1967 Cadillac - GM Heritage Center

Equipment
Information
Options
The equipment options listed on the following page
are available for factory installation on new cars
at an extra charge. (Filler Plate and 3.21 Gear Ratio
are at no charge.)
New Groups 8 and 9
In addition to the basic 1, 2, 3 and 4 combinations,
two new equipment groups have been created—
numbers 8 and 9.
Both contain the same five popular items, but group
9 also includes a Headlamp Control—code U.
Separate Code for Recliner
A passenger seat Recliner, which includes a pair of
Head Rests, is an extra-charge option on the standard
Eldorado bench seat as well as all bucket seats.
When Bucket Seats are ordered on any car and a
Recliner is wanted, both codes B and R must be
specified on the order.'
This differs from last year when R included Bucket
Seats and is due to the availability of a Recliner on
Eldorado bench seats.
License Frames
License Frames are not a part of any group. Order
separately by their new code letters.
L — One License Frame
O — Two License Frames
Group Restrictions
One of the options in groups 1, 2 and 3 is Power
Windows which are standard in all cars except the
Calais series. Nevertheless, these groups may be
ordered in all other cars except the following:
Group 1. Stereo Radio is not available for the
"75"; therefore, group 1 should not be ordered
in "75" cars.
Group 4. A Rear Control AM Radio is included
in this group, which is only available for the
"75"; therefore, it cannot be ordered in any
other series.
Why Groups?
Using groups simplifies the ordering of optional
equipment. It may also serve as a selling tool by
offering the whole group as a desirable comfort and
convenience package, instead of a more time consuming
effort if sold on an individual item basis.
If All Equipment Not Ordered
When full equipment is not ordered, it is suggested
that the customer be appraised of the options that
were not specified.
This reversal of ordinary habit will have a more
positive effect by calling attention to desired items
that may have been overlooked. It will prevent the
possibility of inadvertently failing to bring to the
customer's attention an option he may later wish
he had ordered.
Why Groups Change?
The suggestion to maintain the same groups from
year to year is sometimes advocated. It would have
the advantage of familiarity. However, the introduction
of new features and changes in popularity
of some options make revisions necessary.
Special Horn
A special Cadillac four-note horn combination producing
a harmoniously blended distinctive sound is
available at extra charge, on all cars.
Standard equipment consists of three seashell type
horns which combine F, A and high C notes.
When the Special Horn option is ordered, a fourth
low D note seashell horn is added, resulting in a
more vibrant, deep-toned, authoritative signal.
Disc Brakes
Front Disc Brakes (Code F) are an extra-charge
option on the Eldorado only. They are not available
on any of the other body styles.
Air Injection Reactor System
On cars to be registered in the State of California,
this Closed Positive Crankcase Ventilator-Air Injection
Reactor System is a mandatory option required
by California law. Code V should, therefore,
be specified on all new Cadillac car orders destined
for original California registration.
A-7