to Download Last Year's Conference Brochure - Film Festival Summit

Sponsors:
THE 6TH ANNUAL
International Film Festival Summit
Join National Leaders from Film Festivals to Address
the Latest Challenges, Opportunities & Trends in the Industry
A p r i l 3 - 4 , 2 0 1 2 | P a r i s , F r a n c e
MEET WITH VISIONAIRES LEADING THE FUTURE OF THE FILM INDUSTRY

The 6th Annual International Film Festival Summit
Convenes over 100 film festival professionals and entertainment
executives who are looking to:
• Network
• Learn from one another
• Establish Partnerships
• Understand latest trends
Presents an unmatched faculty of over 40 film festival executive thought leaders to
discuss pressing changes and the most compelling solutions, including:
• Funding & Sponsorship
• Programming
• Operations & Management
• Marketing & Public Relations
• Acquisition & Distribution
• Digital Technology Solutions
• Long Term Planning & Sustainable Growth
• Executive Management
Offers a rare opportunity to meet with industry leaders and visionaries in an intimate
setting during:
• Panel Discussions
• Case Studies
• Executive Networking Luncheons
• Presentations
• Cocktail Receptions
• Networking Breaks
• Living Groups
As a sponsor for the International Film Festival Summit, you will have unparalleled access to over 100 key decision makers and the opportunity to
highlight your company as a thought leader in the film festival industry. Build a strategic partnership that evolves with market needs and establish ongoing
relationships with national thought leaders through an unmatched program agenda.
We offer a variety of sponsorship opportunities including:
• Conference Chair
• Exhibitor Booth
• Seat on Panel Discussion
• Case Study Presentation
• Networking Luncheon Sponsorship
• Sponsorship of Panel Discussion or Case Study
• Cocktail Reception Sponsorship
• Speakers and Presenters represent over 100
years of festival experience
• Delegates include: Director’s and Executives
from festivals of all genres and sizes from all over
Europe, Asia, and Africa.
Strategic Benefits:
• Meet valuable new contacts from all over the world in a convivial and professional atmosphere
• Receive a complete delegate list when you arrive
• A conference experience that will allow you to recharge your batteries, and also see a valuable return on
your investment
• Plant seeds for future partnerships
• Feature your product or service to our audience of film and music festival director and executives in an
intimate setting
For More Information Please Contact:
Laurie Kirby, Esq.,Executive Director Phone: (626) 470-6043 • Email: laurie.kirby@filmfestivalsummit.com
Visit us on the web at www.filmfestivalsummit.com

Advisory Committee
The 2012 IFFS Advisory Committee brings together some of the most accomplished and experienced professionals from across the film and
music festival industry. We are excited about the diversity and knowledge that each member will contribute in 2010. With their support and
feedback we’re bringing together visionary keynotes, panel discussions, in-depth work shops focusing on the most pressing and relevant top-
ics facing the film and music festival industry today.
Peter Belsito, Co-Founder, Film Finders
Bruno Chatelin, COO, Filmfestivals.com
Andrea Galante, Festival Director, Milano International Film Festival
Emina Ganic, Executive Director, Sarajevo Film Festival
Sandra Hebron, Artistic Director, BFI Film Festivals
Tiina Lokk, Festival Director, Tallinn Black Nights Film Festival
Shivani Pandya, Managing Director, Dubai International Film Festival
Tomas Prasek, Co-Director & Co-Founder, Datakal, Director & Co-Founder, Eventival Ltd.
Git Scheynius, Festival Director, Stockholm International Film Festival

The 6th Annual International Film Festival Summit
What is the International Film Festival Summit (IFFS)?
The IFFS is the only annual conference & trade show for film festival professionals and entertainment executives to network, learn from one
another, establish partnerships, and understand the latest trends in festivals and the entertainment industry. Film festivals represent one of the
most unique and high-level intersections of all stakeholders in the entertainment industry connecting with millions of audiences from all over
North America.
Attendees are seeking new products, services and partnerships that can help their organization grow. Film festivals represent the most targeted
cross section of independent film and entertainment industry professionals. The festival market represents a huge opportunity for companies
looking to target a highly under served but immensely valuable market segment. There are currently over 3,500 film festivals worldwide representing
an annual $3 billion dollar industry.
The IFFS allows organizations to establish relationships with festival executives who are in many respects the gatekeepers to filmmakers, musicians
and the artistic community. Organizations who work effectively with festivals are able to leverage that exposure to millions of filmmakers,
industry executives and audiences all over the world. Additionally, the IFFS allows you to identify what established and up and coming festivals
you would like to work with based on your own strategies and initiatives, saving your organization time and resources.
Who Attends?
Professionals and executives from film festivals, content owners, corporate
sponsors and producers.
When Does the IFFS Take Place?
April 3-4, 2012
Paris, France
How Long Has the Summit Been Taking Place?
The summit is now in its 6th year.
What Functional Areas Are Attendees Focused On?
• Ticketing
• Distribution
• Projection/Digital Cinema
• Staging and Production
• Insurance, Legal & Liability
• Software Services & Technology
• Content Owners
• Printing & Signage
• Social Networking/Media
• Video Streaming/Download
• Travel Providers
• Sponsorship
• Security
• Creative Design
• Marketing & Public Relations
Cameron Bailey, 2011 Keynote Speaker

What Do Your Colleagues Have to Say About the IFFS?
“Dear IFFS,
I’m writing to thank you you and all your team for putting together such a great conference. As a full-time event producer who is interested in film
festival planning and organization I felt that IFFS offered really solid insights and food for thought....and terrific connections.”
~ Christina Fotinelli, Events Producer, NYC
“What a well run conference you had. Completely organized and perfect socializing! I loved the music venue off site.”
~ Shari Violas, President USA, Robertson Taylor
“Dear IFFS organizers,
Thank you very much for the opportunity of being part of the International Film Festival Summit. This was a great experience: thanks to your great
job, a group of great people (both participants and the panelists) and a place itself. I believe American Film Festival in Wroclaw will strongly profit
from the knowledge and contacts acquired at the IFFS. Hope we can meet in the future, so please keep me updated on next editions and good luck!”
~ Ula Śniegowska, Programming Director, 1st American Film Festival
“Many kudos to you and the organizers....IFFS appears to grow in quality each year”
~ Marty Thacker, Executive Director, Gig Harbor Film Festival
“One of the reasons that I find the International Film Festival Summit to be so valuable is the connection I’m able to build with folks from other film
festivals around the world. For most of the year we’re all grinding away in isolation trying to make our events as strong as possible. At the annual
IFFS, we get the chance to interact with each other, share ideas and discuss the challenges we all face. It fosters a real sense that we’re all in this together
and encourages collaboration and brainstorming. Remarkably, every single year I’ve attended I’ve walked away with at least one good idea to
implement right away at our own festival. And often, because of the close contacts I’m able to make there, I’ve been able to draw upon the expertise
of my peers year-round. And so I’d say, most definitely, because of the IFFS and the people who attend, we have become a better festival.”
~ Andrew Rogers, Executive Director, River Run International Film Festival
“IFFS is a must-attend event for film festivals of all sizes. Whether your fest is two years old, or 20, working with a budget of $20,000, or $2 million,
EVERY FEST, no matter how big or how small, walks away from this conference with new friends, new ideas and an energized outlook on the future
of film festivals!!”
~ Robin Laatz, Director, San Diego Film Festival
“SIFF’s presence at the IFFS enabled our organization to reach industry sponsors with materials about out programs. We were able to approach
sponsors, like Samsung, with detailed proposals based on their presentations at the IFFS. Samsung came onboard as a Premier Sponsor of the
2006 IFFS.”
~ Nancy Kennedy, Development Director, Seattle International Film Festival
“In the ever-changing film festival landscape, the International Film Festival Summit provides an environment where fresh ideas are discussed and
solutions to consistent problems found—whether you’re a festival of 20 films or 200.”
~ Brit Whithey, Artistic Director, Starz Denver Film Festival
“The International Film Festival Summit is the only time each year I get to hang out with my peers: fellow festival planners, programmers, directors
and producers and talk about the business of planning a film festival.”
~ Gabriel Wardell, Executive Director, Atlanta Film Festival
“It’s great to see the international film festival community finally have an event of its own. The IFFS is a winner, bringing festivals of every size and
genre together for an invaluable exchange of ideas and opportunities.”
~ Barry Rebo, CEO, Emerging Pictures

Why Should You Attend IFFS ?
• Keynote presentations from the industry’s most accomplished professionals and thought leaders.
• Three full days of networking opportunities with film leaders and executives from around the country.
• An exhibit area that will allow you to learn about new products and services that can save your organization money and improve the quality of your festival.
• Topical panel discussions and workshops on the most critical and timely issues.
• Meet valuable new contacts from all over the country in a convivial and professional atmosphere.
• During social and networking events you will have the opportunity to build new relationships and reinforce existing ties with the film industry.
• A conference curriculum that offers a broad choice of educational opportunities for professional development, both for yourself and the organization
you work for.
• Hear from inspirational panelists and keynote speakers from the film industry.
• Share ideas, aspirations, problems, and solutions with peers and colleagues.
• Develop a more intimate understanding about the industry and compare your situation with others.
• Learn about current trends and innovative ideas.
• Understand best practices and applications through case study presentations.
• Solve and debate issues while consulting with industry experts.
• The top-notch setting and activities in Paris.
• A conference experience that will allow you to recharge your batteries, and also see a valuable return on your investment.

About IFFS:
The International Film Festival Summit (IFFS) is the largest international organization representing the film festival industry. The IFFS
mission is to promote and strengthen the global film festival industry through education, networking, dissemination of information, and
the cultivation of high standards for the industry. The IFFS was founded in 2002 and provides the only annual conference & symposium
for film festival professionals and entertainment executives to network, learn from one another, establish partnerships, and understand
the latest trends in festivals and independent film. www.filmfestivalsummit.com
Laurie Kirby, Esq.
Executive Director
International Film Festival Summit (IFFS)
+1 (626) 470-6043
laurie.kirby@michaelbass.com
www.filmfestivalsummit.com

CONFERENCE AGENDA
Tuesday, April 3, 2012
Co-chairs:
Bruno Chatelin
Chief Operating Officer
FEST21.COM
FILMFESTIVALS.COM
Scott Hillier
Festival Director
European Independent
Film Festival
8:30 am Registration Opens
9:15am - 9:30am Opening Remarks by Day One Conference Chair
Bruno Chatelin
Chief Operating Officer
FEST21.COM
FILMFESTIVALS.COM
9:30am - 10:45am Panel “Anatomy of a Film Festival: Tallinn Black Nights Film Festival”
This unique panel discussion will explore a behind-the-scenes look at one of the most successful film festivals. Panelists will discuss critical areas such as talent selection, corporate sponsorship,
membership, filmmaker services and more. Attendees will learn how each department effectively works together, providing the best experience for film festivals and audiences alike.
Tiina Lokk, Director, Tallinn Black Nights Film Festival
Anu Kiviloo, Managing Director, Tallinn Black Nights Film Festival
Neeme Kari, Development Director, Tallinn Black Nights Film Festival
10:45 am - 11:15 am Morning Networking Break
11:15 am – 12:15 Panel “Festival Technology: Implementing New Technology & Software”
Now that you have your film program completed, web site and traditional media all ready to go, don’t forget to engage your biggest fans via social media. Engaging your audience to attend
your festival and visit your web site is critical for a successful campaign. This year the IFFS is presenting a timely social media workshop to help festivals optimize content and buzz around
their festival.
Tiina Lokk, Director, Tallinn Black Nights Film Festival
Füsun Eriksen, BUSTER Festival Director, Copenhagen Film Festivals
Renaud Visage, Co-Founder & CTO, Eventbrite
12:15 pm – 2:00 am Break for Lunch
2:00 pm - 2:45 pm Keynote Presentation
Chris Fujiwara
Artistic Director
Edinburgh International
Film Festival
2:45 am – 3:40 pm Panel “The Art & Science of Programming Film Festivals”
This discussion will address the selection process and the merits and de-merits of programming based on talent. This seasoned group of professionals will share their insights and secrets
surrounding the art of programming. Attendees will walk away with a cursory look into the behind-the-scenes decision-making process.
Moderator: Laurie Kirby, Esq, Executive Director, International Film Festival Summit
Giorgio Gosetti, Director, Venice Days, Venice Film Festival and Program Director, Reykjavic Film Festival
Torsten Neumann, Festival Director, Oldenburg Film Festival
Ania Trzebiatowska, Artistic Director, OFF Plus CAMERA International Festival of Independent Cinema
Andrea Galante, Festival Director, Milano International Film Festival
Kirill Raslogov, Program Director, Moscow International Film Festival
3:45pm - 4:05pm Afternoon Networking Break
4:05 – 4:25pm Special Presentation “Trailers Museum: The Big Story on the Small Film”
Axel Brucker
Founder & CEO
Trailer Museum

CONFERENCE AGENDA
4:30 – 5:30 pm Panel “It’s Complicated: Defining the Relationship Between Festivals and Distributors”
This dynamic discussion will address the role of film festivals in theatrical distribution and their relationship with the key industry players. Discussion points include frictions between festivals
and distributors, festivals learning from distributor’s practices, defining “festival film”, latest trends in film distribution.
Moderator: Bruno Chatelin, COO, FEST21.COM & FILMFESTIVALS.COM
Stéphane Huard, Managing Director, Universal France
Sophie Dulac, Director, Festival International du Film de Paris - Sophie Dulac Distribution
Regine Hatchondo, General Manager, Unifrance Films
5:30 pm – 7:00 pm Cocktail Reception
After a full day of presentations, interactive panel discussions and networking events take the edge off with a cocktail and toast an end to the second day of this year’s summit. Take a tour
of the exhibit hall and discover the products and services that can help take your festival to the next level!
Wednesday, April 4, 2012
8:30 am Registration Opens
9:30 - 9:45 am Opening Remarks
Laurie Kirby, Esq
Executive Director
International Film Festival Summit
9:45 - 11:00 am Fireside Chat “Adding a Market to your Festival”
Ask a festival what they wish and it is usually that they want to include a market to get more buyers and better films. But is it really achievable, practical and desirable? How does one create
a market and will it benefit the festival? Hear and learn from the world’s largest market directors about the challenges and benefits of the film market experience.
Host: Laurie Kirby, Esq, Executive Director, International Film Festival Summit
Jérôme Paillard, Director General, Cannes Film Market
11:00 – 11:30 am Morning Networking & Coffee Break on Exhibit Floor
11:30 am - 12:15 Keynote Presentation
Lionel Chouchan
Co-Founder
Deauville American Film Festival
12:30 pm- 2:00 pm Break for Lunch
2:00 pm - 3:00pm Panel “Stepping out of the shadow: Making Your Festival Unique and
Unforgettable”
How will the ailing European and world economy be impacted when the usual sources of revenue are drying up? What makes some festivals have a recognizable “face” while others struggle
in the grey zone? Festivals need to stop thinking - whether openly or in secret - that to be perceived as unique, they need “stars” in the attendance. The true star of a festival is its atmosphere,
and one strategy that has proven useful in achieving it is fostering a relationship with local authorities, from easing the considerable festival logistics to helping look for new ways
to secure economic benefits. Leveraging local assets and markets will take you from the shadows into the spotlight and benefit you and your community. Learn from these savvy directors
how they brought their festivals into the black.
Moderator: Tomas Prasek, Founder & Director, Eventival
Dr. Andreas Ströhl, Culture and Information Department Head, Goethe Institut
Despina Mouzaki, Festival Director, Thessaloniki International Film Festival
Mira Staleva, Deputy Director & Head of Sofia Meetings, Sofia International Film Festival
3:00 - 3:30pm Afternoon Networking & Coffee Break on Exhibit Floor
3:30 – 4:30 pm Panel “Sponsorship Strategy: Identification, Activation, and Retention”
Wondering how you can ink more sponsorship, sign multi-year deals or just trying to solidify your selling strategy? If you answered yes to any of these questions your festival can’t afford to
miss this panel. Hear examples of proven branding and sponsorship strategies to target, pitch, contact, and retain sponsors year after year.
Astrid Hallenstvedt, Sponsorship Manager, Stockholm International Film Festival
Tiziana Loschi, Managing Director, Annecy Animation Film Festival
Anne Sanchez, Managing Director, Agence Mercredi
4:30 – 5:00 pm Closing Reception