acrobat JSPD 8 - The Centre for Sustainable Design
acrobat JSPD 8 - The Centre for Sustainable Design
acrobat JSPD 8 - The Centre for Sustainable Design
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
Bio<strong>Design</strong>: ten tips to be cyclic, solar and safe<br />
Almost all environmental innovation<br />
so far has been in one or two<br />
of the Cyclic, Solar, Safe, and<br />
Efficient categories. <strong>The</strong> next step<br />
is to achieve high levels in all four<br />
parameters at the same time. Here<br />
are some tips <strong>for</strong> design inspired<br />
by nature:<br />
1 Get microbes to do the work<br />
such as digestion by bacteria<br />
<strong>for</strong> compost toilets, bioremediation<br />
clean-up of toxic waste,<br />
and cardboard coffins. Or use<br />
higher animals, such as eel<br />
farms making use of warm<br />
waste water, and edible packaging.<br />
2 ‘Gene’ recombination is the<br />
key to nature’s innovation.<br />
Recombine existing, proven<br />
approaches instead of pioneering<br />
substantially newer technologies.<br />
Evolution always<br />
takes what is to hand and then<br />
builds the unexpected from<br />
reliable parts fitted together in<br />
new ways. <strong>The</strong> same is true of<br />
business innovations. Of over<br />
1.5 million patents analysed in<br />
Genrikh Altshuller’s TRIZ study,<br />
over 90% were found to be<br />
variations on solutions already<br />
in existence, often from within<br />
the same industry. An example<br />
– use biogas to power a fuel<br />
cell.<br />
3 Revive and recolonise –<br />
sometimes a locally extinct<br />
species or product may reappear<br />
if conditions are right, like<br />
otters on the Thames in the UK,<br />
cargo sailing ships, native<br />
herbal remedies and the<br />
Jurassic Park dinosaurs. Look<br />
through the amber of history <strong>for</strong><br />
potential new product DNA.<br />
4 Mimic nature’s materials<br />
with their elegant solutions to<br />
structural problems. Spider’s<br />
webs, feathers, mother of pearl,<br />
deer antlers and butterfly wings<br />
are just a few examples that<br />
have inspired recent innovations.<br />
5 Exquisitely fine control is<br />
found in the metabolism of<br />
living systems, something which<br />
maximises the use of materials.<br />
Make systems respond on<br />
demand (like the Ecoflush toilet<br />
with a dial <strong>for</strong> High, Medium<br />
and Low settings), use senses<br />
and feedback loops (like thermostats<br />
and presence sensors),<br />
and make use of everything<br />
(like Chinese cookery or the<br />
printworks which makes birdboxes<br />
out of pallets that are<br />
beyond repair). <strong>The</strong> solarpowered<br />
fan in the sun roof of<br />
a parked Audi automatically<br />
matches demand – as the<br />
hotter the day, the more<br />
cooling is needed and the<br />
faster the fan rotates.<br />
6 Generalists are more adaptable<br />
than specialists, especially in<br />
times of change. Think of<br />
crows, foxes, and coyotes<br />
adapting to city life.<br />
Multifunctionality also ensures<br />
maximum utility, rather than<br />
having a specialist tool which is<br />
used once a year, <strong>for</strong> example.<br />
PC/TVs and fax/scan/printer/<br />
copiers are other examples.<br />
7 Think ahead a long time. In<br />
south-west England, landowners<br />
sometimes plant a<br />
stand of willow trees when a<br />
daughter is born, to pay <strong>for</strong> her<br />
wedding – when the willows<br />
JANUARY 1999 · THE JOURNAL OF SUSTAINABLE PRODUCT DESIGN<br />
INNOVATION<br />
are harvested and they are<br />
made into cricket bats. All<br />
products are disposable in the<br />
end, so plan <strong>for</strong> takeback even<br />
if it’ll happen in 20 or 50 years.<br />
Alternatively, try to be immortal,<br />
like the 800 year old Japanese<br />
temple which is still regarded<br />
as totally original even though<br />
every bit of the building’s fabric<br />
has been replaced over the<br />
centuries, or like Porsche and<br />
Rolls Royce cars, almost all of<br />
which are still on the road.<br />
8 Muscle power is a <strong>for</strong>m of solar<br />
energy, which is used in the<br />
Brox human power vehicle,<br />
Eco-Drive quartz watches and<br />
which can be stored with<br />
clockworks, compressed air<br />
or flywheels.<br />
9 Photon power is the secret to<br />
life on Earth. Photosynthesis<br />
can be a key energy provider<br />
via biofuels and biomass, and<br />
plants are being used <strong>for</strong> a wide<br />
variety of industrial purposes<br />
such as oils, fibres and plastics<br />
– <strong>for</strong> example soya crayons,<br />
Unpetroleum Jelly, Citrasolv<br />
degreaser, Earth Shell packaging,<br />
and cornstarch pens.<br />
Photovoltaics (PV) are<br />
particularly useful <strong>for</strong> local<br />
and mobile applications.<br />
10 Seasonal variations are<br />
inevitable, so work with them.<br />
Natural systems are tolerant of<br />
flux and have strategies <strong>for</strong><br />
feast and famine, winter and<br />
summer, and so should new<br />
products. PCs now hibernate<br />
when not in use. Grass roofs<br />
insulate in winter and the<br />
plants’ transpiration cools in<br />
summer.<br />
45