History of the company - Brintex

Products representation

History of the company 

GC AlKon, located in St. Petersburg, Russia manufactures beer, spirits, low and non-alcohol beverages. 

The Company has been operating since 1996 and has managed to grow from a small regional firm to a major 

conglomerate, where over 3,000 specialists are working now. 

The GC AlKon has been awarded with the highest prizes for its products at many Russian and international trade fairs. 

Today, The Group GC AlKon, holds the lead place in the low-alcohol beverages market in Russia. 

GK Alkon Annual Turnover 

$234 500 000 186 000 000 l. 

$484 500 000 275 000 000 l. 

Products representation 

$735 000 000 410 000 000 l. 

2009 2010 2011 


ALKON takes the leading place 

in the low-alcohol market in Russia 

Key facts 

The company 

was founded 

in Saint Petersburg 

The company opened 

its branch in Kazakhstan. 

The company opened its 

branch in the Ukraine. 

The company opened 

its branch in Moscow 

and warehouse 

in Moscow region. 

1996 2004 2009 2010 2011 

More than 30 represantative offices 

were opened on the basis of distributor 

companies all over Russian Federation. 

In addition to warehouses in Moscow 

and Saint-Petersburg six warehouses 

were opened in other main regions 

of Russia.

MARTY RAY 

Is a brand that has been introduced to the market at the beginning of 2003 and is 

since then the trend setter for new fruit tastes of the special beer. 

Tastes of Marty Ray that have been the first at the market are still trade leaders. 

Alcohol content: 8 % vol. 

Brand representativeness 

The line includes eighteen tastes (aluminum can of 0.33 L and 0.5 L and PET- 

preform a bottle of 1 L) created on the basis of natural juices. 

0.33 L – Lemon, Pomegranate and White grape; 

0.5 L – Orange, White grape, Vanilla-Lime, Grape, Cherry, Pomegranate, 

Cranberry, Lemon and Pineapple guava 

1.0 L – Daiquiri, Cosmopolitan, Manhattan, Black Russian. 

Each taste has the color identification. 

Vine Code 

Volume: 0.33 L, 0.5 L 

Is a brand introduced to the market at the beginning of 2008. Vine cocktail is 

represented by two tastes: ROSSO (Red) and BLANCO (White). 


Wine blend was prepared of natural grape wine that makes it soft, aromatic and 

tender by taste. 

Low alcohol content makes the beverage light and refreshing. Jaunty and 

sustained design of the beverage was created specially for the refined and 

exquisite persons. 



TENSTRIKE 

TENSTRIKE is a gas low-alcohol energetic vitaminized beverage. 

TENSTRIKE Energy of Stars is the slogan reflecting the product position at the market – uprise of a new star at the 

low-alcohol energy beverages market with bright, clear name, jaunty design developed on the basis of carefully balances 

biological substances for tiredness reduction, increase of mental and physical work ability, improve of the entire well-being 

and a charge of good mood. 

High quality low alcohol energy beverage is in the middle price segment with classic taste of natural energy additions. 

TENSTRIKE Dark 

Volume: 0.33 L, 0.5 L 

Berry taste with the clear overtones of natural barberry with a light bitter taste, 

specific to the barberry. 


Composition: Treated water, sugar, spirits, rectified ethyl alcohol “Extra”, 

Acids regulators: Е330, Е331, food additives: taurine, caffeine, flavoring 

identical to natural: “Berry mix”, “Orange”, “Barbery”, “Cherry”, colorants: 

Е150D, Е129. 

Vitamins: C, PP, pantothenic acid, B6, folic acid, extraction of Brazil tea and 

taste and aromatic extraction of raspberry leaves, conserving agent sodium 

benzoate (E211)

TENSTRIKE Sky 

Volume: 0.33 L, 0.5 L 

Well-balanced, exquisite taste with overtones of the natural passion fruit and citrus. 


Composition: Treated water, sugar, spirits, rectified ethyl alcohol “Extra”, acids 

regulators: Е330, Е331, food additives; taurine, caffeine, natural flavorings : 

neutral opacifier , passion fruit, orange. 

Vitamins: C, PP, pantothenic acid, B6, folic acid, conserving agent sodium 

benzoate (E211), dry extraction of bitter orange skin (Seville orange) with 

maltodextrins. 


Used energy components doses in the formula of TENSTRIKE Dark and TENSTRIKE Sky -taurine, caffeine, Brazil tea 

extraction that are not clearly expressed in the taste vitalize all processes in the organism and make feelings brighter. High 

content of carbohydrates and vitamins support life strengths under high physical loads. 

Target group: 

Young people of 20-30 with average income level. People of active life position, self-assured and assured in their choice 

though loving experiments. The brand is intended for fashionable, jaunty and independent persons with ability to waste 

their income. People that have been used to be in the spotlight. They have achieved everything by their own forces and 

energy. “TENSTRIKE” supports them in the preset life rhythm by its qualities. TENSTRIKE is the attribute of youth culture 

and way of life. The style in which people not only live but have the rest in the showy and rememberable way. Night club life 

or joint events. 


Vodka “Severnaya Federatsia” 

Classical sample of the traditional Russian beverage. 

The product is manufactured in compliance with the best Russian traditions with the use of 

modern manufacture technologies of the original national product. Original design of the bottle 

with firm engraving is the additional competitive advantage of the product. One more specific 

feature of the vodka “Severnaya Federatsia” is the availability of the State Quality Control label. 


Brand representativeness: 

Special Vodka “Severnaya Federatsia” “Premium wheaten” 

Volume: 0.5 L 

Unique taste of the “Severnaya Federatsia” wheaten is famous by aroma 

delicacy and softness. High quality spirits is infused on wheat sprouts, rye 

rusks and natural honey. Special modern filtration technology of the fused 

spirits gives clarity to the beverage and provides pleasant after-taste. 

Vodka “Severnaya Federatsia” “Premium classical” 

Volume: 0.25 L, 0.5 L, 1.0 L 

Classical sample of the traditional Russian beverage. Specific value of the 

Vodka “Severnaya Federatsia” Premium Classical is in its natural and clear 

taste and aroma. Well-balanced combination of the high-quality natural 

ingredients permitted to create bright, classical taste of the product that 

may be taken as the basis the most original cocktails and in pure form. 

Special Vodka “Severnaya Federatsia” “Premium cedar” 

Volume: 0.5 L 

Cedar nuts, marjoram and caraway seeds included into the vodka composition “Severnaya 

Fedratsia” Cedar add a scent of savour into the high-quality vodka base that does not kill the 

classical taste and aroma, but just the opposite it emphasizes it.

Vodka FINNORD 

The vodka is intended for real connoisseurs of the traditional beverage, for those 

who are able to appreciate its original taste and absolute quality. Individuality of 

the taste in the combination of natural ingredients is the advantage of the brand 

FINNORD. The vodka combines strength, self-possession of the severe north 

and a centuries-old tradition of Scandinavian quality. 

Vodka FINNORD (classical taste) 

Volume: 0.5 L 

Strong male character stands behind the specific soft vodka taste of FINNORD 

and atmosphere of inward peace and self-assurance stands behind the exquisite 

aroma. 

Special vodka - FINNORD Cranberry 

Volume: 0.5 L 

of the saturated natural taste of vodka FINNORD Cranberry is achieved by 

addition of the aromatic spirits of bilberry, extraction of blackberry leaves and 

fresh cranberry extraction. Such ingredients combination gives to the vodka a 

special rememberable taste and pleasant lengthy after-taste. 



The vodka’s composition includes high-quality grain spirits “Lux” grade, artesian water of multi-stage filtration through 

ion-exchange resins and installation of return-osmotic filtration that makes the water to crystalline cleanness purity 

preserving all natural qualities that the nature can give. 

In the process the water-and-spirits mixture runs through modern cola filtering elements with silver content perfecting the 

quality of the finished product. 

To preserve the formula and quality of the new vodka unique system has been developed for the product protection against 

forgery and re-use, that includes the rememberable firm bottle, original label and innovative structure of the capsule. 

FINNORD is a new project that due to its non-trivial taste, stylish design and original formula became a worthy continuation 

of the assortment row of vodka brands produced by the GK Alkon. 


Russian Heritage 

A new product – vodka Premium Class that is represented by two brands: Russian Heritage and Russian Heritage Gold. 


Vodka Russian Heritage 

Volume: 0.5 L 

Composition: 

Portable water of special treatment, rectified ethyl 

alcohol “Lux”, sugar, sweet briar spirits fusion 

Specifics of the beverage 

Unchangeable traditional quality and harmony of the 

ancient Russian formula. Due to sweet briar spirits 

fusion use in the formula the products gets surprisingly 

soft taste and exquisite vodka aroma. 

Russian Heritage Gold 

Volume: 0.5 L 

Composition: 

Portable water of special treatment, rectified ethyl alcohol “Lux”, 

sugar, sweet briar spirits fusion , spirits fusion of fresh apples. 

Specifics of the beverage 

A connoisseur will find in the taste unusual delicacy and subtle 

overtone of fresh apple. Vodka for real gourmands: ideal 

combination of classic ancient formula and modern technologies.

Design 


Original artistically decorated bottles of the volume 0.5 l were designed specially for new brands Premium by the designers 

that by their color solution remove triviality and makes it original and rememberable. 

Design of vodka Russian Heritage and Russian Heritage Gold also stresses individuality and elite character of the new 

beverage. Elegant bottler of the new vodka is made of partially matted glass for the vodka Russian Heritage and completely 

matted for the vodka Russian Heritage Gold and is decorated with Khokhloma painting patterns. To complete the harmonic 

image Russian Heritage Gold is decorated with gold. 

Russian Heritage and Russian Heritage Gold are: 

• Exclusive product decoration design; 

• Ancient formula of the 18th century adapted to the modern requirements; 

• Traditional production technology; 

• High-quality raw stock; 

• Strict quality control of the product. 

Target group: 

The vodka is intended for real connoisseurs of the original Russian traditional beverage, for those who are able to appreciate 

its taste and exclusive quality. 

The beverage is for the successful, courageous, self-assured persons. Target group for the product are the men of the age 

35-60 of middle of above middle income. Education-higher. 

The new product has combined the century-long tradition of the vodka production in Russia ancient formula of nobility of the 

18th century adapted to the requirements of nowadays, decoration design of the bottle for Premium series is sustained in 

Russian folk coloring is included into classical Russian vodka and is intended for the most demanding connoisseurs of the 

Russian beverage. Russian beverage. 

Russian Heritage is the high-quality vodka that is produced based on rectified ethyl alcohol “Lux”, and water of special 

treatment with addition of sweet briar spirits fusion Due to use of the traditional for the Russian vodka production school sweet 

briar spirits fusion the product gets surprisingly soft taste and exquisite vodka aroma. Due to the multi-stage filtration with the 

use of absorbent carbon with silver ions and well-balanced formula Russian Heritage has a pure vodka taste and does not 

cause alcohol withdrawal syndrome if taken moderately. Perfect taste of the product complies completely with the unique 

decoration design preserving the best traditions of the Russian beverage. 


Unique taste of the vodka Russian Heritage Gold discloses all overtones and depth of the taste of the strong Russian alcohol due to 

harmonic selection of the composition where apart from the portable water we added specially treated rectified ethyl alcohol “Lux”, 

sugar, sweet briar spirits fusion and spirits fusion of fresh apples. Simultaneous use of sweet briar spirits fusion and spirits fusion of 

fresh apples is the traditional method of the Russian vodka preparation. A connoisseur will find in the taste unusual delicacy and subtle 

overtone of fresh apple. Filtration through the multi-stage purification system with the use of the absorbent carbon with silver ions 

harmonizes the taste, aroma and after-taste of the vodka. 

Quality of our beverage could appreciate not only the consumers but professional experts as well. In February within the frames of the 

18th International Exhibition “PRODEXPO” vodka Russian Heritage won several medals: silver medal in the nomination 

“Best product -2011” in the results of the wine-tasting competition hold by the Ministry for Agriculture of the RF and two gold medals 

and a diploma for superb quality (vodka Russian Heritage and Russian Heritage Gold) by the results of the “XIII wine tasting 

competition for alcoholproducts”. 

In August vodka Russian Heritage was awarded with the highest prize and won the Gold medal for quality at the most prestigious 

competitions in the world - International Wine Tasting Competition of Alcohol Beverages - International wine&spirit competition (IWGC). 

Khlebnoe Podvorie 

“Khlebnoe Podvorie” Volume: 0.25 L, 0.5 L, 1 L 

Russian traditions, fables and legends found their personification not only in the 

external firm style of the Khlebnoe Podvorie but in its internal composition: 

carefully verified formula, with preservation of the production culture for the 

bread wine in Russia with the use of modern achievement in the sphere of 

product manufacture intertwisted in the taste of Khlebnoe Podvorie Premium. 

Vodka Khlebnoe Podvorie Cedar is the personification of the wide Russian sole, 

it is the taste that cannot be affected by time and variable fashion, it is the taste 

commencing far in the past. Style tested and sharpened by the years, image 

and taste on noble and originally Russian product that the Russian people are 

proud of. Noble taste of cedar nuts, rye rusks and juniper berries of vodka 

Khlebnoe Podvorie Cedar add pleasantly the taste and create soft after-taste. 

Alcohol content: 40 % vol.

History of the company - Brintex

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