- Page 1: The role of Market Research in deci
- Page 5 and 6: One part resonance, one part edge H
- Page 7 and 8: Put humans at the center 7
- Page 9 and 10: Our path to a consumer-driven organ
- Page 11 and 12: Why great insights are like a fridg
- Page 13 and 14: November 2010 Explore vs. Validate!
- Page 15 and 16: It’s even more important to impro
- Page 17 and 18: You can significantly improve a spe
- Page 19 and 20: Guidelines For Writing Insights 1
- Page 21 and 22: Insights are important to develop n
- Page 23 and 24: November 2010 Thank you Susan Casse
- Page 25 and 26: Hi, thanks for having me. My name i
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- Page 30 and 31: © InSites Consulting [client logo]
- Page 32 and 33: © InSites Consulting [client logo]
- Page 34: Is this really what we want? 34
- Page 37 and 38: Experiment Feel heartbeat Activatio
- Page 39: Research Communities
- Page 42 and 43: Never underestimate the power of n=
- Page 45 and 46: © InSites Consulting Experience Me
- Page 47 and 48: © InSites Consulting [client logo]
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An experience Tasty Cosy Great mome
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@dadovanpeteghem
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CAREERS IN MARKET RESEARCH: The Ben
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SUSAN CASSERLY GRIFFIN EVP, Marketi
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What do you want to be when you gro
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BrainJuicer® Juicy Products… Mon
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Any questions? Susan Casserly Griff
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ethnography sharp thinking innovati
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We'll never be scared to mix things
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From "ni hao" to "goeie môre" 'A r
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Our people are the essence of who w
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A Career in Market Research Phyllis
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GfK NOP Ltd A Career in Market Rese
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GfK NOP Ltd A Career in Market Rese
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GfK NOP Ltd A Career in Market Rese
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GfK NOP Ltd A Career in Market Rese
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Campaign Objectives We wanted talk
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Research Design Measurement Period
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Online, particularly YouTube,was an
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TV (57.7%) The incremental reach of
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Identifying opportunities for incre
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Maximising revenue through identify
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CLOSING
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The role of Market Research in deci