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Franchisor Best Practices In the Recruitment Process

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Overcoming The Emotional Hurdles<br />

• Validation<br />

– The average prospective franchisee contacts 7<br />

to 10 franchisees to validate*<br />

• Improve <strong>the</strong> quality of referrals<br />

– The franchisees need to be brought into <strong>the</strong><br />

process<br />

– A franchisee advisory council (get buy in)<br />

* Franchise Business Review

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