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EDITORIAL
The Beginning,
Again
This, then, is a beginning. What will continue
to be will depend on the ever-changing times
of education, the sincere wishes of those who audit
educational radio, and the needs of those whom we
would like to train in so-doing.”
In 1962, when Loren Dickinson concluded
his opening broadcast message for KGTS, the
new campus radio station, could the professor
of communication even have imagined what the
future held? FM signal transmission is now digital
transmission, and KGTS is now also Positive Life
Radio Network, with a base of more than 100,000
daily listeners.
I congratulate Dickinson for his foresight in
establishing this station as an educational training
ground, a community service and a ministry.
Today, general manager Kevin Krueger and his staff
continue advancing this mission.
This year we celebrate the fruitful 50 years the
radio station has had as a ministry of Walla Walla
University (WWU). We look forward to what lies
ahead and pray that God continues to bless this
endeavor.
As a university, we are in our 110th year. We are
also looking ahead to the new year and beyond. I
wish to take this opportunity to share with you how
we plan to raise Walla Walla University to an even
higher level of excellence in thought, generosity in
service, beauty in expression and faith in God.
It is my intention that we focus on four priorities I
believe are crucial for the next stage in our journey:
1. Vision, mission and strategic planning;
2. Friend-raising and fundraising;
3. Working closely with vice presidents;
4. Communing and communicating with
faculty,
staff and students on all our campuses.
Walla Walla University is at an amazing moment
of opportunity — by far the most exciting moment
we have experienced in the last few years. There will
be some significant changes in the way we do things
and the emergence of new faces leading WWU.
Some of these faces may be familiar to you.
Alex Bryan, Walla Walla University Church senior
pastor, will serve as my adviser for strategy, mission
and vision.
Darold Bigger, twice an alumnus of WWU, will
now split his time between the president’s office
and the School of Theology. As my assistant, he will
shoulder important elements of the work of the
president’s office.
Jodi Wagner, an alumna of WWU who has
served the university effectively ectively as vice president
for marketing and enrollment lment services, will
expand her role and also lead our advancement
team. The two departments ents will now be joined
under her as she serves as vice president for
university relations and advancement.
This month we will begin a new round of
visioning and strategic thinking that will yield
a strategy for 2013 to 202323 as well as a fresh set
of strategic initiatives for 2013 to 2016.
Because the times demand it,
those plans will be bold ones.
As a member of the
Northwest Adventist church
family, you are part of our
future. I hope you will join us
in prayer as we step forward.
JOHN MCVAY
Walla Walla University president