Annual Report 2010-11 - GS1 India

“Retailing requires the ability to respond with speed to fast changing consumer
preferences and demand for products. Retailers need to build consumer-centric
supply chains which support year round product availability and seamless
information exchange between retailers and their suppliers. GS1 standards
play a key role in facilitating the same”.
Rakesh Biyani
Director & CEO-Retail, Future Group & Member GS1 Board of Management
GS1 DataBar also enables solving today’s business
problems such as product authentication &
traceability, product quality & effectiveness, variable
measure product identification, and couponing. GS1
DataBar representing a new capability at retail pointof-sale
(POS) witnessed wide scale implementation
in North American groceries, piloting in Europe and
Asia, and can be found on loose produce shipping
all over the world.
GS1 DataBar is destined to increase efficiency and
productivity in retailing worldwide.
benefits of EAS with the visibility benefits of RFID.
The solution is a disposable or reusable tag that
is programmed with a unique item number (the
EPC number) which can be read from the
production line to the retailer’s front door. This,
in turn, helps prevent shoplifting in clothing,
consumer electronics product categories etc.
A number of implementations have been undertaken
by the retail industry on item level tagging of apparel,
with clear advantages being demonstrated in
efficiency and inventory management.
Retailers currently employ solutions such as
Electronic Article Surveillance (EAS) to detect and
deter customer theft. These systems have a
number of limitations because they
y are limited to deterring and detecting
y provide no actionable intelligence
y can’t help with inventory, returns or counterfeit
detection
y can create false alarms which can have a :
negative impact on the customer experience
In 2010, GS1 issued implementation guidelines
for the use of RFID and GS1 standards as part of
Electronic Article Surveillance (EAS). GS1
EPCglobal standards combine the theft deterrent
Additionally, following the publication of
Implementation Guidelines on the use of
RFID and GS1 standards in the supply chains
of the retail consumer electronics sector,
work is currently underway to integrate
consumer electronics group under the
umbrella of the Retail Value Chain Industry
User Group (RVC IUG).
In India, GS1 India is actively involved with the
Retail & Consumer Goods verticals of Apex
Chambers of Commerce including CII, FICCI and
ASSOCHAM, providing key inputs on global best
practices in standards and technology adoption
in Supply Chains.
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