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Making supply chains work for smallholder farmers - The Fairtrade ...

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EXECUTIVe<br />

SUMMARY<br />

This report provides an analysis<br />

and evaluation of how specific<br />

business practices facilitate <strong>smallholder</strong><br />

producer development and<br />

empowerment in <strong>Fairtrade</strong> <strong>supply</strong><br />

<strong>chains</strong>. This research comes at a critical<br />

moment in time owing to a renewed<br />

interest from the donor community<br />

and the private sector into the central<br />

role that <strong>smallholder</strong>s play in driving<br />

rural development and also ensuring<br />

the sustainability of future global<br />

<strong>supply</strong> <strong>chains</strong>.<br />

Six farmer organisations across three<br />

commodities (cocoa, tea and nuts)<br />

were chosen to represent different<br />

business models within the <strong>Fairtrade</strong><br />

movement. Researchers used focus<br />

groups and semi-structured interviews<br />

with a variety of stakeholders to<br />

develop a case study <strong>for</strong> each of<br />

the selected farmer organisations.<br />

<strong>The</strong> in<strong>for</strong>mation collected was then<br />

analysed using a frame<strong>work</strong> <strong>for</strong><br />

understanding the key indicators<br />

of producer empowerment and<br />

development. In this process five broad<br />

elements of the <strong>smallholder</strong> <strong>supply</strong><br />

chain relationship were investigated<br />

and then presented in a radar<br />

diagram set out in figure 1.<br />

Figure 1:<br />

Five elements of <strong>smallholder</strong> <strong>supply</strong> chain relationships<br />

Built Capacity<br />

Influence on<br />

price and terms<br />

Net Returns<br />

Supply chain<br />

coordination<br />

Control over<br />

and % of the<br />

value chain<br />

<strong>The</strong> five broad elements of the radar diagram<br />

are as follows:<br />

• Net returns: the amount that the <strong>smallholder</strong>s<br />

receive <strong>for</strong> their produce and its significance<br />

to their livelihood. This includes <strong>smallholder</strong>s’<br />

perception of whether they are ‘hanging in’,<br />

‘stepping up’ or ‘stepping out’.<br />

• Control over and % of the value chain: a<br />

combination of <strong>smallholder</strong>s’ perceptions<br />

of their influence on the <strong>supply</strong> chain and<br />

the percentage of the final retail price that<br />

<strong>smallholder</strong>s receive.<br />

• Supply chain coordination: the level of<br />

transparency and the extent to which<br />

in<strong>for</strong>mation is exchanged between stakeholders<br />

within the value chain.<br />

• Influence on price and terms: <strong>smallholder</strong>s’<br />

perception of their ability to influence the price<br />

they receive <strong>for</strong> their produce.<br />

• Built capacity: the extent to which trading<br />

partners directly contribute to enhancing the<br />

long-term capacity of the <strong>smallholder</strong>s.

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