Download Media Kit - Next Media
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MEDIA KIT 2013<br />
MEDIA RATES & INFORMATION
Letter from<br />
the Editor<br />
Welcome to Girl Power’s 2013<br />
<strong>Media</strong> <strong>Kit</strong>!<br />
Girl Power is a monthly magazine<br />
for girls aged 7 - 14 years of age.<br />
We pride ourselves on being a<br />
finger-on-the-pulse publication<br />
catering for ‘tweenage’ girls who<br />
love all things fashion, beauty,<br />
celebrities and entertainment.<br />
GP has really got it all – sizzling<br />
celebrity gossip, awesome advice,<br />
DIY craft and cooking pages,<br />
gorgeous giveaways, entertainment<br />
news and reviews, posters, puzzles,<br />
quizzes and MORE!<br />
The Girl Power editorial team are<br />
really in touch with our readers who<br />
email us daily about their crushes,<br />
their piles of homework and how<br />
much they love GP! (Something we<br />
definitely have in common!)<br />
In 2013, we have lots of exciting<br />
stuff in the works. We’re<br />
introducing new sections and re-<br />
Why Advertise READERSHIP - 142,000 (YAS June 08)<br />
Girl Power is the tween girl’s best<br />
friend, full of the latest girl goss, fun<br />
activities, fashion, funny stories and<br />
honest reviews. It’s also the original<br />
and true home of the Girl Gamer.<br />
Our editorial staff are dedicated to<br />
delivering content which appeals<br />
to different sectors of the tween<br />
demographic, providing as broad<br />
a range of topics to ensure that<br />
every tween finds lots to connect<br />
with. Editorial works hand-inhand<br />
with advertising to deliver<br />
clever, innovative integration, and<br />
to encourage readers to notice your<br />
product like never before.<br />
Essentially, Girl Power offers the<br />
unique opportunity to interact with<br />
tween girls on multiple levels, in<br />
exciting and different executions, to<br />
ensure that your products get the<br />
cut-through it deserves.<br />
Kind Regards,<br />
Julie Davidson<br />
(National Advertising Manager)<br />
vamping our pages to make Girl<br />
Power the freshest and coolest<br />
kids’ mag around! Plus, we plan<br />
to expand the Girl Power brand<br />
via our rocking new web site and<br />
amazing e-newsletter.<br />
I speak for over 140 000 readers<br />
when I say GIRL POWER ROCKS!<br />
Kind Regards,<br />
Amy Vagne<br />
xx<br />
THE READERS<br />
• 91% of readers are between the ages of 7 – 12<br />
• 76% have been to the cinema in the last 3 months<br />
• 70% actually read the ads in magazines<br />
• 77% enjoy reading<br />
• 86% enjoy using new technology<br />
• 46% receive $10 or more pocket<br />
money every week<br />
• 62% say their best friend is<br />
their pet<br />
• 89% enjoy playing sport<br />
CIRCULATION<br />
Australian net paid sales:<br />
19,839<br />
New Zealand net paid<br />
sales: 3,682<br />
Overseas net paid<br />
sales: 1,758<br />
(ABC Audit Jul-<br />
Dec 12)
Advertising Rates<br />
Volume casual 3x 6x 12x<br />
Full page $3,500 $3,325 $3,150 $2,975<br />
DPS $7,000 $6,650 $6,300 $5,950<br />
Half page $2,100 $1,995 $1,890 $1,785<br />
Inserts<br />
1-2pages $100<br />
3-4 pages $125<br />
5-6 pages $150<br />
7-8 pages $175<br />
9-10 pages $200<br />
11-12 pages $225<br />
(Effective June 2011)<br />
Signature Positions<br />
IFC $4,375<br />
IFC spread $8,750<br />
IBC $4,200<br />
OBC $4,550<br />
Early RHP $4,200<br />
RHP $3,850<br />
Deadlines<br />
Issue Booking Material On sale<br />
2013<br />
#109 January 12 Nov 19 Nov 17 Dec<br />
#110 February 5 Dec 12 Dec 14 Jan<br />
#111 March 7 Jan 14 Jan 11 Feb<br />
#112 April 4 Feb 11 Feb 11 Mar<br />
#113 May 28 Feb 7 Mar 8 Apr<br />
#114 June 1 Apr 8 Apr 6 May<br />
#115 Special 29 Apr 6 May 3 Jun<br />
#116 July 27 May 3 Jun 1 Jul<br />
#117 August 24 Jun 1 Jul 29 Jul<br />
#118 September 22 Jul 29 Jul 26 Aug<br />
#119 October 19 Aug 26 Aug 23 Sep<br />
#120 November 16 Sep 23 Sep 21 Oct<br />
#121 December 14 Oct 21 Oct 18 Nov
CONTACTS<br />
Julie DaviDson<br />
National Advertising Manager<br />
Direct Phone: (02) 9901 6164<br />
Email: jdavidson@nextmedia.com.au<br />
Mail:<br />
Level 6, 207 Pacific Highway,<br />
St Leonards, NSW 2065.<br />
amy vagne<br />
Editor<br />
Phone: (02) 9901 6100<br />
Direct Phone: (02) 9901 6326<br />
Email: avagne@nextmedia.com.au<br />
Mail:<br />
Level 6, 207 Pacific Highway,<br />
St Leonards, NSW 2065.<br />
DIMENSIONS (height x width)<br />
DOUBLE PAGE SPREAD<br />
TOTAL FILE SIZE (with bleed)<br />
220 x 306mm<br />
TRIM SIZE<br />
210 x 296mm<br />
SAFE TYPE AREA<br />
200 x 286mm<br />
DIGITAL SPECIFICATIONS<br />
• All files must be supplied in a MAC format.<br />
• Preferred method of submission is a hi-res PDF or JPEG file.<br />
• If supplying live artwork on disk, only In-Design, Quark Xpress, Illustrator<br />
or Photoshop files will be accepted. Please ensure all fonts and images<br />
are included on the disk with type outlined. A full colour laser proof is<br />
required for all disk submissions.<br />
• All images must have a minimum resolution of 300dpi with CMYK<br />
separation.<br />
• A 5mm bleed is required on all finished artwork.<br />
• Artwork can be submitted via the following:<br />
1. Email: abegg@nextmedia.com.au<br />
2. Quick Cut<br />
3. youSENDit (www.yousendit.com)<br />
4. FTP (Please contact Alison Begg on (02) 9901 6346 for FTP details)<br />
5. Disk (CDROM, DVD only)<br />
CANCELLATION DEADLINES<br />
The Cancellation Deadline for advertising is 1 Month prior to Booking<br />
Deadline<br />
FULL PAGE<br />
TOTAL FILE SIZE<br />
(with bleed)<br />
220 x 158mm<br />
TRIM SIZE<br />
210 x 148mm<br />
SAFE TYPE AREA<br />
200 x 138mm<br />
HALF PAGE<br />
HORIZONTAL<br />
TOTAL FILE SIZE<br />
(with bleed)<br />
115 x 158mm<br />
TRIM SIZE<br />
105 x 148mm<br />
SAFE TYPE AREA<br />
95 x 138mm<br />
Cancellation of any booked advertising MUST be in writing and received<br />
by the account manager and/or Sales Director prior to the cancellation<br />
deadline.<br />
The Publisher reserves the right to repeat the most recent material or<br />
material of the Publishers choice.<br />
If a cancellation occurs mid contract the difference between the contract<br />
appearance rate and the actual appearance rate card rate will be<br />
surcharged.<br />
INSERT GUIDELINES<br />
All costs are based on a national run & mechanically inserted material only<br />
All costs are GST exclusive<br />
GST added at the time of invoicing<br />
A minimum spend is required of $1,100<br />
All inserts are subject to approval<br />
Mechanical specifications are available upon request<br />
Level 6, Building A, 207 Pacific Highway, St Leonards, NSW 2065<br />
Phone 02 9901 6100 Fax 02 9901 6333<br />
www.nextmedia.com.au<br />
HALF<br />
PAGE<br />
VERTICAL<br />
TOTAL FILE<br />
SIZE (with<br />
bleed)<br />
220 x 84mm<br />
TRIM SIZE<br />
210 x 74mm<br />
SAFE TYPE<br />
AREA<br />
200 x 64mm<br />
DIGITAL SPECS & GENERAL CONDITIONS
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