

States Supreme Court the operation of the laws may be suspended<br />

for a year or more. The y;.'iscansin senate, by a<br />

BEDROOM.<br />

MANCHESTER,<br />

ENGLAND<br />

votJ of 6 to 20, killed the twO-cent fare bill 'which had passed<br />

the 'lower house of the legislature.<br />

It is announced that in case the courts uphold the two-cent<br />

fare laws, the railroads wilt withdrawnj all special rates of<br />

less than two cents a mile, except comntutation rates. They<br />

will also withdraw all "less than car load" commodit}" freight<br />

rates and will raise the mll1l1TIUm caT load weight on more<br />

than 90 per cent of the articles named in the western freight<br />

classification, abolish several special commodity tariffs and<br />

restore the articles to classification. Such action would advance<br />

the minimum car load of iron articles, 6,000 pounds,<br />

agricultural implements 4;000, grain products 5,000 and all<br />

other carload commodities from 3,000 to 6,000 pounds, and,<br />

DINING<br />

ROOM,<br />

MANCHESTER,<br />

ENGLAND<br />

with the abolition of commodity tariffs on low grade shipments,<br />

..... vould have the effect of making a general advance ill<br />

freight rates of about six per cent. .<br />

The Sextro Line.<br />

The Sextro Manufacturing Company will have their new<br />

line for the July season on display on -the sixth floor of the<br />

Manufacturers' Exhibition building. 1319 Michigan avenue,<br />

.Chicago. Manager Sextro states that his <strong>company</strong> have had<br />

an l1l1USllal1ylarge volume of business during the past year<br />

and that :it the present time they are still behind On filling<br />

their ordets. The Sextro table line is one of the strongest<br />

to be found on the markets.<br />

45


46<br />

We Sell to Dealers Only.<br />

New Catalogs Free.<br />

NEW· LINE<br />

on DISPLAY<br />

Manlacturers' Big Exhibition Building<br />

CHICAGO. ILLINOIS<br />

WRITE FOR CATALOGUE<br />

COLONIAL DESIGNS<br />

Appeal to the best trade. Many<br />

new Colonial pieces, with our<br />

complete line of Mahogany, Birdseye<br />

Maple and Q!artered Oak<br />

BEDROOM FURNITURE<br />

will be shown on the Fifth Floor<br />

Manulacturers' Exhibition Building<br />

CHICAGO, ILLINOIS .....<br />

The Spencer & Barnes Company<br />

BENTON HARBOR, MICH.<br />

Some of our Salesmen who will "show you" F. T. Plimpton: & Company,<br />

M. A. Harmon, S, Mercer and E. B Benbow.<br />

THE SEXTRO MFG. co.<br />

CINCINNATI, OHIO


No. 384% Dining Table.<br />

Moon Desk Co.<br />

MUSKEGON, MICH.<br />

HOFFICE DESKS<br />

New Styles for Fall Season<br />

q Line on sale Seventh Flocr, Manufacturers'<br />

Building, Grand Rapids, Mich.<br />

OUR OAK AND MAHOGANY<br />

Dining<br />

Extension<br />

Tables<br />

Are Be:fi Made, Bdl: Finished Values. All<br />

Made hom Thoroughly Seasoned Stock.<br />

No. 3&4~Dining Table<br />

Top. 48x:48. Made in Q!:!arteted Oak.<br />

Full Polished, Nickel Calfters.<br />

NQ. 384. Same style as above with square top.<br />

LENTZ TABLE CO.<br />

NASHVILLE. MICH.<br />

WHITE. PRINTING CO.<br />

I I GRAND RAPIDS, MICH.<br />

HIGH GRADE CATALOGS COMPLETE<br />

47


48<br />

Free Excursions Like Trading Stamps.<br />

During the past two years many towns in Minnesota and<br />

some in other western states inaugurated bargain weeks- and<br />

buying excursions, during the progress of which they offered<br />

Made by Manistee Manufacturing CO.,<br />

Manistee, Mich.<br />

railroad fare free to those who came in from other towns and<br />

bought goods to a certain amount.<br />

The proposition naturally has some attractive features<br />

and at first showed signs of being a profitable investment<br />

for the promoters. Like the trading stamp scheme, however,<br />

it was not long before the idea was overworked. Other<br />

towns' began to employ the same means to attract trade and<br />

eventually the large city of Minneapolis decided to take a<br />

hand in the matter and recently held its tlrst "Free Fare Trade<br />

\Veek."<br />

The jobbers and manufaetttrers of the latter city have<br />

evidently decided that they do not care to continue such methods<br />

of enticing the people to come from out of tOW11to buy<br />

in that market. They apparently believe, as the business men<br />

of every good market town should believe, that they have desirable<br />

lines to after and that no inducements should be necessary<br />

in order to attract business to that center. 1£ each<br />

city were to inaugurate a plan of this kind, no oue would be<br />

deriving 'any henetlt from the plan but illstead the merchants<br />

would be distributing to their customers in the \-yay of railroad<br />

fare a large amount of money, which eventually mnst<br />

be made up in some other way. As- mentioned ahove, it<br />

would practically become a duplicate of the trading stamp<br />

scheme. In summing up the experience gained after its first<br />

trial in Minne'apolis, the North \Vest Trade of that city discourages<br />

the holding of future similar excursions and says:<br />

"No city can hope for commercial honors as a manufacturing<br />

and distributing point where its manufacturers and<br />

wholesalers are called upon to combat such commercial heresies<br />

and methods as exemplified in this scheme, as it inspires,<br />

and justly, a feeling of resentment on the part of the merchants<br />

whose trade is thus raided. 'Free Fare Trade Week'<br />

was not a success. The expenses attending its operation<br />

were almost prohibitive, the more so as it was not inspired<br />

nor put into effect by Minneapolis retailers themselves, but<br />

by a couple of 'promoters' or schemers from the outside<br />

loaded, with' fair predictions and bright promises. The city<br />

has not been crowded, nor has the volume of business shown<br />

any decided increase.<br />

"The single item of fares should have exhausted legitimate<br />

profit on the required minimum of merchandisepu.rchased,<br />

but in addition there were heavy expenses for thegerierotis<br />

newspaper advertising, the strolling band, the maintenance<br />

of the bureau of registration, and last, but by no means the<br />

least, the promoters' share. And the grand aggregate<br />

formed such a handicap that the scheme has been voted<br />

many things but a success."<br />

New Record £0[' the West Michigan.<br />

The business of the ",Vest !vIichigan Furniture Company,<br />

Holland, .~dich.,for the spring of 1907, has been the heaviest<br />

in the history of the <strong>company</strong>. The line, covering golden<br />

elm, maple mahogany, golden ash, golden oak, imitation figured<br />

mahogany, imitation figured quartered oak, genuine mahogany<br />

and qnartered oak veneered goods in chamber suites,<br />

chiffoniers and dressers, is the largest they have ever produced.<br />

They have also' had a very extensive trade in their<br />

imitation quartered oak sideboards as well as in the genui11e<br />

quartered oak goods.<br />

The managers announce that they will make very few<br />

changes for the fall, the line 'being so popular with the trade<br />

that they do not deem it necessary to make changes. Every<br />

month their business this season has shown an increase over<br />

any and all preceding seasons.<br />

Foreign Trade not Desired.<br />

One of the consular rcpresenfatives of the United States,<br />

in a long letter to the secretary of ,state at Washington ,gives<br />

many reasons why there is no market to speak of in England<br />

for <strong>furniture</strong> manufactured in the United States. It is a well<br />

known fact that the trade of great Britain is not sought nor<br />

desired by the manufacturers of <strong>furniture</strong> on this side of the<br />

Made by Grand Rapids Chair Co., Grand Rapids. Mich<br />

Atlantic. So long as the domestic markef takes the goods<br />

produced, why bother with the trade of the tedious, fussy<br />

Englishmen? \\Then the domestic market shall not beab!·<br />

to handle the output of <strong>furniture</strong> made at home, the American<br />

manufacturers wilt engage in the business of supplying the<br />

English market with such goods as tbat country needs.<br />

The factory cafes, for which Grand Rapids is famous, were<br />

fully stocked up and ready for the enterta.inment of visiting<br />

buyers on June 17.


UNLAWFUL COMBINE ADMITTED<br />

SOME OF THOSE INDICTED FURNITURE MEN<br />

PLEAD GUILTY AND PAY SMALL FINES.<br />

They Adapt Resolutions Withdrawing All Obligations and<br />

Agreements With the Northwest Furniture Exchange.<br />

Sillce the artjcle appearing Oil nnother page relative to the<br />

indictment of <strong>furniture</strong> men in the far northwe5t was printed,<br />

it is announced from PortlaTHl that sixteen manufacturers and<br />

wholesalers ;llld fOUf rct


50<br />

Spread of· the Mai1~Order Method.<br />

The outcry against mail order competition that comes<br />

from the small retailer is bitter indeed, and- it is not w,ithout<br />

reason. Yet not all retailers join in this condemnation of<br />

CORNER. OF A MORNING ROOM. LONDON. ENG.<br />

a mail-order catalogue for the use of its customers going to<br />

departments of their own. Not only the farmers living in<br />

sparsely-settled western districts purchase supplies in this<br />

manner, but the suburban dwellers abont large eitie's, and the<br />

people living in small cities of the East, and, even residents<br />

AN<br />

ENGUSH<br />

DINING<br />

ROOM<br />

of the largest cities. In New York, for instance, the retail<br />

house that delivers within a few blocks in winter, issues<br />

a mail-order catalogue for the use of its customers going to<br />

the country or seaside in summer, and its trade becomes a<br />

lOllg~distancc business. Among neighborhood retailers the disposition<br />

is to fight mail-order trading; but as soon as the retailer<br />

grows out of his neighhorlcood he turns to and develops<br />

this class of patronage. It is fundamental, and has come to<br />

stay, and when the retailer goes with the current instead of<br />

up-stream he finds it a means of widening his opportunities.<br />

The telephone aed trolley are bringing in new conditions for<br />

merchants, and, perhaps, will be more or less in the nature<br />

of salvation to some of them within the next ten years. The<br />

small retailer, today, is ~ghting against a parcels post Oll the<br />

assumption that it will divert most of his trade to the mailorder<br />

hOllses. But ten years hence he may find ~ueh a service<br />

exactly the thing he needs to deliver packages ordere(l<br />

by telephone and mail. .l\-fail"-ordertrade has been built<br />

up largely by intelligent pron~otive work. The price factor<br />

counts, beyond doubt. En the .local merchant has always<br />

the advantage of being the man on the sp:Jt. He can save<br />

time to his customers, ;ll~d that is a greater advantage, prob~<br />

ably, than the average local merchant re:l1izcs today.-Ex.<br />

Justice Knows No Color Line.<br />

T\vo court decisiOlls recently reported from SouthCaroline<br />

furnish a lesson for dishonest installment dealers and<br />

also indicate that Southern justice does not recognize the<br />

color line. In one case a negro- woman sued the Eagle<br />

Furniture Company (N. Lifchez, proprietor) claiming dam~<br />

ages for being overcharged to the extent of $3.35 on <strong>furniture</strong><br />

for which she had agreed to pay $39. She was awarded judgment<br />

for $6UO, the <strong>furniture</strong> having been seized and removed<br />

hy the dealer, but the judge reduced the amount to $400 on<br />

condition that it be paid 'within ten days.<br />

The other case, which has been affirmed by the supreme<br />

court, seems to put the seal of approval lIpon the action of<br />

jurors "soaking" installment dealers fdr overcharging. In<br />

this case, also, the complainant was a colored woman who<br />

sued the Drake Furniture Company of Columbia and got a<br />

verdict of $100 for havillg her 50 cent tablecloth seized wrongfuny.<br />

The costs fall the total expense of seizillg that tableclcth<br />

up to about $250,<br />

In the Lifchez case the collector alleged $7.65 due, but<br />

Lifechez himself claimed there was $10 due and procecde-d<br />

against the goods. The woman employed a lawyer, who tendered<br />

$7.65, which was refused. Recei.pts were introduced<br />

to show that the bjll had, in reality, been reduced to $4.


GRAND RAPIDS FURNITURE PRODUCTIONS are ~ouli!.ht<br />

and CORRECT DESi~~;orld over by the discriminating buyer of ARTISTIC<br />

In CABINET CONSTRUCTION and FINISH they are the highest possible attainment.<br />

The GUNN. SE~TrONAL BOOKCASES stand ont from all other m"l.kes, Dot only be~<br />

cause of this high grade of construction and finish. but becauSe of the MANY EXCLUS-<br />

IVE, PRACTICAL PATENTED FEATURES of the system.<br />

Points of superiority Over the older makes are; THE ROLLER BEARING. NON.<br />

BINDING, REMOVABLE DOORS NO UNSIGHTLY IRON BANDS OR PROTRUD-<br />

ING SHELVES. '<br />

THE OVER LAPPING DOOR, making a perfectly DUST PROOF CASE UNIFORM<br />

~~ONTj doin~ away with the step ladder effects found in other makes. Sections that<br />

JOID so PERFECTLY, the appearance is that of a SOLID PIECE OF FURNITURE.<br />

Look for the~e SPECIAL POINTS OF MERIT, found only in the "GUNN," before<br />

purchasing.<br />

SAMPLES OF DIFFERENT FINISHES SENT FREE.<br />

TEhx'p'E·rRviTceSsof OUR EXPERT DESIGNER and of our entire force of LIBRARY<br />

are yours to COllllU3.nd.<br />

SEND FOR FREE CATALOGUE TODAY.<br />

Giving valuable hints on the furnishing.<br />

of your home Library. .'<br />


·~MlffIIG?JN<br />

WALL PAPER HISTORY.<br />

THE LEXIN6TON<br />

_ /lInl." 22d Sf<br />

CHICAGO. ILL<br />

Refurnished and re-<br />

fitted throughout. New<br />

Management. The<br />

<strong>furniture</strong> dealers' bl!ad-<br />

quarters. Most con-<br />

veniently situated to<br />

t b e <strong>furniture</strong> display<br />

houses.<br />

Inler·Slale Holel CO.<br />

OWNBa &; PROPklETOR<br />

E. K.. Criley. Pres.;<br />

T. M. Crlley, V. Pres.;<br />

L, H. Firey, Sec·Treas.<br />

Present Methods of Manufacture, Conditions and Prices Com~<br />

pared With Those of Forty Years Ago.<br />

S. S. Conner of Westfield, Mass., is said to have been in<br />

the wall paper business longer than any other man in this<br />

country. It was forty years ago that Mr. Conner made his<br />

first venture. l\Iachinery such as is now used was then Ut1unknown,<br />

and all the wall papers were printed by hand. Now<br />

a wall paper .11ial1ufacturer boasts that in two hours he can<br />

convert a tree into pulp, manufacture it into wall paper and<br />

have it on the wall. But the use of the wood pulp without<br />

other stock to strengthen the paper, makes it so brittle that<br />

it is hard to hanule and has little. wearing quality.<br />

Early wall papers were intended by the manufacturers to<br />

last more than a year. Mr. Conner has sold wall paper for<br />

$4.50 and $5 a roll. Of course, this was of the finest quality<br />

and design, which requited considerable time in the process<br />

of manufacture. The most difficult and tedious parto{ the<br />

work was putting on the designs. The paper came in a big<br />

roll drawn over some flat surface and the block on which<br />

had been cut the design was dipped in .the color and it was<br />

then pressed upon the paper. This operation was repeated<br />

with a number of blocks until all the colors required in the<br />

design were put on. 1 The paper was moved along a short<br />

distance and the process repeated.<br />

So well was the. paper made that it would last a lifetime,<br />

and the house\vife never dreamed of having it pulled off ev~<br />

ery fall or spring to be replaced with new, as is the custom<br />

nowadays, when paper can be· bought for 3 and 4 cents a roll.<br />

In the old fashioned days the wall paper tame in rolls<br />

twenty inches wide instead of eight,een inches as at present.<br />

Borders were not made to match the designs in tllC wall<br />

paper, so the customer selected the decoration he wanted for<br />

his wall and then took the border that looked best with it.<br />

Borders with gilt background were in general favor and<br />

most of them were decorated with dark red flecking.<br />

Flecking was produced by covering the gilt paper with a mucilaginous<br />

substance and then sifting through the desig-n velvet<br />

trimmings. After the velvet had dried on, the trimmings<br />

that did not adhere to the glue were brushed off.<br />

Sometimes these borders were flat g.ilt papers, sometimes<br />

the flecking was put on solid. Solid flecking was used for<br />

wall decoratioin up to fifteen years ago when the modern wall<br />

papers began to come into the market.<br />

English wall paper came in rolls of eighteen yards but after<br />

the industry secured a foothold in this country the length of<br />

a roll was reduced to sixteen yards and the cutting down has<br />

been going on ever since, until nOw some rolls do not contain<br />

more than thirteen yards.<br />

Early manufacturers paid high wages to color mixers and<br />

block cutters, men who cut the designs in wood blocks, and<br />

the result was the manufacture of fast colors. It is said that<br />

one firm in New York paid its color mixer $60,000 a year and<br />

he had as an assistant his son, who drew $15,000 a year salary,<br />

and they. only worked eight months in a year at that. Designers<br />

and cutters received $8 a day.<br />

Color mixers soon discovered that arsenic produced the<br />

most beautiful green for printing wall papers and its use quickly<br />

became general. It was not long before its poisonous effects<br />

were discovered, the paperhangers being the first to suffer<br />

from it.<br />

Physicians have reported many cases of arsenical poisoning<br />

from wall paper and only a few months ago the newspapers<br />

printed a story about an Illinois farmer who lost three<br />

wives in three years by death, the cause of which was found to<br />

be the arsenic in the parlor wall paper. According to the<br />

story, tbe women were taken ill immediately after the spring<br />

house cleaning, during which the waJl paper in the parlor had<br />

been brushed. An investigation of the house led to the<br />

dise'overy of the cause of the women's deaths.<br />

Gerieral knowledge of the dangerous properties of green<br />

wall paper caused a falling off in the demand and dealers soon<br />

stopped buying it, with the result t11at the manufacturers to a<br />

large extent abandoned the use of arsenic, so that today there<br />

is very little of this kind on the market.<br />

Soon after the introduction of the printing- presses the<br />

manufacturers vied with onc another in producing artistic<br />

wall papers, the principal object being to put the largest Hnmber<br />

of colors in a design. One Philadclphia firm surpassed<br />

an its competitors in this work and succeeded in producing<br />

designs having eighteen different colors, but this fad died out<br />

and now not more than eight colors are found in one design.<br />

Borders are manufactured to match design in the wall<br />

paper and the paper is trimmed and butted so that there is<br />

very little waste. When wall paper was made by hand, the<br />

borders sold 'IS high as $3.50 a single roll or $7 a double roll,<br />

but now the border and wall paper are sold for the 51-meprice,<br />

Added Dining and Chamber C':1airs.<br />

The Ottawa Furniture <strong>company</strong> of Holland, Mich., have<br />

added a line of dining and cham ber chairs, in fre1:ihand novel<br />

patterns (;to their" choice lires of <strong>furniture</strong> for the chamber<br />

and dining rO~Jlll. Samples will be exhibited in Grand Rapids<br />

and New York during the mid-summer selling season<br />

STAR CASTER CUP CO.<br />

NORTH UNION STREET. GRAND RAPIDS, MICH.<br />

(PATENT APPLJED JI' ....R)<br />

We have adopted celluloid as a base for ollr Caster Cups, making the<br />

best cup on the markel. Celluloid is a g«'at improvement over bases<br />

made of other material. When it is necessary to move a pie-cesupported<br />

by cups witb cellulnld bases it can be done with ease, as the bases are perfectly<br />

smooth. Celluloid dot's not sweat. and by tbe use of tht'se cup.'i<br />

tables are never marred. These cups are finif


------------------------------------------ -<br />

IN FORCE FROM MAY 15th to JULY 15th, 1907.<br />

We have imported direCt from Japan 300,000 good quality folding Fam. specially prepared,for us, and will give these out to our customers during<br />

thenextsixtydays. Dealers ordering BISSELL'S "eyeo" BEARING SWEEPERS during the period our Fan Offer is in force will<br />

receive the fans free, in accQrdance with the conditions of our Fan Offer.<br />

The Fans will please your customers, thereby advertising you, and at the same time will help<br />

the sale of our goods during the warm seaSOD.<br />

PLEASE WRITE US FOR FULL PARTICULARS REGARDING THIS LIBERAL OFFER<br />

$}<br />

BISSELL CARPET SWEEPER CO., Grand Rapids, Mich.<br />

(LARGEST AND ONLY EXCLUSIVE MANUFACTURERS OF CARPET SWEEPERS IN THE WORLD)<br />

Branches: New York; Toronto: London; Paris,<br />

Woodard Furniture Co.<br />

OWOSSO, MICH<br />

MANUl'ACTUREI


54<br />

Show of Appreciation is Good Business Policy.<br />

Men need a word of cnc.-,ouragement now ar.d then just as<br />

n:uch as they need food. For as food is to the bcdy, so is<br />

encouragement to the n~jlld and heart. A worker who is<br />

discouraged is not half. a man. And even the mo~t liberal<br />

compensation call 110t take the place of a word of appreciation<br />

and encouragement given in the right siprit in the rigH time.<br />

"That is a wMd job, Henry," said a business man<br />

to his clerk, who had jL:st finished ruling a bock for him,<br />

and the young man threw himself into his work with rer:ewed<br />

energy and interest. The man never knew how much that<br />

<strong>sligh</strong>t word of approval meant to the clerk, nor how much<br />

it added to his enthusiasm,<br />

Men and women crave assurance that their work is meeting<br />

with satisfaction. To withhold that assurance when it i.3<br />

due is not ITlcrcly poor b1..1Sinesspolicy, but it is also an injustice.<br />

Part of the compensation of every worker is the<br />

satisfaction of knowing that he is accomplishing .something,<br />

and to withhold that satisfaction is often more -grievous than<br />

to hold back money duly earned.<br />

More .and more must tllOsc in authority in business<br />

recognize the human elen~ent in men ar.d women-the<br />

part the heart plays in the world. It is possible, of course,<br />

to say too n1\1ch to a man, gj·..,inghim an over-elated sense of<br />

his value, bllt the tendcl1(:y seems rather in the other direction;<br />

men do not get cllccuragen;,ent enough-V\raldo P.<br />

\Varren.<br />

"An Unburnable City,"<br />

A New York fire insurance man is reported as declaring<br />

"Some day 'we shall have an unburnable city!" The declaration<br />

was made after inspecting the Caledonian building on<br />

Pine street, in the vVall street district, which is considered<br />

morc nearly fireproof than any other large bt1i~ding ill the<br />

city. It is twelve stories high and has a cast iron frame<br />

protected by porous terra cotta and brick. Tts insurance rate<br />

is 5 cents per $100, while the rate 011 the New York Exchange<br />

building, ten stories high, with its metal frame only partially<br />

protected, is 10 ents per $ICO. From this it appears thzt<br />

The Sargent Mfg. Co.<br />

MUSKEGON, MICH.<br />

Bachelors' Cabinets<br />

Ladies' Desks<br />

Extra Large Chiffoniers<br />

----- __ AISO Manufactulell aDd ~ of _<br />

ROLLING CHAIRS<br />

Chairs adapted to all kinds of invalidism, both. for<br />

house and street use.<br />

OVER FORTY DESIGNS TO SELECT FROM<br />

Line on Sale in KUNGMAN BUILDING. GRAND RAPIDS.<br />

7'lR<br />

.<br />

T 115'A.l\I<br />

Tee<br />

Muskegon Valley Furniture Co.<br />

MuskOl!OD.<br />

Mich •.<br />

Odd<br />

Dressers<br />

Chafoniers<br />

Wardrobes<br />

Ladies'<br />

Toilets<br />

Dressing<br />

Tables'<br />

Mahogany<br />

Inlaid<br />

Goods<br />

Ladies'<br />

Desks<br />

Music<br />

Cabinets<br />

Line on sale in<br />

Manufacturers'<br />

ExhibftiQU<br />

Building,<br />

GRANIJ<br />

RAPIDS.<br />

the way to obtain low insurance rates is. to construct fireproof<br />

buildings.<br />

Fans From the Flowery Kingdom.<br />

The Bissell Carper Sweeper Company of Grand Rapids<br />

have imported 300,OCO fans direct from Japan, which will be<br />

distributed to dealers handling the Bissell sweepers free be-<br />

Made by the Spencer & Barnes, Co., Benton Harbor, Mich<br />

tween .the present and July 15. The fans will 'please customers<br />

and will help the dealer in making sales of Bissell<br />

sweepers. The <strong>company</strong> 'will give the particulars of their<br />

"fan offer" to dealers requesting the same.


OUR NEW 1907 LINE OF ALASKA REFRIGERATORS<br />

with side ice chamber is made in twenty-one styles,<br />

zinc lined, white enamel and porcelain lined. Our<br />

cataloguewill interestyou. Write for it.<br />

THE ALASKA REFRIGERATOR CO.<br />

Exclusive Refrigerator Manufacturers.<br />

MUSKEGON, MICHIGAN.<br />

A Dirge for the Price Cutter.<br />

never pays to cut prices. The cutter is an object of Sl1_~piciol1<br />

from the time he hegins the trick. It is bad practice,<br />

and one that is dcmoratizillg to trade. And, like the boomerang,<br />

it strikes back at the one who thnnvs it.<br />

The retailer-for he is the one \\'ho cllts-only cheapens<br />

the price of hi:; goods to attract customers. He is hungry<br />

for trade, and oftell unwisely thinks that he had rather sell<br />

tJJrce pieces at a pr(Jllt of $2 each than Ol:C at a gain of $5.<br />

Ma.tleby The Spencer & Barnes Co., Benton Harbpr, Mich.<br />

In theory this looks good. But it is Door business. To sell<br />

three pieces he mLlst have thrice the capital or credit that he<br />

,"vollld J,ave to scJl Olle, The less proflt per dollar he tUrllS<br />

.... ·'It on this clpital, the poorer financier he is.<br />

The price cutter is looked upon w.ith lvonder by business<br />

men. Tf he is llOt demanding


56 ·~MI9rIG7}N<br />

The Window's Influence on Trade.<br />

One of the greatest problems of today which the merchant<br />

has to solve is how to influence trade, says C. T. Cullom of<br />

Sedalia, Mo., in an article on "V\lindow Dressing" in the<br />

American Artisan. Naturally the 6rst thing to do is to use<br />

the newspapers freely. Let the public know who you are,<br />

what you are, and impress upon them that you are alive and<br />

up-ta-date, and in position to give them good value for their<br />

money. And when you have advertised be sure that you<br />

have the goods which are, in every particular, an you claim<br />

Made by the Bosse Furniture Co., Evansville, Ind.<br />

for thew, so that your patrons will have confidence in yoU and<br />

your goods. If you can't get their confidence your effort:;<br />

to get their trade will be in vain.<br />

The first step toward gaining the confidence of the public<br />

will be in the appearance of your store. Let a customer<br />

come into your store and find everything topsy-turvy' and -he<br />

will at once lose confidence ill you as 'a storekeeper.<br />

To my judgment the window is the index to the whole<br />

store. When yon Sf.'.f.' a nice window di!'>play,just step inside<br />

and you will find, without single exception, a well arranged<br />

store. You will find each class of goods arranged to good<br />

advantage and well displayed. No jumbled up goods there.<br />

Kinety-nine chances out of a hundred, when you see a store<br />

with attractive window display, inside yOU will find ~nergetic,<br />

industrious clerks and a prosperous -business.<br />

In talking to merchants who do not pay attention to window<br />

displays, it is almost a universal opinion that it is too<br />

much work and expense for the results ohtained. Also, that<br />

it takes a 'window dresser of experience to make an attractive<br />

window. This is a very common idea. For instance,<br />

the display for which the A~erical1 Artisan recently awarded<br />

me the second prize in its contest, took me just two days'<br />

work in arranging at intervals when I was not waiting on<br />

trade. I could easily have arranged it in half a day with<br />

nothing else to do, and all the actual expense was not to cx-<br />

ceed five cents.<br />

I do not pretend to be an expert window dresser; in fact,<br />

my experience is ve.ry limited; and I am encouraged to know<br />

that I was able to win a second prize among so many contestants,<br />

There isn't a store in the country but what has a man<br />

who could with a little time, a few cents, and the good-will<br />

of his proprietor, make a window which would attract a good<br />

deal of attention, and draw trade enough to pay his time and<br />

the few cents spent many times over.<br />

The results obtained from success in window dressing<br />

will fire the ambition of any man and lead to better arrangements<br />

and display throughout the store, "Goo{ls well displayed<br />

are one-half sold." Taking into consideration the<br />

silent salesman, the V.llndow, as per salary you pay, is the<br />

hest investment any merchant can make.<br />

Significance of Colors in Oriental Rugs.<br />

Kot only the designs but the colors of rugs woven in the<br />

Orient are full of significance. They represent national or<br />

individual traditions, they stand for virtues and vices, social<br />

importance or social ostracism. They are the result, says the<br />

Eclectic Church Magazine, of the political and religious histories<br />

of the countries in which they were made.<br />

Tyrian purple is almost universally regarded as royal.<br />

Red was regarded by the Egyptians as symholic of fidelity.<br />

Green has been chosen by the Turk as his gala color, but he<br />

would not approve its use in rugs, where it would be trDdden<br />

by the feet.<br />

Rose tints signify the highest wisdom, black and indigo<br />

sorrow, with the Persians. Preferences for duller tones of<br />

color among the Persians give to all their embroideries and<br />

other products of the loom a certain richness and dignity.<br />

New Furniture<br />

"'T. H. Obling, \Vichita, Kao.<br />

Dealers.<br />

Brunswick Furniture Co" Brunswick, Neb.<br />

Painter & Ehrenberger, Schuyler, Neb.<br />

Albert J. Fountain & Son, !l'1esilla, N. M.<br />

L. Switzer, Kalispell, Mont.<br />

M. Buller, Klamath Falls, Ore.<br />

Sheehan Furniture Company, Couer d'Alene, Ida.<br />

R. L. Loflin---,-----incorporated, $20,(J(JO-Hlgh Point, N. C.<br />

Newell & Co.-incorporated, $lO,OOO-Newport News, Va,<br />

Sheridan Furniture Company, Shcrldan, 'Nyo. Capi.tal<br />

f,tock, $50,000.<br />

Kirkland & Overstreet, Pearson, Ga,<br />

Furniture Fires.<br />

Arthur G. Pike, Chelsea, Mass. Loss $5,000.<br />

Enger & Olson, Duluth, Minn. Loss $800.<br />

Dou'glass Furniture Hospital, Chicago. Loss $6,000.<br />

Bradley & Thomas, Cedar Rapids, Iowa.<br />

P. Vl. 'Madsen, Salt Lake City, Utah.<br />

Campbell & Skinner's mattress factory, Reno, Nev.<br />

The Newton Company, San Angelo, Tex.<br />

The Hoffman Company, Wilmington, DeL<br />

W. S. Clark & Son, Seward, Pa.<br />

Mohawk (N. Y.) Manufacturing Company. Plant<br />

pletety destroyed. Loss $75,000; insurance $44,GOO.<br />

rebuild.<br />

New Factory For Grand Rapids.<br />

com-<br />

Will<br />

AHred B. Nachtegal, Julia .Nachtegal and George J. Vie\"heilig<br />

of Grand Rapids, Mich" Stephen P. Spitz of Washington,<br />

·D. c., and James E. Reilly of Charlotte, N. c., have incorporated<br />

the Nachtegal Manufacturing Company, capitalized<br />

at $100,000, with tenper cent paid in, to manufacture and<br />

sell office, store, bank and other fixtures. The factory will<br />

be located in Grand'Rapids.


J. C. WIDMAN & CO.<br />

14th, 15th, Kirby Ave" and G. T. Ry,<br />

DETROIT, MICHIGAN<br />

Man%cturen tJf ---.<br />

Mirrors, Hall Furniture, China Closets, Buffets,<br />

Chevals<br />

PERMANENT SALESROOMS ..<br />

NEW YORK, 428 Lexington Ave. CHICAGO, £,3£9 Michigan Ave.<br />

Art in Selling "Spiffs."<br />

Selling of "spiffs" by salesmcll in stores is a source of rev-<br />

enue that often adds to the \veckly salary and forms a legitimate<br />

means for the clerk to illcrease his income and at the<br />

same time assist his employer.<br />

"Spiff" is a term that is understood well by salesmen and<br />

prohably is seldom heard outside the stores. Spiffs are the leftover:)-goods<br />

that have passed the novelty stage and are not<br />

staple, They arc as good as ever, but their salable quatit:es<br />

have declined until newer goods are IT. ore easily sold.<br />

"VVhCll such goods


58<br />

Jamestown Lounge Company to Make Leather Turkish<br />

Chairs.<br />

Arthur H. ~Greelilund, vice-president of the ]amesto"Wll<br />

Lt'~nge Company is particularly well 'pleased with the new<br />

fall line of J1;5 concern, now practically COI1:1p1etcd. .Mr.<br />

Greenlund's enthusiasm is unmistakable. To use his own<br />

words, "we have outdone ourselves tbis season :111(} we will<br />

show a line at the market which will make lively times around<br />

our space." AsM L Grccnlund has persolJal]y supervised the<br />

designing and production of every new line hrought out by<br />

the Jamestown Lounge Company since the business 'was established,<br />

and has also attended in person every exhibit made<br />

by them during the fourteen years in which they have shown<br />

their line at the markets, he should be pretty well qualified to<br />

judge as to results. The Jamestown Lounge Company were<br />

am011g the lirst of the ot1t3ide manufacturers to recognize<br />

the advantag"c of showing their line at Grand RapiJs, and although<br />

occasioned exhibits have heen made in other markets,<br />

Grand Rapids has long been recognized as their regular ex':<br />

hibition market.<br />

The Lounge Company will surprise their customers this<br />

season by showing for the first tin~e a line of Turkish chairs<br />

and rockers upholstered in "reliance" leather. It was decided<br />

to add these goods owing to the insistent demand for them<br />

by the trade, and although a new department, it will not by<br />

any means be conducted in an experimental way. The <strong>company</strong><br />

has engaged as manager for this branch of their business<br />

one of the most expert men In this line of work who has for<br />

many years been in charge of this department for one of the<br />

larg~stconcerns inaking leather <strong>furniture</strong>. The initial line<br />

will not be large as to number of patterns, but will be confined<br />

to ."l range of tJle most popular gr.ades and wj}l be filled b as<br />

occasion demands.<br />

Although considerable complaint of Quiet business has<br />

been heard throughout the season from both the retailer and<br />

manufactmer, the Lounge <strong>company</strong> report that while they<br />

INTERIOR OF A COTTAGE AT LETOHWORTH, ENGLAND.<br />

might have handled some more business, their shipments are,<br />

as a matter of fact, <strong>sligh</strong>tly in excess of the spring season of<br />

last year, establishing a new record.<br />

The Udell Exhibit.<br />

Indianapolis, June 22.-The "Udell Works will make a big<br />

showing this July seasoll at Grand Rapids, where this com~<br />

pally is now exhibiting exc1uisvely. Manager Cobb states<br />

that the July line ·wj1] be as strong as ever and that it will<br />

be of special interest to the buyers of ladies' desks, music<br />

cabincts, piano player roll cabinets, bookcases and library<br />

tables. He says, however, the quality will 110t be sacrificed<br />

on aCCOl1ntof .reasonable pric:es. The Udell line this season<br />

will show son~e beautiful patterns in Circassian walnut in the<br />

department of one, two or three ladies' drawer desks .. The<br />

ne\v Cdcll catalogue will he ready by the rlliddle of July and<br />

\vill contain sixty or more jlages of ictcrcsting reading and<br />

illustratetI matter. The exhihit this season will be in charge<br />

of the following gentlemen: F. L Billings, who looks after<br />

Chicago antI Milwaukee; Dan G. Williams, who travels in<br />

Pennsylvania and Ohio, also coveril1g Detroit; W, H. Murphy,<br />

middle West; Geo. C. Dyer, the East, and Paul M. Roth<br />

the Pacific coast.<br />

On the Kalamazoo.<br />

Stuart Foote and Russell Taylor, of the Imperial Furnitune<br />

<strong>company</strong> spent two weeks recently in boating and fishing<br />

on the beautiful Kalamazoo river. After a few day on the<br />

river they becarr:c dissatisfied with the boats for hire On the<br />

stream and proceeded to Muskegon where they purchased a<br />

neat little naphtha launch and in eight hours made the ruri of<br />

fifty miles from Muskegon to Saugatuck, on Lake Michigan,<br />

The outing was greatly enjoyed by the young men, and they<br />

returned to prepare for the opening of the season "reinvigorated<br />

and in jubilant spirits.


REX [;:;t:~]MATTRESS<br />

CHAS. A. FISHER & CO.,<br />

1319 Michigan Ave., Chicago.<br />

WRITE FOR<br />

BOOKLET<br />

AND<br />

PROPOSITION<br />

WarehOUlIelil<br />

ST. LOUIS, MO. KANSAS CITY, MO.<br />

PEORIA, ILL LINCOLN, ILL<br />

MINNEAPOLIS. MINN.<br />

CHICAGO, ILL.<br />

EVANSVILLE<br />

Eva nsvillc, Ind .. J tllle 22.- The }'1etal Furniture Con-p,,-cy,<br />

which erected a larg-e plant and cOlllmenced the manufacture<br />

of brass


60<br />

MiEcellaneous Notes.<br />

The Imperial Furniture Company, Grand Rapids, Mich.,<br />

have sold their sectional bookcase business t'O the (). C. S.<br />

Olsen Company of Chicago. The space hertofore used by<br />

that department will be used to increase the output of tables.<br />

The White Furniture Company of Mebane, N. c., recently<br />

shipped several carloads of <strong>furniture</strong> billed "To Uncle Sam,<br />

Panama." The cars were decorated with ballflcrS inscribed<br />

"For the Big Ditch; From the vVhite Furniture Company."<br />

The Dodge-Spear Company, successor to the old house of<br />

Pitts, Kimball & Co'. of Boston, is facing a petition in bankruptcy,<br />

filed by creditors W}lO were dissatisfied with the appointment<br />

of a receiver selected by the debtors.<br />

I Eldredge & Peabody of Boston, who were burned out in<br />

December last, took possession of an elegant new store on<br />

the old site during the jirst week in June. Mr. Peabody will<br />

visit the Grand Rapids market as usual.<br />

J "VV. Dunwell of Butler, Mo., has sold l1is <strong>furniture</strong> business<br />

to James T. Glanville, a brother of F. J. Glanville, the<br />

well known <strong>furniture</strong> dealer of Kansas ,City, Kan,<br />

John Hummel, <strong>furniture</strong> dealer of BroDklyn, N. Y., who<br />

recently made an assignment for the benefit of creditors, will<br />

pay 100 cents on the dollar and continue business_<br />

The Gutter Fumiture Company of Port Huron, Mich.,<br />

will soon move into larger quarters, having leased and remodeled<br />

the armory building on :\lilitary street.<br />

Pritz Brothers, <strong>furniture</strong> dealers of South Bethlehem, Pa.,<br />

were closed out by the sheriff on June 10. The creditors; received<br />

less than 25 per ccnt.<br />

Turner & CUne, <strong>furniture</strong>, hardware and undcrtaking,<br />

Bradshaw, ).Jeb., have dissolved partnership. A. B. Turner<br />

continues the business.<br />

Conrad & Kiesker, <strong>furniture</strong> dcalers of Fresno, CaL, made<br />

an :l5sjgnnH',]]L \V. Parkcr Lyon bought the stock in bulk<br />

and crcditors were paid in full.<br />

The plant of the Kincajd Furniture Company, Statesville,<br />

N. c., was damaged to the extent of about $2,000 by a wind<br />

and hail storm recently.<br />

The general offices of the Simmons rVIanufacturing Company<br />

have been moved from Chicago to the factory at Kenosha"<br />

Wis.<br />

The Fisher-Herrington Furniture Manufacturing Company<br />

of Allentown, Pa., recently embarrassed,will pay 75 cents on<br />

the dollar.<br />

The Steel Fixture Manufacturing Company is ,a ncw CDIl-<br />

"-crn in Topeka, Kan. Thcy make steel fmniturt, lockers,<br />

etc.<br />

Creditors have filed a petition in bankruptcy against the<br />

Happy Home Furniture Company of New Bedford, Mass.<br />

The Laupheimer Furniture Company of Baltimore, Md.,<br />

has been placed in the hands of a receiver;<br />

An involuntary petition in bankruptcy has been filed<br />

against the Danville (Ill.) Rarg


---------------------------~----- - --- -<br />

HOLIDAY GOODS CAME LATE<br />

BUT DEALERS IN THE FAR WEST HAVE HAD A<br />

GOOD SPRING TRADE.<br />

Arthur F. Switz Tells of Condition on the Pacific Coast and<br />

in the Mountain States.<br />

Arthur F. Switz. a resident of California, who represents<br />

the Sligh Furniture Company of Grand Rapids and several<br />

other good <strong>furniture</strong> manufacturing houses on the coast, arrived<br />

in Grand Rapids on June 14, accompanied by his wlfe,<br />

preparatory to spending- the mid-summer season in the market.<br />

j,.fr. S,vitz reported the outlook for trade in Caliiornla<br />

as not very encouraging, but in Oregon, \Vashington and the<br />

mountain states, a heavy serlson's trade is looked for. The<br />

dealers of Seattle, Spokane, Portland and Tacoma have broken<br />

their records of sales over all seasons of the past, in quite a<br />

number of il1stances the increased sales averaging from Gfty<br />

to seventy-five per ccnt, though dealers have been greatly inconvenienced<br />

and ;:I11noyedin the delivery of goods from the<br />

cast. Thc folJm:ving furnishes an idea of the trouble growing<br />

out of the cause mentioned. Frederick Ncl!-iotl oC Seattle<br />

unloads one car, on an average, every day in the year. For<br />

four months follmving December 15 last not a car of <strong>furniture</strong><br />

was received from the eastern territory for this hOllse. ,\Then<br />

the blockade was raiscd and the goods commenced to arrive<br />

in train Jots, thev.'ork of removing the goods from the railroads<br />

to thc "\varehouses of the <strong>company</strong> can be more easily<br />

imagined than described. Tn Spokane, after many months<br />

of blockaded freights, Tull & Gibbs received from seven to<br />

ten carloads per day, and spring style goods went out of fashion<br />

before they 'were received by the purchasers. Mr. Switz<br />

mentioncd a shipment made from Grand Rapids in ]anu


62<br />

No. 944 in Mahoga.ny. Top 34x60.<br />

No. 953 in Oak. Top 28x48.:<br />

MANUFACTURED BY ORAND RAPIDS CHAIR CO., GRAND RAPIDS MICH.<br />

ALL IN MAHOGANY AND OAK


SHELBYVlLLFJ<br />

Shelbyville, J Ulle 23.-C F. Schmoe & Co., wanufacturers<br />

of kitchen cabinets, gCllt[cmen's wardrobes and chiffoniers,<br />

will exhihit all the sixth floor of the l\lanufactnrcTs' Furniture<br />

exchange, Chicago. during the July season. :\lr.<br />

Scl11roe \vill 1:e personally in charge of the Schmoe exhibit<br />

and slates that their line will consist of twenty-one patterns<br />

in oak and satin walnut. He reports the trade as excellent<br />

the past year alld that they have done twenty-five per cent<br />

more business in the month of June than they did hst year.<br />

His trade, he states, dropped off to some c"tellt last Jal~uary<br />

011 account of the floods prcvailing at that time.<br />

The Shelbyville Desk Company aTC getting (Jut. their 11('\,\,<br />

catalog-llc


64<br />

-~- ---------<br />

Furniture City Bedding Line<br />

We have factory facilities and equipments to produce the very be:!t in our line<br />

and respeCtfully solicit your patronage. Catalogue and particulars to the trade.<br />

HOT BLAST FEATHER CO.<br />

Penn Tables in Grand Rapids.<br />

The Penn Furniture Company, which operates factories<br />

in Huntington, \V. Va" and Conneautville. Pa" have brought<br />

out large lir:es of tables in new patterns for the fall season of<br />

trade. Forty-two samples, induding many new designs,<br />

made of quartered oak and fillishcd golden and in early English,<br />

and also in a new finish which they call "Colonial," have<br />

been placed upon the floors of T. Ashley Dent, in the Klingman<br />

building, Grand Rapids. The factory at Conneautville<br />

is operated in the production of five leg tables, and in the<br />

new, modern plant at Huntington, W. Va" pedestal tables<br />

to the number of 1200 per month are manufactured. The<br />

<strong>company</strong> is represented as follows:<br />

T. Ashley Dent, 1718 Fuller (Flatiron) Building, New<br />

York.<br />

L. H. Fullerton, New England states and New York.<br />

T. H. Camp, far west.<br />

L. E. Ullman, Metropolitan district.<br />

Sanders Blanton, New York state, Pennsylvania and eastern<br />

Ohio.<br />

These gentlemen will be present during the mid-summer<br />

selling season in Grand Rapids, to meet their friends of the<br />

trade. Buyers "..,ho have not" planned to yjsit the market<br />

can obtain the <strong>company</strong>'s new catalogue and price list by writing<br />

to the home office, at Huntington, W. Va. The business<br />

is under the management of Chas. Svoboda, an experienced<br />

and competent business man.<br />

H~rman Lauter Dead.<br />

Herman Lauter, for tlJirty years a <strong>furniture</strong> manufacturer<br />

of Indianapolis, Ind., died on June 8, aged 69 years. He was<br />

born in Germany, came to America in 1865 and three years<br />

later established a small <strong>furniture</strong> factory in New York. In<br />

1876 he WeYlt to Indianapolis, formed a partnership with<br />

Grand Rapids. Michigan<br />

MAlTRESSES<br />

SPRINGS<br />

PILLOWS<br />

A SPEQALLY NOTEWORTHY LINE OF<br />

FELT MATTRESSES<br />

Charles Frese and under the firm natr.e of Lauter & Frese estc!blished<br />

a factory which was rcrr;arkably successfuL Mr.<br />

Frese di~d in 1880 and Mr. Lauter bou;l:t 1-i;;interest in the<br />

factory from the heirs. The business coct'inucd to grow an'd<br />

a few years ago MT. Lauter built a new plant which is now<br />

said to be the largest in Indiana. He leaves a widow, six<br />

daughters and one son-Alfred, who is well qualified to succeed<br />

his father as manager of the business, leaving had several<br />

years' experience in the factory.<br />

A Fast Selling Line of Chain.<br />

A few years ago "Billy" Redmond, a master chair maker,<br />

with a number of associates, commenced the manufacture of<br />

chairs at Big Rapids, Mich. The original line was so full of<br />

merit that the goods bounded into the favor of the trade,<br />

and having maintained the high standard established in the<br />

beginning, the disposal of the output annually has been more<br />

easily aecomplished than the manufacture of goods necessary<br />

to fill the orders. Many new pieces have been added to the<br />

line, which has been placed on sale in the big Klingman building,<br />

Grand Rapids. Associafed with. Mr. Redmond are<br />

Charles A. Luce, a veteran of the <strong>furniture</strong> trade, and P. W.<br />

Hathaway, an accomplished_ financier and all-around business<br />

man ..<br />

One Hundred Thousand for Adverti5ing.<br />

The Gunn Furniture Company, manufacturers of sectional<br />

bookcases and office desks, will expend the sum of $100,000<br />

dming the fall months of the c.urrent year in advertising their<br />

products. It is the purpose of the <strong>company</strong> to acquaint the<br />

general public with the merits of the <strong>company</strong>'s <strong>furniture</strong> and<br />

to create a larger demand for the same -through dealers<br />

throughout the country. An explanation of the plan is published<br />

on another page of the Artisan. It should interest<br />

every dealer.


White-McCarthy Furniture Co.<br />

SALES AGENTS<br />

CHICAGO: 3d Floor,1319 Michigan Ave.<br />

READY JUt Y 1st, 1907<br />

3<br />

LINES OF CASE GOODS<br />

OBERBECK<br />

Bedroom <strong>furniture</strong> complete.<br />

Oak, Maple, Mahogany, Tuna,<br />

Walnut.<br />

WHITE<br />

Suites, Dressers J Chiffoniers.<br />

The greatest line from the Sout!l.<br />

BOOTH<br />

Special line from Indiana.<br />

Quartered Oak, M a hog any.<br />

Dressers, Chiffoniers, Princess.<br />

AND<br />

3<br />

LINES OF ·CHAIRS<br />

STANDARD<br />

Wood, Cane, Leather, Box Seat<br />

Dining Chairs. Box Seat Bedroom<br />

Chairs.<br />

KENDALL VILLE<br />

Morris Chairs, Rockers. New<br />

Line; New Factory; Less Money.<br />

HILLSBORO<br />

Chea p Oak Chairs. The best<br />

jinished line.<br />

THE MODERN LINE OF HALL FURNITURE<br />

Improvement has been made in every line. The lines<br />

ahound in new .features---cle·ver conceits .from the<br />

hand of skilled designers. See the new Ten Piece<br />

Oldene!m. 'Theclean patterns .from the Southland--the<br />

strong .features throughout. Visit<br />

3d Floor, 1319 MICHIGAN AVE.<br />

White-McCARTHY FURNITURE CO. --CHICAGO--<br />

65


66 ·~~M.19,HIG7}N<br />

THE MONARCH PUSH BUTTON CHAIR<br />

EVERY PATTERN OF<br />

OUR WELL KNOWN<br />

LINE OF MORRIS<br />

CHAIRS WILL BE<br />

EQUIPPED WITH<br />

THIS PUSH BUTTON<br />

ATTACHMENT.<br />

The Monarch is<br />

Perfection, Comfort<br />

and Utility.<br />

Ramsey -Alton<br />

Mfg. Co.<br />

PORTLAND, MICH.<br />

Will Exhibit on the Ground Floor of the Ashton Building (Formerly Pythian Temple),<br />

Grand Rapids, in July, 1907.<br />

What a Retail Salesman Should Know.<br />

How to frame up _and polish arguments so that .prospective<br />

customers may be impressed.<br />

How to conduct the strate"gy of a sale; to guide the customers'<br />

mind; to arouse interest; to win confidence-; to be diplomati"cally<br />

persistent; to awakel~ enthusiasm; to carry conviction.<br />

How to COllvert seeming disadvantages to f-cal advantages<br />

-stumbling blocks into stepping stones. ",<br />

How to rr:eet competition.<br />

How to maintain prices; to close sales; to build business<br />

for the future; .to ~reate new avenues for trade; to keep old<br />

customers in line, and to gain the permanent trade of new<br />

Ones.<br />

When the requirements have been mastered, the intelligent,<br />

thinking salesmen will discover that in many other respects<br />

there is room for self-improvement.<br />

Competes With Himself.<br />

Retail success on a large scale nowadays recognizes some<br />

important divisions in the public. A. cert.ain metropolital1<br />

, merchant maintains two separate establishments, one for the<br />

classes and the othet"for·the masses, and it is said that the<br />

clerks in one do not even know that he controls the other.<br />

He is his own competitor. urging in his advertiS'enlents to the<br />

masses tllat they go to his bargain store and escape being<br />

robbed by high prices, and in announcements to the classes<br />

that they gO to the other place and avoid the crowd.<br />

Strengthened Their Line.<br />

The Rockford (Ill.) Frame & Fixture Company have made<br />

a number of additions to their popular line which is now on<br />

sale in Grand Rapids. There are no startling departures<br />

from previo).ts styles and designs, but nearly all features in<br />

Note the simple yet a~so-<br />

JuteJy rigid constructioti~<br />

Fully guaranteed and protected<br />

by U. S. Letters<br />

Patent Nos. 653,452 and<br />

648,715.<br />

the exhibit have been materially strengthened. There are,<br />

however, several notable improvements in the buffets and<br />

some new patterns of record cabinets are seen on the floors<br />

for the first time.<br />

Strong in Period Work.<br />

, The Berkey & Gay Furniture Company of Grand Rapids<br />

have prepared an unusually large line of samples of fine and<br />

medium quality for the chamber, the library and the dining<br />

room. The "periods" are strongly represented in the designs.<br />

The goods offered are in mahogany, Circassian walnut,<br />

and other popular finishes.<br />

Ikde.by Thos. Md.ddlim.Son & Co., Indiana.polis. Ind.


Penn Furniture<br />

FACTORIES ..<br />

Conneaut'ville,Pa., and Huntington, W. Va.<br />

Company<br />

,---------- MANUFACTURERS OF --- ,<br />

EXTENSION DINING TABLES<br />

Large Line of Samples<br />

----10---<br />

OAK<br />

.<br />

on sale with<br />

-FlNISHED-<br />

GOLDEN, EARLY<br />

ENGLISH AND<br />

COLONIAL<br />

T. Ashley Dent<br />

~~~-?HF~~~ Big (Klingman) Building, Grand Rapids, Mich.<br />

REPRESENTATIVES:<br />

T. ASHLEY DENT, Flat;ron Building,<br />

New rork.<br />

L. A. FULLERTON, Ntw England<br />

States (/nd New rork.<br />

T. H. CAMP, Far W"t.<br />

L. E. ULLMAN, Metropolitan Db/riel.<br />

S.1NDERS BLANTON, Nt'" r"k<br />

St4tt!, PennsylfJt111ia and EaJteril<br />

OJdo.<br />

For new Catalogue and Price List address main office:HUNTINGTON, W. Va.<br />

I<br />

67


68<br />

The Largest Refrigerator· Plant.<br />

-The new plant of the Grand Rapids Refrigerator Company<br />

-the Leonard Cleanable is their principal product-will be<br />

the largest refrigerator plant in the world. It is being constructed<br />

in the form of an "E"with the engine and boiler<br />

room in the middle. The buildings will have three stories<br />

and basement, the main factory being 60 x 350 feet; the south<br />

wing 80 x 100 and the north wing 60 x 100. The enamel department<br />

will occupy one story and basement 80 x 100 feet and<br />

there will he five warehouses each 150 x 150 and 24 feet high.<br />

The four dry kilns will be 18 x 100 eaeh cr.ndthe power house<br />

will be 60 x 80. The office building, stan/ling apart from the<br />

plant will be 40x 60 feet, two stories and basement. The<br />

plant is located on Clyde Park avenue, near the end of the<br />

Grandville avenue street car line.<br />

John Wanamaker Company Incorporated.<br />

The application of John Wanamaker, Thomas B. Wanamaker,<br />

L. Rodman Wanamaker, William L. Nevin and Robert<br />

C. Ogden, to secure a charter of -incorporation for the<br />

Wanamaker department store business has been granted by<br />

the secretary of state at Albany, N. Y. ,The newspapers had<br />

it, last month, that the <strong>company</strong> would be incorporated in<br />

Pennsylvania. Now it is stated that the Philadelphia business<br />

will not be incorporated at present. The New York<br />

business is incorporated under the name of the John Wanamaker<br />

Company, with a capital of $7,SOO,OCO. The directors<br />

of the corporation are the three Messrs. Wanamaker, :\'lr.<br />

Nevin and 1lr. Ogden.<br />

Managers for the Current Year.<br />

The Grand Rapids Furniture Association (trade mark)<br />

held their annual meeting on June 10 and elected W. H. Jones,<br />

R. W. Irwin and F. Stuart Foote managers. These gentlemen<br />

will elect the officers of the association.<br />

A New Station Opened By the Grand Trunk Railway.<br />

On Saturday, June 15, the Grand Trunk railway opened its<br />

new down town passenger station in Grand Rapids which<br />

with approaches leading thereto, has been under construction<br />

during the past two years, involving the expenditure of sey-<br />

MADE BY CEN,TUBY FURNITURE 00 .• GRAND' RAPIDS~MICa<br />

eral million dollars. A fact of interest to all engaged in the<br />

<strong>furniture</strong> trade is that the new station is located within three<br />

minutes walk of six of the leading ,<strong>furniture</strong> manufacturing<br />

establishments of the city and from five to eight minutes walk<br />

of all exposition buildings. Fully 50,000 people indulged in<br />

a jubilee on account of the opening of the station.<br />

C. F. SCHMOE. al CO.<br />

Manufacturer of<br />

Kitchen Cabinets, Gentlemen's Combination<br />

Wardrobes and Chiffoniers.<br />

SHELBYVILLE, IND.<br />

Line 00 .ale at MANUFACTURER.S· FURNITURE EX·<br />

CHANGE, Wab~sh and Fourteenth St., CHICAGO.<br />

Write for Print. a.nd Prices.


"THE"<br />

~ "UPHAM"<br />

I July Announcement<br />

fJl SUITES with WARDROBES and CHIFFONIERS-Oak and Mahogany.<br />

fJl Very cheap ELM and OAK SUITES and DRESSERS.<br />

fJl CHIFFONIERS, PRINCESS DRESSERS, CHEAP and FANCY DRESS.<br />

ERS in profusion. (Mahogany, Oak, Ash, Elm.)<br />

fJl A hot line of FLASHY ASH SUITES---heavy rolls, large mirror.,etc.<br />

(jJ SIDEBOARDS and BUFFETS in genuineoak at very low prices.<br />

fJl Don't fail to see the above aggregation-the largest line madein anyone factory.<br />

Upham Manufacturing Co.<br />

1323-25 Michigan Ave .• CHICAGO.2d Floor.<br />

~~ DA VENPO RT BEDS ============--<br />

Dest in t~e Worl~<br />

---at---<br />

Prices to Suit All<br />

We also show the largestlineof<br />

Loose Cushion<br />

Parlor Suites evershown,<br />

also Leather Suites and<br />

Couches.<br />

Don't fail to see our line at our Show 35 to 41 North Capl"tolAve.<br />

Rooms. Over 8,000 ft. of floor space.<br />

Th M dd S & C INDIANAPOLIS,<br />

OS. a en, on o. INDIANA ...•


70<br />

-f'~MICHIG.7lN<br />

. . 17. i<br />

Push-Button Chairs "At Home."<br />

The Monarch Push-Button chairs made by the Ramsey-<br />

Alton Manufacturing Company of Portland, Mich., arc "at<br />

home" for the season on the 1st floor of the Ashton, formerly<br />

the Pythi;lll Temple, building, Ionia street, opposite the Morton,<br />

Grand Rapids. To say that they make "one of the fmest<br />

exhibits in the market" is 110t enough. They are<br />

one of the most attractive collections of easy chairs ever ex-<br />

hibited in any market.<br />

There are almost a hundred--97 to be exact-different<br />

patterns and every piece is a feature of the collection. Abollt<br />

half of the patterns arc entircly new, exhibited fOT the [Lfst<br />

time and there is "0 lack of variety in the matter of shapes<br />

and sizes. They afC made in all kinds of oak and mahogany,<br />

with any finish, on either wood that may he desired, and<br />

upholste;red in any fabric that the taste of the buyer may demand-plush,<br />

vclour, velvet, fabrikoid, roanskin or the genuine<br />

leathers-and the vmrkmanship, on both frames aml<br />

upholstering, is of the best in all grades and shades, every<br />

piece, whether cheapest or best, being made and finished right.<br />

And talk about comfort! It is found to the utmost<br />

degree in the p'ush~bt1tton chair and what is something more,<br />

it is there combined with elegance and beauty. vVhether a<br />

rocker or of the 1-1orris typ'e,it may be adjusted to the ease<br />

and comfort ef the occupant without lea\ring the seat by merely<br />

pushing the button and adjusting the back to the angle de-<br />

sired.<br />

1h. Ramsey is giving the exhibit his personal attention<br />

and is certainly justified in being proud of the results of his<br />

efforts. He has given, much time and study to the sdectiot1<br />

ofst-yles and has produced excellent examples of the<br />

most PORu1


•<br />

The Michigan Chair Company's Excelsior Line.<br />

On account of their determination to climb steadlly upward<br />

and om-Yard, the l\ficbig-an Chair Company might very<br />

appropriately call their exhibit the excelsior line. The moving<br />

spirit of Longfellow's famous poem seems to have been<br />

implanted in the otncials of the compallY. Every season,<br />

stylc:s new and better arc brought out to replace chairs and<br />

other articles of <strong>furniture</strong> that v.'ere deemed of especial merit<br />

before, and this Season is not an exception to the record of the<br />

past. The pieces number more than a thousand and cover<br />

•<br />

7IR T I.S'J:L"J<br />

.e 7 $.<br />

as much Boor space as all departments of many chair fac~<br />

tories.<br />

Mr. Taylor Rapid~y Recovering.<br />

Vincent A. Taylor, president of the Taylor Chair Company<br />

of Bedford, Ohio" had one of his legs broken in May by a<br />

plank falJing on him, He has rapidly r('eovered from the injury<br />

and is !lOW able to visit the factory by using a wheeled<br />

chair,<br />

Show in Chicago and New York.<br />

The Herzog Art Furniture Company will show their large<br />

line of mt1sic cabinets, ladies" desks, tables and kindred goods<br />

at the expositions in Chicago and Xew York. The line has<br />

been greatly strengthened in number of pieces and quality,<br />

FOR SALE-STOCK<br />

In Barber Bros. Chair Company at a price that ought to interest<br />

the directors of the <strong>company</strong>. This stock will be sold<br />

and aIJ.yonewanting to get a good thing cheap will do well to<br />

investigate. Apply to Geo. S. Boltwood,. 605 Michigan Trust<br />

building, Grand Rapids, Mich. 6-25-lt<br />

SHERATON CHAMBER SUITE<br />

------ MADEBy'---- _<br />

BERKEY & GAY FURNITURE COMPANY<br />

Grand Rapids Michigan<br />

71


.<br />

72<br />

SHELBYVILLE DESK CO.<br />

MANUFACTURERS OF<br />

OFFICE DESKS<br />

Mahogany, and lmilation Qgartered Oak, Plain<br />

I<br />

Oak in Three Grades.<br />

SPECIAL FEATURES<br />

A SQUARE DEAL<br />

Write for latest CAtalogue.<br />

SHELBYVILLE, IND.<br />

Carson Excelsior Factory Will be Rebuilt.<br />

The J. A. Carson Company's excelsior factory at Sutton's<br />

Bay, Mich., was totally destroyed by fire recently. The owners<br />

had their all invested in the business and had no insurance,<br />

but citizens held a mass meeting and subscribed enough<br />

to insure the rebuilding of the plant.<br />

A Larger Line in Circassian Walnut.<br />

The LtlCe Furniture Company of Grand Rapids offer many<br />

new patterns of <strong>furniture</strong> for the chamber and the dining<br />

room, including a large addition of pieces in Circassian walnut<br />

of the better grades. The <strong>company</strong> will also show the usual<br />

number oi staples in mahogany and domestic woods.<br />

•<br />

,.<br />

A Pair 01 Whys.<br />

The opportunity is presented for ev'cry dealer in <strong>furniture</strong><br />

and kindred goods to become a tuail-order merchant.<br />

But little additional capital is required, as goodspufchased<br />

by mail arc paid tor before ddiv


u-----<br />

RELI4BLE and SUBST4NTI4U fURNITURE<br />

SUCH AS WE<br />

MAKE IS EVER<br />

THE SOURCE<br />

OF PLEASURE<br />

AND PROFIT<br />

[TO THE<br />

RETAILER AND<br />

THE<br />

PURCHASER<br />

"o(Mor~ (~air<br />

an~<strong>furniture</strong> (0.<br />

ROCKFORD, ILL.<br />

Blodgett Block. Grand Rapids. In JUly.<br />

"The Moulding of Quality"<br />

We are<br />

the Original<br />

Manufacturers<br />

of<br />

CARVED<br />

MOULDING<br />

No. 57. ~,1. 1Mand IX. inch.,<br />

No: a.ROPE. ~t~IWlneh.<br />

300 Patterns iiil 7 jilt jjj .. I<br />

'No. I. BEAD. ~. * and ~ Ineh.<br />

Have Been<br />

in<br />

Business for<br />

20 Years,<br />

Send for Folder.<br />

Samples on Applicatton.<br />

Grand Rapids Carved Moulding Co.<br />

FACTORY CORNER FRONT and MYRTLE STS.<br />

GRAND RAPIDS, MICH.


~:<br />

l<br />

l<br />

MORRIS CHAIRS<br />

·-FROM--.<br />

$6.25 to $30.00<br />

CATALOGUE UPON APPLICATION<br />

The ROYAL<br />

ROYill Chair Co.<br />

STURGIS, MICH.<br />

Chicago Salellroom; let Floor, G. D. Williamll Co.,<br />

1323 Mich. Ave., CHICAGO, IlL.<br />

TAKE<br />

Summer<br />

YOUR<br />

Northern Michigan<br />

Through Sleeping Cars from Chicago, St. Loui., Cincinnati,<br />

Delroit, Louisville. Indianapolis and Grand Rapid.<br />

==== Send for ====<br />

"Michigan in Summer"<br />

•<br />

IS<br />

the Origirial<br />

THE"ROYAL<br />

PUSH BUTTON<br />

MORRIS CHAIR<br />

Outing<br />

Some of the most Comfortable places are to be found in<br />

Push Bulton<br />

Morris Chair<br />

Ei12ht lean 01<br />

Test Have<br />

Established- Its<br />

Supremacy.<br />

All OtLer!<br />

are Imitators.<br />

No Others<br />

So Good.<br />

IN<br />

COMFORT<br />

amongst its hundreds of SUMMER ..RESORTS which are<br />

reached most comfortably via the<br />

GRAND RAPIDS & INDIANA RAILWAY<br />

Profusely· illustrated and<br />

descriptive of thegeresons<br />

..Where to go Fishing"<br />

Containing many Photos and Information regarding<br />

the fishing places along the G. R. & I.<br />

"HIAWATHA FOLDER"<br />

Beautifully illustrating the Indian Play "Hiawatha"<br />

given at Wa.ya-ga-mllg near Petoskey and Time Folder.<br />

Address:--c. L. LOCKWbOD, Gen. P.". Agl.<br />

GRANj) RAPIDS, MICH.<br />

I

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