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Memorandum To: Linda Lamone, Ross Goldstein, and Nikki Trella ...

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CENTER FOR AMERICAN POLITICS AND CITIZENSHIP<br />

<strong>Memor<strong>and</strong>um</strong><br />

3140 Tydings Hall<br />

College Park, Maryl<strong>and</strong> 20742<br />

Paul S. Herrnson, Director<br />

301.405.4123 Tel.<br />

301.314.2532 Fax.<br />

herrnson@umd.edu<br />

<strong>To</strong>: <strong>Linda</strong> <strong>Lamone</strong>, <strong>Ross</strong> <strong>Goldstein</strong>, <strong>and</strong> <strong>Nikki</strong> <strong>Trella</strong>, Maryl<strong>and</strong> State Board of Elections<br />

From: Paul Herrnson <strong>and</strong> Michael Hanmer, Center for American Politics <strong>and</strong> Citizenship<br />

Date: 6/30/12<br />

Re: Report on survey results among users of EABDS <strong>and</strong> registrants who used other methods of<br />

voting or did not vote<br />

Beginning with the 2010 primary election, the State of Maryl<strong>and</strong> offered voters the option of<br />

receiving their official blank absentee ballot, accompanying documentation, <strong>and</strong> pre-addressed<br />

mailing label via a secure website. This new voting option, known as the Electronic Absentee Ballot<br />

Delivery System (EABDS), was developed by the Maryl<strong>and</strong> State Board of Elections (MSBE) <strong>and</strong><br />

the Center for American Politics <strong>and</strong> Citizenship (CAPC). As part of its evaluation process, CAPC<br />

conducted several surveys shortly after the 2010 election to examine the effectiveness of the new<br />

system. This memo summarizes the results from CAPC’s survey of citizens who used the new<br />

system <strong>and</strong> a separate survey of registrants who used the other methods of voting or did not vote:<br />

voting on Election Day, early voting, mail-delivered absentee ballot, <strong>and</strong> in some cases, registered<br />

nonvoters. Overall, voters reported a high level of satisfaction, <strong>and</strong> confidence.<br />

The research population for the survey of EABDS users consists of all those who requested to<br />

receive an electronically delivered blank absentee ballot for the 2010 general election. The<br />

population consisted of 9,179 individuals. CAPC sent each of these 9,179 individuals an email after<br />

the November 2010 general election inviting them to participate in a survey about their experiences<br />

with EABDS; 169 of these emails bounced back as undeliverable. Those who did not respond were<br />

sent up to 5 additional email reminders. A total of 4,319 individuals took the survey. The research<br />

population for the survey of registrants who did not use EABDS consists of all those who were listed<br />

as registered in the Maryl<strong>and</strong> voter file <strong>and</strong> who had a phone number that could be located using<br />

information contained in the Maryl<strong>and</strong> voter file (name, address, <strong>and</strong> date of birth). CAPC staff drew<br />

a stratified r<strong>and</strong>om sample based on the method of voting individuals used (including nonvoters) in<br />

the 2010 general election <strong>and</strong> whether the individual was contacted by CAPC about the election.<br />

CAPC staff then sent the background information from this sample to Eastern Research Services,<br />

who used a matching procedure to obtain phone numbers. Eastern Research Services then conducted<br />

the interviews by phone. A total of 1,089 Maryl<strong>and</strong> registrants completed the survey.<br />

When asked how confident they were that their ballots were counted, a majority of voters said they<br />

were either somewhat confident or very confident (see Figure 1). Added together, the confidence<br />

level was 96.2% for Election Day <strong>and</strong> early voters, 92.6% for those who received their ballot in the<br />

mail (regular absentee), <strong>and</strong> 85.8% for EABDS users. The majority of respondents who voted on


Election Day, early, or via regular absentee were very confident that their vote was counted. These<br />

percentages were 77.9%, 79.9%, <strong>and</strong> 61.1%, respectively. Among EABDS users, the proportion of<br />

those who were very confident was lower, at 39.3%.<br />

Voters also expressed a high level of confidence when asked how confident they were that their<br />

ballots were counted as intended (see Figure 2). For Election Day, early, <strong>and</strong> regular absentee voters,<br />

the answers to this measure of confidence were quite similar to the more general question. The<br />

confidence level for EABDS users, however, increased to 88.9%, driven by a larger proportion who<br />

said they were very confident (48.9%).<br />

Figure 1. How confident are you that your ballot was counted?<br />

100%<br />

90%<br />

80%<br />

70%<br />

60%<br />

50%<br />

40%<br />

30%<br />

20%<br />

10%<br />

0%<br />

1.7% 2.1% 1.7% 2.0% 1.9%<br />

5.6%<br />

4.6%<br />

18.3%<br />

16.3%<br />

9.6%<br />

77.9%<br />

79.9%<br />

31.5%<br />

61.1%<br />

46.5%<br />

39.3%<br />

Election Day Early Regular Absentee Electronic<br />

Absentee<br />

Method of Voting Used<br />

Figure 2. How confident are you that your ballot was counted as intended?<br />

100%<br />

90%<br />

80%<br />

70%<br />

60%<br />

50%<br />

40%<br />

30%<br />

20%<br />

10%<br />

0%<br />

1.4% 1.7% 1.0% 2.8% 1.8%<br />

6.1%<br />

3.6%<br />

7.2%<br />

20.0% 19.7%<br />

24.5%<br />

76.9% 76.6%<br />

67.5%<br />

40.3%<br />

48.9%<br />

Election Day Early Regular Absentee Electronic<br />

Absentee<br />

Method of Voting Used<br />

Not At All Confident<br />

Not <strong>To</strong>o Confident<br />

Somewhat Confident<br />

Very Confident<br />

Not At All Confident<br />

Not <strong>To</strong>o Confident<br />

Somewhat Confident<br />

Very Confident


When asked to rate the security of EABDS compared to the regular absentee ballot, the results varied<br />

quite a bit by the method of voting actually used. As Figure 3 shows, 93.6% of EABDS users rated<br />

EABDS as secure, somewhat more secure, or much more secure than the other methods of voting.<br />

That number drops to 58.8% among regular absentee voters, <strong>and</strong> to 47.4% <strong>and</strong> 53.7% among early<br />

voters <strong>and</strong> Election Day voters. Notably, the majority of EABDS users (51.1%) thought EABDS<br />

was as secure as the mail-delivered absentee ballot. Though lower overall, the largest proportion of<br />

Election Day voters <strong>and</strong> regular absentee voters rated EABDS as secure as a mail-delivered ballot,<br />

29.2% <strong>and</strong> 35.3%, respectively.<br />

Figure 3. How would you rate the security of EABDS compared to the mail-delivered absentee<br />

ballot?<br />

100%<br />

90%<br />

80%<br />

70%<br />

60%<br />

50%<br />

40%<br />

30%<br />

20%<br />

10%<br />

0%<br />

23.3% 23.5%<br />

23.0%<br />

29.2%<br />

16.3%<br />

29.2%<br />

26.2%<br />

15.4%<br />

18.3%<br />

22.9%<br />

35.3%<br />

15.7%<br />

8.2% 5.8% 7.8%<br />

1.2%<br />

5.1%<br />

51.1%<br />

23.3%<br />

19.2%<br />

Election Day Early Regular Absentee Electronic<br />

Absentee<br />

Method of Voting Used<br />

Much Less Secure<br />

Somewhat Less Secure<br />

As Secure<br />

Somewhat More Secure<br />

Much More Secure<br />

We also asked voters to rate their satisfaction with the voting method they used. The question for<br />

EABDS users was slightly different in that they were asked how satisfied they were with receiving<br />

their ballot electronically. The vast majority of respondents across all four methods of voting said<br />

they were very satisfied. Figure 4 shows that those who voted early were most satisfied (86.1%),<br />

followed by those who voted on Election Day (83.8%), those who received a mail ballot (81.8%),<br />

<strong>and</strong> EABDS users (80.0%). When the percentages of those who were very satisfied <strong>and</strong> somewhat<br />

satisfied are added together, the overall satisfaction level breaks 90% across each voting method.<br />

The highest was, again, early voters at 97.0%, followed by Election Day voters at 95.5%, regular<br />

absentee voters at 93.9%, <strong>and</strong> EABDS users at 93.0%. The extremely high overall satisfaction levels<br />

suggest that almost all voters’ experiences matched their expectations for the voting method they<br />

chose.


Figure 4. How satisfied were you with having voted/receiving absentee ballot this way?<br />

100%<br />

90%<br />

80%<br />

70%<br />

60%<br />

50%<br />

40%<br />

30%<br />

20%<br />

10%<br />

0%<br />

11.7%<br />

10.9%<br />

12.1% 13.0%<br />

83.8% 86.1% 81.8% 80.0%<br />

Election Day Early Regular<br />

Absentee<br />

Method of Voting Used<br />

Electronic<br />

Absentee<br />

Very Dissatisfied<br />

Somewhat Dissatisfied<br />

Neither Satisfied nor Unsatisfied<br />

Somewhat Satisfied<br />

Very Satisfied<br />

When asked how comfortable they would feel accessing an absentee ballot via the State Board’s<br />

website, people who did not vote <strong>and</strong> people who voted via mail-delivered ballot were the most<br />

likely to somewhat or strongly agree that they would be comfortable, at 57.0% <strong>and</strong> 61.7%<br />

respectively (see Figure 5). Early <strong>and</strong> Election Day voters were less likely to agree, with just below<br />

50% agreeing they would be comfortable using this voting method. When EABDS users were<br />

surveyed, 95% agreed that they felt comfortable accessing their ballot via the State Board’s website,<br />

with 81.1% reporting that they strongly agreed that they were comfortable with the system.<br />

Figure 5. I would feel comfortable accessing my absentee ballot via the State Board’s website.<br />

100%<br />

90%<br />

80%<br />

70%<br />

60%<br />

50%<br />

40%<br />

30%<br />

20%<br />

10%<br />

0%<br />

19.9% 21.4%<br />

13.2% 13.5%<br />

17.4% 17.4%<br />

25.3%<br />

24.2%<br />

20.6%<br />

27.0%<br />

11.1%<br />

9.9%<br />

17.3%<br />

22.8%<br />

38.9%<br />

Election Day Early Regular<br />

Absentee<br />

15.4%<br />

13.3%<br />

14.3%<br />

26.6%<br />

30.4%<br />

Nonvoters<br />

Strongly disagree<br />

Somewhat disagree<br />

Neither agree nor disagree<br />

Somewhat Agree<br />

Strongly Agree


When asked to rate their voting experience in this election compared to past elections, the majority of<br />

respondents rated it as either about the same or more positive (see Figure 6). In regards to Election<br />

Day <strong>and</strong> regular absentee voting, the majority of respondents rated their experience as about the same<br />

(74.6% <strong>and</strong> 64.4%, respectively), while respondents who used the newer voting methods rated their<br />

experience as more positive. The percentage of early voters who rated their experience as about the<br />

same was 44.9%, with about 50% rating it as somewhat or much more positive. The percentage of<br />

EABDS users who rated their experience as about the same was 39.0%, with 55.4% rating it as<br />

somewhat or much more positive. Only 20.8% of Election Day voters <strong>and</strong> 29.5% of regular absentee<br />

voters rated their voting experience as somewhat or much more positive, though voters using these<br />

methods were less likely to report that their experience was more negative than previous elections.<br />

We also asked respondents about the possibility of using EABDS in the future. Among voters who<br />

used EABDS in 2010, 65.5% said they were very likely to use it again, with 90.7% of users being at<br />

least somewhat likely to use it again, suggesting they had a positive experience with the system (see<br />

Figure 7). Those who voted early or on Election Day were not as likely to say they would use<br />

EABDS in the future, while 59.6% of regular absentee voters were at least somewhat likely to use<br />

EABDS in the future. Only 45.8% of registered nonvoters said they were likely to use EABDS in the<br />

future.<br />

Figure 6. How would you rate your voting experience in this election compared to prior voting<br />

experiences?<br />

100%<br />

90%<br />

80%<br />

70%<br />

60%<br />

50%<br />

40%<br />

30%<br />

20%<br />

10%<br />

0%<br />

3.9%<br />

0.7% 3.1% 1.8% 0.9%<br />

2.4% 4.3% 4.7%<br />

74.6%<br />

10.2%<br />

10.6%<br />

44.9%<br />

17.0%<br />

32.7%<br />

64.4%<br />

11.7%<br />

17.8%<br />

39.0%<br />

28.0%<br />

27.4%<br />

Election Day Early Regular Absentee Electronic<br />

Absentee<br />

Method of Voting Used<br />

Much more negative<br />

Somewhat more negative<br />

About the same<br />

Somewhat more positive<br />

Much more positive


Figure 7. How likely are you to use an absentee ballot posted to the State Board’s website to<br />

vote in future elections?<br />

100%<br />

90%<br />

80%<br />

70%<br />

60%<br />

50%<br />

40%<br />

30%<br />

20%<br />

10%<br />

0%<br />

44.0%<br />

23.7%<br />

22.7%<br />

51.3%<br />

21.5%<br />

18.8%<br />

9.6% 8.4%<br />

24.0%<br />

16.4%<br />

26.3%<br />

33.3%<br />

Election Day Early Regular<br />

Absentee<br />

Method of Voting Used<br />

3.3%<br />

6.0%<br />

25.2%<br />

65.5%<br />

Electronic<br />

Absentee<br />

37.8%<br />

16.4%<br />

28.0%<br />

17.8%<br />

Nonvoters<br />

Very unlikely<br />

Somewhat unlikely<br />

Somewhat likely<br />

Very likely<br />

Finally, we asked Election Day, early, <strong>and</strong> regular absentee voters which of the four methods of<br />

voting would be most convenient (polling place, early, absentee with mail request, <strong>and</strong> absentee with<br />

EABDS). Not surprisingly, the ratings show a strong relationship between the methods of voting<br />

voters chose in 2010 <strong>and</strong> their views about convenience (see Figure 8A). For example, 72.0% of<br />

Election Day voters reported that voting on Election Day was the most convenient method of voting.<br />

Similarly, 66.7% of early voters rated early voting as most convenient <strong>and</strong> 40.7% of regular absentee<br />

voters rated the method they used as the most convenient. Among nonvoters, Election Day voting<br />

was most likely to be selected as the most convenient method, with 45.2% of nonvoters responding<br />

that Election Day voting would be the most convenient. For all but early voters, the second highest<br />

percentage of respondents selected EABDS as the most convenient method.<br />

When EABDS users were asked if voting via the absentee ballot posted to the State Board’s website<br />

was more convenient than other methods of voting, 62.5% of EABDS voters strongly agreed that<br />

their method was the most convenient; overall, 82.6% agreed, suggesting a positive experience (see<br />

Figure 8B).


Figure 8: Comparing Convenience<br />

100%<br />

90%<br />

80%<br />

70%<br />

60%<br />

50%<br />

40%<br />

30%<br />

20%<br />

10%<br />

0%<br />

Figure 8A. Phone Survey: Of the following four methods of voting, which would<br />

be the most convenient?<br />

15.0%<br />

3.8%<br />

9.2%<br />

72.0%<br />

11.1%<br />

6.7%<br />

66.7%<br />

15.5%<br />

27.3%<br />

40.7%<br />

10.5%<br />

21.5%<br />

Election Day Early Regular<br />

Absentee<br />

Method of Voting Used<br />

22.3%<br />

18.0%<br />

14.4%<br />

45.2%<br />

Nonvoters<br />

Absentee with EABDS<br />

Absentee with mail request<br />

Early<br />

Polling Place<br />

Figure 8B. EABDS users: Voting using the absentee ballot posted to the SBE’s<br />

website was more convenient than other methods of voting.<br />

Somewhat Disagree,<br />

3.5%<br />

Neither Agree nor<br />

Disagree, 12.2%<br />

Somewhat Agree,<br />

20.1%<br />

Strongly Disagree,<br />

1.7%<br />

Strongly Agree,<br />

62.5%


Overall, voters were confident that their ballot was counted <strong>and</strong> counted as intended, in addition to<br />

being satisfied with the voting process across all methods of voting. Respondents also reported that<br />

they are highly likely to use EABDS in the future <strong>and</strong> rate it as convenient, especially if they had<br />

voted via EABDS or regular absentee. Voters who did not use EABDS were not especially likely to<br />

rate it as secure as an absentee ballot delivered via regular mail. This suggests that more outreach is<br />

necessary to inform the public about this new method of voting.

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