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Youth Marketing in Cosmetics and Toiletries - Business Insights

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Piers Berezai<br />

Piers Berezai is an analyst <strong>in</strong> Datamonitor’s Consumer Goods Practice Area. S<strong>in</strong>ce<br />

jo<strong>in</strong><strong>in</strong>g Datamonitor, after graduat<strong>in</strong>g from Cambridge University, Piers has worked on<br />

a number of consultancy projects <strong>and</strong> reports that have focused upon market<strong>in</strong>g mix,<br />

market entry <strong>and</strong> new product development strategy with<strong>in</strong> the cosmetics <strong>and</strong> toiletries<br />

<strong>in</strong>dustry.<br />

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