CROWD PUMPER TEAM - Free The Children

Volunteer Logistics Package
CROWD PUMPER TEAM

Dear Crowd Pumper Volunteer,
Welcome to the Crowd Pumper team! We are so excited that you’ll be volunteering with us at
National We Day this year!
This unique one-day event celebrates the power of young people to change the world by
engaging world renowned speakers and performers to inspire the 4,000 attendees.
We Day is an event that educates students about the world’s most critical problems and how
they can be part of the solution. They are then able to turn their new-found inspiration and
passion into action by participating in Free The Children’s We Act program. This unique, yearlong
program educates students on local, national and global issues and guides their action
planning, develops leadership skills and engages them in world-changing action.
This logistics package provides you with everything you need to know about volunteering at We
Day and your team-specific role.
Here you will find:
Information about Free The Children, We Day, We Act and our partner organization Me
to We
Training and transportation details
The Do’s of volunteering
What to bring to the event
Information about your team lead(s)
Details about your team-specific roles & responsibilities
We Day merchandise sneak preview (available for purchase at training!)
If you have any questions after reading this package, please send us an email at
volunteers@freethechildren.com.
Thank you again for signing up to volunteer at National We Day and we look forward to
meeting you at training!
Be the change,
Melissa & Diana
We Day Volunteer Team

About Free The Children, We Day, We Act and Me to We
As a We Day volunteer, you may get asked questions about Free The Children, We Day, We Act
and Me to We. We want to make sure you’re equipped with all of the details and information
so that you feel comfortable answering any questions. Please read the following and pay
special attention to the bolded words. These are key words we would like you to know.
What is Free The Children?
• International charity and educational partner
• Free The Children believes in a world where all young people are free to achieve their fullest
potential as agents of change
• Mission is to free children from poverty and exploitation and free young people from the
notion that they are powerless to affect positive change in the world
• Works both domestically and internationally
• Domestically, educate, engage and empower the next generation of active local and global
citizens
• Internationally, we implement our unique, holistic and sustainable development model – Adopt
a Village – to remove barriers to education and empower communities to break the cycle of
poverty
• We have built over 650 schools and school rooms and provide education to more than 55,000
children every day
• We currently work in 8 countries – Haiti, Ecuador, Nicaragua, Sierra Leone, Kenya, India, rural
China and Ghana

What Is We Day?
• Free The Children’s We Day celebrates the power of young people to create change
• Youth coming together to lead global change is the movement of our time. We Day brings this
movement together
• It’s not just a just a one day event, We Day kick starts We Act, a year-long commitment to
taking action both locally and globally
• Bringing together the greatest social justice leaders and entertainers of our time
• You can’t buy your ticket to We Day, you earn it through service
• Youth and schools commit to take on at least one local and one global action
• Through We Day, youth discover that it’s cool to care
• This generation needs a starting point and that starting point is We Day

What is We Act?
Free The Children’s We Act program inspires a generation to care about global issues
Through the program, educators are provided with the practical tools needed to turn the
inspiration from We Day into at least one local and one global action that benefits any issue and
cause that youth care about
In return, Free The Children provides resources, lesson plans, the support of a Youth
Programming Coordinator (YPC), and more to help educators and their students to fulfill their
We Act commitment (of taking at least one local and one global action)
We Act is designed to enhance each school’s existing service learning initiatives or to spark
new ones
Through the program, school communities are transformed by positive changes in student
behavior, heightened engagement and the belief that it’s cool to care

Who is Me to We?
An innovative social enterprise that empowers people to make socially responsible choices in
their everyday lives
• Provides people with better choices for a better world with socially conscious and
environmentally friendly products and life-changing experiences
• Products include:
• Me to We Style clothing
• Award-winning and bestselling books such as ‘Me to We’ by Craig and Marc Kielburger,
‘My Maasai Life’ by Robin Wiszowaty and ‘Standing Tall: My Journey’ by Spencer West
• Artisans - original accessories, handcrafted by mamas in Free The Children countries
across the globe
• Experiences include:
• Trips: adult, youth & school volunteer trips
• Leadership training programs: Customized Leadership Training and school programs
• Speakers Bureau: inspirational and motivational Me to We speakers
• Summer Take Action Camps for youth
• Me to We measures the bottom line not by dollars earned but by the
number of lives changed and positive social and environmental impacts made
• Half of Me to We’s net profit is donated to Free The Children, while the other half is reinvested
to grow the enterprise and its social mission
• Me to We staff members volunteer their time at We Day

Training and Event Day Information
Mandatory Volunteer Training: Sunday, April 28 th , 5:00PM – 8:30PM at the Robert
Guertin Centre, 125 Rue de Carillon, Hull, QC
• Please arrive on time and enter through the Main Entrance, which is on the South side of
the building (see map below)
• A meal will be provided
• Upon arrival you will receive a wristband; you MUST keep this on until event day as this is the
only way security will allow you to enter the venue
Event Day: Monday, April 29 th , 7:00AM – 3:00PM at the Robert Guertin Centre
• Please ensure you are wearing your wristband and t-shirt that you received at training
• Coffee and snacks will be provided when you arrive. We do encourage you to eat breakfast
before arriving.
• After you have a snack and drop your belongings off in the volunteer space, you will be directed
to an area where all volunteers will gather before being dismissed to your station/designated
area of the venue.
• Lunch will be provided.

Parking & Transportation
Please see the suggested parking lot for National We Day below. These suggestions have been made
based on your designated entry gate and the general flow of traffic. Please note that Free The Children
does recommend taking public transit or carpooling when available. If you have any questions regarding
your suggested lot please email Jackie Pilon at Jackie.pilon@freethechildren.com
Please note: Buses will be parking in all lots on the South side of the building, so please park
only on the Northeast side.
For directions to the Robert Guertin Centre please click here.
Volunteer
Parking

Volunteer Do’s
Treat everyone with respect and have a smile on your face - it’s an exciting day!
Keep calm, cool and collected. Remember to stay relaxed yet energetic throughout the day no
matter what the circumstance.
Ensure guests are informed, engaged and having the best experience possible.
Help everyone who comes to you with a question. If you don’t know the answer, seek it out
from any staff member wearing a lanyard and return to let them know.
Use your issues support team, they are there to help! Further detail will be provided at training.
Remember, some of our guests are coming from out of town, so they might not be acquainted
with the area. Please be polite and helpful at all times.
When guests walk into the various Honoured Guest sections, let them know your name and that
they can ask you about anything they may need.
The catered lunch is for our guests, however be sure to take a short lunch break at your assigned
time in the volunteer food/orientation area. Volunteer lunch time with vary depending on your
schedule.
Eat lunch, drink lots of water and take breaks when you need to. You are essential to the events
success to we don’t want you to burn out.
During clean up make sure nothing is left behind. Be sure that all promotional materials and
signage are taken down in a manner which allows them to be used again. Please place all these
items in the predetermined load out area.
Refrain from networking with honoured guests for your own personal benefit. Please
remember, this event is about the youth.
Be yourself! Free The Children is a young organization with amazing volunteers like you. Share
something about yourself that speaks to the character of the organization.
Have fun and stay positive throughout the day!!!
Things to Bring
Watch/cell phone
Camera
Spending money if you would like to purchase Me to We merchandise
Fanny pack to hold your essentials
Lots of energy and a smile

About the Crowd Pumper Team
Crowd Pumpers are the face of We Day! We are leaders, event supporters, performers and Free The
Children ambassadors. We work extremely hard to keep the crowd of thousands of youth excited and
engaged at We Day. We Day is a unique day that relies on the participation and energy of the crowd,
and the example is set by none other, than the Crowd Pumpers. You will guide them through special
audience interactions, perform dance sequences and participate in other special production elements
throughout the day. You are the role model and steward that will help set the tone and good vibes of an
unforgettable We Day!
Team Lead: Gabby Stemphlet
I am beyond excited and can’t wait to meet you all!
Free The Children Role: Mobilizer Coordinator
Fun Fact About Me: I am a ‘Friends’ fanatic, and can often be caught
comparing real life situations to those on the TV show ‘Friends’!
What I Love Most About We Day: Seeing the crowd get beyond
ecstatic! Where else will you find thousands of young people,
educators and celeb’s busting a move to the We Day Dance and going
nuts about social change!?
Team Lead: April Bannerman
I can’t even express how PUMPED I am to get to work with all of you
crazy cats this We Day season! We promise you an incredible
volunteer experience as part of an army of people working to inspire
youth from all around the world to make a difference. I can’t wait to
meet you and get our swagger on!
Free The Children Role: Campus & International Coordinator
Fun Fact About Me: I’m pretty much obsessed with the Beatles and
LOVE learning new trivia about them!
What I Love Most About We Day: It is the energy and enthusiasm of
the Crowd Pumping team that makes the atmosphere at We Day
truly unforgettable!

Volunteer Roles & Responsibilities
Crowd Pumpers will be working directly with Free The Children staff, senior Crowd Pumping volunteers
and audience members right in the middle of the action – directly in the venue bowl! We are the flashy
people at We Day, which means people see us first, and we must uphold the integrity of the Crowd
Pumper name. As a crowd pumper, you may be asked to perform tasks for other teams and staff
members when you are not pumping up the crowd. We appreciate your cooperation and flexibility.
Crowd Pumpers are responsible for, but not limited to, the following:
Leading the We Day dance for the crowd (you are the expert, we gotta look good!)
Providing the crowd with all the essential information for the day
o Gabby and April will give you the run down on this during in-venue training, but you will
need to be familiar with the We Day schedule
Adhere to the cues from your Section Lead – the person you will be receiving direction from.
Examples of cues are: standing ovations, special movements and other production requirements
Keeping the crowd excited, and literally pumped up but setting an example for them!
Dress Code:
Shoes - bright coloured (i.e. Converse or high-tops, running shoes with neon shoe laces)
Bottoms - Bright jeans, coloured parachute pants, slacks or patterned jeggings
Accessories - Patterned bandanas, glow in the dark bracelets, funky hair clips, colourful
headbands, earrings, bracelets, watches and hats, etc.
Volunteer Requirements and Key Notes:
Mandatory volunteer orientation on April 28 th from 5:00PM – 8:30PM at the Robert Guertin
Centre – please come prepared with questions
Being punctual and full participation is required
Full understanding of roles and responsibilities (you will receive more training on the dates
outlined above)
Comfortable speaking about Free The Children, We Day, We Act and Me to We
You will be expected to know the We Day dance in order to teach it to others
Please note that the venue is NOT A NUT-FREE FACILITY, therefore we cannot guarantee nutfree
food. Our suppliers are unable to guarantee halal meat but there will be vegetarian options
available. Gluten-free, lactose and vegan options will be made available if you requested them
when you registered.
Lots of smiles and excitement

We Day & Crowd Pumper Key Terms
Water Rafiki - One of the
ways to support Free The
Children’s year long goal
to provide water to
100,000 people for life.
Campaign Kit -A free kit
with a series of booklets
describing Free The
Children’s campaigns
throughout the year.
Available at the Educator’s
Lounge.
Educator’s Lounge - A place
specifically designed to thank
and honour educators, and allow
them to learn more about Free
The Children. Educators can also
pick up their free Campaign Kit in
this space.
Octopus – A term used to
define communication
between all We Day teams
to fill seats appropriately
and efficiently.
Honored Guest (HG) - These
are people who are strong
supporters and advocates of
Free The Children. We
offered them tickets to We
Day to honour their ongoing
contributions.

Exclusive
Volunteer
Shopping
Opportunity at
Training
$40
WE DAY
SPECIAL:
Includes T-shirt, Rafiki
Friend Chain & Penzi
Love Ring Set
We Day Rafiki Friend Chain $10 We Day Penzi Love Rings $10
T-SHIRTS
BUY A TEE, PLANT A TREE
310,000+ TREES PLANTED
SOCIALLY RESPONSIBLE
CHILD LABOUR-FREE
LIVE THE CHANGE
SOCIALLY CONSCIOUS PRODUCTS
AVAILABLE AT DAY
ARTISANS
SUSTAINABLY MADE
BY A MAMA IN KENYA
T-shirts $25
453 MAMAS
EMPLOYED, EMPOWERED
Joe Jonas’ Mantra Tee Be The Change Tee Spencer West’s Only How Tee The Power Tee