pdf download of development strategies portfolio - Hart Howerton
pdf download of development strategies portfolio - Hart Howerton
pdf download of development strategies portfolio - Hart Howerton
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A Business Plan and Tourism Model for the #1 World Heritage Site<br />
Project: Serengeti National Park, Tanzania<br />
Client: Tanzania National Parks and Frankfurt Zoological Society<br />
Situation: A need to ensure continuing protection for the future <strong>of</strong> the wildlife<br />
and its habitats in Tanzania’s Serengeti National Park<br />
Solutions:<br />
• A planning process that ensures all stakeholders are represented in future<br />
plans for the Park<br />
• A General Management Plan that establishes <strong>development</strong> zones, capacity<br />
standards and operational and management guidelines<br />
• Positioning to attract best-in-class operators and influential, long term<br />
investors<br />
• A Strategic Land Plan to increase park revenues while balancing public<br />
access and new long term private concessions<br />
• A 10 year financial model that expands revenue streams through new<br />
zoning and land management policies<br />
The Results: A tourism model and public – private partnership to unlock<br />
the value <strong>of</strong> the National Park and provide long range protection and<br />
enhancement through long-term funding and management agreements.<br />
Development Strategies<br />
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