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A HISTORY OF MODERN IRAN - Stoa

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The iron fist of Reza Shah 83<br />

4.7 Carving at Naqsh-e Rostam: Shahpour<br />

accepting Emperor Valerian’s submission<br />

language that had evolved into modern Persian. He forced a family that was<br />

already using that name to relinquish it. He also forced his own children<br />

from previous marriages – one to a Qajar – to find themselves other<br />

surnames. In mandating names, he abolished aristocratic titles. Many<br />

notables shortened their names. For example, Vossuq al-Dowleh became<br />

simply Hassan Vossuq; his brother, Ahmad Qavam al-Saltaneh, became<br />

Ahmad Qavam; and Firuz Mirza Farmanfarma (Nowsrat al-Dowleh)<br />

became Firuz Farmanfarma. Ordinary citizens often adopted names that<br />

reflected their occupational, regional, or tribal backgrounds. Reza Shah also<br />

abolished the royal tradition of using bombastic designations and<br />

announced that he would in future be addressed simply as His Imperial<br />

Majesty.<br />

In the same vein, Reza Shah implemented a series of measures to instill in<br />

the citizenry a feeling of uniformity and common allegiance to himself and<br />

his state. He introduced the metric system; a uniform system of weights<br />

and measures; and a standard time for the whole country. He replaced<br />

the Muslim lunar calendar with a solar one which started the year with the<br />

March 21 equinox, the ancient Persian New Year. Thus 1343 (AD 1925) in the<br />

Muslim lunar calendar became 1304 in the new Iranian solar calendar.<br />

Muslim months were replaced with such Zoroastrian terms as Khordad,<br />

Tir, Shahrivar, Mehr, and Azar. The standard time chosen was intentionally<br />

half an hour different from neighboring time zones.<br />

Reza Shah also implemented a new dress code. He outlawed tribal and<br />

traditional clothes as well as the fez-like headgear that had been introduced<br />

by the Qajars. All adult males, with the exception of state “registered”<br />

clergymen, had to wear Western-style trousers and coat, as well as a frontrimmed<br />

hat known as the “Pahlavi cap.” In the past, bare heads had been

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